Explore every episode of the podcast Shorr Solutions: The Podcast
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Ep. 124 - Connect, Learn, Grow Why Conferences Matter for Your Career With Dr. Randolph Waldman | 11 Mar 2025 | 00:37:33 | |
Attending conferences isn’t just about earning CME credits—it’s an investment in your practice, skills, and future. Conferences provide a unique opportunity to learn from peers, stay ahead of industry trends, and build valuable connections that can lead to game-changing collaborations.
In this episode of Shorr Solutions: The Podcast, host Jay Shorr, sits down with Dr. Randolph Waldman, CEO & Managing Partner of WaldmanSchantzTurner Plastic Surgery and creator of the GAC and MAC conferences. Together they share how networking, industry insights, and conference attendance can elevate your credibility and give you a competitive edge.
Schedule your free consult with our expert, Jay Shorr, here. Use Code SHORR10 to save 10% on your registration for MAC 2025 in Hilton Head, SC. Register here: https://www.maconference.org
To sign up for our Conversion Cascade 2.0 online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 123 - Mastering Your Sales Funnel: How to Attract, Convert & Retain New Patients, With Shannon Blake | 25 Feb 2025 | 00:56:50 | |
Struggling with low patient conversions, empty appointment slots, and inconsistent revenue in your aesthetic practice? You’re not alone! Attracting, converting, and retaining patients is a challenge—but the right sales funnel strategy can change everything. This episode of Shorr Solutions: The Podcast was originally a webinar sponsored by Podium, but the insights are too valuable not to share again! Tune in as Jay Shorr and Shannon Blake, Director of Aesthetic Partnerships at Podium, dive into game-changing strategies, including why responding to leads within five minutes is crucial, how AI assistants can streamline patient inquiries, the power of text communication, and re-engaging past patients to maximize your practice’s growth.
Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade 2.0 online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 122 - Hire for Potential, Not Perfection: Hiring an Intern, With Paige Hamilton and Cristian Devoz | 10 Feb 2025 | 00:41:27 | |
Struggling to keep up with patient care, marketing, or daily operations? Finding reliable, cost-effective support can be a challenge—especially when hiring full-time staff isn’t an option. The solution? Bringing on an intern.
In this episode of Shorr Solutions: The Podcast, Jay Shorr sits down with Paige Hamilton and Cristian Devoz—former interns who stayed, grew, and became key members of our team. They share their success stories and reveal how hiring interns can be a game-changer for your practice. You’ll learn how interns can boost efficiency, what to look for beyond experience, and how to seamlessly transition top interns into full-time roles. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade 2.0 online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 121 - The Evolution of MedSpa Trends, With Nanette Maddox | 25 Jan 2025 | 00:39:54 | |
With shifting patient expectations, tighter regulations, and rising competition, staying ahead is more important than ever. In this episode of Shorr Solutions: The Podcast, award-winning host Jay Shorr and Client Success Manager Nanette Maddox explore the latest trends shaping med spas today. Drawing from their extensive firsthand experience, they reveal what works, what doesn’t, and how to overcome the biggest challenges facing med spa owners. From adapting to the rise of non-invasive treatments to staying compliant and training your team to provide exceptional service, this is a can’t miss episode. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade 2.0 online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 120 - Marketing Mistakes to Avoid in Your Practice, With Ana Suarez | 13 Jan 2025 | 00:23:45 | |
Are your marketing efforts falling short in driving growth for your practice? Many aesthetic practices struggle with foundational issues like an undefined brand, unaligned strategies, or inefficient spending that doesn't yield results. In this episode of Shorr Solutions the Podcast, Jay Shorr is joined by one of his Partners and Director of Client Development, Ana Suarez. They uncover the marketing mistakes practices often make—and how to avoid them. Tune in to discover how to establish a strong brand identity, create a cohesive marketing strategy, train your team to convert leads effectively, and build lasting patient relationships. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| EP. 119 - How to Coach Your Team to Improve Their Phone Skills with Cristian Devoz | 27 Dec 2024 | 00:45:39 | |
The key lies in effective team coaching that drives performance and builds confidence. In this episode of Shorr Solutions: The Podcast, our host and practice management expert Jay Shorr teams up with Client Success Manager, Cristian Devoz, to share their insights on How to Coach Your Team to Improve Their Phone Sales Skills. Learn how to set up systems for call reviews, evaluate team performance with clear benchmarks and structure calls to book more consults. Plus, discover magical consult-closing questions and tips for delivering feedback that motivates without causing defensiveness. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 118 - How Should Provider Compensation Be Structured | 13 Dec 2024 | 00:18:15 | |
Are you compensating your providers fairly? Do you have clear metrics to evaluate their performance? Are you aligned with their long-term goals? In this episode of Shorr Solutions: The Podcast, our host Jay Shorr shares proven strategies for creating compensation models that promote transparency, compliance, and loyalty while fostering an "eat-what-you-grow" culture. Discover how to customize your approach to meet the unique needs of your providers, motivate your team, and drive growth and profitability for your practice. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 117 - The Importance of Giving Back | 29 Nov 2024 | 00:16:22 | |
Looking for ways to make a lasting impact while growing your practice? Giving back is a powerful way to connect with your community, enhance your reputation, and create fulfillment for both you and your team. In this episode of Shorr Solutions: The Podcast, practice management expert Jay Shorr dives into The Importance of Giving Back and explores how you and your team can make a difference. From donation matching and volunteering to turning your cancellation policy into charity—and more—discover how simple acts of generosity can have a big impact. Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 116 - Navigating Medspa compliance: What You Need to Know with Bradford Adatto & Alex Tiersch | 18 Nov 2024 | 01:03:38 | |
This podcast episode was originally recorded as a webinar, but we felt the content was so important that we wanted our loyal podcast listeners to hear it as well.
Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: Connect with ByrdAdatto:
Connect with AmSpa: | |||
| Ep. 115 - How to Sharpen Your Onboarding Process & Prevent New Hires from Quitting | 02 Nov 2024 | 00:12:35 | |
Have you ever invested money, time, and resources in onboarding and training new staff members, only for them to quit shortly after? If you haven't experienced this yet, you probably haven’t hired enough people! In this episode of Shorr Solutions: The Podcast, our host, Jay Shorr, shares the top tips for sharpening your onboarding process to prevent new hires from quitting. He’ll discuss the importance of having a structured onboarding plan, fostering a healthy team culture, thoroughly training your staff, encouraging open communication, celebrating milestones, and MORE! Tune in to learn how to reduce turnover and retain your team! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 114 - Thriving in Aesthetics: Preventing Burnout for Providers and Staff | 19 Oct 2024 | 00:16:47 | |
Is your team feeling overwhelmed, or are you experiencing burnout in your aesthetic practice? Want to know how to keep both yourself and your staff energized and efficient? In this episode of Shorr Solutions: The Podcast, our award-winning practice management expert and host, Jay Shorr, dives into the topic of burnout in aesthetic practices. From understanding what burnout is and how it impacts your practice to sharing practical tips like following a to-do list, delegating tasks, building a strong team, eliminating negativity, promoting work-life balance, and more, we’ll guide you through strategies to keep your practice running smoothly.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 113 - Top Ways to Improve Your Consults & Upgrade Your Patient Experience | 04 Oct 2024 | 00:19:00 | |
Are you bringing prospective patients in for consultations, but some aren’t committing to their procedures? Want to know how to turn that around and convert more leads into loyal patients? We’ve got you covered! In this episode of Shorr Solutions: The Podcast, our award-winning practice management expert and host, Jay Shorr, shares top strategies to elevate your patient experience. From creating a welcoming environment and maximizing the impact of the initial consultation to simplifying medical terminology and actively listening to and engaging with patients, we’ll guide you through the key steps to boost your conversion rates and grow your practice’s profitability. Tune in and discover how to attract, engage, and convert more patients! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 112 - Key Elements of Funding Your Aesthetic Practice Through a Bank with Kevin Wills, CPA, CMPE | 30 Aug 2024 | 00:44:08 | |
Do you need funding to open a new aesthetic practice? Or are you looking to expand your current location but don’t know how to secure a bank loan? Then this episode is just right for you! Tune in to this episode of Shorr Solutions: The Podcast, as our host, Jay Shorr, teams up with Kevin Wills, CPA, CMPE, Senior Vice President - Healthcare Territory Practice Manager at PNC Bank, to discuss the crucial steps you need to take to secure a loan for your aesthetic practice! Get ready to learn everything from the importance of business plans in the loan approval process to projections, necessary collateral, what to look for in a relationship with the bank, and MORE! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with PNC Bank: Website: https://www.pnc.com/ | |||
| Ep. 111 - How to Effectively Utilize a Lead Management Tool | 17 Aug 2024 | 00:36:50 | |
Are your team members missing out on sales opportunities? Do you know their conversion ratios and how to help them close more treatments and procedures? Do you have a system in place to track your team’s performance and coach them to success? If not, it might be time to consider a lead management tool! Tune in to this episode of Shorr Solutions: The Podcast, where our host and practice management expert, Jay Shorr, teams up with our Director of Client Development, Ana Suarez, and Client Success Manager, Cristian Devoz, to discuss how to effectively utilize a lead management tool. You'll discover why having a lead management tool is essential, what features to look for, best practices for using it, how to avoid common mistakes, and much more! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
| |||
| Ep. 110 - Top Tips to Improve Your Team's Task Completion with Denise Lee | 02 Aug 2024 | 00:34:55 | |
Do you ever feel like your aesthetic practice lacks organization? Are important tasks going undone or falling through the cracks? Today’s episode is going to help you take control of your practice! Tune in to this episode of Shorr Solutions: The Podcast, as our host and practice management expert, Jay Shorr, joins forces with our special guest, Director of Operations at Shorr Solutions, Denise Lee, to talk about how to improve your team’s task completion. Get ready to learn why task completion is a common challenge in our field, how to identify when your team is struggling, the importance of using a project management tool/software to streamline your practice’s processes, how to define roles and responsibilities within your team, the benefits of performing regular check-ins, and much more! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 109 - 10 Tips to Becoming a Better Leader in Your Practice | 05 Jul 2024 | 00:19:22 | |
As an aesthetic practice owner, administrator, or manager, you are one of the most important people on your team! Whether you are a boss or a leader can make the difference between having a toxic work environment and creating a great place to work. Tune in to this episode of Shorr Solutions: The Podcast, to learn from our host and practice management expert, Jay Shorr, what you need to know to become a great leader! From helping your team set goals, clarifying expectations from the beginning, and understanding what your team values, to handling conflict, embracing and utilizing your staff’s strengths, and removing negativity from your office, this episode is here to help you take your team to the next level! Schedule your free consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 108 - When is it Time to Hire a New Provider? | 22 Jun 2024 | 00:18:57 | |
We often get asked by our clients and many practice owners, "When might be a good time to hire a new provider?" They might have just bought a new piece of equipment or are seeking to grow further but feel unsure as to when it is the best moment to do it. Tune in to this enlightening podcast episode to learn from our host and practice management expert, Jay Shorr, about the different indicators that you might be ready to onboard a new provider. Discover what to look for in a candidate, where to find them, the process to get started once you find them, what to include in a contract or job offer, and the warning signs you need to be aware of to ensure you get the right person on your team! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 107 - When and How Do I start the Process of My Exit Strategy? | 07 Jun 2024 | 00:12:56 | |
Are you an aesthetic practice owner who wants to sell your practice and retire one day, but don’t know when the time is right or how to prepare for it? Is it ever too early to start planning your exit? Tune in to this podcast episode to learn from our host and practice management expert, Jay Shorr, about the importance of planning your exit strategy as soon as possible. Discover the steps to take, from assembling the right team to finding and evaluating potential buyers. Learn about the differences between actual cash value and current market value, when to inform your staff about the sale, and much MORE! This episode will enlighten you as you plan your next steps to ensure your legacy lives on after you cash out! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 106 - Why Do You Need a Consulting Team That Understands Cosmetic Medicine & Surgery? | 24 May 2024 | 00:13:36 | |
As an aesthetic practice owner or administrator, are you seeking guidance on building a successful practice but unsure what to look for in a consultant? Or perhaps you’ve found a consultant, but they lack an understanding of the medical intricacies involved in running a practice? | |||
| Ep. 105 - Getting Over the Hump! Tips for Taking Your Aesthetic Practice from Good to Great | 10 May 2024 | 00:20:35 | |
Are your profits hitting a ceiling? Feeling the frustration of inconsistent practice growth? Finding it challenging to elevate your practice from good to great? Join us on this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, shares his expert industry insights and tips on navigating this journey! | |||
| Ep. 104 - Don't Take the First Offer! 6 Negotiation Tips for Getting the Best Deals | 27 Apr 2024 | 00:20:00 | |
Do you always settle for the first offer, or do you negotiate for better deals? Join us on this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, dives into the art of negotiation. From employee compensation to vendor agreements, Jay shares expert tips on securing the best deals for equipment, supplies, financing, credit card processing and MORE! Get ready to be equipped with the tools you need to become a better negotiator in your aesthetic practice!
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 103 - Legal Check: Is Your Aesthetic Practice Safe and Up to Par with OSHA Standards? | 29 Mar 2024 | 00:18:40 | |
Are you afraid you might not be legally compliant when it comes to Occupational Health and Safety Administration (OSHA) standards? Are you aware of everything that goes into it? Tune in to this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, explains OSHA compliance from A to Z. From bloodborne pathogens and hazard communication standards to ionizing radiation, safety data sheets, electrical safety, means of egress, personal protective equipment (PPE) and reporting occupational injuries and illnesses, Jay provides you with all the information you need to ensure your aesthetic practice is up to par with OSHA standards. Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 102 - What Types of Insurances Does My Aesthetic Practice Need? | 16 Mar 2024 | 00:30:30 | |
Is your aesthetic practice protected from liability? Do you know and have all the different insurances that you need? In this episode of Shorr Solutions: The Podcast, our host, Jay Shorr, will share insights into the various types of insurances that are essential for you to understand and implement. From professional liability insurance to cybersecurity coverage and everything in between, we will equip you with the knowledge you need to safeguard your aesthetic practice from future rainy days and protect you from you, in spite of you! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 101 - I Finally Opened My Aesthetic Practice, Now What? | 17 Feb 2024 | 00:20:54 | |
We have seen it time and time again. You've been working hard for years in the field of aesthetic medicine and your experience and expertise have grown. Now, you feel it's time to take the big step of opening your own aesthetic practice! After securing a loan and finding a location, you go through a lengthy process involving legality, buildout, permitting, business formation, etc. Finally, you open your doors. Now, what should you do to guarantee the success of your practice? That’s what this episode of Shorr Solutions: The Podcast is all about! Tune in as our host, Jay Shorr, reveals some of the top things you need to do to ensure you set up your practice for success. You will learn the importance of developing and constantly reviewing a business plan. Discover how crucial it is to have appropriate protocols, policies and procedures in place. Understand what it means to have the right people 'on the bus' to ensure a great patient experience. Explore topics such as brand awareness, EMR systems, marketing and much MORE! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 100 - How a Consulting Team Can Reduce or Eliminate Your Everyday Challenges with Shorr Solutions Team | 06 Jan 2024 | 00:43:19 | |
Our 100th podcast episode has arrived! To celebrate this milestone, our CEO and Founder, Jay Shorr, has invited Ana Suarez, Patricia Shorr, Denise Lee and Cristian Devoz (the entire Shorr Solutions team) to join forces in a one-of-a-kind discussion about how a consulting team can help you reduce or eliminate your everyday challenges! Tune in to this special episode to learn from our expert team about the role of a practice management consultant, the benefits they bring, and how to select the right team for your aesthetic practice! Get ready to receive tips on the importance of your staff, how to run a productive and profitable practice and much MORE! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 99 - Selling Smart: Top 10 Tips to Prepare Your Aesthetic Practice for Sale & Getting the Most Value | 23 Dec 2023 | 00:21:51 | |
In this episode of Shorr Solutions: The Podcast, Jay Shorr, our host and practice management expert, shares the top ten tips to prepare your aesthetic practice for sale and maximize its value. From streamlining operations with policies and procedures to analyzing profit and loss statements, each tip provides a crucial element in the process.
Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 98 - Coach or Terminate? Typical HR Dilemmas & Mastering Solutions | 09 Dec 2023 | 00:17:12 | |
Did you know that the most important resource in your aesthetic practice is your human resource? Yet, time and time again, we've witnessed that managing teams can be one of the most complex challenges for many practice owners.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 97 - What to Look for When Designing Your State-of-the-Art Aesthetic Practice with Mohsen Ghoreishi, M. Arch & Marzi Emami Ghoreishi, AIA, NCARB | 10 Nov 2023 | 00:55:27 | |
This podcast episode was originally recorded as a webinar with Mohsen and Marzi Ghoreishi. However, we thought the content was so important, we wanted you, our loyal podcast listeners, to hear it as well. Our expert guest speakers, Mohsen Ghoreishi, M. Arch and Marzi Emami Ghoreishi, AIA, NCARB, partners at the leading architecture, engineering and interior design firm, KOHAN architecture, are joining forces with our very own practice management expert, Jay Shorr, to deliver to you a powerful episode where they explain key factors to consider to achieve the architectural and design distinction of your dreams. They will delve into: - The art and principles of innovative and stunning interior and exterior design - How to create beautiful and inviting spaces that leave an indelible mark on your patients’ minds and elevate your brand perception - How to skillfully integrate form and function into your architectural design - How to create an impressive yet purposeful layout for workflow, patient flow and safety - And much MORE!
Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
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| Ep. 96 - Making the Right Choice: Top 10 Things to Look for When Buying an Aesthetic Practice | 27 Oct 2023 | 00:23:19 | |
Thinking about buying an aesthetic practice vs building one from the ground up? This decision is a pivotal point in your career and making the right choice is critical. In this episode of Shorr Solutions: The Podcast, we'll explore the top 10 factors to consider when buying an aesthetic practice.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 95 - "Ya Gotta Minute?"... Effective Time Management Skills with James W. Suliburk, MD, FACS | 30 Sep 2023 | 00:39:55 | |
Ever heard the infamous words, 'Ya gotta minute?' We all have, and we know it rarely takes just a minute! But this is where the art of time management truly shines. In this enlightening episode, join our dynamic host, Jay Shorr, as he teams up with the accomplished surgeon, entrepreneur, and co-owner of The Aesthetics Atelier, James W. Suliburk, MD, FACS.
Tune in to this episode of Shorr Solutions: The Podcast to learn from Jay and Dr. Suliburk how to be more productive with your time. They will address common misconceptions about time management that might be hindering your productivity, discuss effective task prioritization, strategies and tools for conquering procrastination, becoming the best version of yourself and much MORE!
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: Connect with Dr. James Suliburk | |||
| Ep. 94 - Key Elements for Estate Planning in Your Aesthetic Medical Practice with Michael D. Wild, Esq. | 16 Sep 2023 | 00:52:31 | |
This podcast episode was originally recorded as a webinar with Michael Wild. However, we thought the content was so important, we wanted you, our loyal podcast listeners, to hear it as well. | |||
| Ep. 93 - Breaking Boundaries: The New Wave of Aesthetics Through Private Equity & Autonomous Partnerships with John Wheeler | 19 Aug 2023 | 00:45:12 | |
Discover the groundbreaking world of private equity in the aesthetics industry through this enlightening podcast episode featuring our host and practice management expert, Jay Shorr, along with our special guest, CEO of Alpha Aesthetics Partners, John Wheeler. In this eye-opening conversation, they delve into the transformative potential of partnering with platforms like Alpha Aesthetics Partners. Contrary to common misconceptions, this isn't just about selling your practice. Tune in to this episode of Shorr Solutions: The Podcast and harness the power of private equity while maintaining your practice’s autonomy. Explore the game-changing concept of leveraging your assets to drive growth and profitability, all while redefining the traditional practice-selling narrative. This engaging dialogue reshapes your understanding of private equity, unveiling a path that lets you scale your practice while preserving its unique essence. Tune in to gain insights that will revolutionize your perspective on the future of aesthetics. Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with John Wheeler: | |||
| Ep. 92 - Strategic Expansion Framework: Unlocking Growth for Your Aesthetic Practice with Alex Nottingham, JD, MBA | 05 Aug 2023 | 00:39:43 | |
In this episode of Shorr Solutions the Podcast, join our host and practice management expert, Jay Shorr and special guest Alex Nottingham, CEO and Founder of All-Star Dental Academy, as they unveil the secrets to achieving phenomenal growth for your aesthetic practice. Alex, an expert in dental practice management, shares his highly effective strategic expansion framework that has helped numerous practices transition from good to great.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with Alex Nottingham | |||
| Ep. 91 - When to Choose a Consultant for Your Aesthetic Practice with Caroline Vargason, MD, PhD, Shannon Synoracki, MHS, PA-C & Danielle Oyasu MSN, APN | 25 Jul 2023 | 00:47:47 | |
Ever wondered when is the right time to bring in a consultant for your aesthetic practice and how it can accelerate your success? Join us on this week’s captivating episode of Shorr Solutions: The Podcast as we embark on an enlightening journey with three exceptional clients - Caroline Vargason MD, PhD, Danielle Oyasu, MSN, APN and Shannon Synoracki, MHS, PA-C. In this insightful discussion, our host and practice management expert, Jay Shorr, delves into the pivotal moments that led them to recognize the need for a consultant in their aesthetic practices. Whether you already have a practice or are thinking about opening a brand-new practice, this episode promises to provide a wealth of knowledge and inspiration! Join us as we unravel the intricacies of the consultant-client relationship, how our clients have found success with our guidance, and explore the untapped potential that lies within your aesthetic practice! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with Caroline Vargason, MD, PhD
Connect with Danielle Oyasu, MSN, APN
Connect with Shannon Synoracki, MHS, PA-C | |||
| Ep. 90 - Figuring it Out: Employee Handbook, Protocols and Compensation Strategies in Your Aesthetic Practice | 08 Jul 2023 | 01:09:38 | |
This podcast episode was originally recorded as a webinar for the American IV Association; however, we thought the content was so important, we wanted you, our loyal podcast listeners to hear it as well! You’ll walk away knowing:
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 89 - Niche Down, Get Smart & Save Your Aesthetic Practice Thousands with John Wheeler | 24 Jun 2023 | 00:47:44 | |
This episode of Shorr Solutions: The Podcast was originally recorded in collaboration with John Wheeler, CEO of premier medical aesthetics platform, Alpha Aesthetics Partners, on The Great Friends Podcast. We hope you enjoy this insightful episode!
In this week's episode, our host and practice management expert, Jay Shorr, teamed up with John Wheeler to deliver a wealth of knowledge. They discussed various important topics, including the significance of middle management in the industry, valuable tips for purchasing devices while maximizing your investment, the crucial role of finding your niche for achieving success, helpful suggestions for increasing your chances of being invited to speak at events, and much MORE!
Prepare to be enlightened and empowered, as you walk away from this episode equipped to elevate your aesthetic practice to new heights!
Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with John Wheeler: | |||
| Ep. 88 - Do You Have Effective Policies, Protocols & Procedures in Your Aesthetic Practice? | 10 Jun 2023 | 00:17:13 | |
Have you ever wondered how policies, protocols, and procedures (PPP) can transform your organization and drive success? Join us for an enlightening episode of Shorr Solutions: the podcast, where our host and practice management expert, Jay Shorr, dives deep into this subject. In this episode, Jay will provide a clear explanation of what policies, protocols, and procedures entail. He will highlight their key aspects and emphasize the critical need for them to be Clear, Concise, and Consistent (CCC). Additionally, Jay will delve into the specific policies and procedures surrounding PTO, shedding light on their significance and impact. You'll also gain insights into the vital role of a well-defined vacation policy, explore the six-part process of crafting effective policies, and much MORE! Don't miss out on this valuable opportunity to learn the secrets of streamlining operations, ensuring compliance, and driving success in your organization through the art of policy, protocol, and procedure crafting! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 87 - Why Should I Add Job Descriptions in My Offer Letters | 26 May 2023 | 00:14:12 | |
Discover the power of job descriptions and their impact on the recruiting and hiring process in this episode of Shorr Solutions: The Podcast! Tune in as our host and practice management expert, Jay Shorr, dives into the importance of job descriptions and their profound influence on the dynamics of your organization. To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 86 - How and When to Properly Review Your P&L Statement | 13 May 2023 | 00:19:33 | |
Do you own or manage an aesthetic practice and want to boost your profitability? Understanding how to review your company's profit and loss (P&L) statement is crucial! To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 85 - How to Successfully Open & Maintain Your New Aesthetic Practice from A-Z | 28 Apr 2023 | 00:58:54 | |
Looking to turn your dream of opening your own aesthetic practice into a reality? Or are you feeling overwhelmed trying to effectively manage your newly opened practice? Whether you're a first-time entrepreneur or an experienced practice owner, taking the proper steps is key to ensuring success. In this episode of Shorr Solutions: The Podcast, our host and practice management expert, Jay Shorr, will provide a comprehensive roadmap to opening and maintaining your new aesthetic practice with certainty and ease. From creating a solid business plan to selecting the perfect location, purchasing equipment and supplies, adhering to legal compliance regulations, navigating vendor selection, and optimizing operational efficiency, Jay's wealth of expertise covers it all. Join us for an informative and empowering episode, and start taking the necessary steps to make your aesthetic practice dreams a reality. To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 84 - The Benefits of Ongoing Staff Training | 15 Apr 2023 | 00:27:31 | |
Do you want to stay ahead of the curve in the fast-paced world of aesthetics? It all comes down to one crucial aspect: your dedication to ongoing staff training and development! Join us for a riveting episode of Shorr Solutions: The Podcast, where our host and practice management expert, Jay Shorr, explores the countless benefits of investing in your team’s education and skills. From essential topics like HIPAA and OSHA compliance to the most effective training methods and frequency of trainings, we’ve got you covered. Don’t miss out on this valuable opportunity to enhance your team's performance and take your patient care and business outcomes to new heights! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 83 - Skin Care in Your Aesthetic Practice Why & How You Should Do It! | 31 Mar 2023 | 00:19:45 | |
Are you curious about the benefits of selling skincare products in your aesthetic practice? Well, our clients have asked us this question time and time again, and the answer is simple - it's a fantastic source of passive revenue! By offering skincare products in your aesthetic practice, you can easily generate a continual stream of income without performing any procedures. And the best part? The profit margins are impressive! To learn more about how to implement skincare products in your business, tune in to this episode of Shorr Solutions: The Podcast. Our CEO and Founder, and practice management expert, Jay Shorr, will be answering some of the most commonly asked questions about this topic, including how do you know which products to carry when there are so many available? What profit margins can you expect from selling skincare? How do you compete with other practices and med spas in your community? Should you sell name brand merchandise or have a private label brand? Who should be in charge of selling skin care? Plus more! Don't miss this!
Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 82 - Discounts Got You Down? How to Stop Devaluing Your Services and Start Adding Worth | 19 Mar 2023 | 00:27:20 | |
We ALL love discounts and amazing deals! However, when it comes down to the success of your aesthetic practice, how do you provide discounts and specials without risking the type of patients and business you’re attracting and your long-term profit goals? In this episode of Shorr Solutions: The Podcast, our CEO and Founder and practice management expert, Jay Shorr, sheds light on: · The difference between discounts and specials · Are discounts looked at favorably or does it cheapen your brand? · Once you discount, is it easier or harder to increase your price for services vs retail? · How do you handle the comment, “I can get it cheaper elsewhere”? · Do you offer discounts when someone says, “if you give me a better deal, I have so many friends who will come to see you”? · When it is appropriate to offer discounts to successfully balance between pricing and profit in your business? · and MORE! Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 81 - Your Guide to Understanding HIPAA to Prevent Violations in Your Aesthetic Practice | 04 Mar 2023 | 00:38:37 | |
This episode of Shorr Solutions: The Podcast was originally recorded as a webinar sponsored by Weave; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well! HIPAA compliance can be confusing and complicated, but it doesn’t have to be! In this episode of Shorr Solutions: The Podcast, our CEO and Founder and award-winning practice management expert, Jay Shorr, will relieve any of your uncertainties and teach you all about HIPAA so you can prevent violations in your aesthetic practice!
Schedule your free 30-minute consult with our expert, Jay Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
Connect with Weave: Website: https://www.getweave.com | |||
| Ep. 80 - Top 7 Ways to Save Money in Your Aesthetic Practice | 18 Feb 2023 | 00:19:50 | |
Every aesthetic practice is leaving valuable dollars on the table. Think this doesn’t apply to you? Tune in to this episode of Shorr Solutions: The Podcast as our practice management expert and host, Jay Shorr, discusses negotiating your existing vendor fees, joining a group purchasing organization to get the benefit of group pricing for medical supplies, looking for alternative patient financing programs with lower rates, analyzing your P&L statements and much more. Increase your bottom line by keeping your dollars in your pocket!
Connect with us: | |||
| Ep. 79 - Cost-of-Living Raises in Unusual Times | 04 Feb 2023 | 00:14:31 | |
For the past decade, the cost of living has increased faster than employee wages, especially within the last year or two. And, with factors such as inflation and a likely recession (Economists say there is a 61% likelihood for a recession according to businessinsider.com), cost of living doesn’t show signs of slowing down soon. | |||
| Ep. 78 - Top Signs There Could Be Theft in Your Aesthetic Practice | 21 Jan 2023 | 00:35:13 | |
While we wish it weren’t true, employee theft affects businesses every day, and unfortunately, your practice is not exempt from being susceptible. For this reason, we decided to share with YOU, our loyal podcast listeners, our experiences and expert advice, to help you detect and correctly deal with theft in your aesthetic practice.
Tune in to this episode of Shorr Solutions: The Podcast, to learn how to prevent theft and avoid potential embezzlement scenarios through the use of protocols and processes including the implementation of cameras in key areas, inventory spreadsheets and other measures to identify the warning signs when your staff is stealing from your business and what you should do when you’ve caught them.
Schedule your free 30-minute consult with our experts, Jay Shorr and Mara Shorr, here. To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 77 - How to Cross-Market to Existing Patients with Risa Goldman Luksa | 07 Jan 2023 | 00:29:07 | |
Did you know that one of the easiest ways to increase sales in your aesthetic practice is to cross-sell to your existing patients? “Cross-selling” is selling additional products or services to current patients, and when done correctly, it can translate into significant profits and greater patient retention rates! However, how do you go about leveraging this strategy to skyrocket your growth? Tune in to this episode of Shorr Solutions: The Podcast, as our co-host and award-winning practice management expert, Mara Shorr, joins forces with CEO and founder of Goldman Marketing Group, Risa Goldman Luksa, to teach you how to implement the best tactics to cross sell to your existing patients including, maximizing your reception area marketing to educate your patients on ALL services you provide, implementing a cosmetic questionnaire to obtain key information to target your patient’s needs, incentivizing your team to cross-sell through KPIs and bonus structures and MUCH more!
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| Ep. 76 - Building a Strong Team: Processes, Protocols and Working Together Towards Success | 20 Dec 2022 | 01:02:58 | |
This episode of Shorr Solutions: The Podcast was originally recorded as a lecture for the Australasian Society of Aesthetic Plastic Surgeons 44th Annual Conference; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well!
As award-winning practice management consultants, we want to equip you to operate your aesthetic practice successfully and build a strong team. Without effective processes/protocols in place and a dedicated team that follows them, your growth will be difficult to attain and even manage once you get busier! (We know you're aspiring to increase your revenue!)
Tune in to this episode of Shorr Solutions: The Podcast to learn how to double down and improve your team's processes/protocols including consents for every procedure, pre-surgery checklists for all surgical patients so NOTHING is missed, post-procedure follow-up protocols, regular team meetings, an employee handbook that outlines important policies (e.g., staff social media policy and PTO policy) and MUCH more!
Schedule your free 30-minute consult with our experts, Jay Shorr and Mara Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us: | |||
| Ep. 75 - How to Keep Patients Coming Back for More Treatments & Procedures | 10 Dec 2022 | 01:00:32 | |
This episode of Shorr Solutions: The Podcast was originally recorded as a webinar for the Aesthetic Multispecialty Society; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well!
Tune in to this episode of Shorr Solutions: The Podcast to learn what kills your staff needs to create loyal returning patients including, phone and sales best practices, effective marketing strategies and must-do tactics for following up, best tips and tricks to make life easier for your staff, prevent no-shows and remain top of mind for ultimate patient retention.
Schedule your free 30-minute consult with our experts, Jay Shorr and Mara Shorr, here.
To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! Connect with us:
To learn more about the AMS: | |||