Sales as Service – Details, episodes & analysis

Podcast details

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Sales as Service

Tamara Smith

Business

Education

Business

Frequency: 1 episode/9d. Total Eps: 55

Sales as Service is the podcast for consultants, agency owners, and service-based founders who want to grow their businesses without feeling awkward about sales. If you've ever thought, "I hate selling," or wondered how to get more clients, this show is for you.

We make sales simple and approachable with practical advice on topics like:

Creating opportunities instead of waiting for referrals
Building relationships through outreach that doesn't feel pushy
Developing the habits and systems that create a steady pipeline
Growing your business with confidence, consistency, and integrity

This isn't about pressure tactics, bro marketing, or convincing people to buy.

It's about serving, solving problems, and building genuine relationships that lead to sustainable business growth.

Listen in to discover how a simple shift in perspective can create a lasting change in your business.

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇬🇧 Great Britain - marketing
14/07/2026
#61
🇨🇦 Canada - marketing
29/03/2026
#68

Spotify

No recent rankings available

Shared links between episodes and podcasts

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https://meetings.hubspot.com/st49/alignment-call
68 shares
https://vip.studiothree49.com/new-client-calculator
64 shares
https://theknwn.com/
55 shares

https://www.linkedin.com/in/tamara-b-smith/
61 shares
https://www.linkedin.com/in/euh24/
4 shares

RSS feed quality and score

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RSS feed quality

Good

Score global : 73%

Publication history

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Latest published episodes

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Retention Over Replacement: Keeping Clients Instead of Constantly Replacing Them with Erica Wood

Wednesday, March 25, 2026 • Duration 33:02

What if one of the biggest growth opportunities in your business isn’t finding the next client, but keeping the ones you already worked so hard to win?

In this episode, I’m joined by Erica Wood, founder of Client Journey Advisors. Erica helps growing service-based businesses transform reactive service delivery into intentional, scalable client journeys that build trust and reduce churn. We talk about what “client journey” really means, why it starts earlier than most people think, and how easily trust can break down when founders get too focused on acquisition and not focused enough on the experience happening after the sale.

This conversation is a reminder that sales is not just about getting the yes. It’s about what happens next. Erica shares practical insight on where trust tends to slip, why the first 30 days matter so much, and how a few intentional touchpoints can make a real difference in retention, referrals, and client growth.

In this episode, we cover:

What a client journey actually is in a growing service-based business
Why the most important client is the one you have right in front of you
Early warning signs that growth is starting to strain the client experience
How to create intentional retention touchpoints, especially in the first 30 days
Small changes founders can make to reduce churn and build more trust over time

Sales as Service Challenge — Start Now!

Take 20 minutes this week and map out your current client journey from the moment someone says yes to the moment the project or engagement ends.

Look at each step and ask yourself: Where might a client be confused, disconnected, or unsure of what happens next?

Then choose one place in that journey where you can add more clarity or more care this week.

That might look like:

Improving your onboarding email
Adding a proactive check-in
Sending a simple “here’s what to expect next” message=
Creating a clearer offboarding step that keeps the relationship open

Do not try to rebuild everything at once. Just find one place where trust may be leaking and fix that first.

Links & Resources:

Learn more about Client Journey Advisors
Connect with Erica on LinkedIn
Join us for the next SAS LIVE Office Hours Event!
Simply sales with the VIP Power Hour - download the FREE guide
Learn how to consistently book 3–5 sales-qualified meetings each week - Book an Alignment Call

Tam Smith is the founder of Studio Three 49 and a professional conversation starter. She helps service-based founders stop waiting for referrals and start creating opportunities through genuine conversations.

Your next client - calculate what it takes.

Learn how to consistently book 3–5 sales-qualified meetings each week - book an Alignment Call.

Connect with Tam on LinkedIn.

Produced by KNWN Media. Executive Producer: Jess Milanes.