Explore every episode of the podcast So Worth It
| Title | Pub. Date | Duration | |
|---|---|---|---|
| 161. The Meta Ads + AI Paradox | 22 May 2026 | 00:23:07 | |
In this week's episode Jackie goes full unhinged on the topic of AI in Meta ads including:
Fair warning: I go off topic more than once. I regret nothing. Chapters
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| 160. The Creative Strategy You Need to Embrace | 14 May 2026 | 00:16:32 | |
Let's get real about video content, the power of imperfection, and the importance of being different and unique. In this episode Jackie emphasizes the embrace of creativity and authenticity in advertising and content creation. Takeaways
Chapters
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| Episode 11. Taking the stress out of money with guest Nicole Cooley | 17 Feb 2022 | 00:41:57 | |
Managing money can be overwhelming. Join me in this episode as we chat about changing your mindset and managing money differently in order to be confident and secure.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 75. Fast Decision Making with guest Carina Gardner | 25 May 2023 | 00:29:25 | |
Jackie sits down to talk with Carina Gardner about fast decision making on today’s episode. You will want to have a notebook handy, because Carina drops some amazing knowledge about how easy making decisions can actually be.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 104. The Two Strengths That Were Actually Holding Me Back in Business and Life | 14 Mar 2024 | 00:23:34 | |
Believe it or not, today we kickoff of season THREE! Jackie shares how perfectionism and the do-it-yourself mindset, traits that she has been proud of all her life, might actually be the things holding her back from experiencing a fulfilling life and thriving business. Are there areas in your life where you can spot traits or habits that may be holding you back?
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 65. 5 Limiting Beliefs Keeping You From Growing Your Business with guest Michelle Vroom | 16 Mar 2023 | 00:26:48 | |
Have you said any of these things to yourself or others while running your business? “My offer isn’t good enough” “I don’t have time to market and get clients.” “I can’t deliver the outcome that my clients want or I’m nervous about making a promise I can’t deliver on.” “I don’t know where to find clients, or people who will pay certain prices.” “I’m bad at marketing.” If you’ve said those or had similar thoughts, then today’s episode might just change your mind! Links: https://www.facebook.com/groups/marketlikeabossgroup/ http://michellevroom.com/your-first-100-starter-bundle
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 66. How to Automate Your Onboarding | 23 Mar 2023 | 00:23:01 | |
When you sign a new client, is your onboarding process cobbled together or is it a smooth, well-tested process? In today’s episode Jackie is sharing why having a repeatable and scalable onboarding process is crucial for your business. Check out the affiliate links below for some of the amazing programs Jackie uses for her team and clients! Links: Sign up for Clickup (our preferred project management tool). Sign up for Dubsado to manage your client proposals, contracts, invoices and event automation! Get your Client Onboarding or Email Templates in The Shop.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 56. High-Profit, Low-Stress Launches with guest Stephanie Tilton | 29 Dec 2022 | 00:35:43 | |
In this episode, Stephanie and Jackie talk about ways you can improve your chances of having a high-profit, low-stress launch. Want to know more? Tune in! Links: https://www.stephanie-tilton.com/guide
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 50. Powerful Storytelling with guest Kris Jones | 17 Nov 2022 | 00:46:48 | |
In this episode Kris shares with Jackie how important telling the right story is to getting the right customers and increasing your sales.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 18. Choosing to Do the Hard Things As a Mom and Business Owner. | 14 Apr 2022 | 00:37:48 | |
Growing a business is a lot like raising kids. Sometimes you're just not sure what to do next, how to show up, or the best way to respond to a situation. Listen to this episode as I share a tough call I had to make at home and how it made me realize the role I needed to step into as a mom and business owner.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 152. The NEW Era of Meta Ads | 17 Oct 2025 | 00:52:44 | |
If your Facebook/Meta ads suddenly got pricey or stalled out, you’re not alone. In this special no-pitch masterclass, Jackie breaks down the latest Meta ads update in plain English and shows you the new way to set up campaigns that actually perform. She's sharing all the deets on the new simple ad structure that works, why creative + messaging is king, plus a practical framework to build a winning “cast” of ad messages that teach Meta who your ideal buyer is. You’ll Learn
Resources Mentioned
The Easy Ad Society >> https://www.skool.com/easy-ad-society/about
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 94. Conversion Secrets with guest Michelle Fernandez | 05 Oct 2023 | 00:35:32 | |
This episode is PART TWO of an amazing conversation between Michelle Fernandez and Jackie. Hop over to The Traffic & Conversions Show to check out Part 1. You will hear some amazing insights even if you don’t check out the first part but it’ll all make even more sense if you do! Links: IG handle - https://www.instagram.com/themichellefernandez/ Podcast - The Traffic & Conversions Show Website - theMichelleFernandez.com
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 119. Write Better Headlines for Your Ads + Opt In Pages | 27 Jun 2024 | 00:25:45 | |
Today we're diving headfirst into the world of Headlines. Who knew such few words could have such a gigantic impact? Spoiler alert: I did! We're dissecting headlines like a scientist in a lab and on the importance of headlines and facets like clarity, creativity, and the indispensable art of balance. Top it off, I've got some phenomenal examples and tips to share that'll turbocharge your headlines from 'blah' to 'aha!'. So, are you ready to breathe new life into your headlines? Give them the 'oomph' factor they truly deserve? If that's a resounding yes, then wait no more. Go give today's episode a listen. I promise, it's going to be 'So Worth It'!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 144. Make Your Price Irrelevant with Amanda Burg | 17 Jul 2025 | 00:34:22 | |
Episode Description/Show Notes: If you’re tired of attracting lukewarm leads or feeling like you’re stuck in a race to the bottom on price, this conversation will help you rethink your approach to marketing, content, and client experience. In this episode, I sit down with branding and messaging strategist Amanda Burg, of Liberty Type, to explore what it truly means to be seen, trusted, and chosen—and why that distinction matters far more than simply being liked. Amanda challenges the traditional sales funnel and introduces a more realistic view of how buying decisions are made in today’s crowded market. We discuss how businesses unintentionally fall into copycat strategies and what it takes to break that pattern and stand out. She explains the power of building a content ecosystem—one that allows potential clients to immerse themselves in your brand, no matter where they first discover you. Amanda also breaks down how brand consistency, unique positioning, and conviction-led messaging drive deeper client buy-in and long-term results. In this episode, you’ll learn why being seen, trusted, and chosen holds more weight than simply being liked—and how that mindset shift can transform your approach to marketing. Amanda shares how creating a binge-worthy content ecosystem builds long-term trust with your audience and positions you as the clear choice. We also explore why most buying decisions don’t follow a traditional funnel and how businesses can stand out by breaking free from cookie-cutter templates. Finally, we dive into how your pricing strategy, client buy-in, and long-term results are all deeply interconnected—and what to do if you want to attract clients who are truly invested. You’ll learn:
Resources Mentioned:
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 109. 10 Things You Can Test to Improve Your Conversions | 18 Apr 2024 | 00:27:07 | |
How do we test marketing strategies without making them overly complex? Join Jackie as she maps out the art of testing in marketing and provides a roster of 10 things you could use to improve your conversions. From leveraging text messaging to experimenting with down-sell strategies, you’ll want to have somewhere to write down notes from Jackie’s experience as a master marketer!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 149. Are You Asking the Right Questions? | 25 Sep 2025 | 00:12:53 | |
Sometimes the reason your marketing isn’t working isn’t because something’s broken — it’s because you’re asking the wrong question. In this behind-the-scenes episode, Jackie shares a real conversation with a client who was ready to scrap her entire ad strategy because sales weren’t coming in. The twist? Her ads were actually performing incredibly well — getting leads for under $2 in an industry where $7–$10 is the norm. So where was the disconnect? It wasn’t the ads. It was what happened after the click. Tune in to hear how a simple shift in the question you’re asking can completely change the way you approach your funnel, your messaging, and your results. You’ll learn: ✅ How to diagnose what’s really going on when your ads “aren’t working” If you’ve ever felt stuck in your marketing, this episode will help you stop chasing surface-level fixes and start solving the real problem. 🎧 Press play now and find out if you’re asking the right questions.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 140. Sell Their Future, Not Your Offer with Macy McNeely | 10 Jun 2025 | 00:43:41 | |
What if selling could feel good? In this powerful and refreshingly honest conversation, I sit down with Macy McNeely, CEO and co-founder of The Salesgirls, to talk about redefining what it means to sell online. We dive into the real reasons your offer might not be converting (hint: it’s not the price), why conversations—not just copy—move people to action, and the science of what actually makes someone buy. If you've ever felt turned off by bro marketing or wondered why your audience isn’t buying—even though you’re “doing all the right things”—this episode is going to change how you think about sales forever. Plus, Macy shares all the juicy details on her Sell Your Offer Challenge, which completely transformed the way I show up in my business. What We Talk About:
Sign up for the Sell Your Offer Challenge at www.soworthit.co/salesgirls
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 138. Why I'm Letting Go of 80% of My Business | 29 May 2025 | 00:32:48 | |
Have you ever felt like you're meant for something more, but you just can't figure out what? Maybe you ask yourself -- Is this it? Am I really meant to keep doing this forever? Should I be building something bigger? That's where I found myself last year. Stuck and trying to figure out what to do next. In this episode, I’m sharing how I changed my perspective and my business — and why I’ve made the decision to retire multiple programs this year so I can go all-in on the work that truly moves the needle. If you’ve been feeling scattered, stretched, or like something needs to shift… this one’s for you. 🎧 Let’s talk about what it means to let go of the 80%, make room for the 10x, and stop tricking ourselves into playing small.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 139. 6 Ads You Need to Run This Summer | 05 Jun 2025 | 00:33:23 | |
Summer gets a bad rap in business — but I’m here to tell you, the so-called “summer slump” is a myth. In today’s episode, we’re flipping the narrative. Because the truth is: buyers don’t disappear in the summer — business owners do. This is your chance to get ahead while everyone else is checked out. I’m breaking down why summer is the perfect time to get your funnel and ads in place — and how you can have it up and running in under two weeks. Whether you’re dreaming of unplugging or doubling your revenue by fall, this episode will show you how to do both. No stress. No guesswork. No agency required.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 122. How Not Even Cancer Stopped Her with guest Linda Sidhu | 18 Jul 2024 | 00:34:26 | |
Ever wondered how to build lasting partnerships in business? On today's episode, Jackie chats with Linda Sidhu about tailored quizzes and the magic of meaningful connections. Don't miss Jackie's quiz results and the inspiring story behind Linda's business journey!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 110. Your Biggest Marketing Levers with guest Josh Coffy | 25 Apr 2024 | 00:36:36 | |
Today on So Worth It, we sharpen our entrepreneurial tools with an insightful conversation with Josh Coffy. Josh has created The Ecommerce Alley that teaches business owners how to successfully run their venture. His in-depth understanding of business and marketing is as refreshing as it is informative. Instagram: @joshcoffy Podcast: The Ecommerce Alley Course: The Scientific Facebook Ads Testing Course
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 145. How to Make Your Website Sell for You with Kris Jones | 24 Jul 2025 | 00:41:23 | |
Episode Description/Show Notes: In this episode, Jackie sits down with Kris Jones from Red Door Design to dive deep into her new book From Click to Client: How to Easily Create a Story-Driven Website that Turns Visitors into Clients. Kris shares the behind-the-scenes of writing the book, her proprietary framework for simplifying your website and messaging, and why your story is the key to more clients, less overwhelm, and better marketing results. Whether you're a service provider, coach, or product-based business, this conversation will challenge how you think about storytelling, websites, and showing up online with confidence and clarity. What You’ll Learn in This Episode:
Links + Resources:
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 127. The BIG MISTAKE Businesses Are Making When It comes To Ads | 30 Sep 2024 | 00:12:46 | |
As the business owner, you’re good at what you do for your customers. And it makes you happy. That’s why you started your business. But somewhere along the way, you realized you had to figure out marketing, too. If it’s not going quite the way you thought, don’t worry. It’s not your fault. I’m about to debunk a big problem I see businesses making all the time when it comes to their marketing and their ads. And it’s a whole lot easier to fix than you might think!! If you are ready to outsource your marketing and Facebook Ads visit jackieellismarketing.com/profitplan to apply for your Profit Plan strategy call. Or if you are ready to learn the simplest way to run your own ads visit jackieellismarketing.com/join.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 135. Just Run The Freakin' Ads | 01 May 2025 | 00:29:27 | |
Ever stare at the “Publish” button on your Facebook ad and suddenly feel like you’re about to jump off a cliff… with your wallet? In this episode, I’m sharing a slightly spicy take on what’s really holding you back from running ads — and why that fear might be costing you more than just a few bucks. You’ll learn:
Plus, I’ll tell you how I use the ROAS Rescue Kit (and yes, even ChatGPT) to troubleshoot exactly what’s not working — so you can fix it fast. This one’s for the business owner who’s ready to stop stalling and start growing.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 20. My Top 5 Processes That Save My Sanity | 28 Apr 2022 | 00:28:35 | |
I am obsessed with creating systems and processes! Listen in as I share my top 5 processes that make me more efficient in my business and personal life "Saving my Sanity."
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 126. The *REAL* Reason Your Ads Aren’t Working | 30 Sep 2024 | 00:14:41 | |
Don’t be the course creator, coach, or entrepreneur overspending on paid ads and frustrated by results thinking “ads just don’t work for me.” Whether you’re looking for a quick fix to your “meh” or underperforming ads, or some validation that you’re doing this thing right, this episode has some great actionable tips to help you uncover the real reason your ads aren’t working and understand how to fix them. (And the reason might actually shock you!). If you are ready to outsource your marketing and Facebook Ads visit jackieellismarketing.com/profitplan to apply for your Profit Plan strategy call. Or if you are ready to learn the simplest way to run your own ads visit jackieellismarketing.com/join.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 46. SPECIAL MINISERIES - Money Making Strategies: Maximize Your Marketing Part 2 | 18 Oct 2022 | 00:52:02 | |
If you’ve got a leaky funnel that needs some holes plugged or you’re looking to make a funnel even more profitable than it already is, this episode is for you! — >>> If you’re a 6 of 7-figure business owner looking for support with your marketing strategy and Facebook Ads, I’d love to talk with you! Book your Free Profit Plan Call today by visiting jackieellismarketing.com/profitplan. → Don’t forget to go to jackieellismarketing.com/maximize to get the FREE companion workbook to this miniseries. It’s jam-packed with over $1,000 in extra bonuses to help you MAXIMIZE YOUR MARKETING!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 14. Making data-driven decisions vs overanalyzing | 18 Mar 2022 | 00:26:46 | |
We make daily decisions in our businesses as well as our personal life based on data. Join me in this episode as I share the difference between overanalyzing versus making strong data-driven decisions.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 17. Writing Emails That Connect with guest Lander Sulser | 07 Apr 2022 | 00:41:23 | |
Who doesn't love a good automation that does the hard work for you on autopilot? It's what many of us aim for in business. But if you're not thinking about your emails in this way, you're missing out! Listen in as my guest Lauder Sulser, expert copywriter and launch-strategist gives. us specific steps on how to make email work harder for you, so you don't have to work as hard.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 13. Creating A Legacy Brand with guest Tiffany Neuman | 10 Mar 2022 | 00:29:22 | |
Tune into this episode to find out what legacy has to do with branding… and why you need BOTH! @tifannyneumancreative
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 151. How to Keep Going When You Can’t See What’s Next | 09 Oct 2025 | 00:18:45 | |
Do you ever feel like if you can just figure out a few more things your business would just run smoothly? Like there's a system that's missing... and offer you could improve... or a team member you need to hire that would just fix it all? In this episode Jackie is sharing how she thought that too (kind of). But over the years, she’s realized business isn’t static. It’s constantly shifting, changing and growing like a leaving breathing thing. Jackie unpacks how this mindset shift transformed the way she leads, creates, and trusts. She also shares her heart on faith, control, and why you don’t need to see the whole picture to know you’re moving in the right direction. If you’ve ever found yourself trying to “figure it all out” before taking action, this episode will remind you that sometimes the next small move is exactly what God is inviting you to make.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 146. The Heart Attack That Changed Everything: 9 Years Later | 31 Jul 2025 | 00:20:26 | |
Every summer around July 30th, Jackie records a deeply personal episode to mark the anniversary of the day that changed her life—a heart attack at just 34 years old. But this year’s reflection hits different. In this raw episode, Jackie shares the story of what really happened that day, how it rocked her to the core, and how her understanding of success, stress, and self-worth has evolved nearly a decade later. From cardiac rehab to career pivots, from perfectionism to peace, this episode is a love letter to every high-achieving woman who’s ever tried to be all the things to all the people. If this episode sparked something in you or reminded you of your own turning point, Jackie wants to hear from you. DM her on Instagram @iamjackieellis and share your story. Because your story is worth telling, too.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 136. Let's Talk About The "Trust Recession" | 15 May 2025 | 00:25:08 | |
There's this buzz phrase floating around the online course and coaching space right now. Everyone's talking about a 'trust recession'. This episode is all about my take on what's really going on, how we got here, and how to overcome it.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 111. The Marketing KPIs Every Business Owner Needs to Know | 02 May 2024 | 00:23:10 | |
In this week's episode, we deep dive into the world of Key Performance Indicators (KPIs). Though a common term used in business, KPIs can often be overlooked or misunderstood. This episode walks listeners through the importance of various KPIs, with specific emphasis on marketing-related aspects and strategies to optimize their use for business growth.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 28. Are Facebook Ads Still Worth It? | 23 Jun 2022 | 00:18:49 | |
Today Jackie answers the #1 question she gets asked "Are Facebook ads still worth it?" Tune in to hear her top tips on how to utilize Facebook ads for growing your business!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 12. Simplify your marketing with this 4 step approach | 03 Mar 2022 | 00:32:55 | |
Think marketing has to be complicated? Think again! In this episode I'm breaking down my simple 4 step approach to creating and analyzing your marketing campaigns. This is the exact approach we take with our clients to ensure we understand EXACTLY what is working! Tune in and check it out.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 16. Creating SOP's & Where To Start | 31 Mar 2022 | 00:20:06 | |
Every business needs documented systems. No matter if you're big or small. Because at some point, you will probably not be doing all the things yourself. But the big question is -- where do you even start? In this episode I'm sharing the simple process I use to evaluate which SOPs are the highest priority so getting started is easy!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 43. The Mom Side of Running a Business with guest Shonta Prince | 06 Oct 2022 | 00:25:54 | |
Raising kids is a lot like growing a business. Jackie and Shonta Prince discuss how growth in business led to the changes and growth in Shonta’s parenting on this episode of So Worth It.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 98. The Truth About Low-Priced Online Events | 02 Nov 2023 | 00:09:08 | |
Today Jackie delves into the hidden costs of advertising for low-priced, online events. Contrary to popular belief, it's not cheaper to get people to sign up for events priced at $27 or $47. It will likely cost you three times (or even up to 10 times) the price of the event to acquire a registration via Facebook ads. However, there are effective means to cover ad spend and make these ventures profitable. Tune in to hear how!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 147. The Shiny Distraction That’s Killing Your Business | 04 Sep 2025 | 00:22:04 | |
Stepping away from your business can spark fresh ideas—but not every idea deserves your time. In this episode, Jackie pulls back the curtain on the hidden cost of pivoting. You’ll learn why “pivoting” often disguises itself as quitting, how every new project can drain profitability, and why the hard, unsexy “valley” is actually where the magic happens. Plus, Jackie shares a personal story about a tshirt shop rebrand—and the surprising lesson it holds for every entrepreneur. If you’ve ever felt tempted to pivot just to scratch that entrepreneurial itch, this episode is your reality check.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 118. Finding Your Unique Voice with guest Laura Belgray | 20 Jun 2024 | 00:56:26 | |
In this episode of the podcast, we speak with Laura Belgray, a successful copywriter and founder of Talking Shrimp. She shares her journey from writing for Spy Magazine and TV promos to creating her own copywriting business. Laura has this incredible ability to fuse her sizzling personality into her business, and trust me when I say, it’s as entertaining as it gets! We discuss the importance of authenticity and personality in your business, challenges in navigating the online marketing world, and how to boldly differentiate your business from others. There’s a lot of wisdom to unpack, many laughs to share, and significant epiphanies to encounter. So, buckle up for an episode full of sparks that might just ignite your creative juices and change your perspective on how you approach your business. talkingshrimp.com/story-goldmine
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 125. Facebook Ads & What’s Working Now | 30 Sep 2024 | 00:20:10 | |
You know that Facebook Ads can be SUCH a powerful and lucrative system of client attraction for your business. But here’s the reality… there’s no one-size-fits-all solution when it comes to ads. In this episode of The Profitable Ads Formula, I am spilling some shocking info when it comes to paid ads, the trends we’re seeing in consumer behavior, and how it's affecting marketing strategies. Plus, I’m spilling what’s working right now for our clients. If you are ready to outsource your marketing and Facebook Ads visit jackieellismarketing.com/profitplan to apply for your Profit Plan strategy call. Or if you are ready to learn the simplest way to run your own ads visit jackieellismarketing.com/join.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 114. How to Find the Gaps in Your Funnel | 23 May 2024 | 00:29:05 | |
This episode of So Worth It is a guide for entrepreneurs who want to know if they're leaving money on the table. We discuss the common gaps in sales funnels that can result in missed opportunities and how you, as a business owner, can step in to fix them. Don't miss this deep dive into the importance of careful metrics analysis and understanding customer behaviors in your funnel. Find out about the minor tweaks and regular metrics checkups that can lead to significant growth. Understanding the value of data, makes this episode a must-listen for any entrepreneur serious about scaling up their venture.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 133. The 4-Step Formula for Ads That Actually Convert | 26 Mar 2025 | 00:29:39 | |
This is the third episode of the 3-part miniseries: Hot Ads for Cold Leads. Running Facebook ads without a clear system? That’s a recipe for chaos—and a guaranteed way to burn cash. In this episode, I'm breaking down my exact 4-step Profitable Ads Formula, a proven framework developed after millions in ad spend. You'll learn how to plan smarter, test faster, optimize confidently, and finally build a funnel that sells on autopilot. We’ll cover:
Ready for ads that finally convert? Listen in and let’s get your ads profitable ASAP.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 142. Boost Your Summer Sales and Fund Your Summer Adventures | 26 Jun 2025 | 00:44:41 | |
This one’s not just a podcast episode—it’s a full-blown mini masterclass you can listen to in your car, on your walk, or while hiding from your kids in the pantry. In this Summer Sales Booster session, Jackie shares the exact 3-part ad strategy that helps you boost your leads and sales all summer long—without chaining yourself to your laptop. You’ll learn:
Jackie also shares why this summer feels especially meaningful to her (cue the mom tears) and how she’s designing a business that funds the fun and keeps clients coming in and how you can, too.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 113. Dashboards You Need in Your Business with guest Carolyn O'Brien | 16 May 2024 | 00:27:40 | |
Jackie recently sat down with the amazing Carolyn O’Brien, who is an expert in turning numbers into insights. Carolyn has an incredible knack for turning intangible data into visual, easy-to-understand representations helping businesses make informed decisions. During their chat, they delve into what the 'data-first' approach is all about, why it's crucial for your business, and how her CEO Essentials Dashboard can serve as the start line for any business owner looking to dip their toes into the world of metrics. If you are a business owner who at times finds decision-making daunting, or you struggle making sense of your business data, this episode is perfect for you! Links: - Instagram @carolynobrienstrategist
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 153. 5 Habits for Deep-Rooted Growth | 31 Oct 2025 | 00:34:55 | |
When you’re in a season of growth, it can feel like everything’s speeding up — new opportunities, new systems, new responsibilities. But growth doesn’t have to mean chaos. In this episode, Jackie shares the five habits that help her grow her business with grace, intention, and peace. You’ll learn why complicated is expensive, how clarity and focus fuel progress, and why stewardship and surrender are equally important when you’re building something meaningful. This one’s for anyone who wants to grow without burning out — whether you’re scaling your business, refining your systems, or simply trying to show up better in your current season.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| 85. The 7th Anniversary of My Heart Attack | 03 Aug 2023 | 00:33:56 | |
At 34 years old, Jackie had a heart attack. In today’s episode, Jackie is sharing what happened and how it forced her to make some changes for her and her family’s lives.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 74. Steal My Ads System: Part 2 | 18 May 2023 | 00:15:10 | |
Have you stolen Jackie’s ads system yet?If you haven’t listened to the previous episode, then this might not make much sense. If you’re ready for part two, get ready for what you do once your ads have gone live!
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||
| Episode 68. Is AI Replacing Copywriters and Marketers? | 06 Apr 2023 | 00:16:09 | |
Jackie does something a little different in this episode… Get a peek behind the curtain to eavesdrop on a conversation Jackie and her team of copywriters had about AI.
☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall 💵 Get The ROAS Rescue Kit >> soworthit.co/roas DM me on Instagram @iamjackieellis | |||