This podcast is where we name what’s not working, unlearn what was never a good fit, and make space for the truth underneath. Your business was never meant to be built from strategy alone, it was meant to be built from you: your values, your voice, your rhythm, your soul.
This is Part Two of our Legacy and Leadership Series…
In part one, we talked about why NOW is the time for THIS conversation with women - catch the part one replay HERE.
In this replay of part two we’re talking about permission… why we feel we need it, why we withhold it, and what it feels like to grant it to ourselves.
We share stories of what this looks like for us in our businesses - no sugar coating here - you get the raw, honest take of what Deb and I have both navigated over the years to give ourselves permission to land where we are now.
At the end of this video we make a genuine invitation - if you know you’re holding back from giving yourself the permission to go all in on what you want - whatever ‘legacy & leadership’ might mean for you, then we invite you to reach out to either or both of us - DM / email / via Deb’s website or my website - or simply comment on this post - whatever works for you.
Also if this topic has stirred something in you, check out Deb’s The Be HER Podcast - I KNOW you’ll bloody love it like I do.
Join us for the next live video in the series - part 3 will be at 1pm UK / 8am EST on Tuesday 28th April - stay tuned!
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit gillmoakes.substack.com
#206 - The Page as a Portal - How Journalling Can Unlock the Wisdom Your Business Actually Needs
Episode 206
Monday, April 13, 2026 • Duration 23:41
If you've ever rolled your eyes at the idea of journalling, this one's for you. I used to be exactly the same, I resisted it for years, couldn't get into it, didn't really see the point. Until I made it work for me, and now I genuinely can't live without it.
In this episode I'm unpacking why so many of us resist journalling, what it actually is when you strip away the pretty notebooks and the Pinterest prompts, and how to start writing freely, even if you swear you're not a writer. I'm also sharing what's changed for me since I embedded this as a daily ritual, including the fact that most of my podcast episodes and content ideas now spark from my journal.
If you've been searching for answers about your next move, your offers, your direction, what if those answers are already inside you, and the only thing missing is a practice that lets them surface?
The resistance - why "I'm not a writer," "I don't have time," and "it feels self-indulgent" are all worth questioning. And the deeper one: resistance to journalling is often resistance to hearing what you already know.
The difference between journalling to something and journalling from something - prompts and gratitude lists are fine but limited. The real transformation happens when you let the writing move through you without knowing where it's going.
How to actually do it - start with the hand, not the head. Keep the pen moving. Follow the thread, not the topic. Write past the surface stuff. And don't read it back straight away.
What it unlocks for business owners - clarity on direction, better decision-making, more powerful content, and a release valve for the emotional weight of running a business.
The five-day challenge - five minutes, five days, pen on paper, keep the pen moving. Treat it as an experiment, not a lifestyle change.
Want me to keep you accountable? Email the word CHALLENGE to info@gillmoakes.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#205 - What is Distraction REALLY Costing Us?
Episode 205
Monday, April 6, 2026 • Duration 15:11
I’m fresh back from the Grand Union Canal, and a few days on a barge with family. It was one of those beautifully simple trips. Board games, tiny boat-oven pizzas, no screens (at least for the adults!), just a lot of laughing. And somewhere in the middle of steering through a pitch-black, 40-minute-long canal tunnel (whilst getting drenched by freezing water because I, naturally, decided I didn’t need my waterproofs), my brother-in-law Jeremy and I got into one of those conversations.
The unexpectedly deep kind where you end up talking about what it actually means to be present. And it reminded me of something my dad said towards the end of his life that has stayed with me ever since. He was completely bedbound, hadn’t been out of bed for a couple of years, and when I asked him if he was bored, he looked at me like I’d lost the plot. “Bored? Never.” He explained that he’d often pick a moment from his life, his fighter pilot training in Canada, or when he and my mum first married, or a family holiday, and he’d transport himself right back into it. He could relive every vivid detail because he’d actually been in those moments when they were happening.
And that’s what got me thinking about how we live now. We’ve built an entire culture around not being present. We’re scrolling through other people’s lives, capturing everything on camera, filtering, curating, archiving, doing everything except actually being there as we create the memory. I’m not exempt from this, by the way - I’m recording this podcast in the hope that you’ll stop what you’re doing and give me your attention, so let’s not pretend I’m above it.
But we do get to choose. That’s the point. We get to choose where we place our attention, and right now I think most of us are giving it away without even realising. So this episode is an invitation. Leave your phone in another room for an hour. Eat a meal without a screen. Go for a walk without your headphones in. Because at the end of our lives, it won’t be our follower count or our content archive that’s left. It’ll be what we were paying attention to. The things we loved. The people we loved. Let’s make sure we actually let ourselves know it while we have the chance.
This episode is based on my full Substack essay:
Check out digital home on Substack:
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#204 - A Simple Question That Unlocked A Breakthrough For Me
Episode 204
Tuesday, March 31, 2026 • Duration 15:32
I’ve been in a seriously creative season lately. Writing, thinking, meditating, doing all the things that for me are the work, and also, if I’m honest, feeling a bit guilty about it. The newsletter that slipped. The freebie that’s been sitting waiting for an email sequence I haven’t got round to writing. You know how it goes.
And then my sister-in-law asked me one simple question that stopped me in my tracks.
“What would feel good today?”
That’s it. Five words. And I’ve been thinking about it ever since…
What this episode is really about
When she said it, I realised I’d been completely disconnecting from my body’s signals between my morning and evening practices. You see, I have these lovely bookends to my day, meditation, journaling, skincare in bed, but between those mindful bookends, I’d been just cracking on, forcing myself through whatever I think I should be doing, regardless of whether it’s a match for the energy I actually have.
And then I’m making myself wrong when it doesn’t go well.
This episode is me unpacking why that question hit so hard, and what it’s got me thinking about in terms of how we all manage our energy, our attention, and our relationship with our own intuition - our wise inner voice.
This episode covers:
* Why creative seasons can feel like a double-edged sword (and why that guilt is worth examining)
* The problem with “future casting” - loading so much consequence onto today’s small decisions that you’re living a year ahead instead of right now
* How “shoulding yourself in the foot” gradually disconnects you from your intuition
* A simple habit-stacking idea for checking in with your energy throughout the day, not just morning and evening
* The difference between genuine procrastination and forcing yourself to do something that’s just not a match for today (you know the difference, I promise)
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#203 - The Most Radical Business Decision You Can Make Right Now
Episode 203
Wednesday, March 25, 2026 • Duration 30:41
This one's been gnawing at me for a while. I believe we're living through one of the most significant shifts in history for women, and against the backdrop of everything happening in the world right now, I'm convinced that women are the ones who are going to shape what comes next. But to do that, we have to stop apologising for who we are and what we're being called to do.
We have to stop building lighter, safer, watered-down versions of the work we're really here to do, and start treating our soul's calling not as something indulgent, but as the most strategically intelligent business decision we can make.
If you've been keeping the truest version of your work tucked away for later, waiting until you feel more ready, more established, more sure, this episode is for you...
We Are Living Through a Shift
Against everything that's happening in the world, something is moving beneath our feet. Women are being called to lead, to create meaning, to shape what comes next. And that starts with each of us getting honest about what we're here to do, and refusing to compromise on it any longer.
Your Calling Is Not Indulgent
We've been sold this idea that following your soul's calling is unrealistic... some soft, ethereal concept that doesn't belong in a business conversation. I think it's the exact opposite. Your calling is real. It's the thing that won't leave you alone. And pursuing it isn't the opposite of strategy, it is the strategy.
The Reframe: Soul-Led Work Is Commercially Intelligent
Here's the paradigm shift: you don't choose your calling in spite of wanting to make money. You choose your calling and making money is the side effect. When you do the work that's genuinely aligned with who you are, you bring a depth to your business that simply doesn't exist when you're running the lighter version. That depth becomes magnetic. It's what makes people seek you out, invest at higher levels, and become ambassadors for your work.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#202 - The In-Between - How To Stop Feeding What Your Leaving
Monday, March 16, 2026 • Duration 30:37
If you know something in your life or business has run its course but for some reason you can't quite explain, you're still showing up to it like nothing's changed... this one's for you.
I'm talking about the in-between: that uncomfortable space where you're no longer who you were, but not yet fully who you're becoming. And what happens when you keep pouring your energy into what you're leaving instead of redirecting it towards what's next.
In this episode:
~ Why the in-between is an identity shift, not a time management problem
~ My story of leaving corporate and the quiet rebellion of doing less
~ What "minimum viable presence" looks like in practice
~ How to stop marketing offers you no longer want to deliver
~ Giving yourself permission to pull back without calling it failure
~ Rituals for redirecting your energy towards who you're becoming
~ Three journaling prompts to sit with after you listen
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
Legacy and Leadership - Part One
Tuesday, March 10, 2026 • Duration 33:12
So, we just wrapped up part one of our Legacy & Leadership series - a conversation that will span the next four months via posts, notes, podcasts, and 4 livestreams where Deb D | The Intuitive HERoine and I will come together like we did this afternoon to talk about how we see legacy and what it means for us and the women in our respective worlds.
Deb and I share a vision of the world where women, to use Deb’s words, “remember who the f*ck they are and reclaim their heroine status”. It matters to us deeply that women understand that they’re part of a new age where we have crucial work to step up to.
I’m loving the timing of kicking off this series today, following Monday’s episode of ReWild Your Business - #201 - Who’s In Your Corner (The Truth About Successful Collaborations).
Enjoy this conversation - part two to follow next month, but in the meantime let’s open the conversation.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit gillmoakes.substack.com
#201 - Who's in Your Corner?
Episode 201
Monday, March 9, 2026 • Duration 41:06
Fresh off the 200 episode milestone and I'm still glowing from all your gorgeous messages - thank you, you wonderful humans!
This week I'm talking about something that is genuinely close to my heart: collaboration. I don't mean the surface-level let's-swap-email-lists kind that gets bandied about online. I mean the kind that expands who you both are and what you're capable of doing.
What I Cover in This Episode
~ Why most collaboration advice misses the point
~ The four collaborations I'm currently involved in:
Rebecca Gunter: Stoned Fruit, and our upcoming joint venture, Brandtherapy
Deb Driscoll, founder of the Be HER Collective, and our upcoming live series, Legacy & Leadership
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#200 - 20 Lessons Learned From Recording 200 Episodes of the ReWild Your Business podcast
Episode 200
Monday, March 2, 2026 • Duration 31:48
Two hundred episodes… WTF! I genuinely wasn’t sure when I hit record on episode one whether there would be a second. And here we are.
This isn’t a ‘best of’ clip show or a trip down memory lane for its own sake. I’m sharing the twenty things I know now that I wish I’d known at the beginning, about podcasting, about business, about showing up consistently when it feels pointless, and about what it actually takes to build something that lasts.
If you’re a podcaster, thinking about starting a podcast, or you’ve got one that’s been gathering dust because you lost momentum, this one’s for you.
Here’s a little tease of some of the lessons…
On keeping going when it feels pointless
There WILL be stretches, sometimes long ones, where you feel like you’re just talking into the void. Downloads are disappointing. Your inbox is silent. You hit publish and get nothing back. Keep going anyway. The people who need your show will find it, sometimes months or years after you recorded it, at exactly the moment they need it. The quiet periods aren’t a sign you’re failing. They’re part of the process.
On consistency as a competitive advantage
Podcasting is one of the few places where showing up, week after week, even imperfectly, is genuinely enough to stand out. MOST podcasters can’t do it. Your listeners make you part of their routine. When you disappear without warning, you break something. That trust is fragile and worth protecting.
On sound quality - the one non-negotiable
People will forgive you for fluffing your words. They will not forgive bad audio. This is not a soft suggestion. Poor sound quality creates physical resistance in your listener and they WILL click away - not because they’re not interested in what you have to say, but because they can’t stand listening to poor quality audio. Who can?! Invest in your sound. Everything else is optional. Your audio is not.
On finding your Linah
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
#199 - The One About Substack
Episode 199
Monday, February 23, 2026 • Duration 17:10
Big news this week, the ReWild Your Business podcast has a new home. I've moved it over to Substack, and in this episode I'm sharing exactly why, what I've changed my mind about, and how I'm planning to use Substack as my central media hub going forward.
If you've been curious about Substack, whether it's worth exploring, whether the SEO issues are still a thing, whether it's actually just for writers, then this episode is for you. I'm coming at it as someone who dismissed it for years and has now done a complete 180.
Why I Changed My Mind About Substack
For a long time I was repeating other people's opinions about Substack as if they were my own - the closed shop problem, the SEO limitations, the "it's only useful if your clients are writers" narrative. I hadn't done my own due diligence, and I'm calling myself out on that. Because Substack has evolved enormously, and it's time to update the story.
The LinkedIn Thing
I'm not deleting my account, but I'm being honest: I'm over trying to crack the LinkedIn algorithm. Six and a half thousand followers and I still can't reliably reach the people I'm connected to on purpose. I don't create content to please algorithms, and Substack feels like a breath of fresh air by comparison.
What's Actually Changed on Substack
The SEO has improved significantly, it's no longer the closed shop it once was
You can use it as a full media hub - newsletter, podcast, video, live events, community
Notes gives you a social media-style space without being fully algorithm-dependent
You can go as simple or as complex as you like
How I'm Using It
The podcast now lives inside Substack (you can still listen on Apple, Spotify, YouTube, nothing changes for you there). I'm also experimenting with going live, including a four-part collaboration series with the brilliant Deb D. And I've opened a paid membership - the most accessible and simple way to work with me, with resources and monthly Zoom calls, without the over-engineered complexity that's put me off memberships in the past.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
ReWild Your Business is a global top 3% podcast. If this episode resonated, a review goes a long way - thank you SO much.
Before you attack your to-do list today, just pause and ask it. What would feel good today? Not as a life strategy. Just today.
Mentioned in this episode
The Work That Matters - a reflective workbook I’ve created, full of prompts to help you tune back into the work you’re truly here to do. There’s no fancy opt-in page yet (see: creative season, email sequences, the irony is not lost on me), so just drop me an email at gill@gillmoakes.com and I’ll send you the editable PDF straight back. It’d make a lovely thing to work through over Easter if you’re taking a bit of time off.
ReWild Your Business is a global top 3% podcast. If this one resonated, a review goes a long way, thank you SO much x
So many women are keeping the truest version of their business hidden away in a Google doc - waiting until they're more established, until the timing's better, until they feel more ready. And later never comes. Or worse, it does, and with it comes the grief for all the time spent on the diluted version.
The Ceiling of Effort-Only Growth
You can build a business on best practices and hard work alone, but there's a ceiling to it. Growth built purely on effort without alignment is innately unsustainable. Real exponential growth, the kind that creates legacy and impact, is built on resonance, on how deep you're willing to go.
A Question to Sit With
If you weren't afraid of failing, and if you weren't afraid of what people would think, what would you build?
Free Resource
I’ve created a free workbook filled with prompts and questions to help you unearth what’s true for you. It’s deep work (I’m not apologising for it, but prepare to confront some demons) and it’s designed to help you take the first step towards doing the work that’s the fullest expression of what you’re here to do…
This podcast now lives on Substack - if you're not already subscribed, come and find me. All podcast episodes and long-form articles are free. If you'd like to join me live for hot seat coaching and co-working sessions a couple of times a month, The Wild Work membership is just £15/month.
A proper shout-out to my podcast editor Linah Macharia, who has been with me since episode one. A great editor is a creative partner who holds the continuity of your show in a way you simply can’t when you’re too close to it. If you find someone who gets what you’re building and shows up for it consistently, treasure them.
On niche, evolution, and the show telling you what it wants to be
The other sixteen lessons cover everything from why your worst episodes teach you the most, to why silence in an interview is gold, to how your backstory is your greatest asset rather than something to hide. We talk about marketing without performance, building for permanence over trending, and what it means when your audience wants to know you, not just learn from you.
The One That Matters Most
Begin before you’re ready. And then keep beginning.
That’s it. That’s the whole thing.
A Note on This Show
This podcast started as a way to share what I know about building a business that actually fits the person running it. It has become something much bigger than that. A record of my own evolution, a community of women who are done performing their way through entrepreneurship, and proof that the quiet, consistent, relationships-first approach works.Thank you for being here. Whether you’ve been with me since episode one or this is the first episode you’ve ever heard, welcome. There’s plenty more to come.
If this episode resonated and you’re ready to build a business that actually fits you, one rooted in authenticity, depth, and real relationships rather than algorithm-chasing, here’s how we can work together:
Legacy: High level 1:1 coaching. Bespoke, deep, and built around you.
Mastery: A DIY program for early-stage coaches ready to build the foundations properly from the start.
*If this episode hit home, please share it with someone who needs to hear it - another podcaster who’s losing faith, a coach who keeps putting off hitting record, or anyone who needs a reminder that beginning imperfectly is still beginning.
It's where I can show up as my whole self without performing for an algorithm or shrinking to fit a platform's rules. It's where the writers I most admire are doing their most generous, accessible work. I want to create that same sense of depth and connection for you.
And with my book in progress, Substack feels like the natural home for the writing side of everything I'm building.
Come and have a dig around, it's still a work in progress and I'd love your company as it evolves. Free subscribers get all the newsletters and the podcast. Paid members get a more personal layer of access, including 2 monthly Zoom calls.
If anything on the Substack feels confusing or you think the navigation could be clearer, please do drop me a line: info@gillmoakes.com - genuinely helpful feedback very welcome.
Claire Venus - Sparkle on Substack - If you're thinking of starting or growing a Substack, she is the resource. Down to earth, practical, zero gatekeeping. Highly recommended. https://sparkleon.substack.com/
Beth Kempton - SoulStack - Beautiful, generous writing for anyone interested in developing their writing practice. https://bethkempton.substack.com/
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