Explore every episode of the podcast Pool Professionals Podcast

This episode offers expert guidance on capturing stunning pool photography for professional projects. Key insights include the importance of meticulous preparation, such as ensuring the pool area is spotless and ready for the shoot. The episode also discusses the critical role of angles and reflections in capturing the perfect shot. 

Kevin Misley, President of Mystic Pools, offers expert advice on pool plumbing and equipment installation, focusing on optimizing system efficiency and durability. He emphasizes using high-quality fittings, proper glue application for underground connections, and heat bending pipes for better routing. Misley also highlights the importance of careful equipment layout for accessibility, thorough pressure testing, and clear pipe labeling for future maintenance. His insights provide valuable guidance for pool builders and service technicians.

Host Brian Van Bower welcomes GENESIS Design Faculty Chair Paul John Boulifard, Architect + LEED AP, to the show. The two discuss the primary factors that shape outdoor environments. Emphasizing the importance of collaboration with clients, the conversation highlights how understanding their needs, vision, and expectations is paramount, positioning professionals as invaluable resources. Moreover, the influence of home architecture on project design is explored, shedding light on the significance of listening to the client and ensuring that everyone involved has a voice in project leadership. This episode also delves into the challenges and benefits of collaboration in outdoor design, underscoring the value of conversation and networking for continual education and learning opportunities.

In this episode, we catch up with Isaac Keselman, Master CBP, founder and president of Aqua Doctor. Keselman started off in the service side of the industry but found they were fequently asked by clients during service visits to solve pool problems created by other companies. They became so good at fixing problems created by other pool builders and construction firms, that it was an easy transition to building their own pools. Listen in to hear how education and curiosity (along with automation and AI) have paved the way to success for this booming company, and why Keselman believes that if you put 16 hours into a design class, you'll get 160 hours back.

Rocky Wisley, Master CBP, ACI Certified Nozzleman, is President at Serenity Hardscapes LLC, a full-service pool company in Arlington, TN. In this episode, Rocky talks with host Brian Van Bower about using trends and history on jobsites to keep costing on track, maintaining customer relations as the best form of marketing, and how he retains employees and keeps company culture at the top of his to-do list.

Ed Gibbs, President & CEO of Gib-San Pool and Landscape Creations in Toronto, Ontario, talks with host Brian Van Bower about the importance of company culture, continuing education, and understanding clients' needs. Ed also gives insights on building pools in cold climates.

GENESIS® Co-Founder Skip Phillips talks with Brian about his philosophies on the most important decision factors in building and designing a pool, shares some life-changing lessons learned on client projects and shares tips learned in his decades in the business. Hint: never give your clients what they ask for! 

Dominick Mondi, Executive Director of NESPA, discusses his path to association management and NESPA's 63-year legacy of industry success through volunteerism, education, and government affairs. He highlights the crucial role of certification and licensing in ensuring professionalism and consumer safety. Mondi points out labor management as a key challenge, stressing the need to attract, train, and retain skilled workers by offering growth opportunities and job satisfaction. He also talks about the industry's growth and the increasing importance of maintaining high standards in professionalism and education, and previews his GENESIS course on integrating design principles into construction.

Custom pool designer Chrisie Dahl-Blanco joins host Brian Van Bower to discuss thriving on word-of-mouth referrals and the challenges of being a woman in a male-dominated field, often needing to assert herself strongly. She highlights her transformative educational journey with GENESIS and the importance of being outspoken and proving her expertise. Chrisie admires the strong women in the industry and advises newcomers to educate themselves, strive for excellence, and persist through setbacks to earn respect.

Brian Van Bower and guest Robert Baxter,  Aquatic Construction Liaison for Robax Development, discuss the crucial role of a superintendent in swimming pool construction. Superintendents manage budgets, ensure organizational consistency, and handle client interactions. They emphasize the importance of detailed planning, documentation, and trust within the company. Tune in for valuable insights into effective project management in the pool construction industry.

Host Brian Van Bower joins guest Andy Kaner, they emphasize the importance of meticulous planning and attention to detail in pool building. They discuss the value of both hand drawings and digital drawings in the design process, highlighting how hand drawings allow for quick adjustments and idea generation, while digital drawings facilitate communication with architects and engineers. They introduce D180, a course focusing on drawing principles and communication techniques, suitable for those without prior drawing education. The conversation delves into what should be included in a pool plan, such as title pages, site plans, layout details, and equipment lists. They stress the significance of thorough review processes before finalizing plans. Additionally, they emphasize the importance of early involvement with designers to ensure proper equipment estimation and space planning, ultimately aiming for optimal project performance.

Host Brian Van Bower interviews Mike Farley, Elite Design Consultant at Claffey Pools, focusing on client approach and project collaboration. Farley stresses the importance of defining style and focal points early on, emphasizing the role of architecture in inspiring pool projects. He highlights the necessity of adapting to changes and integrating landscape design for cohesive outdoor spaces. Farley also discusses the value of education and charging for design services, emphasizing their long-term benefits in improving profitability and client commitment. Overall, the episode provides valuable insights into client interactions, collaboration, and professional development in the pool industry.

Host Brian Van Bower and GENESIS co-founder Skip Phillips are joined by special guest Maria Moscato, the newly appointed GENESIS International Design & Wellness Faculty Advisor. Maria discusses her goals for GENESIS students, focusing on European/Italian design and the wellness market within the pool/spa sector. She emphasizes the importance of integrating pool designs with the surrounding landscape to promote wellness and mental calmness. She highlights the significance of global design ideas and discusses the longstanding connection between environment and wellness. Maria also explores the concept of "wellness" and its new meaning of "longevity."

Host Brian Van Bower sits down with GENESIS Design Faculty Advisor Feras Irikat, Director of Design & Marketing at Lunada Bay Tile, to explore the intricate world of color theory and its application in design projects. They delve into the importance of understanding the project's objectives and function, considering elements like sun exposure, shade, and emotional storytelling to create a cohesive environment. Feras emphasizes the role of color in eliciting biological responses and guiding clients through the design process as an expert. They discuss the significance of trends in design but caution against blindly following them without considering the project's unique requirements. Additionally, they highlight the critical role of lighting in enhancing the overall design experience.

Host Brian Van Bower and guest Charlie Claffey, President of Claffey Pools in Southlake, TX, explore the pivotal metric of profitability in running a successful business. They stress the necessity of understanding financial performance and the importance of lead generation tracking for revenue forecasting. Charlie's advice to new pool company owners is to become an expert in financial literacy in order to mitigate risks and ensure sustainability. Ultimately, this episode underscores the imperative of active involvement in financial matters to safeguard your company's success, particularly during challenging times.

Rowdy Gaines, Olympic Gold Medalist and VP of Partnerships and Development, discusses the critical need for accessible swimming lessons, highlighting that drowning is the leading cause of accidental death for children aged 1-4. He notes that swimming lessons reduce drowning risk by 88%. With drowning rates at an all-time high in 2024, often due to parental distractions, Gaines stresses the importance of pool safety and finding the right Certified Pool Builder to ensure safe environments.

GENESIS Engineering Faculty Chair, Terry Brannon, P.E. covers the essentials of concrete curing for pools. He stresses the importance of timing and proper curing methods, such as using curing blankets or sprinklers, to retain water and strengthen the concrete. Brannon also highlights common industry mistakes, like delayed curing and using paraffin-based products, and shares tips to ensure long-lasting, durable concrete.

In this episode, Brad Parker discusses the growing importance of sustainability in the pool industry, particularly in terms of energy efficiency and water conservation. He highlights that consumers are increasingly interested in sustainable solutions, especially when linked to cost savings. Parker emphasizes that pool professionals must clearly communicate the benefits of sustainable products, which can also serve as an upsell opportunity. He stresses that sustainability goes beyond equipment, urging the industry to adopt practices like rainwater harvesting and promoting pool covers for water conservation. Parker also calls on manufacturers to lead the charge by providing tools and information to pool professionals, helping them differentiate themselves through sustainability-focused offerings.

John Kenyon, Sales Manager at Gib-San Pools, shares his approach to the initial client interaction. He emphasizes the importance of qualifying potential clients through thoughtful questions, such as their previous pool ownership experience and budget expectations. Kenyon highlights the value of building rapport, listening carefully to client preferences, and addressing their top concerns: cost, timeline, and value. He also stresses the importance of designing without budget limitations initially, then working with the client to prioritize elements within their budget. Overall, Kenyon's strategy centers on understanding the client's needs, building trust, and ensuring a personalized experience that leads to a successful project.

Brian Van Bower chats with Ryan Pieszchala, owner of Quest Pools, about the value of business management software in the pool industry. Ryan highlights how software can streamline operations, centralize data, and improve communication, ensuring continuity even during staff changes. They discuss key considerations for adopting software, including company size, cost-benefit analysis, and the importance of ongoing updates and support. 

Ray Corral, Founder & CEO of Masaicist Inc., shares insights into the pros and cons of glass tile pools. He highlights their vibrant colors, smooth texture, and ability to enhance a backyard vision when installed correctly. However, he notes the higher cost and the need for skilled installers, a challenge in the U.S. due to limited education in tile installation. Ray introduces Masaicist's innovative double-sided tiles designed for underwater use, ensuring durability and color retention. Drawing from his artistic background, he explains how glass tile pools transform backyards into stunning, lasting works of art. Perfect for professionals aiming to elevate their pool designs.

Brian Van Bower sits down with Scott Frost, Executive Vice President of Sales and Service at Fluidra North America, to discuss the legacy of Vance Gillette and the launch of the new Vance Gillette Scholarship program. The scholarship honors Vance's impact on the pool industry and his commitment to education. This scholarship awards four PHTA members $2,500 each to use towards GENESIS® education.

Brian Van Bower and David Duensing dive into the art and science of designing natural-looking waterfalls and water features for swimming pools, emphasizing the critical role of natural rock, meticulous attention to detail, and sound water management. They shared insights into sourcing materials, constructing waterfalls, and optimizing water flow.

Brian Van Bower sits down with PHTA President & CEO Sabeena Hickman, CAE. They discuss PHTA's growth, key initiatives like Step Into Swim, and the evolution of GENESIS. Sabeena highlights the industry's strengths and challenges, emphasizing collaboration and the importance of communicating the industry's value. Learn how PHTA is leading the way in education, advocacy, and elevating the industry.

Brett Abbott, Founder & CEO of Pool Builder Marketing, breaks down how the pool industry is adjusting post-pandemic. With the COVID boom pulling sales forward, new pool demand is slowing—especially for budget-friendly options—while renovations are on the rise. Brett shares why relationship-building and reputation matter more than just posting on social media, how businesses are adapting with alternative materials and pool types, and why Northern builders are feeling the squeeze on pricing. Plus, we dive into the importance of education and why competing on quality beats racing to the bottom on price.

Host Brian Van Bower welcomes Vito Mariano, president of Basecrete Technologies, to discuss the importance of waterproofing in the pool industry. Vito shares insights on how waterproofing protects the pool shell, enhances plaster adhesion, and prevents damage from water intrusion. They cover best practices for application, the role of rough surfaces in efficient plaster bonding, and why many builders still overlook waterproofing. Vito also emphasizes proper techniques, on-site training, and the need for patience in application to avoid delamination.

Jeanne Mendelson, PHTA Vice President of Education & Events, shares how education and certification are shaping the future of the industry. She discusses the growth of the CPO program, the expansion of GENESIS® courses, and upcoming events like the Day on the Hill, the GENESIS Roadshow, and the Mastermind event in Florida. Jeanne also highlights scholarship opportunities, including the Vance Gillette Scholarship, helping more pros access industry-leading education.

Israel Saari, Category Manager of Digital Solutions at Pentair, joins Brian Van Bower to explore how automation and remote monitoring are transforming the pool industry. They discuss how these technologies enhance efficiency, create new revenue streams, and help pool professionals stay ahead of growing homeowner demand for smart, connected solutions.

Steven Swanson, owner of The Pool Company, shares key principles for success—staying true to your values, setting goals, and delivering on promises. He highlights the power of referrals, client relationships, education, and employee motivation, all rooted in integrity and community impact.

Kevin Post, Chairman & CEO of Counsilman-Hunsaker, talks with Brian about the lifelong benefits of aquatics—from health and mobility to career opportunities. They discuss modern splash pads as community hubs, sustainable pool design, energy efficiency in high school pools, and the need for skilled labor in the industry. Together, they highlight how well-designed aquatic facilities can positively impact lives and communities.

Brian chats with Jeff Parker, Master CBP and CEO of OceanScape Design Inc., about how digital tools, AI, and design software are transforming the pool industry. They explore the shift to paperless systems, the power of client presentations tools, and the importance of balancing technology with personal connections. Plus, they dive into GENESIS education, color theory, and why charging for design services matters.

Brian chats with Skip Phillips, Master CBP and GENESIS® Ambassador & Co-Founder, about the evolution and best practices of vanishing edge and perimeter overflow pool design. Skip highlights the importance of understanding the purpose behind these features, common design mistakes like undersized catch basins, and best practices for collector tank sizing and noise reduction. They also discuss the value of GENESIS® education in raising industry standards and preview the upcoming MasterMind Summit. This episode offers practical insights for anyone designing or building high-end edge pools.

Brian chats with Randy Dukes, Technical Sales Director at CL Industries, about common pool surface issues and how to solve them. From discoloration and delamination to water chemistry and finish application, Randy shares expert insights drawn from decades in the field. Whether you're dealing with salt systems, startup challenges, or cementitious finishes, this episode delivers real-world solutions to help builders and service pros raise the bar on pool quality and longevity.

Brian Van Bower sits down with Rick Black, GENESIS® Instructor and Director of Product Training at Latham Pools, to explore the evolution, engineering, and growing popularity of fiberglass pools. With over 30 years in the industry, Rick shares key insights on fiberglass pool installation, material advantages, automation trends, and how builders can better educate homeowners. Whether you're new to fiberglass or looking to refine your skills, this episode is packed with practical tips, industry context, and growth opportunities.

Brian Van Bower chats with Ricard Madurell, Director of Pool Horizons, and Sabeena Hickman, CAE, President & CEO of PHTA, about redefining the swimming pool industry's narrative through the global Pool Horizons initiative. Together, they explore how pools contribute to health, water safety, sustainability, and community resilience.

Reggie Bodwin, a GENESIS® Certified Master Pool Builder, shares his expertise in pool design, construction, and maintenance while highlighting the critical role of proper hydraulics and the ongoing need for education in the industry. He also offers valuable insights on the evolving pool and spa market, the impact of professional training programs like GENESIS®, and why exceptional customer service remains the cornerstone of lasting client relationships.

Brian Van Bauer sits down with Alicia Stephens, Director of Training & Education for BioLab's Pro Dealer Division, to explore how companies can recruit, retain, and train top-tier talent, harness technology to boost efficiency, and rethink traditional chlorine use by pairing it with complementary products. They discuss the growing value of trade schools as a career path into pool service, and Alicia shares a preview of her upcoming roundtable discussion at the GENESIS® MasterMind Summit in Fort Lauderdale, along with how BioLab can be a powerful partner for your business.

Renowned pool and landscape designer Kirk Bianchi joins host Brian Van Bower for an insightful conversation on design philosophy, client engagement, and industry growth. From integrating pools and landscapes to building trust through cultural refinement, Kirk shares practical advice and personal stories from his journey. He also previews his upcoming GENESIS Master Designer Methods class at the MasterMind Summit this September and introduces "The Atelier," a new design mentorship community.

Brian chats with Lisa Ryckeley, GENESIS® Concierge for over 20 years, about how she guides students through the program's diverse courses, from construction and engineering to design specialties, based on their unique goals and business needs. Lisa shares how GENESIS® fosters a supportive learning community, offers flexible virtual and on-demand options, and continues to evolve with new programs like the upcoming International Pool Spa Patio Expo. She also highlights the many benefits of PHTA membership, including free and discounted courses, scholarships, and customized training, all designed to help pool and spa professionals advance their skills and careers.

Brian talks with Dr. Adam Katchmarchi, PHTA's new Vice President of Educational Development, about the launch of the Center of Excellence—a new online learning platform offering on-demand courses for pool and spa professionals. Adam shares his vision for expanding accessible, high-quality education across all sectors, including business and leadership training. Together, they discuss how PHTA's growing lineup of courses, webinars, and future learning initiatives will help professionals sharpen their skills, grow their businesses, and elevate the industry.

Sabeena Hickman, PHTA President & CEO, joins Jamie Novak and Kendall Large of POOLCORP to discuss the launch of Women of Water (WOW), a new initiative designed to support, connect, and elevate women in the aquatics industry. They explore the importance of mentorship, networking, and professional development, share POOLCORP's commitment to gender inclusion, and highlight how WOW will debut at the International Pool Spa Patio Expo with future events, webinars, and resources to build lasting momentum and expand women's leadership across the industry.