SHeCOMMERCE – Details, episodes & analysis

Podcast details

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SHeCOMMERCE

Cristina Marinucci & Jacqueline Dynowski

Business

News

Frequency: 1 episode/8d. Total Eps: 40

Bold Brands. Fierce Women. One Sisterhood.

SHeCommerce is more than just a podcast, it's a community.

Hosted by Cristina and Jax, two seasoned CPG leaders with almost 50 years of combined international experience, SHeCommerce dives deep into the heart of the CPG revolution, tackling the issues that matter most to women in the industry.
Tired of surface-level business podcasts? We get it. That's why we're committed to providing real talk, real solutions, and a whole lot of heart. From decoding the latest retail media strategies and accelerating omni-commerce growth to navigating work-life imbalance, shattering stereotypes, and fighting for wage equality – nothing is off-limits.
With Cristina's unparalleled insights in consumer/shopper behavior, category management, and omni-channel strategy, combined with Jax's digital transformation prowess and global leadership experience, you're getting battle-tested strategies you can actually use.
But SHeCommerceis about more than just business. It's about building a supportive sisterhood where women (and women advocates) can connect, share their stories, and inspire each other to achieve their full potential.
Join us for smart, strategic, and unapologetically female conversations. We promise to be the happiest (and most insightful) 20 minutes of your week!
SHeCommerce: It's not just business, it's personal. It's time to power up your career, your brand, and your life!

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇺🇸 USA - careers
16/08/2026
#3
🇺🇸 USA - business
16/08/2026
#44
🇺🇸 USA - careers
15/08/2026
#3
🇺🇸 USA - business
15/08/2026
#43

Shared links between episodes and podcasts

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https://shecommercepodcast.com/
78 shares
https://littlebitahole.com/
2 shares

https://www.linkedin.com/company/shecommercepodcast/
77 shares
https://www.linkedin.com/newsletters/7332937556671545346/
2 shares

RSS feed quality and score

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RSS feed quality

Good

Score global : 79%

Publication history

Monthly episode publishing history over the past years.

Year

Latest published episodes

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Episode 1: When Women Meet AI — The One Where We Interview ChatGPT

Season 1 · Episode 1

Thursday, November 6, 2025 • Duration 19:40

Welcome to Episode One of SHeCOMMERCE — where power women and real talk collide in the CPG world.

Hosts Cristina Marinucci and Jacqui Dynowski finally fire up the mics (and pour the drinks) for the first-ever episode — part launch party, part manifesto, and part “we’re really doing this” moment.

From Halloween chaos to coffee vs. champagne rituals, the duo kicks off with their signature blend of wit, warmth, and working-woman realness. Then, the conversation pivots from personal to powerful — diving into the mission behind SHeCOMMERCE: creating a sisterhood where women in commerce don’t just have a seat at the table… they own the mic.

But this debut comes with a twist: their first guest isn’t human. It’s AI. Specifically, ChatGPT — the world’s most talked-about digital colleague.

Together, Cristina and Jacqui explore how artificial intelligence is reshaping work, leadership, and creativity — and what that means for women. From adaptability and inclusion to bias and empowerment, this episode flips the script on fear-based tech narratives. Because when women lead the AI conversation, the future gets a whole lot smarter — and more human.

Key Takeaways:

Women aren’t behind in the AI revolution — we’re the differentiator.
Inclusion can’t be retrofitted later.
Commerce is becoming a conversation, not a clickstream.
And the best tech still can’t replicate empathy, curiosity, or connection.

Whether you’re here for the laughs, the insights, or the sisterhood — this is where it all begins.

SHeCOMMERCE: Bold Brands. Fierce Women. One Sisterhood.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from SHeCOMMERCE Podcast or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by SHeCOMMERCE Podcast. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.

SHeCOMMERCE Podcast expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.

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Episode 0: The SHeCOMMERCE Teaser – Where Power Women and Real Talk Collide

Season 1 · Episode 1

Wednesday, October 15, 2025 • Duration 03:04

Episode 0: The SHeCOMMERCE Teaser – Where Power Women and Real Talk Collide

Welcome to SHeCOMMERCE — the bold new podcast where power women and real talk collide in the world of commerce, media, and marketing.

In this teaser episode, Cristina Marinucci and Jacqui Dynowski pull back the curtain on why they created the show — and what they’re here to shake up. Expect a mix of industry insights, spicy opinions, and unfiltered conversations about what’s working (and what’s absolutely not) in today’s eCommerce and retail media landscape.

This isn’t buzzword bingo or another polished panel. It’s two industry insiders talking shop over coffee (or cocktails), bringing you straight talk on:

The real challenges women face in digital commerce and leadership
The future of data, media, and shopper marketing
The human stories behind the headlines

Whether you’re a CPG veteran, startup disruptor, or simply commerce-curious, this show will make you think, laugh, and probably question your last media plan.

Follow now so you don’t miss Episode 1, dropping soon.

#SHeCOMMERCE #PodcastLaunch #WomenInCommerce #EcommerceUnfiltered #SHeMeansBusiness

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

Episode 7 - Allyship: The Secret Weapon of Women Who Change the Game. Nicole Lesinski, Nestlé

Season 1 · Episode 7

Thursday, February 19, 2026 • Duration 37:19

This week on SHeCOMMERCE, Jacqui and Cristina sit down with Nicole Lesinski of Nestlé, a leader helping drive e-commerce, retail media, and omnichannel transformation inside one of the world’s biggest CPG organizations.

Nicole unpacks some of Nestlé’s boldest moves—from major reorganizations that put category and consumer focus at the center, to evolving how field teams think about “total commerce” so account leadership understands the full path to purchase—not just what happens in-store. She’s candid about what nearly breaks the playbook: shifting mindsets, reallocating spend without “money trees,” and building new muscles in fast-changing digital ecosystems.

A key turning point? When e-commerce became a clearer engine of growth—and the proof points, measurement, and storytelling made belief inevitable.

Nicole also shares career wisdom for women leading change: be persistent, be confident, seek feedback, trust your gut, and remember that someone is always watching you—so “walk the talk.” And because it’s SHeCOMMERCE, we round it out with the real-life details: her hype playlist (Notorious B.I.G. and Kendrick), and a signature cocktail that perfectly fits her vibe—a tequila espresso martini.

We close with the SHeCOMMERCE pledge—pay it forward, amplify women’s voices, and help shape the future of commerce.

Bold Brands. Fierce Women. One Sisterhood.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

Episode 6 - Claiming Space in a Competitive World: The Blueprint for Fierce Founders. Melissa Burdick, PacVue

Season 1 · Episode 6

Wednesday, February 4, 2026 • Duration 43:31

In this episode of SHeCOMMERCE, Cristina and Jacqui sit down with Melissa Burdick, co-founder and president of Pacvue—and newly recognized as a Commerce Media Power 100 honoree by The Drum. From her early days at Amazon to bootstrapping, following a major health scare that sharpened her resolve to build the company she always knew she wanted to create.

We dig into what it really takes to go from corporate to “hell yeah” moment when product-market fit became undeniable (hello, first paying customer in six months).

On the industry side, Melissa calls BS on one of the biggest retail media misconceptions: “If we build it, interest won't magically appear just because a retailer launches a network—and why brands’ budgets, cycles, and prioritization realities matter more than hype.

We close with a future-facing conversation on AI-first work, bold career growth (“say yes before you’re ready”), and Melissa’s passion project focused on engineering through creative ad building with real brand assets, real campaigns, and real measurement.

Bold brands. Fierce women. One sisterhood.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

Episode 5 - CES HotTakes (Live from Las Vegas)

Season 1 · Episode 5

Thursday, January 29, 2026 • Duration 12:47

Recorded live from CES, Cristina and Jacqui hit the show floor for a fast-paced “SheCommerce Champagne Bites” episode—short, sharp interviews with female leaders on what’s real vs. what’s hype in tech, AI, and the future of commerce.

First up, Dara Joy Clay (Microsoft AI / Microsoft Advertising) shares a future-casting view of what happens when wearables + biometric data + generative AI collide. The big idea: commerce could shift from “shopping” to anticipation—where your data helps an AI assistant proactively recommend (and even reorder) the wellness products you need, before you even think to add them to cart.

Next, Amishi Takalkar (CEO, Nailbiter) brings the grounded take: AI is the real deal, but the ROI is still catching up to the investment. Her advice is simple and actionable: don’t fear AI—use it as your assistant, not your replacement. The value comes from partnership: let AI handle the basics so humans can focus on higher-order thinking, judgment, and creativity.

Then, Joanne O'Connell (Omnicom) delivers one of the strongest takeaways from the week: human creativity is still the superpower. AI can expand imagination—but it can also create a “sea of sameness” if teams use it like a crutch. The differentiator won’t be access to tools. It’ll be the discipline, talent, and originality behind how we use them.

Cristina and Jacqui close with their own reflections: AI is everywhere at CES, and the bigger conversation is workforce readiness. This isn’t just about jobs disappearing—it’s about parts of jobs changing, fast. The challenge (and opportunity) is how we equip today’s professionals and future graduates to level up with AI, not get left behind.

Because at SheCommerce, it’s never just about trends—it’s about who gets to shape them.

Bold Brands. Fierce Women. One Sisterhood.

...

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/ YouTube:

Episode 4: 2025 Reflections and 2026 Predictions with the CPG Guys

Season 1 · Episode 4

Thursday, January 8, 2026 • Duration 44:42

We’re closing out 2025 with a no-fluff, all-receipts conversation where power women and real talk collide. Cristina and Jackie are joined by industry heavyweights Peter and Sri from The CPG Guys to audit the year that was—and forecast what’s next.
From the AI hype that fizzled to the retail media reality check, we call BS on overused buzzwords and dig into what really moved the needle (and what didn’t). Expect hot takes on:

AI-powered everything—why it was the most overused phrase and what it actually delivered.
Innovation drought—65% of launches were renovations, not true innovation.
Retail media wins & fails—where it worked (in-store, search) and where it flopped (off-site display).
Metrics that need to die—ROAS, influencer engagement, and “new-to-brand” obsession.
Promo addiction & price-pack architecture—why frequency vs depth matters more than ever.
Women in leadership—progress made, but why representation still lags behind consumer reality.
Unspoken rules to retire—FaceTime ≠ commitment, and culture fit ≠ sameness.

Plus, we tackle the big question: What does “Beyond the Basket” really mean? Spoiler: It’s about relationships, not transactions.
This episode is bold, provocative, and packed with insights for anyone navigating the evolving world of CPG, retail media, and commerce.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

Episode 3: Breaking Silos & Reimagining Commerce — Christine Foster from 84.51, Kroger Precision Marketing (KPM)

Season 1 · Episode 3

Wednesday, December 17, 2025 • Duration 31:36

This week on SHeCOMMERCE, Cristina and Jacqui sit down with Christine Foster, SVP of Strategy & Operations at 8451 and Kroger Precision Marketing (KPM), to talk about what happens when retail media stops acting like a “channel”… and starts behaving like a true commercial engine.

Christine opens up about stepping into leadership after Cara Pratt built an extraordinary foundation at KPM—and what it really means to “carry the torch” with progress over perfection (yes, it’s an honor… and yes, the pressure is real).

From there, we get into the future of retail media: breaking down silos across retail media + insights + loyalty, speaking the language of outcomes, and why the real unlock isn’t just better reporting—it’s faster decisions at the pace of commerce. And if you’ve ever spent your Monday drowning in dashboards… Christine’s newest “AI baby,” Agent Monday, is here to change that.

In this episode, we cover:

Leadership transition done right: honoring the legacy, carrying the torch, and building what’s next
Why fragmentation slows everyone down—and why unifying retail media + insights + loyalty creates “magic”
The unlearning required to go cross-functional: “Speak the language of outcomes.”
Agent Monday: moving brands from reactive insights to proactive action (and what’s coming next: insight → activation)
“Retail media isn’t just data”—the creativity + emotion that actually drives conversion ( “If you know the cart, you know the heart.”)
The shift brands aren’t ready for (but it’s coming): dynamic experiences, real-time optimization, and perpetual learning
Women as the architects (not just operators) of what’s next in commerce
A leadership myth Christine is happily breaking: leaders don’t need all the answers

Bold Brands. Fierce Women. One Sisterhood.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/ YouTube:

Episode 2: Power, Pivot, and the Future of Commerce — Lauren Griewski from Chase Media Solutions

Season 1 · Episode 2

Friday, November 21, 2025 • Duration 52:19

In this episode of SHeCOMMERCE, Cristina and Jacqui break down the biggest power moves shaping the future of commerce, retail media, and connected consumer experiences. From holiday shopping chaos and Black Friday buzz to industry-shifting headlines (Amazon Unboxed AI updates, Kimberly-Clark x Kenvue, and women leaders making major moves), the hosts serve their signature “Weekly Tea” with insight and attitude.

This week, they’re joined by Lauren Griewski, Managing Director & Head of Sales & Partnerships at Chase Media Solutions—a powerhouse with experience across Meta, TikTok, and Rokt. Together, they unpack how retail media is evolving, where AI is transforming advertising, how women can navigate career pivots, and why authenticity is becoming a competitive advantage.

Listeners will learn about:

• The convergence of brand, shopper, and performance marketing

• What’s next for retail media and fintech-driven ad ecosystems

• Leadership lessons for women in commerce and digital transformation

• How to turn underestimation into strategic power

Plus—signature drink questions, fast-fire fun, and the SHeCOMMERCE pledge that welcomes every guest into the sisterhood.

Smart insights. Real talk. Power women shaping what’s next.

Bold Brands. Fierce Women. One Sisterhood.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

IWD Cup of Cocoa: Women in Leadership - View from the future!

Sunday, March 15, 2026 • Duration 03:58

During the month of March Cristina and I are providing sparkling sips and cocoa cups of hot takes from a whole array of gorgeous humans for Women's History Month and International Women's Day.

In this Cup of Cocoa episode, the Dynowski and Marinucci kids weigh in on why the International Women's Day is so very important. It's cute, unfiltered, and a ringing endorsement of kids who make us feel like maybe, the future is in good hands. Give it a listen for unfettered adorability (we might be biased)!

Their Give to Gain? Showcasing how women are the mainstay of historical achievements and the reason why we are all here.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/
YouTube: www.youtube.com/@SHeCOMMERCEPodcast

IWD Sparkling Sips: Classical Music Leadership - Women can step up to lead and Dr Lisi Giselbrecht tells us how

Saturday, March 14, 2026 • Duration 01:40

During the month of March Cristina and I are providing sparkling sips and cocoa cups of hot takes from a whole array of gorgeous humans for Women's History Month and International Women's Day.

In this Sparkling Sip, Dr Elisabeth Giselbrecht, Lecturer at King's College London and a close friend talks about how important it is to show women in the field of classical music that they are absolutely worth a seat at the table.

Women are outnumbered at the head table in pretty much every sector and industry and those rising through the ranks need to know that, increasingly, they have support to get that seat.

Lisi's Give to Gain? Being the anchor support to rising up the ranks to get to those leadership positions and working with those female leaders as their support so everything doesn't rest on their shoulders.

SHeCOMMERCE:

Website: https://shecommercepodcast.com/
LinkedIN: https://www.linkedin.com/company/shecommercepodcast/

SHeCOMMERCE – Details, episodes & analysis

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SHeCOMMERCE – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Shared links between episodes and podcasts

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RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

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Related Shows Based on Content Similarities

Other2

LinkedIn3

Spotify

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