Results by Design: UX Insights for Business Leaders – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

Results by Design: UX Insights for Business Leaders

UpTop

Business

Frequency: 1 episode/27d. Total Eps: 19

Welcome to “Results by Design: UX Insights for Business Leaders,” the podcast that dives deep into the world of UX design, strategy, and insights, with a laser focus on reducing friction at those critical moments in the customer journey.

Our mission is to equip business leaders like you with the knowledge and tools needed to leverage UX methods and strategies to achieve tangible business outcomes and create lasting value. In each episode, we bring you expert interviews, real-world case studies, and practical advice to help you navigate the complex landscape of user experience design.

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization. Whether you’re a seasoned executive or just starting to explore the world of UX, “Results by Design” is your go-to resource for unlocking the potential of user experience to achieve remarkable results. Tune in, take action, and design your way to success!

Learn more about us and visit our website!
https://uptopcorp.com/

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇬🇧 Great Britain - marketing
29/09/2025
#64
🇫🇷 France - marketing
28/05/2025
#84
🇫🇷 France - marketing
27/05/2025
#56
🇫🇷 France - marketing
09/03/2025
#90
🇫🇷 France - marketing
08/03/2025
#76
🇫🇷 France - marketing
07/03/2025
#38

Spotify

No recent rankings available

Shared links between episodes and podcasts

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https://uptopcorp.com/
73 shares
https://www.deezer.com/us/show/1000450772
19 shares
https://www.listennotes.com/podcasts/results-by-design-ux-insights-for-business-XK43q9jOVP1/
19 shares

https://www.linkedin.com/company/uptopcorp/
36 shares
https://www.linkedin.com/in/wooman206/
30 shares

RSS feed quality and score

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RSS feed quality

Good

Score global : 73%

Publication history

Monthly episode publishing history over the past years.

Year

Latest published episodes

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How to Measure the Impact of UX Design

Season 1 · Episode 17

Friday, February 21, 2025 • Duration 40:13

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, hosts Craig Nishizaki and Michael Woo dive into the essential topic of measuring the impact of UX design. UX is often seen as difficult to quantify, but tying UX metrics to business outcomes is crucial for securing investment, optimizing user experiences, and driving measurable success.

🔍 What You’ll Learn:

Why UX is a critical business investment, not just a visual enhancement
How to conduct benchmark studies to measure UX improvements
The key UX metrics that connect to business KPIs like revenue and retention
How to balance quantitative and qualitative research for deeper insights
Real-world examples of UX optimizations that led to major business gains

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Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

Michael Woo | Head of Design, UpTop: https://www.linkedin.com/in/wooman206/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/

Website: https://uptopcorp.com/

Twitter [X}: https://twitter.com/UpTopCorp

YouTube: https://www.youtube.com/@uptopcorp

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PODCAST Links

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Amazon Music/Audible

Apple Podcasts

Deezer

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From Insights to Impact: Acting on Customer Journey Maps

Season 1 · Episode 16

Friday, January 10, 2025 • Duration 30:58

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, hosts Craig Nishizaki and Michael Woo dive deep into the journey mapping process and explore how businesses can identify opportunities for innovation, drive impactful solutions, and align user needs with business goals. Learn how to move beyond the basics of journey mapping to frame opportunities effectively, generate creative solutions, and validate them for maximum impact.

🔍 What You’ll Learn:

Leveraging "How-Might-We" Statements for Problem Framing
Common Mistakes in Identifying Opportunities
Techniques for Generating and Prioritizing Solutions
Validating Ideas Through Usability Testing
Communicating UX Impact to Key Stakeholders

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

Michael Woo | Head of Design, UpTop: https://www.linkedin.com/in/wooman206/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/

Elements of an Effective B2B Web Strategy

Season 1 · Episode 7

Friday, April 26, 2024 • Duration 25:12

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, hosts Craig Nishizaki and Michael Woo discuss the essential elements of a successful B2B web strategy and explore the importance of grounding the strategy with clear business goals, defining target personas, and casting a visionary UX and web content strategy.

Learn about:

Where teams go wrong in developing their web strategy
Finding the right data and insights to inform the strategy
How UX strategy and Web content strategy are Interrelated
How UX strategy and Web content strategy are related to a successful web strategy

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

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Connect with UpTop

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How to Create Velocity and Alignment for Your Vision

Season 1 · Episode 6

Friday, April 5, 2024 • Duration 23:36

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, we journey into integrating Design Thinking and Lean UX methods into practical workflows. With over 16 years of experience, Michael Woo—Director of UX at UpTop—shares candid reflections and pivotal moments from his career, shedding light on the evolution of design methodologies and problem-solving approaches.

🔍 Learn about:

Applications of Design Thinking and Lean UX Method in Problem-Solving
Design Thinking as a Mindset
Origin of UpTop’s UX Strategy Sprint Process
Role of Structured Processes in Company Breakthroughs
Difference Between UX Strategy Sprint and Envisioning Sprint

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

[eBook] A Guide to UX Strategy Sprints, UpTop: https://bit.ly/3IJmVvt

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Connect with UpTop

The Advantage of an External Perspective in UX Design

Season 1 · Episode 5

Friday, March 1, 2024 • Duration 16:29

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, Michael Woo is joined by one of his team members, Cristie Shrader, Product Designer, to talk about the advantage of having an external perspective in UX design.

Let’s unpack the insights and experiences of a seasoned design consultant, exploring how they tackle dilemmas, overcome challenges, and foster productive client relationships.

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

Cristie Shrader | Product Designer, UpTop: https://www.linkedin.com/in/cristieschrader/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/

Website: https://uptopcorp.com/

Twitter [X}: https://twitter.com/UpTopCorp

YouTube:

Breaking Barriers: Strategies for Conquering Digital Business Challenges

Season 1 · Episode 4

Friday, February 2, 2024 • Duration 27:36

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, we tackle the intricate world of digital business and uncover five of the most common challenges organizations encounter when striving to build a successful digital business. 🌐

In this insightful exploration, we break down the barriers that hinder many businesses from achieving digital excellence. Whether you're a seasoned entrepreneur or just starting, understanding these challenges is crucial for navigating the digital landscape.

🔍Learn about:
1️⃣ Leadership and Vision
2️⃣ The Problem with Departmental Silos
3️⃣ How to Choose the Best Team Members
4️⃣ The Importance of Having Good Processes in Place
5️⃣ Is Your Company Operations-Minded or Innovations-Minded?

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/ Website:

Evolving B2B Buyer Journeys: Reframing Your B2B Website for Today's Buyers

Season 1 · Episode 3

Friday, January 12, 2024 • Duration 30:01

Join our Results by Design panel and guest, Deborah Roberts, Senior UX Designer at UpTop, in a thought-provoking episode exploring the evolution of B2B buyer behaviors and their profound impact on website dynamics 🚀

In our latest episode, we discuss how B2B buyer behavior has changed over the past five years, what is now obsolete or ineffective on your B2B website because of these changes in B2B buyer behavior, and what to do about it.

🎯 Key Takeaways:

Unraveling the transformed enterprise B2B buyer journey
Identifying redundant B2B website practices in the face of these changes
Warning signs signaling larger underlying issues

Join us as we explore expert approaches to elevate your products, optimize customer interactions, and steer your organization toward unparalleled success. Tune in now and revolutionize your business strategies!

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Episode Particulars
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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/
Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/
Deborah Roberts | Sr. UX Designer, UpTop: https://www.linkedin.com/in/deborahrobertsdesign/

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Episode Context
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Gartner Win More B2B Sales Deals Report: https://www.gartner.com/en/sales/insights/win-more-b2b-sales-deals

G2 2023 Software Buyer Behavior Report:
https://research.g2.com/2023-buyer-behavior-report

DNA of a Successful UX Strategy: Great UX is the Engineering of the Entire Experience, Not Just the Design of the Screens

Season 1 · Episode 2

Friday, December 1, 2023 • Duration 29:21

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

Join our hosts Craig and Mike as they unravel the intricacies of creating impactful user experiences that extend beyond aesthetics, delving into the very engineering that shapes the entire user journey. Learn valuable insights into the holistic approach that defines UpTop's commitment to delivering impactful and cohesive user experiences.

Whether you're a business leader or a UX enthusiast, this episode offers a deep dive into the philosophy that sets UpTop apart in the world of UX.

Tune in as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

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Episode Particulars

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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/
Website: https://uptopcorp.com/

Driving Business Growth With UX Strategy: Insights for Businesses Leaders

Season 1 · Episode 1

Friday, November 17, 2023 • Duration 23:54

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In the inaugural episode of our series, we dive into the realm of User Experience (UX) design and strategies, shedding light on how these essential components empower business leaders to steer their organizations toward unparalleled growth and success.

We cover:

How “Results by Design” was born
UX methods in delivering business outcomes
The direct value of UX design
How UX Design Gives You The Edge

Episode Particulars

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Craig Nishizaki | Head of Business, UpTop: https://www.linkedin.com/in/craignishizaki/

Michael Woo | Director of UX, UpTop: https://www.linkedin.com/in/wooman206/

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Connect with UpTop

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LinkedIn: https://www.linkedin.com/company/uptopcorp/
Website: https://uptopcorp.com/

Twitter [X}: https://twitter.com/UpTopCorpYouTube:

Uncovering Pain Points: How Qualitative Research Improves Customer Experience

Season 1 · Episode 15

Thursday, December 12, 2024 • Duration 25:37

Welcome to UpTop’s podcast series, Results by Design: UX Insights for Business Leaders!

In this episode, Michael Woo chats with Cristie Schrader, a seasoned UX researcher and product designer at UpTop, about the transformative role of qualitative research in creating exceptional customer experiences.

From identifying emotional pain points to bridging the gap between customer needs and business goals, Cristie shares real-world examples and best practices from her extensive experience, including consulting for the world’s largest e-commerce company.

🔍 What You’ll Learn:

Why qualitative research is essential for uncovering customer pain points
How qualitative and quantitative research complement each other
Best practices for conducting impactful qualitative studies
Real examples of using insights to influence product roadmaps
The power of empathy in UX design

Join us as we explore innovative approaches to enhance your products and services, optimize customer interactions, and ultimately drive success for your organization.

Learn more about and visit our website: https://uptopcorp.com/

Tags: UX design, UX strategy, user experience, business strategy, qualitative research, quantitative research

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Episode Particulars

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Michael Woo | Head of Design, UpTop: https://www.linkedin.com/in/wooman206/

Cristie Shrader | Product Designer, UpTop: https://www.linkedin.com/in/cristieschrader/

Results by Design: UX Insights for Business Leaders – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

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Latest published episodes

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Apple Podcasts

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Results by Design: UX Insights for Business Leaders – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other13

LinkedIn9

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Other13

LinkedIn9

Youtube2