Explore every episode of the podcast Smart Business Revolution | Turn Relationships into Revenues | Networking | More Clients | Relationship Advice
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Mastering Podcast Production for Business Growth With John Corcoran | 27 Feb 2026 | 00:20:07 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and run his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode…A podcast can open doors, spark relationships, and quietly become your most powerful business development tool. But in a world where anyone can hit record on their phone, what actually separates a show that drives growth from one that fades into the noise? According to John Corcoran, the difference comes down to intention and execution. Professional production is not about fancy studios or overproduced edits, but about clean audio, thoughtful structure, strong branding, and a strategy that supports relationship-building and thought leadership. When you treat your podcast as a core part of your business development strategy rather than a side project, it becomes a powerful engine for networking, credibility, and long-term growth. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen of Rise25 interviews John Corcoran about mastering podcast production for business growth. They discuss what separates professional podcasts from DIY efforts, how video has become essential for reach and SEO, and why over-editing can actually hurt authenticity. John also shares advice on leveraging thought leadership and short-form video to expand your impact. | |||
| [AI Tips and Tricks Series] How To Drive Authority and Trust To Get More Traffic & Sales | 20 Feb 2026 | 00:41:35 | |
Bruno Felicidade Jones is Senior Vice President at Trace Brand Building, a company specializing in brand strategy, digital marketing, and agile digital transformation to help businesses enhance customer experience and drive sales. Under Bruno's leadership, Trace Brand Building has enabled clients to achieve impressive results through innovative AI-driven marketing systems, and Bruno himself is recognized for over two decades of experience in brand building and digital transformation. An advocate for leveraging AI to accelerate content creation, Bruno frequently shares practical strategies for establishing authority and trust online, optimizing for search engines, and building a strong digital presence. In this episode…If you think a polished LinkedIn profile is enough to build credibility online, think again. In an era where AI tools decide who gets seen and who gets ignored, the real question is: how do you prove your authority and earn trust in a way that both humans and machines recognize? For Bruno Felicidade Jones, a seasoned brand strategist and digital authority expert, the answer lies in mastering E-E-A-T: experience, expertise, authority, and trust. He explains that search engines and large language models are constantly "crawling" your digital footprint, evaluating not just what you say about yourself, but how the broader internet validates it. That means optimized team bios, linked LinkedIn profiles, external reviews, authoritative backlinks, structured service pages, and content that reflects real-world perspective, not generic AI filler. When done right, this layered approach doesn't just improve rankings; it positions your business as the obvious, credible choice in both search results and AI-generated recommendations. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Bruno Felicidade Jones, Senior Vice President at Trace Brand Building, to discuss how to drive authority and trust to get more traffic and sales. They explore E-E-A-T fundamentals, optimizing About and service pages, leveraging off-site reviews and backlinks, and using long-tail content to win AI visibility. Bruno also shares advice on turning email newsletters and sales insights into revenue-driving SEO assets. | |||
| Navigating Marketing in the Age of AI With Emanuel Rose | 10 Dec 2025 | 00:30:43 | |
Emanuel Rose is the CEO of Strategic eMarketing, which helps B2B companies in IT services, SaaS, and financial services generate high-quality leads through innovative marketing strategies. With over 25 years of experience as an author, speaker, and B2B marketing strategist, Emanuel is widely recognized for his work integrating AI and automation into marketing. He explores these innovations on his podcast, Marketing in the Age of AI. In this episode…Some business eras evolve; others hit like a tidal shift — and AI-driven marketing sits squarely in the latter. Tools are advancing faster than teams can adapt, leaving many torn between excitement and overwhelm. How do you cut through the noise and navigate these rapid industry changes? According to Emanuel Rose, a veteran B2B marketing strategist and early adopter of AI in real-world marketing workflows, the path forward starts with practicality, not panic. He believes the biggest opportunity right now isn't flashy automation or massive content output — winning back time by offloading the mundane tasks that bog teams down. Emanuel explains how AI personalizes outreach, from analyzing a prospect's online presence to spotting natural conversation openings. He compares this period to the rise of social media in the early 2010s: a disruptive force that rewards those who stay one chapter ahead. For Emanuel, the real advantage goes to businesses that use AI responsibly — not those chasing trends. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Emanuel Rose, the CEO of Strategic eMarketing, to discuss how AI is reshaping modern marketing. They explore why personalization at scale is finally within reach, how to avoid the common missteps companies make with AI-driven outreach, and what generative search means for the future of SEO. Emanuel also shares his approach to blending automation with authentic human connection. | |||
| Winning Growth Strategies in Today's Economy With Lisa Lickert | 03 Feb 2025 | 00:36:30 | |
Lisa Lickert is the Owner of EMI Network, an advertising firm that provides content and creative services to empower clients to grow their brands and reach their target audiences. She has successfully led its transition from print to digital marketing, expanded its service offerings, and partnered with major brands like Forbes and USA Today. With over 20 years of experience, Lisa previously managed a $150 million division before acquiring and transforming EMI Network. In addition, she also founded Unique Growth LLC, a financial services firm empowering women and businesses, and volunteers with organizations like Dress for Success and YWCA. In this episode…Many business owners struggle with scaling their companies while navigating industry changes and unexpected challenges. Whether it's transitioning from traditional to digital marketing or handling unforeseen obstacles like hostile takeovers, the growth journey can be overwhelming. So, what does it take to transition a conventional business into the digital age while navigating personal and professional challenges? Lisa Lickert, a passionate servant leader, shares her experience of acquiring and transforming the EMI Network, highlighting the importance of adaptability and strategic partnerships in overcoming challenges. She emphasizes that taking risks and stepping outside comfort zones are key to achieving growth, noting that "you're never ready; you just have to figure it out." Lisa's insights include building strong relationships, leveraging partnerships for digital expansion, and focusing on marketing strategies that align with business goals to maximize impact. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Lisa Lickert, Owner of EMI Network, about navigating business transformations and personal challenges. They discuss how Lisa transitioned EMI Network from print to digital marketing, the challenges she faced in acquiring and growing the company, how she balances business leadership with family life, and growth strategies that work in today's dynamic business environment. | |||
| Smart Strategies and Tools for Business Success with John Corcoran | 31 Jan 2025 | 00:15:46 | |
| How to Spot and Seize Hidden Opportunities With Mark Friedler | 27 Jan 2025 | 00:34:44 | |
Mark Friedler is the CEO of Gigex Inc., an IT and services company helping companies procure the best technology solutions for their needs, saving time and costs. A serial entrepreneur, he has founded four companies, including Gigex, the first cloud game download service, and GameDaily, which became the largest consumer games site before its acquisition by AOL/Time Warner. Mark's career spans pioneering roles in blockchain, esports, fintech, and enterprise cloud services, with contributions like launching IBM's TrustYourSupplier network and co-founding CryptoMondaysSF, a global fintech and blockchain meetup group. He is also an avid cyclist who once rode from New York to Seattle and introduced Sweden to chocolate chip cookie stores. In this episode…Technology expenses are skyrocketing, often ranking as the top or second-highest business cost. As companies grapple with these financial burdens, the quest for effective technology cost management becomes crucial. How can businesses make smarter decisions to reduce these costs while still harnessing the power of technology? Mark Friedler, a seasoned entrepreneur, shares practical strategies for tackling these challenges head-on. He emphasizes conducting a thorough technology audit to identify waste, right-sizing cloud usage, and adopting a hybrid model combining public and private clouds for cost optimization. Mark also highlights how leveraging AI for customer service can help you transform business operations, citing examples like omnichannel communication tools that improve user experience while cutting costs. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Mark Friedler, CEO of Gigex Inc., about technology cost management and identifying untapped business opportunities. The conversation explores Mark's journey from running a chocolate chip cookie business in Sweden to becoming a technology strategy consultant. He shares insights on blockchain, early internet innovations, surviving the dot-com crash, and the life-changing impact of a family crisis. | |||
| How To Survive and Thrive in Financial Crises With Ami Kassar | 24 Jan 2025 | 00:39:10 | |
Ami Kassar is the Founder and CEO of MultiFunding LLC, a financial consulting firm dedicated to helping businesses secure creative funding solutions. With a career spanning the dot-com era to the 2008 financial crisis, he has transformed challenges into opportunities, building a resilient company that thrives in helping others. Ami is the author of The Growth Dilemma, host of the AmiSights Podcast, and an active speaker, contributing to entrepreneurial communities like EO, Vistage, and YPO. His expertise has been sought by organizations like the White House, Federal Reserve Bank, and Treasury Department, and his insights are regularly featured in leading media outlets such as The New York Times, Forbes, and The Wall Street Journal. In this episode…Small business owners face daunting challenges, from navigating financial crises to securing funding in a volatile economy. Many struggle with cash flow, rising interest rates, and adapting to rapid market changes, leaving them unsure about their venture's growth and stability. Amid this uncertainty, finding innovative and sustainable financial solutions is critical for survival and long-term success. Ami Kassar, a thought leader in business finance, offers practical strategies to address these challenges, prioritizing profit and cash flow over unchecked expansion. Drawing on his experience navigating multiple financial crises, Ami advocates for personalized funding solutions that align with a business's unique needs rather than one-size-fits-all approaches. He also stresses the value of fostering resilience through community support, as demonstrated by his creation of the EO GRIT community, which provides resources and a collaborative space for entrepreneurs facing economic hardships. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Ami Kassar, Founder and CEO of MultiFunding LLC, about tackling financial obstacles. Ami recounts his early experiences with entrepreneurship and the valuable lessons he learned from triumphs and setbacks, including a failed dot-com startup and navigating corporate restructuring during the 2008 financial crisis. His story serves as a testament to the power of perseverance and innovation in the face of adversity. | |||
| Succeeding in Marriage and Business as Partners With Peter Krzyzek | 17 Jan 2025 | 00:37:25 | |
Peter Krzyzek is the Co-founder and CTO at Chykalophia, a digital agency helping Femtech DTC and B2B women-led brands transform their websites into platforms that drive business growth. He is the co-author of the Top 3 Best Sellers book in web design, Made to Sell: Creating Websites that Convert, and has extensive expertise in analytics, automation, and integrations. With a master's degree in computer science, Peter is renowned for simplifying complex technology concepts, earning him the title of "tech whisperer." His passion for blending technology, strategy, and communication has made him a trusted advisor for businesses seeking sustainable growth and brand dominance. In this episode…Working with your spouse can be both a rewarding and challenging experience. How do you maintain a healthy work-life balance when your business partner is your life partner? Can a marriage survive the pressures of entrepreneurship without compromising personal relationships? Peter Krzyzek shares his journey of managing a digital consultancy with his wife and how they navigated the pitfalls many face when merging professional and personal lives. He discusses the importance of communication and how he and his wife had to learn and adapt to each other's strengths and weaknesses in business. They discovered that honesty and transparency with each other and their team were crucial in resolving conflicts and maintaining a successful partnership. By accepting that work-life balance is a myth for them and choosing instead to integrate their lives fully, they forged a path that worked for their unique situation. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Peter Krzyzek, CTO at Chykalophia, about the challenges of running a business with a spouse. Peter offers insights into how they overcame early struggles, such as defining clear roles and figuring out the right client fit for their combined skills. He also shares the lessons learned from failures like the "Project That Shall Not Be Named" and how they turned these into opportunities for growth. | |||
| Creating a Purposeful Practice of Civility With Shelby Scarbrough | 10 Jan 2025 | 00:41:24 | |
Shelby Joy Scarbrough is the Co-founder and CEO of the Global School of Entrepreneurship (GSE), a company dedicated to providing accredited MBA programs and courses designed specifically for entrepreneurs. With a distinguished career serving in the Reagan administration as a White House aide and as a State Department Protocol Officer, Shelby has also authored multiple books, including Civility Rules. She has managed high-profile events for world leaders such as Nelson Mandela and Pope John Paul II and successfully built a chain of Burger King franchises, showcasing her entrepreneurial acumen. Apart from GSE, she is also the Co-founder of nCourage Entrepreneurs, an angel investment group focused on funding entrepreneurial ventures founded and run by women. In this episode…In today's fast-paced and competitive world, entrepreneurs often struggle to balance professionalism, leadership, and growth while navigating complex challenges. Whether it's building businesses, managing high-stakes relationships, or maintaining civility in heated environments, achieving long-term success requires a unique blend of vision and discipline. Many leaders search for proven strategies to lead with impact, build trust, and drive meaningful results. Shelby Scarbrough, a White House veteran and entrepreneur, shares invaluable insights from her diverse career spanning entrepreneurship, diplomacy, and protocol. Drawing from her experiences in the Reagan administration, managing Burger King franchises, and co-founding the Global School of Entrepreneurship, Shelby emphasizes the importance of professionalism, adaptability, and relationship-building. She discusses lessons learned from world leaders, including Nelson Mandela and President Reagan, and explains how civility and preparation can turn challenges into opportunities. Shelby also highlights actionable steps for entrepreneurs, from maintaining focus under pressure to building supportive networks like nCourage Entrepreneurs, an angel investment group dedicated to female founders. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Shelby Scarbrough, Co-founder and CEO of the Global School of Entrepreneurship, about turning leadership experiences into entrepreneurial success. Shelby provides insights on managing international diplomacy, navigating franchise operations, redefining MBA programs for modern entrepreneurs, and the value of building businesses with a pioneering spirit. | |||
| Building a Cult Following in Hospitality With Josh Kopel | 03 Jan 2025 | 00:44:11 | |
Josh Kopel is a Michelin-awarded restaurateur, entrepreneur, and Founder of Flo Hospitality Solutions, a company helping restaurants enhance customer experiences and profitability through innovative marketing strategies. With decades of experience owning and operating successful restaurants and generating millions in sales through viral campaigns, he is a proven leader in the hospitality industry. Josh specializes in crafting brand narratives, launching impactful social media campaigns, and creating strategies that drive revenue, build loyalty, and boost profitability. He is also the host of the Full Comp Podcast, creator of the Restaurant Marketing School, and a former President of the California Restaurant Association. In this episode…Running a successful restaurant in today's highly competitive and fast-paced market comes with unique challenges — from standing out in a crowded space to maintaining profitability and customer loyalty. Many restaurateurs struggle to create effective marketing strategies, build authentic brand narratives, and adapt to changing consumer expectations. Without the right tools and insights, even the most passionate entrepreneurs can face burnout, missed opportunities, and financial losses. Josh Kopel, Michelin-awarded restaurateur and entrepreneur, shares his proven strategies for overcoming these hurdles. Drawing from decades of experience, Josh emphasizes the importance of crafting compelling brand stories, leveraging viral campaigns, and utilizing social media to boost visibility and profitability. He highlights how consistency, resilience, and customer-focused messaging can turn ideas into results, transform struggling businesses, and create lasting customer relationships. By pairing storytelling with data-driven tactics, Josh demonstrates how restaurant owners can build loyalty, optimize operations, and thrive even in challenging markets. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Josh Kopel, Founder of Flo Hospitality Solutions, about making an impact in the hospitality industry. The conversation takes us from delightful stories of Hollywood nightclubs to the grind behind scaling a fine dining restaurant, culminating in the pivot that led Josh to partner with Yelp and launch a successful podcast. It's an enlightening look at the intersection of grit, social connection, and resilience. | |||
| Unlocking Revenue Engines With Kara Smith Brown | 20 Dec 2024 | 00:38:01 | |
Kara Smith Brown is the Founder and CEO of LeadCoverage, a premier consulting group dedicated to driving revenue growth for supply chain and logistics companies. A trailblazer in her field, she was one of the first employees at Echo Global Logistics, contributing to its rapid growth and playing a pivotal role in its IPO. Kara is also a Co-founder of Close(Her), a community that empowers women in sales and has been a champion of Atlanta's female economy since moving to the city in 2016. Her new book, The Revenue Engine, showcases her expertise through a nine-step framework for building high-performing B2B pipelines enriched with compelling personal anecdotes and actionable insights. In this episode… B2B marketing can feel overwhelming, especially in industries like freight and logistics, where traditional approaches dominate and innovative tools are often underutilized. Companies struggle to generate leads, manage pipelines effectively, and measure impactful results. This challenge is magnified when businesses fail to understand the specific needs of their market, leading to wasted time, effort, and resources. Kara Smith Brown offers a clear path forward by breaking the complexities of B2B marketing into a manageable nine-step framework, as outlined in her book, The Revenue Engine. She emphasizes segmenting the sales funnel into three distinct stages — prospect, nurture, and customer — and measuring success through volume, velocity, and value metrics. Kara also shares practical anecdotes, such as leveraging intent data and creating engaging strategies tailored to the freight industry, which she calls a perfect match for big personalities and aggressive innovation. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Kara Smith Brown, CEO of LeadCoverage, about crafting high-octane revenue pipelines for B2B companies. Kara shares her journey from musical theater to supply chain leadership, insights on breaking barriers as a woman entrepreneur, actionable strategies from her book, and challenges of fitting into pre-established corporate cultures. | |||
| Behind the Mic and Beyond With John Corcoran | 18 Dec 2024 | 00:17:33 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. Launching a podcast, navigating a complex industry, or managing personal growth can feel overwhelming, especially with the pressure to stand out or address a dense workload. For many, the quest for uniqueness delays action, while balancing creativity with clarity remains a persistent challenge. In an era of limitless tools and information, finding strategies to streamline efforts while fostering authentic connections is more vital than ever. John Corcoran shares invaluable insights on overcoming these challenges, emphasizing the importance of simplicity and purpose. He reveals how custom GPTs can transform dense documents into efficient, searchable resources, offering a practical solution for saving time and effort. Drawing from his own podcasting experience, John advises aspiring hosts to focus on authenticity, asserting that the uniqueness of a podcast lies in the host-guest dynamic, not a perfect concept. Additionally, he credits mentor Rob Castaneda with inspiring him to pause his drinking, demonstrating how personal growth can enhance professional focus and clarity. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen interviews John Corcoran, Co-founder of Rise25, about harnessing past experiences for personal and professional growth. They discuss how John's involvement in The West Wing inspired storytelling, the transformative potential of custom GPT tools, and how a pause on drinking improved his productivity. This episode is a treasure trove of wisdom for those seeking to enhance their podcasting journey and personal growth. | |||
| Leveraging AI for Guaranteed ROI Success With Christine Westbury | 13 Dec 2024 | 00:45:54 | |
Christine Westbury is the CEO and Founder of Blackjet Social, a marketing agency specializing in AI-driven marketing and automation for B2B companies. With over 18 years of marketing and business ownership experience, she has a proven track record of entrepreneurial success, having launched and scaled ventures such as a clean food manufacturing business and an innovative dance school. Christine is dedicated to enhancing the online presence of professional services firms through high-quality content and strategic social media campaigns, focusing on solving audience problems rather than merely promoting services. In addition to leading Blackjet Social, she is the Director of The Space Wellington, a flexible workspace in a prime central location for individuals and businesses. In this episode…The fast-paced marketing world presents unique challenges for businesses striving to connect with their target audience. Professionals often grapple with maintaining a consistent online presence, navigating the complexities of lead generation, and standing out in an increasingly competitive digital landscape. Adding to this pressure, the rapid rise of AI technologies has introduced both opportunities and uncertainties, leaving many wondering how to harness these tools effectively. Christine Westbury shares her expertise in addressing these challenges through strategic social media management and AI-driven solutions. She emphasizes the importance of solving real audience problems rather than simply promoting services, focusing on crafting high-quality content that builds trust and authority. Christine reveals how she created Blackjet Autopilot, a lead generation system with a bold promise of guaranteed ROI, blending innovative AI tools with proven marketing methodologies to help businesses streamline operations and achieve measurable success. Her journey showcases resilience, adaptability, and the creative use of technology to overcome business hurdles. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Christine Westbury, Founder and CEO of Blackjet Social, about revolutionizing B2B marketing with AI-driven strategies. Christine discusses the significance of strategic thinking, the real-world implications of a guaranteed ROI promise, how AI avatars may soon handle aspects of client interaction, and how to craft compelling offers in a crowded marketplace. | |||
| Reinventing Success: From Athlete to CEO Community With Matt Sharrers | 05 Dec 2025 | 00:34:02 | |
Matt Sharrers is the Managing Partner of ETJ Advisory and Founder of ETJ Life, a private, invitation-only community that supports CEOs backed by private equity in navigating leadership transitions and building fulfilling lives. As the former CEO of SBI, Matt helped scale the company and guided it through multiple successful exits, while his current ventures draw on decades of executive leadership and board advisory experience. A former professional hockey player who represented Canada at the national level, Matt is passionate about helping both elite athletes and business leaders achieve their highest potential. His work and recent book, The Second CEO, focus on the unique challenges and opportunities faced by CEOs in high-pressure, private-equity-backed environments. In this episode…The path to reinvention is rarely linear, especially when shifting from elite athletics to corporate leadership and then to entrepreneurship. Many high performers struggle to release old identities while stepping into roles that demand new skills, new mindsets, and deeper purpose. What does it really take to navigate such dramatic transitions, and how can you redefine success without losing yourself? Matt Sharrers, an expert in executive leadership and CEO advisory, shares how he progressed from professional hockey to corporate sales and ultimately to building a respected advisory practice and CEO community. Matt explains how shedding his athletic identity taught him resilience, why stepping in after a charismatic founder required deliberate, disciplined leadership, and how professionalizing a fast-growing organization prepared him for future transitions. Through stories and lessons learned, Matt demonstrates that reinvention thrives on ongoing reflection, courage, and an unwavering commitment to meaningful impact. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Matt Sharrers, Managing Partner of ETJ Advisory and Founder of ETJ Life, about navigating major career reinventions. Matt shares insights on scaling as a second CEO, building communities for high achievers, and designing a life anchored in purpose. | |||
| How To Acquire and Scale Companies Seamlessly With Tim Conkle | 06 Dec 2024 | 00:43:32 | |
Tim Conkle is the CEO and Founder of The 20 MSP, an established IT Managed Services and Consulting Firm providing expert solutions to businesses. With over 30 years of entrepreneurial success, he has advised hundreds of Managed Service Providers (MSPs), developed a multimillion-dollar sales model, and led 36 acquisitions through a unique consolidation strategy that transforms operational efficiency. A visionary and leading expert on mergers and acquisitions, Tim's innovative approach eliminates traditional integration challenges, allowing businesses to thrive under a unified model. He also serves as the President of the board of directors for Cytracom and is an active member of the Forbes Technology Council and Entrepreneurs' Organization (EO). In this episode…Building and scaling a successful business is challenging, especially in industries prone to inefficiencies and misaligned goals. Many MSPs struggle with growth due to fragmented systems, lack of standardization, and limited resources for creating seamless customer experiences. Additionally, the complexities of mergers and acquisitions often deter MSPs from pursuing growth opportunities, leaving many business owners without viable exit strategies. Tim Conkle, a leading voice in the MSP space, tackles these challenges head-on by creating a groundbreaking model for MSP collaboration and acquisition. His strategy involves uniting MSPs under a shared platform with standardized tools, processes, and service delivery models, enabling businesses to streamline operations and prepare for acquisition. Tim's flat-rate IT support model aligns directly with client goals, while his unique consolidation framework ensures seamless transitions during mergers. Tim attributes his success to his ability to dream big and unite aligned businesses while fostering a culture of empowerment and entrepreneurial spirit. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Tim Conkle, Founder and CEO of The 20 MSP, about his innovative strategies for scaling MSPs. Tim shares insights on cultivating the right mindset for expansion, the advantages of pre-aligned acquisition targets, and harnessing the power of dreaming with one's eyes open. Business leaders looking to expand and leave a mark will find Tim's journey a blueprint for leveraging vision and teamwork. | |||
| Selling Business to the People Who Built It With Miren Oca | 29 Nov 2024 | 00:39:37 | |
Miren Oca is the Founder and Director of Ocaquatics Swim School, a Miami-based company specializing in teaching essential swimming skills while promoting water safety. Over the past 30 years, she transformed backyard swimming lessons into a thriving, 100% employee-owned organization, providing over 6,500 swim lessons weekly during the busy season. Driven by her passion for teaching and servant leadership, Miren has led her business to become the first swim school to achieve B Corp certification and has recently transitioned it into an Employee Ownership Trust (EOT). In addition to Ocaquatics Swim School, she founded Ripples of Impact, a nonprofit in the Miami area that provides resources for personal and environmental resilience. In this episode…How can a business be built for success while ensuring it remains impactful and sustainable in an ever-changing world? Imagine a business model where the employees themselves are the owners. This is the story of a swim school that made a daring shift toward an employee ownership trust, a concept most people have likely never encountered. Miren Oca, the visionary behind Ocaquatics Swim School, embraced this innovative approach by transforming her business into one of only 50 employee ownership trusts in the United States. She attributes her success to a strong focus on servant leadership, transparency, and cultivating an ownership mindset among her team. By transitioning her business into an Employee Ownership Trust (EOT), Miren ensured her company's sustainability while aligning with its core values. She also pursued B Corp certification, embedding environmental and social responsibility into her operations, which fostered team loyalty, boosted retention, and created measurable community impact. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Miren Oca, Founder and Director of Ocaquatics Swim School, about her decision to sell her well-established swim school to its employees. They discuss her decision to transition the business into an Employee Ownership Trust, the importance of aligning leadership with company values, how Ocaquatics achieved B Corp certification, and the challenges of expanding during the 2008 financial crisis. | |||
| Innovative Tools and Strategies for Business Success With John Corcoran | 27 Nov 2024 | 00:19:37 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode…Many B2B businesses struggle with inconsistent revenue, limited client acquisition, and the inability to keep up in a content-driven economy. Static websites, outdated marketing approaches, and a lack of predictable income models leave companies feeling stuck in a cycle of uncertainty. How can organizations break free from this cycle and achieve sustainable growth in today's dynamic market? John Corcoran shares practical strategies to address these challenges, emphasizing the importance of content marketing and subscription-based revenue models. Drawing from insights in The Automatic Customer by John Warrillow, John explains how businesses can build predictable income streams by offering specialized, ongoing services. He also highlights how tools like Perplexity AI can streamline tasks such as customizing communication, automating contracts, and tailoring resumes, helping businesses save time and improve efficiency. John stresses that creating and repurposing content, especially through podcasts, can nurture relationships, establish authority, and drive growth. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen interviews John Corcoran, Co-founder of Rise25, about leveraging AI tools and strategic content marketing. John explains why podcasts are a cornerstone of effective marketing, shares examples of AI-powered solutions, and highlights the common pitfalls B2B companies face when neglecting content creation. Through these insights, you will learn innovative strategies to transform your business business practices. | |||
| Raising Financially Savvy Kids With Shannon Robnett | 22 Nov 2024 | 00:38:12 | |
Shannon Robnett is the Founder and CEO of Shannon Robnett Industries, a real estate development and syndication firm focused on residential and industrial real estate projects. With over 30 years in the Boise real estate market, he is a second-generation builder and fourth-generation realtor, managing $120 million in assets and overseeing $425 million in diverse projects. Shannon has an impressive track record, with over $140M in successful developments, more than $60M in capital raised, and $28M in profits delivered to investors. Beyond his professional expertise, he is passionate about fostering an entrepreneurial spirit and smart financial habits in younger generations, leveraging his personal experiences and family history to guide his teachings on wealth and legacy building. In this episode…Raising financially responsible children and building lasting wealth are goals for many families, but they come with challenges. Teaching financial discipline, work ethic, and entrepreneurial thinking to the next generation requires more than traditional advice — it calls for hands-on experiences and impactful lessons that resonate. How can you ensure that your family's hard-earned wealth is preserved and expanded upon by your descendants? Shannon Robnett, a seasoned real estate developer and syndicator, shares how he instilled financial responsibility in his children through unique, practical strategies. From having his kids pay $80 a month for a shared car to investing in student loan debt instead of paying it off outright, Shannon explains how these real-life lessons prepared them for financial independence and smart decision-making. He also discusses how his experience in construction and real estate shaped his approach to family finance, instilling in his children the importance of good debt and calculated risk-taking. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Shannon Robnett, Founder and CEO of Shannon Robnett Industries, about innovative ways to teach financial responsibility and build family wealth. Shannon provides insights into managing wealth through 1031 exchange, team management, and scaling a construction business. By the end of the episode, listeners will gain strategies to build financial literacy and responsibility in their families for lasting prosperity. | |||
| Unlocking the Potential of Military Spouse Talent With Laura Yang Renner | 15 Nov 2024 | 00:37:08 | |
Laura Yang Renner is the Founder of Freedom Makers, a company dedicated to providing small business owners and entrepreneurs with reliable, skilled virtual assistants. She launched Freedom Makers in 2015, recognizing the potential in military spouses seeking meaningful work and small businesses needing adaptable assistants as they scale their operations. Laura is passionate about empowering small-size entrepreneurs to thrive by delegating tasks, streamlining workflows, and enhancing customer outreach, allowing owners to focus on growth. With a background in the United States Air Force and an MBA from the University of Chicago Booth School, she brings a unique perspective to entrepreneurship. Before founding Freedom Makers, Laura launched BuBuBooks, an online bookstore offering bilingual storybooks for multicultural, multilingual children in America. In this episode…Finding the right talent to help grow a small business can be challenging, especially when owners aren't ready to commit to hiring full-time or even part-time employees. For solopreneurs, the struggle often involves balancing business growth while handling day-to-day tasks without the necessary support. This creates a gap in the market for skilled, reliable assistance that's flexible, trustworthy, and culturally aligned with the needs of US-based small businesses. Laura Yang Renner created a solution by tapping into the underutilized resources of military spouses. Drawing on her military background, Laura built Freedom Makers to connect talented military spouses with small businesses in need of flexible support. She emphasizes the unique skills military spouses bring — such as adaptability, organization, and trustworthiness — qualities developed through frequent relocations and challenging environments. Her approach is to make virtual assistance accessible, with no minimum hour requirements or contracts, allowing business owners to delegate tasks like administrative support, marketing, and customer service, freeing them to focus on strategic growth. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Laura Yang Renner, Founder of Freedom Makers, about her journey from military service to entrepreneurship. Laura shares how her experience growing up as an Army brat shaped her adaptability and resilience, the advantages of hiring military spouses as virtual assistants, the benefits of flexible work arrangements for solopreneurs, and the impact of the pandemic on the virtual assistant industry. | |||
| Embracing Change in a Dynamic Media Landscape With Jonathan Small | 08 Nov 2024 | 00:52:11 | |
Jonathan Small is an award-winning author, journalist, producer, and host of Write About Now, a podcast where he explores the creative journeys of renowned writers and storytellers. He has held executive roles at major media outlets, including Glamour, Stuff, and Entrepreneur, and contributed to The New York Times, TV Guide, Cosmo, Maxim, and Good Housekeeping. In 2020, he launched Strike Fire Productions, a podcast production and consulting company, working with high-profile clients like SAG-AFTRA and Purely Elizabeth. Known for his storytelling versatility, Jonathan's experiences range from producing digital series for Game Show Network to moderating panels on branded content, and he recently turned his popular podcast into a book, Write About Now: 30 Authors on Origin Stories, Creative Inspiration, and the Birth of their Bestsellers. In this episode…The shifting landscape of media and content creation has left many creators and entrepreneurs scrambling to adapt. From the rise of digital media to the decline of traditional print and television, building a sustainable brand or platform is now more challenging than ever. How can one navigate the challenges and opportunities in the rapidly evolving content marketing field? Jonathan Small, an award-winning journalist, author, and multimedia producer, shares key insights on successfully pivoting in today's media industry. Emphasizing the value of authenticity, Jonathan advises creators to focus on their unique strengths, crafting content that resonates by genuinely connecting with their audience's interests. He discusses the importance of origin stories in branding, as these narratives create memorable connections with audiences. Jonathan also suggests embracing a multimedia approach, as he did by founding Strike Fire, a full-service podcast production company, to diversify his storytelling and reach new audiences through collaborations with clients like SAG-AFTRA and Purely Elizabeth. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jonathan Small, Founder of Write About Now and Strike Fire, about his multifaceted career in media and the art of pivoting. Jonathan dives into how he turned his podcast into a book, sharing authors' origin stories and creative journeys. He also shares his experiences with true crime storytelling, unique insights on media's shift towards digital, and strategies for using authenticity to build audience connections. | |||
| Achieving Work-Life Harmony for Couples With Ann and Sunny Sheu | 01 Nov 2024 | 00:43:51 | |
Sunny Sheu is the Co-founder of Mpowered Families, a company dedicated to helping high-achieving entrepreneurial couples intentionally balance their family and business lives. His entrepreneurial journey began at a young age, assembling bikes at his family's toy shop, and he later expanded the business into furniture retail. Sunny continuously seeks personal and professional growth through organizations such as the EO, YPO, Stagen Leadership Academy, and Strategic Coach. Together with his wife, Ann, he focuses on helping couples set long-term family goals and balance business success with personal fulfillment. Ann Sheu is the Co-founder and CEO of Mpowered Families, a company dedicated to helping high-achieving entrepreneurial couples intentionally balance their family and business lives. With nearly 20 years of experience as a consultant, advisor, board member, and Certified EOS Implementer, Ann combines business principles with personal growth strategies to drive meaningful outcomes for families and organizations. She is passionate about helping families enhance communication, create a collective vision, and build stronger connections. In this episode…Many successful professionals struggle to balance the demands of their careers with the need for a thriving, connected family life. Professional success doesn't automatically translate into personal fulfillment, and families often operate on autopilot, neglecting meaningful communication and long-term planning. Is there a way to harmonize personal ambitions with collective visions of well-being? Ann and Sunny Sheu address this challenge by integrating business principles into family life. They advocate for couples to create a 'decade dream,' a long-term vision that aligns family and individual goals, ensuring both partners work towards a common purpose. Ann emphasizes the importance of starting with personal values, helping couples understand each other's triggers, and using tools like free days to build intentional time together. Sunny highlights the importance of regular recalibration, encouraging couples to reflect on their progress and adjust their vision to stay connected and fulfilled. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Ann and Sunny Sheu, Co-founders of Mpowered Families, about helping high-performing couples build purpose-driven family lives. They discuss the trial-and-error process of applying business strategies to family dynamics, the power of setting a 'decade dream' to create long-term alignment, how marriage mentors can provide guidance, and strategies for empowering children to contribute to the family vision. | |||
| Secrets To Building a Thriving Podcast With Dave Jackson | 25 Oct 2024 | 00:45:17 | |
Dave Jackson is the Head of Podcasting at Podpage and a podcast consultant at the School of Podcasting. With a career spanning almost two decades in podcasting, he launched his first podcast in 2005, and his show about podcasting has been downloaded over 3.1 million times. Dave has helped hundreds of people launch their podcasts and is the author of Profit from Your Podcast. With a bachelor's degree in education specializing in technical education, he stands out not only for his technical expertise but also for his ability to explain complex concepts in simple, 'geek-speak-free' language. He was named the Director of Podcasting for the New Media Expo in 2014, and in 2018, he was inducted into the Academy of Podcasters Hall of Fame. In this episode…Podcasting has exploded in popularity, but starting and succeeding in this crowded marketplace can feel overwhelming. Many aspiring podcasters struggle with figuring out where to begin, how to grow their audience, and what mistakes to avoid. As the medium evolves, the pressures of creating content, promoting it, and navigating technical hurdles can leave even the most passionate creators feeling stuck. Dave Jackson, a podcasting consultant, shares his wealth of experience to help podcasters overcome these challenges. With over two decades in the industry, he emphasizes the importance of staying authentic and knowing your audience deeply. He offers practical strategies for avoiding common podcasting pitfalls, like trying to monetize too early, focusing on the wrong platforms, and overcomplicating production. Instead, Dave advises concentrating on growing a dedicated audience first, exploring alternative revenue streams, and leaning into your unique voice as a creator. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Dave Jackson, Head of Podcasting at Podpage, about mastering the art of podcasting in today's competitive landscape. They explore key strategies for building a successful podcast, including how to stand out, why embracing authenticity is essential, choosing the right monetization approach, and how embracing your peers in the industry results in a mutually beneficial relationship. | |||
| Living an Uncharted Life With Tony Lillios | 18 Oct 2024 | 01:05:13 | |
Tony Lillios is a leadership coach, entrepreneur, Ironman athlete, and Founder of Spec Products, a design and engineering firm recognized for its innovative tech accessories. With over 20 years of entrepreneurial experience, Tony successfully built Spec Products into a market leader before selling it to Samsonite in 2014, and he continues to invest in ventures through Ringleader Ventures. He is also a 13-time Ironman athlete and a marathon open-water swimmer, known for his unprecedented round-trip crossing of Crater Lake in 2012. His "Integral Path" approach to coaching, shaped by a personal journey of redefining goals, helps clients achieve transformation through the process, rather than the outcome, of their ambitions. In this episode…Many people chase goals relentlessly, only to feel an unsettling emptiness once they achieve them. Focusing solely on success and external validation can leave a person feeling disconnected from their true self, even if they excel professionally. The question becomes: how can you redefine your relationship with achievement to foster a more fulfilling, integrated life? Tony Lillios shares his journey of rethinking goal-setting after realizing that accomplishing more wasn't enough. He emphasizes the importance of viewing goals not as endpoints but as tools for personal growth. Tony's "Integral Path" approach helps individuals use goals to propel meaningful change while focusing on the unfolding process of self-development, not just the outcome. He also encourages embracing uncharted territories — whether in business or personal — by stepping into uncertainty with intention and resilience. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Tony Lillios, leadership coach and Founder of Spec Products, about navigating new frontiers in life and business. Tony shared how embracing uncharted territories has manifested in a vibrant, fulfilling life. They discuss Tony's experience with founding a company and selling it to Samsonite, becoming a single gay father through surrogacy, and undertaking endurance challenges like swimming across Crater Lake. | |||
| Secrets to Long-Term Client Engagements With Melissa Morris | 11 Oct 2024 | 00:34:50 | |
Melissa Morris is the Founder of Agency Authority, an operations consultancy specializing in helping agency owners improve efficiency, streamline processes, and increase profitability. With over a decade of agency experience, Melissa has worked with high-profile clients and honed her expertise in scaling businesses, client management, and operational strategies. She is passionate about helping agency owners grow their firms while maintaining a balanced lifestyle, leveraging her deep understanding of workflow optimization. Based in Jacksonville, Florida, Melissa's unique approach to enhancing agency operations and fostering client relationships makes her a sought-after expert in the industry. In this episode…Many agency owners struggle to balance efficiency and growth while maintaining a sustainable work-life balance. They often find themselves overwhelmed by client demands, inefficient processes, and the constant pressure to secure new business. How can you successfully manage agency operations while ensuring profitability and client satisfaction? Melissa Morris, a seasoned expert in the agency world, offers practical solutions to these challenges. Leveraging over a decade of experience, Melissa transformed her understanding of the agency world into actionable strategies that any agency owner can implement. She emphasizes the importance of building long-term client relationships, regularly checking in with clients for feedback, and creating processes that streamline operations. Melissa also encourages agency owners to focus on expanding existing client accounts instead of only chasing new ones, and she highlights the value of using tools like automated surveys and workflows to improve communication and service delivery. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Melissa Morris, Founder of Agency Authority, about refining agency operations and fostering client connections. They discuss how persistence helped Melissa break into the agency world, actionable strategies to maintain strong client relationships, the role of automation in agency operations, and the importance of regularly seeking client feedback. | |||
| Building Trust and Engagement Through Public Infrastructure Communication With Jennifer McPherson | 03 Dec 2025 | 00:27:08 | |
Jennifer McPherson is the President of Chickenango Marketing Solutions. The company specializes in public outreach and marketing for government agencies, and branding, design, and proposal writing for the AEC (Architecture, Engineering, and Construction) sector. Jennifer started her company at age 46 after gaining 27 years of experience in the AEC industry, and she is now launching Chickenango University, an educational program aimed at enhancing marketing and business development skills in the AEC space. In this episode…It is easy to take public infrastructure for granted — until a new project appears in your neighborhood and suddenly changes your daily rhythm. People want to understand what is happening, why it matters, and how it affects their lives, yet updates are often buried in technical language or arrive far too late. How can agencies and contractors communicate these massive, complex projects in a way that builds trust rather than frustration? According to Jennifer McPherson, a veteran communicator in the infrastructure world, the answer starts with meeting people where they are — literally. She explains that effective engagement hinges on clear, human conversation rather than engineering jargon. Instead of expecting residents to attend formal meetings, her team shows up in the places where real life happens: ice cream shops, street festivals, school events, even sidewalks along busy corridors. These moments create space for honest feedback, especially when tensions run high. And when people feel heard, Jennifer says, they become more open to the bigger picture and the long-term benefits behind the disruption. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jennifer McPherson, President of Chickenango Marketing Solutions, to discuss how to build trust and engagement through public infrastructure communication. They explore the shift from traditional public meetings to creative pop-up outreach, how to translate engineering language into something the public can actually understand, and why active listening matters more than polished messaging. | |||
| Why Being Helpful Pays off Big With John Corcoran | 04 Oct 2024 | 00:04:02 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode…Are you struggling to find success by only focusing on transactions instead of relationships? Many entrepreneurs overlook the power of simply being helpful and building genuine connections. In the long run, this can result in missed opportunities and a lack of long-term business growth. John Corcoran learned firsthand the value of being helpful without expecting anything in return. His willingness to share insights from his White House experience with Aaron Sorkin led to his involvement in The West Wing. By always being ready to offer support and expertise, even in small ways, John emphasizes that helping others builds strong, lasting relationships that can open doors to unexpected opportunities. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran, Co-founder of Rise25, shares his unexpected journey from White House staffer to TV inspiration. John highlights how saying yes to opportunities, even small ones, can pay off surprisingly. He also talks about the lessons he learned about relationship-building, the power of writing, and the importance of saying "yes" to opportunities, as you never know where they might lead. | |||
| Redefining Work-Life Balance and Success With Tracy Marlowe | 27 Sep 2024 | 00:23:55 | |
Tracy Marlowe is the CEO and Founder of Creative Noggin, a company specializing in building, stewarding, and marketing evocative brands for purpose-driven organizations. With over 20 years of experience and numerous awards, Tracy built Creative Noggin in 2008 to foster a supportive, family-first work environment long before remote work became mainstream. As an advocate for impactful marketing, she specializes in connecting brands to niche markets and women consumers. Her passion for creating a flexible, human-centered workplace has led to both business success and personal fulfillment for her team. In this episode…Many businesses struggle to balance high-quality client service with flexible, family-friendly working conditions. As companies grow, it becomes even more challenging to foster a culture where employees can excel at work without sacrificing personal priorities. So, how do you balance client satisfaction with the flexibility remote work offers? Tracy Marlowe tackled this issue by building her company with a remote-first philosophy as early as 2008. Tracy focused on hiring smart, passionate women who sought meaningful work while maintaining balance in their personal lives. By openly communicating the company's remote structure to clients and emphasizing authenticity in client relationships, Tracy ensured Creative Noggin provided top-tier service without compromising the well-being of her team. She highlights the importance of hiring the right people, those who thrive in remote environments, and how transparent communication and accountability can help maintain a high standard of work. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Tracy Marlowe, Founder and CEO of Creative Noggin, about building a successful remote-first marketing agency. They discuss how she built a business that empowers women to balance career growth with personal life, the lessons she learned from waiting tables that shaped her leadership style, the bold move that catapulted her career in advertising, and the pandemic's impact on her business and clients. | |||
| How Arnold Schwarzenegger Changed John Corcoran's Career Path | 20 Sep 2024 | 00:06:56 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode…Life can throw unexpected challenges when everything seems to be going well. From job security to personal stability, these certainties can be upended in an instant. When the worst happens, like losing a job during a political crisis, how do we re-evaluate our decisions and adapt to new circumstances? John Corcoran faced this exact scenario when he lost his job as a speechwriter during the California recall election that brought Arnold Schwarzenegger into power. Despite the upheaval, John used this setback as an opportunity to take control of his career path. He leaned on his strong professional network, a key asset he had cultivated over time, to find new opportunities quickly. His experience highlights how setbacks can lead to personal and professional growth when approached with the right mindset. In this episode of the Smart Business Revolution Podcast, John Corcoran, Co-founder of Rise25, talks about how an unexpected job loss transformed his career and life. He discusses the importance of networking before a crisis, the need for continual skills development, taking control of career transitions, how to prepare for the unexpected, and the lessons learned from navigating major life changes. | |||
| In-House vs. Outsource: 11 Must Ask Questions To Help Decide To Do a Project In-House vs. Utilize a Specialized Agency | 13 Sep 2024 | 00:39:30 | |
Dr. Jeremy Weisz is the Co-founder of Rise25 Media, a company that helps B2B business owners connect with their ideal prospects, referral partners, and strategic partners through a done-for-you podcast service. Dr. Weisz has been involved in podcasting for 11 years and was a senior producer for early business podcasts. He helped put all of their systems in place and helped them add volume, feature, and edify various business leaders. Dr. Weisz has also been running his podcast, Inspired Insider, since 2011. He has featured top entrepreneurs, founders, and CEOs of companies such as P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, and many more through video interviews on Inspired Insider. He also continues to run his chiropractic and massage facility in downtown Chicago and is the founder of a nutritional supplement business. In this episode…Many companies struggle to decide whether to handle a project in-house or outsource it to an agency. This challenge often involves balancing core competencies, budget constraints, and internal resources. What factors should influence your decision when leveraging external expertise to improve operational dynamics and competitiveness? According to Dr. Jeremy Weisz, several steps exist to effectively navigate this dilemma. Begin by assessing whether the task aligns with your business's core strengths; if it doesn't, consider outsourcing for the necessary expertise. Next, evaluate the long-term costs, including any potential hidden opportunity costs. Finally, take a closer look at your internal resources and their ability to manage the task. Sometimes, outsourcing relieves internal strain and leads to better outcomes, especially when specialized skills are required. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Dr. Jeremy Weisz, Co-founder of Rise25, about the decision-making process for outsourcing versus keeping projects in-house. They discuss key considerations such as cost comparison, the strategic importance of tasks, and how to leverage external agencies to build long-term relationships. Additionally, they touch on factors like client lifetime value, timeline management, and the impact on internal resources. | |||
| Why Email Marketing Remains Effective: Insights From Melanie Balke | 06 Sep 2024 | 00:34:07 | |
Melanie Balke is the Founder and CEO of The Email Marketers, a company specializing in helping 8-figure DTC brands grow their revenue and build strong communities through retention marketing. With a deep-rooted passion for entrepreneurship, she built her agency to challenge the flawed traditional model by focusing on genuine client care and exceptional results. Before founding The Email Marketers, Melanie gained valuable experience as Head of Email Marketing at BAMF, a fast-growing LA agency. She has also consulted for global brands like Mercedes-Benz and SMART, with insights across industries like e-commerce and automotive. Beyond her professional achievements, Melanie is also an avid writer and the self-proclaimed CEO of Dad Jokes, highlighting her love for humor. In this episode…In the crowded digital landscape, businesses often overlook the potential of email marketing, dismissing it as outdated or ineffective. However, many brands are missing out on a powerful tool that, when used correctly, can drive customer engagement and boost revenue. The challenge lies in understanding how to leverage email marketing in a way that resonates with today's consumers while cutting through the noise of countless other marketing channels. Melanie Balke, an email and retention marketing expert, emphasizes the power of combining strategy, creativity, and data-driven insights to craft impactful email campaigns. She advises businesses to focus on understanding customer lifecycles, using data to inform when and how to engage customers effectively. Melanie also highlights the importance of creating a cohesive customer experience through email, ensuring that every touchpoint, from the initial capture to ongoing communication, adds value and strengthens the relationship between the brand and its customers. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Melanie Balke, Founder and CEO of The Email Marketers, about the power and relevance of email marketing. Melanie shares profound insights into optimizing email capture, common misconceptions about the effectiveness of email, the importance of tailoring email frequency to avoid subscriber fatigue, and how offering free value can effectively re-engage dormant subscribers. | |||
| From Zero to Research Rockstar With Kathryn Korostoff | 30 Aug 2024 | 00:38:30 | |
Kathryn Korostoff is the President and Lead Instructor at Research Rockstar, which provides training and staffing for professionals pursuing market research excellence. With over 30 years of experience and having conducted over 600 primary research studies, Kathryn remains passionate about driving business innovation through fresh, objective customer insights. A key focus of her work is promoting 'data fluency' to help research and insights professionals adapt to the rapidly evolving landscape of market research 3.0. In addition to her work at Research Rockstar, Kathryn hosts the video podcast series Conversations for Research Rockstars, where she shares her expertise and insights with a broader audience. In this episode…Businesses today face the challenge of staying competitive in an increasingly commoditized market, where services and products are often indistinguishable. Many companies feel compelled to lower prices due to commoditization, leading to shrinking profit margins and a loss of value in specialized expertise. In such an environment, how can service-based businesses that rely on unique insights and skills continue to differentiate themselves and thrive? Kathryn Korostoff, a seasoned market research expert, tackled this issue by selling her first company, Sage Research, when she recognized the growing commoditization in the research industry. Kathryn understood that as the barriers to entry lowered and competition increased, maintaining profitability and standing out in a crowded market would become increasingly difficult. To address this, she transitioned from running a traditional research agency to focusing on training and staffing solutions through her company, Research Rockstar. This shift allowed her to leverage her expertise in a way that added value beyond commoditized services, offering tailored solutions that met her clients' evolving needs. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Kathryn Korostoff, President and Lead Instructor at Research Rockstar, about leveraging research and curiosity to drive business success. Kathryn discusses the importance of adapting to industry changes and how promoting data fluency can help professionals. They also discuss the decision to sell Sage Research, the implication of frugality in business, and the potential of AI to transform how businesses operate. | |||
| Turning Setbacks Into Success With Michael Moore | 23 Aug 2024 | 00:45:52 | |
Michael Moore is the Founder and CEO of M3 Networks, a full-service IT support powerhouse serving small to medium-sized businesses in the Dallas and Fort Worth areas. With over a decade of experience, Michael has successfully transformed his one-person consulting operation into a thriving business, earning recognition for his innovative approaches, including a highly effective strategy for garnering five-star Google reviews. Michael's entrepreneurial spirit emerged early, and he has navigated his business through challenges like the 2008 downturn and COVID-19, transforming obstacles into success through strategic marketing, a strong workplace culture, and a focus on client satisfaction. In this episode… When faced with a rapidly changing business environment, many entrepreneurs struggle with how to adapt quickly and effectively. Moreover, transforming a solo consulting gig into a thriving business is no easy feat, and mastering the art of earning five-star reviews online is even harder. Curious about the secrets behind achieving such success? Michael Moore reveals how he navigated these challenges by taking decisive action and implementing strategic solutions. He recognized the need for robust marketing and sales strategies to scale his business beyond a solo operation, ensuring consistent growth. By focusing on client satisfaction and creating a system to generate five-star Google reviews, Michael not only built a strong reputation but also fostered a positive workplace culture that empowered his team to excel. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Michael Moore, Founder and CEO of M3 Networks, about building a thriving tech business. Michael discusses the need for strategic marketing to grow beyond a solo operation, the importance of building a strong workplace culture, how he effectively generated five-star Google reviews that strengthened his company's reputation, and the critical role of cybersecurity in today's digital landscape. | |||
| Revolutionize Your Life in One Breath With Finnian Kelly | 16 Aug 2024 | 00:33:51 | |
Finnian Kelly is the Founder of Intentionality Inc., a methodology designed to help everyday people create extraordinary futures. He is a keynote speaker, high-performance coach, and author of the book Intentionality, known for his immersive breathwork experiences that empower people to shift their mindset and truly feel what life offers. A retired Australian Defense Force Officer and a graduate of the prestigious Royal Military College of Duntroon, Finnian holds degrees in math, physics, finance, leadership, and teaching and a master's degree in positive psychology and applied coaching. He travels the globe as an ambassador for living with intentionality, with his work featured on National Geographic's UnderCover Angel, Business Insider, Forbes, Sky Business, ABC, and Smart Company. In this episode…Striving for success and achieving financial independence do not always guarantee personal fulfillment and happiness. Many people follow a set path, expecting it to lead to contentment, only to find themselves unfulfilled and questioning their choices. How can we bridge the gap between external achievements and true inner fulfillment? Finnian Kelly addresses this issue by emphasizing the importance of intentional living and connecting with one's true self. He shares actionable steps, such as incorporating simple practices like breathwork and sunlight exposure, to achieve a deeper state of peace and joy. Finnian also highlights the necessity of understanding and confronting subconscious blocks that govern thoughts and behaviors, advocating for a shift from merely achieving external goals to focusing on internal well-being and lasting joy. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Finnian Kelly, Founder of Intentionality Inc., about living a life of intention. Finnian discusses overcoming unresolved childhood issues, the importance of embodying practices before sharing them, distinguishing between short-term pleasure and lasting joy, and how he now helps others achieve intentionality in their lives. | |||
| Mastering Agency Growth in an Age of AI and Disruption With Jason Swenk | 09 Aug 2024 | 00:36:32 | |
Jason Swenk is the Founder of Agency Mastery 360, a company dedicated to helping digital agency owners grow and scale their businesses. With over 20 years in the agency space, he has built and sold his agency, and he now leverages his experience working with brands like AT&T, Hitachi, and Lotus Cars to mentor other agencies. In addition to hosting the Smart Agency Masterclass podcast, the #1 podcast for digital marketing agency owners, Jason has developed a framework for growing agencies from nothing to eight figures. His unique perspective, shaped by his extensive experience and monthly interaction with over 100 agencies, provides valuable insights into navigating market disruptions and achieving sustained growth. In this episode…Digital marketing is rapidly evolving, creating uncertainty and disruption for agencies. Business owners face the challenge of keeping up with technological advancements while maintaining consistent growth. How do you stay ahead without losing sight of the core elements that guarantee lasting success? Jason Swenk, an industry veteran with over two decades of experience, offers valuable insights on navigating these challenges. He discusses the dual nature of emerging technologies, particularly AI, as both a threat and an opportunity. Jason emphasizes the importance of not getting consumed by the latest trends but instead focusing on consistent, fundamental business principles that will likely remain unchanged. With an emphasis on quick decision-making and the power of simplicity, he encourages agency owners to stay agile and embrace opportunities presented by emerging technologies. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jason Swenk, Founder of Agency Mastery 360, about growing an agency in an age of AI and disruption. They discuss the impact of AI on agency operations and how to leverage it. Jason also talks about finding the right clientele and refining your niche, the benefits of visiting clients regularly to build stronger connections, and the significance of consistent content creation and personal branding for agencies. | |||
| Overcoming Tragedy and Achieving Success With Andy Plank | 02 Aug 2024 | 00:29:41 | |
Andrew (Andy) Plank is the Founder of Blue Eagle Logistics, which specializes in moving freight critical to people's lives. With 25 years of experience in the corporate world, working for Fortune 150 and Fortune 25 construction material companies, Andy transitioned into entrepreneurship about 10 years ago. In 2013, he launched his own logistics firm during an era where supply chain discussions were at the forefront. Together with his wife, Tina, he co-owns and operates the business, contributing to the American Foundation for Suicide Prevention after the loss of their son, Samuel, by raising awareness and providing support for mental health initiatives. In this episode…Have you ever faced abrupt career shifts that thrust you into new territory, making you question your every move? Imagine reaching a crossroads where the job you've built over decades suddenly ends, leaving you to sift through the uncertainty. What if this crossroads isn't the end but a hidden beginning that could lead to something greater? Andy Plank successfully navigated this journey by leveraging his strengths and seeking expert help where needed. After spending 25 years in the corporate world, Andy shares the decisive moment that led to the founding of Blue Eagle Logistics, and how he turned what seemed like an unforeseen setback into a thriving business. Furthermore, Andy opens up about the personal tragedy of losing his son Samuel and how he and his wife turned their grief into advocacy work with the American Foundation for Suicide Prevention, offering their voices to support and educate others on the importance of mental health awareness. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Andy Plank, Founder of Blue Eagle Logistics, about his transition from the corporate world to entrepreneurship. They delved into how Andy's discharge from corporate ties gave him the freedom to pursue entrepreneurship, the advantage of partnering with operations specialists for growth, and the personal tragedy that led him to advocate for mental health. | |||
| [AI Tips and Tricks Series]: How To Create Your Google Knowledge Panel | 28 Nov 2025 | 00:50:33 | |
Jason Barnard is the CEO of Kalicube, a digital marketing agency specializing in brand SERP optimization and knowledge panel management to help individuals and companies control how they appear in search and AI-powered results. Often referred to as "The Brand SERP Guy," Jason has helped clients secure and enhance their Google knowledge panels, and Kalicube's methodologies have established the company as a world leader in digital brand intelligence. With a background that includes working with major brands like Disney and Samsung, Jason is passionate about teaching others how to become verified authorities in their niche as search engines and AI evolve. In this episode…It's a strange feeling when you Google your own name and the results don't quite match the person you've built yourself to be. Maybe it points to outdated bios, a random YouTube interview, or — worse yet — someone else entirely. In a world where AI tools rely heavily on what they find online, how do you take control of that digital first impression? According to Jason Barnard, a leading authority on digital brand identity and entity optimization, you start by helping machines understand exactly who you are. He explains that most people assume knowledge panels are reserved for celebrities or people with massive public followings, but he's seen even team members with only a few social profiles earn them. Jason breaks the process down to something almost mechanical: choose your "entity home," structure your facts clearly, create consistency across the web, and let the machines do the rest. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jason Barnard, CEO of Kalicube, to discuss how to create your Google Knowledge Panel. You'll learn why your "entity home" matters, how to structure facts so AI understands them, and what to update across your online profiles before Google can fully verify you. Jason also shares practical steps for overcoming name collisions and improving how AI presents you online. | |||
| Breaking the Mold in Material Science With Seth Casden | 26 Jul 2024 | 00:34:35 | |
Seth Casden is the Founder and CEO of Hologenix, a material science company known for its innovative product, CELLIANT, designed to amplify human potential and overall health. Hologenix's innovative textiles, which harness the power of infrared for enhanced performance and health, have led to partnerships with renowned brands such as AEON, Bear, Decathlon, DFND, Medline, and Under Armour. Seth has a degree from Pepperdine University and frequently speaks at industry conferences. Under his leadership, Hologenix has been named to the Inc. 5000 list of the fastest-growing privately held companies in the US for three consecutive years, showcasing his ability to drive impressive growth and innovation. In this episode…Have you ever wondered how to turn innovation into profit and sell it to other companies? In a constantly transforming economy, excelling with innovative technological solutions is crucial. Could there be an intersection of technology and the textile industry? Seth Casden faced these questions head-on when he helped develop CELLIANT, a performance textile designed to improve circulation through infrared energy. He explains how his company created a textile embedded with infrared-emitting minerals that enhance circulation and aid recovery. Despite the initial challenges, including skepticism from major brands like Under Armour, his team substantiated their claims through rigorous scientific studies. Seth emphasizes the importance of long-term vision and patience, investing in studies and product development that may take years to bear fruit but ultimately establish credibility and market demand. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Seth Casden, Founder and CEO of Hologenix, about the intersection of textiles and technology. They discuss how working at a law firm laid the foundation for Hologenix, the impact of private equity experience on company strategy, and overcoming challenges to partner with major brands. He also emphasized the importance of long-term vision and scientific validation. | |||
| Redefining Regional Business Growth With Zachary Kushel | 19 Jul 2024 | 00:46:54 | |
Zachary Kushel is the Founder and Managing Partner of Marin Sonoma Impact Ventures (MSIV), a venture capital fund focused on local startups within the North Bay region. With a diverse professional background, including experience at the White House, Wall Street, and Silicon Valley, Zachary has been instrumental in building a thriving local business community. Before founding MSIV in 2020, he served as Head of People and Corporate Operations at SmithRx and held key roles at Glassdoor and Cisco. Zachary's notable achievements include working on Senator John McCain's 2008 presidential campaign and holding a master's in public policy from Harvard's Kennedy School. He has received numerous accolades, including the Leaders of the North Bay award for Innovative and Entrepreneurial Spirit in 2023. In this episode… Building a thriving local business community can be challenging, especially in areas traditionally overlooked by major startups and investors. Many regions have the potential for economic growth but lack the infrastructure, support, and capital necessary to nurture new businesses. So, how can local connections grow a business in nontraditional entrepreneurial regions? | |||
| Decoding the DNA of High-Performance Teams With Barry Shulman | 12 Jul 2024 | 00:33:02 | |
Barry Shulman is a seasoned talent advisor, executive search expert, and Predictive Index expert with over 30 years of experience working with various executive teams. He began his career in New York City on Madison Avenue as a recruiter before founding his management consulting firm in Silicon Valley during the early 1990s, navigating the ups and downs of the tech boom and bust. Barry is known for his deep understanding of organizational dynamics and innovative use of predictive analytics to enhance workplace performance. His insights are sought after not only for recruiting and placing top executives but also for transforming organizational structures and optimizing team performance. In today's business landscape, finding and managing the right talent remains a critical challenge for leaders across industries. The complexities of building cohesive teams that drive organizational success can often seem daunting, especially when traditional hiring practices fail to yield the desired results. So, how do you recruit the right talent without making costly mistakes? Barry Shulman, with his deep expertise in executive search and talent optimization, provides practical solutions to these challenges. By leveraging advanced assessment tools like the Predictive Index, Barry helps leaders design winning teams and secure top talent. His methodology focuses on identifying behavioral and cognitive patterns in employees and aligning their capabilities with the strategic objectives of their employers. Barry's methods not only refine the hiring process but also enhance overall team performance and organizational health. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Barry Shulman, a talent advisor and executive search expert at Shulman Associates, about how predictive analytics can revolutionize talent management strategies. Barry talked about his strategic move to Silicon Valley and how he navigated the challenges of the dot-com bust. They also discussed the significance of the Predictive Index and how it transforms talent management. | |||
| Behind the Scenes of Hollywood Marketing With Brett Winn | 05 Jul 2024 | 00:47:43 | |
Brett Winn is the Founding Partner and Executive Creative Director at The Refinery AV, an LA-based entertainment marketing agency that specializes in crafting compelling promotional materials for film and television. He began his career at Ithaca College, studying theater and film, and has since worked with major companies like FX Networks, Fox Broadcasting, and Disney before co-founding The Refinery AV in 2008. Brett is also known as the co-director and editor of the award-winning film "My Date with Drew," which showcases his innovative approach to filmmaking and marketing on a tight budget. His passion for creative storytelling and entrepreneurial spirit have driven his success in the entertainment industry and garnered numerous accolades, including Clio Awards, Golden Trailer Awards, and Promax Awards. In this episode…Many aspiring professionals struggle to transition from academic environments to the highly competitive business side of entertainment, where making a mark often requires a blend of strategic thinking and creative execution. The industry demands not only creativity and innovation but also an entrepreneurial spirit to thrive. How can one navigate these complexities to build a successful career in such a dynamic field? Brett Winn tackled these challenges head-on by leveraging his early experiences and academic background in theater and film. Recognizing his passion for film and understanding the importance of control over creative projects, Brett pursued a degree in film and television at Ithaca College. This foundational decision led him to roles at FX Networks and Fox Broadcasting and to eventually co-founding The Refinery AV, where he innovatively combined his creative talents and business acumen. His entrepreneurial journey was marked by a significant project, "My Date with Drew," which he co-directed and edited, demonstrating his capability to handle multiple roles in production and storytelling effectively. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Brett Winn, Executive Creative Director and Founding Partner at The Refinery AV, about building a thriving entertainment marketing industry. They discuss the strategic challenges of marketing major film projects and balancing creative integrity with commercial success. Brett also shares the impact of industry disruptions like strikes and the transformative role of community organizations like the EO. | |||
| The Future of AI and High-Performance Computing With Rishi Khan | 28 Jun 2024 | 00:41:22 | |
Rishi Khan is the President of Extreme Scale Solutions and the Chief Technology Officer at AKOS Solutions, companies that specialize in large-scale simulation, analysis, and leveraging AI and high-performance computing to solve complex challenges. With a PhD in Computational Biology, Rishi has spearheaded transformative AI projects in collaboration with industry leaders like DARPA and Qualcomm. His expertise spans workload analysis, hardware simulation, and advanced toolchain development, significantly impacting DOE and DoD operations. Rishi's active participation in the Entrepreneurs' Organization enhances his experience, providing valuable opportunities to connect with and learn from fellow business leaders. In this episode… Artificial Intelligence (AI) is a buzzword, but how much of it is hype versus hope? Revolutionizing productivity and scaling capabilities with AI has become a trending topic across industries. And the stories are as varied as they are incredible, but what's the real score? Rishi Khan addresses these challenges by emphasizing the importance of utilizing AI in diverse industries, from high-performance computing to practical business applications. He highlights the transformative impact of AI in tasks such as workload analysis, hardware simulation, and the development of advanced toolchains. Rishi's innovative approach includes pioneering Fourier Neural operators, which significantly enhance simulation speeds, demonstrating how AI can not only accelerate but also revolutionize various complex processes. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Rishi Khan, Chief Technology Officer at AKOS Solutions, about harnessing artificial intelligence in modern business and government operations. They also discussed the use of AI for optimizing business operations, guiding drilling and carbon sequestration decisions in the oil industry, and accelerating prospect research and improvement of lead generation strategies. | |||
| How AI Is Transforming Creativity and Business With Lucien Harriot | 21 Jun 2024 | 00:35:53 | |
Lucien Harriot is the Executive Producer at Mechanism Digital, a New York City-based studio specializing in visual effects, animation, innovative media, and marketing within the entertainment sector. With over 25 years of experience in visual effects and creative work, he is a member of the Producers Guild of America and has contributed significantly to feature films and corporate projects. Lucien is known for his ability to explain complex topics simply and ensure clear and concise project goals and deliverables. Additionally, he embraces emerging technologies such as AI, regarding them as essential tools for advancing creative processes and business efficiencies in his industry. In this episode…In today's fast-paced creative industries, professionals grapple with integrating emerging technologies like artificial intelligence (AI) and virtual reality (VR) into traditional workflows. Many fear these advancements might replace human creativity and expertise, threatening existing job roles. So, how can creative professionals utilize emerging tools without losing their unique touch? Lucien Harriot addresses these challenges by emphasizing the importance of embracing AI as a tool rather than a threat. He illustrates how AI can enhance creativity and efficiency, offering examples from his experience at Mechanism Digital, where AI assists in conceptual design and project acceleration. Lucien also discusses the balance of running a business while nurturing creative talent, advocating for strong systems and processes to streamline operations without stifling creativity. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Lucien Harriot, Executive Producer at Mechanism Digital, about the integration of AI in the creative industries. They also discussed the importance of early entrepreneurial lessons, balancing creative passions with business demands, and the potential of VR headsets to revolutionize viewing experiences. | |||
| Scaling Your Passion Into Profit With Carson Wagner | 14 Jun 2024 | 00:23:14 | |
Carson Wagner is the Founder and CEO of Lifetime of Love Nannies, a 24/7 nanny and babysitting agency that serves the Reno, Tahoe, Truckee, and Las Vegas areas. Since its inception in 2019, the agency has grown significantly, employing over 60 people and expanding its services to include special needs care, pet sitting, and housekeeping. Carson has a notable background in behavioral therapy and a strong commitment to providing premium, inclusive care, which has driven the company's mission to ensure every child experiences unparalleled love and care. Her entrepreneurial journey began at a young age with early ventures like selling seeds to neighbors. Shaped by personal experiences, including witnessing her mother's struggles after her parents' divorce, she's driven to create a sustainable business. In this episode…Many young entrepreneurs face the daunting challenge of turning a simple idea into a thriving business, especially in sectors like childcare, where demand is high, but trust and quality are paramount. Moreover, managing a team and scaling operations in response to rapid growth and unforeseen market changes, including global events like pandemics, can overwhelm even the most ambitious. Carson Wagner tackled these hurdles by first identifying a gap in inclusive childcare services. Her approach involved creating a membership model that offers flexible, reliable care and leveraging technology through a partnership with Engine Hire to streamline operations and scale efficiently. Carson's strategy for growth also included geographic expansion, initially tapping into the community's needs in Reno before moving into Las Vegas and managing the complexities of remote business operations. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Carson Wagner, Founder and CEO of Lifetime of Love Nannies, about building a successful childcare service across different cities. The insightful discussion also covers Carson's innovative use of a membership model to differentiate her business, the challenges of managing a high growth phase during the pandemic, and the strategic use of technology to maintain quality service as the company expands. | |||
| Old-School Methods and Cutting-Edge Tech in Business With Mike Hutzel | 07 Jun 2024 | 00:41:44 | |
Mike Hutzel is the Co-founder and CEO of EagleONE Group, a technology-enabled company specializing in customer experience, lead generation, digital marketing, and the PSP marketplace. Under his leadership, EagleONE is renowned for its comprehensive business development solutions, utilizing top-tier technology and expert knowledge to boost client customer experiences and market expansion. With a background in English and literature, Mike transitioned from academia to entrepreneurship, leveraging a unique combination of relationship-building, consulting, and operational skills. He is also the Co-founder of The Templar Group LLC, actively involved in men's ministries, and renowned for his expertise as a premier gummy bear connoisseur. In this episode…With the breakneck speed of today's business environment, companies struggle to integrate traditional business strategies with rapidly evolving technological innovations. Balancing these can be challenging, particularly in sectors like customer experience and digital marketing, where the pressure to remain competitive and innovative is intense. How can businesses harmonize these elements to avoid missed opportunities and achieve sustainable growth? Mike Hutzel shares actionable strategies to effectively blend traditional business wisdom with cutting-edge technology. From his extensive experience, Mike emphasizes the importance of understanding diverse market demands and utilizing technology to enhance customer engagement and market reach. He highlights how personal experiences and backgrounds can significantly influence and strengthen leadership and decision-making in business. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Mike Hutzel, CEO of EagleONE Group, about leveraging technology and AI to innovate and lead in business. They also delve into the importance of adaptability, strategic relationship building, and innovative thinking for business growth and examine the potential of Frintz, a new marketplace merging photography and advertising. | |||
| Strategic Messaging for Market Success With Ginger Zumaeta | 31 May 2024 | 00:35:59 | |
Ginger Zumaeta is the Founder and CEO of Motive3, a brand positioning, communications, and storytelling firm helping f advising businesses on effectively positioning and communicating big ideas. With over 20 years of experience in marketing and brand design, she is a three-time Emmy Award-winning writer and producer recognized for her innovative approach to marketing and storytelling. Starting her career in television and rising to Vice President at NBC, Ginger transitioned into entrepreneurship, crafting effective strategies for startups to Fortune 500 companies. She has worked with renowned brands such as Coca-Cola, Verizon, Union Bank, and Infinity Insurance, and her insights have appeared in Business Insider, TheNextWeb, Better Marketing, Storius, and Marketing Profs. In this episode…Businesses often face the challenge of crafting compelling stories that attract clients and customers. Without a clear and strategic approach, companies struggle to differentiate themselves in a crowded market. How can brands develop influential positioning and messaging strategies that resonate with the target audience and drive engagement? Ginger Zumaeta shares her actionable insights on overcoming this challenge. She emphasizes the importance of understanding the company's story and building a solid messaging framework. Ginger also discusses her journey from television to entrepreneurship, highlighting the value of perseverance and adaptability. She provides practical advice on restructuring business models, such as transitioning from a partnership to a solo consultancy and focusing on core strengths like messaging strategy to provide improved client service. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Ginger Zumaeta, the Founder and CEO of Motive3, about her experiences developing effective positioning and branding strategies. They discuss Ginger's entrepreneurial journey, her rise from receptionist to VP at NBC, and the value of strategic messaging in business. They also delve into the impact of joining the Entrepreneurs' Organization and consulting for major brands like Kaiser Permanente. | |||
| Building a Lasting Agency in a Digital World with Andrew Eklund | 24 May 2024 | 00:44:47 | |
Andrew Eklund is the Founder of Ciceron, a digital agency established in 1995 that has been at the forefront of the online marketing industry, helping brands navigate the complexities of the digital landscape. Ciceron is celebrated for its innovation and recognized as one of the fastest-growing digital agencies by AdWeek, Inc. 5000, and the Business Journal's Fast 50, highlighting significant contributions to the field. Currently, Andrew is steering Ciceron through another evolutionary leap by integrating AI technology to enhance marketing strategies and customer engagement. A seasoned speaker, Andrew has shared his expertise at industry-leading events such as Digiday, MediaPost Summits, and the Governor's Conference on Tourism in Las Vegas, among others. In this episode…In today's fast-paced digital landscape, agencies and entrepreneurs often struggle to adapt to rapid technological changes and market shifts. These challenges can lead to missed opportunities and potential business downturns, especially when economic crises hit. The ability to pivot and innovate while maintaining resilience is crucial for survival and success in this volatile environment. But how did these elements combine to ensure the agency's success over the years? Andrew Eklund's story begins with his early exposure to entrepreneurship, influenced by his father's leadership roles and his youthful ventures. His agency, Ciceron, established at the dawn of the internet era, has navigated through the dot-com bubble, the 2008 financial crisis, and the recent COVID-19 pandemic by continuously reinventing itself and embracing new technologies, notably AI. Andrew's leadership and forward-thinking approach have allowed Ciceron to remain at the forefront of the digital marketing industry, adapting to changes and seizing opportunities to grow. A significant part of their evolution involved making tough decisions during economic downturns while understanding the importance of empathy towards employees and clients alike. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Andrew Eklund, Founder of Ciceron, about building an agency that will last for decades. Andrew reflects on how hustling from childhood shaped his entrepreneurial spirit and discusses the transformative shifts in the digital pre-press industry. He also delves into the significant impacts of economic downturns on digital marketing strategies, and leveraging AI in digital marketing and entrepreneurship. | |||
| The Biggest Issues Impacting Podcasts Today and How to Stay Ahead With John Corcoran | 26 Nov 2025 | 00:16:38 | |
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and run his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode…Podcasting continues to evolve, and not always in ways creators expect. One minute, the industry is celebrating growth, and the next, it is wrestling with algorithms, labeling rules, and shifting listener habits. With so many moving parts, how do hosts stay ahead without overthinking every episode? According to John Corcoran, a longtime leader in the podcasting space, the answer starts with understanding how small details can shape the listener experience. When asked about the issues podcasters should pay attention to, he points to something as simple as explicit-language labeling and how easily it can trip up creators. John explains that platforms often flag episodes automatically, sometimes even when no one has actually used a swear word, which means podcasters spend more time worrying about symbols than strategy. He also highlights how tools like accurate speech-to-text technology can transform productivity and consistency, especially when injury or busy seasons complicate content creation. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen of Rise25 interviews John Corcoran to discuss the biggest issues impacting podcasts today. You will hear why explicit ratings matter more than most hosts realize, how speech-to-text tools can double your productivity, and what separates authentic B2B podcasts from forgettable ones. John also provides insights on using podcasting as a strategic tool to build relationships and grow your business. | |||
| Unlocking Professional Growth Through Focus and Effective Management With Dan Longhouse | 17 May 2024 | 00:29:53 | |
Dan Longhouse is the Founder and President of LHT Learning, a professional eLearning consulting firm providing innovative training services to Fortune 500 companies. With over 25 years immersed in the learning industry, Dan has a strong passion for leveraging technology and creativity to enhance organizational learning and impact. Under his leadership, LHT Learning has earned a reputation for its customized eLearning solutions and personal touch, which have garnered the team numerous accolades, including over 100 industry awards. Outside of LHT Learning, Dan co-founded Soundsmack and Compliance Cartoons, expanding his influence in educational technology. In this episode…Many entrepreneurs and business leaders face difficulties growing their businesses without compromising their commitment to innovation and learning. The challenge often lies in integrating advanced technologies with traditional business models and finding the right balance between growth and stability. This is especially true in the eLearning industry, where keeping up with technological advancements is crucial for business success. With extensive experience in corporate training and eLearning, Dan Longhouse emphasizes the importance of implementing professional management systems and fostering a culture of continuous learning within organizations. He shares actionable insights on how books like E-Myth Revisited and Traction have transformed his approach to business management, facilitating the effective growth of his operations while fostering innovation. Dan also discusses his entrepreneurial journey, from childhood ventures to founding LHT Learning, highlighting the pivotal roles of passion, focus, and strategic partnerships. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Dan Longhouse, the Founder and President of LHT Learning, about integrating innovation and technology in corporate learning environments. They also discuss the challenge and triumph of shifting from solo work to building a team, the impact of strategic management literature on his business philosophy, and the importance of customization in eLearning solutions. | |||
| Scaling Your Agency for Exponential Growth With Jesse Gilmore | 10 May 2024 | 00:34:24 | |
Jesse Gilmore is the President and CEO of Niche In Control, an agency helping overwhelmed agency owners simplify operations, develop their teams, and rapidly scale without sacrificing their lives. With a rich background in various businesses and extensive experience in corporate HR and systems, he brings a unique perspective to the agency landscape. He's the author of "The Agency Owners Guide to Freedom," which provides agency owners with strategies to escape the time for money exchange. Jesse also hosts the "Leverage for Growth" podcast and has created a popular digital newsletter for agency CEOs. In this episode…Have you ever wondered what it takes to scale an agency's business effectively? The journey from startup to growth involves mastering the right mindset, systems, and team dynamics. But how exactly does one navigate the complexities of expansion while ensuring sustainability and avoiding the common pitfalls of overworking and underplanning? Jesse Gilmore addresses these challenges by emphasizing the importance of systems, proper time management, and strategic simplification. He shares his journey of transitioning from a hands-on agency owner to a strategic leader who empowers his team and implements robust systems to enhance efficiency. Jesse highlights the transformative approach of taking regular breaks to reassess business strategies and ensure that the company's growth is sustainable. He emphasizes the importance of drawing lessons from diverse experiences to refine business acumen and the capacity to adapt and deploy effective strategies for growth and sustainability. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jesse Gilmore, President and CEO of Niche In Control, about his strategies for scaling and sustaining growth in marketing agencies. They delve into the significance of learning from previous business failures, how to balance personal relationships with entrepreneurial pursuits, and how to identify and address bottlenecks in your agency business. | |||
| Fueling Business Growth Through Meaningful Connections With Chris Yates | 03 May 2024 | 00:44:30 | |
Chris Yates is the Founder of Rhodium Network, a community and events platform designed to support digital entrepreneurs through facilitating business deals, partnerships, and connections. Before his current venture, he made waves in the digital marketing agency realm and was instrumental in a series of online businesses, culminating in impressive profits. With roots in an entrepreneurial family, Chris learned the business from his father's publishing enterprise and various subsequent ventures. He later channeled this upbringing, combined with his tech-savvy skills, into cultivating an environment where business deals and partnerships flourish among members. Chris owns and manages a portfolio of income-producing websites and teaches others the best practices for securely purchasing established websites. In this episode…Building a sustainable and profitable online business today is challenging, especially when buying and managing existing websites. Entrepreneurs often struggle with identifying valuable investment opportunities, navigating the complexities of digital transactions, and scaling their operations effectively without substantial resources. The risk of scams, due diligence failures, and the volatility of digital markets only add to the uncertainty for digital entrepreneurs. Chris Yates addresses these challenges by sharing his journey and strategies for acquiring under-monetized websites and turning them into profitable ventures. By focusing on buying websites with substantial quality traffic but poor monetization, Chris shows how to boost revenue with enhanced advertising and affiliate tactics. He emphasizes building a community-based business platform that fuels connections and growth, and why surrounding yourself with like-minded entrepreneurs can be a game-changer. Have you ever wondered what happens when entrepreneurs make connections beyond networking events? Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Chris Yates, Founder of Rhodium Network, about building and scaling online businesses through strategic acquisitions and networking. The discussion also covers Chris' childhood experiences in an entrepreneurial family, the evolution of the Rhodium community from an annual meet-up to a full-fledged entrepreneurial network, and how the community has facilitated over $100 million in business deals among its members. | |||