Claire Sharpe shares her journey from a lockdown cycling novice to a passionate advocate for off-road cycling, emphasizing the importance of inclusivity and community in the cycling world.

She discusses the barriers women face in entering off-road cycling, the significance of clear communication in creating welcoming spaces, and the role of brands in supporting diverse cycling communities.

Claire also reflects on the life lessons learned through cycling and the joy of playfulness in the sport, ultimately inspiring listeners to embrace their cycling adventures.

Listen to the Full Episode

🎧 Catch the full conversation with Claire Sharpe on the Ride to Success podcast, available on Spotify, Apple Podcasts and YouTube

Topics discussed:

- The Evolution of Claire's Cycling Experience

- Creating a Welcoming Cycling Community

- Inclusivity in Cycling Events

- Barriers to Women in Off-Road Cycling

- Strategies for Lowering Barriers in Cycling Events

- Connecting Brands with Cycling Communities

- Life Lessons from Cycling Adventures

- Creating Inclusivity in Cycling

- The Joy of Adventure and Playfulness

Thanks for listening

#RideToSuccess

Experts Nick Bailey and Mark Sutton, explore the current state of the e-bike market, the dangers posed by unsafe conversion kits, and the impact of media narratives on public perception.

In this episode of the Ride Success podcast, host Pedro Couto Lopes discusses the urgent issue of e-bike safety, particularly focusing on conversion kits.

The conversation delves into the legal distinctions between safe e-bikes and 'Frankenstein' bikes, the responsibilities of various stakeholders, and the role of government regulation in ensuring safety standards.

The episode emphasizes the need for consumer education and the importance of addressing misinformation surrounding e-bikes. The conversation delves into the complexities of the cycling industry, particularly focusing on e-bikes and their safety regulations.

The speakers discuss the perception of the cycling world, the government's lack of interest in regulating e-bikes, and the dangers posed by the secondhand market.

They emphasize the need for better battery management systems and the importance of education in ensuring safety.

The discussion also highlights the potential consequences of inaction regarding e-bike regulations and the future of the industry, advocating for a balanced approach that supports both innovation and safety.

Topics discussed:

• The safety and legality of e-bike conversion kits

• The rise of “Frankenstein bikes” and homebrew battery setups

• Fire statistics, media misrepresentation, and public fear

• The impact on UK bike shops and insurance markets

• The role of the gig economy and unregulated imports

• What government, industry, and riders must do next

• How innovation and education can lead to safer streets and a stronger cycling culture

Listen to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

For Isabell Eberlein, cycling isn’t just a means of transport; it’s a catalyst for societal transformation. As the CEO of Velokonzept GmbH, a cycling advocacy organization based in Berlin, and co-founder of Women in Cycling, Isabell has dedicated her career to advancing sustainable mobility, gender diversity, and innovative urban planning. Her journey, marked by activism, passion, and a vision for a better world, exemplifies how bicycles can shape not just cities but lives.

Topics discussed:

The Bicycle as a Symbol of Transformation

Isabell's Journey into Cycling and Sustainability

The Political Landscape of Cycling in Germany

The Paradox of Choice in Mobility

User-Centric Urban Planning for Sustainable Mobility

The Role of Micro-Mobility in Urban Transport

Addressing Safety Concerns in Cycling

The Ideological Divide in Cycling Advocacy

Cultural Change and Mobility Transformation

Education and Infrastructure for Future Cyclists

Cycling Culture: A Comparison Between the Netherlands and Berlin

Women in Cycling: Challenges and Opportunities

Bridging the Gender Gap in Cycling

Strategies for Changing Company Culture

Sustainability in the Cycling Industry

Tailwinds and Headwinds in the Cycling Industry

Listen to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

Wade Wallace, founder of CyclingTips and Co-Founder of Escape Collective, sat down with host Pedro Couto Lopes to share his inspiring journey through the cycling industry.

(Caley Fretz is the other founder of Ecape Collective, and the whole Escape Collective team informally are the other people who founded the business.) In a conversation that went beyond business, Wade reflected on resilience, leadership, the joys of cycling, and the challenges of starting over. This is an episode you don’t want to miss—listen now to uncover Wade’s candid insights.

Topics discussed:

The Journey of Founding Cycling Tips and Escape Collective

Navigating Loneliness and Leadership Challenges

The Role of Mentorship in Business Growth

Cultural Challenges in Business Transitions

Impactful Stories in Cycling Journalism

Sustainability in the Cycling Industry

Navigating Burnout and Challenges

The Power of Process Over Outcome

Stories of Connection and Validation

Driving Inclusion in Cycling

The Art of Storytelling

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#ridetosuccess

Ed Bartlett: the Cycling Industry Needs a Total Overhaul

In the latest episode of the Ride to Success podcast, host Pedro Couto Lopes sat down with Ed Bartlett, founder of Kostüme, a brand that’s turning the cycling apparel industry on its head. Over the course of the conversation, Ed shared his journey from ideation to execution, his philosophy on sustainability, and his vision for the future of cycling and apparel.

What emerged from the discussion was a portrait of an entrepreneur determined to challenge the status quo and inspire change—not just within cycling but across the broader fashion industry.

Topics discussed:

Navigating the Competitive Cycling Apparel Market

Innovating Beyond the Status Quo

Building a Brand with Integrity

The Personality of Costume: Values and Vision

Creating a Unique Customer Experience

Activations and Cult Following: The Future of Costume

Innovative Business Models in Apparel

Sustainability in the Fashion Industry

The Future of Cycling Industry

Art and Collaboration in Brand Identity

The Evolution of Collaborative Design

Navigating the Challenges of Entrepreneurship

Lessons Learned from Building a Brand

Thanks for listening

#RideToSuccess

In the latest episode of Ride to Success, we had the privilege of sitting down with the host of The Ride Companion podcast and founder of TRC Media House.

From his early days of bootstrapping a mountain bike distribution company to building The Ride Companion podcast into a thriving media platform, Davi’s story is one of resilience, creativity, and authenticity. Known for his candid approach and innovative thinking, Davi has connected with audiences worldwide and redefined what success means in the ever-evolving landscape of cycling and entrepreneurship.

Known for his candid storytelling, entrepreneurial grit, and unwavering authenticity, Davi shared the pivotal moments that shaped his journey from a struggling business owner to a podcasting trailblazer.

This conversation isn't just an exploration of Davi's personal and professional growth; it's a masterclass for aspiring entrepreneurs and anyone navigating the intersection of creativity and business. Below, we unpack some of the most powerful insights from the episode, offering actionable takeaways for listeners seeking inspiration and guidance.

Chapters

1.      Curriculum for Aspiring Entrepreneurs

2.      0The Importance of Networking

3.      Davi's Journey in Business

4.      Transformational Moments in Podcasting

5.      From Dreams to Reality: The Journey of HKT

6.      Overcoming Financial Struggles and Mental Health Challenges

7.      The Early Days of HKT: Grit and Determination

8.      Defining Success Through Adversity

9.      Lessons Learned: Bigger Isn't Always Better

10.  The Impact of Comparison in Business

11.  The Birth of the Lockdown Companion Podcast

12.  Finding Clarity and Purpose During COVID-19

13.  Embracing Authenticity in Conversations

14.  Transitioning to a Media Company

15.  Lessons from Brand Partnerships

16.  Navigating Brand Relationships

17.  The Reality of Content Creation

18.  The Impact of Trust in Content Creation

19.  Staying Grounded in a Growing Audience

20.  Authenticity Over Audience Expectations

21.  Lessons from Past Struggles

Listen to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

In this conversation, Joe shares his journey as a privateer in the world of gravel racing, discussing the unique challenges and opportunities that come with this role. He reflects on the evolution of gravel racing, the importance of sponsorships, and the need for personal branding in the cycling community. Joe emphasizes the significance of enjoying the process of racing and training, while also addressing the financial aspects of being a privateer. The discussion touches on the future of gravel events, the role of social media, and the importance of building relationships within the cycling industry.

Chapters

Introduction to Gravel Racing and Privateering

Managing Finances and Sponsorships

Lessons Learned from Team Management

Shifting Perspectives in Gravel Racing Sponsorships

Personal Branding: The Unique Voice of a Privateer

Navigating the Challenges of Being a Privateer

The Future of Gravel Racing: Trends and Predictions

The Business Model of Gravel Events

Media Coverage and Athlete Storytelling

Redefining Success in Cycling

Listen to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

In this conversation, Lisa Bourne shares her journey in cycling, emphasizing the importance of diversity and inclusion within the sport. She discusses her experiences, the barriers faced by underrepresented groups, and the role of technology in creating a more inclusive cycling community. Lisa advocates for equitable opportunities and highlights the need for representation in cycling culture. The conversation also touches on personal reflections, the impact of cycling on mental health, and the importance of following one's passions.

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

In this engaging conversation, Dani Christmas shares her insights on the evolving landscape of women's cycling, the importance of investment in the sport, and the changing dynamics of sponsorship. She discusses the growth of women's cycling, the challenges and opportunities it faces, and the need for a clear pathway for young female cyclists. Dani also reflects on her personal journey and the meticulous preparation required to excel in her roles as a sports director and commentator.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Tobi Dahlhaus shares insights on the cycling industry, focusing on brand visibility, the impact of the content creator economy, and the challenges and opportunities facing the sector. He emphasizes the importance of understanding brand identity and engaging with audiences through innovative strategies. Additionally, he discusses the changing landscape of sponsorship and the need for brands to adapt to new consumer behaviors. Tobi also highlights the significance of daily habits in achieving peak performance, particularly in balancing work and personal life. The Ride To Success Podcast LIVE recording from Rouleur Live This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators. Limited series – 11 episodes   Links to the podcast: Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754 YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA - Social Links to Ride to Success: Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/ Instagram: https://www.instagram.com/_ridetosuccess/ LinkedIn: https://www.linkedin.com/company/ridetosuccess/ - Thanks for listening

In this conversation, Alberto Fonte, founder and CEO of Udog, discusses the evolving landscape of the cycling industry, emphasizing the importance of community building and the influence of content creators. He shares insights on the challenges and opportunities facing the industry, as well as personal habits that contribute to his success.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Inigo, a content creator and racing cyclist, discusses the evolving landscape of cycling marketing, emphasizing the importance of social media and content creators. He highlights the shift from traditional media to a more grassroots approach, where smaller influencers can provide better engagement. Inigo also shares insights on the growth of the cycling industry, particularly among corporate athletes and the rising popularity of gravel cycling. He concludes with personal routines that enhance his performance and leaves a thought-provoking question for the next guest.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

Beyond the Finish Line

In this conversation, Alice Wood shares her journey from being a professional cyclist to transitioning into commentary and coaching.

She reflects on her early days in cycling, the importance of family support, and the mental challenges faced in the sport.

Alice discusses the significance of happiness in her career, the role of rituals, and the dynamics of teamwork in cycling.

She emphasizes the importance of giving back to the community and inspiring the next generation of cyclists, particularly women.

The conversation concludes with insights on personal growth and the lessons learned throughout her career.

Listen to the Full Episode

🎧 Catch the full conversation with Alice Wood, née Barnes, on the Ride to Success podcast, available on Spotify, Apple Podcasts and YouTube .

Topics discussed:

- Transitioning from Pro Cyclist to Commentator

- The Path to Professional Cycling: Growth and Development

- The Mental Challenges of Professional Cycling

- Behind the Scenes: The Reality of Pro Cycling

- Embracing Leadership: The Role of a Road Captain

- Navigating High-Pressure Situations: Decision-Making in Racing

- Giving Back: Coaching the Next Generation

- Finding Happiness: Balancing Life and Cycling

Thanks for listening

#RideToSuccess

In this conversation, Jordi, co-founder of Athletic Affair, discusses the evolving landscape of cycling marketing, emphasizing the importance of digital platforms, content creators, and sustainability. He highlights the challenges and opportunities facing the cycling industry, including market saturation and changing consumer preferences. Jordi also shares personal insights into his daily routine and the significance of continuous learning and technology adoption in his agency's operations.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, James Vickers discusses the importance of authenticity in cycling marketing, the evolution of sports sponsorship, and the challenges and opportunities facing the cycling industry. He emphasizes the need for brands to connect with their audience authentically and adapt to the changing landscape of marketing, particularly with the rise of the creator economy. Vickers also highlights sustainability issues, the role of data and AI in enhancing marketing efforts, and shares personal insights on balancing work and life in the cycling industry.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Sven Thiele discusses the current state of the cycling industry with Pedro Couto Lopes, focusing on where companies should prioritize their spending to enhance brand visibility. They explore the importance of grassroots marketing, community loyalty, and the evolving role of content creators. The discussion also touches on the tailwinds and headwinds facing the industry, including the impact of COVID-19 and the agility of smaller brands. Personal insights into performance and reflections on the cycling community, particularly women's cycling, are shared, culminating in a thought-provoking question for the next guest.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Stefan van der Fluit discusses the importance of prioritizing product development over traditional marketing strategies to enhance brand visibility and engagement. He explores the shift from traditional media to new media, the challenges faced by the cycling industry, and Stefan's personal insights as an athlete and founder. The discussion emphasizes the need for brands to adapt to changing market dynamics while maintaining a long-term vision and the significance of personal well-being in achieving performance goals.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Pedro Couto Lopes discusses the evolution of women's cycling media, the importance of understanding audience dynamics, and the shift towards content creation in the cycling industry. He shares personal insights on daily routines that enhance performance and reflects on influential figures in cycling and photography that inspire him.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

-

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Andrew Richardson discusses the evolving landscape of cycling marketing, emphasizing the shift from traditional advertising to content creators and brand ambassadors. He highlights the importance of authenticity and storytelling in engaging consumers, as well as the challenges and opportunities presented by the circular economy and active mobility. Andrew also shares personal insights into his daily routines and inspirations in the cycling world.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Mark Sutton discusses the evolving landscape of the cycling industry, particularly focusing on e-bikes. He highlights the importance of targeting diverse demographics, addressing misinformation, and the potential impact of climate change on cycling habits. Sutton emphasizes the need for better communication about the benefits of e-bikes and the challenges posed by insurance and regulatory issues. He also shares personal insights on maintaining a broader perspective in the industry.

The Ride To Success Podcast LIVE recording from Rouleur Live

This series is a collection of candid interviews with some of the cycling industry's most influential leaders, creators, and innovators.

Limited series – 11 episodes

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this episode of Ride Success, host Pedro Couto Lopes engages with Pietro Tomasella and Riccardo Losio from Selle Royal Group to discuss the innovative Stracciatella technology, which aims to revolutionize saddle production with a focus on sustainability. The conversation explores the challenges and strategies involved in implementing this technology, the importance of sustainability in the cycling industry, and personal reflections on success from both guests.

Chapters

00:00 ~ Introduction to Ride Success and Selle Royale Group

02:02 ~ Unveiling Stracciatella Technology

08:13 ~ Sustainability in the Cycling Industry

15:50 ~ Personal Perspectives on Success

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In this conversation, Stu shares his unique journey from being a competitive athlete to becoming the CEO of a successful creative agency, Cut Media. He discusses the importance of consistency, curiosity, and the transferable skills gained from sports that have contributed to his business success. The conversation also delves into the evolution of filmmaking in the digital age, the challenges faced while growing a business, and the art of creating engaging content that resonates with audiences. Additionally, Stu emphasizes the value of mentorship and the collaborative nature of creativity in achieving success.

Don’t forget to listen to the full Ride to Success podcast episode to hear even more insights from Stu Thomson himself and what Success looks like to him.

Subscribe, rate, and review the podcast to stay updated on more stories of success from incredible guests like Stu!

Chapters

00:00 ~ Introduction and Background

03:34 ~ Personal Growth: From Single-Minded Focus to Leading a Team

08:14 ~ The Power of Athlete Skills in Business

10:03 ~ The Shift to Filmmaking and the Birth of Cut Media

13:18 ~ The Pivotal Moment: Imagine It and Cut Media's Vision

16:07 ~ Collaborating with Athletes: Capturing Sports Authentically

17:22 ~ Learning from Others' Mistakes and Doing It Right

19:54 ~ The Importance of Athlete Involvement in the Creative Process

24:31 ~ The Vision and Mission of Cut Media

25:02 ~ Challenges and Growth

28:13 ~ Transitioning from Hands-On to Leading a Team

28:30 ~ The Misconception of Viral Content

30:39 ~ Defining Creativity

42:33 ~ What does Success look like?

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

The Rough-Stuff Fellowship, founded in 1955, is the oldest off-road club in England. It was born out of a desire to escape the crowded roads and enjoy the peace and quiet of nature. The club initially focused on touring bikes and exploring challenging routes. In 1958, members embarked on an expedition across Iceland, which captured people's imagination. As mountain biking gained popularity, the Rough-Stuff Fellowship adapted to the new reality, embracing the benefits of off-road bikes. The fellowship values self-sufficiency and the ability to fix problems on the go. The spirit of adventure and exploration remains at the core of the fellowship. The conversation with Steve from the Rough-Stuff Fellowship revealed several key themes. One theme is the importance of being prepared for adventure cycling, including carrying essential tools and equipment. Another theme is the helpfulness and camaraderie of fellow cyclists, who are often willing to assist in times of need. The conversation also touched on the influence of the Rough-Stuff Fellowship on the culture of bikepacking and off-road adventures, as well as the use of technology like GPS and social media in modern cycling. Success for the Rough-Stuff Fellowship is defined as sharing knowledge and inspiring new members to explore and enjoy off-road cycling. The conversation ended with Steve sharing his best and worst conversations with himself during his adventures.

Chapters:

00:09 ~ The Green and Pleasant Land

01:10 ~ Contrasting Adventures: Past and Present

01:31 ~ The Founding of Rough Stuff Fellowship

06:55 ~ Early Expeditions and Challenges

10:26 ~ Discovering Rough Stuff Fellowship

14:54 ~ Adapting to the Rise of Mountain Biking

19:50 ~ Resourcefulness and Overcoming Challenges

22:55 ~ Exploring the Countryside and Kind Strangers

30:25 ~ Influence of the Rough-Stuff Fellowship on Bikepacking and Off-Road Adventures

32:15 ~ Balancing Tradition and Technology in Navigation

33:38 ~ Maintaining a Cohesive Group in the Rough-Stuff Fellowship

39:58 ~ The Essence of Success in the Rough-Stuff Fellowship

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#ridetosuccess

#podcast

#cycling

In this engaging conversation, Lily shares her journey of embracing failure as a stepping stone to resilience and success.

She discusses her experiences in sports and design, leading to the founding of The Long Run Club, a sustainable sportswear brand.

The discussion delves into the importance of ethical manufacturing, the challenges of navigating business without external investment, and the mindset required for endurance sports.

Lily emphasizes the value of learning from failures and encourages aspiring entrepreneurs, particularly women, to take the leap and start their ventures without fear.

Lily also shares her evolving definition of strength, emphasizing the importance of lifting others and creating inclusive spaces in sports. She discusses the Long Run Club's commitment to gender equality and sustainability in cycling, while also providing actionable advice for aspiring women entrepreneurs.

The dialogue highlights the need for community support, the impact of consumer choices, and the importance of taking action for change.

Topics discussed:

- Embracing Failure: A Path to Resilience

- The Birth of The Long Run Club

- Ethical Fashion: The B Corp Journey

- The Mindset of Endurance Sports

- Building a Business on Your Own Terms

- The Dangers of Investment Pressure

- Redefining Strength and Resilience

- Creating Inclusive Spaces in Sports

- Changing the Cycling Industry

- Inspiration from Female Leaders

Thanks for listening

#RideToSuccess

Cristóbal Pérez discusses the need for adaptation and innovation in the cycling industry. He emphasizes the importance of diversity and bringing in people from different sectors to bring fresh perspectives and strategies. He believes that companies should focus on attitude and passion when hiring, rather than just past experience. Cristóbal also highlights the need for the cycling industry to embrace digitalization and change its approach to meet the evolving needs of customers. He emphasizes the importance of providing excellent service and creating a positive customer experience. Overall, he sees the future of the cycling industry as an opportunity for small and medium-sized businesses to differentiate themselves through personalized service and a focus on the new customer.

Tune in to Cristóbal’s Masterclass on the key principles of business success in the cycling industry on the Ride To Success podcast with Pedro Couto Lopes.

Chapters

00:00 - The Need for Adaptation and Innovation

00:57 - Bringing in Diverse Perspectives

06:07 - Innovate or die

10:56 - Creating a Holistic Experience for Customers

13:29 - The Role of Service in the Industry

17:03 VanMoof and the importance of service

23:09 - The Role of Digitalization in the Industry

28:00 - The Importance of Personalized Customer Experiences

30:16 - The Impact of Digital Giants on the Industry

32:19 - Optimizing Service in Bike Shops

37:55 - Adapting to New Customers and Expectations

44:24 - Defining Success in the Cycling Industry

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

Erick Cedeño is a bikepacker who retraces historical routes such as the Underground Railroad and the paths of the Buffalo Soldiers. His motivation comes from a childhood trip to Mexico where he visited ancient civilizations and was inspired by their history. He combines his love for bikepacking and history to create enriching experiences for himself and to honor the stories of those who came before him. Erick is dedicated to recognizing the Buffalo Soldiers, a group of African American soldiers who used bicycles to traverse the country in the late 1800s. He is working to identify and give dignity to each soldier by name and face. The conversation explores the importance of highlighting the forgotten history of African-American bikepacking and the need for diversity and inclusivity in cycling. It emphasizes the power of storytelling to inspire and empower others. ______________________________

Discover more about how Erick Cedeño, aka Bicycle Nomad, is inspiring the next generation of explorers while advocating for inclusivity and commitment to telling historical stories on the Ride To Success podcast with Pedro Couto Lopes.

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Chapters:

~ Motivation for Retracing Historical Routes

~ Connecting with Historical Significance

~ Bikepacking as a Journey of Self-Discovery

~ Evolution of Eric's Bikepacking Adventures

~ Honouring the Buffalo Soldiers and the Bicycle Corps

~ Connecting with Descendants and Giving Dignity

~ Celebrating African American Pioneers

~ Sharing African American Culture Heritage

~ Injustice in Cycling History

~ Creating Safe Cycling Infrastructure

~ Overcoming Challenges in Bikepacking

~ Finding Inspiration in Loved Ones

~ Improving Diversity and Inclusivity in Cycling

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Erick Cedeño work

https://www.youtube.com/watch?v=TJBCB

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Erick Cedeño (BICYCLE NOMAD) Instagram:

@bicycle_nomad

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#Cycling #Podcast #RideToSuccess

Iris discusses her multiple roles as an entrepreneur, designer, advocate, and analyst, and how she balances them in her day-to-day life. She shares her journey of starting her cycling apparel brand, Iris - I Ride In Style, and the inspiration behind it. Iris emphasizes the importance of inclusivity in cycling and creating a safe and welcoming space for all riders. She also talks about her involvement in co-founding the Cyclists Alliance, an independent union for female professional riders, and the challenges they face in advocating for better working conditions in women's cycling.

____________________

Tune in to the Ride To Success podcast with Pedro Couto Lopes as Iris Slappendel shares the vision and inspiration behind I R I S – I Ride In Style, and her journey from professional cyclist to innovative entrepreneur and advocate. Don't miss this insightful episode exploring key principles of success in the cycling industry.

Chapters

00:00 - Balancing Multiple Roles

05:07 - Creating an Inclusive and Representative Brand

15:06 - Improving Working Conditions in Professional Cycling

25:34 - The Cyclists Alliance and Women's Professional Cycling

37:06 - The Journey to Success in Cycling

42:20 - Ideal Working Conditions for Women in Cycling

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#ridetosuccess

#podcast

#cycling

Cassondra, the global brand manager of Liv Cycling, discusses the power of music and its influence on her life. She emphasizes the importance of having a global perspective and how music contributes to that.

The discussion then focuses on Cassandra's passion for cycling and Liv Cycling's mission to welcome women and girls into the sport. She highlights the role of community and inclusivity in achieving this mission. The conversation also touches on Liv Cycling's grassroots program, which aims to provide opportunities for talented and ambitious young riders. Lastly, the discussion explores Liv Cycling's efforts to support gender equality and inclusivity in the cycling industry through partnerships and ambassador programs. The conversation also focused on the efforts of LIV Cycling to promote inclusivity and equity in the cycling industry, particularly in the gravel and road cycling categories.

The conversation concluded with a discussion about the Tour de France Femme avec Zwift and LIV cycling efforts to create a more inclusive and celebratory environment for women in cycling.

Chapters

00:00 ~ Introduction and the Role of Music

06:49 ~ Promoting Inclusivity and Welcoming Women into Cycling

18:41 ~ Liv's Grassroots Program and Partnerships for Women in Cycling

26:05 ~ The Growing Interest in Women's Cycling in China

28:32 ~ Embracing the Popularity of Gravel Riding

28:45 ~ The Inclusive Nature of Gravel Cycling

34:10 ~ Liv Cycling's Focus on Gravel Racing

35:07 ~ Collaboration with Organizations and Regions

46:18 ~ The Impact of the Tour de France Femme avec Zwift

49:50 ~ Engaging the Community through Rides and Celebrations

56:22 ~ Success: A More Inclusive and Connected Future

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#ridetosuccess

#podcast

#cycling

In this conversation, Pedro interviews Selene about menopause and the importance of understanding it. Selene emphasizes the need for everyone, including men, to learn about menopause and normalize the conversation around it. She explains the physical and emotional changes that women experience during menopause and the importance of support and care during this time. Selene also discusses her work in advocating for women over 40 in the cycling community and the challenges and milestones she has encountered throughout her career as an athlete and writer. Selene Yeager discusses her advocacy work to bring more women into gravel events and create a more inclusive space for women over 40 and going through menopause. She talks about the initiative called 200 Women, 200 Miles, which aims to encourage women to participate in gravel races. Selene emphasizes the importance of community in gravel events and how it supports and empowers women. She also shares her future aspirations, including bikepacking and exploring new challenges.

Listen to Selene Yeager sharing her invaluable insights and experiences on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ Importance of Men Learning About Menopause

~ Challenges Faced by Women Going Through Menopause in the Cycling Community

~ Key Factors for Success in Advocacy Work

~ Career Milestones: From Ironman to Mountain Biking and Gravel Events

~ The Joy and Flow of Mountain Biking

~ Recognition and Reflection: Induction into the Gravel Cycling Hall of Fame

~ The Power of Community in Gravel Racing

~ Challenging Oneself and Making a Positive Impact

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Selene Yeager Podcast

Hit Play Not Pause - Feisty Menopause podcast

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Selene’s Instagram:

- @ fitchick3

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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LINKS To the podcast are the comments

Thanks for listening

#Cycling #Podcast #RideToSuccess

Marion Clignet, an Olympic medalist and co-founder of the Association of French Women Cyclists, shares her journey in advocating for gender equality in cycling. She discusses the challenges she faced as a female cyclist in a male-dominated sport and the fight for equal pay and opportunities. Marion highlights the importance of perseverance and finding solutions to overcome obstacles. She also talks about her brand, Jelenew, which aims to revolutionize cycling clothing by combining style and functionality. Marion Clignet discusses the importance of comfortable and functional cycling clothing, including the need for better women's saddles. She also shares her advocacy for women's cycling and epilepsy awareness, including her charity ride to raise funds for epilepsy. Marion emphasizes the importance of not letting obstacles define you and the power of humor in facing challenges. She encourages women to pursue careers in cycling and coaching. Success, for Marion, is about happiness, lucidity, and motivating others. She leaves a question for the next guest about the conversations they have in their head during competition.

Chapters:

00:00 ~ Fun Fact – A famous long last relative

01:20 ~ Discovering Cycling as a Potential Career

04:05 ~ The Impact of Cycling on Marion Clignet's Life

07:11 ~ Advocating for Gender Parity in Women's Cycling

10:05 ~ The Association of French Women Cyclists

13:49 ~ Masterclasses and Support for Women Cyclists

15:27 ~ Lessons from Cycling Applied to Co-founding Jelenew

19:23 ~ The Energy and Potential of Women's Cycling

25:43 ~ Advancing Cycling Gear

25:43 ~ Advocacy for Epilepsy Awareness

31:10 ~ Overcoming Challenges and Balancing Responsibilities

35:19 ~ Empowering Women in Cycling

37:52 ~ Defining Success

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#ridetosuccess

#podcast

#cycling

In a passionate conversation on the Ride to Success podcast, Bernard Moerman shared his journey from professional football player to revered figure in the international cycling community.

In the vast and dynamic world of cycling, Bernard Moerman stands out not just for his contributions to the sport but for his remarkable journey. Bernard Moerman, a former professional football player, founder of the Cycling Center in Belgium and co-founder of Flandrien Hotel, has transformed his passions for competition, personal development and continuous learning into an international career as an inspiring speaker, author, vlogger and mentor regarding transformation, personal growth and leadership.

Discover Bernard Moerman's transformative journey, from his early days as a professional footballer to becoming a beacon of personal growth and leadership in the cycling world and beyond, on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ From Football to Cycling

~ Entrepreneurship and Mentorship in Cycling

~ Professional Team Management ( Team3M) and Personal Development

~ Leadership and Organizational Transformation

~ Advice for Entrepreneurs

~ ‘Break Out of the Golden Cage’ - book

~ Defining Success

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Bernard Moerman:

https://bernardmoerman.com/

Bernard’s LinkedIn:

https://www.linkedin.com/in/bernardmoerman/

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

In this episode on the Ride To Success podcast, Pedro Couto Lopes explores how Jack Thompson, known as "Jack Ultra Cyclist," channels his passion for ultra-cycling into a powerful campaign for mental health advocacy, transforming personal adversity into a drive for widespread change.

Few sports disciplines test the boundaries of human endurance like ultra-cycling. Jack Thompson, known in the cycling community as "Jack Ultra Cyclist," exemplifies what it means to transform personal trials into triumphs through sheer grit and pedal power. His journey from battling depression and addiction to becoming a beacon of inspiration offers profound insights into resilience, mental health advocacy, and the spirit of community in sports.

Discover Jack Thompson's journey as he continues to inspire people within and beyond the cycling community on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ Starting the Journey: From Darkness to Discovery

~ Mental Health Advocacy: Jack's Mission

~ Challenges and Resilience: Pushing Through Limits

~ Business Aspects of Ultra-Cycling: Navigating the Professional Terrain

~ Community Engagement: Building Connections on Two Wheels

~ Start Small, Dream Big

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Jack Thompson AKA Jack Ultra Cyclist

https://www.jackultracyclist.com/

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Jack’s Instagram:

@ jackultracyclist

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Alison Tetrick is on a mission to bring more opportunity, accessibility, representation, and equity into cycling. She does this through her work as a professional athlete, storyteller, and entrepreneur. She is involved in initiatives like NICA and OutRide, which aim to get more kids on bikes and create a more inclusive space in the cycling community. Alison emphasizes the power of sport in fueling personal growth, education, and making a difference. She fosters communities by showing up authentically and being a role model for others. The growth of women's cycling, especially in the gravel scene, has created more opportunities and better representation for women in the sport. Alison Tetrick discusses the inclusivity and accessibility of cycling, the importance of mental health, and the impact of the sport on personal growth and community building. ____________________

Explore how Alison Tetrick's profound impact on cycling and community advocacy fuels a movement toward greater inclusivity and mental well-being on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ Alison's Mission in Cycling

~ Investing in the Community and Future Leaders

~ Inspiring and Supporting Grassroots Communities

~ Initiatives to Get Kids on Bikes

~ The Power of Cycling in Personal Growth

~ Fostering Communities and Inspiring Others

~ The Importance of Representation in Cycling

~ Gravel Cycling and Equality

~ Creating Inclusivity and Accessibility in Cycling

~ The Role of Mental Health in Cycling and Personal Growth

~ Using Cycling as a Platform for Positive Impact

~ Defining Success in Cycling and in Life

~ Mantras for Navigating Tough Times in Cycling and in Life

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Alison M. Tetrick

https://saga-ventures.myshopify.com/

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Alison’s Instagram:

@amtetrick

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

-

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#Cycling #Podcast #RideToSuccess

In this episode, I share my journey of interviewing 24 leaders in 24 hours at the Eurobike Bike Show.

I wanted to challenge myself and have conversations with a diverse group of leaders from the cycling industry.

The conversations covered various topics such as sustainability, supply chain management, inclusivity, and safety.

I also asked each leader about their superpower to improve the cycling industry and which celebrity they would like to join them on a 24-hour bike ride.

The conversation covered various topics related to the cycling industry, including helmet technology, urban reflective clothing, e-bikes, translation services, and trikes.

The participants shared their thoughts on improving the industry, with suggestions such as improving infrastructure, reducing overstock, and promoting sustainability.

They also discussed their ideal celebrity companions for a 24-hour bike ride and the questions they would ask them.

Chapters:

02:15 - Challenging Leaders to Improve the Industry

06:52 - Pietro Tomasella - Selle Royal Group OEM BUSINESS UNIT DIRECTOR

10:10 - ICT Trainer – Nicolas Speeck

13:07 - Carles Povedano - SHAD CEO

14:44 - Fidlock - Holger Knorr

16:42 - Paul Magne Amundsen - ReTyre CEO

19:13 - Nieck Busser  - Scope Cycling Co-founder

21:49 - Luke Zhao - L Twoo

23:47 - Ronald Wassens - Group Sales Director at Spanninga

28:19 - Miles Baker Clarke - Fusion Media

30:01 - Rob Fleu - Dynamic Bike Care CEO

32:17 - Ultra Cool Tech Co-founder - Chris Blomfield-Brown

35:00 - Max Strandwitz - MIPS CEO

37:13 - Christian Thill - Creative Director of Aeron [ RTI Sports ]

40:38 - massimo panzeri - CEO of Atala S.p.A

43:19 - Julie Vets - GOFLUO Founder

45:07 - Tim Kelley -  K-Edge Brand Manager

47:40 - Marcel Kittel - Li:on bikes co-founder

51:29 - Otto Andreas Solberg - Uno-X Mobility Cycling and DARE Bikes

57:03 - Reto Aeschbacher - SCOTT Sports CMO

59:32 - Christian van Asten- Owner of Lake Cycling

01:00:55 - Isabell Eberlein - founder of Veloconcept and co-founder of Women In Cycling

01:05:08 - Max Engel - VMAX e-scooters Founder & CEO

01:06:00 - Marec Hase – Hase Bikes Founder

01:08:12 - Wade Wallace - Escape Collective co-founder

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

-

Thanks for listening

#Cycling #Podcast #RideToSuccess

In this conversation, Kimberly Coats shares her inspiring journey from a recreational cyclist to a leader in African cycling development through Team Africa Rising.

She discusses the evolution of the team, the challenges faced in nurturing cycling talent in Africa, and the importance of education and infrastructure in supporting young athletes. Kimberly emphasizes the need for grassroots development and the potential for women's cycling to surpass men's success in the continent.

The conversation highlights the dedication and hard work required to build a sustainable future for cycling in Africa. In this conversation, Kimberly Coats discusses her advocacy for women in cycling, particularly in Africa, highlighting the cultural challenges they face and the importance of representation.

She shares her experiences running a non-profit organization, Team Africa Rising, and her aspirations for the future of women's cycling on the continent.

The conversation also delves into personal reflections on success, the impact of education, and the significance of living beyond oneself.

Listen to the Full Episode

🎧 Catch the full conversation with Kimberley Coats from Team Africa Rising on the Ride to Success podcast, available on Spotify, Apple Podcasts and YouTube .

Topics discussed:

- Kimberly's Journey into Cycling

- The Evolution of Team Africa Rising

- Challenges and Changes in Rwandan Cycling

- Building a Legacy in Benin

- The Future of Cycling: Investing in Young Talent

- Passion and Purpose: The Drive Behind Development

- Challenges Faced by African Cyclists

- Empowering Women in Cycling

- Vision for Team Africa Rising's Future

Thanks for listening

#RideToSuccess

In this conversation, Michael shares his passion for cycling and how it has shaped his life. He talks about his early experiences with cycling and the sense of freedom it gave him. He also discusses a near-fatal cycling accident that changed his perspective on life and led him to adopt a positive mindset. Michael emphasizes the importance of gratitude and mindfulness in overcoming challenges and finding joy in the present moment. He also highlights the role of visualization in his recovery and performance both on and off the bike. In this conversation, Michael O'Brien and Pedro discuss the power of visualization and mindset in cycling and life. Michael shares his experience of visualizing and preparing for his ride across America, highlighting the importance of training the mind as well as the body. They also discuss the need for cyclists to prioritize mental health and mindfulness. Michael emphasizes the value of being adaptable and flexible in life, using his own experience of rerouting his ride to avoid potential challenges. Success, for Michael, is characterized by a feeling of peace, openness, and connection to oneself and others. He encourages patience and the willingness to let things unfold with grace.

Discover how Michael O'Brien's transformative journey and insights inspire many to embrace cycling not just as a sport, but as a gateway to personal resilience and mindfulness on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ Introduction and Origin Story

~ From Near-Fatal Accident to Last Bad Day

~ Pedaling Through Life: Equanimity and Resilience

~ The Power of Visualization and Mindset

~ Lessons from a Cross-Country Ride

~ Adaptability and Flexibility in Life's Journey

~ The Importance of Patience in Achieving Goals

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Michael O’Brien

https://www.pausebreathereflect.com/

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Michael’s Instagram:

@ the.mindful.cyclist

@ pausebreathereflect

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

In the picturesque spa town of Harrogate, North Yorkshire, a significant sporting event sparked a transformative passion for Kate Auld. It was the 2014 Tour de France Grand Départ that whizzed through her town, igniting her interest in cycling. Auld describes the event as a party in her backyard, where the energy of the crowd and the thrill of the race pulled her into the world of cycling—a world she hadn't ventured into despite working for the London 2012 Olympics. This moment of community and celebration marked the beginning of a new chapter in her life, one centred around the joy and freedom of cycling.

In this episode on the Ride To Success podcast, Pedro Couto Lopes explores how Kate Auld fell in love with the bike and founded the Personal Cyclist to help and inspire people to feel confident on two wheels.

As an adult, Auld faced the same challenges and fears many face when taking up cycling later in life. The risks seemed greater, the stakes higher. She recounts the daunting task of reacquainting herself with a bike as a physical and psychological challenge. For those hesitant to start, Auld advises starting small and focusing on the enjoyment rather than the mechanics of cycling. She stresses the importance of personalising the experience, ensuring it's a joy rather than a chore.

Discover how Kate Auld’s story and work inspire many to take up cycling and embrace it as a path to personal freedom and community connection on the Ride To Success podcast with Pedro Couto Lopes.

Chapters:

~ Discovering Cycling at the Tour de France

~ Overcoming Adult Cycling Fears

~ The Birth of The Personal Cyclist

~ Personalized Approach to Riding

~ Building a Cycling Community

~ Success Stories from The Personal Cyclist

~ Overcoming fears

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Kate Auld

https://www.thepersonalcyclist.com/

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Kate’s Instagram: - @ thepersonalcyclist

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#Cycling #Podcast #RideToSuccess

Under the leadership of CEO Will Butler-Adams, Brompton Bicycle has become synonymous with urban mobility and sustainability. The company’s ethos, deeply embedded in the concept of "urban freedom," reflects a profound commitment to enhancing city living through innovative cycling solutions. The Ride To Success podcast, hosted by Pedro Couto Lopes, focused on the societal and environmental impacts of Brompton, and the legacy Will Butler-Adams is cultivating.

Brompton’s Contribution to the "Industry of Living"

Brompton Bicycle isn’t just about manufacturing bikes; it’s about fostering an "industry of living." Butler-Adams sees the bicycle as a tool that transcends traditional transport, enhancing urban experiences and contributing to healthier lifestyles. By integrating bicycles into daily routines, Brompton aims to liberate city dwellers from the constraints of congested urban environments, promoting a more active and enjoyable way of life.

"A two and a half ton lump of stuff moving a human being, whichever way you look at it, is not as efficient as a 10 kilo or 12 kilo bicycle moving a human being."

Discover more about how Will Butler-Adams’ transformative leadership at Brompton Bicycle champions urban mobility and well-being on the Ride To Success podcast with Pedro Couto Lopes.

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Chapters:

~ Brompton's Mission and Philosophy

~ Impact of Bicycles on Urban Living

~ Technological Innovations in Bicycle Design

~ Community and Infrastructure Development

~ Global Trends in Urban Micromobility

~ Brompton's Business Strategy in the E-bike Era

~ Vision for the Future and Legacy

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Will Butler-Adams work

https://www.brompton.com/

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Will Butler-Adams LinkedIn:

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#Cycling #Podcast #RideToSuccess

Julian Gregory, founder of LDN Riders, shares the story behind founding the LGBTQ+ cycling club and the importance of creating a safe and inclusive space for the community. The club has grown rapidly and now has over 500 active members. Julian emphasizes the sense of community and belonging that comes from being part of something special. He discusses the challenges faced by the LGBTQ+ community in sports and the need for safe spaces. Julian envisions expanding the club's impact globally and creating a network of cyclists in different cities. He also highlights the importance of giving back to the community and empowering its members.

____________________

Discover more about how Julian Gregory's leadership at LDN Riders empowers the LGBTQ+ community and promotes inclusive cycling on the Ride To Success podcast with Pedro Couto Lopes.

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Chapters:

~ Framing LGBTQ+

~ The Importance of LGBTQ+ Focused Cycling Clubs

~ Maintaining a Sense of Belonging and Community

~ Poignant story of a transgender woman - Farah

~ Supporting Members' Mental Health

~ Creating a Safe and Inclusive Space for ALL

~ Building a Global LGBTQ+ Cycling Network

~ Defining Success: Giving Back and Creating Safe Spaces

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Julian Gregory work

https://www.ldnriders.com/

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LDN RIDERS Instagram:

@Ldnriders

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#Cycling #Podcast #RideToSuccess

Cycling Through the Lens of a Media Mogul Championing Diversity.

In a revealing and intimate conversation on the "Ride to Success" podcast, Xylon van Eyck shares his journey from a passionate cyclist in a segregated South African community to a professional figure in cycling media, overcoming significant health challenges along the way. Van Eyck's story is not just about personal triumph; it's a narrative that touches on broader issues within the cycling world, including the need for diversity and inclusivity, the transformative power of overcoming adversity, and the role of media in shaping the future of the sport.

"Somewhere in Africa is the next men's and women's Tour de France winner. They are waiting to be discovered. Imagine an Ethiopian, Rwandan, Moroccan, or South African somewhere in a village coming from almost nothing to win the Tour de France. What a story that would be for the sport."

Learn more about Xylon's story, from overcoming personal challenges to advocating for diversity and inclusivity in cycling, on the Ride To Success podcast.

Chapters:

~ From Passion to Professionalism

~ Breaking Barriers in Cycling

~ The Fight Against Cancer

~ Life After Surviving Cancer

~ Defining Moments of Endurance

~ Cycling Through the Lens of a Media Professional Championing Diversity

~ Communicating African Cycling's Heartbeat

~ The Vision of Rocacorba Collective

~ Building a More Inclusive Cycling World

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Xylon van Eyck work:

https://www.believagency.com/

Xylon’s Instagram:

@xylonvaneyck

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

From Fear to Freedom: How Monika Sattler Redefines Success Through World Records and the Power of a Growth Mindset

In a captivating episode of the Ride to Success podcast, Pedro Couto Lopes sat down with Monika Sattler, a former professional cyclist turned mindset coach, speaker, and author, known for her daring feats and innovative mindset model. The conversation delves into Monika's journey from the adrenaline of professional cycling to the realms of mindset coaching, revealing insights into overcoming fears, setting bold goals, and redefining success.

"People Stay in Their Comfort Zone Because They Are Afraid of Failure"

Find out more about Monika's journey from the adrenaline of professional cycling to the realms of mindset coaching, revealing insights into overcoming fears, setting monumental goals, and redefining success on the Ride To Success podcast

Chapters:

~ The Spark of Cycling Passion

~ Lessons from Professional Cycling

~ The Journey to Mindset Coaching

~ The 6P Formula to Achieving the Impossible

~ Conquering 2 world records

~ The Power of Starting Small – Success Mindset

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Monika Sattler work:

https://www.monikasattler.com/en/

https://www.monikasattler.com/en/services/consulting/

Monika’s Instagram:

@rad_monika

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

In a candid conversation on the Ride To Success podcast, Australian cycling sensation Sarah Gigante shared her journey, from her initial pedal strokes to her aspirations beyond cycling racing. The conversation with Pedro Couto Lopes gives a glimpse into her story, which maps out her career and personal growth.

“the Tour de France, I think that's just made such a huge difference. Not only are so many more fans getting to see the sport, like new fans coming into the sport. But also I think maybe the most special part is the little kids that can see themselves racing one day.”

Future of Women's Cycling

Looking ahead, Gigante is optimistic about the future of women's cycling, particularly regarding inclusivity and global reach. She celebrates the progress made in women's cycling, crediting the increased visibility and support for creating a more inclusive and competitive environment that inspires the next generation of female cyclists.

"I mean, when I was a little kid, once I found out cycling was a sport, I didn't dream of riding in the Tour de France because it wasn't a thing. Like I barely watched the Tour de France and it wasn't because I didn't like watching cycling. I just couldn't relate to the men. I mean, it was cool that they had Tour and, you know, Cadel Evans was amazing. (...)So yeah to think that little girls can you know turn on the TV or go to the roadside in France and think they actually can be there one day it's just incredible”

Find out more about Sarah's Journey from Adversity to Cycling Success and Beyond on the Ride To Success podcast

Chapters:

~ Discovering the Joy of Cycling

~ The Making of a Champion

~ Overcoming Injuries and Setbacks

~ Staying Focused Amidst Challenges

~ Support Networks in Professional Cycling

~ Engaging with the Cycling Community

~ Vision for the Future of Women's Cycling

~ Sarah Gigante's Personal Ambitions

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Sarah’s Instagram:

@ slipstreamsarah

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Cycling, a sport known for its rigorous physical demands and scenic escapes, faces a persistent challenge far from the physical: diversity and inclusivity.

In a candid conversation on the Ride To Success Podcast, Miles Baker-Clarke, a seasoned marketer within the cycling industry, shares his insights and personal experiences, underscoring the pressing need for change with Pedro Couto Lopes.

"In my cycling club of 300+ people, there is only 1 person of colour"

Despite his deep love for cycling, Baker-Clarke is acutely aware of the sport's diversity problem. "In my club of 300+ people, there is no one of colour, apart from me" he states, highlighting a glaring issue that extends beyond his local cycling club to the cycling industry at large. The lack of representation is not merely a numbers game; it's about what those numbers signify—a barrier to entry and a sense of alienation for underrepresented communities.

Find out more about Miles's transformative work in the Ride To Success podcast.

Chapters:

~ Assessing Diversity in Cycling

~ Where the Cycling Industry Falls Short

~ Challenges to Diversity and Inclusivity

~ Strategies for a More Inclusive Cycling World

~ Introducing Cycling Culture Club

~ Marketing for a Diverse Cycling Community

~ Engaging Diverse Groups in Cycling

~ Hopes for a More Inclusive Cycling Industry

~ Journey Ahead for Cycling's Diversity and Inclusion

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You can find Miles's work here:

https://www.cyclingcultureclub.cc/

Instagram:

@cyclingcultureclub

@miles_on_bikes

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Balancing Motherhood, Paralympic Dreams, and Transforming Manchester's Streets

In the "Ride To Success" podcast, hosted by Pedro Couto Lopes, Dame Sarah Storey, Britain's most decorated Paralympian, shared insights into her life, active travel advocacy challenges, and her journey as an athlete. The conversation sheds light on her approach to life, revealing a depth of character, resilience, and dedication that transcends her sporting achievements.

"Why do you need to be ordinary when you can be extraordinary"

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https://www.instagram.com/damesarahstorey

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Find out more about Dame Sarah Storey's life and her vision for the future of Active travel in the Ride to Success Podcast.

Chapters:

~ Balancing Act: Life as a Working Mum and Athlete

~ Mental Fortitude: Preparing for the Pinnacle

~ Inspirational Figures: Role Models and Influences

~ A New Chapter: Active Travel Advocacy

~ The Vision for Active Travel

~ Paris 2024: A Beacon of Inspiration

~ Defining Success and Overcoming Adversity

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Transforming Urban Spaces & Supporting Women's Cycling

Pat Hayes is nurturing the next generation of female cycling champions with the Doltcini O'Shea team.

In a conversation on the Ride To Success podcast with Pedro Couto Lopes, Pat Hayes intertwines his profound experience in urban regeneration with a passion for cycling.

His journey, marked by significant roles within Slough Borough Council and the cycling community, mainly through managing the Doltcini O'Shea UCI Women's Continental Cycling Team, highlights a unique blend of his role as an Executive Director of Regeneration, Housing & Environment in the Slough Council and personal passion for cycling.

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https://www.doltcinioshea.co.uk/

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Find out more about Pat Hayes's journey from urban regeneration to the cycling world in the Ride to Success Podcast.

Chapters:

~ Urban Regeneration: Challenges and Opportunities

~ A Catalyst for Cycling

~ Doltcini O'Shea: Empowering Women in Cycling

~ Challenges and Evolution in Women's Cycling

~ Community Needs and Cycling's Future

~ Defining Success

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

In this conversation, Pedro Couto Lopes engages with Mikel and Tsgabu from Team Amani, discussing their vision to transform cycling by creating pathways for African athletes.

They explore the cultural adaptations required for success in a Eurocentric sport, the misconceptions surrounding their work, and the structural changes needed in cycling to promote inclusivity.

The conversation highlights the importance of grassroots stories and the potential of athletes from East Africa, emphasizing the psychological resilience and talent present in the region.

Mikel and Tsgabu also discuss the transformative journey of Team Amani in the cycling world. They explore the importance of language, mindset, and cultural understanding in developing athletes, particularly from East Africa.

Both guests share personal insights on growth, the value of failure, and their definitions of success.

Topics discussed:

- Cultural Adaptation and Personal Journeys

- Breaking Barriers in Cycling

- Misconceptions and Motivations

- Structural Changes Needed in Cycling

- Creating Opportunities in Africa

- The Future of African Cycling

- The Role of Mindset and Communication

- Building a Movement in Cycling

Thanks for listening

#RideToSuccess

Listen to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening

#RideToSuccess

Mountain biking is not represented in a diverse way

In a compelling conversation on the "Ride to Success" podcast with Pedro Couto Lopes, Dr. Fiona Spotswood, an Associate Professor of Marketing and Consumption at the University of Bristol, delves deep into the intricacies of gender inequality in mountain biking and the broader scope of action sports.

"Women mountain bikers face unique experiences of exclusion. Their engagement with the sport is brokered by men. This creates pressure and exacerbates feelings of imposter syndrome, fear and anxiety."

Find out more about Dr. Spotswood's transformative work in the Ride To Success podcast.

Chapters:

~ Project FIAS: Bridging the Gender Divide in Action Sports

~ Unveiling the Hidden Barriers: Key Findings on Gender Inequality

~ Building Inclusive Communities: The Heart of Project FIAS

~ Changing the Narrative: The Power of Communities and Marketing

~ The Impact of Media and Marketing on Mountain Biking's Image

~ Successful Strategies for Cultivating Diversity on the Trails

~ Stories of Change: Transformative Moments in Mountain Biking

~ Looking Ahead: The Future Path of Project FIAS

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You can find Dr Fiona's work here:

https://www.bristol.ac.uk/people/person/Fiona-Spotswood-eed34c90-5332-4fc1-a08d-65a5baf0aa74/

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Caz is paving the way for a future where cycling is not just a sport or a necessity but a choice that celebrates freedom, inclusivity, and style.

In the dynamic world of cycling, where tradition often meets modernity, Caz Conneller has emerged as a pioneering force. She seamlessly blends the realms of cycling and fashion while championing women's empowerment on two wheels.

In a conversation with Pedro Couto Lopes in the Ride To Success podcast, Caz discusses her past business, Cyclechic, which she started in 2008, the creation of the She's Electric campaign, and her present role as Director of Community & Culture at Loud Mobility.

Conneller is changing the perception of cycling among women in the UK and addressing the pressing challenges they face, steering the narrative towards gender parity, style, and sustainable mobility with Loud Mobility.

Find out more about Caz Conneller's story as an entrepreneur and her mission to inspire and enable more women to adopt e-bikes as their everyday mode of transport.

Chapters:

~ Starting Cyclechic

~ Impact on Female Cyclists

~ She's Electric Campaign

~ Overcoming Barriers with Loud Mobility

~ Empowering Advice for Women Cyclists

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You can find Caz work here:

https://www.loudmobility.co.uk/

Instagram:

@cyclechic_uk

Visit them at Earthfest in London -The festival will take place between 20-21 April, 2024

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Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

Tietema's approach with TDT-Unibet Pro Continental Cycling team represents a paradigm shift in professional cycling, emphasising the importance of engaging content, sustainability, and innovative sponsorship models to ensure the sport's growth and relevance in the digital age.

The conversation reveals the unique blend of innovation, community engagement, and strategic thinking driving the team's success.

_

https://www.instagram.com/tourdetietema/

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Find out more about Bas Tietema's journey from professional cycling to pioneering a new business model in the cycling world in the Ride to Success Podcast.

Chapters:

~ Initial Attraction to Cycling

~ Genesis of the YouTube Channel

~ Content Strategy

~ From Content to Competition

~ Challenges in Team Management

~ Community Engagement

~ Business Strategies

~ Advice for Aspiring Cyclists and Content Creators

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess

The driving force behind Tour de France Femmes avec Zwift

Kate Veronneau's role in championing women's cycling

In a conversation with Pedro Couto Lopes in the Ride To Success podcast, Kate shares her journey from collegiate basketball to competitive cycling and her vision for the future of women's cycling.

Kate Veronneau's career mirrors her life's theme: the pursuit of excellence and inclusivity in sports. Despite facing the daunting challenge of transitioning from basketball due to knee surgeries, Veronneau found a new passion in cycling. Her early fascination with cycling evolved into a professional racing career, highlighting women's unique challenges in the sport—limited racing opportunities in the U.S., scarce visibility, and the struggle for professional recognition.

"I just want more people to experience the joy of riding bikes, the joy of watching women's racing."

Find out more about Kate Veronneau's transformative work in women's cycling in the Ride To Success podcast.

Chapters:

~ A Transition Journey

~ Overcoming Barriers in Women's Cycling

~ Fostering Diversity and Inclusivity

~ Zwift's Role in Championing Women's Cycling

~ Technology's Role in Gender Equality

~ The Future of Women's Events in Cycling

~ The Crucial Role of Brand Investment in Women’s cycling

~ Addressing Global Cycling Trends and Needs

~ Empowering Women in the Cycling Industry with Uplift Mentorship programme

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You can find Kate's work here:

https://www.zwift.com/

Instagram:

@ kateveronneau

#WATCHTHEFEMMES

Paris-Roubaix Femmes avec Zwift April 6

Tour de France Femmes avec Zwift August 12-18

Links to the podcast:

Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL

Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754

YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

Thanks for listening

#Cycling #Podcast #RideToSuccess