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Explore every episode of the podcast Sold Out Offers

Dive into the complete episode list for Sold Out Offers. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Your Mini Guide to Sales Maxxing: Making Sales A Habit in Business23 Jun 202600:16:06

For years, we've been taught that growing a business means creating more content, being more visible, and showing up on every platform imaginable. But what if the real opportunity for growth isn't more marketing at all? What if it's becoming more intentional about sales? In this episode, I'm diving deeper into the concept of Sales Maxxing and why I believe it's one of the most powerful shifts a service provider can make.

The good news is that sales maxxing isn't about becoming pushy, sending awkward DMs, or turning into someone you don't recognise. It's about paying attention to the opportunities that already exist around you. Following up properly. Managing conversations with confidence. Understanding objections. Building relationships. Creating emotional safety. In short, it's about treating sales as a skill rather than something that happens by accident.

We also talk about why so many business owners avoid sales in the first place. Marketing feels safer, more creative, more comfortable. Sales, on the other hand, can feel vulnerable. But when you learn how to hold the energy of a sales conversation, ask better questions, and guide people through decisions, everything starts to change. You stop waiting for sales to happen and start creating opportunities for them.

If you've been pouring hours into content creation but still feel frustrated by your results, this episode will help you shift your focus. Not away from marketing entirely, but towards the activities that help people move from interest to commitment. Because growth rarely comes from doing more. Often, it comes from paying attention to the things that matter most.

What You'll Learn in This Episode
  • What sales maxxing looks like in practice
  • Why marketing alone won't grow your business
  • How to follow up without feeling awkward or pushy
  • The role emotional safety plays in sales conversations
  • How to handle objections more confidently
  • Why active selling creates more opportunities than passive visibility
  • The habits that help you build a consistent sales rhythm

Salient Quote

"People will buy from you when you create emotional safety."

If today's episode has sparked something for you and you're curious about building a business that's easier to sell, easier to buy from, and a lot more enjoyable to run, come and join the guest list Parade On Tour, my new 90-day sales club, to get early access and special pricing before doors open to everyone.

Sales Maxxing: The Fastest Way To Grow Your Business Without More Marketing16 Jun 202600:12:03

So many business owners are pouring their energy into creating more content, improving their visibility, tweaking their messaging, and chasing reach. Meanwhile, they’ve got discovery calls they never followed up on, warm leads sitting in their inbox, referral partners they haven’t spoken to in months, and past clients who would happily buy again if they were simply invited. This episode is about shifting your focus from constantly attracting new people to making better use of the opportunities already sitting in front of you.

I walk you through what sales maxxing actually means in practice. No sleazy tactics. No awkward scripts. No pressure. Just becoming more proactive about conversations, relationships, follow-up, objections, referrals, and helping people move from interest to commitment. Because sales isn’t about convincing people to buy. It’s about making it easier for the right people to say yes.

You’ll also leave with a simple challenge designed to help you uncover sales opportunities you may have been overlooking. If you’ve been feeling frustrated that your visibility efforts aren’t translating into enquiries or revenue, this episode might just help you spot where the real opportunities for growth are hiding.

What You’ll Learn in This Episode
  • What “sales maxxing” means
  • Why more content isn’t always the answer to revenue growth
  • The difference between marketing activity and sales activity
  • Signs you may be overlooking warm opportunities
  • Where to find hidden sales opportunities in your business
  • A simple exercise to help you generate more conversations and enquiries

"Sales maxing is simply looking for every possible opportunity to make it easier for people to buy from you."

If this episode has made you realise you’ve been marketing maxxing instead of sales maxxing, I’ve got something exciting for you. Parade On Tour is my new 90-day sales club designed to help service providers build a consistent sales habit, have more conversations, and make their businesses easier to buy from. Join the guest list now for early access and special pricing before doors open. 

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Stop Collecting Offers: Pokémon Syndrome Explained14 Apr 202600:07:35

The Pokémon Syndrome is when offers have been collected over time rather than intentionally designed, leaving your business feeling cluttered, confusing, and harder to grow than it needs to be. This can look like having a VIP day, a membership, a course, a done-for-you service, a group programme, an audit, a private podcast, a live event… and no clear relationship between any of them. While some of those offers may work individually, together they can create decision fatigue for buyers and a constant sense of juggling too many moving parts behind the scenes.

I talk about why this happens so often. Sometimes it’s novelty, sometimes it’s boredom, sometimes it’s comparison, reacting to trends, or trying to earn more by adding more. None of this means you’ve failed. In fact, many business owners move through a season of experimenting. But when you’re ready for sustainable growth, your offers need a stronger sense of design, direction, and purpose.

I also cover the knock-on effects: burnout, inconsistent confidence, launch fatigue, undercharging, and never fully backing one brilliant offer for long enough. If your business feels busy but oddly disconnected, this episode will help you understand why and what kind of shift is needed next.

What You’ll Learn in This Episode
  • What Pokémon Syndrome is and how it shows up in service businesses
  • Why having lots of offers can create confusion for buyers
  • The mindset patterns behind random offer creation
  • How scattered offers can impact confidence, sales, and burnout
  • Why fewer, stronger offers often lead to more profit
  • What to start focusing on when you’re ready for a clearer ecosystem

"Your offers are being formed randomly versus being designed intentionally."

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

My 3-Step Plan for Simplifying Your Offer Suite06 Feb 202400:12:55

Have you ever felt your services and pricing are a bit… chaotic? All service providers have been there at least once, I can assure you that. In today’s episode of Peaceful Service Pro, I have three tips for simplifying your offer suite that will bring more quality clients and give you a peaceful business in return.  

Whether you have a lot of services to offer, your offers are not refined or you have a weird mix between great offers and not-so-good offers, listen in to hear me chat through these 3 steps:

  1. Stop trying to do so much
  2. Stick with what people want to buy from you!
  3. Create a journey through your offers

Want more juicy pricing tips? Get instant access to my new private podcast, HYPE YOUR PRICES when you join the waitlist for Rates, Recharged! 

Sign up here: 

https://ceels-lockley.myflodesk.com/cr1nwis2hm

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

3 Amazing Ways to Boost Your Revenue This Year30 Jan 202400:08:47

Do you want to boost your revenue in 2024? In this episode, I have 3 tactics that will help you reach that goal. However, you need to know that for these tactics to work, you'll want to commit to working on your mindset as well as implementing these strategies (because you need both to create a peaceful and profitable business!)

There are many ways to boost revenue but I will include the ones that personally have helped me, my clients, and others in the industry, even if they are controversial, such as changing your clients for higher paying clients. 

Double your income without increasing your workload inside my signature strategy mastermind, Offer Suite Oracle: 

https://www.ceelslockley.co/offer-suite-oracle

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Raise Your Prices without Losing Clients or Feeling Greedy23 Jan 202400:09:14

Are you thinking about raising your prices? One of the biggest fears you may have right now is feeling scared of losing your current clients, or that they may think you're being 'greedy' by asking for more money.

Listen in to learn more about the mindset you need to have to raise your prices, including understanding that it isn’t about your experience and your previous projects, but where your business can provide long-term expert value for your clients.

Double your income without increasing your workload inside my signature strategy mastermind, Offer Suite Oracle: https://www.ceelslockley.co/offer-suite-oracle

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How I Built a Thriving Coaching Business Working Just 20 Hours/Week in School Hours16 Jan 202400:12:55

Have you ever wondered how you can have a successful business working part-time or less? In this episode, we are getting a bit personal with how I went from building my own agency and barely having time to spend with my family to now having a profitable business working just 20 hours per week. 

Some of the things I did to work fewer hours per week were to establish my goals, work on my boundaries, set a strong work schedule, and, of course, raise my prices so I can make more money by working less, and more.

I’m now accepting clients into my signature mastermind, Offer Suite Oracle. Apply here: 

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

7 of the Biggest Pricing Mistakes I Made as a Freelancer09 Jan 202400:11:55

Have you struggled to determine the value of your services? Because I have. For that reason, I have a list of the biggest pricing mistakes I made as a freelancer that can help you succeed in determining the best prices for your services.

Most freelancers (including myself) understand how DAUNTING the pricing process is because there are uncountable mistakes you can make. For me, I’ve learned pricing is personal, to establish income goals, to increase my rates as my experience grew, and much more you can listen to today!  

I’m now accepting clients into my signature mastermind, Offer Suite Oracle. Apply here: http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Your Freelancer to Service Provider Gameplan 202402 Jan 202400:09:53

Are you a seasoned freelancer working towards establishing yourself as more of a scaling service provider in 2024? In this episode I’m breaking down the 5 key steps you need in your business game plan this year.

I’m now accepting clients into my signature mastermind, Offer Suite Oracle. Apply here: http://ceelslockley.co/application

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How I Made 2023 My Most Peaceful + Profitable Year in Business Yet26 Dec 202300:17:51

My business journey hasn’t been an easy ride, honestly. It has been surrounded by a lot of failures, but I’m proud to say that changed this year. 2023 has become my most peaceful and profitable year (yet!), and I want to share with you what I did to achieve it. 

While having the right mindset and never believing in what I do have contributed massively to my success, these were some of the things I did this year that helped me be profitable while keeping my peace:  

  • Committing to my niche
  • Minimizing my marketing on a practical level
  • Sticking with my schedule
  • Raising my prices
  • Keeping my boundaries strong

Listen in to learn how these tips have helped me this year. 

Apply for my coaching programs here: http://ceelslockley.co/application

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Simplifying SEO for Service Providers with Naomi and Louise of Lucky Night Studio19 Dec 202300:25:00

Does SEO seem like a big wall that’s impossible to climb? The good news is that it’s not as difficult as it seems and there are ways to have great SEO for your website without having to spam or wait years for good results!

In this episode, Naomi and Louise from Lucky Night Studio break down some of the most common SEO myths, including that it isn’t as techy as it seems plus what steps you can take to audit your own website and improve your SEO. 

Naomi & Louise are a designer and developer pair from South Devon and have been friends for over 10 years. After a decade of working at web agencies and tech firms, working on projects that didn’t align with their values and battling the corporate bros of the tech world, they decided to set up their own micro agency, Lucky Night Studio in 2021. Lucky Night Studio focuses on creating vibrant, personality-packed websites for female founders.

Check out their website: https://luckynightstudio.com/

Follow them on Instagram: https://www.instagram.com/luckynightstudio/

Learn more about their Soar SEO Course: https://luckynightstudio.com/soar-seo-course

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

3 Hot Tips for Stepping Away from Your Business without Feeling Guilty12 Dec 202300:08:18

Yes, it’s possible to step away from your business without feeling guilty or having a nervous system overload. For that, I have a couple of tips that will make that process easier and avoid unnecessary stress. 

From the obvious, such as preparing your holidays weeks (or even months!) in advance, to the not-so-obvious, such as delegating or giving your clients contact information to keep open communication while you’re gone; these tips will help you to successfully step away from your business whenever you need it.

Apply for my coaching programs here: http://ceelslockley.co/application

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

7 Corporate Habits to Lose as a Peaceful CEO05 Dec 202300:19:03

In the corporate world, there are many habits you will pick up in order to climb the corporate ladder and become successful. But did you know that those habits can interfere with your goal of becoming a peaceful CEO once for your own business?

I’ve seen so many service providers struggle in their day-to-day tasks because they continue to work the same way they did in a corporate workplace, overworking and undervaluing themselves. And, while I know there are good habits that come from corporate workplaces, there are 7 that are 100% stopping you from reaching your full potential.

 

Most service providers who have worked in a corporate workplace often find themselves so used to relentless hustle every day until burnout that when they have their own business, they can’t commit to success because of these habits.

Listen in to learn the 7 corporate habits you need to lose to embrace your potential as a peaceful CEO. 

 

Apply for my coaching programs here: http://ceelslockley.co/application

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

3 Ways to Switch Up Your Business if You've Hit Burnout, Boredom or Big Life Changes07 Apr 202600:09:06

In this episode, I’m walking you through three ways to bring your business back to life without burning everything down or starting from scratch. These aren’t big, dramatic pivots. They’re focused shifts that help you reconnect with your offers, your audience, and your own energy so things start to move again.

We talk about what happens when businesses lose momentum, how to reignite interest in what you’re already selling, and why returning to the fundamentals can be far more powerful than chasing something new. This is about rebuilding traction in a way that feels grounded, intentional, and actually sustainable.

If things have been feeling quiet, stuck, or just a bit “off,” this episode will help you find your way back into momentum without pressure or overcomplication.

What You’ll Learn in This Episode
  • Why businesses naturally move through “flat” seasons
  • Three practical ways to bring energy and momentum back
  • How to reignite interest in your existing offers
  • Why you don’t need to start over to see results again
  • How to reconnect with your audience and your direction

"When you do the work that you enjoy, you feel more confident."

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

People-Pleasing & Playing it Safe is Blocking You From Your Fullest Potential28 Nov 202300:14:09

Change is one thing that needs to happen in every business if you want to grow. However, there are many adjustments that you need to make for that growth to happen, including those little things that you may think you already stopped doing a long time ago.

One of those things most people think they stopped doing from their earlier freelancer days was people-pleasing. But the truth is, most service providers have a hard time saying “no” to make clients happy no matter the cost, and the cost is often freelancer fatigue and burnout.

Playing it safe is what gets most people a business running in the first place, but isn’t what will make that business scale to the next level. Listen and learn what other steps you can take to continue on your growth path to achieve a peaceful and successful business.

Apply for my mastermind, Ultimate Peace here

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

5 Rules for Building a Trustworthy + Peaceful Team Dynamic21 Nov 202300:11:32

You can build an amazing team with people ready to help you take your business to the next level. However, creating a team can be a stressful experience for many service providers and agency owners. That’s why I have 5 rules to create a great team that will save you a lot of unnecessary stress.

Some of these rules you are about to learn, in hindsight, might seem obvious but a lot of service providers get wrong the first time. From first-hand experience, let me tell you they aren’t as obvious as they seem sometimes. 

Listen in to learn more about these 5 rules for building a trustworthy and peaceful team dynamic, from collaborating together and communicating to creating onboarding documents to prepare new team members. 

Join the waitlist for my new mastermind, Ultimate Peace (applications open on Nov 27th): https://ceels-lockley.myflodesk.com/ultimate-peace

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Service Pro Spotlight: Creating a Profitable + Family Friendly PPC Consultancy on 24 Hours Per Week with Hannah Zora Strong14 Nov 202300:30:46

Creating your own business does not equal having to work a crazy number of hours each week. In this episode, Hannah Zora Strong joins me to discuss how her PPC consultancy business has allowed her to work only 24 hours per week and still profit over 6 figures without losing her passion for her business.

Hannah Zora Strong is a PPC consultant with more than 9 years of experience. She has survived 3 major UI overhauls, was there at the birth of Froogle, and lived through the rise and retirement of ETAs and Smart Shopping. After heading up teams at MediaWorks and Silver Bean in Newcastle and birthing two children, Hannah is flying solo under Zora Marketing.

This is the first episode of the Service Pro Spotlight series, where I chat with service providers who have created a business that brings peace and profit to their lives. In this episode, you will learn tips on how to achieve the profits that you seek with your business, such as capacity planning, saying yes to projects that will get you out of your comfort zone, and then learning how to say no if they don’t work for you. 

You can get in touch with Hannah on https://zoramarketing.co.uk/ or follow her on https://www.linkedin.com/in/hannah-strong-ppc/

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

The 4 Mindset Shifts Required for Quoting + Winning 10K+ Projects07 Nov 202300:13:29

If you’re an experienced service provider looking to grow your business, today’s episode is a must listen bitesize pep talk just for you – especially if you’re not yet charging 5 figures per project, but you’d love to make that shift soon.

Listen in to hear the key mindset shifts that I personally made on my journey to charging £10K+ per project, including moving away from your mind drama about moving to 5 figure prices and overcoming your quotation rejection trauma.

Join the waitlist for my new mastermind, Ultimate Peace (applications open end of Nov 23): https://ceels-lockley.myflodesk.com/ultimate-peace

::

FOLLOW + CONNECT WITH CEELS

https://www.instagram.com/ceels.lockley/

https://www.linkedin.com/in/ceels/

::

GET MY WEEKLY EMAILS

Subscribe for Profitable Peace, the weekly email series that teaches you how to double your corporate salary working just 20hrs/week:

https://www.ceelslockley.co/email-list

::

APPLY FOR COACHING

Submit an application for my 1:1 coaching and group programs:

http://ceelslockley.co/application

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

My 5 Peaceful Service Provider Principles31 Oct 202300:17:57

Running a business does not have to feel hard, despite what the corporate world has taught you about work and productivity. In this episode of Peaceful Service Provider, I’m sharing my 5 principles for living a peaceful life in business.

You’ll hear why putting yourself and your needs at the heart of your business is crucial, as well as building space in your life for everything that’s NOT work. My principles will help you to design a rewarding business that will bring you way more than just money. 

Timestamps

[1:21] The importance of peace in business

[3:15] The sh*t that we bring into our businesses

[4:30] PSA: You DON’T have to hustle to have a successful business

[6:11] Principle #1: The principle of self-fulfillment  

[7:01] Principle #2: The principle of specificity 

[9:04] Principle #3: The principle of space

[10:24] Principle #4: The principle of sales savviness 

[13:45] Principle #5: The principle of sustainability 

[14:35] A quick recap

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JOIN MY LIST

Don’t miss Profitable Peace, my weekly email series that teaches you how to double your corporate salary working just 20hrs/week.

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WORK WITH ME

ceelslockley.co

Offer Suite Oracle

Realign Intensive

Apply for Coaching

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

LIVE Q&A: The Boundaries Edition24 Oct 202300:41:01

How many times has it happened to you that you get a message from a client late in the evening or maybe on a weekend and they’re asking you to do *just one thing*? And then you sigh, open up your laptop and do it? Well, I’m here to say NO MORE. In this live Zoom Room episode of the Peaceful Service Pro podcast, I’m helping you to brainstorm and set clear, strong boundaries to protect your time, sanity and energy. 

Join me and a room full of powerful female service providers to discuss the boundaries that we already have and the ones that we need to set. I’m walking you through what boundaries are and why they’re so important. You’ll learn why your struggles with boundary setting might be as a result of conditioning by society. Listen out for my practical tips on the boundaries that’ll help you get paid on time and dodge that dreaded scope creep. 

Thanks so much for listening love and don’t forget to message me on Instagram to tell me what 3 boundaries you’re pledging to set.

Timestamps

[1:27] Hey love! Join my Zoom room Q&A about boundaries

[3:13] “Clear is kind”: Why boundaries matter

[7:07] Breaking down the difference between a ‘boundary’ and a ‘preference’

[9:35] So how do you actually set boundaries with your clients?

[12:08] A great example of boundary setting in your personal life

[14:24] Why is it so HARD to set boundaries?? Patriarchy, imposter syndrome and more

[18:48] Communication, hours, payments: Different kinds of boundaries you should set

[21:31] My thoughts on your boundaries and needs

[23:29] You’re not alone! Boundaries other freelancers struggle to set

[34:18] Making a boundary promise! What 3 boundaries will you promise to set? 

[37:45] Need boundary support? Message me!

USEFUL LINKS

Jo Westwood: The Codependency Coach on Instagram


FOLLOW ME ON SOCIALS

Instagram

LinkedIn

TikTok

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JOIN MY LIST

Don’t miss Profitable Peace, my weekly email series that teaches you how to double your corporate salary working just 20hrs/week.

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WORK WITH ME

ceelslockley.co

Offer Suite Oracle

Realign Intensive

Apply for Coaching

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Building Your Brand as a Service Provider with Jasmine Haitalani17 Oct 202300:41:06

My special guest this week on the podcast is Jasmine Haitalani, a branding expert for 6 and 7 figure coaches and CEO of Highflier Powerhouse. Jasmine joins me to discuss the process and considerations for establishing and growing a brand, from creative decision-making to building your reputation in your industry.

Interviewing Jasmine was a huge inspiration for me and my own rebrand too – thank you to everyone who has been in touch to share feedback on the new Ceels Lockley and Peaceful Service Pro vibe. I appreciate you! 

If you’re going through your own business branding or rebranding phase and need some moral support, then head over to my Instagram and drop me a message – I always love hearing from you. 

Timestamps

[1:25] Hey love! Welcome to this special episode featuring Jasmine Haitalani

[2:46] So… what actually is branding??

[3:40] “What do you want people to feel?”: Starting a new brand

[5:20] How to build up brand credibility and awareness

[7:30] Consistency, confidence, energy, trust: The pillars of branding

[11:43] Jasmine’s advice on injecting creativity in your brand

[15:14] “Gather your general ideas first”: Why you should avoid Pinterest for branding inspo

[18:31] Bringing your messaging in line with your brand

[21:42] How Jasmine separates out branding, marketing and sales

[24:23] The top 3 branding mistakes that Jasmine sees online

[27:52] The error of making yourself seem bigger than you are

[30:11] How to overcoming business rebrand anxiety

[34:00] Is colour theory actually a thing?? Plus an expert colour tip

[37:33] The full scoop on Branding Revenue Lab

[40:00] Where to find Jasmine online

FOLLOW JASMINE

Highflier Powerhouse

Highflier Powerhouse on Instagram

Becoming The Brand Podcast


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Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

8 Rules for Running Effective + Ethical Discovery Calls10 Oct 202300:14:36

Do you find discovery calls challenging? This week on the podcast I’m sharing 8 of my golden rules for keeping sales calls both effective and ethical – because selling doesn’t shouldn’t have to be a painful process you dread.

Today’s lessons will help make your discovery calls more streamlined so that you can get the information you need and move them closer to a ‘yes’ that they truly feel great about saying. You’ll learn how to keep your calls brief and on-message and I’ll give you a couple of bonus tips to help you stand out and close the deal.

How are you enjoying the new podcast look and sound? I’d love to know your feedback – head over to my Instagram DMs and drop me a message. 

Timestamps

[1:21] Hey love! Today’s topic: Everything you need to know about discovery calls

[2:50] Rule #1: This IS a sales, call so treat it like one

[3:58] Rule #2: Short is sweet

[5:14] Rule #3: Keep it on-brief

[6:36] Rule #4: Listen out for your key cues 

[7:41] Rule #5: Watch out for those 🚩🚩🚩

[9:06] Rule #6: Ask first, ask nicely 

[10:44] Rule #7: This is a no-pressure zone

[11:30] Rule #8: Follow up, friend (plus a bonus tip!)

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Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Overcome Limiting Beliefs + LIVE Breathwork Session with Sophie Belle03 Oct 202300:48:18

This week, on the 100th episode, I am super excited to share a brand new look and feel for the show before welcoming my special guest, Sophie Belle. Introducing Peaceful Service Pro, our evolved podcast, with all the content you know and love from me under a brand new name.

Sophie joins me to share the benefits of breathing your way from business stress to business success, and I also take part in a live breathwork session that you can try for yourself too.

Sophie and I discuss the power of breathing to overcome limiting beliefs and also to compliment your day to day activities. Having Sophie’s expertise with us on the show is a real treat and I hope you enjoy hearing her calming and confidence-boosting advice.

You can connect with Sophie via the links below.

Timestamps

[2:06] Welcome to the show

[3:03] Sophie’s journey from a high-powered career in Singapore to starting her own breathwork business

[7:20] How breathwork can help you to be a better business owner

[9:09] What IS breathwork? 

[12:56] “Most of us don’t breathe properly”

[15:00] Feminine energy + thriving in business

[21:45] Do you carry internalised misogyny? 

[23:38] How to use breathwork to overcome your limiting beliefs 

[28:27] “Right here, right now!” A Live breathwork exercise with Sophie

[39:04] Diving into your duality of feeling

[41:22] Where to find Sophie online

SOPHIE BELLE

Website

Instagram


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Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

LIVE Coaching Workshop: How to Create Offers that Sell on Repeat to Your Dream Clients26 Sep 202300:46:28

Hey my love, welcome to my first ever LIVE workshop/podcast! On this very special episode of Fiercely Freelance, I’m tackling the questions that my amazing Instagram followers and workshop participants asked me about building incredible offers to sell to your dream clients. Get ready to shift your business mindset into the next gear up 🔥🔥🔥

I cover everything from what offers are to how to create a fantastic offer suite that fulfils all of your dream clients’ needs. Along the way, I also break down common freelancer doubts and fears about how to pitch your services, handle your nerves on sales calls and how to stop being sh*t scared of going live on social media. If you’re looking for no-nonsense freelancing wisdom, you’ve come to the right podcast episode!

And after I’ve reminded you that you need to SELL your offers, here’s me introducing you to mine: If you want to join a supportive group of amazing business owners and you want to produce your perfect offer suite, then come on over to Offer Suite Oracle. I’ll guide you through every step on the way to making offers that your dream clients will jump at buying. DM me on Instagram to have a chat to see if the program is a right fit you.

Timestamps
[1:10] Hello love, welcome to my special episode and workshop!

[3:20] Sooooo, what is an offer?

[4:55] Offers vs Services: What’s the diff?

[5:57] Breaking down what goes into a hot offer

[8:21] How to get to a point where your pricing feels GOOD

[11:36] Should your offers be flexible?

[15:01] PSA: Stop being Everything to Everyone

[17:28] My thoughts on hourly rates

[21:58] What to think about when you’re positioning your amazing retainer offers

[26:08] What to do when selling feels… icky

[29:09] Tacking the undermining undersell

[32:28] Breaking down the best approach to tackle sales calls

[33:28] “It feels really vulnerable”: Getting over the fear of going live on social media

[34:31] Working ON your business vs working IN your business

[35:38] Pitching Practice 101

[37:25] Where to sell your offers if social media isn’t your thing

[40:16] Should I be selling my services every day?

[41:39] “Knowing how to sell is starting to practise how to sell”

[43:19] How to make an amazing offer suite with Offer Suite Oracle

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Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

If Your Offers Feel Chaotic, Start Here31 Mar 202600:15:37

In this episode, I’m helping you find your way back to clarity. Because when your offers feel scattered, selling them feels heavier, explaining them feels clunky, and trusting them becomes difficult. So instead of trying to fix everything at once, we’re zooming out and getting grounded in what actually matters.

We talk about how to strip things back, identify what’s working, and make decisions from a place of intention rather than overwhelm. This is about reconnecting with your expertise, your direction, and the people you actually want to serve, so your offers start to feel clean, cohesive, and easy to talk about again.

If you’ve been stuck in that loop of knowing something needs to change but not knowing where to begin, this episode will give you a calm, clear starting point. 

What You’ll Learn in This Episode
  • Why your offers can start to feel chaotic over time
  • Where to begin when everything feels messy or unclear
  • How to identify which offers are actually working
  • Why simplifying your offer suite creates better sales
  • How to reconnect your offers to your audience and direction 

"Clarity in your offers creates confidence in your sales."

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

4 Pricing Myths That Could Be Blocking Your Path to More Profit19 Sep 202300:13:28

Babe, I’ve got a knowledge bomb to drop on you today and it’s this: Sometimes, what you believe is what’s actually true. If you’re sitting in your office feeding yourself a lot of BS around why you’re not making enough money right now, those myths are your own reality. So on this episode of Fiercely Freelance, I’m helping to shift your perspective on pricing so that you can start to earn the 💸💸💸 that you deserve from your freelance business.
I walk you through the 4 lies that you might be telling yourself about pricing, from the lie that you don’t ‘need’ more money to the supposed ‘price ceiling’ in your chosen industry. This episode has some hard truths that might hurt to hear, but they’ll help you to think more clearly about how much you’re earning right now and why it’s that amount and not more.
If you’re looking at your bank balance and wishing it was a bit healthier, pop on over to my Instagram and I can give you some ideas about boosting it! You can also ask me about my Offer Suite Oracle program and we chat about if you’d be a good fit to work with me intensively on making your offers irresistible for your clients.

Timestamps
[1:10] Hello love! Today I’m getting real about pricing

[1:43] Myth #1: You don’t need more money

[4:15] Myth #2: Other people don’t have money right now

[6:46] Myth #3: There’s a ceiling on prices in your industry

[9:38] Myth #4: You need to charge LESS for a small business

[11:46] How you can get better at pricing for your value

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Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME
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Offer Suite Oracle Program
Visit my Website
Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

The Secrets to Increasing Your Income without Increasing Your Workload12 Sep 202300:08:59

Working less and earning more from your freelance business is the actual DREAM, but it doesn’t happen overnight. If you want to achieve it, you need to get strategic about the freelancing services you offer to your clients and how you package and manage them. And that’s where I come in! Because if you have questions about your freelance business and offer suite, I’ve got answers for you babe 💜💜💜

This punchy, powerful episode of Fiercely Freelance walks you through the stages that you need to follow to earn more whilst working less. I give you the lowdown on niching down and deliver tips on setting boundaries with your clients that keep your work hours firmly in check. You’ll also hear my advice on creating an Offer Suite that your clients will love buying from you!
If you want my help on any of the topics I covered in this episode then get in touch with me! I have an amazing DIY program to help you Nail Your Niche and if you need to do some intensive work to lay out your ideal Offer Suite then sign up for my group program, Offer Suite Oracle. And if you have a question for me, just hit me up on Instagram!

Timestamps
[1:10] We all want to work less and earn more, but how do you do it??

[2:01] My #1 tip: Nail Your Niche!!

[3:25] Then, think about your processes (AKA your gold dust✨✨✨)

[5:18] Babe, clean up that calendar!

[6:40] Create that sweet, sweet Offer Suite

[8:10] Want to know more? Come find me on Instagram

FOLLOW ME ON SOCIALS
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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME
Nail Your Niche
Offer Suite Oracle VIP Intensive
Offer Suite Oracle Program
Visit my Website
Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Make it Easy for Clients To Buy From You05 Sep 202300:20:49

It doesn’t matter where you’re at in your freelancing journey because a business dry spell can happen to us all. You know, one of those months where new leads slow to a crawl and your bottom line is really at the bottom. But being a fierce freelancer means taking a step back from the day-to-day to analyse where you’re going wrong and how to fix it! So on this episode of Fiercely Freelance, I’m helping you to make it almost impossible for your clients to say ‘No’ to your business offers 🔥
I walk through all the reasons that you clients might be hesitating right now, which could stem from how you talk about your offers on your website to how you handle your discovery calls and follow-up process. This episode will give you tonnes of new ideas about revamping your payment systems and rethinking your client communication so you can help your new lead to walk over the line and become your client. At the end of the episode, I also share how you can learn more about designing and selling fabulous offers by joining my Offer Suite Oracle program!
Got a freelancing question for me? Jump over to my Instagram and slide smoothly into my DMs – I’ll answer it for you!

Timestamps
[1:09] Hey love! Today I’m running through a checklist of why your clients might not be buying from you yet
[1:47] #1: Where the f*ck are your offers and outcomes??

[3:17] #2: Make it tangible

[5:13] #3: You gotta give them a way to talk to you

[8:46] #4: Communication, communication, communication

[14:30] #5: Make the process suuuuuuuuuuuuper obvious

[16:13] #6: Work on your payment options

[17:49] #7: Give them time

[19:14] Are you ready to work less and earn more? Um yes, you so are!

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME
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Offer Suite Oracle Program
Visit my Website
Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Redefine Your Schedule + Manage Your Time More Effectively29 Aug 202300:12:21

Hi there babe! Which of these sounds more like you: You’re a fierce freelancer with iron-strong boundaries set around your free time so that you can do the things you love, OR that you’re a busy business owner who’s rushing around working all the hours under the sun, cramming in client work to get everything done? I know which one I want to be! So in this episode of Fiercely Freelance, I’m going to tell you about designing your Dream Schedule to ditch the dashing.

I explain why you might have weird feelings about trying to work fewer hours (hello, bullsh*t corporate culture nonsense). Then I ask you a few key questions to get you thinking about how you’d like to spend your time at work and outside of work. You’ll hear me introduce my Dream Schedule time management theory that lets you focus on you first and your freelance business after. 

If you want to learn more about redefining your schedule and making your time work for you, then book a FREE Offer Clarity Call with me here. I can’t wait to chat with you!

Timestamps

[1:10] Hey my love! Serious question, is your schedule working for you? 

[1:44] If you’re trying to work corporate hours, then just stop

[3:08] So, how do you get out of working stupid hours every week? 

[4:56] Say it with me: I define my schedule

[6:05] What fills you up?

[8:00] Rest, relaxation and business strategy: Shaping your schedule

[9:37] My ‘Dream Schedule’ theory of time management

[10:35] Got offer questions babe? Book a free Offer Clarity Call!!

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Real Talk: These 4 Mindset Blocks are Slowing Your Growth22 Aug 202300:15:00

Hi there my love! In this episode of Fiercely Freelance, I’m taking a step back from all the strategy stuff and looking at the other key element of your freelance business: you. Get ready to go deep into the mindset work as I walk you through the 4 mental blocks you might have which will hold you back from having the business you want. 

I go through the 4 very common mindset blocks that I see in freelancers that affect how they run their business. I’ll be unpacking the subconscious fears and doubts you might experience around money, your self-worth and your relationship with your clients. If any of these mindset blocks sound like you, then first things first, you’re not alone! You can change your mindset and being aware of your mindset issues is the first step in correcting them ❤️

Thanks for sticking with me through this episode, I know it was a heavy one! If you learnt something from Fiercely Freelance and are enjoying listening along, then it would be amazing if you could type me out a quick review. It’s so motivating to me to get your feedback! Thanks babe! 💜

Timestamps

[1:09] Hey babe, thanks for joining me! I’m talking about the mindset blocks that might be holding you back

[2:15] Block #1: You’re not good enough to charge more money 

[4:20] Block #2: You’re not experienced enough

[6:20] Block #3: Saying ‘No’ means that you’re being a b*tch

[8:48] Block #4: You’re always thinking about the worst-case scenario 

[11:47] If you’re dealing with these mindset blocks, you’re not alone

[13:40] Got feedback for me? I want to hear it!

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

5 Ways to Scale Your Schedule AND Your Profitability15 Aug 202300:08:02

Hello love, thanks for dropping by ❤️ In this super quick episode of Fiercely Freelance, I’m giving you a friendly reminder that yes, you can step away from day rates and yes, you can earn more money from your freelance business while working fewer hours. Listen in to find out how!

I give you 5 top tips on scaling up your freelance business to give you more money in less time. These techniques will help you to cut your hours, find clients who you love and sell high-ticket offers to bulk out your bank balance. You’ll hear me quickly cover the art of niching and streamlining your offers, as well as how you can create stable, recurring revenue by taking on retainer clients 💸💸💸

Please consider this episode as your message from the universe that you’re ready to move away from day rates and into selling high-ticket offers to amazing clients! If you want to ask me a question or chat about your freelancing fears and doubts, then just message me on Instagram.

Timestamps

[1:09] Hey love! Today I’m helping you to scale up your freelance business

[1:30] #1: Quit the hourly rates rat race

[2:03] #2: Niche the f*ck down

[3:01] #3: Streamline your offer suite

[3:50] #4: Create a high-ticket offer (yes, you can!)

[5:11] #5: Stack your recurring revenue through retainer offers

[6:30] PSA: You can step away from those crappy day rates

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Why Day Rates Truly Suck + How to Price Your Services Instead08 Aug 202300:14:30

Hello there my love! I’m carrying on with my summer series of Fiercely Freelance where I’m giving you a quick, powerful lesson in flipping your business model to make it work for you. And today, I’m telling you why day rates suuuuuuuuuuuuuuuuuck and what you can do about it!

I give you the 3 major reasons why day rates suck balls so that you understand why it’s time for you to move on. Then I introduce you to your new best friend, the value-based pricing system! You’ll learn why you need to price your services into smart and easy-to-manage packages and I’ll explain why this system gives you more than just money. And if you’re looking for a hand designing your offer suite, stay tuned to the end to get the lowdown on my signature group program Offer Suite Oracle!

That’s all from me today babe, but feel free to drop me a line on Instagram if you have any questions for me about ditching the day rates and stepping into the world of value-based pricing. I’m happy to help!

Timestamps

[1:10] Hey babe! So IMO, day rates suuuuuuuuuuuuuck. Here’s why

[1:45] Reason #1: Day rates add a cost to your head

[3:40] Reason #2: Day rates make you feel like an employee

[5:06] Reason #3: Day rates don’t reward you for being amazing at your job

[6:16] Step onto the stage, value-based pricing systems!

[7:30] Pricing your services as a package

[8:25] Let’s break that pricing model down

[10:55] What else you’ll get out of your new pricing system

[12:03] How to make your own Offer Suite 

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Tap Into Your Business Niche in 3 Steps01 Aug 202300:09:57

Hey babe, welcome to the first summer edition of Fiercely Freelance! This snappy little episode gives you the 3 steps that you need to follow to identify your freelance business niche so that you can design the business that YOU want. 

I’m giving you an easy, 3-step breakdown guide to niching so that you find a niche that works for you. Grab a pen and paper and jot down your ideas, working out your top skills and matching them with the clients who desperately need them. I also give you tips on cutting the crap and streamlining your services so that you sail smoothly into your new super niche! And if you need some more help finding your ideal niche, listen to the end to find out how I can help you with my DIY Nail Your Niche course 💜🖤💜

Got a question for me? No problem, my love! Swing on over to my Instagram and ask away! 

Timestamps

[1:27] Hello love! Today’s punchy + powerful episode is about finding your niche

[2:48] Step #1: Focus on one type of person

[3:44] Step #2: Stop being everything for everyone

[4:45] Step #3: Get to know your Niche Energy

[7:09] Don’t wanna go it alone? Then Nail Your Niche with me!

[8:30] A lil’ recap of the 3 niching steps you need to follow

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Nail Your Niche

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Effective Cold Pitching, Overcoming People-Pleasing and Building a Niche VA Business with Laura Mackenzie25 Jul 202300:35:51

Hey love! It’s been a while since I have a guest on the pod but that’s all about to change! Today I’m getting back into the Frankly Freelance vibe and chatting with the fab Laura Mackenzie of Kelp Collective. Laura set up her VA business, Kelp Collective, to help creative businesses to thrive and she’s here to share her freelancing story. 

Laura begins by telling me how she got her start in freelancing and what she’s loved about running her own business. She lifts the lid on the secrets of her cold pitching strategy and charts how her boundaries have changed since she started Kelp Collective. If you’re listening out on a walk or your hands are busy then make sure you listen to Laura’s top three freelance tips twice coz they’re good for VAs and all other fierce freelancers! You’re gonna learn a lot, including how to find your niche and what to do on your next CEO day 🔥🔥🔥

Thanks so much to Laura for her time and for being so honest and open – I loved hearing the ups and downs of her freelancing life! 

If you have a question about starting your own business or you need advice about finding your freelance niche then slide into my DMs on Instagram. You know I love hearing from you babe!

Timestamps

[1:17] Hey babe, welcome to Frankly Freelance with Laura Mackenzie!

[1:51] Laura introduces her business Kelp Collective

[4:35] “I stumbled into it”: Laura’s freelancing story

[6:40] Laura’s greatest business achievements

[8:35] The mind blowing magic of cold pitching

[12:25] Laura’s pitching secrets

[15:40] Why you gotta set those boundaries!

[18:05] Being the mum of your own business

[20:17] The fear lurking behind our boundary-breaking behaviour

[22:40] Laura’s #1 tip: Put yourself out there!

[23:26] Laura’s #2 tip: Set time aside for your business

[25:47] A plan for your next CEO Day

[29:21] Laura’s #3 tip: Find your VA niche!

[34:54] Where to find Laura online! 

FOLLOW LAURA

Kelp Collective

Kelp Collective on Instagram


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Offer Suite Oracle Program

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🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Flip the Script: Assumptions VS Evidence18 Jul 202300:12:00

It happens to so many freelancers: you want to go for that big client or ask for more money for that huge project, but when it comes to the crunch… you don’t. Why? Because of the voice in your head telling you that you’re not good enough or that you don’t deserve it. But babe, that’s bullsh*t! In this episode of Fiercely Freelance, I tell you how to flip the script on your negative assumptions. 

Today I’m helping you to sort brain fact from brain fiction so that you can challenge your Negative Nelly mindset. At the beginning of the episode, I give you examples of how those negative thoughts might show up in your freelance business. Then I flip the script to demonstrate how different it could be if you lead with evidence! You’ll learn how to look for evidence of your brilliance in your daily life and how to create your own Awesome Evidence folder to remind yourself of it whenever you need it. 

This lesson is a biggie and it might take a while for your brain to adjust to looking for evidence and not assumptions. If you want to talk it over with me, feel free to reach out to me via my Instagram. I’m always happy to hear from you, my love! 

Timestamps

[1:10] Hey love! Today we’re flipping the script on your business mindset

[2:02] What assumptions might look like in your business

[3:18] Lead in life with evidence!

[4:29] Are you telling yourself “I’m not good enough”?

[5:50] How to look for the evidence

[6:47] Your Awesome Evidence folder

[8:37] Give yourself radical permission to ditch the negative assumptions

[10:26] Evidence doesn’t have to be huge big numbers

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Build a Buyer Journey Through Your Offers Without Burning Out24 Mar 202600:09:39

In this episode, I’m walking you through how to create a buyer journey across your offers that feels simple, intentional, and easy to move through. When your offers have a clear role and relationship to each other, your clients don’t need convincing. They can see the next step, feel confident taking it, and stay in your world for longer.

We talk about what happens when everything is being sold at once, how that creates pressure and inconsistency, and why it often leaves you feeling stretched. You’ll learn how to bring more structure to your ecosystem so that your offers support each other, rather than competing for attention.

If you’ve been feeling scattered, overextended, or unsure how everything fits together, this episode will help you zoom out and build something that feels calmer, more cohesive, and far easier to sell.

What You’ll Learn in This Episode
  • Why disconnected offers create confusion for your buyers
  • How to structure a clear and natural journey through your offers
  • What happens when you try to sell everything at once
  • How to create momentum between your offers without pressure
  • Ways to simplify your ecosystem while keeping it profitable

"When your offers are connected, your buyers don’t stall, they move."

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How Do I Create a Retainer Offer?11 Jul 202300:11:22

If you’re a busy freelancer, having a retainer deal might seem like a dream. Recurring, stable revenue every month… what’s not to love, right? Well my love, on this episode of Fiercely Freelance, I walk you through everything you need to think about BEFORE you sign on your first retainer client. Get ready to rework your retainer offer into a service that you’ll love to deliver!

In this episode, I give you a list of considerations that’ll help you to design a retainer offer that works for your client AND for you. You’ll learn how to price and position your retainer offer so that you consistently deliver value for your clients without running yourself ragged in the process. And if you’re thinking that your offer suite needs a little tweaking, at the end of the episode, I tell you how we can work together to make something that your clients will shout from the rooftops about 💜

Feel free to message me on Instagram to learn more about Offer Suite Oracle and my VIP days. I always love hearing from you babe! 

Timestamps

[1:10] Hello love! Today I’m going to tell you how to create recurring income through retainer offers

[2:05] First things first: How to give your clients a tangible ROI

[3:33] Buuuuut… how’s it gonna work for you?

[4:20] Positioning that price point

[5:35] Here’s why you shouldn’t set a low retainer price point

[8:37] Babe, it’s ok if you’re not ready for a retainer yet!

[10:07] If you need some support, get in touch!

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

The Era of the Expert + Why Generalising is Dead04 Jul 202300:14:28

Babe, it’s time to kill your multi-hyphenated bio and step into the role of being the expert that you really are. On this episode of Fiercely Freelance, I’m calling an end to generalising and welcoming the era of being a f*cking expert in your freelancing niche! 

I compare what freelancing looks like when you’re a generalist vs a specialist and tell you why specialising is the way forward in your freelance business. Then I help you to get rid of your fears and limiting beliefs around niching and give you an example of what it looks like to niche successfully in the online business world. Listen out for an exciting announcement at the end of the episode about how I can help you to nail your business niche! 

If this episode gave you the gentle kick up the bum that you needed to start thinking about niching then make sure to join my masterclass on my Top 5 Mistakes in Freelancing! You’ll hear some of my wince-inducing business mistakes and learn how you can become an even more fierce freelancer. Can’t wait to see you there babe 💜

Timestamps

[1:10] Hello love! Today we’re comparing generalising vs specialising

[1:53] Why generalising is DEAD 💀

[3:28] The limiting belief that you need to get rid of

[5:28] How to think about niching

[8:30] Here’s what great niching looks like 

[10:28] You don’t have to play corporate any more!

[11:23] Introducing my new ‘Nailing Your Niche’ mini course!

Register for My Top 5 Freelancing Mistakes Masterclass

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

5 Limiting Beliefs That Could be Holding You Back from Working Less + Earning More27 Jun 202300:13:24

We all want to work less hours and make more money, right? Of course! But there’s a reason that it might not be working for you yet my love, and that’s your limiting beliefs! But babe, I’ve got you 💜❤️💜 On this episode of Fiercely Freelance, I bust five popular limiting beliefs so that you can change your mindset and your freelance business! 

Join me as I unpack where your limiting beliefs might have come from and why they feel so powerful. Then I list five common limiting beliefs I hear from freelancers, which go from having to ‘earn’ time off to believing that other people will think you’re lazy if you take a break. I also help you to tackle your money mindset so that you can charge more for your services 🔥

If any of these limiting beliefs sound like the voices in your head then make sure to join my Peaceful Service Pro email list where you’ll get weekly tips on how to work less and earn more! And don’t forget to subscribe to the Fiercely Freelance podcast so that you never miss an episode. Thanks love!

Timestamps

[1:09] Hello love! Today we’re talking about the beliefs that are holding you back

[2:55] Where your sh*tty limiting beliefs might be coming from

[3:40] Limiting Belief #1: You have to work hard to be a success

[5:00] Limiting Belief #2: You need to be constantly doing, not being

[7:31] Limiting Belief #3: Your clients will think you’re lazy for working less

[8:41] Limiting Belief #4: You can’t charge more for what you do

[10:25] Limiting Belief #5: You have to *earn* a holiday!

[12:02] Want to work less and earn more? Then sign up to my email list!

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Wanna ATTRACT more clients? Start doing these 3 things!20 Jun 202300:18:03

Want to stop chasing clients through DMs, paid advertising and frantic, make-a-wish marketing strategies? Of course you do babe, because being desperate for clients isn’t going to get you the freelance business of your dreams! So in this episode of Fiercely Freelance, I’m going to give you three tips you can put in place TODAY to attract more top clients to you.

I break down the difference between ‘closed’ and ‘open’ energy  and ‘attached’ and ‘detached’ marketing styles so that you can see which kind of marketing works better to attract clients. Then I share my three key tips to get great clients through your door, covering how to talk about your business on social media and what your offer suite should include. Stay tuned to the end to hear my bonus tip on creating a direct channel to talk to your current and future clients! 

This episode is sponsored by The Lonely Girls Work-from-Home Club, THE online co-working container for creative women who want to get their best work done in less time, make new friends and see their business reach new heights.

This is the work-from-home girl gang you’ve been wishing for. With online coworking, exclusive group chats, coffee catch ups and in-person dinners, The Lonely Girls WFH Club is ready to give you 3 months of creative coworking and business energy.

Now here's the deal: they only open their doors to new members a handful of times a year…and they’re accepting new members right now!

So if you’ve been missing a sense of community in your freelance journey, this is your chance to meet and connect with other freelance women who just get it.

And, I’m officially joining as a Lonely Girl so I’ll see you there!

Use the code CEELS20 for 20% off your 3 month membership


Sign up here: https://www.flowstate-creative.com/secret-lonely-girls-wfh-club 

Check out Flow State Creative on Instagram: https://www.instagram.com/flowstatecreative/

Got questions about Offer Suite Oracle or today’s sponsor The Lonely Girls Work-from-Home Club? Then hop on over to my Instagram! I always love hearing from you, babe!

Timestamps

[1:16] Hey love! Wanna have more clients? Then you need to try attraction marketing!

[2:29] Closed vs. Open marketing styles 

[5:46] What closed marketing energy looks like

[7:03] Tip #1: Show up, consistently!

[10:21] Tip #2: Make an offer suite

[12:24] Tip #3: You’re an expert babe, so show it!

[13:54] BONUS tip! Grow your own marketing channel

[16:20] Want to know more? Check out my Offer Suite Oracle program!

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

10 Offer Strategy Mistakes to Avoid13 Jun 202300:26:13

This episode of Fiercely Freelance is about one of my all-time favourite topics and is packed full of incredible and valuable insights. Because I love you and I want you to succeed as a freelancer, I’m giving it all to you for FREE. Grab a pen and paper my love, because I’m telling you the 10 Offer Strategy mistakes that you need to avoid!

Today I share the 10 common Offer Strategy mistakes that I see freelancers making. These mistakes lead to freelancers being overworked, underpaid and pushed around by clients who’ve never heard the word “boundary” before. My tips will help you to design an offer suite that actually works for you and allows you to live your best freelancing life. And if you need some help to create or tweak your amazing offers, at the end of the episode I give details about my exciting Offer Suite Oracle program which is opening soon 🔥🔥🔥

This episode is sponsored by The Lonely Girls Work-from-Home Club, THE online co-working container for creative women who want to get their best work done in less time, make new friends and see their business reach new heights.

This is the work-from-home girl gang you’ve been wishing for. With online coworking, exclusive group chats, coffee catch ups and in-person dinners, The Lonely Girls WFH Club is ready to give you 3 months of creative coworking and business energy.

Now here's the deal: they only open their doors to new members a handful of times a year…and they’re accepting new members right now!

So if you’ve been missing a sense of community in your freelance journey, this is your chance to meet and connect with other freelance women who just get it.

And, I’m officially joining as a Lonely Girl so I’ll see you there!

Use the code CEELS20 for 20% off your 3 month membership
 

Sign up here: https://www.flowstate-creative.com/secret-lonely-girls-wfh-club 

Check out Flow State Creative on Instagram: https://www.instagram.com/flowstatecreative/

Got questions about Offer Suite Oracle or today’s sponsor The Lonely Girls Work-from-Home Club? Then hop on over to my Instagram! I always love hearing from you, babe!

Timestamps

[1:10] Hello love! Today’s episode a 👑 masterclass 👑 on Offer Strategy 

[3:21] But Ceels, what the f*ck is an offer suite?? 

[4:45] Mistake #1: You’re selling skills, not experiences

[6:24] Mistake #2: You value-stuff

[8:46] Mistake #3: You’ve got too many offers 

[10:18] Mistake #4: You’ve got too much variety

[13:42] Mistake #5: Your offers cannibalise each other

[15:15] Mistake #6: You price based on assumptions

[17:44] Mistake #7: Your offers don’t have boundaries

[19:28] Mistake #8: Your offers have a boring name

[21:18] Mistake #9: Your offers don’t have authority

[21:57] Mistake #10: You don’t have the self-belief to sell

[23:32] How you can learn more about building your dream offer suite
 

Useful Links

Sign up for Offer Suite Oracle


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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

How to Structure Your Working Week, Create a Manageable Routine + Get a PROPER Work/Life Balance!06 Jun 202300:32:43

The episodes I’ve made about managing your time as a freelancer have been some of my most listened to shows, and there’s a reason for that. People think that being able to earn more whilst working less is some kind of voodoo magic, but babe, it’s really not. In this episode of Fiercely Freelance: The Podcast, I walk you through creating a blueprint for a working week with proper, effective work/life balance. 

I break down the reason why work/life balance is a bit of a bullsh*t phrase and lay out some of the reasons why you might feel under pressure to work more hours on your freelance business. Then I explain what happens to your brain and your business when you take time off and how you can start to think differently about the hours that you work. You’ll hear my top tips on time management and learn more about my exciting Offer Suite Oracle program which is opening for enrolment very soon 🔥🔥🔥

If you’re one of the fierce freelancers who loved my advice on creating a kickass freelancing routine, you can help other people to find it by sharing this episode and leaving a review of Fiercely Freelance: The Podcast. Thanks a lot, love!

This episode is sponsored by The Lonely Girls Work-from-Home Club, THE online co-working container for creative women who want to get their best work done in less time, make new friends and see their business reach new heights.

This is the work-from-home girl gang you’ve been wishing for. With online coworking, exclusive group chats, coffee catch ups and in-person dinners, The Lonely Girls WFH Club is ready to give you 3 months of creative coworking and business energy.

Now here's the deal: they only open their doors to new members a handful of times a year…and they’re accepting new members right now!

So if you’ve been missing a sense of community in your freelance journey, this is your chance to meet and connect with other freelance women who just get it.

And, I’m officially joining as a Lonely Girl so I’ll see you there!

Use the code CEELS20 for 20% off your 3 month membership

Sign up here: https://www.flowstate-creative.com/secret-lonely-girls-wfh-club 

Check out Flow State Creative on Instagram: https://www.instagram.com/flowstatecreative/

Timestamps

[1:10] Hello love! Today we’re getting into the groove of being a fierce freelancer 💃💃

[3:59] Working less and earning more? It’s not magic!

[7:07] Why work/life balance is a bit of a bullsh*t phrase

[10:12] Ditching the traditional routine and working ‘in’, ‘on’ and ‘out’ of your business

[13:12] Teaching your brain to take time out  

[15:40] How to bring that Main Character Energy to lunchtime

[17:11] A little trick to finish work early

[19:11] Go on the f*cking holiday babe!

[20:19] Batching, experimenting, time blocking: Shaping your ideal routine

[25:20] “The time you have is perfect”: Being intuitive with your time

[27:52] It’s a blueprint, not a checklist

[29:56] Want to know more? Join Offer Suite Oracle!

Useful Links

Offer Suite Oracle

FOLLOW ME ON SOCIALS

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

The No-BS Guide to Become a £5k/month Service Provider30 May 202300:14:00

If you’re ready to start hitting some serious income benchmarks in your freelance business, you’re in the right place and listening to the right podcast. In this episode of Fiercely Freelance: The Podcast, I give you the no-BS guide to getting your business to a solid 5k/month income without working longer hours. Yes my love, you can do it 💪

First off, I tell you why you need to ditch your hourly rate and even your day rate so that you don’t have to work harder to earn more money. Then I share what will actually make you money as a freelance business owner: designing an offer that your clients will love and will rave to their friends and connections about. I break down the maths of a 5k/month with small-, medium- and big-ticket offers to show you how it all works. And babe, this is a bullsh*t-free zone! 

Want some help drilling down on your offer and the transformation you provide for your clients? No problem! Slide into my DMs on Instagram; I’m always happy to hear from you!

Timestamps

[0:56] Hey my love! Are you ready to make more money from your freelance business? 

[2:16] You can’t earn more money if you’re on an hourly rate

[4:26] Ditch your day and hourly rates!

[5:50] Babe, focus on what you do best

[8:15] Get your processes ✨golden✨

[9:58] Doing the maths to get to your 5k/month

[11:15] It’s simple, but it’s not easy

[12:50] Got a question? Find me on Instagram!

FOLLOW ME ON SOCIALS

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LinkedIn

TikTok

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

My Biggest Lessons in Business: 2010-202323 May 202300:14:15

Hello love! In this episode of the Fiercely Freelance: The Podcast, I flip back through my business calendar to look at the five biggest business lessons I’ve learnt since I started freelancing way back in 2010. Wherever you are on your freelancing journey, you’ll want to hear about my business f*ck ups so that you can avoid them. Tune in because this is going to get juicy! 

I share the five biggest pieces of business wisdom I’ve learnt in my 13 years as a freelancer turned service provider. You’ll hear me explain why you shouldn’t start with a low-ticket offer and what following the ‘shiny object syndrome’ did for my business (or should I say ‘businesses’... Oh, young Ceels!) I also remind you to set your business boundaries good and strong so that you can maintain a work-life balance and make your business work for you. 

I hope these lessons help you to navigate your freelancing journey more smoothly! If you’re enjoying listening to Fiercely Freelance, I’d be mega happy if you left me a rating or review to let me know. Cheers babe ❤️

Timestamps

[1:25] Today we’re turning back time and going through my juicy business lessons

[2:51] Lesson #1: Put yourself first, babe!

[4:54] Lesson #2: Go high, then low

[7:11] Lesson #3: Don’t get distracted

[9:07] Lesson #4: You DON’T need to work hard to make good money

[11:13] Lesson #5: Don’t let people take advantage of you

[14:04] Embrace the f*ck ups!

FOLLOW ME ON SOCIALS

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TikTok

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Flip the Script: Hard Work VS Effective Work16 May 202300:18:28

How often do you tell yourself that you need to “be more productive”? Or that working longer hours will make you more money? We all do it, especially as freelancers, but babe, I’m here to tell you to get off the busy bus! In this episode of Fiercely Freelance: The Podcast, I flip the script on hard work vs. effective work and share tips on how to make your business run more efficiently and make you more money, all while you work less. Yes, you can do it!

I dive into the root of our internal pressure to be busy and productive to show you what a load of bullsh*t it really is. Then I get into what happens when you streamline and simplify your business and take time away from your desk. You’ll hear some ideas on how to create a freelancing routine that works for you and how to price your offers by their value so that you don’t have to work long hours to earn big money. Get ready to say goodbye to busyness and hello to being f*cking fierce 💜💜💜

If you have questions about designing amazing offers or bringing balance into your freelance business, swing on by my Instagram and ask away! 

Timestamps

[0:57] Hello my love! Are you stuck on the busy bus? 

[2:01] The root of our internal pressure to be busy

[5:40] Balance, babe: What we need to live a happier, healthier life

[8:20] “Focus on the result, not the workload”

[9:54] Simplifying and streamlining your work

[11:35] What happens when you take time off from your business

[13:07] Ditch the draining 9-5

[15:53] Say it with me: Price by your value!

[17:13] Come chill with me over on my Instagram

FOLLOW ME ON SOCIALS

Instagram

LinkedIn

TikTok

::

JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

The 10 Mindset Shifts You Need to Work Less + Earn More09 May 202300:17:40

Hey babe! So glad that you’re here for this episode of Fiercely Freelance: The Podcast because this one is The Big One. Today, I’m going to give you the 10 mindset shifts you need to know if you want to start working less and earning more. Yes, it’s possible! Yes, you can do it! And yes, it’s all about changing your mindset! So listen up, get comfy and get ready to rethink how you run your freelance business.

These 10 mindset shifts are lessons that I have learnt on the way to where I am today in freelancing and in my business. I’m sharing my no-BS advice to help you on your journey so that you can have the lifestyle you want. You’ll learn why you need to stop focusing on being busy and why boundaries are so bloody important. And I also give you a Fierce Freelance permission slip to not listen to your well-meaning friends and family who don’t understand how you can make really good money from working 20 hours (or less!) per week. These mindset shifts will help you to take your business from a ✨ to a full-on 🔥🔥🔥

Let me know what these mindset shifts do for you and your business! If you have a question or want some advice, send me a DM on Instagram and I’ll let you know what I think. Catch you next time love!

Timestamps

[0:58] This episode is The Big One: How to work less and earn more

[3:13] Mindset shift #1: Being busy isn’t brilliant

[4:30] Mindset shift #2: Simplify your sh*i  

[5:30] Mindset shift #3: Learn to experiment (and to fail)

[6:32] Mindset shift #4: Just ignore the people who don’t get it 

[7:34] Mindset shift #5: Take control of your time

[8:47] Mindset shift #6: The niche is EVERYTHING!

[10:04] Mindset shift #7: Babe, raise your rates 

[11:07] Mindset shift #8: Put a strong boundary between you and your clients

[12:04] Mindset shift #9: Fewer clients = ….More money? Yes!

[13:26] Mindset shift #10: Say it with me: Trust. The. Process

[15:46] If you want to know more, get in touch

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Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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Offer Suite Oracle Program

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🎪 Create you own Offer Line Up with my free masterclass

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What Does an Offer Strategist Even Do?17 Mar 202600:16:19

Most service aren’t struggling because they lack skill or experience. They’re struggling because their work hasn’t been packaged into an offer that clearly communicates its value. When your offer isn’t structured properly, it becomes harder to price confidently, harder to explain, and harder for clients to buy. Offer strategy sits right in the middle of all of that.

In this episode, I break down the role of an offer strategist and how it differs from other roles in the online business world like marketing strategists, copywriters, or business coaches. We talk about why offer design is such a powerful lever in your business and how refining your offer ecosystem can unlock more consistent demand and clearer positioning.

If you’ve ever felt like you’re working hard but the structure of your services feels messy or unclear, this episode will help you understand where offer strategy fits and why getting this piece right can change everything about how you sell.

What You’ll Learn in This Episode
  • What an offer strategist does
  • Why brilliant experts still struggle to sell their services
  • The difference between offer strategy, marketing strategy, and coaching
  • How offer design influences pricing, positioning, and demand
  • Why your offer ecosystem is the backbone of a profitable business

"When your offer is designed properly, selling stops feeling like persuasion and starts feeling like clarity."

If this episode has you thinking, “Okay, fine… I need to start selling properly,” then Parade is for you. It’s our 10-day sales sprint where you pick one offer and talk about it consistently with structure, support, and zero weird sales energy. Get your tickets here: https://ceelslockley.co/parade

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

78. My Favourite Tools + Tech for Teamwork + Collaboration02 May 202300:16:08

So you’ve built up your business from scratch, got a load of clients who think that you’re the sh*t and now you’re ready to take on more projects by growing your team. But….how do you keep track of everyone and everything at once? Well babe, I’ve got you. Come join me on this episode of Fiercely Freelance: The Podcast, where I’m sharing my best tools and tech that’ll help your team to ace the assignment, every time. 

In this episode, I give you a breakdown of my favourite apps and software that keep my business ticking over. Yes, some of them are paid, but they’ll help you to deliver your projects more quickly and with less hassle. I share the tools that I use that manage team communication, SOPs, time tracking and collaborative projects. And at the end of the episode, you’ll hear some exciting info about my new Mini-Mind program that’ll give you the support and training you need to build out and manage your own Dream Team. 

Want to know more about becoming the best fiercely freelance business owner you can possibly be? Head over to my website for more tips, tricks, resources and inspo. See you there love!

Timestamps

[0:55] Hey love! Today we’re getting into the juicy side of delegation

[1:43] Don’t forget the mantra: Keep it simple

[3:31] My golden rule for team communication

[4:31] Introducing the most badass all-in-one tool: ClickUp

[6:45] Why you need everyone to track their time

[7:52] Pairing up ClickUp + Slack

[10:15] “It’s simple, it’s online, it’s in the cloud, it’s easy”: Why Google Drive is *the best*

[11:50] Hello, Trello!

[13:45] Got questions about building your dream team? Join my Mini-Mind program! 

Useful links

Get a peek on what’s coming up in my Mini-Mind here: 

Dream Team Mini-Mind

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

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WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Outsourcing + Delegation: My Top Tips on Building Your Dream Team25 Apr 202300:23:01

Do you have a lot on your business plate? Of course you do love! Being a freelancer means that there’s a million and one things on your to-do list, every day. So on this episode of Fiercely Freelance: The Podcast, I’m helping you to decide if you’re ready to start outsourcing and showing you what that could look like for your business. 

You’ll hear me list the signs that you’re ready to start getting help in your business and give you ideas of the best kinds of tasks to delegate. I’ll show you a couple of different delegation models and share my top tips for onboarding your new freelance support. And I help you to create a mindset that’ll empower your freelance staff to work independently and with motivation, leaving you the time and space you need to slay your business goals!

If all of this sounds like sweet music to your ears, jump into my upcoming mini-mind group where I’ll be helping freelancers like you to grow their businesses. Got a question about it? Slide into my Instagram DMs. I’d love to chat with you!

Timestamps

[0:57] Hello love! Today I’m sharing top tips on delegating

[1:38] How do you know if you’re ready to delegate?

[4:20] The first step of outsourcing

[7:17] Profitable outsourcing on every single project

[9:25] Where are all the good people? How to find a great freelancer

[11:25] Getting into the groove with your fab new freelancer

[14:46] Onboarding and training: It’s all down to you

[17:24] “They’re not your bitch”: Empowering your freelancers

[20:40] Ready to outsource? Then join my mini-mind babe! Would love to see you!

Useful links

A great supplier contract template: 

https://www.lucylegal.co.uk/contract-for-services

First-look details on my new mini-mind!

Dream Team Mini-Mind

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LinkedIn

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JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

Signs + Symptoms That You're Near Burnout + How to Get Help18 Apr 202300:21:34

Being a freelancer is hard. It’s HARD babe! I’ve been there and I know it. So on this episode of Fiercely Freelance: The Podcast, I’m giving you my no-judgement advice about spotting the signs of burnout so that you can be a happier, healthier freelancer with a business that you f*cking love. 

I share my burnout story so that you can see if it sounds like your life now. You’ll hear the symptoms of being close to burnout and learn why your business isn’t actually your baby. Then I’ll tell you how to move out of burnout and renegotiate with your clients to give yourself some breathing space. And at the end of the episode, I share some exciting deets about my new mini-mind program that’s designed to help you become the business owner that you want to be!

Burnout is a big risk for freelancers and I need you to know that it’s not your fault. Babe, you’re *not* your business and you’re *not* a failure. I hope that this episode of Fiercely Freelance: The Podcast helps you to put things in perspective and to put yourself first. And if you’re ready to reshape your business strategy, you can find out more about my mini-mind below ⬇️⬇️⬇️

Timestamps

[1:00] This one’s a biggie: Babe, are you near burnout?

[2:07] What actually is burnout? 

[3:09] My burnout story

[4:58] Symptoms to watch out for

[6:51] Are you suffering from small business syndrome? 

[8:37] “Your business is not your baby”: The problem with thinking about work all the time

[11:08] Breathe in….and out: Breaking down burnout

[13:00] It begins with your clients

[14:31] How to renegotiate with your clients

[15:41] Babe, put the security blanket down and put your needs first!

[17:25] Getting beyond the most difficult bit of freelancing

[18:51] Want more help? Join my mini-mind!

Useful links

Details on new mini-mind, Dream Team: 

https://www.notion.so/fiercely-freelance/Dream-Team-Mini-Mind-944a30fb896d49d0be8e84172cdc9cff

FOLLOW ME ON SOCIALS

Instagram

LinkedIn

TikTok

::

JOIN MY LIST

Sign up for my weekly email series, Peaceful Service Pro – the no-BS guide to making more £££ in business on a chilled AF schedule.

::

WORK WITH ME

Offer Suite Oracle VIP Intensive

Offer Suite Oracle Program

Visit my Website

Book a Disco Call

Step into my festival world...

🎪 Create you own Offer Line Up with my free masterclass

🎪 Pop your name down for my free monthly networking events, The Secret Set

🎪 Explore Dreamium, my offer design program

🎪 Come and say hiiii on Instagram and Threads

© My Podcast Data