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Explore every episode of the podcast Quilting on the Side

Dive into the complete episode list for Quilting on the Side. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Let us Reintroduce Ourselves: Meet 2026 Andi & Tori17 Feb 202600:49:07

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In this episode of Quilting on the Side, Andi and Tori reflect on their journey since the podcast's inception, discussing significant changes in their businesses, personal growth, and the evolution of their creative identities. Tori shares her transition to full-time coaching and the launch of her self-publishing incubator, while Andi highlights her success with YouTube and the development of her quilting patterns. They explore the realities of running a quilting business, the importance of work-life balance, and the lessons learned along the way, culminating in advice to their past selves.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Introduction and Business Evolution
03:46 Tori's Transition to Full-Time Business
11:05 Andi's Journey and YouTube Success
17:00 Tori's Rebranding and New Identity
24:12 The Reality of Quilting as a Business
29:43 Work-Life Balance and Daily Routines
36:31 Reflections on Pattern Design
42:32 Advice to Our Past Selves

Want More Quilting Business Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 



Support the show

If you want more support with your quilting business, make sure to hit follow.

Digital Marketing Basics for Quilting Businesses 10 Feb 202600:28:43

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In this conversation, Andi and Tori McElwain delve into the essentials of digital marketing for business owners, focusing on how to effectively show up online. Tori shares her insights on the importance of building an email list, nurturing leads through content, and the critical role of launching products. They discuss strategies for managing multiple projects and the significance of documenting the creative process to engage audiences. The conversation emphasizes the need for a structured approach to digital marketing, making it easier for entrepreneurs to connect with their audience and drive sales.

If you need a community to bounce ideas off of, join our on Patreon!

If you are looking for Digital Marketing help, join Tori's Digital Marketing Coaching Program. 

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Introduction to Digital Marketing for Quilters
03:44 Understanding the Lead Strategy
08:42 Content Strategy: Building Trust and Authority
12:11 The Launch Strategy: Converting Leads to Sales
18:45 Adjusting Launch Strategies for Different Products
23:33 Creating Content While Staying Inspired

Want More Quilting Business Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 



Support the show

If you want more support with your quilting business, make sure to hit follow.

Virtual Quilting Summits: Andi in the Hot Seat! 11 Nov 202500:40:51

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In this episode of Quilting on the Side, Tori interviews her co-host Andi about her experiences participating in four virtual quilting summits this year (2025). They discuss the rise of virtual summits in the quilting community, the benefits of collaboration, and the importance of audience engagement. Andi shares insights on preparing for a summit, the importance of follow-up strategies, and the role of lead magnets in building an email list. The conversation emphasizes the value of data collection and marketing strategies to maximize the impact of summits on business growth.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters

00:00 Introduction to Virtual Summits in Quilting
04:15 The Benefits of Collaboration and Community
07:03 Choosing to Participate in Summits
10:01 Testing Ideas Through Summits
12:48 Engagement and Audience Building
15:38 Impact on Business and Sales
18:20 Follow-Up Strategies After Summits
21:24 Preparing for a Summit
24:10 Marketing and Promotion Strategies
27:02 Interacting with Summit Organizers
30:16 Final Thoughts on Summit Participation

See previous Episodes on summits:

"My Summit Story" 

Listen to Tabatha's Interview Here! (Mentioned in this podcast)


Subscribe to Andi's YouTube! CLICK HERE


Want More Quilting Business Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts

Support the show

If you want more support with your quilting business, make sure to hit follow.

Unlocking YouTube Success with Meredith Marsh04 Nov 202500:50:04

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In this episode of Quilting on the Side, Andi and Tori interview Meredith Marsh, a YouTube expert, who shares her entrepreneurial journey, insights on content creation, and the evolving landscape of video marketing. 

Meredith discusses the importance of community building through memberships, the relevance of blogging alongside video content, and the impact of AI on content creation. She also provides practical advice for new YouTubers, strategies for working with brands, and guidance on choosing the right tools for online courses. The conversation wraps up with rapid-fire questions that reveal Meredith's personal preferences and insights into her creative process.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Introduction to YouTube Expertise
00:30 Meredith's Entrepreneurial Journey
04:18 Navigating Content Evolution and Rebranding
06:31 Starting a New YouTube Channel
08:34 The Relevance of Blogging in the Video Era
10:29 AI's Impact on Content Discovery
13:19 Building a Community through Membership
13:52 Choosing the Right Platform for Courses
18:14 The Importance of Taking Action
25:13 Working with Brands and Sponsorships
27:16 Navigating Brand Collaborations
29:41 Aligning Content with Audience Interests
34:07 Essential Tools for Video Creation
38:25 The Rewards of Content Creation
42:30 Finding Inspiration in Unconventional Places

Guest Links

Meredith Marsh on YouTube

Crush it on Camera Playlist: CLICK HERE


Want More Quilting Business Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts



Support the show

If you want more support with your quilting business, make sure to hit follow.

Collaboration Over Competition: Actions to help grow the quilting industry as a solopreneur28 Oct 202500:41:20

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In this episode of Quilting on the Side, Andi and Tori discuss the importance of building a community within the quilting industry. They explore mindset shifts necessary for collaboration, overcoming self-doubt, and creating a welcoming environment for all quilters. The conversation emphasizes the value of featuring each other's work, forming symbiotic relationships, and engaging in local business collaborations. They also touch on the significance of sharing platforms and personal stories, networking, and the need for fair pricing strategies. The episode concludes with a call to celebrate wins together and support one another in the quilting journey.

Additional Resources Mentioned in the Podcast: 

Click here to listen to the Collaboration Episode

Click here to listen to the Price to Thrive Episode

Rachel Rodgers We Should All Be Millionaires

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters

00:00 Building Community in Quilting
03:38 Mindset Shifts for Collaboration
07:31 Overcoming Self-Doubt in Business
10:22 Creating a Welcoming Environment
12:29 Featuring Each Other's Work
14:50 Symbiotic Relationships in Quilting
18:32 The Power of Local Meetups
21:53 Sharing Stories to Connect
25:58 Pricing Strategies for Success
31:39 Celebrating Wins Together

Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 



Support the show

If you want more support with your quilting business, make sure to hit follow.

The Art of Quilt Design with Laureen Smith21 Oct 202501:02:16

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In this episode of Quilting on the Side, host Andi and co-host Tori welcome Laureen Smith, a prolific quilt designer and former chemical engineer. Laureen shares her journey from the corporate world to quilting, detailing her early experiences with needlework and how they shaped her passion for quilting. She discusses her transition into quilt design, the challenges of working with fabric manufacturers, and her innovative approach to three-dimensional fusible applique. 

The conversation also touches on the business side of quilting, including pattern writing and the importance of community engagement. Laureen's insights into the creative process and her rapid-fire responses provide a comprehensive look at her quilting journey and the industry.

Chapters
05:48 Laureen's Journey into Quilting
11:23 The Business of Quilt Design
18:12 Navigating Fabric Manufacturer Relationships
23:53 The Art of Pattern Writing
33:18 Exploring Three-Dimensional Fusible Appliqué
34:14 The Art of Fusible Applique
39:27 Innovative Techniques in Quilting
43:13 Building a Quilting Business
49:43 Inspiration and Creative Process
54:24 Connecting with the Quilting Community

Connect with Laureen Smith

www.TourmalineThymeqQuilts.com 

IG @ttquilts

FB @tandtquilts

YouTube @tourmalinethymequilts3628

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts




Support the show

If you want more support with your quilting business, make sure to hit follow.

Creative Solutions for Quilt Samples14 Oct 202500:34:01

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In this episode of Quilting on the Side, Andi and Tori discuss the challenges quilt business owners face with accumulating sample quilts. They explore various options for managing these samples, including giving them away, repurposing them into wearable art, and selling them. The conversation delves into the difficulties of pricing handmade quilts and the importance of finding the right market to sell them effectively. The hosts share creative ideas for repurposing quilts and highlight the significance of targeting affluent areas for selling quilts.

Chapters
00:00 Navigating the Quilt Sample Dilemma
04:00 Creative Repurposing of Quilts
06:50 Selling Samples: Challenges and Opportunities
12:56 Finding the Right Market for Quilts
18:35 Planning for Fabric Samples
21:34 Choosing Timeless Color Schemes
23:19 Dealing with Mistakes in Quilting
25:58 Creative Solutions for Quilting Errors
29:09 Community Engagement and Selling Quilts

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts


Support the show

If you want more support with your quilting business, make sure to hit follow.

From Hobby to Business: Our Chat with Tasha Haynes07 Oct 202500:36:09

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In this episode of Quilting on the Side, host Andy welcomes Tasha Haynes, a passionate quilter who transitioned from a hobbyist to a business owner. Tasha shares her journey of starting quilting in 2015, the challenges of turning her passion into a business, and the importance of community in the quilting world. She discusses her experiences with selling patterns on Etsy and her personal website, the growth of her YouTube channel, and the balance of family life with her entrepreneurial endeavors. Tasha also offers valuable insights on lessons learned in business and the importance of focusing on one strong lead magnet for email lists.

Chapters
00:00 Introduction to Tasha Haynes and Her Quilting Journey
02:46 Transitioning from Hobby to Business
05:44 Navigating Sales Channels: Etsy vs. Personal Website
08:50 The Growth of Tasha's YouTube Channel
11:48 Creating a Supportive Quilting Community
14:53 Exploring Future Business Avenues
17:48 Balancing Family Life with a Quilting Business
20:51 Lessons Learned in Business
23:15 Rapid Fire Questions and Closing Thoughts

Connect with Tasha:

Membership: https://clubhouse.tashaquilts.com/ 

YouTube: https://www.youtube.com/@TashaQuilts 

Instagram: https://www.instagram.com/tashaquilts/ 

Website & Blog: https://tashaquilts.com 


Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts



Support the show

If you want more support with your quilting business, make sure to hit follow.

Lessons from 75 Episodes of Quilting on the Side30 Sep 202500:35:42

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In this celebratory episode of the Quilting on the Side podcast, hosts Andi and Tori reflect on their journey through 75 episodes, sharing lessons learned, the importance of authenticity, and the value of community. They discuss the challenges faced in podcasting, the significance of structure and organization, and how technology has aided their efficiency. The conversation emphasizes the power of real stories and the growth of their community, highlighting that success is not just about numbers but about meaningful connections.

Chapters

00:00 Celebrating 75 Episodes: A Journey of Perseverance
06:57 Real Stories Over Perfect Advice
12:04 Navigating Struggles: Monetization and Promotion
17:28 The Importance of Structure and Preparation
24:45 Community Over Algorithms: Building Connections
34:28 Exploring Pattern Design and Technology
37:24 Networking and Organic Growth in Quilting

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts

Support the show

If you want more support with your quilting business, make sure to hit follow.

The Crossroads of AI and Quilting with Theresa 23 Sep 202500:49:31

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In this episode of Quilting on the Side, hosts Andi and Tori welcome Teresa, the AI Quilter, who shares her journey from the semiconductor industry to the world of quilting and artificial intelligence. Teresa discusses her passion for teaching AI concepts to various audiences, including quilters, and addresses the ethical concerns surrounding AI-generated art. 

She emphasizes the importance of understanding AI's capabilities and how it can enhance creativity without replacing the human touch. The conversation also covers marketing strategies for solopreneurs and concludes with rapid-fire questions that reveal Teresa's inspirations and insights into the quilting community.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters

00:00 Introduction to Teresa, the AI Quilter
04:42 The Journey into AI and Quilting
17:09 Ethics and Copyright in AI Art
23:55 Leveraging AI for Creative Processes
35:57 Marketing Tips for Solopreneurs
44:32 Rapid Fire Questions and Closing Thoughts

Connect with Theresa:

Instagram: https://www.instagram.com/theaiquilter/

YouTube: https://www.youtube.com/@TheAIQuilter 

Get her book, Digital Muse: Bringing AI Into Your Creative Process, and her patterns: https://theaiquilter.com/shop 

Heard about the Self Publishing Incubator? Click here to see more. 

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts



Support the show

If you want more support with your quilting business, make sure to hit follow.

Navigating Black Friday: Holiday Sales Strategy 16 Sep 202500:38:58

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In this episode of Quilting on the Side, Andi and Tori discuss effective holiday planning strategies for small businesses, particularly in the quilting industry. They explore the pros and cons of participating in Black Friday sales, emphasizing the importance of planning ahead to maximize profits while maintaining a balance between business and personal life. The conversation highlights the significance of community engagement, sustainable marketing practices, and the necessity of preparing for the new year to ensure ongoing success.


Chapters
00:00 Holiday Planning for Success
03:55 Pros and Cons of Black Friday Sales
10:27 Strategies for Effective Sales
17:22 Creating a Sustainable Sales System
23:57 Focusing on Community and Engagement
27:22 Planning Ahead for the New Year

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts



Support the show

If you want more support with your quilting business, make sure to hit follow.

How to Handle Controversy, Difficult Conversations, & More with Dara Tomasson09 Sep 202500:40:46

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In this powerful episode of Quilting on the Side, Tori and Andi welcome back their favorite coach for quilters, Dara Tomasson, for a timely conversation about mindset, controversy, and emotional resilience in business. Together, they explore how to navigate emotionally charged situations, set healthy boundaries, and separate self-worth from business outcomes - especially in today’s divided social and economic climate (in the US at least!). 

Dara shares why reaching a neutral emotional state leads to clearer decision-making, and how curiosity and inspiration in everyday life can fuel both personal and professional growth. This episode is especially relevant for quilt pattern designers, teachers, and longarm quilters navigating challenges like tariffs, scarcity mindset, and conflicting beliefs while growing a sustainable business.   

Chapters
00:00 The Importance of Mindset in Business
04:09 Reaching a Neutral State for Better Decisions
06:35 Separating Self-Worth from Business Outcomes
11:47 Navigating Emotional Challenges in Business
18:14 Establishing Boundaries in a Divided Society
26:56 Having Difficult Conversations
31:42 Understanding Mental Health in Business
34:44 Finding Inspiration in Everyday Life

Connect with Dara Tomasson:

Want to Support the Podcast and Unlock Exclusive Perks and Content?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts

Support the show

If you want more support with your quilting business, make sure to hit follow.

Navigating Conflict in a Chaotic World with Dara Tomasson03 Feb 202600:38:14

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In this engaging conversation, Andi and our guest Dara Tomasson explore the complexities of navigating conflict, overcoming self-sabotage, and finding joy in business. They discuss the importance of emotional resilience, the impact of imposter syndrome, and the necessity of taking control of one's reactions in a chaotic world. Dara shares her insights on personal growth, the creative process, and the significance of community support in achieving success. The discussion emphasizes the need for continuous evolution and the power of choice in shaping one's path.

Passed Episode mentioned on this episode: How to Handle Controversy, Difficult Conversations, & More with Dara Tomasson

Descript mentioned by Dara and Andi

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Navigating Conflict and Emotional Resilience
14:41 Overcoming Imposter Syndrome and Self-Sabotage
26:14 Finding Joy and Purpose in Business
36:06 Embracing Growth and Learning from Setbacks

Connect with Dara Tomasson:


Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 



Support the show

If you want more support with your quilting business, make sure to hit follow.

Put Your Expertise in Print: Self-Publishing for Creative Entrepreneurs 02 Sep 202500:52:33

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In this episode of Quilting on the Side, Andi and Tori discuss the journey of self-publishing, particularly in the quilting community. They share their personal experiences, reflection questions for aspiring authors, and the realities of the publishing process, including financial aspects and marketing strategies. Tori introduces the Self-Publishing Incubator, a program designed to support individuals in their publishing journey with a team of experts.

Want to join the Self-Publishing Incubator? CLICK HERE!

Key Takeaways:

  • Self-publishing can be a fulfilling dream for many.
  • Reflection questions can help determine if writing a book is right for you.
  • Identifying your expertise is crucial for writing a book.
  • Passion and curiosity can drive your writing topics.
  • People often seek advice from you based on your skills.
  • Self-publishing allows for creative control over your content.
  • Financial realities of publishing can be challenging but manageable.
  • The publishing process requires careful planning and documentation.
  • Low-content books can be a viable publishing option.
  • Support systems like the Self-Publishing Incubator can facilitate the publishing journey.

Mentioned in the Episode: Published! The Proven Path From Blank Page To 10,000 Copies Sold


Chapters

00:00 The Journey of Self-Publishing
14:28 Deciding Between Fiction and Non-Fiction
25:00 The Self-Publishing Experience
28:42 The Journey of Self-Publishing
33:01 Understanding Book Pricing and Profitability
35:35 The Importance of Quality in Publishing
40:02 The Role of Editors in the Publishing Process
44:06 Exploring Low Content Publishing
48:56 Launching the Self-Publishing Incubator

Want to Support the Podcast and Unlock Exclusive Perks and Content?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 

Support the show

If you want more support with your quilting business, make sure to hit follow.

All About Fabric Design with Riley Blake Designer Jennifer Long26 Aug 202500:58:50

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In this episode of Quilting on the Side, Andi and Tori chat with Jennifer Long of Sew a Story about her journey from a hobbyist quilter to a successful fabric designer and membership founder. Jennifer shares her early experiences with quilting, how she transitioned her passion into a business, and the challenges she faced along the way, including a significant rejection that ultimately led to her growth as a designer. The conversation delves into the importance of crafting connections with children through sewing, the intricate process of fabric design, and the balance between creativity and business. Jennifer emphasizes the value of community and connection in her work, and she shares exciting new projects aimed at fostering creativity in families.

Chapters
00:00 Introduction to Quilting and Crafting Journey
01:53 Transitioning from Hobby to Business
05:35 Overcoming Rejection in Fabric Design
10:14 Current Business Ventures and Future Plans
19:23 The Importance of Crafting Connections
23:37 The Fabric Design Process Explained
32:13 Balancing Creativity and Business Tasks
38:38 The Circle of Security and Personal Growth
41:08 Prioritizing Opportunities and Energy Management
47:09 Finding Inspiration in Art and Storytelling
51:55 Connecting with the Community and Future Plans

Connect with Jennifer Long:

Want to Support the Podcast and Unlock Exclusive Perks and Content?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 

Support the show

If you want more support with your quilting business, make sure to hit follow.

Market Research & Trends in the Quilting Industry19 Aug 202500:28:37

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Summary
In this episode, Andi and Tori celebrate the launch of Season Five, reflecting on their experiences at the H & H event and discussing the importance of recognizing trends in the quilting industry. They explore the concept of 'bed rotting' and its connection to sleep trends, as well as Tori's transition to full-time entrepreneurship. The conversation delves into market research strategies, emphasizing the significance of understanding one's ideal customer and engaging with the community. They wrap up by inviting listeners to join their Patreon for deeper engagement and support.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Takeaways

  • Season five marks a significant milestone for the podcast.
  • Tori's experience at H & H was more focused and goal-oriented this year.
  • Learning to notice trends can enhance marketing strategies.
  • The concept of 'bed rotting' reflects a shift in lifestyle and relaxation.
  • Tori has transitioned to full-time entrepreneurship, focusing on course design and digital marketing coaching.
  • Understanding your ideal customer is crucial for effective marketing.
  • Market research can be simple and quick to conduct.
  • Engaging with your audience helps identify trends and needs.
  • We offer a community on Patreon that offers deeper engagement and support.


Chapters
00:00 Welcome to Season Five
02:56 Reflections on H & H Event
04:16 Exploring Trends in Quilting
11:30 The Shift Towards Smaller Projects
13:19 Tori's Leap into Full-Time Business
18:27 Understanding Market Research
25:50 Wrapping Up and Community Engagement

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Follow us on Instagram

Podcast Details:

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts

Subscribe to the Quilting on the Side podcast and turn on notifications so you never miss an episode!

Support the show

If you want more support with your quilting business, make sure to hit follow.

Season 4 Recap29 Apr 202500:27:16

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In this episode, Andi and Tori celebrate the conclusion of Season Four of their podcast, reflecting on the incredible journey they've had with their guests and the insights shared throughout the season. 

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords

quilting, podcast, season recap, guest stories, mindset, AI, QuiltCon, economic challenges, community support


Chapters:

00:00 Celebrating Season Four Milestones

02:59 Inspiring Guest Stories

05:50 Mindset Shifts and Business Growth

08:50 Exploring AI in Quilting

11:54 Recap of QuiltCon Experiences

14:56 Navigating Economic Challenges in Quilting

18:03 Community Support and Future Directions

🔔 Subscribe to the Quilting on the Side podcast and turn on notifications so you never miss an episode!

Support the show

If you want more support with your quilting business, make sure to hit follow.

Get a Mindset Boost with a Life Coach22 Apr 202500:27:34

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In this episode of Quilting on the Side, Andi and Tori welcome back Dara Tomasson, a life coach for quilters. They discuss the importance of emotional regulation, the shift from weight loss to mindset coaching, and the challenges of balancing motherhood with business pursuits. Dara shares insights on coping strategies, the nature of guilt, and the rewarding aspects of coaching women to improve their lives. The conversation emphasizes the significance of self-acceptance, celebrating successes, and the power of choice in managing emotions.

Episode Sponsor: This episode is brought to you by Digital Marketing Magic by Tori. Designed to help you create a streamlined system for your digital marketing, DMMC saves you time and energy so you can focus on what you love: being creative. Learn more at Tori’s website: https://www.thequiltpatchbytori.com/dmmc.

Connect with Dara:
Visit daratomasson.com/ to explore her courses, products, and more.
Follow her on Instagram @dara_tomasson for behind-the-scenes and podcast updates.

Mentioned on the Episode: 

Join Dara at  The Quilters Life Summit, happening virtually April 30th through May 2nd! She’ll be teaching classes on perfectionism, over-consuming, and menopause. Tackle your fears and challenges while drawing inspiration from a diverse group of quilters.

Join Dara’s Love Yourself Thin community and embark on a healthier journey alongside members, Andy and Tori! 

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Want More Quilting Content?

🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords

life coaching, quilting, emotional regulation, mindset, weight loss, business balance, guilt, coping strategies, motherhood, creativity


Chapters:

00:00 Introduction to the Digital Marketing Magic Community

00:38 Dara Thomason: Life Coach for Quilters

01:51 The Shift from Weight Loss to Mindset Coaching

05:36 Understanding Emotional Regulation and Weight Loss

06:34 Coping Strategies: Avoid, Resist, React, Accept

15:50 Balancing Motherhood and Business

17:06 Deciding to Feel: Understanding Guilt

21:44 Celebrating Success and Embracing Emotions

30:41 The Rewarding Aspects of Coaching

33:16 Upcoming Events and Closing Thoughts

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Work Smarter With AI Tools15 Apr 202500:37:16

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In this episode of Quilting on the Side, Andi and Tori explore the intersection of artificial intelligence (AI) and quilting. They discuss the basics of AI, its applications in the quilting community, and the limitations of AI-generated content. The conversation highlights the importance of human creativity in conjunction with AI tools, emphasizing the need for effective prompts to maximize AI's potential. They also touch on the role of images in AI and the future of AI in creative industries, providing insights for quilters and crafters looking to integrate technology into their work. 

Episode Sponsor: Want to support the podcast and unlock some amazing perks along the way? Join our Quilting on the Side Patreon community! As a patron, you’ll get exclusive access to behind-the-scenes content, bonus episodes, and special resources to help you grow on your quilting journey. Whether you're just starting out or you've got years under your belt, there’s something in there just for you. Best of all, your support helps keep the podcast going strong—so thank you! Check it out at: https://www.patreon.com/QuiltingontheSide


Mentioned on the Episode: 

The Importance of Authenticity in Quilting and Crafting

ChatGPT Writes a Quilt Block Pattern


👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.


Want More Quilting Content?

🔗  Join Tori's Digital Marketing Coaching for Crafters

🔗 Grab Tori’s new book, Workshops Unleashed

📌 Sign up for our weekly newsletter

📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords

AI, quilting, ChatGPT, creative processes, technology in crafting, quilting patterns, AI applications, instructional design, digital tools, community engagement, AI, creativity, emotional intelligence, decision-making, digital marketing, SEO, business tools, productivity, technology, innovation

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My Summit Story08 Apr 202500:26:37

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In this episode of Quilting on the Side, Andi shares her experiences participating in the Quilted Summit, discussing the benefits of collaboration, presentation styles, and the importance of engaging with an audience. She highlights the lessons learned from the event, including customer service strategies and the significance of follow-up communication. The conversation emphasizes the power of networking and collaboration in the quilting community, encouraging listeners to participate in future summits and to keep their audience engaged post-event.

Episode Sponsor: A huge thank you to our episode sponsor, True Blue Quilts! True Blue Quilts has the ultimate library of modern designs that will spark joy for both the quilter and the recipient. Keep reaching your goals with daily reminders by downloading the monthly wallpaper, in a collection of Canva templates! Jump on over to the shop for your next quilting pattern at Monthly Wallpaper {DIGITAL} - True Blue Quilts.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords

quilting, online summit, presentation, customer service, business growth, collaboration, engagement, feedback, promotion, lessons learned


Chapters:

00:00 Introduction to Quilting Summits

03:00 Andi's Experience at the Quilted Summit

05:52 Presentation Style and Technical Aspects

09:03 Engagement and Customer Service

11:53 Lessons Learned and Business Growth

15:10 Feedback and Memorable Moments

17:55 Promotion Strategies for Summits

20:56 Post-Summit Engagement and Follow-Up

24:09 Advice for Future Summit Participants

26:59 The Power of Collaboration in Quilting

29:52 Conclusion and Final Thoughts

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Stitching Success01 Apr 202500:35:57

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In this episode of Quilting on the Side, hosts Andi and Tori interview Susan Smith, a quilter with a rich family history in quilting. Susan shares her journey from learning to quilt on a treadle machine in a log cabin to turning her passion into a business during the pandemic. She discusses her marketing strategies, particularly the effectiveness of YouTube, and emphasizes the importance of building trust with her audience before selling her courses. Susan also shares insights from organizing a quilting cruise and her plans for future courses and memberships, highlighting the supportive quilting community she cherishes. 

Things we talked about with Susan:

Tune in to Susan's podcast, Measure Twice, Cut Once, for relaxed conversations about the valuable lessons she and her guests have discovered in life, business, and creativity. You can listen to her podcast on Spotify, Apple Podcasts, Amazon Music, and via RSS Feed.

Episode Sponsor: A huge thank you to our episode sponsor, EQ8! EQ8 is the ultimate quilt design software that helps bring your creative visions to life. With user-friendly tools for designing, planning, and visualizing quilts, EQ8 is perfect for quilters of all levels. Take your quilting projects to the next level by visiting https://bit.ly/quiltingonthesideEQ8.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Connect with Susan:

Website: Stitched by Susan

Youtube: @StitchedBySusan

Instagram: @stitchedbysusan

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords

quilting, business, YouTube, online courses, quilting cruise, marketing strategies, quilting community, entrepreneurship, Susan Smith, quilting techniques


Chapters:

00:00 Introduction to Quilting on the Side

01:12 Susan's Quilting Journey: From Family Tradition to Business

05:08 Transitioning to a Quilting Business During the Pandemic

10:04 Marketing Strategies: The Power of YouTube

16:14 The Importance of Building Trust Before Selling

21:03 Organizing a Quilting Cruise: A Unique

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Step on Stage: Tips for Speaking to Quilt Guilds25 Mar 202500:29:54

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In this episode of Quilting on the Side, Andi and Tori discuss the ins and outs of presenting at quilt guilds. They cover the definition and purpose of quilt guilds, how to get started with presentations, the importance of networking, and the differences between trunk shows and technique lectures. 

The conversation also delves into pricing strategies, the necessity of contracts, and how to sell your work without overshadowing the educational aspect of your presentation. Tori shares insights from her book, Workshops Unleashed, providing valuable tips for both new and experienced presenters.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Episode Sponsor: A huge thank you to our episode sponsor, EQ8! EQ8 is the ultimate quilt design software that helps bring your creative visions to life. With user-friendly tools for designing, planning, and visualizing quilts, EQ8 is perfect for quilters of all levels. Take your quilting projects to the next level by visiting https://bit.ly/quiltingonthesideEQ8.

We’re also excited to feature "Workshops Unleashed" by Tori as today’s sponsor. This comprehensive guidebook is tailored for quilt and craft teachers and packed with valuable insights—even for seasoned instructors. Learn how to develop workshops, market them effectively, and grow a loyal audience. Grab your copy at https://www.thequiltpatchbytori.com/workshopsunleashed.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Producer:

Devan Robinson @developingwithdevan


Keywords: quilt guilds, presentations, trunk shows, quilting techniques, pricing, contracts, teaching, networking, workshops, quilting community

🔔 Subscribe to the Quilting on the Side podcast and turn on notifications so you never miss an episode!

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Empowering Women in Business18 Mar 202500:40:00

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In this episode of Quilting on the Side, hosts Andi and Tori chat with Devan Robinson, a versatile entrepreneur and podcast editor. Devan shares her journey, transitioning from life coaching to marketing strategist, while highlighting the importance of empowering women and supporting their business growth. The discussion covers various topics, including aligning personal values with business goals, the range of services Devan provides, and her experience in organizing a women's summit. They also dive into the challenges of entrepreneurship, stressing the significance of self-worth and authenticity in business. 

Throughout this lively conversation, Tori, Devan, and Andi explore the resilience needed in entrepreneurship, encouraging self-validation and seeing failures as opportunities for growth. They emphasize the value of making data-driven decisions over emotional reactions and how this approach can empower individuals in both creative and business pursuits. The discussion also touches on regenerative business practices, the importance of community, and the role of support in personal and professional development.

Things we talked about with Devan:

Episode Sponsor: A special thanks to our sponsor, EQ8! EQ8 is the go-to quilt design software that helps bring your creative ideas to life, offering easy-to-use tools for designing, planning, and visualizing your quilts. Check out EQ8 to take your quilting projects to the next level. Visit https://bit.ly/quiltingonthesideEQ8 to get access.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.


Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Tori McElwain @thequiltpatchbytori

Andi Stanfield @truebluequilts

Guest/Producer:

Devan Robinson @developingwithdevan


Keywords

women empowerment, entrepreneurship, overcoming challenges, personal development

🔔 Subscribe to the Quilting on the Side podcast and turn on notifi

Support the show

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Get Found Online: Keywords and easy ways to use them! 27 Jan 202600:38:50

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In this episode of Quilting on the Side, Andi and Tori McElwain delve into the evolving landscape of SEO (Search Engine Optimization) and its implications for quilting businesses. Tori shares her insights gained from extensive research, particularly focusing on the integration of AI search bots into SEO strategies. The conversation highlights the importance of using relevant keywords naturally in content, avoiding outdated practices like keyword stuffing, and ensuring that businesses are visible across various platforms such as Facebook, Instagram, and YouTube. Tori emphasizes that while AI search is becoming more prevalent, the foundational principles of SEO remain crucial for improving online visibility and engagement.

The discussion also covers practical tips for optimizing social media presence, including the significance of business accounts on platforms like Facebook and Instagram, and the necessity of including keywords in titles, descriptions, and even image alt texts. Tori encourages listeners to conduct self-audits of their online content to identify missed opportunities for keyword integration. The episode wraps up with actionable advice on how to research trending keywords and the importance of maintaining a consistent online presence to enhance search rankings.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Introduction to SEO in Quilting
00:48 Understanding AI Search and Its Impact
02:20 Best Practices for Keyword Usage
04:43 Platforms to Focus On for SEO
09:44 The Role of Social Media in SEO
14:49 Engagement vs. Hashtags in Social Media
19:54 Practical Tips for Keyword Optimization
24:38 Real-World Examples of SEO Mistakes
29:23 Tools and Resources for Keyword Research
34:40 Final Thoughts on SEO for Quilters

Mentioned inthe Podcast Episode:

Keywords Blog Post

H+H Americas Fiber Arts Trade Show in May 2026

Pinterest Post: Gifts for Quilters - example

Digital Marketing Magic Program with Tori: 

Want to see how well your SEO is doing? See the Creative's SEO Clarity Report

Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 

Support the show

If you want more support with your quilting business, make sure to hit follow.

Rapid Fire Interviews from QuiltCon 202511 Mar 202500:23:55

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In this exciting episode of Quilting on the Side, hosts Andi and Tori bring the energy and excitement of QuiltCon 2025 straight to your earbuds! They hit the ground running with a series of rapid-fire interviews, catching up with quilters, designers, and industry insiders at the renowned quilting convention. From lighthearted questions to quick insights into the creative process, this episode is packed with fun, laughter, and inspiration from the heart of the quilting world.

Featured Guests:

Today's Episode is brought to you by:  AccuQuilt

 👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts

Producer:

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QuiltCon 2025 Recap04 Mar 202500:20:51

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In this episode of Quilting on the Side, hosts Andi and Tori discuss their experiences at QuiltCon 2025 in Phoenix, Arizona. They share insights on the vibrant quilting community, the artistic expressions seen in the quilts, and the importance of networking and collaboration among quilters. The conversation also highlights the role of vendors and business opportunities within the quilting industry, as well as the significance of inclusivity and connection at events like QuiltCon. 

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts

Producer:

Keywords

QuiltCon 2025, quilting community, artistic expression, vendor insights, networking


Chapters:

00:00 Welcome to QuiltCon 2025

03:03 Experiencing QuiltCon: A Personal Journey

05:59 Artistic Expressions: Quilts with a Message

09:51 Community and Connection at QuiltCon

14:00 Vendors and Business Opportunities

17:49 Networking and Collaboration

22:01 Wrap-Up and Thanks to Our Sponsor


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From Self Doubt to Self Mastery25 Feb 202500:42:57

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In this episode of Quilting on the Side, Jennifer Parks from Jenny K Quilts shares her transformative journey in the quilting business, emphasizing the importance of self-discovery, emotional growth, and the value of community. She discusses her experiences at the Audacious Retreat, the challenges of self-sabotage, and how she learned to embrace her artistic abilities. 

She highlights her strategies for building a sustainable business, including effective planning, teaching, and connecting with the quilting community through various platforms. In this conversation, Jennifer also shares her journey in the quilting business, discussing the challenges she faced, particularly with bookkeeping and mental health. 

Jenny emphasizes the importance of passion and authenticity in pursuing a creative career, offering advice to aspiring quilt business owners. The discussion also touches on personal insights and rapid-fire questions that reveal Jennifer's preferences and inspirations in her quilting journey.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

📌 Connect with Jenny:
🌐 Visit jennykaequilts.com/ to explore her courses, products, and more.
💌 Follow her on Instagram @jennykaequilts for behind-the-scenes and podcast updates.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:
Co-Hosts

Producer:


Keywords:

passion, quilting, self-discovery, business growth, teaching, community, creativity, emotional journey, entrepreneurship, bookkeeping


Chapters:

00:00 Journey of Self-Discovery in Quilting

10:00 Building a Sustainable Quilting Business

19:58 Teaching and Connecting with the Quilting Community

25:04 Overcoming Challenges in Bookkeeping

27:15 Advice for Aspiring Quilt Business Owners

30:55 The Importance of Passion and Authenticity

34:03 Rapid Fire Questions and Personal Insights


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Launch it Again!18 Feb 202500:26:31

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In this episode of Quilting on the Side, Andi and Tori dive deep into the world of relaunching older products and services in the quilting business. 

They discuss why revisiting and reintroducing products can be a game-changer, offering valuable strategies on how to prepare for a successful relaunch. Andi and Tori emphasize that it’s not just about giving a product a fresh coat of paint but understanding how to connect with your audience in a meaningful way.

Whether you’re preparing to relaunch an old product or service or simply curious about how to reinvigorate your business, this episode is full of actionable insights that will guide you through the process. From planning and marketing to execution and reflection, Andi and Tori cover it all, helping you relaunch with confidence and success.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.


Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Producer:


quilt, relaunch, marketing, workshops, business, quilting, online courses, product promotion, audience engagement, goal setting


Chapters:

00:00 Introduction and Sponsorship

01:02 The Importance of Relaunching Products

04:50 Preparing for a Relaunch

09:45 Setting Goals and Timelines for Launches

15:00 Executing the Launch Plan

19:58 Analyzing Results and Feedback

23:57 Conclusion and Final Thoughts


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Creating Space for a Crafting Community11 Feb 202500:29:01

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In this episode of Quilting on the Side, Andi sits down with Mindy Lewis, the passionate owner of Cozy Craft Room in Mesa, Arizona. Mindy shares her inspiring journey from crafting as a personal hobby to launching a thriving creative space for fellow makers.

Join us as we discuss:

  • The story behind the Cozy Craft Room and how it became a go-to hub for crafters
  • The power of community in the crafting world and why it’s essential for creativity and support
  • Tips for turning your craft into a profitable business without losing the joy of creating
  • The importance of quality craftsmanship and how to cultivate a welcoming environment for makers of all levels

Whether you’re a quilter, a crafter, or dreaming of opening your own creative business, this episode is packed with valuable insights on monetizing your passion, fostering a community, and elevating your craft.

🎧 Tune in now to learn from Mindy’s experience and get inspired to take your crafting journey to the next level!

Connect with Mindy:
🌐Cozy Craft Room and Studio

Intagram: @cozycraftroomaz

Facebook: Cozycraftroom


Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.


Want More Quilting Content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Grab EQ8 Today!

Podcast Details:

Co-Hosts:

Producer:

Cozy Craft Cottage, quilting, crafting community, Mindy Lewis, craft business, creative space, crafting events, DIY, sewing, scrapbooking

Chapters:

00:00 Welcome to Cozy Craft Cottage

04:33 The Origins of Cozy Craft Room

12:31 Building a Community of Crafters

16:17 Advice for Aspiring Craft Entrepreneurs

20:33 Rapid Fire Questions and Personal Insights

🔔 Subscribe to the Quilting on the Side podcast and turn on notifications so you never miss an episode!

Support the show

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Keep on Learning!04 Feb 202500:18:24

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In this episode of Quilting on the Side, Andi and Tori dive into the essential role of professional development for creatives looking to turn their hobbies into successful businesses. They discuss the importance of continuous learning, identifying personal strengths and weaknesses, and making intentional choices about growth.

Andi shares insights on prioritizing self-development—filling your own cup before pouring into others—and how to strategically find professional development opportunities that truly move the needle in your business. Meanwhile, Tori emphasizes the value of focused learning, avoiding information overload, and ensuring that education leads to real action. She introduces the concept of masterminds as a way to stay accountable and foster collaborative growth.

Together, they highlight the benefits of engaging in learning communities, like Patreon, and how structured planning—such as 90-day project cycles—can help entrepreneurs make the most of their development efforts. Whether you're just starting out or looking to level up, this episode provides actionable strategies to help you invest in yourself and turn your passion into a sustainable business.


Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.


Don’t Miss Out:

Get your ticket to Audacious 2025 – a retreat designed for quilt business owners looking to grow their craft and business.

Want More Quilting Content?
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🔗 Grab Tori’s new book, Workshops Unleashed
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📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Producer:


Keywords for this Episode:

Professional development, training, learning, implementation, masterminds, accountability, courses, planning, bandwidth, growth, quilting, online courses, community engagement, side hustle, craft business, beginner mindset, skills improvement

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The Winding Road of a Quilt Teacher28 Jan 202500:48:53

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In this episode, Andi and Tori chat with Kaye from Oh Kaye Quilting about her incredible journey from a casual quilter to a thriving entrepreneur in the quilting industry.

Kaye shares how her passion for quilting blossomed into a successful business, offering insights into accidental entrepreneurship, the importance of community, and her multifaceted roles in the quilting world. From teaching and launching her Pro Stitcher course to diving into product creation, Kaye’s story is full of inspiration and actionable advice.

Whether you're a seasoned quilter, a creative entrepreneur, or simply curious about the quilting world, this episode will leave you inspired and motivated to pursue your own creative journey.

👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

📌 Connect with Kaye:
🌐 Visit Oh Kaye Quilting to explore her courses, products, and more.
💌 Follow us on Instagram for behind-the-scenes and podcast updates.


Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.


Don’t Miss Out:

Get your ticket to Audacious 2025 – a retreat designed for quilt business owners looking to grow their craft and business.


Want More Quilting Content?

🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram


Podcast Details:

Co-Hosts:

Producer:


Keywords for this Episode:

quilting, business, creativity, community, teaching, patterns, long arm, Pro Stitcher, education, entrepreneurship


Chapters:

00:00 Introduction to Quilting Journeys

01:51 Kaye's Quilting Beginnings

03:59 Transitioning to a Quilting Business

06:00 Diverse Roles in Quilting

08:28 Developing Educational Courses

11:14 Creating Physical Products

14:39 The Importance of Community and Learning

15:36 Navigating Business Knowledge

17:32 Traveling as a Quilting Educator

20:59 Marketing Patterns and Projects

23:22 Exploring Creative Projects

25:01 Finding Your Niche in Quilting

27:47 Balancing Passion and Business

30:37 Advice for Beginner Quilters

31:38 Finding Your Creative Path

34:46 Building an Online Presence

36:09 Exciting Future Endeavors

37:23 The Joy of Teaching

40:46 Emoti

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Planning for Growth21 Jan 202500:26:58

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Welcome back to Quilting on the Side! Season 4 is here, and Andi and Tori are kicking off the new year with an inspiring conversation about reflection, planning, and the power of community in the quilting world. This episode is packed with practical insights for quilters, makers, and small business owners alike!

What You’ll Learn in This Episode:

  • Reflections and Goals for the New Year – Andi and Tori share their personal challenges and wins, setting the stage for 2025.
  • The Power of Reflection in Planning – Learn how looking back can guide you toward more intentional and productive planning.
  • Key Themes for 2025 – Dive into the concepts shaping their business and creative priorities for the upcoming year.
  • Building Community Through Collaboration – Discover the value of connection and partnership within the quilting business.
  • Exciting In-Person Event Announcement – Get the details on their Audacious Retreat, a one-of-a-kind event designed to help quilting businesses thrive!

Resources Mentioned in the Episode:

  • Quilting on Video Discord Server: Join the conversation with fellow quilters and makers in our vibrant online community! Email Andi (info@truebluequilts.com) for a link to Discord.
  • Maker’s Yearbook: Stay organized and inspired with the ultimate calendar and planner for makers! Get your copy here.
  • Audacious Retreat: Ready to level up your quilting business? Check out the details of this transformative in-person event! Learn more here.

Want to Support the Podcast and Unlock Exclusive Perks?

Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.

Keywords for this Episode:

quilting, planning, organization, reflection, community, business retreat, digital marketing, productivity, podcast, crafting

Chapters:

00:00 Welcome to Season Four
01:27 New Year Reflections and Goals
06:22 Power of Reflection in Planning
11:36 Identifying Key Themes for 2025
13:54 Community and Collaboration in Quilting
21:34 Audacious In-Person Event Details

Join us as we embark on another year of growth, creativity, and community! Don’t forget to subscribe, share this episode with your quilting friends, and leave a review on your favorite podcast platform.

Happy quilting!

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Season 3 Celebration17 Dec 202400:29:43

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In this episode of Quilting on the Side, Andi and Tori celebrate the conclusion of Season Three by reflecting on their journey, sharing key takeaways, and highlighting the incredible guests who made this season memorable. They discuss the importance of community in the quilting industry and reflect on how creative entrepreneurs can benefit from taking time to celebrate progress, learn from challenges, and plan for the future.

What You’ll Learn:

  • Why reflection is crucial for personal and business growth.
  • Insights from their amazing guests
  • How quilting retreats and community events foster connection and growth.
  • What’s next for Quilting on the Side, including exciting plans for Audacious 2025.

Whether you’re a quilter, crafter, or creative entrepreneur, this episode is full of inspiration and actionable insights to celebrate your wins and prepare for what’s next in your creative journey.

Tune in now to reflect, learn, and take your business to the next level!

Don’t Miss Out:
Get your ticket to Audacious 2025 – a retreat designed for quilt business owners looking to grow their craft and business.

Want More Quilting Content?

Want more quilting content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:

Co-Hosts:

Producer:

Keywords: quilting, entrepreneurship, reflection, community, podcast, business growth, guest highlights, quilting industry, teaching, retreats

#QuiltingOnTheSide #CreativeEntrepreneurs #CraftingBusiness #QuiltingCommunity #GoalSetting #BusinessGrowth #Audacious2025

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Year End Planning10 Dec 202400:14:32

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In this episode of Quilting on the Side, Andi and Tori share their ultimate guide to wrapping up the year successfully and preparing for a thriving new year in your creative business.

What You’ll Learn:

  • The importance of year-end maintenance: from inventory counts to financial organization and using bookkeeping tools.
  • How to conduct a systems check to ensure your automations are running smoothly and efficiently.
  • Tips for evaluating your marketing ROI with a simple metrics meeting to see what’s working (and what’s not).
  • Reflections on what made the past year successful and strategies for planning and goal-setting for the year ahead.
  • Why taking time to rest and brainstorm can supercharge your creative energy and set you up for success.
  • Resources like Paper + Spark to help streamline bookkeeping and financial planning.

Whether you’re a quilter, crafter, or creative entrepreneur, this episode is packed with actionable tips to help you streamline your business, reflect on your progress, and set powerful intentions for the year ahead.

👉 Tune in now to take your creative business to the next level!
Don’t forget to subscribe for more tips and inspiration for your crafting journey.
Got a favorite year-end planning tip? Share it in the comments below!

Want more quilting content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:
Co-Hosts:
Tori McElwain @thequiltpatchbytori
Andi Stanfield @truebluequilts

Producer:
Devan Robinson @developingwithdevan

Keywords: year-end planning, systems check, metrics meeting, marketing evaluation, ROI, social media, Pinterest, reflection, goal setting, quilting, year-end maintenance, bookkeeping, financial organization, inventory count, tax preparation, ROI analysis, business planning, holiday sales, CPA, budgeting

#QuiltingOnTheSide #CraftingBusiness #YearEndPlanning #SmallBusinessTips #CreativeEntrepreneurs #ROI #GoalSetting #BusinessMaintenance



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Podcaster Meet-up with Brandy Maslowski, The Quilter on Fire20 Jan 202601:13:36

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In this engaging conversation, Brandy Maslowski, Tori McElwain, and Andi Stanfield explore their quilting journeys, the evolution of their businesses, and the impact of podcasting in the quilting community. They share personal stories about their first quilts, discuss the significance of color trends in quilting, and delve into the role of AI in their businesses. The episode also highlights their current projects, future plans, and the importance of community and creativity in the quilting world.

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.

Chapters
00:00 Introduction to Quilting and Podcasting Journeys
02:56 The Evolution of Quilting and Business Strategies
05:47 Personal Quilting Stories and Inspirations
08:58 Discussion on Pantone Color of the Year
11:46 Books and Resources in the Quilting Community
14:44 Podcasting Insights and Tips
20:37 AI in Quilting and Business
33:51 Current Projects and Future Plans
46:41 Rapid Fire Questions and Closing Thoughts

Connect with Brandy

Quilter on Fire Podcast

Quilter on Fire on YouTube

Instagram

Website - for classes and more!

More about the Fiber Fix Fam


Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 

Support the show

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Leaving a Legacy: our chat with Loose Ends Project03 Dec 202401:06:49

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In this heartfelt episode of Quilting on the Side, Andi and Tori chat with Jen Simonic and Masey Kaplan, co-founders of Loose Ends, a nonprofit dedicated to finishing crafting projects for grieving families. Together, they explore how crafting can be a powerful tool for healing and community-building.

Topics Covered:
The origins of Loose Ends and its rapid growth to a global network of 28,000+ volunteers in 70 countries.
How technology connects unfinished projects with willing crafters.
Practical advice for crafters on organizing supplies and maintaining efficiency.
The importance of partnerships, communication, and fundraising in nonprofit success.
Real-life stories of how Loose Ends creates closure and inspires hope.

This episode is a must-listen for anyone who loves crafting, values community, or wants to learn how creativity can support healing and connection.

Click here to learn more about Loose Ends.

Want more quilting content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:
Co-Hosts:
Tori McElwain @thequiltpatchbytori
Andi Stanfield @truebluequilts

Producer:
Devan Robinson @developingwithdevan

Keywords: Loose Ends, nonprofit, crafting, community, grief support, volunteer, quilting, technology, partnerships, project management, crafting, community, volunteer management, fundraising, inspiration, connection, rewards, stories, Loose Ends Project, human connection

#LooseEndsProject #QuiltingOnTheSide #CraftingForHealing #Podcast #CommunityConnections



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Behind the Scenes of Self-Publishing26 Nov 202400:35:46

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In this episode, Andi and Tori share their journey through the world of self-publishing, focusing on the unique aspects of the quilting industry. They discuss what inspired them to write books, how they approached decisions like book length, and why they chose self-publishing over traditional publishing.

This candid conversation uncovers the benefits of print-on-demand services, must-know marketing strategies for self-published authors, and the lessons Tori learned while managing copy editing and keeping creative control over her work.

If you’re considering writing a book or are curious about the self-publishing process, this episode offers a wealth of insights to guide you, especially if you’re in a niche creative field like quilting.

Topics We Cover:

  • The inspiration behind writing quilting books
  • How to decide between self-publishing and traditional publishing
  • Practical tips for setting the right book length
  • The value of marketing and promotion in self-publishing
  • The freedom and flexibility of print-on-demand

Want more quilting content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:
Co-Hosts:
Tori McElwain @thequiltpatchbytori
Andi Stanfield @truebluequilts

Producer:
Devan Robinson @developingwithdevan

Keywords: self-publishing, quilting, book writing, creative process, print on demand, marketing strategies, author journey, quilting industry, book length, traditional publishing

Hashtags:
#QuiltingBooks #SelfPublishing #CreativeAuthors #QuiltingTips #PrintOnDemand

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Running a Retreat Center 19 Nov 202400:44:12

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In this episode of Quilting on the Side, Andi and Tori welcome Tabatha Smith, the Quilt Retreat Queen, to the show! Tabatha shares her story of starting as a novice quilter and growing into the owner of Camellia Palms Retreat Center, a hub for quilting retreats, and a thriving online quilting community. She talks about the joy of quilting as a creative outlet, the power of building friendships in the quilting world, and the challenges and rewards of running a quilting business. Tabatha also offers tips for hosting retreats and transitioning to online platforms to engage with quilters virtually. Whether you’re looking for quilting inspiration or insights into building a community, this episode is for you!

Find Tabatha Online:
🔗 Visit Camellia Palms Retreat Center
🔗 Follow Tabatha on Instagram
🔗 Learn more at Tabatha’s website

Want more quilting content?
🔗 Support us on Patreon for exclusive perks
🔗 Grab Tori’s new book, Workshops Unleashed
📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:
Co-Hosts:
Tori McElwain @thequiltpatchbytori
Andi Stanfield @truebluequilts

Producer:
Devan Robinson @developingwithdevan

Keywords: quilting, quilt retreat, quilting community, quilting business, creative outlet, sewing, quilting tips, online quilting courses, quilting friendships, quilting journey

#QuiltingOnTheSide #PackItUp #QuiltRetreatQueen #QuiltRetreats #QuiltingPodcast #QuiltingCommunity #OnlineQuilting #QuiltingBusiness #QuiltingLife #QuiltingTips #QuiltInspiration #HandmadeQuilts #QuiltingJourney #CreativeQuilting



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The Nitty-Gritty of Quilt Alongs12 Nov 202400:26:14

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In this episode of Quilting on the Side, Tori and Andi dive deep into the world of quilt alongs, covering everything you need to know to host a successful and engaging event. They discuss the purpose of quilt alongs, selecting the perfect patterns, engaging sponsors, and creating a memorable experience for participants. Tori and Andi emphasize the power of community and share marketing strategies that boost engagement and profitability. They also provide practical tips for managing a quilt along, including using virtual assistants for seamless organization and introducing tiered options to enhance the participant experience. Whether you're just starting or looking to refine your approach, this episode has valuable insights for every quilter.

Episode Sponsor:
A special thanks to our sponsor, EQ8! EQ8 is the go-to quilt design software that helps bring your creative ideas to life with easy-to-use tools for designing, planning, and visualizing your quilts. Check out EQ8 to take your quilting projects to the next level. Visit EQ8 here for access.

Want more quilting content? Support us on Patreon for exclusive access and become part of the Quilting on the Side community!

🔗 Support us on Patreon
🔗 Grab Tori’s new book, Workshops Unleashed

📌 Sign up for our weekly newsletter
📌 Follow us on Instagram

Podcast Details:
Co-Hosts:
Tori McElwain @thequiltpatchbytori
Andi Stanfield @truebluequilts

Producer:
Devan Robinson @developingwithdevan

Keywords: quilt alongs, quilting community, pattern selection, sponsorship, marketing, quilting tips, online quilting, quilt along management, quilting projects, quilting workshops

Hashtags:
#QuiltingOnTheSide #QuiltAlong #EQ8 #QuiltingPodcast #QuiltDesign #QuiltPatterns #QuiltingCommunity #SewingCommunity #QuiltAlongTips #CreativeQuilting #QuiltingLife #VirtualQuilting #QuiltingInspiration #QuiltMarketing #QuiltBusiness #QuiltingForBeginners #QuiltingTips #TextileArts #SewingAndQuilting #QuiltingWithEQ8 #HandmadeQuilts #QuiltersofYouTube #QuiltingJourney #PatreonSupport



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Back in School05 Nov 202400:40:53

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Join Tori and Andi in this heartwarming episode as they chat with Annette Wagner, an educator determined to make quilting accessible to students of all ages. Annette shares her journey from learning to sew as a child to teaching quilting in schools, discussing the triumphs and obstacles she's encountered. Tune in to explore how quilting in the classroom fosters teamwork, empathy, and hands-on learning across disciplines. Annette also shares her vision for the future of quilting in education and how the support of her community has been crucial to her mission.

Support Annette’s Classroom: Want to help Annette bring more quilting resources to her students? Check out her Amazon wish lists to make a meaningful contribution!

Classroom Registry

Classroom Wishlist

Want even more from Quilting on the Side?
By becoming a Friend of the Show on Patreon, you’ll unlock access to exclusive content and special perks, including:

  • Bonus Podcast Episodes featuring in-depth conversations and insights not shared anywhere else.
  • Quarterly Planning Live Events to help you plan your business success with expert guidance.
  • First Dibs on events, exclusive deals, and limited spots for our workshops.
  • And a Quilting on the Side sticker to show off your support!

Your support helps us continue creating content that inspires and educates quilters like you, blending creativity with business savvy. Ready to join a community of passionate quilters turning their hobbies into successful side businesses? Become a Patreon supporter today!

Also, don’t miss out on Tori’s new book, Workshops Unleashed! Click [here] to grab your copy and learn how to elevate your quilting workshops and courses today!

Stay Connected:

  • Learn more about Tori & Andi [here].
  • Subscribe to our weekly newsletter [here] to stay up-to-date on all things Quilting on the Side!

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield


Producer
Devan Robinson


Keywords
quilting, education, teaching, community, curriculum, sewing, skills, creativity, empathy, support

#QuiltingOnTheSide #QuiltingPodcast #AnnetteWagner #QuiltingInSchools #QuiltingCommunity #SewingEducation #BackToSchool #CreativeEducation #QuiltedWithLove #SupportTeachers #ClassroomProjects #CommunitySupport #QuiltingForKids #TextileArts #CraftingInClassroom #TeachingLifeSkills #ClassroomWishList #PatreonSupport #HandmadeCommunity #EmpathyThroughArt



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Finding New Friends - Report from the 2024 Quilterpreneur Retreat29 Oct 202400:12:11

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Andi recently attended the Quilterpreneur Retreat hosted by Elizabeth Chappell of Quilter's Candy. It was a jam-packed weekend of business topics and new friendships in the glorious aspens of Sundance, Utah. Join us for a recap of the event and meet some of the fabulous quilting business owners who were in attendance.

Event details here:
https://learn.quilterscandy.com/sales-page-0a18f0b8-96e2-453a-baea-bcbb6cae3d91

This episode is sponsored by Wix! Start creating your website today.

Guests:
Amber - https://thecheekyquilters.com/
Jennifer - https://jennifersteeledesign.com/
Marija - https://maraquiltdesigns.com/
Tabatha - @quiltretreatqueen on Instagram
Susan - https://stitchedbysusan.com/

For behind-the-scenes details, join our Patreon community!
https://www.patreon.com/QuiltingontheSide

Find Tori at:
https://thequiltpatchbytori.com/

Find Andi at:
https://truebluequilts.com/


Support the show

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Pursuing Your Passion22 Oct 202400:40:43

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In this episode of Quilting on the Side, co-hosts Andi & Tori chat with Kate Hay, also known as Quilting with Miss Kate, about her journey from a 12-year-old learning to quilt with her mom to building a successful quilting business. Kate shares how she turned her passion for quilting into a thriving brand, consistently selling out quilt kits and finished quilts. Her story emphasizes the importance of being authentic on social media, collaborating with other quilters and designers, and fostering an inclusive quilting community.

Whether you're an experienced quilter or just starting out, this episode is packed with valuable insights for turning your craft into a business while staying true to your passion.

Want even more from Quilting on the Side?
By becoming a Friend of the Show on Patreon, you’ll unlock access to exclusive content and special perks, including:

  • Bonus Podcast Episodes featuring in-depth conversations and insights not shared anywhere else.
  • Quarterly Planning Live Events to help you plan your business success with expert guidance.
  • First Dibs on events, exclusive deals, and limited spots for our workshops.

Your support helps us continue creating content that inspires and educates quilters like you, blending creativity with business savvy. Ready to join a community of passionate quilters turning their hobbies into successful side businesses? Become a Patreon supporter today!

Also, don’t miss out on Tori’s new book, Workshops Unleashed! Click [here] to grab your copy and learn how to elevate your quilting workshops and courses today!

Stay Connected:

  • Learn more about Tori & Andi [here].
  • Subscribe to our weekly newsletter [here] to stay up-to-date on all things Quilting on the Side!

Podcast Details:
Guest
Kate Hay

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson

Keywords

quilting, business, quilt kits, authenticity, social media, collaboration

#QuiltingPodcast #QuiltingWithMissKate #PatreonExclusive #QuiltingBusiness #CraftBusiness #CreativeBusiness #QuiltingJourney #HandmadeQuilts #BuzzsproutPodcasts #WorkshopsUnleashed



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Quilting by the Numbers15 Oct 202400:42:19

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In this episode of Quilting on the Side, Andi and Tori discuss the latest trends in the quilting industry, insights from the H & H Americas event, and the importance of engaging younger crafters. They explore the significance of community, the role of classes in attracting new quilters, and the impact of digital marketing and video content. The conversation also highlights consumer purchasing trends, emphasizing the preference for local shops over online retailers.

Inside this Episode We Referenced:

2024 Quilting Trends Survey

Quilting for Community TikTok Account

We are also excited to announce our brand new way for you to be part of the Quilting on the Side podcast! Become a Friend of the Show on Patreon!

By Supporting Us, You’ll Get Access To:

  • Exclusive Podcast Episodes - Stay ahead with insights and stories not shared anywhere else.
  • Quarterly Planning Live Event - Plan your business success with expert guidance and community support.
  • Quilting on the Side Sticker - A stylish way to show off your supporter status!
  • First Dibs on Events and Specials - Be the first to know and grab those limited spots or exclusive deals.

Why Support Us? Quilting on the Side is here to help you master the art of quilting and turn it into a thriving side business! Co-hosts Tori and Andi share their knowledge in quilt pattern design, course creation, and digital marketing. With us, you'll learn to weave creativity with business savvy.

Join us on Patreon now and become part of a vibrant community dedicated to turning passion into profit!

Thank you for helping us quilt the world together! 

Also, don’t forget to grab your copy of Tori’s new book! Click Here to Grab Your Copy of Workshops Unleashed, Today.

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson

Keywords
quilting, industry trends, digital marketing, community building, younger crafters, classes, consumer behavior, video marketing, ideal customer, crafting

Support the show

If you want more support with your quilting business, make sure to hit follow.

Success with Subscriptions08 Oct 202400:53:53

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In this episode of Quilting on the Side, hosts Andi and Tori talk to Kim Moos, the owner and founder of Cotton Cuts. Kim shares her journey of starting a quilting business and the growth it has experienced over the years. She discusses her transition from a corporate career to pursuing her passion for quilting and creating a subscription-based business, along with the challenges and successes of running Cotton Cuts. Kim highlights the expansion of their team, strategic planning for product releases, and the importance of continuous improvement. She also emphasizes the role of social media and word-of-mouth marketing in growing their customer base, dives into their mystery quilt program, and shares insights on selecting color palettes and collaborating with designers. Kim's story is an inspiring example of chasing one's dreams and building a thriving business in the process.

Click Here to Grab Your Copy of Workshops Unleashed, Today! 

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson


Keywords

quilting, business, subscription, growth, challenges, success, team, product releases, continuous improvement, social media, word-of-mouth marketing, mystery quilt, color palettes, collaborations, designers, fabric manufacturers, data tracking, strategic decisions, quilt industry, fabric selection, customer feedback, events, color preference, yardage, pre-cuts, notion, inspiration, UFOs, sewing for business and pleasure, Cotton Cuts



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3 Tips to Create Your Best Workshop01 Oct 202400:35:04

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In this episode of Quilting on the Side, Andi and Tori discuss the essential elements of conducting successful workshops in the crafting and quilting community. They explore the definition of workshops, the importance of pricing strategies, how to establish oneself as an expert, the significance of meeting students where they are, and the necessity of gathering feedback. Tori shares insights from her book, Workshops Unleashed, emphasizing the value of preparation and reflection in creating engaging learning experiences.

Click Here to Grab Your Copy of Workshops Unleashed, Today! 

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson

Keywords

workshops, crafting, quilting, pricing strategies, teaching, feedback, student engagement, workshop preparation, craft business



Support the show

If you want more support with your quilting business, make sure to hit follow.

Balancing Life and Business | Season 6 Kick-off!13 Jan 202600:34:29

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In this episode, Tori and Andi kick off Season Six by discussing the challenges of work-life balance for entrepreneurs, particularly those in the quilting community. They explore the unrealistic expectations of balance, the importance of self-care, and the need to acknowledge tougher times. The conversation emphasizes the significance of structuring time for learning and creativity, utilizing time blocking for productivity, and the duality of being both a creative and a business owner. They also invite listeners to join Tori's upcoming book club and reflect on their own strategies for managing their time and responsibilities.

Mentioned in the Episode (click to visit):

Goal Planning Podcast Episode

Our Interview with Karlee Porter

Book Club for Workshops Unleashed

Join Fiber Fix Fam with Brandy (the Quilter on Fire) and Mel Beach, along with Tori, for a monthly creative boost!

Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.


Chapters

00:00 Kicking Off Season Six: Intentions and Planning
02:48 Navigating Work-Life Balance as Entrepreneurs
05:44 Understanding the Glass and Rubber Analogy
08:37 The Importance of Self-Care and Acknowledging Grief
11:42 Structuring Time for Learning and Creativity
14:36 Time Blocking for Productivity
17:30 Combining Marketing with Creative Time
20:42 The Batman and Bruce Wayne Analogy
23:32 Creating Accountability in Your Craft
26:31 Final Thoughts on Balancing Life and Business

Want More Quilting Business Content?
🔗 Join us on Patreon for exclusive perks

🔗 Grab Tori’s book, Workshops Unleashed 

📌 Follow us on Instagram

Co-Hosts:

Tori McElwain @heytori.tech & https://www.heytori.tech/

Andi Stanfield @truebluequilts & https://truebluequilts.com/ 



Support the show

If you want more support with your quilting business, make sure to hit follow.

Start Your YouTube Channel: Our Chat with The Guy Who Sews24 Sep 202400:41:47

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Sean, also known as The Guy Who Sews, shares his journey into quilting and how it transitioned into a business. He started quilting after being inspired by a quilter at a state fair and received a sewing machine as a Christmas gift. Sean is mostly self-taught and has learned through YouTube tutorials. He has built a strong presence in the quilting community on YouTube and collaborates with businesses like Cotton Cuts and Art East Quilting Co. Sean enjoys doing live streams with guests and has a schedule of live YouTube quilting broadcasts. He plans to publish quilt patterns in the future and is open to where his quilting journey takes him.

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Guest
Sean - The Guy Who Sews

Producer
Devan Robinson

Keywords
quilting, business, self-taught, YouTube, collaborations, live streams, quilt patterns

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If you want more support with your quilting business, make sure to hit follow.

Growing your Business with Instagram 17 Sep 202400:25:59

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In this episode, Andi and Tori discuss strategies for gaining traction on Instagram. They emphasize the importance of consistency in posting, but also note that consistency doesn't necessarily mean posting every day. They also discuss the various features of Instagram, such as posts, carousels, reels, and stories, and how to effectively use them to showcase your work and engage with your audience. They highlight the three motivations for Instagram posts: attracting new people, nurturing your existing audience, and making offers. Tune into this episode for a dive into Instagram for your creative business!

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson

Keywords
Instagram, social media, consistency, features, posts, carousels, reels, stories, engagement



Support the show

If you want more support with your quilting business, make sure to hit follow.

Talking to Quilters10 Sep 202400:44:07

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In this episode, Andi and Tori turn the tables and interview fellow quilting podcaster, Paula Chamberlain, hostess of A Quilter's Life. We learn how Paula got started and what motivates her to gather the stories of everyday quilters.

Key takeways from this episode are the curiosity and genuine interest in her subjects that Paula brings to her podcast. The desire for connection is a basic human need and we can all fill that need within our own audiences. Another highlight is the fact that Paula has grown organically, defining her own measures of success and staying true to her goal of sharing the stories of fellow quilters.

This episode is sponsored by Workshops Unleashed: How to design engaging and successful workshops for quilters and crafters. Pre-order your copy today and strengthen your career as a quilt or craft instructor.

Your hosts:
Andi from True Blue Quilts
Tori from The Quilt Patch by Tori

Are you ready for the holiday season? Join us for a FREE Quarterly Planning Session on Friday Sept 27, 2024. We share some goal-setting tips and discuss action items that will inspire you for success in the coming months.
Details at QuiltingontheSide.com


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If you want more support with your quilting business, make sure to hit follow.

Top 5 Ways to Build an Email List03 Sep 202400:41:58

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In this episode, Andi and Tori dive into the crucial role of email marketing in business growth, offering five key strategies to enhance your email list: utilizing lead magnets, hosting events, offering exclusive content to subscribers, strategic product launching, and fostering industry collaborations. They underline the importance of delivering high-quality content and fostering innovation in your marketing efforts. Plus, Andi and Tori discuss the advantages of partnering with industry peers to widen your reach and attract a larger audience. 

Learn more about Tori & Andi here.

Click here to sign up for their weekly newsletter to stay up-to-date on all things Quilting on the Side.

Podcast Details:

Co-Hosts
Tori McElwain
Andi Stanfield

Producer
Devan Robinson

Keywords

email marketing, email list, lead magnets, events, subscriber-only content, launching, collaboration, nurturing creativity

Support the show

If you want more support with your quilting business, make sure to hit follow.

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