Explore every episode of the podcast Sales Maven
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Addressing Budget Constraints - Strategies for Successful Client Meetings | 21 oct. 2024 | 00:12:28 | |
Have you ever been to a client meeting where the first words out of their mouth are, "There's no budget"? Don’t let budget constraints make you panic. Today, Nikki shares strategies to set yourself and the prospect up for success and maybe even earn their business. We know you need to get paid, but hold off on immediately “blessing and releasing” this prospect. Learn key questions to determine if this prospect has the potential to become a future client and how to respond when budget is an issue. We’ll also explore how to uncover their motivation for setting up the meeting in the first place, and how to show respect when the person you're speaking with may not want to be there. You'll discover how to build rapport and move the client from being a "prisoner" to a "learner," then to an "interested party," and eventually to an advocate or ambassador. Lastly, we’ll cover strategies for maintaining communication and rescheduling once the budget outlook improves. Listen in for tips on asking insightful questions, engaging the person you’re speaking with as effectively as possible, and keeping the lines of communication open to create a lasting impression—even when they start the conversation with budget constraints. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:42] many business owners face a common challenge: how to effectively navigate client meetings and interactions where there are budget constraints. [01:02] In a coaching session, one of my Sales Maven Society members asked about this. I knew this would be a good topic to talk about because so many of us run into this. [02:13] When someone says they have budget constraints, continue the conversation to find what might best serve them. Then discuss possible next steps for addressing the current budget issues. [03:11] Try to uncover what their motivation was for setting up the meeting in the first place. "I'm curious or is it okay to ask, what prompted this meeting now"? [04:40] Maintaining and building relationships when the person in the call with you is a "prisoner". What would make this a good use of your time? [06:16] Reach back out to the boss and let them know what was discussed. Is there anything specific you'd like accomplished? [07:36] Budgets change. Find an opportunity to have the next chat. [08:45] You can also send a message before the budget rolls over to the person you had the meeting with and reference your call and share suggestions. [11:10] It's all about asking insightful questions and engaging the person that you're in conversation with as effectively as possible and maintaining ongoing communication.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| Navigating Corporate Sales - Confidence Tips for Women Dealing with Difficult Clients | 14 oct. 2024 | 00:28:58 | |
Are you tired of being overpowered by difficult clients in your corporate sales meetings? Do you struggle to stay calm when faced with challenging clients who seem determined to contradict everything you say? You’re not alone. Today, Nikki shares confidence tips specifically for women dealing with know-it-all clients. She breaks down what you can do to set yourself apart and set yourself up for success even when they may have a bit of a condescending attitude. Use these strategies to turn a challenging situation into a win for you and your client! Learn how to establish power and take control of the meeting from the start. You'll discover how to ask powerful questions that keep you in control and learn a foolproof strategy for defusing hostile behavior without getting defensive. Nikki also explains why "selective amnesia" might just become your new best friend in managing difficult clients within corporate sales. Along with a personal story about a challenging client that taught her one of the most valuable lessons of her career. Whether you're a seasoned corporate sales professional or just starting out, this episode is packed with practical advice to help you navigate difficult clients with confidence and ease. Tune in to learn how to turn tough corporate sales situations with difficult clients into opportunities for growth, stronger relationships, and ultimately, bigger deals! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:38] Establish your authority. Ask permission to lead the meeting. Pre-frame the call to take the lead in the meeting. [02:18] In order to make this meeting productive, can I start with a few questions? [03:08] Establish your expertise when asking a standard question. [04:24] Acknowledge and allow them to share their expertise. You can also ask about expectations. [06:17] When you ask questions the person answering is the expert at that moment. [08:58] Nikki shares a story about her early career where she was able to stand in her place of credibility and speak about her product and solutions, while still giving respect to their knowledge base. [10:51] Always take a step back and get curious. Ask yourself if you've created an environment of safety. [13:09] Nikki shares a strategy for turning a prisoner into a learner. [14:11] If you can be curious and create safety, a lot of times you can win these people over. [14:49] A polarity response is when someone takes an opposing view to what is said. For some people, this has become a behavioral trait. [15:51] When someone shows up with a polarity response, you need to be able to switch your language. You can find training about this in the Sales Maven Society. [18:29] For a polarity response, use something like I'm not sure you'd be open to this. [19:11] Getting defensive is the worst mistake that you can make. Look for ways to be curious and show it in your body language and your questions. [20:47] Selective amnesia is where you say what you need to say, but then next time you talk to this person you're fine. [25:15] Boundaries create safety. [26:05] Set yourself up for success by changing your language with polarity, bringing selective amnesia when needed, changing the way you frame questions, and pre-framing at the start of the call. [27:02] It's okay to bless and release. Then use that energy to find your next client.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Customer Retention Tip: Turning Sales Failures Into Loyalty | 07 oct. 2024 | 00:18:29 | |
Most business owners know it's easier and more cost-effective to keep an existing client than to acquire a new one. Even a small increase in customer retention can significantly boost profits. Have you ever had a sale fall through or seen a client relationship fall apart? These moments of crisis might actually lay the foundation for future success and be the key to exceptional customer retention. In this episode, Nikki explains how to turn sales failures into opportunities to build customer loyalty. We learn how Nikki went above and beyond to resolve a delivery issue and satisfy her client. She also shares a negative example of a company that failed to deliver products and offered inadequate solutions. It's crucial to take responsibility and make a sincere effort to resolve issues. Going the extra mile can turn customers into brand ambassadors while failing to do so can permanently damage relationships. Tune in to discover customer retention tips that turn problems and complaints into win-win situations, keeping your customers loyal and even transforming them into enthusiastic fans. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:08] The goal of this episode is to help you plan for those times when things just don't go well. [02:51] Nikki shares an example of a delivery failure where slides didn't record with one of her clients. She ended up fixing it by recording a mini training that covered some bonus training that was in her original presentation. The client was very grateful and gave her a raving recommendation. [07:59] Going above and beyond and delighting clients is what we are going for. [09:03] Going the extra mile allows people to be appreciative and possibly shout your praises to others. [10:01] Nikki contrasts this bridge building experience with a company she was a client of that completely let her down. They didn't deliver and said it was her fault. They poured gasoline on the bridge! [16:06] When something goes wrong, we have an opportunity to make it right and win the customer over. There's always an opportunity to make things right. [16:36] Do you want to build bridges or do you want to burn bridges? [17:46] What is something that you can do to delight and surprise a client when something goes wrong? [18:06] If you have a story you would like to share I would love to hear it.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Strategic Pricing Strategy: Who, When, and How to Offer Discounts to Boost Sales - with Nicole Smith Levay | 30 sept. 2024 | 00:36:08 | |
Strategic pricing strategy matters. Marketing methods that used to work in the past are much more nuanced these days. This episode tackles strategic pricing strategy and how to approach discounts - who to offer them to, when, and how. This on-air coaching call features one of our unique and brilliant Sales Maven Society members, Nicole Smith Levay. Nicole is a transformational retreat leader and somatic coach who helps high-achieving women stop over-giving on autopilot and learn to prioritize themselves and their soul work. Nikki and Nicole dive into Nicole's concerns about her current pricing and promotional tactics. They investigate why the "inner circle" discount approach may be ineffective and explore how to structure pricing tiers for maximum impact. There is power in rewarding action-takers and early adopters. Nikki talks about how predicting who your buyers will be can backfire and shares a better approach for maximum impact. We also learn about increasing lifetime client value. Whether you need help with launches, unsure about discount strategies, or looking to boost sales without devaluing your services, this episode is packed with actionable insights on Strategic Pricing Strategy. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:11] Nicole is a transformational retreat leader and somatic coach. She helps women put their soul work first. She does this through somatics, breath work, and meditation. [02:24] She also has a group coaching program called Forward Momentum. [03:50] She helps women take their businesses from year one to three to four to seven more smoothly. [04:10] Nikki agrees that in business we reach levels where we know something has to give or change. [06:08] To make the changes we want to make in our lives, we can't keep acting on autopilot. We need to pause and check in with our bodies and see what's going on. [07:50] Nicole also hosts retreats. In two weeks, her group is going to Santorini and Crete and the theme is Connect with Source Energy. [11:17] This call is a coaching session. [11:41] Nikki has helped Nicole move through resistance and fears. [11:41] Nicole's question for this coaching session is about marketing her programs. [13:19] Her tried and true formula that she's been using for retreats isn't as effective for digital programs. She's not sure if it's how she does the launch or if it's her pricing structure. [14:24] Marketing has changed. Offering special pricing for an inner circle doesn't work as well as it used to. [14:50] It's fine to have tiers with a sequence attached. You could have a rollout and a launch with an email sequence attached to it. [15:06] Nikki tested this last year. [15:46] Nikki loves to reward action takers. Implementers get results. Implementers are often people who buy right away. [17:17] Don't be overly strategic in trying to predict who your buyers will be. Share your offer with the entire list. [17:32] Don't try to hit the trifecta. You don't really know what the right offer at the right time for the right buyer is. [18:53] Just put your offer out there to everyone. [20:04] Some elements in Nicole’s past efforts might be about having control for who's right fit for her offers. [21:11] Have a small first step workshop to increase the lifetime value of clients and build trust. Give people an opportunity to get that first touch. [23:13] How can we put a really great offer in front of people that will allow them to dip their toe in the water? [25:27] Is there a way to pull a transformational experience out of the retreats and give someone a mini retreat? [29:30] Nikki's advice is to give people the opportunity to be willing to work with her. [30:36] In the Sales Maven Society, Nicole has learned to not be afraid to try new things and not to be afraid to follow up. [32:24] According to Nikki, working with people who are willing to take action is the best thing ever. [33:45] The Somatic Boundary Meditation helps you find where you're overextending yourself.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Nicole: | |||
| Audience Engagement Strategy for Speaking Gigs - With Special Guest Laurie-Ann Murabito | 23 sept. 2024 | 00:37:21 | |
Are your speaking gigs falling flat? It's time to revolutionize your audience engagement strategy. Nikki is joined by speaking and visibility coach Laurie-Ann Murabito to reveal how to captivate your audience and keep them on the edge of their seats. Learn how to infuse your unique personality into your presentations and set clear goals that resonate with your listeners. Nikki and Laurie-Ann discuss valuable techniques for crafting and delivering impactful speeches. Through the use of "speech blocks," you'll discover how to create a presentation that highlights your personality and authority while remaining flexible. Laurie-Ann is an author, award-winning speaker, the woman behind Speak and Stand Out, and the Be In Demand podcast host. Follow along as she shares her journey from winning a childhood smiling contest to coaching business owners on leveraging speaking opportunities with clients like Johnson & Johnson, the American Cancer Society, and more. Whether you're speaking on stage or virtually, Laurie-Ann's tips will help you create an audience engagement strategy that turns listeners into loyal followers and clients. Get ready to transform your speaking skills and make a lasting impact! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [02:17] We're going to talk about how to have your audience on the edge of their seat when speaking. [02:36] Laurie-Ann shares how she really was a reformed shy person who couldn't even make eye contact with others. [03:02] She realized this behavior wasn't going to serve her and decided to make changes. [04:19] Self integrity is one of her highest values. She ended up agreeing to speak at an event and shares her first experience. [05:59] As she spoke, she improved and ended up being fully booked as a coach because of speaking. [07:22] Laurie-Ann breaks down what Nikki would have to do to have her audience on the edge of their seats. She begins with journaling and body movement and music. This is part of her prespeaking routine. [10:03] When crafting a speech she wants to bring out personality. Try to infuse a skill or hobby that will make you unique. Set a goal and decide where you want to go with the speech. [14:02] When you're done with the speech, what do you want the listeners to do, think, and feel? [14:44] The wisdom of building a speech in blocks. [16:04] The beginning blocks are opening and authority. Teaching or learning is in the middle. You can teach three points with three pieces of data. The ending contains the call to action. Then closing. [21:09] Nikki and Laurie-Ann discuss virtual speeches. [24:40] What do you do when the audience isn't engaging? Course correct with a joke or something. [26:31] Sneak in your experience and how to learn more. [30:07] If you lose your place or forget the next thing you were going to say, no one is going to know but you. [30:39] Laurie-Ann loves nature, the ocean, and hearing success stories from her audience. [32:08] We learn about the smiling contest. [34:50] Laurie-Ann shares a little about the upcoming Speaking Monetization Tips podcast.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Laurie-Ann: Rethink Your Leadership: Influence Your Team to Empower and Promote Engagement | |||
| Proven Sales Success - When to Follow Expert Advice | 16 sept. 2024 | 00:21:08 | |
Most people want sales success. To achieve it, they often need to step out of their comfort zones and accept expert advice. New techniques and strategies can feel uncomfortable or unfamiliar. It's natural to want to stick to what feels safe and known, yet this can limit our growth and potential, especially when it comes to sales. This episode is inspired by a conversation Nikki had with a client about receiving advice on sales success that she hadn't tried before, and that pushed her outside her comfort zone. Everyone has to learn to sell in their own way, but until they have the experience to know what works and what doesn't, it's beneficial to be open to an expert or mentor who has already achieved success in sales. Nikki shares how she was fortunate to have a sales mentor who helped her when she first started her sales career and how she continued to learn from that mentor for 20 years. She still uses the advice she learned from him in the Sales Maven Society. She also shares another client story about someone who eventually increased their sales from nothing to over $40,000 a month and now has $60,000 days in her business because she was willing to take an expert’s advice. Nikki explains how embracing discomfort can build confidence and shares steps to move forward. She even reveals what she tells herself when it's time to step up and do that thing she doesn't want to do. It's okay to find a mentor, teacher, or coach who can push you to step out of your comfort zone and achieve sales success while building confidence and discovering what works and what doesn't. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:22] This episode was inspired by one of Nikki's clients who was overwhelmed with some of the feedback she was getting from her boss. [02:05] In sales, people will find their own way, but also need to be open to advice from people who've already achieved success. [03:10] Why does experience matter in sales? Experienced people have a unique perspective on what does and doesn't work. [04:48] You'll probably have to try things that might feel weird or uncomfortable to you, until you've perfected your technique. [05:24] We shouldn't dismiss people who've been in the arena and have already done what we want to do. [06:01] In Nikki's sales career, she found a sales mentor who was her mentor for 20 years. [07:03] He taught Nikki techniques she still uses today, including stating your price like you were stating the time of the day. He also taught her it was important to get rid of qualifiers and not to sell past the close. This resulted in her first $70,000 order. [08:39] There's huge value in using mentors and coaches. [09:06] There will be times when you have discomfort. You can either quit or embrace the feeling of being uncomfortable. [10:03] When Nikki's uncomfortable, she embraces the fact that change is happening and even says it out loud. [11:38] Nikki shares a client success story where trying led the client to getting to over $40,000 a month to $60,000 days. [14:17] Doing the thing that feels really uncomfortable creates confidence. Steps include: Keeping an open-minded approach to things. Reminding yourself of past successes. [16:13] Think of a time when you did something you didn't want to do and it led to success. [18:03] Be open to trying something new that your brain may want to dismiss. [19:07] What are you going to do to keep that open-minded flexible approach?
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| Create Curiosity Networking At An Event | 09 sept. 2024 | 00:22:22 | |
Would you like to find a subtle way to get your message across without selling or sounding pushy? If so, you might want to use the secret weapon of creating curiosity. In this on-air coaching call, Nikki and an amazing Sales Maven Society member Tracey Wheeler explore ways to create curiosity during networking events. Tracey, the owner of Sunny Virtual Business Support, provides virtual bookkeeping and business support for service-based entrepreneurs across the country from her base in Henderson, Nevada. In this call, Nikki and Tracey explore effective communication strategies to drive sales, particularly in networking situations. Tracey seeks advice on how to invite potential clients for discovery calls without coming across as pushy. Nikki shares the importance of creating curiosity and with specific techniques for engaging prospects. They discuss the "three, two, one" approach to networking and the concept of the "strive five" - an ideal list of people to connect with strategically. They cover tactics like tailoring your introduction to serve the listener, asking for referrals, and offering to be a resource. Nikki emphasizes the value of having clear goals and a structured approach to achieve excellent results in networking and sales. If you're ready to improve your networking skills and learn how to turn connections into clients, this episode is for you! Listen in to discover how small changes in your approach can lead to significant impact and business growth. Tracey Wheeler is the owner and Chief Happiness Officer at Sunny Virtual Business Support, specializing in virtual bookkeeping for service-based entrepreneurs. A Certified QuickBooks ProAdvisor, she holds a Bachelor's in Interdisciplinary Studies with a focus on communication and small business entrepreneurship, along with an MBA. With over 15 years of experience, including work at the IRS, Tracey's background spans the entertainment, hospitality, and government sectors. She is dedicated to delivering exceptional customer experiences by staying updated on industry trends and pursuing ongoing professional development. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance toJoin Our Sales Coaching Community | Sales Maven Society boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:55] - Amazing Sales Maven Society member, Tracey Wheeler and her cat are here today. [01:14] - Tracey shares a little bit about herself and her business, Sunny Virtual Business Support where she provides virtual bookkeeping and business support for service based entrepreneurs. [02:54] - When tax time rolls around, and the entrepreneur has a spreadsheet and a box of receipts their CPA will tell them they need a bookkeeper, that's when they call Tracey. [03:31] - Nikki thinks having a bookkeeper is a game changer. She received advice early on to get a bookkeeper, and she's never looked back. [04:32] - Having a bookkeeper relieves so much stress and is worth every single dollar. [06:35] - Tracey is a virtual bookkeeper located in Henderson, Nevada. She helps people from all across the country. She uses Slack and Zoom to communicate with her clients. [07:26] - Tracey exudes so much positive energy that Nikki feels happier every time she sees her on a call or has a question from her. [07:56] - In this coaching call, Tracey wants to know how to communicate in a way that will drive sales. She attends networking events and would like to invite people for a discovery call but doesn't want to seem pushy. [08:28] - Nikki's advice is first and foremost to create curiosity. Are you talking to someone who it's nice to be in the group with or are you talking to a prospective client? [08:42] - Nikki shares a couple ways to create curiosity. When it comes to the question of what you do, ask the person first so you can respond with what you do in a way that will help them. [09:11] - Talk about what you do in a way that serves people like this prospective client. [10:37] - You could also say something like, "I provide bookkeeping services. Who do you know that might benefit from what I provide?" [11:07] - You can also say something like, "Is there ever an opportunity I could be a resource or provide value to you?" [11:39] - Create curiosity in the way you answer questions. [12:51] - When networking, have some specific goals and objectives in mind before you go into the room. [13:08] - Nikki talks about the three, two, one of networking. This involves connecting with three new people, deepening a relationship with two people, and inviting one of them to have a conversation outside of the group. [14:01] - Nikki talks about the “strive five", an ideal list of people that you would like to get to know better. Once you have your ideal list, purposely put yourself in situations to deepen rapport with them. [15:35] - We learn a strategy that Nikki would use to invite someone to meet early for a drink before the event; these people would often turn into clients or open other doors. [18:19] - There's a structure to excellence. If you want to achieve excellent results, have some type of structure. [19:12] - Continue to move towards the outcome that you want and be strategic. [19:34] - Tracey shares how the group coaching within the Sales Maven Society has benefited her. She learns so much by listening to other people's questions and Nikki's responses.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Tracey: Sunny Virtual Business Support Mentioned Nikki's Podcast And Get 15% Off Of A Paid Diagnostic Review
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| Creating An Upsell Offer vs. a Downsell Offer - On-Air Coaching with Melissa Spaulding | 02 sept. 2024 | 00:33:57 | |
Therapists often spend their time focusing on finding ways to help their clients, yet they are also running a business, and sales are an important part of that business. Today's episode features an on-air coaching call with one of our amazing Sales Maven Society members, Melissa Spaulding, a licensed clinical mental health counselor and EMDRIA consultant. In this call, Nikki and Melissa dive into the pros and cons of an upsell offer versus a downsell offer. Melissa's higher-end clients have weekly sessions. She also has clients who attend less frequently but whom she feels could benefit from more support. Melissa's concern is what type of offer to create and which group she should focus it on. Nikki dives into the importance of creating both types of offers and shares which group to focus on first. They discuss the importance of getting feedback through surveys and other methods, which often lead to surprising results. Nikki shares real-life examples of client feedback that actually changed her messaging and marketing. They cover tactics like giving clients a menu and offering incentives. Melissa explores methods that she's thinking about trying, and Nikki gives her expert feedback and tips on how to proceed. If you're ready to improve sales by giving clients exactly what they want, this episode is for you! Listen in to learn how a simple change in messaging can be all that's needed to spark interest and create impact! Melissa is the owner of Guided Wellness Counseling, a practice sought after by ambitious women ready to heal from anxiety, depression, and trauma. Her practice specializes in curated one-on-one therapy as well as EMDR trauma therapy intensives. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:12] - Melissa shares a little bit about herself and her business. [02:02] - The mission at Guided Wellness is based on understanding that secrets make us sick and shame is passed from generation to generation. [03:23] - Melissa and her clinicians are licensed in the state of Utah, so they work with women in Utah. [04:13] - A woman should seek support as soon as she realizes that an issue is affecting her quality of life. [05:30] - Feeling seen and heard by your therapist are the biggest predictors of the outcome of your therapy. [07:13] - Melissa also offers courses for other counselors. She is a consultant for EMDR which helps release trauma stored in the nervous system. [08:12] - Melissa's practice is a patient pay or cash pay practice. She gets clients but many of them don't attend weekly sessions. [09:48] - She wants advice about what type of offer she should create for people who can't attend weekly and for those who do attend weekly. [10:41] - Nikki's advice is creating offers for both scenarios but focusing on the high ticket offer first. [11:16] - She could also do a survey or create an offer, see if there's interest, and then create the back end. Nikki also suggests asking the audience what type of high ticket program they think would be useful. [12:14] - Nikki shares the technique of giving a menu to assist audience members in giving feedback. [13:11] - Nikki also suggests testing some of the high-end clients to find additional ways to serve them. [14:46] - Showing clients the value that you create for them will encourage more people to sign up for the weekly sessions. [18:18] - Therapy is similar to going to the gym. If you only attend once a month you're not going to see progress. [19:38] - Giving clients an opportunity to be exposed to the benefits could result in a higher sell through rate. [21:02] - Melissa talks about doing a survey through her email list. She's also considering asking clients their opinions or to complete a worksheet when they're in session. [22:02] - Nikki also suggests offering an incentive to get client feedback. [23:03] - Nikki offered an incentive of $500 Amazon gift cards and received valuable and surprising feedback about her offers and her menu. She changed her messaging and her marketing based on this feedback. [24:54] - When doing a survey do everything possible to get the best results including offering a menu. [26:05] - Melissa's thinking about offering a self-esteem workbook to anyone who completes the survey and making all responses anonymous. [26:34] - People sometimes become more invested when you ask for feedback. [29:14] - Nikki talks about having integrity in messaging and not making people feel like you're just trying to sell to them. [31:23] - Melissa has learned in messaging potential clients to share what they will receive, not what she will teach.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven Melissa Spaulding at Guided Wellness Counseling Guided Wellness Counseling Instagram
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| Avoiding Assumptions - How Assigning Motive to Prospects Harms Your Sales Success | 26 août 2024 | 00:32:36 | |
If you've ever caught yourself making assumptions about your clients' motives, you're not alone—and it could be holding you back from true success. In this episode, Nikki dives deep into the dangers of assigning motives to your prospects and clients, and how these assumptions can derail even the most promising sales opportunities. It's easy to fall into this trap, whether you're trying to anticipate a client's needs or make decisions on their behalf. But when these assumptions are off the mark—or even when they're right—they can lead to breakdowns in communication, strained relationships, and lost business. Nikki has been the client on the receiving end and has stories from her clients. Today, she shares personal stories and insights along with powerful strategies to help you build stronger, more trusting relationships with your clients. By the end of this episode, you'll be equipped to avoid these common pitfalls and start fostering deeper connections. Let's get started on transforming the way you engage with your prospects! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:45] Nikki’s inspiration for this topic when she was on the receiving end of someone making assumptions and assigning motive. [03:03] Assigning motives can hinder relationships and sales success. [03:58] When you make assumptions in a client relationship, you start behaving as if the assumption is true. [04:55] Think about lifetime value. When we have a breakdown, we'll lose further business and referrals from the client. [05:53] When you assign motive, it breaks trust between you and your client. It's like saying you don't believe them. [06:12] It’s hard to come back after breaking trust. [06:48] Nikki shares a story about when she was a client and a person assigned motive to her question. [08:41] Instead of answering the question, the person made accusations about why the question was being asked. There ended up being a huge blow up and disrespectful things were said. [09:26] This person was ultimately removed from Nikki's account, but it created mistrust with the company. [10:37] The company has lost out on referrals and potential revenue, and it all came down to this idea of assigning motive, and in this case the motive was inaccurate. [11:07] What is there to gain by assigning motive? Who wins when you get to be right? Being right doesn't pay the bills. [12:21] Nikki shares a story about a client interaction that came up recently involving assigning motives to a particular person on the team who they felt wasn’t nice. [13:22] It's hard to work with someone who you feel is ignoring your preferences, but it doesn't set the client up for future business when the relationship is breaking down. [14:01] Advice includes ignoring your preferences and seeing if there's a way you could work around the other person's preferences. Have some grace in the moment. [15:11] The ultimate outcome is to delight your clients, so that they'll shout from the rooftops how amazing you are sparking more business. [15:47] Common triggers to be aware of when you're about to assign motive include lack of clear communication. Instead, think how you can make it easier for the client? [16:51] Personal insecurity and biases can also trigger motive assigning. A previous experience can also influence your interaction. [18:00] Nikki shares a client's story where this client assigned a motive of one of their potential clients not valuing their work. [19:37] Think about offering a solution to the person's very clear objection. [20:55] Recognizing signs. Do you have an internal dialogue going on? Emotional reactions will cause us to assign motive. [22:09] Nikki talks about making a mental effort to give more grace and recognizing patterns where we may assign motive. [23:46] Seek feedback from colleagues and mentors. Ask for their take without telling your take. Make it clear that you're seeking constructive feedback. [25:09] Nikki talks about what you can do once you recognize the signs that you're about to be triggered into assigning motive. [25:26] Manage your state of mind. Have some type of ritual to get you into the right state of mind and keep you focused in the conversation. [26:33] When you want to assign motive, pause and ask a question. Can you expand on what you just said? [27:44] Be present and practice active listening. Be curious. Pay attention to tone and body language. [29:48] Build trust through transparency. Leave space for people to be open and honest. [30:57] Motive assignment and being right is rarely going to help the relationship. [31:16] Keep the end in mind. We want to earn the business, deliver at a high level, and keep our clients happy and satisfied. [32:05] Reach out and share your big takeaway or a story that you have about assigning motives.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| Building A Prospecting List | 19 août 2024 | 00:17:14 | |
If the thought of prospecting makes you uneasy, especially if you don't see yourself as a traditional salesperson, you're not alone. In this episode, Nikki shares straightforward strategies to simplify prospecting and help you start building your business, attracting new clients, and exploring new possibilities. Prospecting is crucial for success, and it often gets pushed aside when we're busy or overwhelmed with current clients. Even when things aren't hectic, it's common to find other tasks more appealing. Many people even block out dedicated time for prospecting and still end up procrastinating. If this sounds familiar, Nikki understands and is here to help. It's time to conquer the fear of prospecting. Nikki guides you through easy-to-follow steps to create a strong prospect list and start bringing in new business. A full pipeline means less stress and more freedom to focus on the work you love. By the end of this episode, you'll have practical tools to build a robust prospecting list and the first step to consistent business growth. Let's get started on your path to success! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [04:11] Nikki introduces a new training called "Business Building Key Prospecting Strategies" with five ways to build a prospecting list and eight prospecting scripts. [04:37] Two ways to access the training: joining the Sales Maven Society or through the Sales Maven Studio. [05:54] Nikki will focus on the first two strategies for building a prospecting list, which are the easiest and can quickly bring in new business. [06:25] The first strategy is to create a list of past clients, including what they purchased and potential complementary offerings. [08:33] When reaching out to past clients, use personalized messages and offer to discuss new ideas or ways to support them. [10:35] Past clients are considered "low-hanging fruit" because they already understand the value you bring and have received benefits from your services. [12:20] The second strategy is to identify non-buying but highly engaged people on your email list and social media. [13:33] Consider offering these engaged non-clients a quick call or a special incentive to take the next step with you. [14:49] Consistently reaching out to past clients and engaged non-clients can help fill your pipeline with potential new business. [15:49] Nikki encourages listeners to start with these two strategies and see what's possible for their business growth.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| Customer-Centric Retention Strategy | 12 août 2024 | 00:19:17 | |
Have you ever wondered how a customer-centric retention strategy might help you grow your business, boost your clients' lifetime value, and make it easier for them to stay loyal to you? In today's episode, Nikki provides practical tactics for increasing client retention and encouraging repeat business. This episode is inspired by a chat with a client regarding coaching communication, which emphasizes the need for flexible communication. You’ll hear how Nikki recognized the impact of inflexible communication and how introducing flexibility altered her interactions with clients, resulting in long-term connections. You'll learn practical tactics for communicating effectively with your clients, making them feel appreciated and understood, and ensuring they continue to perceive the benefits of working with your company. Nikki explains how to structure recommendations to allow for client flexibility, encouraging clients to test and adapt new tactics, and avoid using general qualifiers that might alienate clients. Effective client communication can have a significant impact on your organization. If you've been trying to keep clients or raise their lifetime value, this episode is for you. Let's look at how you can effectively connect with your clients and develop deeper, longer-lasting relationships to help your business grow! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [0:41] - Today's episode focuses on a customer-centric retention strategy. [0:46] - Why is this important? Scaling and growing your business by increasing the lifetime value of your existing client base. [1:06] - It is harder to reach and attract new prospects in the current market. [1:20] - Strategies to make it easy for clients to stay with you and techniques to encourage clients to continue buying from you. [2:22] - Increasing your influence and credibility with your existing clients and not alienating clients or making them feel they aren't a good fit. [03:30] - This episode came from a conversation with a client about increasing lifetime value. She shared contrasting examples of Nikki's program and another program that she's in. [5:04] - The other coach is not flexible. It’s either black or white, and the client isn’t sure where she fits in. [6:14] - Nikki shares her own story of black or white thinking, and how she learned to add flexibility to communication. [7:02] - Being very direct isn't always the best way to be. Nikki needed to learn to allow for flexibility and allow people to have a different style than her. [08:44] - Nikki shares a huge light bulb moment she had while studying NLP. [9:10] - The problem with teaching and communicating in a single style. Not everyone is a visual learner. [10:03] - Teachers and coaches often teach their own style, which may not suit everyone. [11:00] - Nikki shares about adding flexibility in behavior to attract long-term clients and maintain expertise. [12:33] - Quote: "Blessed are the flexible, for they shall not be bent out of shape." [13:09] - How can we add flexibility in our conversations? [14:06] - Learn to avoid universal qualifiers in Nikki’s Sales Scripts to Increase Influence Masterclass. [15:03] - Framing recommendations to allow client flexibility. "What I recommend is... what part of this works for you?" [16:02] - Encouraging clients to test and adapt new strategies. [17:00] - Adding flexibility in communication to retain clients. [18:04] - Allowing clients to find success in their own way strengthens relationships.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Secrets to Eliciting Powerful Client Reviews & Testimonials | 05 août 2024 | 00:16:47 | |
Have you ever wondered how the power of authentic testimonials and glowing reviews can transform your business, attract more of your ideal clients, and even boost your SEO? In today's episode, Nikki shares actionable strategies to elicit powerful client reviews and testimonials to give your business a boost. The inspiration for this episode comes from Episode 222 with Melissa Rose, titled "Boost Sales with Google Business Profile – Essential Strategies for Maximizing Visibility & Engagement." We’ll learn how Nikki realized that her Google Business Profile needed attention and how she seized the opportunity to capture feedback and testimonials transforming her profile. These testimonials not only influence potential clients' decisions but also play a crucial role in your online visibility and SEO. You'll discover practical strategies to make it easy for clients to provide meaningful testimonials. Nikki explains how to capture client feedback in real-time, craft testimonials for client approval, and use innovative methods like guided Google forms to streamline the process. Capturing reviews thoughtfully and strategically can have a huge impact on your business. If you’ve had clients raving about your work without capturing those testimonials, this episode is for you. Let's dive into how you can effectively capture and leverage testimonials to boost your business! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:44] Huge aha moments from Episode 222 completely inspired Nikki to do this episode. [02:29] We make decisions based on people's testimonials and reviews. Service based businesses also need to think about their profile and reviews. [04:17] Google also uses reviews for search results, so they are important for SEO. [05:06] Nikki was able to increase her one review to five reviews just by asking people to create a review. The reviews also helped her land a speaking gig. [06:43] We need to make it easy for people to write powerful reviews and powerful testimonials. [08:09] Using the tactics Nikki's going to talk about, one of her clients doubled her reviews. Nikki went from 1 to 25 five-star reviews. [09:42] Really pay attention to the things that people are saying. Take notes and ask for permission to write the testimonial for them. [10:32] Craft testimonials based on what the client has said and send it to them for editing and approval. Also send them a link to post the review. [11:52] You can also offer some type of win for someone who writes a transformational testimonial. [12:20] Nikki shares her process for using a Google form with very specific examples of a transformational testimonial. She breaks it down with specific examples and prompts to make it easier. [14:14] Once the client responds to the prompts, Nikki's team creates the testimonial and sends it to the client for approval with a link to post.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| How to Recommend What A Client Needs vs. What They’re Asking For When The Two Don’t Align | 29 juil. 2024 | 00:12:48 | |
Have you ever found yourself in a situation where a client’s request doesn’t quite match what you know they need? In today's episode, Nikki explores how to recommend the best solutions for your clients, even when it means suggesting something different from what they initially asked for. Nikki shares how to use your expertise to guide the conversation and ensure your clients feel understood and supported without making them feel wrong or alienated. She explains how to acknowledge the client's request and validate their perspective without diminishing it in order to offer a better solution. You want to send the message of, "I hear you," "I respect your request," and "I'm committed to our goals." Nikki provides examples of how to propose these options in different scenarios. The bottom line is to ensure the client feels heard, has options, and can make their own decision. Tune in for tactics to maintain rapport while asserting your expertise and authority and to keep the momentum going when a client's request doesn't align with what you know they need. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [02:04] - When a client asks for something, you don't want to insinuate that it's wrong or that there's something wrong with them. Validate how it will work for them and present what you know to be the right solution. [03:21] - You don't want to treat a prospect in a way that makes them feel like you think you know more about their business than they do. [03:40] - The best approach is to validate based on what they know and their own expertise. Give them a quote for what they're asking for, along with a quote for what you know would be the better solution. [05:36] - Validate and share your recommended approach and the benefits they will receive. [07:21] - You can also propose both. Put your recommendation first and the option they asked for second. Let the client make the comparison. [09:55] - It's really important that you validate their request. Send the message that you hear them. In a live conversation, ask permission to propose what you know to be the better solution. [10:29] - Language: "Yes, we can get you started and enrolled today. My recommendation based on what you shared would be to explore a more intensive package. Would you be open to more?" For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| Crafting a Profitable Visionary Schedule for Business Success | 22 juil. 2024 | 00:55:51 | |
Are you feeling stuck in endless busy work? Are you pushing your biggest goals aside, only to feel drained at the end of the day? Do you have big dreams and know what you want, but you’re just not moving forward? Today's podcast is going to change all of that. Nikki is honored and excited to have her good friend and previous guest, Liz Hartke, on the show today in this Mastering Excellence Exclusive. Liz has helped thousands of entrepreneurs grow their businesses and unlock their God-given potential. She's the founder and CEO of Luminary Leadership Co., where she works alongside her team and husband while homeschooling their four kids. Her expertise and unconventional wisdom have been featured in major publications such as Forbes, Entrepreneur, and more. She's mentored top business leaders and graced stages worldwide. When Nikki thinks of leadership and how to do it in an authentic, genuine, imperfect yet perfect way, Liz is the shining example. Liz explains how to transform from a busy entrepreneur to a visionary CEO. It all starts with taking on the identity of the visionary CEO. Many of us have the identity of the busy entrepreneur and need to elevate our identity to the next level. Her system begins with the seven blocks of a visionary CEO. We learn about two of the most important blocks that, when implemented, set up our schedule for success. She also shares a technique for tackling tedium without draining our energy or time. Liz shares examples from her own schedule and breaks down everything in an easy-to-understand way. Tune in to elevate your identity and take your schedule to the next level! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [02:53] - Liz loves working alongside Nikki who has trained her on all things sales and has made Liz more confident in that category. [03:35] - Nikki and Liz met on a podcast, and Nikki felt like they were meant to know each other. Nikki is also in the Luminary Leadership incubator program. [05:49] - What must I do to create a profitable visionary schedule? Who does this well and who do I need to be? [07:01] - Focusing on the do, not the who. Are you the same person who set previous goals that you didn't achieve? [08:14] - Making decisions drains our energy. Take on an identity where that decision is made for you. [09:30] - Your schedule is the easiest thing to leverage whether or not you're going to achieve the things you say you want to achieve. [10:03] - So many of us consciously embrace the identity of a busy entrepreneur. Success is not going to be accessed as a busy entrepreneur. [11:01] - The path to more profitability and peace is one of less, not more. It's just getting laser-focused on the right less. [12:09] - It's about embracing the identity of being the visionary CEO and not the busy entrepreneur. It's about less is more and making that less really count. [12:42] - Liz explains the first critical CEO block. Not dedicating your precious time to anything but action is the guaranteed one way ticket into perpetual busy entrepreneurship. You can't expect to elevate to a level of success with go go go productivity. [15:39] - The first CEO block is the intentional CEO block. This is a dedicated block of stepping into the day being the leader you want to become. [19:46] - The opposite of reaction is intentionality. Liz's first few blocks of the day are phone-free. [20:56] - You're not allowing any stimulus in your block that takes you away from being intentional about how you feel going into your day. [21:07] - Create block number one or your CEO block in a way that works for you. Liz takes 3 hours to get herself ready for the day and that includes family time. [24:22] - Liz's favorite block is the sweet spot block. It's where you stay in your zone of genius and do the work that makes you come alive which also moves the needle. [25:11] - This should be your favorite block of the day and the block that pushes forward your life's work. 95% of our time is spent on tasks and things that don't light us up. [27:01] - Dedicate at least an hour or minimally two hours to this work. Liz has worked up to four hours a day. [29:16] - When you hone in on what you're put on this Earth to do, you can't be ignored. Momentum happens and you are so crystal clear about what you are supposed to be doing. [29:38] - Have your sweet spot block in the first part of the day. [37:34] - Save your efficiency block for when you're tired. Don't give your best energy towards it. No more than an hour of your day should go to efficiencies. [41:03] - Set a timer and get it done. You have to be efficient because you only have this much time. [45:28] - Something new for Liz is her depth of faith. She's been prioritizing time to be in stillness and prayer. [53:10] - Liz shares details about her Free Live Workshop. She'll break everything down in more detail and share all seven CEO blocks. She also shares her schedule and how she uses it. For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Liz: Facebook | LinkedIn | Instagram Luminary Leadership – Mastering Excellence Elizabeth Hartke At Your Best: How to Get Time, Energy, and Priorities Working in Your Favor | |||
| The Habits Of Story That Amplify Your Impact - Mastering Excellence Series | 15 juil. 2024 | 00:49:24 | |
Do you have a "Tiny Story"? The kind of story your audience will tune into while becoming your biggest fan. If you're still finding your story or working on improving your story, this episode is for you. As part of our Mastering Excellence Series, Nikki is delighted to share this conversation with Lindsay Hotmire, an expert strategic storyteller. You’ll learn what makes a compelling "Tiny Story" and how it can be engaging and impactful. Lindsay is the Founder of Storyhouse Fifteen, where she empowers small businesses and organizations to authentically grow and amplify their impact. With the Habits of Story, she helps clients move past the lie of the BIG story and discover their "Tiny Stories" that turn audiences into loyal fans. We dive into the question of why a "Tiny Story" as Lindsay shares how to cultivate the habits of storytelling. She introduces the concept of the sacred bundle and the four storylines as a roadmap to develop and uncover authentic and meaningful stories. Nikki says she has never met a client who hasn't been able to pull out a story. Once you begin practicing the three habits of story - observe, listen, and do - finding the stories and teaching opportunities become much clearer. Join Nikki and Lindsay to find out how to discover and use your "Tiny Story" to amplify your impact on the world. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [03:26] - Story has been something that Lindsay has always been enamored with. She's always loved the power of transformational words. [04:40] - After realizing she didn't want to be an English teacher, she became a marketer at a small University. She learned to help other people tell their story in a way that would help them grow. [05:01] - She began copywriting in 2016. Now, she helps clients with things like one-on-one clarity coaching, story coaching, workshops, and training. [08:02] - Lindsay chose a tiny story because you don't have to show up in a big way to make a big impact. [10:00] - The stories that will keep your audience around are ones that level the playing field for the audience. It doesn't have to be a dramatic rags-to-riches story. [11:23] - Three habits of story. 1. Become an observer. 2. Listen first. Speak last. 3. Do what you say you believe. Observe, listen, and do. [15:49] - Sit down and journal through these habits on a weekly basis. [17:22] - The sacred bundle or how Native Americans would have a collection of items that represented significant pieces of who they were as a culture. Stories reinforce the significance of what these items represent. [20:03] - The four storylines that should be in your sacred bundle.1. Belief or non-negotiable values. 2. Legacy or what stories will people share. 3. Calling. What are we doing that no one else can do? 4. Community. Who are we calling and who do we want them to become? [28:37] - Use the sacred bundle to activate the habits that will create the output that is your story. [33:19] - Advantages of small stories versus a BIG dramatic story. [35:26] - Making trauma part of your brand story may be too private. It doesn't have to be part of your story. [44:28] - Lindsay shares what brings her joy and a couple of surprising facts.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Lindsay:
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| When to Use The “Less Is More” Approach In Sales | 08 juil. 2024 | 00:21:43 | |
What is your success rate? Would you like it to go up? Today, Nikki shares an approach designed to do exactly that. It's the “less is more” approach. Sometimes we get into a mindset of “more is more.” There are times when we need to pull back a little bit, and that's what today’s show is all about. From the poet Robert Browning to the architect Ludwig Mies van der Rohe, “less is more” has been used to promote simplicity, restraint, and direct expression. It is also a powerful sales approach. Nikki shares three real-life scenarios where “less is more” is the better strategy. She talks about why we don’t need to put everything, including the kitchen sink, in our offers and why it’s better not to. We learn the disadvantages of putting too much information in our sales conversations. Finally, this strategy is perfect for those times when a mistake is made, and we need to express concern and make a correction. Tune in to tighten up your language when selling and interacting with clients, and get inspired to use the “less is more” approach for improved sales and communication. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [01:40] - Scenario #1. Offers and packages. Nikki recently put together a comprehensive one-on-one coaching package. She wanted to give it all, so she included a bunch of additional features. [02:29] - She received feedback from someone who didn't sign up because they didn't have time to take advantage of all the extras she added to the package, even though they actually needed one-on-one coaching. [03:10] - Sometimes, we want to throw everything into the offer, yet it can actually slow down the sales process. [05:45] - Scenario #2. "Less is more" works in your favor during your sales conversations. [06:28] - Educating potential customers about everything you know can overwhelm them and prevent sales. [07:01] - More is more will slow people down or overwhelm them, and they'll find someone else who made it easier for them to buy. [08:02] - Don't give advice or coach during your consultation calls. Great responses include, "That is a fantastic question. That is definitely something that we will cover in your strategy session." [10:19] - What about this would be helpful for you to know? What haven't we covered yet that you would like more information on? [11:47] - Scenario #3. When you have to acknowledge or apologize for a misstep. [13:13]—Be direct and apologize; don't share all of the details. In sales, it's about making things easy for the client and giving them the information they want. [17:48] - It's better just to acknowledge and apologize. Don't feel compelled to share all of the information and reasoning behind the mistake. [20:19] - When you find yourself in these scenarios, ask whether “less is more.”
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Scaling Business Through Automation & Delegation - Mastering Excellence Series - With Special Guest Mike Abramowitz | 01 juil. 2024 | 00:44:27 | |
Time is one of our scarcest resources. As entrepreneurs, effectively managing time frees us to focus on strategic activities to grow our sales and business. As part of our Mastering Excellence Series, Nikki is delighted to interview Mike Abramowitz, an expert on scaling businesses through automation and delegation. Mike has 20 years of experience in direct sales, training over 5,000 reps and generating $19M in sales. He's authored 9 self-help books and founded a charity providing over 100,000 meals to the homeless. Mike's businesses and nonprofit now run independently, allowing him a "Time Rich" lifestyle. As a father and husband, he helps business owners use AI-powered virtual assistants to focus on high-value tasks. Mike hosts "The Better Than Rich Show" podcast and leads the Automate, Delegate, Systemize community. Nikki loves the idea of scaling through automation and delegation. In this episode, they dive into the nitty-gritty details of how to scale a business using these strategies, enabling listeners to achieve the freedom to step away from their business and have it run independently. Mike shares how the team and the tech come after the predictable system. He provides an example of a sales system for a coaching client, focusing on the idea of predictable systems and simple playbooks so the team can be doers rather than experts. Mike also offers advice on utilizing AI. The technology is quickly evolving, but he suggests finding what works for you and sticking with it. He advocates for committing to your chosen technology instead of constantly switching. If the idea of building a business and then removing yourself sounds impossible, stay tuned as Mike breaks down the basics of getting a simple system in place to support your team and the technology that makes your team's job easier. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [02:36] - Mike shares a little more about himself and his early career, including selling for Cutco Knives. [04:01] - Having to sell and teach people how to sell when Mike was in survival mode taught him much about himself and helped hone his techniques. [04:19] - After attending a Tony Robbins event, he took all of his lessons learned in his twenties and began speaking and crafting his first book. [05:07] - His early years were about growing through a challenge then taking that gift and turning it into something to serve the marketplace. [05:28] - In 2016, his business coach helped him corporatize his sales operations to operate without him. [05:55] - By 2020, the business had $2.5 million in sales and provided 1000 jobs. [06:12] - Mike gets personal and talks about the premature birth of his son and how his business ran without him for 254 days. [06:30] - After this success, he wanted to teach people to do the same thing and Better Than Rich was created. [08:08] - Mike talks about how having a team to support him and the technology to support the team is at the core of his technique. [08:39] - A more sophisticated approach is to start with the systems and playbook that the team and the tech are following. [09:14] - We want to be surrounded by a great team with good tech, but we also want the systems and the playbook to support the team and the tech. [10:10] - Having simple systems in place makes it possible to find lower wage workers as opposed to expert workers. AI is changing the game of tech. AI is changing the tech game. [11:19] - Four pillars of business: Attract, Convert, Onboard, and Retain. Each pillar has its individual playbook. [12:27] - A playbook for attracting coaching clients. [13:40] - Have a good lead magnet. 5 I's of marketing: Getting someone from Ignorant to Intrigued. What are the possible “if thens” in this sequence? [15:59] - Once you know what you want to do, build out scripts for this. The team and the tech comes after the predictable system. [16:51] - How do I get from Intrigued to Informed? AIDA [18:24] - Once they are Interested present the offer in a way that gets them Invested. [21:25] - AI paired with delegation. A technique for getting podcast guest spots and defining avatars and reaching out. [27:15] - You can use AI to pull summaries from YouTube transcripts. This can be used for authentically reaching out. [28:58] - The desire to do everything is one of the biggest limiting beliefs that business owners have. [31:37] - There are so many high-value tasks that a business owner should be spending their time on. [34:15] - White space gaps can be traps if not used properly. [37:00] - Use Loom to do a task once and then delegate it. [38:08] - Mike shares about his AI virtual assistant business.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Mike: Mike’s Virtual Assistant Information
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| How Stepping Into The CEO Role Supports Sales - Sales Success Story | 24 juin 2024 | 00:23:54 | |
Nikki is thrilled to share another Sales Success Story from one of her brilliant, amazing, and very talented Sales Maven Society members, Patricia Viscount. In this episode, we dive into Patricia's business and get a before-and-after snapshot of her success since joining the Sales Maven Society. Patricia's confidence and success have increased dramatically. She explains how she started small with a Small Business Saturday offer, which gave her the confidence to tweak her offers and create even more successful ones. Initially shy about sending offers to her list, she now sends them with confidence. Once Patricia took the initial plunge, she felt empowered with each new client as she tweaked and grew her offers. She is also steadily growing her email list and even implemented one of our teachings by adding a fun quiz to attract more signups. You can find this quiz in the show notes below. We also talk about the wonderful support of the Sales Maven Society community. Patricia has made smart and supportive friends in the group, which has helped propel her success and confidence. Having like-minded people to bounce ideas off of has been so much better than going it alone. Joining the Sales Maven Society has helped Patricia become the CEO she was meant to be. She is now confident enough to send offers to her list, test different strategies, and discover what works best. Her list is also growing, and the supportive community feels like having sisters. Patricia is the founder and principal of Patricia Viscount Consulting Ltd. (pronounced VY-Count). A lifelong storyteller, she began her journey with bedtime stories to entertain her sisters. Now, she helps service providers like coaches and consultants craft engaging, authentic, on-brand strategies, website content, and email copy to attract their ideal audience. Before starting her own business, Patricia was an Army Officer and a Communication Specialist in the energy sector. This diverse background has allowed her to translate complex jargon into easy-to-understand content. Nikki loves how Patricia has conversations with clients, then creates brilliant testimonials for their websites, plus gathers information to craft web copy that truly highlights who they are, what they do, and who they serve, so they can attract more ideal clients. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:58] - Patricia is a conversion copywriter. She creates copy that is fun, authentic, and true to the client's brand. [01:18] - Her proven framework includes interviewing the client and crafting compelling copy to improve rankings, share the clients strengths, and capture testimonials. [02:13] - The interview process and testimonials are powerful, because Patricia knows how to pull an amazing testimonial out of people. [07:43] - One good testimonial can be repurposed in many different ways and really maximizes your returns. [08:24] - Patricia has had her business for eight years. Since she joined Sales Maven Society, she has begun feeling like a CEO. She now has the confidence to stand in her power and send in her offers consistently. [10:29] - Patricia sent out her very first Small Business Saturday email offer and got two sales which helped increase her confidence. [14:40] - Her list is now growing, and she has a brand voice quiz which is really helping. [16:25] - Knowing your brand voice is crucial for success. [18:40] - Patricia explains how AI emails have made a former client's sales go down. Use it as a tool and make it sound like you. [19:44] - The Sales Maven Society community has made Patricia feel like these women are her sisters. [20:56] - It's so fun to see the connections that happen in this supportive group. [22:48] - If you take Patricia's quiz, let her know how it went.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Patricia: What is your Brand Voice (and why should you care...)? Quiz
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| Branding For Introverts - Mastering Excellence Series | 17 juin 2024 | 00:42:08 | |
Today’s episode is part of Nikki’s Mastering Excellence series, and Nikki is happy to be sitting down with Tanya Goodall Smith, author of The Introvert's Guide to Personal Branding: How to Put Yourself Out There Without Changing Who You Are. Tanya founded WorkStory Creative, an agency that helps introverts who are evolving their business create an elevated brand vision and bring it to life. Her 20+ year career began at the Fashion Institute of Design and Merchandising, which led to design jobs with international brands like HP, Disney and GUESS. She has served on the board of the National Association of Women Business Owners, was a finalist in Maria Sharipova’s Women’s Entrepreneur Program and is a Brand Builder’s Group Certified Personal Branding Strategist. Beyond work, Tanya balances rowing, ballet and classic film binges with the busy lives of her teenagers. Tune in as Nikki and Tanya discuss Tanya’s journey, which is especially inspiring, as she reveals how her introverted nature initially posed challenges in networking and self-promotion. She shares how she overcame these obstacles to thrive in her field and discusses the strategic approach she uses to help clients define their brand, including a detailed process that extracts essential information about a business to form the foundation of a compelling personal brand. Tanya also emphasizes the importance of aligning marketing strategies with one's personality, particularly for introverts, in order to avoid burnout and to maximize productivity. Listen in to hear Tanya’s inspirational story and to discover the key elements of successful branding! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:30] - This episode, part of Nikki’s Mastering Excellence series, interviews Tanya Goodall Smith. [02:59] - Nikki expresses excitement about Tanya’s upcoming book, relating to the topic of being true to oneself in building a successful brand. [04:16] - What prompted Tanya to write her book? [06:42] - Tanya discusses the strategic approach that many introverts thrive on, emphasizing clarity in brand purpose and messaging for success. [08:52] - Tanya reflects on starting her freelance career despite not having a clear vision for her brand. [10:40] - It's important for introverts to shift their mindset and focus on identifying areas where introversion might hinder progress. [13:37] - Nikki agrees and emphasizes the significance of mindset in business, advocating for identifying obstacles. [16:08] - Nikki realizes that her teaching style aligns with her introverted nature, emphasizing the comfort of being prepared in conversations. [17:35] - Nikki reflects on a pivotal moment from 2017, having felt out of alignment until finding a mentor. [19:07] - Tanya focuses on strategy, extracting essential information to help shape her brand identity and attract ideal clients. [22:51] - Tanya encourages identifying target customers and being unapologetically specific in order to save time and resources. [25:51] - Nikki enthuses over the importance of having pricing on one’s website. [27:38] - Tanya advises addressing what's not working to refine branding and messaging to attract the right clients. [29:22] - Tanya argues that being successful in the world of business is about more than just getting clients [32:10] - Effective branding is crucial for business longevity! [34:24] - Tanya advocates for maintaining a consistent brand identity with minimal changes. [35:52] - Tanya finds joy and connection in adult ballet classes and benefits from movement as she ages. [37:52] - What is something about Tanya that often surprises people? [38:49] - Tanya eagerly anticipates her book's release in July and eagerly announces a personal branding retreat in Costa Rica. [39:38] - Tanya reveals the best ways to get in touch with her.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Tanya: | |||
| Maximizing Networking Opportunities - Sales Success Story | 10 juin 2024 | 00:23:48 | |
Nikki is happy to welcome Samantha Irwin to the podcast today! With over 25 years of experience in leadership, Samantha inspires and educates teams to create exceptional customer experiences that foster loyalty and advocacy, driving both financial success and heartfelt service for brick-and-mortar businesses. Samantha’s dual background in middle school teaching and boutique hotel ownership has uniquely positioned her to empower and educate business leaders and their front-line customer service staff. Organizations and businesses hire Samantha for engaging and inspiring keynote speeches and workshops. As the creator of the Power of People Academy and the Creating A Culture Deck, she equips businesses to provide exceptional customer experiences, fostering thriving enterprises consistently and fulfilling staff! Samantha's commitment also extends to teaching business owners how to make their establishments preferred workplaces and favored customer destinations. She and Nikki discuss how Samantha’s tools help businesses maintain high customer service standards and improve employee retention, ultimately driving repeat clientele and sustainable growth. Samantha also shares a compelling success story from a networking event where she used Nikki’s networking strategies to secure a new client. The story highlights the practical applications of Nikki's teachings, showing how being attentive to buying signals and taking immediate action can lead to significant business opportunities. Nikki encourages listeners to tune in for insights into effective customer service training, the benefits of investing in your team, and practical networking tips that can transform your business relationships. This episode is a must-listen for anyone looking to enhance their customer service approach and achieve long-term business success! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:30] - Nikki interviews Samantha Irwin in this episode. [00:58] - Samantha explains that she trains hospitality and retail staff to create excellent customer service for sustainable growth. [02:37] - Samantha offers the Creating A Culture Deck and Power of People Academy for hospitality and retail staff training. [04:20] - Samantha also offers strategy sessions and six-month coaching packages focused on improving customer experience. [06:08] - Treating employees well enhances customer satisfaction for small businesses. [08:44] - Samantha values networking strategies like the "three-two-one" rule for building and deepening relationships. [10:45] - Hear how recognizing and acting on buying signals immediately led to successful networking and business growth. [13:07] - Nikki adds that scheduling appointments in advance saves time and reduces mental energy, making business interactions more efficient. [15:32] - Being proactive and reliable in handling situations sets Samantha apart, earning her trust and credibility. [17:37] - Clarifying her sense of competitiveness, Samantha highlights the value of networking and fostering connections that lead to unexpected business opportunities. [19:57] - Nikki cherishes the close connections within the group, offering Samantha, Melissa, and Patricia as an example. [22:10] - What are the best ways to get in touch with Samantha?
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Samantha:
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| How To Use AI In Your Business While Still Delivering A High Touch Experience For Clients | 03 juin 2024 | 00:48:01 | |
Nikki welcomes Danielle LaFleur to the podcast this week. Danielle is a transformative keynote speaker with 30 years of experience in Marketing, IT, Network Design, and Leadership Training. As the founder of Easy As Pie Design, she excels in strategic planning and AI integration for digital marketing. Danielle holds degrees from the University of Washington and multiple certifications, including Six Sigma and MCSE, and she is also an advocate for continuous improvement and technological innovation. Her talks provide insights and strategies for thriving in the digital and AI-driven business landscape. Nikki and Danielle discuss the delicate balance between cutting-edge AI tools, the human touch in business, and AI's impact on customer experiences and productivity. They talk about the nuances of AI evolution, from its current capabilities to the aspirations of Artificial General Intelligence (AGI). Tune in to learn how businesses can leverage AI to streamline processes, enhance customer interactions, and drive innovation, all while preserving authenticity and connection. Nikki and Danielle explore the concept of "prompt engineering," where precision in input parameters unlocks AI's full potential, and they also talk about the real-world examples of how AI optimizes tasks, from crafting landing pages to managing client interactions! With the transformative power of AI, listen in to this episode to discover the importance of ensuring personalized connections even with technological advancements. Gain insights into the evolving nature of work in this era of AI, where creativity, collaboration, and adaptability remain what's most important! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:37] - Nikki is interviewing Danielle LaFleur of Easy As Pie Design. [05:43] - AI evolves from matching human capabilities to surpassing them, ultimately aiming for autonomy. [07:38] - Nikki reveals that she uses AI in her business to expedite problem-solving and brainstorming during coaching sessions. [09:12] - Danielle uses AI to enhance client interactions, leveraging insights for tasks such as webpage design. [12:52] - Danielle argues that prompt engineering in using AI helps ensure quality results. [14:24] - Danielle adds that prompt engineering is important when it comes to directing AI, similar to onboarding an intern. [17:00] - Specify ChatGPT's role, client, desired outcomes, context, and criteria, and then prompt for relevant information. [18:05] - For effective AI guidance, Danielle advocates for defining roles, offering context, setting criteria, giving clear instructions, and including examples. [21:44] - Integrating AI into high-touch interactions depends on business model and personal capacity. [24:13] - Danielle touches upon how businesses adopt AI-driven customer service for empathetic, efficient assistance. [27:05] - Nikki argues that, for solopreneurs or small teams, leveraging AI like ChatGPT requires tailored strategies. [28:09] - Hume, which is powered by AI emotional recognition, transforms customer interactions by offering personalized assistance without direct involvement. [31:11] - Danielle explains how automatically organizing calls, noting actions, and facilitating quick information retrieval assists with managing projects. [34:45] - Embracing creativity as your greatest asset empowers innovation and challenges traditional norms. [37:17] - Danielle encourages listeners to recognize your uniqueness and creativity which will foster self-esteem and shape AI to amplify your skills. [40:50] - Discovering joy in various aspects of life, from sleeping to witnessing growth in collaborative environments, brings Danielle genuine joy. [42:20] - Danielle reveals that she loves to travel, which often surprises others with spontaneous day trips across continents. [43:43] - In executive consulting, Danielle analyzes companies, tailors AI solutions, and empowers businesses of all sizes. [45:16] - What's the best way to connect with Danielle? [46:25] - Danielle feels that Nikki's presence in her life is a blessing, transforming her sales process drastically for the better!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Danielle:
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| Questions To Ask In Consult Calls - Sales Success Story | 27 mai 2024 | 00:25:02 | |
Nikki’s guest today is returning guest Jill Shroyer, the CEO and Lead HR Consultant at Expedition HR. An expert on how to conduct tough conversations. Jill teaches businesses how to have tough conversations without feeling like a jerk! Businesses hire Expedition HR to provide on-demand, on-call expert HR and tough conversation support and guidance through the HR Subscription. It’s like having an HR Director on-call! Most clients find Expedition HR because they need help letting an employee go or because they need to solve an ongoing work performance problem. Jill has over two decades of HR experience across five industries and is a published author of the book, Conquer Sticky Situations. She lives in Park City, Utah with her husband, two kids, and rescue pets, and she has many passions outside of work including mountain biking, skiing deep powder, and traveling abroad with her family! Join Nikki as she and Jill discuss Jill’s innovative approach to HR consulting. Jill shares her journey of developing the Expedition HR subscription, a unique service tailored for businesses with 15-50 employees. Learn how Jill's model, which includes one-on-one support, unlimited Voxer access, and a comprehensive resource bank, provides companies with essential HR tools and guidance. Jill also reveals how she leverages Nikki's sales techniques like using softening phrases and refining consult questions in order to achieve growth and client satisfaction. She highlights the transformative power of asking the right questions, offering immediate purchase links, and the importance of follow-up meetings to close sales effectively. Nikki and Jill also discuss the importance of adjusting communication styles, like modulating one's tone, to enhance clarity during conversations, especially tough ones. Listen in to hear Jill's insights on navigating tough workplace discussions, her successful sales strategies, and the supportive culture of the Sales Maven Society. This episode is packed with valuable takeaways for anyone looking to improve their sales approach and handle challenging HR scenarios with confidence! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:30] - Today’s guest is Jill Shroyer of Expedition HR. [01:04] - Jill explains how she specializes in tough workplace conversations through a flexible HR subscription. [03:11] - Jill points out how very few clients make full use of the unlimited Voxer benefit, but she provides extensive support through it. [04:53] - Nikki's phrase “Would it be okay to ask?" significantly contributed to Jill's exponential growth last year. [06:49] - Jill touches upon how listening to Nikki's module on curling her voice down drastically improved her conversational tone. [08:49] - Jill explains how she has refined her consult questions, looking to shorten calls to 30 minutes while gathering essential information. [10:59] - Jill reveals how asking questions related to budget and offering immediate purchase options during consults improved her client engagement. [14:08] - Nikki argues that asking questions, even uncomfortable ones, shows respect, earns business, and elevates you as the expert. [16:56] - Hear how asking permission to share recommendations and requesting follow-up has positively transformed client interactions for Jill. [20:16] - Jill feels that the Sales Maven Society fosters genuine connections and attracts sincere individuals for meaningful interactions. [23:00] - Jill adds that the Sales Maven Society serves as a very important safety net and offers personalized coaching and support. [23:57] - Where can Jill be reached online?
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Jill: Expedition HR FREEBIE: 10 Ways to Prevent Sticky HR Situations Sales Maven Podcast - “One Way to Significantly Increase Your Success Rate”
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| Boost Sales with Google Business Profile - Essential Strategies for Maximizing Visibility & Engagement | 20 mai 2024 | 00:45:28 | |
Today’s guest is Melissa Rose. Melissa started her business The Dancing House in the basement of her home where she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity, she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community, along with running a successful brick and mortar business and an online dance membership. Join Nikki and Melissa as they explore the importance of maximizing Google business profiles, emphasizing consistency, clarity, and control in SEO strategies. Melissa reveals her system for consistently collecting Google reviews, highlighting their impact on online visibility and consumer trust. As they discuss the power of reviews in influencing purchasing decisions, they uncover actionable insights for brick-and-mortar and online businesses. Melissa's expertise shines as she demystifies SEO, offering practical tips for optimizing Google profiles and maintaining online visibility. From geotagging photos to updating business information, she provides a comprehensive approach to SEO that ensures lasting results. With engaging anecdotes and actionable advice, this episode is a must-listen for anyone looking to elevate their online presence and attract more customers. Tune in to discover how mastering SEO can transform your business's visibility and success! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:31] - Today’s guest is Melissa Rose of The Dancing House. [14:37] - Embracing SEO's consistency aligns with Melissa's preference for routine, enhancing her business strategies. [23:17] - Melissa emphasizes optimizing your Google business profile with detailed service information and proper category selection. [39:48] - What is something exciting currently happening in Melissa's business?
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Melissa: | |||
| Selling With Confidence - Sales Success Story | 13 mai 2024 | 00:13:16 | |
Nikki is honored to have today’s guest, Marcie Towle, on Sales Maven. Marcie is the owner of Dragon Fire Coaching, where she helps clients ignite greatness in their lives by teaching them how to build Inner Wealth™ using Nurtured Heart Approach®. Marcie has spent her entire career helping others lead their best lives. She is a certified Advanced Trainer of Nurtured Heart Approach, certified Health Coach, taught both group and 1:1 fitness for over 25 years, and has been a business owner since 1993. Most people find their way to Marcie and Nurtured Heart through a challenging child in their lives. She especially enjoys working with parents of teens and adults who want to have better relationships with their kids. Once clients learn the tools Marcie teaches, they find that these very same tools help them navigate any challenge with confidence. Listen as Marcie shares insights into maintaining strong parent-child connections during pivotal developmental stages, and learn how she’s used Nikki’s expertise in her consultation process to revolutionize her approach, empowering her to lead meetings confidently. She also discusses her journey within the Sales Maven Society, where she discovered unexpected community support and invaluable insights. Whether you're seeking to enhance parent-child relationships or refine your consultation skills, this episode offers practical wisdom and heartfelt anecdotes. Tune in to explore Marcie's transformation and glean actionable strategies for business success and personal growth. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Nikki introduces today’s guest - Marcie Towle of Dragon Fire Coaching.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Marcie: | |||
| How To Prepare For Difficult Conversations - Sales Success Story | 06 mai 2024 | 00:28:26 | |
Today’s guest was on the show before, back in episode 157, and your host, Nikki Rausch, is so thrilled to have her back! Join her as she catches up with Faithann Basore, a valued member of the Sales Maven Society, to share her latest success story in the latest episode of Sales Maven. Faithann and her husband Dave have owned Window Cleaning Plus (WCP) for nine years. Growing WCP through networking has given Faithann the desire to guide other small business owners through the networking terrain so that they can feel comfortable and build long-lasting relationships in their business. She reveals her recent ventures into networking coaching, inspired by Nikki's teachings on effective communication. Faithann also dives into the importance of crafting compelling elevator pitches that focus on sparking curiosity and painting vivid pictures rather than listing services. She shares insights into her own experiences, including a challenging encounter with a car dealership client and how she used NLP techniques to manage her state during a difficult conversation, maintaining her integrity and composure. Nikki and Faithann discuss the significance of resilience and mindset in navigating business challenges, emphasizing the value of learning from setbacks and implementing changes for success in the future. Faithann also offers practical advice for fellow entrepreneurs on maximizing the benefits of Sales Maven Society training through intentional scheduling and commitment. Tune in to gain valuable strategies for enhancing your networking skills, managing challenging client interactions and having difficult conversations, and leveraging mindset techniques to thrive in business! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Nikki is welcoming Faithann Basore back to the show! [01:41] - Faithann provides a recent success story, having ventured into networking coaching. [03:40] - Faithann is focusing on refining elevator pitches and offers consultations on effective networking strategies. [07:03] - Learn about a particular technique that Faithann has implemented that has led to success. [10:50] - Faithann reflects on having maintained integrity amid adversity with a car dealership, despite unfair accusations. [13:43] - Nikki emphasizes managing one’s emotional reactions to maintain composure in difficult conversations. [16:22] - Nikki expresses appreciation for the time taken to access inner composure, comparing it to handling strong winds. [17:52] - Nikki further emphasizes that building resilience involves facing challenges to strengthen oneself for future challenges. [20:13] - Accepting the inability to convince someone doesn't diminish your worth. [23:00] - Faithann reveals an important lesson learned: to get estimates signed by the decision-maker to avoid misunderstandings and assumptions! [24:09] - When situations don't yield desired results, reflecting on lessons learned fosters growth.
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Faithann: | |||
| How To Get Noticed At Virtual Events To Attract Your Ideal Client | 29 avr. 2024 | 00:10:41 | |
Many of us attend virtual events to build connections. You can do things to set yourself up for success and get noticed by your ideal clients. Ultimately, it’s about attracting them to you. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to get noticed at virtual events to attract your ideal client on this episode of the Sales Maven Show. In today’s episode, Nikki delves into the art of standing out at virtual events—a critical skill for any business looking to attract their ideal clients. Her expert insights guide you through three essential strategies to catch your target audience's eye and ensure you remain memorable long after the event concludes. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:58] - Have you turned on your camera? [02:48] - Have you asked a question? [05:20] - Be willing to participate and speak up. [06:46] - Have you ever sent a supportive comment to an attendee? [09:42] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Word Choice Matters When Selling - Sales Success Story | 22 avr. 2024 | 00:20:25 | |
Many entrepreneurs debate creating a unique voice on social media. It’s understandable for brands to question the wording they use when there’s so much content out there. After all, your word choice is how your ideal clients recognize how aligned you are with their needs. What words connect with them the most? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how word choice matters when selling during this Sales Success Story on this episode of the Sales Maven Show. Tracey Warren manages her company, Ignite Your Champions, as a community creator, content creator, and engagement specialist. She makes social media marketing fun, simple, easy and effective so you can eliminate the hustle and scarcity thinking that often comes with owning a business. Business coaches and consultants hire her to provide consistent social media content and presence that gets ideal clients to take action. In today’s episode, Nikki and Tracey discuss how word choice matters when selling. Tracey talks about how changing a few words upgraded her content, and now this word choice habit has become a fun challenge whenever she creates content for social media. Listen as Nikki and Tracey talk about embracing the little ways to make your content unique to you and your ideal clients. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00
In This Episode: [00:27] - Welcome, and thank you for listening! [00:49] - Tracey Warren helps you build a media presence that gets your ideal clients to take action. [03:34] - Tracey explains the title of her upcoming book that you can’t ignore. What’s the story? [05:01] - Sometimes support means showing up as a cheerleader. [07:55] - Tracey talks about how changing these few words changed her content. [10:25] - Embrace the little ways you can make your content unique to you. [13:23] - Have fun and experiment with language to attract your ideal clients. [16:10] - Tracey talks about the amazing community of the Sales Maven Society. [18:20] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Tracey: Facebook | LinkedIn | Instagram Ignite Your Champions: Build Your Business by Creating Connection and Community Six-Word Lessons for Successful Social Media
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| The One Question I Wish People Would Stop Asking Me As A Sales Coach | 15 avr. 2024 | 00:13:21 | |
Some questions send us on a spiral, while others aim our trajectory. If you switch out spiral questions for trajectory questions, you’ll find that you get so much more from your coach. How do you turn a spiral question into a trajectory question? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the one question Nikki wishes people would stop asking her as a sales coach on this episode of the Sales Maven Show. In today’s episode, Nikki explains why the questions you ask your coach could expand or limit your options. Listen as Nikki discusses questions that are more helpful to your business and allow you to get the most out of your coaching experience. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she sprovides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:08] - Nikki talks about investing in coaching. [03:35] - What type of coach is Nikki? [05:55] - Sometimes asking the right question instead gives you more options. [07:28] - Nikki recommends these questions [10:14] - Nikki says to look for the coaches that help you do this thing. [12:07] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Making Buying Easier For Your Clients - Sales Success Story | 08 avr. 2024 | 00:15:17 | |
Your ideal clients are excited to start their journey. They’re finally ready for action and don’t want to be thrown off course by distractions. You want to make your sales conversations, offers, and solutions as easy as possible to create a seamless experience for them. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn to make buying easier for your clients during this Sales Success Story on this episode of the Sales Maven Show. Women facing transitions in their professional or personal lives hire Jenine Camins to guide them through these moments of change toward greater fulfillment, success, and confidence. As a seasoned Certified Life Coach and Mindfulness Trainer, Jenine has been using her compassionate, empowering, and realistic approach to guide clients as they push through the discomfort and obstacles of change toward a future that they're excited about! In today’s episode, Nikki and Jenine discuss how to make buying easier for your clients. Jenine shares how she made her sales conversations seamless and secured more work. She talks about building rapport with clients through how you show up, not just words. Listen as Nikki and Jenine talk about making connecting with your ideal clients as easy as possible. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00
In This Episode: [00:27] - Welcome, and thank you for listening! [00:45] - Jenine Camins is a life coach for people who are ready to initiate change. [02:03] - Have you changed your routine lately? [04:53] - Authentic selling is about building rapport. [07:30] - Make it as easy as possible to connect with people. [09:25] - “Yes, Of course.” [11:09] - Walk the walk. [13:28] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Jenine: Instagram |LinkedIn | Facebook Free Resource from Jenine: Living With Authenticity: A Guide to Aligning Actions With Values for Fulfillment and Success
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| How To Come Up With Your Next Business Idea - Mastering Excellence Series | 01 avr. 2024 | 00:37:45 | |
Life is filled with inspiration for your next business idea. All that’s left to do is to tap into your passion and figure out which idea to pursue. Where will your passion for business take you next? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to position yourself to thrive in business and produce true value for your audience. Today, learn how to generate your next business idea in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Jennifer Bradley started her journey in 2010 when she began her career as a Speech-language Pathologist. Faced with budget constraints for therapy resources while working with children, she began creating her own therapy materials, eventually venturing into selling them on Teachers Pay Teachers. Recognizing the need for greater control of her own business, Jennifer started a membership in 2017 for speech therapists. She grew the community to 1500 members before deciding to sell the business in 2023. Now, Jennifer is starting a new venture – "Not Simply Mom," a platform designed to empower stay-at-home moms to build their own online businesses. In today’s episode, Nikki and Jennifer discuss how to develop your next business idea. Jennifer talks about finding a new passion after selling her company. Listen as Nikki and Jennifer discuss developing passion around a new business idea. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:57] - Jennifer Bradley talks about her experience of selling her business. PART 1 [04:22] - Jennifer Bradley talks about her experience of selling her business. PART 2 [07:10] - “I needed something of my own.” [09:51] - Jennifer talks about finding a new passion after selling her company. [12:25] - Passion for the business. [13:33] - “She’s found it.” [15:14] - Jennifer explains the strategy behind narrowing your offer. [18:02] - Do you have peers you can grow together with? PART 1 [20:54] - Do you have peers you can grow together with? PART 2 [23:16] - Getting things done even when it’s uncomfortable. [26:00] - Jennifer talks about continuously learning. [28:51] - Jennifer and Nikki talk about investing in coaching. [31:08] - How does passion for a craft develop over time? [33:01] - What’s next for Jennifer? [35:34 - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Jennifer: | |||
| The Confidence That Comes From Up-Leveling Your Selling Skills - Sales Success Story | 25 mars 2024 | 00:19:28 | |
Improving your sales skills supports your business in two major ways. First, potential clients understand your business better. Second, you develop more self trust in how you handle sales conversations. What could you do to build self trust to support your expertise? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the confidence that comes from up-leveling your selling skills during this Sales Success Story on this episode of the Sales Maven Show. Kathy Farah is passionate about helping small business owners unlock the power of their email list by increasing engagement and revenue per subscriber. She brings over 16 years of experience in project management, leadership, and relationship building to help her clients deepen their connections with their email subscribers and re-engage cold email lists. In today’s episode, Nikki and Kathy discuss topics about the confidence that comes from up-leveling your selling skills. Kathy shares how she redefined her offers and became comfortable with sales conversations. Listen as Nikki and Kathy talk about the confidence that comes from solidifying your sales skills. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00
In This Episode: [00:27] - Welcome, and thank you for listening! [00:46] - Kathy Farah is a ConvertKit Email Marketing Strategist who can help you re-engage your audience. [03:10] - Are you hesitant to reach back out to your audience? [06:07] - Kathy talks about rethinking her offers. [09:00] - Putting empathy in your business. [11:54] - Kathy talks about the core elements of managing your email list. [14:45] - “The connection has been wonderful.” [17:35] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Kathy: Free Resource: 4 Email Strategies to Re-engage Your List Episode: How To Make More Money With Less Clients
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| Creating Boundaries That Save You Time - Sales Success Story | 18 mars 2024 | 00:24:35 | |
As a thoughtful entrepreneur, you strive to provide the best service to your clients and community. You might notice that offering such high value can get out of hand if you don’t set intentional expectations. How are you communicating expectations that protect your business and well-being? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn creating boundaries that save you time during this Sales Success Story on this episode of the Sales Maven Show. Dr. Angelique Adams is CEO of Angelique Adams Media Solutions, LLC, a leadership coaching and training consultancy for Ph.D. scientists and engineers. She is an engineer and former corporate executive with 25 years of experience in operations, strategy, and innovation. After managing multimillion-dollar innovation portfolios and leading hundreds of scientists and engineers worldwide, Angelique discovered her true passion is developing people, not products. In today’s episode, Nikki and Dr. Angelique discuss creating boundaries that save you time. Dr. Angelique explains how a monthly membership became a group coaching program in her business, then recalls the boundaries that allowed her to manage the program without burnout. Listen as Nikki and Dr. Angelique talk about developing systems that protect your time and emotional wellness during the sales process. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00
In This Episode: [00:27] - Welcome, and thank you for listening! [00:47] - Dr. Angelique Adams talks about what inspired her current business. [02:31] - Continue to have a love of learning. [04:54] - Dr. Angelique describes how she provides value through speaking, consulting, and more. [07:35] - Dr. Angelique explains how a monthly membership became a group coaching program in her business. [10:19] - Finding boundaries in business. PART 1 [12:38] - Finding boundaries in business. PART 2 [15:34] - Dr. Angelique shares examples of implementing new language in sales conversations to protect your energy and peace. [17:39] - Take away the angst of saying “No.” [20:17] - Dr. Angelique talks about the group sessions in the Sales Maven Society. [22:16] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Dr. Angelique: | |||
| How To List Build - Mastering Excellence Series | 11 mars 2024 | 00:41:11 | |
Marketing is all about conversations. You attract your audience through what you talk about and how you engage with potential clients. An email list creates a friendly ongoing conversation between you and your ideal clients. Have you invited your ideal clients to this opportunity? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to list build in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Shelly Niehaus helps service-based businesses get more clients by developing a solid personal brand and a list-building strategy with aligned content that connects and converts. As a small business owner herself, Shelly realizes it can be very intimidating to build a brand around your work and know how to present yourself to the world. Shelly is a firm believer that marketing does not have to be complicated. It can be fun! In today’s episode, Nikki and Shelly discuss ways to build a loyal email list. Shelly explains how to promote your business in a way that doesn’t feel promotional. Listen as Nikki and Shelly talk about strategies to build a dependable email list packed with value and sales conversations. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:08] - Shelly Niehaus recalls when people first started asking her for help with skills. [04:05] - “Marketing is all about conversations.” [06:00] - Shelly talks about understanding your ideal clients. [08:07] - Are you stuck on what to do first? [10:23] - Put your content into the world and see how it lands. [13:16] - “I have a solution for you, and it’s free.” [15:36] - Position yourself as the professional. [17:27] - Shelly talks about segmenting your email lists to customize the client journey. [20:05] - Shelly describes the balance for nurturing clients with value then starting sales conversations. [23:06] - How often are you talking about your freebie(s)? [25:34] - How often are you emailing your list? [27:07] - Shelly explains how to promote yourself in a way that doesn’t feel promotional. [29:30] - Start list-building now if you haven’t. [32:25] - Start with your list, then work backward. [34:43] - Shelly enjoys spending time in nature. [37:34] - What’s next for Shelly? [40:04] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Shelly: Overcome Overwhelm, Take Back Your Life Educated Empowered Inspired Podcast LinkedIn | Facebook | YouTube | Instagram
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| How To Create Wealth Online - Mastering Excellence | 04 mars 2024 | 00:50:30 | |
Online business changes the lives of so many people, which is why it’s such a sought-after goal. Many people make it seem easy so there’s confusion about how to make an online business successful. What does it really take to thrive in online business? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create wealth online in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Internationally acclaimed and award-winning online marketer, best-selling author, top podcaster, and speaker, Scott Aaron, is the go-to specialist when it comes to converting traffic, establishing connections, generating leads, creating sales, and building personal brands all using LinkedIn. Scott is passionate about helping fellow entrepreneurs achieve success while building their own network organically and without complicated and costly marketing tactics. In today’s episode, Nikki and Scott discuss ways to create wealth online. Scott talks about adding value to the platforms where you engage your audience. Listen as Nikki and Scott talk about building the “Know, Like, and Trust” factors with your audience while managing your entrepreneurial journey. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:05] - Scott Aaron talks about the catalyst for his journey. [04:23] - Was there a pivotal moment that changed Scott’s initial trajectory? [07:21] - Scott recalls the funny coincidence of how he ended up choosing his college major. [10:06] - “I get to do it all.” (and so can you) [12:39] - You must build the “Know, Like, and Trust” factors with your audience. [15:10] - Wake up to live, not only to work. [17:54] - Scott talks about adding value to the platforms where you engage your audience. [20:11] - Scott shares his thoughts on continuing to strive for the next level. [22:46] - How does Scott approach goals? [25:39] - Scott explains how to break down the numbers of your goals. [28:25] - What are some highlights of having an online business? [31:18] - Here’s why you shouldn’t immediately “Fire your boss” as some gurus may tell you. [33:57] - Not everyone is meant to be an entrepreneur. [36:40] - Are you fully committed? [38:31] - Scott talks about changing your money mindset for investing in your business. [40:59] - Invest in yourself before asking others to do so. [43:41] - “Implementers get results.” [45:36] - Scott enjoys spending time with his family, friends, and community. [47:16] - What’s next for Scott? [49:06] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Scott: | |||
| How To Create Messages that Bring People in Without Shutting Others Out - Mastering Excellence | 26 févr. 2024 | 00:47:38 | |
People can feel left out or annoyed by content without the brand realizing the impact of what’s published. Awareness of different ways of being is important for brands to consider. Placing yourself in another person’s experience helps you understand the world differently and possibly helps you avoid a hurtful misunderstanding. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create messages that bring people in without shutting others out in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Dr. Jen O'Ryan is a strategist specializing in Inclusion, Diversity, and Representation. She works with business leaders to humanize their brand, content, and messaging. Jen combines a PhD in Human Behavior with 25 years of leading global product launches, designing new experiences for customers, and building teams. She is also the author of What’s Behind Your Brand, which encourages brands to improve the human aspect of business. In today’s episode, Nikki and Dr. Jen discuss creating messages that bring people in without shutting others out. Dr. Jen shares about humanizing written, auditory, and visual content with an inclusive style guide. Listen as Nikki and Dr. Jen talk about blending humor, storytelling, and evidence-based approaches for an empathetic brand. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:56] - Dr. Jen O'Ryan shares how her tech background influences her current work. [04:18] - Dr. Jen talks about humanizing content with an inclusive style guide. [06:05] - Dr. Jen gives an example of the nuances for replacing words in messaging. [08:25] - Placing yourself in another person’s experience helps you understand the world differently. [11:20] - “This is what your customer is seeing.” PART 1 [14:06] - “This is what your customer is seeing.” PART 2 [17:00] - Dr. Jen talks about how we develop default words while growing up. [19:58] - Dr. Jen explains why investing in these message changes is important. [22:12] - Improving the human aspect of business. PART 1 [24:02] - Improving the human aspect of business. PART 2 [26:30] - Dr. Jen encourages teams to invite people who process information differently. [28:09] - The difference of intention and impact. [31:07] - Dr. Jen talks about changing the messaging of images. [33:59] - Representation can’t be formulaic. [36:31] - Progress along the journey. [39:30] - Creating a safe and trusted environment in your business. [41:45] - What are ways to work with Dr. Jen? [44:44] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Dr. Jen:
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| Client Appreciation Initiatives | 19 févr. 2024 | 00:12:52 | |
The Sales Maven Society welcomes another Member Appreciation Celebration for the fourth year in a row! This tradition reflects Nikki’s philosophy to “surprise & delight” people when there’s a chance to do so. What other reasons does Nikki uphold this tradition? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about inspiring client behavior with client appreciation initiatives on this episode of the Sales Maven Show. In today’s episode, Nikki discusses inspiring client behavior with client appreciation initiatives. She recalls what’s worked and hasn’t worked as she gives members an opportunity to participate in a meaningful way. Listen as Nikki talks about ways to engage, reward, recognize, and drive client behavior. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:26] - Nikki shares the story behind the Member Appreciation Celebration in the Sales Maven Society. [05:19] - Nikki explains the origin of “participoints” in the Sales Maven Society. [07:57] - What behaviors can client initiatives inspire to benefit your clients and your business? [10:00] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| How To Avoid Tarnishing Your Reputation With A Bad Referral | 12 févr. 2024 | 00:16:33 | |
Clients view your referrals as an extension of yourself. Bad referrals backfire and ripple into the relationship you have with your clients. What can you do to buffer or completely avoid such situations? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to avoid tarnishing your reputation with a bad referral on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about how to avoid tarnishing your reputation with a bad referral. She recalls unknowingly giving a bad referral to one of her largest clients and what she did to redirect the situation before it actually got bad. Listen as Nikki talks about filtering referrals, giving disclaimers, and saying “No” to certain referrals. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [03:00] - Nikki talks about unknowingly giving a bad referral to one of her largest clients. PART 1 [05:37] - Nikki talks about unknowingly giving a bad referral to one of her largest clients. PART 2 [08:01] - What is Nikki’s reflection on that situation? [10:43] - Remember that referrals should have mutual benefit. [12:39] - Nikki shares how to add more context to your referrals as a disclaimer. [14:41] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| Why You Shouldn’t Use AI For Selling | 05 févr. 2024 | 00:10:19 | |
As Nikki likes to say, “You can’t AI your way into sales.” Sales conversations require collaboration and a personal flair. No matter how high-tech and seamless an experience is, people still appreciate a human touch. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about why you shouldn’t use AI for selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about why you shouldn’t use AI for selling. She shares the reason AI is a slippery slope despite being useful in some cases. Listen as Nikki talks about remaining genuine instead of spammy in your sales conversations. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [00:58] - Nikki explains why AI is a slippery slope despite being useful in some cases. [02:36] - Why can’t you AI your way into sales? [05:18] - AI spams the same methods over and over again. [07:25] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| How To Stop Sabotaging Your Sales Success | 29 janv. 2024 | 00:22:28 | |
It’s understandable. You are a top-performing entrepreneur who takes a careful look at your business. You’re the first to give yourself feedback or critique your work. However, have you thought about this: Self-judgment is not the same as self-awareness? You don’t need to self-sabotage by being overly harsh on yourself. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to stop sabotaging your sales success on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about how self-judgment is detrimental to your success and how to avoid this sabotaging behavior. She shares insights from her personal experience and her honest discussions with others. Listen as Nikki talks about finding ways to let go of sabotage and embrace your current business performance with grace. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:23] - Nikki talks about self-judgment being detrimental to your success. [04:23] - In what ways can you step out of self-judgment? PART 1 [07:20] - In what ways can you step out of self-judgment? PART 2 [08:57] - Nikki recalls the ups and downs of the past year. [11:40] - “That’s where freedom lies.” [14:16] - Nikki talks about identity statements. PART 1 [17:04] - Nikki talks about identity statements. PART 2 [19:44] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Podcast Episodes Referenced: Three Ways to Overcome a Sales Slump
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| What To Do When Your Group Program Isn’t Filling | 22 janv. 2024 | 00:21:23 | |
Group programs are seriously some of the most rewarding work. These offers maximize time, create a great return on investment, and keep cash flow coming. They also maximize the impact you have on the world with a group of your ideal clients. What can you do if your group program hasn’t been filling up? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about what to do when your group program isn’t filling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about using offer fundamentals to help you fill your group programs. She shares how there are questions and points to think about before launching a group program. Listen as Nikki talks about securing potential buyers willing to spend at the price point you charge. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:48] - Do you have an audience? [05:22] - Are you sure you have active potential buyers? [08:18] - Nikki talks about knowing where your potential buyers are coming from. [11:06] - Ask potential buyers what’s stopping them from buying. [13:37] - Nikki shares common reasons people don’t buy at first. PART 1 [16:32] - Nikki shares common reasons people don’t buy at first. PART 2 [19:16] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| How To Show Up & Represent Yourself & Your Brand On Sales Calls - In-person and Virtually: Mastering Excellence Series | 15 janv. 2024 | 00:43:08 | |
Confidence is transferable. When you have on clothes that make you feel your best, you show up more powerfully. Your confident image transfers into how you communicate your business and how potential clients view your offers. How can you best present the confidence of your brand? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to show up and represent yourself and your brand on sales calls (in-person and Virtual) in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. After 20 years as an executive in the fashion and beauty space, Angela Foster is now a Petite Style Coach. Busy, high-achieving Petite women hire her to create a closet filled with clothes that fit their height and flatter their body shape. Her clients are confident in being visible and representing their business and personal brand in any professional setting. All while eliminating the frustration and decision fatigue busy professional women experience getting dressed in the morning. In today’s episode, Nikki and Angela discuss how best to represent yourself and your brand during sales conversations. Angela talks about planting seeds of confidence and gaining clients using your style. Listen as Nikki and Angela talk about projecting the image you desire, knowing your signature styles, and understanding mindful fashion choices. Nikki invites you to join the Sales Maven Society, take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:48] - Angela Foster works with petite female professionals so being fashionable is a stress free experience. [04:01] - “It’s so much easier to walk away from it.” [05:30] - Plant seeds of confidence. [08:06] - How can you present the confidence of your brand? [10:52] - If you want to charge high-value rates, your image needs to step up and match that value. [13:44] - Your overall style influences what you signal to clients. PART 1 [15:16] - Your overall style influences what you signal to clients. PART 2 [17:20] - “You should be earning the person’s business.” [19:56] - Are you projecting the image you desire for your brand? [22:44] - Angela talks about which style aspects communicate your brand messaging. (Hint: More than color.) [25:42] - Which words describe your brand? [28:43] - Don’t forget these style pointers from Angela! PART 1 [31:22] - Don’t forget these style pointers from Angela! PART 2 [33:17] - Do you know your signature styles? [35:38] - Angela talks about knowing your signature style for different occasions. [37:29] - Angela gushes over her puppy. [39:37] - What’s next for Angela? [41:23] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Nikki Rausch
Find Angela: Angela Foster | |||
| How To Reach Your Ideal Client - Mastering Excellence Series | 08 janv. 2024 | 00:51:14 | |
Building from where your strengths and values live allows your business to become a shining light. The best part about that light is how it acts as a signal for intentional customers. What can you put out that signals and speaks directly to your ideal clients? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to reach your ideal client in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Jessica Osborn is an experienced marketing strategist and business coach, host of She’s The Business Podcast, author, and mum of 2! She spent 20 years building successful brands for global and local enterprise, then ditched her top executive job for entrepreneurship, founding two online businesses of her own since 2010. She’s passionate about changing the ‘rules of work,’ showing that it’s possible to prioritize raising a young family and be highly successful in business working part-time hours. In today’s episode, Nikki and Jessica discuss how to attract intentional buyers so you build a fulfilling and wildly profitable business. Jessica describes how female coaches and service professionals can magnetically attract the right clients without complicated campaigns. Listen as Nikki and Jessica talk about reaching and engaging your ideal clients. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:48] - Jessica Osborn explains why she originally changed her mind about her career path. [04:44] - “I’ll work for myself.” PART 1 [07:07] - “I’ll work for myself.” PART 2 [08:53] - Jessica explains why “finding clients” isn’t the approach you need. What helps instead? [11:48] - You become the guide for your clients. [13:43] - How can you specify your content to stand out to your ideal clients? [16:44] - Create chances for your ideal clients to engage with you. [19:25] - Ask these two questions if engagement is low. [21:58] - Do you know your conversion rate for your ideal clients? [24:33] - Jessica talks about attracting intentional buyers. [26:27] - How long do you have to warm someone up before putting an offer in front of them? [29:22] - Make sure your ideal clients know who you are. [32:18] - What does Jessica think of cold emailing? PART 1 [35:18] - What does Jessica think of cold emailing? PART 2 [37:53] - “There will be a time when they’re ready.” [40:36] - Talking with clients who are ready for action. [42:51] - “Why didn’t I do this before?” [45:42] - Jessica says she discovered this thing about herself lately. [47:12] - What’s next for Jessica? [49:14] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Jessica: LinkedIn | Instagram | Facebook | YouTube To download the 5 Keys to Clients on Tap free Training from Jessica: jessicaosborn.com/tmf | |||
| The Difference Between Soliciting & Relationship Selling | 01 janv. 2024 | 00:17:17 | |
There seems to be some confusion between soliciting and building relationships that attract prospective clients while making it easy for them to buy from you. Have you ever noticed the main factor that makes these two approaches different? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the difference between soliciting and relationship selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about shifting your business from soliciting to relationship selling once you understand the difference. She shares how you can create curiosity before going into selling and keep rapport in every step of the sales process. Listen as Nikki talks about spending less time prospecting and more time working with your ideal clients. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:26] - Nikki describes what “soliciting vs. relationship building” looks like in business. [03:53] - “Soliciting is such a time waster.” [06:14] - Nikki talks about using a relationship-building approach. [08:19] - How do you gain permission from ideal clients? [10:57] - Put out content that strongly attracts ideal clients. PART 1 [13:45] - Put out content that strongly attracts ideal clients. PART 2 [15:44] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven | |||
| How To Create Connection | 25 déc. 2023 | 00:53:49 | |
When talking with others, shared stories give life to true connections. The reason is that anything said in a conversation is secondary to the feeling each person has about the conversation. In the words of Maya Angelou: “…people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create connection in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Brian Fretwell is the Founder of Finding Good, a company dedicated to helping people have more meaningful conversations. His methodology uses the science behind connection to make listening less transactional and more transformational. His TEDx has generated over 2.4 million views, his TikTok videos are viewed by millions monthly, and his book "Experts of Our Potential" is widely popular as Brian is a natural, compelling, and engaging storyteller. In today’s episode, Nikki and Brian discuss how to create connections using stories and curiosity. Brian has spent his life exploring how listening can be the most effective tool for change when we use the right questions. Listen as Nikki and Brian talk about exchanging stories as a way to cultivate connection. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:10] - Brian Fretwell talks about this project that turned into a business. [04:53] - What are the real benefits of connection? PART 1 [07:42] - What are the real benefits of connection? PART 2 [09:32] - Brian talks about what happens when the brain feels isolated. [11:55] - Know what you need from other people and actively seek it out. PART 1 [14:37] - Know what you need from other people and actively seek it out. PART 2 [16:52] - Brian talks about sharing experiences and following curiosity. [19:15] - Connection holds mutual value. [21:07] - Have authentic questions to bring out the authentic connection. [24:01] - Whatever you say in a conversation is secondary to how they felt. [26:49] - Brian explains why it’s important to know a person’s story during sales conversations. [29:26] - Realizing the value of stories. [32:07] - How do we improve how we listen? [35:04] - “You get it by giving it.” [37:36] - Brian talks about phrasing your questions. PART 1 [40:13] - Brian talks about phrasing your questions. PART 2 [42:36] - What if you feel like you don’t have a story to tell? [44:31] - How do stories apply to grief? [47:25] - What’s next up for Brian? [49:54] - Brian talks about creating your own case study for cultivating connection. [51:51] - Thank you for listening. Nikki is so grateful you are here! For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Brian: brian@findinggood.com TikTok | LinkedIn | Instagram | Facebook | YouTube What a 15-year old meth addict taught me about leadership (TEDx Talk) | |||
| Listener Questions Answered By Nikki | 18 déc. 2023 | 00:32:35 | |
This episode is “a little something extra” for everyone today, as this is the 200th episode. Nikki had no idea this podcast she started in March 2020 would grow to 200 episodes, providing value for the amazing Sales Maven Community and beyond. This podcast is able to continue thanks to listeners like you! Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, two wonderful clients, Cherylynne Crowther and Angela Foster, and Nikki’s lovely team bring up sales questions in an on-air coaching call episode of the Sales Maven Show. Cherylynne Crowther guides individuals on a transformative journey in the realm of special education advocacy. Her immersion in special education advocacy ramped up early in the pandemic closures when she joined the board of directors for a special education advocacy group. Cherylynne's career has focused on communication and information. Her management background in journalism and communication, including as an Emmy-award-winning executive producer at KING 5 TV, MSNBC.com, Edelman PR, and TEDxSeattle, paves the way for an unparalleled experience. After 20 years as an executive in the fashion and beauty space, Angela Foster is now a Petite Style Coach. Busy, high-achieving, Petite women hire her to create a closet filled with clothes that fit their height and flatter their body shape. Her clients are confident in being visible and representing their business and personal brand in any professional setting. In today’s episode, Nikki gathers her team of lovely ladies, Kathy Bliss, Jayme Richardville, and Melissa Spindler, alongside two wonderful clients, Cherylynne Crowther, and Angela Foster, for a lighting round on-air coaching call answering questions. Listen as Nikki answers questions about her approach to upcycling free offers, her favorite thing about being the Sales Maven, and the #1 sales question people asked her over the years. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:11] - Cherylynne Crowther questions if she should offer sliding scale pricing. PART 1 [04:56] - Cherylynne questions if she should offer sliding scale pricing. PART 2 [07:36] - Nikki explains how to upcycle free or discounted services to benefit a broader audience. [09:46] - What is Nikki’s favorite thing about being the Sales Maven? [12:00] - What is Nikki’s most unpopular opinion about business? [14:57] - Angela Foster wonders which question people don’t think to ask Nikki. (Hint: Lifetime Value) PART 1 [17:54] - Angela Foster wonders which question people don’t think to ask Nikki. (Hint: Lifetime Value) PART 2 [19:41] - Nikki jokes about how bad she is with anniversaries. [21:38] - What’s the best response when people say “No” to a pitch? [23:38] - Nikki reveals the #1 sales question people asked her over the years. [25:20] - What was Nikki’s ultimate goal when building Sales Maven? [27:06] - Nikki shares which sales deal she’s most proud of over the years. PART 1 [29:29] - Nikki shares which sales deal she’s most proud of over the years. PART 2 [31:11] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Cherylynne:
Find Angela:
Previous Episodes: Episode 155: Thought Leadership & Sales Episode 100: 100 Episodes – Sales Maven Team & Questions For Nikki | |||
| How I Got Scammed By A New Sales “Strategy” | 11 déc. 2023 | 00:14:50 | |
We all get scammed or find ourselves in these awkward positions sometimes, and spreading awareness makes it less likely to happen to others. If you find yourself in a similar situation, this is what you want to look out for. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how Nikki got scammed by a new sales “strategy” on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about a recent encounter with a questionable sales strategy. She shares her experience of getting scammed and adds her business perspective on how the strategy impacts the entrepreneurs’ brand in the long term. Listen as Nikki talks about why entrepreneurs taking a chance on a strategy is nothing new, but experimentation still needs to happen with “integrity.” Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [01:52] - Nikki talks about a questionable strategy people are using to pitch services. [04:50] - Nikki shares the first sign that it was a scam. [07:39] - “This is a scam.” [09:16] - Nikki talks about using strategies with integrity. [12:15] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| How To Build Confidence & Let Go Of Self Doubt: Mastering Excellence | 04 déc. 2023 | 00:46:41 | |
“We’re all in sales.” Even people who work in non-traditional sales roles must know they are selling before any chance to present an offer. We’re all in sales since sales is effective communication, negotiation, and persuasion from the moment we introduce ourselves. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to build confidence and let go of self-doubt in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Alla Bardov is the founder of Sell Yourself for Success. She utilizes sales education to help organizations, entrepreneurs, and sales professionals optimize each stage of the sales process to achieve and sustain extraordinary results. Alla’s signature program Ignite Your Sales Results focuses initially on building confidence, a crucial trait that she learned to value first hand since it elevates and sets apart individuals beyond their qualifications or levels of success. In today’s episode, Nikki and Alla discuss how to doubt your doubts and build confidence. Drawing on over three decades in Corporate America and various sales roles, it’s Alla’s experience that sales skills offer universal applicability, cutting across professions and industries. Listen as Nikki and Alla talk about developing confidence that elevates you and sets you apart beyond qualifications or levels of success. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:47] - Alla Bardov tells the hilarious story of how she found out about Nikki. [05:37] - Why did Alla get into selling vacuum cleaners door to door? [08:22] - Alla explains what lesson she learned from door-to-door sales. (Hint: She was missing two things.) [10:20] - Alla talks about when she started her business, Sell Yourself for Success. [12:51] - Become consciously aware of your self-talk. PART 1 [15:05] - Become consciously aware of your self-talk. PART 2 [18:05] - Alla talks about starting the day off strong and preparing yourself to take on your work. [21:04] - Get dressed for your definition of success. [23:03] - Does Alla use visualization? [25:59] - What’s important about compliments? PART 1 [28:07] - What’s important about compliments? PART 2 [31:01] - Alla talks about imposter syndrome impacting people across the board. [33:38] - “Doubt your doubts.” PART 1 [36:07] - “Doubt your doubts.” PART 2 [38:51] - The power of personal stories. [41:51] - Alla talks about what brings her joy these days. [44:48] - Thank you for listening. Nikki is so grateful you are here!
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Alla: Get Out of the Rabbit Hole Book & Workbook
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| How To Get Better At Selling | 27 nov. 2023 | 00:11:05 | |
Selling starts from an intention. Entrepreneurs bring their intentions to sales conversations filled with what they hope happens. If that intention is truly built on hope, does that make it a desire, a dream, or a goal? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the #1 way to get better at selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about a story of a beautiful house, roses, and envy. This story embodies a very important sales lesson. Listen as Nikki talks about this parable touching on hope, fascination, and a misunderstood intention. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:30] - The story of a beautiful house, roses, and envy. [04:29] - Searching high and low for knowledge. [06:14] - When you learn “all the right things” they say you’re “supposed” to do to succeed. [08:24] - Growing roses. [10:03] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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| How To Put People At Ease Quickly: Mastering Excellence | 20 nov. 2023 | 00:31:26 | |
Connections are what help your business thrive. If you want to make the most of your connections, it’s best to show up in service to those you plan on connecting with. How can you build relationships and develop rapport to put people at ease? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to put people at ease quickly in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Janice Porter is a relationship marketing specialist, host of the Relationships Rule Podcast, and LinkedIn trainer. She has an innate curiosity, which she has leveraged into building business relationships and teaches others how to do the same. Her passion is working with people who want to build their businesses through relationship marketing and networking – and she does that using online and offline strategies. In today’s episode, Nikki and Janice talk about how to put people at ease quickly. Janice understands the building blocks for friendly, effective, and mutual business connections. Listen as Nikki and Janice talk about proactive relationship building that puts people at ease quickly. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:03] - Janice Porter knows how to skillfully place people at ease. [04:31] - Be focused on the person you’re with in each moment. [05:52] - How are you starting the conversation? [07:51] - Janice talks about getting a feel for what is valuable to who she’s connecting with. [09:44] - When exactly does Janice start building rapport? [12:19] - Do you know how your connections prefer to be contacted? PART 1 [14:46] - Do you know how your connections prefer to be contacted? PART 2 [17:18] - Put people at ease right away. [19:12] - Janice talks about putting yourself out there in a way that fits you. [21:52] - “You have to trust your gut.” PART 1 [23:56] - “You have to trust your gut.” PART 2 [25:55] - Janice enjoys game shows. [28:11] - What is Janice up to lately? [30:08] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
Find Janice: Facebook | LinkedIn | Instagram Schedule a Call with Janice Today: e: janice@janiceporter.com c: 604.230.7141
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| How & When To Communicate Changes To Clients | 13 nov. 2023 | 00:20:53 | |
At this very moment, you probably have a To-do at the back of your mind. You’ve chosen to avoid it for now. Funnily, you’re spending days avoiding a task that’s not so bad once you actually do it. You know this. That’s similar to communicating business changes: something that’s simple once it’s done. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how & when to communicate changes to clients on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about how & when to communicate changes to clients. People often hold themselves back from making necessary changes in their business for fear of how their clients are going to respond. Listen as Nikki talks about ways to clearly inform your new and existing clients about changes in your business. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code: 47trial to get your first month for $47.00!
In This Episode: [00:27] - Welcome, and thank you for listening! [02:08] - Here are questions to ask yourself before you make business changes. [03:43] - Nikki goes over how to update your existing clients about changes. [06:28] - Here’s how you can turn a change into a teaching opportunity. [09:29] - Nikki recalls coaching a client when they changed a free service in their business to a paid service. [12:00] - What happened after Nikki’s client changed the free service to a paid service? PART 1 [14:29] - What happened after Nikki’s client changed the free service to a paid service? PART 2 [17:17] - Are you holding yourself back for no reason? [19:36] - Thank you for listening. Nikki is so grateful you are here!
For more actionable sales tips, download the FREE Closing The Sale Ebook.
Find Nikki: Facebook | Twitter | LinkedIn | Instagram To download free Resources from Nikki: www.yoursalesmaven.com/maven
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