Explore every episode of the podcast Podcasting Made Simple
Dive into the complete episode list for Podcasting Made Simple. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
How to Spend Less Time on Podcast Production | Joe Casabona
03 Sep 2024
00:15:18
Have you ever missed time with your family or friends because you were up late working on producing your next podcast episode? Most podcasters can relate! But it's time to ensure this doesn't happen again! In this episode, Joe Casabona explains how you can create and implement automations into your podcast production process so you can begin to reclaim your time. Get ready to cut out 12 hours per week from your podcast production without the quality of your episodes suffering!
00:00 Introduction 02:27 The Power of Automation and Delegation 03:25 Understanding Automation 07:17 Determining What Tasks to Automate or Delegate 09:38 Tools for Automation and Delegation 13:01 Examples of Tasks to Automate or Delegate 14:53 Conclusion
Takeaways
Automation and delegation can save podcasters a significant amount of time and effort.
There are four types of tasks that can be automated or delegated: common and easily repeatable tasks, infrequent but high-effort tasks, tasks that require specific timing, and tasks that can't be forgotten.
By asking specific questions, podcasters can determine which tasks can be automated or delegated.
There are various tools available for automation and delegation in podcasting, such as Make, Zapier, Apple's Shortcuts app, Airtable, Notion, and scheduling tools like Calendly.
Tasks that can be automated or delegated in podcasting include booking guests, sending episodes for editing, publishing episodes, emailing the mailing list, creating transcripts, uploading to YouTube, creating images, social media sharing, finding clips to share, and gathering show notes.
Becoming a More Confident Podcast Guest | Michael Ashford
27 Aug 2024
00:12:38
Do you ever feel self-conscious when sharing transparently about yourself? This can be a hindering struggle for many of us! Increasing your confidence as a podcast guest is key to showing up in a way that serves listeners. In this episode, Michael Ashford shares how you can deliver your message with more confidence by addressing specific facts and providing clarity. Get ready to raise your confidence so you can leave a more memorable impression on podcast hosts and listeners!
00:00 Introduction 01:27 Showing Up Confidently as a Podcast Guest 07:47 Answering the 'So What?' Question for the Audience 08:44 Clear, Concise, and Authentic Communication 11:36 Listening to Yourself: Learning and Improving 12:31 Conclusion
Takeaways
Guests on podcasts don't need to be actors or performers, they should focus on being storytellers and bringing their unique perspectives and wisdom to the conversation.
It's important for guests to answer the question 'so what?' and make sure that the audience can relate to and find value in the stories being shared.
Guests should be clear, concise, and specific in their communication, and speak authentically and naturally.
Guests should listen to themselves and learn from their experiences to continually improve their podcasting skills.
The Perfect Podcast Guesting Pitch | Lauren Cockerell
25 Jun 2024
00:12:41
As the world continues to discover the power of podcast guesting, it is becoming increasingly difficult to be selected as a guest. Thankfully, there is something you can do to stand out from the masses. In this episode, Lauren Cockerell shares how top PR agencies pitch to get on podcasts as a guest. Get ready to revolutionize your approach to podcast pitching so you can secure more guesting opportunities than ever before!
00:00 Introduction and Overview 01:30 Common Pitching Mistakes 08:12 Researching and Building Relationships 09:37 Crafting Great Pitches 11:34 Offering to Promote the Episode 12:33 Final Takeaways
Takeaways
Caring about the person you're pitching to and their audience is the most important secret to pitching success.
Avoid common pitching mistakes such as not customizing your pitch, sending vague or overly long pitches, and pitching to irrelevant shows.
Research the podcast you're pitching to and tailor your pitch to their specific show and audience.
Build a genuine relationship with the host by being yourself and making their life easier.
Offer to promote the episode and show that you value cross-promotion.
Show that you care and value the host's time to become a favorite guest.
In this episode, Ash Borland dives deep into how podcasts can use live streaming to their advantage. Not only as a time-saving production tool but also as a way to engage with and build a community around their podcast!
MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/195
Feel like you’re giving away your best content inside every interview, but still not getting the ROI you want for your time invested? In this episode, Courtney Elmer helps us discover how to tap into the power of listener psychology and structure your content in a way that compels someone listening to take action, so you can convert more listeners into leads and get the most out of every interview. If you're ready to skyrocket listener engagement, welcome a steady flow of new leads, and FINALLY, experience what it’s like to be one of those guests people can’t stop raving about — this is for you!
In this episode, Wade Galt shares what he’s learned about inspiring his podcast guests to share their interview episodes with Wade on their social media while he builds relationships with them. It can be very frustrating to invest hours of time and hundreds of dollars or more into an episode, only to have it receive little or no support from the person you interviewed. Wade shares how to create a promotional experience for your guests that goes above and beyond their expectations, so they are excited to share your episode and promote it as best as they can while you receive maximum exposure and downloads.
One of the most useful and important books ever written on connecting and influencing people was Dale Carnegie's How to Win Friends and Influence People but it's old, the examples are old and even the modernized version is old. In this episode, Johnny Ball goes through key principles from How to Win Friends and Influence People that apply to us in the world of podcasting that we could be using to land more appearances and deeper networking connections and how we can use them in 2022 and beyond.
What's your favorite coffee shop or your favorite restaurant? Where do you get your haircut? What nonprofit in your town do you support? Everyone has those places in their community but the stories of those people tend to get overlooked. In this episode, Mike Ham explains that as podcasters, we tend to chase the big-name guest or the national audience, but there is real power in being THE person in your community giving a voice to places in your backyard. Are there challenges? Of course, but the rewards are endless.
Deconstruct and reimagine the podcast marketing processes you think you understand. Podcasting profitably today is the opposite of everything you’ve ever learned. In this episode, Chris Williams challenges us to take a step back and see what’s really going on behind the microphones of the best high-ticket sales and lead gen hosts and guests in podcasting.
Your podcast is your platform. But it shouldn't be your only platform. In this episode, Michael DeLon explains how podcasters can amplify their leadership position by creating a book without writing a word. You speak on your podcast and you should use the same process to create your book. As a thought leader, you need to stand out in the crowded podcasting space. Being an Amazon best-selling author of your own book is the fastest way to accomplish that. But doing it on your own takes a lot of time, effort, and know-how. Make the process as simple as possible by speaking your book, instead of writing it. It's the fastest, easiest, and most enjoyable way to become an author!
In this episode, Kay Suthar will share with you the top 3 proven and tested methods that have benefitted several other Podcast Guests. You will learn how to become confident as a Guest, the do's and don'ts of appearing as a Guest on Podcasts, and how to get the host to invite you back on their Podcast, again and again! And ultimately become a Sought-After podcast guest with hosts chasing you down!
In this episode, Steph Taylor shares three main things, 1) Why a digital product is the perfect low-risk monetization strategy, whether you're a seasoned podcaster or just starting out. 2) What makes a good digital product in 2022 and how to develop a profitable digital product idea, even if you're not an "expert" in anything. 3) Why you don't need to build a library of products—it only takes one digital product to totally change the trajectory of your business, for real. This strategy is how Steph turned a $197 product into $750,000 of sales in under 12 months.
In this keynote episode, Todd Cochrane (Founder of Blubrry Podcasting and one of the first 40 podcasters ever) delivers The State of Podcasting Address for PodPros Q3, which contains details of the past, present, and insights into the future of the podcasting industry. Additionally, Alex brings up the topic of podcast listenership, which leads Todd to share an inspiring story about how we never know who's listening. This is a notetaking-worthy conversation that you won't want to miss!
Monetizing Your Podcast with an Online Course | Shannon Boyer
18 Jun 2024
00:12:12
Are you a podcast host struggling to monetize your show? You're not alone! Very few podcasters have ever reported making money with their podcast. Thankfully, there's a simple path to becoming a profitable podcaster! In this episode, Shannon Boyer explains the three key elements to developing a helpful online course as a source of revenue and audience engagement. Get ready to start making money through your podcast!
In this episode, Alex Sanfilippo shares something that has been bothering him about the podcasting experience; on both sides of the mic. And it's that there's a lot of friction involved with podcasting and life when it comes to balance. Alex shares an alternative way to view, produce, and share your podcast. He calls it, "frictionless podcasting" and shares ways to make podcasting a natural, long-term part of your life that will lead to less stress but more fulfillment.
In this keynote interview, Alex Sanfilippo interviews Jordan Harbinger about his podcasting journey. Jordan shares about how he got started, the struggles he faced along the way, and ultimately what has led him to the success he has seen today with more than 15 million downloads on The Jordan Harbinger Show every month! Get ready to be challenged and inspired by podcasting industry celebrity, Jordan Harbinger!
Most podcasters don't have a huge audience. But they still want to make an impact and sell their services using this platform. Listen as Ina Coveney shares how she was able to monetize her business to 6 figures without ever cracking the 1K follower mark on any social media platform. In this talk, Ina explains how to position yourself for success with only a tiny audience.
You are guesting on podcasts but your authority, leads, and conversions aren’t growing as quickly as you’d like. Discover the podcast guest tracking system that will help you leverage your interviews and optimize results. Join as Lyndsay Phillips shares the system she uses for her clients that tracks what shows they’ve pitched, recorded, and gone live. No more wasted time, or opportunities that disappear into a black hole! Plus learn an easy way to test what types of shows are bringing in leads and ideal clients. These statistics are gold!
Join in as Andy Wang explains different ways that he's landed big-name guests since launching his podcast. In this episode, you'll learn strategies and tactics for booking more prominent and more experienced guests for your podcast. Andy shares his outreach methods, who to contact, and helpful resources.
Most authors have no idea how to successfully launch their book using podcast appearances. In this session, Christine McAlister will cover crucial components like: How much time do you need to do a podcast tour? How do you cover your key topics without sounding like you’re reading a script? What do you offer at the end of an interview? How do you identify the shows that will actually sell books? Get ready to learn 5 simple steps to make the most of your podcast book tour!
Getting on the top charts affects your influence and your bottom line. Adam will share how he's seen dozens of shows literally get ranked in the top charts by following these 5 simple steps, and give you the formula you need to use to grow your audience today. Algorithms either work against you or, if you're smart, they can work FOR you. Triggering the podcast algorithms can actually give you the listenership and visibility you need to leave your legacy and monetize your show. Adam will share the 5 simple steps he has used to get dozens of podcasts to rank on the top charts. It's easier than you think and the benefits pay tremendous dividends. Since podcast platforms know nearly 90% of podcasts quit before 10 episodes, it's become very challenging to get their attention and let them know you're here to stay and you've got a lot of value to give. Adam has found that there are 5 things any podcaster can do to increase their visibility and even trigger the podcast algorithms. By using them, in the right order, Adam's seen dozens of podcasts go from zero to hero. The added exposure could increase your impact and your income.
When you use soundbites and they are executed correctly, they differentiate you as a podcast guest and powerfully improve the interview so listeners are engaged, the host is impressed and your content can easily be repurposed and referred to. Soundbites make you sound professional and help you clearly define your message so that you speak to your target audience, gain popularity in podcasting, and have growth in your business. Listen to Michelle Prince as she discusses the importance of soundbites and how to be a successful podcast guest by using them.
Most podcasters would like to see a financial return for the countless hours of effort they pour into their shows. And yet few ever manage to do so. Sometimes, the problem is that their shows aren't that good. And yet, more often than not, even fantastic shows struggle to grow and monetize effectively. So what gives? The problem is that most podcasters don't understand the role their podcast is best suited to play in their marketing system and, as a result, are stuck trying to jam a square peg into a round hole. In this episode, Jeremy Enns will help you understand how to set yourself up for more growth, sales, and impact by using your show in the role where it can truly shine!
No one likes rejection. Yet, many podcast guests are being rejected every day. In this episode, Tonya and Michael from BrandFace reveal 6 common reasons you may be getting rejected, and exactly what it will take to fix those issues and get to the top of the guestlist for your most sought-after podcast appearances.
Podcast Guesting for Business Growth | Chris Williams
11 Jun 2024
00:16:46
Gaining exposure for your brand and business can be overwhelming in today's noisy world. Thankfully, there is one medium that develops "know, like, and trust" faster than any other. In this episode, Chris Williams explains how to leverage podcast guesting to grow your business and position yourself as an industry expert. Get ready to revolutionize your podcasting game and take your business to the next level with these game-changing strategies!
00:00 The Importance of Strategy in Podcasting 01:29 Positioning Yourself Well During Podcast Guest Appearances 04:21 The Power of Post-Interview Follow-Up 05:16 Staying Organized and Nurturing Relationships 08:30 Identifying Opportunities for Joint Ventures and Partnerships
Takeaways
Podcasting does not automatically lead to money, clients, or opportunities. A clear strategy is necessary to achieve desired outcomes.
Position yourself well during podcast guest appearances by prioritizing the host and encouraging the audience to engage with them.
Create a memorable experience by delivering aha moments that resonate with the audience and demonstrate your expertise.
Follow up with the host after the interview, sending a relevant and co-branded gift to strengthen the relationship.
Stay organized and nurture relationships over time using a CRM to manage and track connections.
Identify opportunities for joint ventures and partnerships by finding complementary products or services in your network.
In this episode, Claudia Garbutt explains how to use your podcast as a strategic tool for growing your business by going from the best-kept secret to the go-to expert in your industry. You'll learn how to use your podcast to create instant authority, increased visibility, and a continuous supply of qualified leads!
In this episode, you'll learn Jesse Cole's 5 part framework that explains how to be a "Relatable Authority," along with the significance of being bold and authentic in your messaging and creating a memorable conversation. Ultimately, you'll discover how to cultivate an engaging podcasting environment for you and your guests that your audience will love!
In this State of Podcasting address, podcasting industry expert and legend, Travis Albritton (From Buzzsprout), shares his insights into where the industry has come from, what's happening today, and where it's heading in the future. In addition, Travis shares some great upcoming resources and tools to simplify the entire podcasting process!
There are 2.5 million podcasts. However, only 426k are active. That means only 17% of podcasts are active, and here's the scary part, out of that 17%, only 10% will still be podcasting in 365 days from now. In this talk, Alex Sanfilippo shares the 5 main reasons that podcasts fail and how you can position yourself to be part of the 10% year over year that not only survive but also thrive in the podcasting world!
James Altucher shares stories from his inspiring up and down journey in life and business and how he's leveraged these experiences to lead him to where he is today. In this keynote talk, James shares how you can skip the line in podcasting (on either side of the mic) through the use of unique ideas and constant reinvention of yourself. This is how James grew his podcast to be one of the largest in the world. Whether you're a podcast host or podcast guest, this talk will inspire and motivate you to take your podcasting game to the next level!
Yuval Selik, the host of The 7 Hats Podcast, shares his methods for finding interesting and relevant guests. Additionally, he talks about researching those guests to produce engaging questions and interviewing tactics to keep the flow of the podcast exciting and less robotic, so your listeners stay engaged. If you're looking to "Wow" your listeners, this session is for you!
If everything you built in your career burned to the ground, would you be relieved or distraught? If you are relieved to start again, you’re probably not doing what you are meant to do with your life. Join this session as Angela Mulrooney explains that those who create inspiring content are the ones who are passionate about how they change the world with what they know. To be your best self as a podcast host, podcast guest, or professional, what must you burn down that you do good so that you can build what you do great and change the world while you are at it? Get ready to discover your podcast guesting niche!
Hiring a virtual assistant to help with your podcast production can simplify your podcasting experience and make it more fun! Many podcasters "podfade" because they're overwhelmed by the production that goes into releasing podcast episodes. A virtual assistant (VA) will help you schedule, edit, post, and even engage with your podcast's audience on social media. A VA can finally make podcasting less exhausting for you so you can focus more on what matters most, the quality of the content. Join this session as Mark Savant breaks down the production roles and how to hire, train, and delegate your podcasting work to a virtual assistant.
Podcast guest video pitching is a surefire way to get booked on podcasts as a guest. But sending a video pitch to a podcast host is a delicate practice. Join as Josh Cary shares his life-long discovery of the 11 aspects of successful entrepreneurship through all industries and how he has packaged them up for you to use to pitch any podcast show host brilliantly. The 11P's of the Perfect Podcast Video Pitch gives you practical, tangible steps you can take to wow an audience of any size - even an audience of one. The results will be astounding for you!
How do you get your guest to share their topic from a new perspective than podcasts they’ve appeared on previously? The key is to offer structure and guidance before you even press record. But the process doesn’t start there. Way before you get into conversation with your guest, you’ve got to get into conversation with yourself. In this session, Christina Barsi explains the three critical components that will drive the guiding framework that creates unique, authentic, and successful interviews with your guests every time!
Overcoming Impostor Syndrome in Podcasting | Tara Halliday
04 Jun 2024
00:10:32
Are you a podcaster struggling with impostor syndrome? You're not alone. Over 70% of high achievers experience it, and it can lead to blame, regret, and disappointment. Thankfully, there are simple coping mechanisms to help you overcome these feelings! In this episode, Tara Halliday explains the surprising root cause of impostor syndrome and how to get free from it. Get ready to begin developing unconditional self-worth to start breaking the vicious cycle!
00:00 The Experience of Imposter Syndrome in Podcasting 03:54 Recognizing and Managing Imposter Syndrome Symptoms 07:37 The Root Cause of Imposter Syndrome 09:02 Overcoming Imposter Syndrome: Changing Beliefs and Developing Unconditional Worth
Takeaways
Imposter syndrome is a common experience for podcasters, causing feelings of self-doubt and inadequacy.
Imposter syndrome is not low self-esteem or a medical condition, but rather a normal functioning that can be managed.
There are three types of imposter syndrome symptoms: imposter syndrome thinking, physiological stress, and imposter syndrome behaviors.
The root cause of imposter syndrome is a belief that your worth as a human being depends on your performance.
To overcome imposter syndrome, it is necessary to change this belief and develop unconditional worth.
What marketing trends are working today for authors? In this session, Jonathan Milligan shares five steps to selling more books through podcast guesting. You'll discover: Why you should create a free book funnel. How Jonathan earns $165.00 for every free book he gives away on podcasts. Why a "buyer" list is more important than an email list. If you're an author (or future author), this session explains how to sell more books through podcasting!
The first question every podcast host asks themselves after recording their first episodes is, "How on earth do I make money with my podcast?" All the podcasting "Gurus" shout saying, "You need to find a sponsor for your show!" But you are left wondering if that is the right solution for your podcast. (Hint: It's probably not!) In this session, Josh Tapp explains how he, a small-town Idaho boy, turned his failing podcast into an Apple top-25 podcast in under six months. Additionally, Josh shows us his framework for closing 5-6 figure deals without taking on any sponsors. Get ready to learn to monetize your podcast today while becoming ridiculously visible along the way!
When reaching out to a podcast host to be the ideal guest on their show, your pitch is what makes the first impression, especially if you are connecting with a host for the first time. A media or podcast pitch is a short, to-the-point email or message that tells the podcast host why they should book you as a guest on their show, the value you bring to the conversation, and how you plan to impact their audience. Each pitch must be tailored uniquely to the show you are pitching. In this presentation, you will learn Ashley Graham's recommended format for the pitch to send to podcast hosts based on your signature message for the podcast interviews you land.
Every podcast host is looking to grow their audience. In this talk, Justin Schenck shares five (free) things podcasters can do right now to ensure their show's continual growth. These strategies that Justin shares have worked for countless podcast hosts who have seen 2x, 3x, and even 10x audience growth after implementation. The best part? These simple and effective ways to grow your podcast don't require you to spend money on advertising!
Learn from Sean Tyler Foley, a former child actor and stuntman who thought his story was boring and didn't even have a story to tell, how to find, craft, and tell a compelling story that will engage and captivate any audience. Sean explains an actionable exercise you can do to discover five critical stories from your past that can be used to engage any audience. (The thing you're afraid to say is what your audience needs to hear.) Additionally, Sean will share how to perfectly tailor your five stories in a way that will leave your audience spellbound.
What's going on in the podcasting industry? Podcasting has been around since 2004. However, it is still in its infancy in many ways; but that's about to change! Listen in as two podcasting veterans discuss the history of podcasting, the current state of podcasting, and the future of podcasting. In this conversation, you'll hear from the founder of the popular podcast conference, Podfest Multimedia Expo, Chris Krimitsos, and Alex Sanfilippo, founder of PodMatch, PodcastSOP, and host of the top-rated podcast titled Podcasting Made Simple. This is the state of podcasting!
Starting with why is vital for any business, and the business of podcasting is no exception. Remembering the people who will ultimately listen to our interviews is key to succeeding in podcasting! As podcast guests and hosts, we serve our listeners, and remembering why we've decided to serve our specific niche, is paramount to succeeding in podcasting on either side of the mic. Join us as Alex Sanfilippo reminds us all why we podcast.
Do you ever feel like no matter how hard you try to make your life and work better, you never seem to be able to move the needle? You’re not alone in feeling this way; this was me for a long time. Year after year, I had little to no progress. But I figured out the secret to making your life better. In this final part of the 4 part solo episode series we’re in, I’m going to explain what finally led me to experience breakthroughs in my life at a more rapid rate than ever before. Additionally, I have a significant announcement that I will be making in this episode. Get ready to wrap up this 4 part series of solo episodes by discovering the key to making your life better.
Are you someone who sets New Year's Resolutions or has goals they'd like to achieve throughout the year? Most of us would answer "Yes" to this question. However, if I were to ask you how often you actually reach the resolutions and goals you set, most would regrettably admit that it's rare that they achieve the goals set. Having and achieving goals are two very different things. In today's episode, which is part 3 of the 4-part solo episode series we're in, I will talk about how to develop daily habits that act as a system that drives goal achievement. Additionally, I'll be walking you through my entire calendar so you can get a preview of what every week of my life looks like and how I've been able to become a high achiever as a result. Get ready to develop your own daily habits that lead to achieving goals!
Do you have a consistent evening routine that promotes good sleep patterns in your life? Most entrepreneurs that I talk to about this do not. In fact, most sacrifice any form of routine in the evening to get extra work done or to veg out in front of the TV. In this episode, part 2 of the 4-part solo series I’m doing, I dive into the importance of creating a consistent and meaningful evening routine for yourself and how it can ultimately lead you to a better morning and more productive, energized, and fulfilled following day. Get ready to develop your own evening routine that will set you up to win!
Turning Listeners into Customers Using Email Marketing | Liz Wilcox
28 May 2024
00:12:45
Are you struggling to convert your podcast listeners into paying customers? Conventional wisdom says it's challenging. But it doesn't have to be! In this episode, Liz Wilcox explains how she turned podcast listeners into email subscribers and then converted 100% of them into sales! Get ready to learn the 3 email secrets that you can apply to your own podcast strategy to skyrocket your sales!
00:00 Introduction and Personal Experience 02:23 The Email Staircase 03:19 The Power of Owning Your Email List 04:18 High ROI and Real Connections with Email Marketing 05:15 Gaining Followers and Nurturing Them as Friends 09:04 Converting Friends into Customers: The Importance of Selling and Knowing Your Subscribers 12:26 Summary and Conclusion
Takeaways
Email marketing allows you to own your audience and have a high return on investment.
The 'email staircase' involves turning followers into friends and then into customers.
To gain followers, you need to get visible and actively promote your content.
To turn followers into friends, show your investment in their journey, be relatable, and stay top of mind.
To convert friends into customers, you need to sell and stop guessing by getting to know your subscribers.
Do you have a consistent morning routine that is meaningful and sets your entire day up for a win? Creating an ideal morning routine for yourself can be the very thing that propels you into new levels of success in life and business. One of the most common questions I’ve received recently from listeners, and people I’m in business with, is about how I manage my day. Because of this, I’ve decided to share with you a 4-part solo episode series explaining my morning routine, evening routine, my daily habits, and lastly, how I create more margin in my life for great things to happen. Get ready to create your own ideal morning routine!
Since launching this podcast and creating two software businesses, I’ve had the opportunity to learn a lot about entrepreneurship and starting successful businesses from some of the most brilliant minds: and I’m beyond thankful for the opportunity. Today, I am excited to bring you another solo episode of the podcast, which contains what I’ve learned about the best way to start a business. We’ll cover 15 steps that I’ve identified as the process for building a bootstrapped business in the best possible way!
RJ Grimshaw turns the thought process upside down! He says to forget entrepreneurship; the cool kids are Intrapreneurs! Intrapreneurs make the dreams happen for organizations and typically rise to the top. Every business needs this type of employee - And perhaps it's you? (This is a great alternative to entrepreneurship if you decide it's just not quite right for you)