If you’re a wellness coach, health practitioner, or holistic brand who’s tired of churning out content that disappears in 24 hours—this episode is for you.

Pinterest might be the missing piece in your marketing strategy, and today we’re diving into why.

We’ll talk about how Pinterest works, what success really looks like on the platform, and why it’s perfect for content-rich wellness and health brands who want more long-term traffic without more burnout.

In this episode, we’ll cover:
Why Pinterest is a search engine (not social media)
How wellness, health, and food brands thrive on Pinterest
What metrics to watch and realistic timelines to expect
What it looks like to get support if you're ready to get off the content hamster wheel

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

 Loved this episode? If this episode sparked an “ah-ha” moment for you, I’d love to hear about it! Screenshot and tag me on Instagram, or leave a quick review on Apple Podcasts. Every little share helps this community grow. 

🎙️ Weekly Pinterest Trends Breakdown In this quick 10-minute episode, I’m giving you a bite-sized breakdown of what’s trending on Pinterest right now and how business owners in the wellness, lifestyle, and food space can use these insights to show up where their audience is searching. From seasonal searches to surprising new keywords, this episode will help you stay one step ahead and plan your content with confidence.

✨ Ready to align your strategy with what people are actually searching for?
🎧 Tune in for the latest trends and practical tips to use them in your content this week.
👉 Let’s connect over on Instagram! DM me your takeaways or questions: https://www.instagram.com/positivity_platform_/

Tired of the Instagram hamster wheel? You’re posting, showing up, trying all the things—and still not seeing the consistent, long-term growth you crave.  Friend, I see you. And I’m here to gently say: the problem isn’t you. It might just be your platform.

In today’s episode, I’m sharing why Pinterest is the powerhouse that wellness, health, lifestyle, and food brands should be leaning into and how it helps you grow without the burnout.

We’re diving into:
✨ Why your content deserves to live longer than 24 hours
✨ How Pinterest works like a search engine, not social media
✨ What makes it perfect for brands who share blogs, podcasts, products, or value-packed content
✨ 3 mindset shifts to help you work smarter, not harder Whether you’re new to Pinterest or just curious if it’s the missing piece in your marketing strategy, this episode will help you see what’s possible.

💡 Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_

🔖 Loved this episode? If this episode sparked an “ah-ha” moment for you, I’d love to hear about it! Screenshot and tag me on Instagram, or leave a quick review on Apple Podcasts. Every little share helps this community grow. 💕

Ever typed “How does Pinterest work for business?” into Google? You’re not alone. In this episode, I’m walking you through the most commonly searched questions about Pinterest—straight from the curious minds of business owners just like you.

Whether you're Pinterest-curious or ready to fully commit to a strategy that works long-term, this episode will give you clear, actionable answers without the overwhelm.

We’re covering:
✅ What kind of business Pinterest works best for
✅ How it’s different from Instagram and other platforms
✅ What you actually need before you get started
✅ How often to pin (and what kinds of pins to post)
✅ Whether you should hire a pro or DIY your strategy …and so much more!

If you’ve ever said, “I want to try Pinterest but I don’t know where to start,” this episode is your Pinterest compass.

🔗 Resources mentioned in this episode:
→ Want to jump right in? [Grab my free How To Turn Pinterest Into A Money Making Machine] 
→ Learn more about Done-With-You and Done-For-You support
→ Connect on IG

 
🎧 Listen now on your favorite podcast platform and DM me your Pinterest questions I might answer yours in an upcoming episode!

If you’ve ever wondered whether Pinterest is the right move for your business or what kind of support you actually need this episode is for you. In today’s chat, I’m walking you through the exact checklist I use with my clients to decide if their business is Pinterest-ready, and whether they’d thrive with Done-With-You Pinterest support or are ready to hand it off entirely with Done-For-You Pinterest management.

We'll cover: ✨ The signs your business is ready for Pinterest
✨ What to do if you’re not quite ready yet (this part is so important!)
✨ The real difference between Done-With-You and Done-For-You Pinterest services
✨ How to choose the right level of support for your business season Whether you’re just getting started or you’ve been in business for years, this episode will give you clarity, confidence, and your next step forward. No pressure. No overwhelm. Just friendly Pinterest truth-talk.

Resources & Links:
→ Want help deciding your next Pinterest step? DM me the word "Pinterest" on Instagram and we can chat about how Pinterest could suppor your individual busienss
→ Explore Done-With-You Strategy Sessions or Done-For-You Management right here
→ Let’s connect! Follow me on Pinterest and Instagram for more tips + behind the scenes

Feeling overwhelmed by Pinterest or starting completely from scratch? This episode is your friendly guide to laying a strong, strategic foundation—without the burnout. Whether you're brand new to the platform or ready to clean up your approach, I’m walking you through the three exact things I’d do if I were starting over today. 

 

Inside this episode, you’ll learn:
✨ Why getting clear on your content pillars and ideal client makes all the difference
✨ How to optimize your profile so it actually shows up in search
✨ The only 1–2 pin formats I’d focus on at the beginning to stay consistent (and sane!)

We’ll talk real-life examples, what to name your boards, and how to repurpose the content you already have so you’re not starting from scratch.

This episode is filled with encouragement, practical tips, and simple next steps to help you finally get visible on Pinterest without the pressure to be perfect.

You’ll walk away with:

• A simplified Pinterest starting point

• Confidence in what to focus on (and what to skip)

• A permission slip to just start—with what you have

✨ Want more support? → DM me “Pinterest Start” on Instagram  and we can chat on how to best support your business! 
→ Book a 1:1 Strategy Session or check out my Done-for-You Pinterest Setup
→ Grab the Pinterest Toolkit for templates and content planning resources.

Episode 2: The Biggest Business Struggles No One Talks About Welcome back to Pinterest Coffee Chats!

In today’s episode, I’m opening up about the real (and often unspoken) challenges that come with running a business. From the emotional rollercoaster to the constant comparison trap and navigating burnout this is the heart-to-heart chat every business owner needs.

In this episode, I share:

The pressure to do it all and why it’s okay to slow down The invisible emotional labor behind building a brand How mindset work, rest, and community support have kept me grounded A reminder that you’re not alone and that messy middle is part of the journey,. 

 This one’s for the business owner who feels like they should have it all figured out by now. Truth is, no one does. And that’s okay.

🎧 Tune in and know that what you’re building is beautiful. even if it doesn’t feel perfect yet. If this episode hits home, it would mean the world if you’d share it, leave a quick review, or message me your biggest takeaway. I’d love to cheer you on!

Episode 1: My Founder Story – From Social Media Freelancer to Pinterest Strategist Welcome to the very first episode of Pinterest Coffee Chats!

I’m Camille – a mom, stepmom, wife, dog mom, coffee lover, and Pinterest Strategist. In this episode, I’m sharing the honest, behind-the-scenes story of how I got started, why I pivoted into Pinterest, and the lessons I’ve learned from freelancing since 2016.

In this episode, I talk about:

• My early journey into the online space and how I navigated from general VA work to niching down into Pinterest The moment I realized Pinterest was the perfect blend of creativity, research, and long-term strategy
• How motherhood and my desire for flexibility played a major role in how I shaped my business The highs and lows that helped me build a business I’m proud of today What I believe about building a business that fits your life (not the other way around)

Whether you're a freelancer, small business owner, or just curious about the heart behind my work, I hope this episode inspires you to keep going even when the path looks unclear.

🎧 Tune in and let’s have this coffee chat together! If this episode resonates with you, I’d love for you to follow the show, leave a review, or share it with a fellow business owner who could use a little Pinterest inspiration.

Let’s connect:

✨ Instagram: https://www.instagram.com/positivity_platform_/

✨ Work with me: https://positivityplatform.mykajabi.com

You don’t need to create more to get more out of your content. In Part 2 of this Pinterest series, Camille walks you through exactly how to repurpose the content you’re already making and turn it into Pinterest-ready posts that drive traffic and sales—without the burnout.
Inside this episode:
✨ The simple workflows for turning IG posts, podcast episodes, and webinars into Pinterest content
✨ Why you don’t have to “start from scratch” to grow on Pinterest
✨ How evergreen pins create long-term results from content you’ve already shared
✨ The one thing that makes or breaks your Pinterest workflow This episode is full of tactical tips you can implement today—even if you’re brand new to Pinterest.

🎧 Tune in now to Pinterest Coffee Chats. Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_

If you’re showing up consistently on Instagram but still not seeing long-term traffic, clicks, or sales… this episode is for you. In Part 1 of this two-part Pinterest series, Camille breaks down the core differences between Pinterest and other platforms and why Pinterest might be the missing link in your content strategy.

Inside this episode:
✨ Why Pinterest isn’t social media and why that matters
✨ How Pinterest gives your content a longer shelf life
✨ Real-life ways to repurpose what you’re already making (IG posts, podcast episodes, etc.)
✨ The mindset shift that makes Pinterest finally make sense This one is short, sweet, and to the point perfect for a quick coffee break listen ☕️

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_

Not sure if Pinterest deserves a spot in your marketing strategy? In this episode, I’m walking you through three real-life, feel-good benefits you’ll experience when you use Pinterest like a search engine not another social platform.

If you’re tired of content burnout and want more visibility without being constantly online, this one’s for you. In this episode, I cover:
-Why your content deserves a longer shelf life
-How Pinterest connects you with ready-to-take-action audiences
-What it’s like to grow without being “on” 24/7

 

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout 
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

If you’ve ever looked at your Pinterest analytics and thought, “Is this working?” this episode is for you. In today’s chat, I’m breaking down what Pinterest success really looks like hint: it’s not about going viral, and which numbers you should actually care about.

In this episode, you’ll learn:

-The key differences between Pinterest and Instagram metrics
-What each major Pinterest metric means
-Why outbound clicks are the most powerful stat for your business
-How to use your analytics to shape your content strategy
-Realistic goals to set for sustainable Pinterest growth

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout 
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

You’ve heard Pinterest is powerful but is it actually worth the time and energy?

In this episode of Pinterest Coffee Chats, I’m breaking down the real return on investment (ROI) that Pinterest offers for business owners who are tired of chasing short-term results on platforms like Instagram. We’re talking about visibility that lasts, content that keeps working long after you post, and the kind of audience that actually takes action.  Whether you’re curious about adding Pinterest to your strategy or wondering if the effort pays off, this episode will give you a clear, no-fluff perspective.

What You’ll Learn:
-Why Pinterest gives long-term visability & evergreen traffic
-How it reduces content burnout (no daily engagement required!)
-Why Pinterest traffic tends to convert better
-The key differences in ROI between Pinterest and Instagram
-Real-life examples of how one pin can bring months of traffic, email sign-ups, and even sales

✨ Ready to let your content work harder (and longer)? Tune in now. 

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

If you've ever said, "I love Pinterest as a user, but I have no idea how to use it for my business," this episode is for you. I am walking you through exactly how Pinterest works from a business perspective no jargon, no overwhelm, just clear steps you can actually take.

In this episode, you'll learn:
-Why Pinterest isn’t social media (and what it actually is)
-What you need in place before using Pinterest for your business
-A simple workflow to turn your existing content into evergreen Pinterest traffic
-How Pinterest drives clicks, saves, and long-term visibility

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

This week’s episode is a quick-but-mighty breakdown of the top trending searches on Pinterest and how you can use them to boost your own visibility. Whether you're in wellness, lifestyle, food, or another creative industry, these trends are your chance to tap into what users are already looking for. Plus, I’ll share tips on how to naturally weave these ideas into your content plan without straying from your brand. If you're ready to stay ahead of the curve and make Pinterest work smarter for your business, this episode is a must-listen.

 

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

Hot takes are flying around about Pinterest lately is it still relevant? Is it too complicated? And why on earth is the “Visit Site” button missing on mobile?

In this episode of Pinterest Coffee Chats, Camille breaks down:
-What’s actually going on with Pinterest’s mobile updates
-Why Pinterest still outperforms other platforms in long-term visibility
-How to know if your pins are set up correctly for clicks
-Why Pinterest is misunderstood (and why that’s an opportunity for you)
-Camille’s take on the real ROI of Pinterest marketing in 2025

You'll also hear helpful tips for troubleshooting the Pinterest app, understand the difference between strategy vs. trends, and walk away with clarity on how Pinterest really works for content creators, podcasters, and online business owners.

It’s your 15-minute reminder that slow growth ≠ no growth - especially on a search-based platform like Pinterest.

Link to see screenshots! 

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

In this episode of Pinterest Coffee Chats, Camille reflects on recent feedback from clients who’ve integrated Pinterest into their marketing and the powerful shift that happens when strategy meets sustainability.

From that deep sigh of relief when someone finally takes Pinterest off your plate, to the surprise and delight when content quietly brings in traffic without the burnout this episode is all about the magic of letting Pinterest work for you.

Camille breaks down:
-Real client wins and feedback from Done-For-You support
-Why Pinterest is the ultimate behind-the-scenes marketing tool The beauty of evergreen content (and how it keeps working long after you hit “post”)
-Why strong visuals and helpful content = long-term visibility
-A reminder that search engines are how new people find you and Pinterest is built for discovery

If you’ve ever wondered whether Pinterest is “worth it,” let this episode give you a glimpse of what happens when the right strategy finally clicks into place.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

Feel like you “don’t know enough” to start using Pinterest for your business? You’re not alone and that’s exactly what we’re tackling in this episode. This week, I’m walking you through the Pinterest best practices I teach inside my strategy sessions, group coaching, and Done-With-You services.

We’re breaking down the basics like what Pinterest actually is, what kind of content performs well, and how to lay the right foundation so the platform works for you (not the other way around). If you’ve been overwhelmed by terminology, design trends, or just how to get started… this episode will help you feel confident and clear about what really matters.

Here’s what we cover:
☑️ What Pinterest is (and why it’s different from Instagram & TikTok)
☑️ What a business account is and why you need one
☑️ What boards and pins actually do
☑️ The 3 types of user intent: inspiration, shopping, learning
☑️ How to set up content funnels that work behind the scenes
☑️ What makes an effective pin (visually + strategically)
☑️ Why your first few pins matter more than perfection
☑️ Creative tips for video pins, static pins, CTAs, and more

Whether you’re planning to DIY your Pinterest or hand it off, this is your friendly nudge to focus on what works, skip the fluff, and start where you are.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Freebie: https://positivityplatform.mykajabi.com/money-making-machine 
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_ 

Starting Pinterest can feel overwhelming especially when it seems like everyone online is doing something different. In this episode of Pinterest Coffee Chats, I’m sharing exactly what I would do if I were building a Pinterest strategy from the ground up today. No complicated systems. No pressure to do everything perfectly. Just the simple steps that actually matter when you’re trying to build visibility that lasts. This conversation is for business owners who are tired of feeling like they have to constantly create more content just to stay seen and who want a calmer, more sustainable way to grow their traffic over time. Instead of focusing on trends or quick wins, we’re talking about the foundations that help Pinterest work long-term: clarity, content reuse, realistic workflows, and understanding how search-based marketing fits into a real-life business.

If you’ve been wondering where to begin or if you feel like you’ve been overthinking Pinterest this episode will help you reset and move forward with confidence. 

Inside This Episode: Why I wouldn’t start by posting pins right away The one thing your profile needs before traffic ever converts How to audit the content you already have instead of creating more My simplified approach to keywords (without making SEO feel overwhelming) A realistic Pinterest workflow that works for busy business owners The biggest mistakes I see when people try to “start Pinterest fast”

Who This Episode Is For:
✔ Business owners who want long-term visibility instead of quick bursts of attention
✔ Creators who already have content but aren’t sure how to make it work harder
✔ Service providers who want calmer traffic that doesn’t rely on daily posting
✔ Anyone who has been curious about Pinterest but didn’t know where to start

A Quick Reminder: You don’t need to build everything at once. Pinterest works best when you approach it slowly, intentionally, and in a way that fits your real life not someone else’s highlight reel. If this episode helped simplify things for you, be sure to save it or send it to another business owner who’s been thinking about Pinterest but didn’t know where to begin.

 If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

If you’ve ever said (or thought), “Pinterest takes too long,” this episode is for you. Today, I’m breaking down a real Pinterest case study from the health & wellness space no viral moments, no massive ad spend, and no overnight success stories. This client is a perimenopause nutrition coach and busy mama, helping other busy mamas feel better through food and sustainable habits. After 9 months of organic Pinterest strategy, we layered in a small Pinterest ads test  and the results quietly snowballed into email growth, membership sales, and aligned conversations. This episode is a reminder that Pinterest doesn’t work fast… it works deep. And when you stop treating it like social media and start treating it like a long-term traffic system, everything changes.

 

What You’ll Learn in This Episode

• Why “Pinterest takes too long” is the wrong way to think about growth

• What 9 months of organic Pinterest posting actually builds behind the scenes

• How a $250 ad test led to clicks, email subscribers, and paid memberships

• Why patience and refinement matter more than speed on Pinterest

• How Pinterest supports business owners who are tired of showing up daily on social media

 

Episode Highlights

• 9 months of organic Pinterest posting (10–25 saves, 5–10 clicks/month)

• $69.81 ad spend resulting in 66,000+ impressions

• One pin driving 842 outbound clicks at ~$0.07 per click

• 231 new email subscribers in one month

• New monthly and annual membership sales

• A real-life example of what “trusting the process” actually looks like

 

If this episode gave you a lightbulb moment — or sparked a question — I’d love to hear from you.

💬 DM me on Instagram and tell me:

• Your biggest takeaway

• Or the biggest question you have about Pinterest

Those conversations often inspire future episodes.

 

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

This week on Pinterest Coffee Chats, we have our very first guest episode and trust me, you’re going to fall in love with this conversation. I’m joined by Jillian, a foster mom living in Honduras who has built a full-time business through the power of digital products. She has turned 64% of her Instagram audience into paying clients, and now she teaches other business owners how to create and launch digital products that actually convert.

Inside this episode, we dig into:
✨ What makes digital products work (and why so many offers flop) Jillian breaks down how she approaches creating products that people actually buy  and the mistakes most business owners are making without realizing it.
✨ How she turned IG followers into customers at a 64% conversion rate This part alone will change the way you think about your audience and your content.
✨ Why digital products + Pinterest are a dream combo Hint: Pinterest users are already searching for solutions. Pair that with a low-ticket offer or evergreen freebie? Magic.
✨ The power of simplicity in your offers You don’t need a massive course or a 40-page workbook. Jillian talks about the shift toward “micro offers” and why less really is more.
✨ Why digital products matter for every niche Whether you’re in wellness, parenting, food, coaching, or lifestyle  digital products create scalability, passive nurture, and easier pathways into your higher-ticket services.

Your Takeaway Checklist Want to start prepping your digital product strategy?
Start here:
✔ A clear problem your audience is already asking you about
✔ One small, simple solution you can deliver quickly
✔ A landing page that clearly explains the transformation
✔ A nurture sequence or follow-up path
✔ A Pinterest strategy to drive evergreen traffic
✔ A plan to repurpose your sales content into multiple platforms

Connect With Jillian on IG 

 Resources & Links Mentioned in This Episode:
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

 

 Hey friend welcome back to Pinterest Coffee Chats! Today’s episode is such an important one, especially if you’ve been feeling stuck on the content hamster wheel.

If you’ve ever thought:

“I’m doing everything and still not seeing long-term results…”

…this episode is going to make you breathe easier.

We’re walking through why every business owner needs a search engine platform not just social media in their marketing strategy, and why Pinterest is the easiest and most sustainable place to start.

This episode will help you:

✨ Understand the difference between social platforms and search platforms

✨ See why your content isn’t working long enough to make an impact

✨ Learn how Pinterest gives your content new life (for months!)

✨ Finally get off the constant “visibility treadmill”

✨ Start leveraging Pinterest with the content you already have

 Grab your coffee (or your favorite Alani Nu) and let’s make your content work smarter for you. 

What We Cover in This Episode 1. Why Social Media Alone Isn’t Enough

 Social media is fast — too fast.

Your content gets a tiny window of visibility, and then it’s buried under the next 24 hours of posts.

And the result?

Business owners end up feeling like they need to post more, try harder, or keep up with trends just to stay relevant.

But the truth is:

👉 You don’t have a visibility problem.

👉 You have a shelf-life problem.

Your content simply isn’t lasting long enough to make an impact.

2. What Makes Search Engines Totally Different

Search engines like Pinterest, Google, and YouTube offer something social platforms can’t: 

📌 Long-term visibility (content can live for months or years)

📌 Users with intention (people are searching for solutions)

📌 Compounding reach over time (your content stacks, not resets)

Unlike social media, search engines help your content build momentum.

You don’t have to show up every day to stay visible.

This is how business owners finally break free from content burnout. 

3. Why Pinterest Is the Easiest Search Engine to Start With

 Pinterest is the perfect entry point because:

✨ You don’t need new content

Pinterest LOVES repurposed content — IG carousels, reels, TikToks, blogs, podcasts, freebies… all of it 

✨ You don’t need to be on camera

Pinterest doesn’t require your face. Just your expertise. 

✨ You don’t need to post daily

You can schedule weeks of content in one afternoon. Pinterest works in the background while you live your life.

✨ Pinterest reaches people who are ready

Pinterest users are in “search mode,” not “scroll mode.” They’re planning, researching, and taking action.

✨ Content lasts WAY longer

 IG = 24 hours | TikTok = maybe a few days | Pinterest = months (sometimes years!)

This is why Pinterest becomes such a sustainable piece of a business owner’s marketing plan.

 

4. Simple Steps to Start Using Pinterest as Your Search Engine 

These are the exact action steps mentioned inside the episode:

✔️ Step 1: Pick 1–2 pieces of content you already have 

Blog posts, reels, carousels, freebies, podcast episodes… anything works.

✔️ Step 2: Create 3–5 pins for each piece

Use keywords your ideal client is searching for. 

✔️ Step 3: Link each pin to your website, freebie, or landing page

Don’t send Pinterest traffic to socials — use your website to convert.

✔️ Step 4: Schedule everything out

Use Pinterest’s native scheduler or Tailwind.

Let it run while you go live your life.

 These four simple steps help you get off the content treadmill and start building long-term visibility.

Episode Takeaways

By the end of this episode, you’ll understand:

• Why social media alone creates burnout

• How search engines give your content the longevity it deserves

• Why Pinterest is the most business-friendly search platform

• How to repurpose your existing content in a way that works

• How to get started with a minimum time commitment 

Pinterest isn’t “one more thing.”

It’s the thing that allows everything else you’re already doing to work harder.

Resources & Links Mentioned in This Episode:
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

If you're tired of feeling like you have to choose between being present in your life or showing up for your business during the holiday season… this episode is going to feel like a deep exhale.

Inside this week’s episode of Pinterest Coffee Chats, we’re talking about how Pinterest allows you to stay visible, relevant, and searchable without manually posting every day, chasing engagement, or living in your phone during Q4.

This episode is especially for you if you're a:

• Coach or service provider
• Wellness or nutrition educator
• Food creator or blogger
• Parenting
• Lifestyle brand

Anyone with offers, freebies, blogs, or podcast content Because here’s the truth → Pinterest is the only platform that keeps driving traffic while you’re offline.

 

In this episode, you’ll learn:

✔ Why Pinterest is a must-use platform during the holiday season
(and why waiting until January is a missed opportunity)

✔ How to set up your content now so it keeps working all through November + December

✔ The 5 types of content you should prioritize pinning before the holiday rush hits

✔ Why repurposing > creating more content during Q4

✔ What “passive visibility” really looks like inside a business

 

ACTION STEPS FROM THE EPISODE

Inside the episode, you’ll hear me walk through how to:

✅ Schedule seasonal content now (holiday promos, fall freebies, Black Friday offers)
✅ Turn your existing reels or TikToks into video pins — no extra filming needed
✅ Create seasonal versions of your freebies, recipes, or lead magnets
✅ Update your pin titles + descriptions with Q4 keywords
✅ Batch your pins so Pinterest runs while you take time off
✅ Use Pinterest analytics to decide WHAT to repurpose from last year
✅ Let your content do the selling while you’re baking pies, traveling, or wrapping gifts

This isn’t “do more.” It’s do it smarter once and let Pinterest take it from there.

 

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

If you’ve ever felt like you’re on the never-ending hamster wheel of content creation posting, engaging, and feeding the algorithm just to stay visible you’re not alone.

In today’s episode, I’m breaking down why Pinterest is the solution business owners have been craving: a platform that gives your content a longer shelf life, helps you reach people actively searching, and lets you step off the daily posting treadmill.

Here’s what we’ll cover:
✨ Why social media leaves business owners burned out and overwhelmed
✨ What makes Pinterest different (hint: it’s a search engine, not social media)
✨ How Pinterest creates long-term visibility with the content you already have
✨ The three biggest benefits for business owners: longer content life, action-taking users, and time back in your week
✨ The simple foundation you need to get started If you’re ready to stop hustling for short-term visibility and start building a sustainable strategy, this episode is your sign to give Pinterest a closer look.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

 

 

Hi friend, and welcome back to Pinterest Coffee Chats! I’m recording this one from New Mexico while visitng my grandparents for the Hot Air Balloon Festival  so if you hear some background noise, that’s why. But I couldn’t wait to share this with you, because the insights are too good to hold back.

In this episode, I’m breaking down the five things that are working really well for my Pinterest management clients right now. These are businesses in the food, health & wellness, and parenting niches  but honestly, the strategies apply no matter what space you’re in.

Here’s what you’ll learn:
✨ Why having an evergreen freebie or low-ticket offer is a must for cold Pinterest traffic
✨ How to repurpose Instagram Reels or TikToks into pins that actually drive clicks
✨ The power of updating keywords, templates, and seasonal imagery
✨ Why clear communication and feedback loops with your strategist matter
✨ The mindset shift that helps clients maximize their Pinterest presence

If you’ve been wondering what’s really moving the needle on Pinterest right now, this short and sweet episode is packed with practical takeaways you can try on your own account.

🎧 Listen in, then slide into my DMs to let me know what you’ll be testing on your own Pinterest!

 

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ Coffee Chats

If you’ve ever thought Pinterest had its “moment” years ago… this episode is for you.

Spoiler alert: not only are people still using Pinterest, but they’re using it in ways that can bring you serious, sustainable traffic. Inside today’s episode, we’re unpacking: 
-Why Pinterest still has nearly 500 million active users (and growing)
-The difference between Pinterest traffic and social media engagement
-How to know if your content will actually work on Pinterest
-Examples of what content types perform best (blogs, podcasts, YouTube, freebies, offers)
-Why Pinterest’s search engine power = long-term visibility (not a 24-hour shelf life)

If you’ve been wondering whether Pinterest is worth your time, let this be your gentle nudge that yes, your content deserves a longer life and Pinterest is where it can happen.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ Coffee Chats

DIY vs. Done-For-You: Why Hiring a Pinterest Expert Saves You Time, Money & Stress

Ever wondered if you should just grab a $200 Pinterest course and DIY your setup instead of hiring an expert? You’re not alone so many business owners wrestle with this decision. In this episode of Pinterest Coffee Chats, I’m breaking down the real costs of DIY-ing Pinterest versus what happens when you bring in an expert to set up your account the right way from the start.

Here’s what we’ll cover:
-What a $200 course really gives you (and what it leaves out)
-How many hours DIY-ing Pinterest usually takes (and what that’s worth)
-The difference in results between “figuring it out” vs. having a strategy built for you
-Why clarity and confidence matter just as much as keywords and boards
Who DIY might be right for and who’s better off outsourcing

By the end of this episode, you’ll have a clear picture of whether the DIY path makes sense for your stage of business, or if it’s time to let an expert set you up for sustainable traffic, leads, and sales.

🎧 Listen now to Pinterest Coffee Chats wherever you tune into podcasts. 

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ Coffee Chats

Pinterest isn’t just about pretty images or overnight wins it’s about building a strategy that works quietly in the background, bringing you traffic, leads, and sales month after month. In this episode, I’m sharing three real case studies from clients I’ve worked with:
🍪 A recipe blogger who went from 349 monthly impressions to 35K in just 90 days.
🌱 A fertility coach who repurposed her Instagram and podcast content into steady Pinterest traffic and opt-ins.
🥗 A well-established recipe site that revived its Pinterest account and brought in millions of impressions and tens of thousands of clicks in one quarter.

Each of these stories proves that Pinterest can work for brand-new accounts, businesses with unused content, and even established accounts that have gone quiet.

What You’ll Learn in This Episode:
-Why Pinterest works across niches and business models.
-The exact strategies that drive impressions, clicks, and saves.
-The importance of repurposing content for longevity.
-How even “dead” Pinterest accounts can be revived with the right strategy.

Resources & Links Mentioned in This Episode 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ Coffee Chats

If you’re in the health and wellness space nutrition, fitness, holistic health, wellness coaching, or even product-based this episode is for you. Pinterest isn’t just another social platform it’s a search engine where people are actively looking for solutions like yours. The best part? Content you pin today can still be sending you traffic months from now.

In this episode, I’m sharing why Pinterest is one of the most powerful traffic tools for health + wellness businesses that already have a website, offers, and content.

I’ll also walk you through my “Readiness Checklist” so you know if Pinterest is right for you. The Pinterest Readiness Checklist
✅ You have a website or blog
✅ You have a free opt-in or lead magnet
✅ You have low-ticket offers or resources
✅ You have high-ticket programs or services
✅ You’re consistent on other platforms (IG, TikTok, YouTube, podcast, etc.)

If you nodded along to most of these, you’re ready to start leveraging Pinterest for long-lasting visibility.

Resources & Links Mentioned in This Episode
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ Coffee Chats

Fall isn’t just pumpkin spice season it’s Pinterest’s busiest planning season. In this episode of Pinterest Coffee Chats, I’m breaking down why fall is such a powerful time to show up on Pinterest and exactly what you should be doing now to maximize visibility, traffic, and sales through the end of the year.

We’ll cover:
-Why fall is the prime season for Pinterest searches
-The types of content business owners should be pinning right now Seasonal keywords to start using immediately
-How to repurpose your existing content into scroll-stopping fall pins
-The #1 mistake that keeps business owners from capitalizing on this season

If you’ve been wanting to make Pinterest work for your business, this episode will show you how to build seasonal momentum that lasts well beyond fall.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Grab the Free Guide: How to Turn Pinterest Into a Money-Making Machine https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & cozy behind-the-scenes: @positivity_platform_

If you’ve ever felt like the answer to slow growth is posting more, this episode is for you. In this episode of Pinterest Coffee Chats, we’re unpacking why posting more content rarely leads to better results and why so many business owners feel exhausted trying to keep up. The issue usually isn’t consistency, motivation, or effort. It’s where and how your content is placed. This conversation is a gentle but powerful reframe around content, visibility, and sustainability especially for business owners who want marketing that works with real life, not against it.

You don’t need to post more.
You need your content to live longer.

When your content is placed intentionally, it can keep working for your business without requiring constant effort or daily presence.

In This Episode, We Cover:

• Why posting more doesn’t automatically lead to more visibility or sales

• How most platforms are designed around recency, not longevity

• The difference between publishing content and placing content strategically

• Why constant posting leads to burnout — even for capable business owners

• What actually moves the needle when it comes to sustainable marketing

• How to start thinking about content as infrastructure, not output

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

 

So many business owners say they want to start using Pinterest… But they keep putting it off until “later.” → When they’re less busy
→ When they have more content
→ When they feel more prepared

Friend, let me lovingly say this: the longer you wait, the longer you're delaying sustainable growth that doesn’t require constant posting or burning out.

This episode of Pinterest Coffee Chats is your permission slip to start now even if you’re a beginner, even if your business feels messy behind the scenes, even if you don’t have a full-blown content calendar.

Inside the episode, we’ll walk through:
✨ Why Pinterest is the best place for long-game marketing
✨ The compounding power of starting now (even with just a few pins)
✨ What happens when you give your content a longer shelf life
✨ How Pinterest is different from every other platform—and why that matters
✨ The small actions you can take this week to set your Pinterest up for success If you’ve been thinking about using Pinterest “one day,” let this episode be the gentle nudge that there’s no better day than today. Because the content you create deserves to be seen—for longer than 24 hours.

🎧 Listen to Pinterest Coffee Chats now wherever you get your podcasts.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Grab the Free Guide: How to Turn Pinterest Into a Money-Making Machine https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & cozy behind-the-scenes: @positivity_platform_

Let’s be honest marketing already feels like a full-time job. Between Instagram, emails, podcasting, and client work… the last thing you need is another platform to manage, right? But what if adding Pinterest didn’t mean doing more?

In this episode of Pinterest Coffee Chats, we’re breaking down just how simple it can be to fold Pinterest into your current workflow without the stress or overwhelm. Whether you’re a podcaster, coach, service provider, or creator, chances are… you're already creating content that would perform really well on Pinterest. You just need to know how to repurpose it intentionally.

Inside the episode, I’m sharing:
✨ Why Pinterest doesn’t require daily posting or face-to-camera content
✨ The easiest way to start: by repurposing what you’re already making
✨ Real-world examples of how my clients add Pinterest to their routines
✨ How just a few pins per week can create long-term visibility and traffic
✨ Tools that help you schedule and streamline your Pinterest content This isn’t about doing more it’s about getting more mileage from the work you’re already doing. If you’re craving a simpler, more sustainable way to market your business… Pinterest might be your new best friend. Let me show you how to start small and smart.

🎧 Tune in now to Episode 2 of Pinterest Coffee Chats wherever you get your podcasts!

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Grab the Free Guide: How to Turn Pinterest Into a Money-Making Machine https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & cozy behind-the-scenes: @positivity_platform_

If you’ve ever thought Pinterest was just for recipes, weddings, and DIY crafts… this episode is for you.

Inside this myth-busting episode of Pinterest Coffee Chats, I’m walking you through the biggest misconceptions I hear from business owners every single week and giving you the real story on what Pinterest is (and what it’s not). Many entrepreneurs are hesitant to add Pinterest to their marketing because it feels like just another thing to manage. But when you understand what Pinterest actually is a search engine, not social media it opens up a whole new world of possibilities.

In this episode, we’re unpacking:
✨ Why Pinterest is not “just for pretty pictures”
✨ How it works differently from Instagram or TikTok
✨ Why you don’t need to start from scratch or create new content
✨ What kind of ROI you can expect (and why it’s not instant—but lasting)
✨ How Pinterest supports content longevity, visibility, and lead generation We’re also talking about why

Pinterest is perfect for service providers, digital product creators, podcasters, and educators especially if you’re tired of creating content that disappears after 24 hours. So if you’ve been sitting on the sidelines thinking Pinterest might not be worth it, let this be your gentle nudge to reconsider. There’s a reason I believe in this platform so deeply and I’m sharing it with you today.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

Resources & Links:
→ Book a Pinterest Strategy Call: https://positivityplatform.mykajabi.com/offers/2xRGLmFC/checkout
→ Learn about Done-With-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/Wr2JZBZz/checkout
→ Learn about Done-For-You Pinterest Support: https://positivityplatform.mykajabi.com/offers/YrCwg4iW/checkout
→ Grab the Free Guide: How to Turn Pinterest Into a Money-Making Machine https://positivityplatform.mykajabi.com/money-making-machine
→ Follow me on Instagram for Pinterest tips & biz behind-the-scenes: @positivity_platform_

If you’ve ever felt exhausted by your own marketing  even when your business is “doing well”  this episode is for you. In this conversation, we’re breaking down why burnout usually isn’t a personal failure or a time management issue, but a sign that your content strategy was never built to support real life. You don’t need another planner. You don’t need more discipline. You need a system that works even when you step away.

 

In this episode, we talk about:

• Why most content strategies require constant presence

• The hidden cost of daily posting and platform-chasing

• How burnout often comes from strategy design, not effort

• What sustainable content actually looks like for real business owners

• How to build visibility that supports your life instead of competing with it

This episode is especially for busy business owners, moms, and service providers who want their marketing to feel calmer not heavier.

 

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

Most business owners aren’t struggling because they lack good ideas they’re struggling because their content disappears too quickly. In this episode of Pinterest Coffee Chats, we’re talking about why so much business content “dies” within 24 hours and what actually needs to change if you want your marketing to feel lighter, more sustainable, and more effective. This isn’t about posting more or trying harder. It’s about understanding how content is designed to work and choosing platforms and strategies that allow your effort to compound over time.

In this episode, we cover:

• Why most platforms reward recency instead of longevity

• The difference between publishing content and placing content

• Why great content still underperforms on social media

• How search-based platforms change the lifespan of your content

• What it looks like to build content that keeps working long after you hit publish

If you’ve ever felt frustrated watching good content disappear almost immediately, this episode will help you reframe what’s actually happening  and what to do next.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

Why Consistency Isn’t About Discipline - It’s About Design or workflows

If you’ve ever told yourself, “I just need to be more consistent,” I want you to listen to this episode with an open mind because I’m about to flip that belief on its head.

In today’s episode, I’m talking about why consistency isn’t actually about willpower, motivation, or discipline. It’s about design building systems that support you even when life is busy, messy, or unpredictable. This conversation is especially for business owners who are juggling clients, family, and real life and are tired of feeling guilty for not “keeping up” online.

In this episode, I talk about: 

Why discipline eventually fails

• Why motivation and willpower aren’t sustainable long-term

• How hustle-based marketing leads to burnout

• The cost of relying on daily effort to stay visible 

What consistency by design really means

• Creating systems that work even when you’re offline

• Choosing platforms that support long-term visibility

• Building workflows that reuse content instead of demanding more

How Pinterest supports consistency by design

• Why Pinterest doesn’t require daily posting or constant engagement

• How keywords and evergreen content do the heavy lifting

• What it looks like to batch, schedule, and step away  without disappearing

 How to design consistency that fits your life

• Where you might be relying on discipline instead of structure

• Questions to audit your current marketing systems

• How to build visibility that supports your energy and season of life

The biggest takeaway:

If consistency feels hard, it’s probably not a discipline problem it’s a design problem.

This episode will help you rethink how you show up in your business and give you permission to build marketing systems that feel sustainable, supportive, and aligned with real life.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

The Difference Between Traffic, Attention, and Sales (And Why Confusing Them Is Costing You Money)

If you’ve ever felt like you’re doing all the right things posting consistently, showing up on social media, getting likes and views but still not seeing the sales or growth you want… this episode is for you.

Today, I’m breaking down something I see business owners mix up all the time: attention, traffic, and sales. They are notthe same thing and when we treat them like they are, marketing starts to feel exhausting and ineffective.

In this episode, I’m walking you through how each one actually works, why attention alone won’t grow your business, and how platforms like Pinterest fit into a smarter, more sustainable strategy.

In this episode, I cover:

What “attention” really is:

• Likes, views, comments, shares, and story replies

• Why attention feels validating but doesn’t always lead to action

• The limitations of attention-based platforms

What traffic actually means:

• Clicks to your website, blog, podcast, or offers

• Why traffic shows intent, not just interest

• The difference between social traffic and search-based traffic 

Why traffic doesn’t automatically equal sales:

• The role of funnels, freebies, and nurture sequences

• Why clarity matters more than volume

• Where most business owners lose people after the click

Where Pinterest fits into all of this:

• Why Pinterest is a search engine, not social media

• How Pinterest traffic is cold but intentional

• Why evergreen content creates long-term opportunities 

The biggest takeaway:

Attention builds awareness.

Traffic creates opportunity.

Sales come from clarity and connection.

If you’ve been chasing engagement but still feeling stuck, this episode will help you rethink your strategy and focus on what actually moves the needle.

🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

In this week’s episode of Pinterest Coffee Chats, we’re diving into one of my favorite yearly resources: Pinterest Predicts Pinterest’s official trend forecast based on billions of user searches. Unlike traditional “what’s trending now” lists, Pinterest Predicts gives you a look ahead at what your audience will be searching for in the coming year. And historically, Pinterest has been right over 80% of the time… which is wild. This makes it one of the most powerful tools you can use to plan content, freebies, digital products, and offers especially if you want long-term, search-based visibility instead of chasing the daily social media grind.

https://business.pinterest.com/pinterest-predicts/

Inside this episode, we walk through:

• What Pinterest Predicts actually is - A data-backed forecast created from real user behavior not guesses.
• Why these insights matter for your business -Because Pinterest is a search engine, and search-based platforms reward early creators. When you show up before a trend peaks… you get more visibility, more saves, more clicks, and more long-term traffic.
• A breakdown of the top 21 trends Pinterest revealed And more importantly what those trends actually mean for your content strategy as a business owner. Plus, I share real examples of how my clients align their content with upcoming trends without reinventing the wheel or creating from scratch.
• How to use trend data the simple way- This episode also gives you a super easy workflow for bringing trends into your existing content:

1. Pick 1–2 trend themes that naturally fit your niche

2. Update a freebie, blog, or product to match those themes

3. Create 3–5 pins using keywords tied to predicted search terms

4. Schedule them ahead of peak season

These small steps make a big difference in long-term visibility.

📌 Quick Action Questions:

Use these after you listen to spark ideas:

• Which Pinterest Predicts trends align with your audience?

• Do any of your freebies, blogs, or offers already match these themes?

• What content could you refresh instead of recreating?

• Which trend could you create 3–5 pins for this month?

🎧 Listen now to: Pinterest Predicts 2026 — What It Means for Your Business & How to Use It
Wherever you tune into podcasts!

✨ If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

In this episode, I’m breaking down the biggest Pinterest lessons from 2025 what actually worked, what didn’t, and what will matter most as we step into 2026. You’ll hear insights pulled from industry experts, real client data, and trends I watched unfold across dozens of business owners this year.

Spoiler alert: the accounts with clarity and strategy grew and the ones guessing their way through it? Not so much.

Inside this episode, we’ll cover:
-The top Pinterest strategies that performed strongest in 2025
-The biggest mistakes DIYers made (and how to avoid them)
-Why some accounts grew while others stalled completely -What business owners misunderstood about Pinterest this year
-The simple shifts that will matter most in 2026
-A real client success story from my Done-With-You program — and how strategy turned into quick, sustainable results

Whether Pinterest is new to you or you’ve been dabbling for a while, this episode will give you clarity, confidence, and a roadmap for using Pinterest intentionally in the new year.

✨ If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

Why Freebies + Digital Products Matter

Your freebies and low-ticket offers are more than “nice-to-have”  they’re the very beginning of your sales funnel.
They help you:

• Build trust
• Grow your email list
• Create momentum
• Move people toward your paid offers

But… they only work if people can find them. “A freebie without visibility isn’t a funnel — it’s a secret.”

5 Common Mistakes Business Owners Make With Freebies

Here are the exact mistakes we walk through in the episode — written out clearly so you can check your own offers:

1. Freebies that are too generic

Examples:
❌ “Self-care checklist”
❌ “5 healthy habits”

Specificity is what converts.
Try:
✔ “5-Minute Nervous System Reset for Stressed-Out Moms”
✔ “3 Lunchbox Ideas for Picky Eaters (Nutritionist-Approved)”

2. Too many unrelated freebies

When every freebie leads people in a different direction, your funnel scatters instead of guiding.

Pick ONE clear path for your audience to follow.

3. Relying only on Instagram or TikTok

Traffic from social media dies in hours.
Traffic from search-based platforms (like Pinterest) lasts for months… even years.

If your freebie only lives on Instagram, you’re missing 90% of your potential reach.

4. Not linking your freebie consistently

Your freebie should be listed in:

• Blogs
• Podcast descriptions
• Pinterest pins
• IG highlights
• Your weekly emails
• Website homepage

If people never see it, they can’t join your world.

5. No clear next step

A freebie should naturally guide people to:
→ A low-ticket offer
→ A workshop
→ A discovery call
→ A high-ticket service
→ A nurture sequence

If there’s no “what’s next,” your funnel stops instead of flowing.

How Pinterest Amplifies Your Freebies & Products

Pinterest is the perfect place to grow your freebies because people are already searching for solutions.

Pinterest users type in things like:
“meal planning guide”
“holiday stress checklist”
“business organization printable”
“gut health freebie”

And when your pin meets their search?
Boom.... long-term traffic.

Pinterest allows:

• Cold but intentional traffic
• Evergreen visibility
• Pins that drive leads for months
• A simple workflow that looks like:
  Pin → Freebie → Nurture Sequence → Paid Offer

You don’t need more content.
You need more visibility for the content you already created.

Reflection Questions (Use These as Your Homework This Week)

These questions are exactly what I walk listeners through in the episode — and I’m listing them here so you can easily refer back:

1. Do you have at least one clear, niche-specific freebie or digital product?

Not something general — something that speaks directly to your ideal client’s problem.

2. Does your freebie lead to the next logical step in your funnel?

If someone opts in, where do they go next?

3. Where is your freebie currently visible?

If the answer is “Instagram only”… it’s time to expand.

4. Could Pinterest help more people discover your freebie?

Spoiler: yes. Absolutely.

5. Are you promoting your freebie regularly?

Or did you post it once and hope for the best?

Freebies and digital products are powerful but only when they’re:
✨ specific
✨ visible
✨ connected to your bigger offers

Choose ONE freebie or digital product this week and give it a refresh, a purpose, and a visibility plan.

And don’t forget —the episode before this features an incredible digital product expert who’s going to help you refine what you created and increase conversions.

Slide in my DMs with any questions! 

 Resources & Links Mentioned in This Episode:
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie
→ https://podcasts.apple.com/us/podcast/the-vitality-formula/id1837130396

 

Trying to grow your Substack but not sure how to actually get more eyes on your writing?

You’re not alone.

One of the biggest challenges with Substack (or any long-form content platform) isn’t creating the content it’s getting people to find it. In this episode, I’m breaking down how to use Pinterest as a traffic source to grow your Substack without needing to post more on Instagram or constantly create new content.

Pinterest works as a search engine, meaning your content can show up for people who are already looking for what you’re writing about. When you pair that with Substack, you create a simple system where Pinterest brings in new readers and Substack keeps them connected to your content.

 

In This Episode:

• Why Pinterest + Substack is a powerful combination for growth
• What your Pinterest pins should actually say (keywords vs aesthetic)
• Where to link your pins for the best results
• A simple weekly workflow to stay consistent without burnout

You don’t need to be on every platform you need one platform that brings people in (Pinterest) and one that keeps them in your world (Substack).

 

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

 

Wondering what a Pinterest manager actually does… and what it looks like to have your Pinterest fully set up for you?

In this episode, I’m walking you through my 4-week done-for-you Pinterest setup process step by step so you can see exactly how a Pinterest strategy comes together behind the scenes. If you’ve been thinking about hiring out your Pinterest or you’re trying to figure out how to set up your account the right way, this episode will give you a clear, simple breakdown of what actually matters.

Pinterest is one of the most powerful platforms for long-term traffic, but it works best when you have a clear goal, a strong foundation, and a strategy built around how your business actually sells.

 

☕ In This Episode:

• What a Pinterest strategy includes (and what most people miss)
• How to set clear Pinterest goals (brand awareness, email growth, sales)
• How to use your existing content for Pinterest marketing
• What Pinterest SEO and keyword research actually looks like
• How to create Pinterest boards, titles, and descriptions that get found
• What goes into pin design, titles, and descriptions
• How to schedule Pinterest content consistently
• What analytics to track on Pinterest and how to adjust your strategy

 

Key Takeaway: Pinterest doesn’t need to be complicated when you have a clear goal, optimized foundation, and consistent content plan, it becomes a powerful traffic and growth tool for your business.

 

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

Wondering how long it takes to see results from Pinterest? Let’s talk about it.

Pinterest is one of the most powerful platforms for long-term traffic but it’s also where a lot of business owners quit too early.

In this episode, I’m walking you through what to realistically expect from your Pinterest strategy at 30, 60, and 90 days so you can stop second-guessing and start trusting the process.

If you’ve ever felt like your Pinterest isn’t working fast enough, this episode will give you clarity and confidence in what’s actually normal.

☕ In This Episode:

• What happens in the first 30 days of Pinterest marketing
• When to expect traffic, clicks, and engagement to increase
• How Pinterest growth builds over time
• What metrics to pay attention to (and what to ignore)
• Why consistency matters more than speed

Key Takeaway: Pinterest is a slow build but when done right, it becomes one of your most reliable traffic sources.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

If your Pinterest isn’t driving traffic yet… it might not be what you think.

One of the biggest frustrations I hear from business owners is that they’re posting on Pinterest but not seeing results no clicks, no traffic, no growth. In this episode, we’re breaking down the biggest mistake I see when it comes to Pinterest traffic and how shifting your expectations and strategy can completely change your results. If you’ve been treating Pinterest like Instagram or expecting quick wins, this episode will help you understand how to actually make Pinterest work for your business.

In This Episode:

• Why Pinterest traffic takes time (and what’s realistic)
• The difference between Pinterest vs Instagram marketing
• How to use Pinterest to drive website traffic and leads
• What needs to happen after someone clicks your pin
• How to build a Pinterest strategy that actually converts

Key Takeaway: Pinterest is a long-term traffic strategy when you stay consistent and build it correctly, it works.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

Feeling overwhelmed by Pinterest and not sure what actually matters? Let’s simplify it.

There is so much advice out there about Pinterest marketing  how often to post, what to design, what trends to follow  and honestly, most of it just makes things more complicated.

In this episode, I’m breaking down what actually moves the needle in your Pinterest strategy so you can stop overthinking it and start seeing results.

If you’re a business owner trying to grow your traffic, leads, and visibility with Pinterest this is where you want to focus.

☕ In This Episode:

• How Pinterest works as a search engine (not social media)
• Why keywords are the foundation of Pinterest SEO
• How to stay consistent on Pinterest without burnout
• What your Pinterest account needs before posting more content
• The biggest missing piece in most Pinterest strategies

Key Takeaway: You don’t need more content  you need the right foundation, keywords, and consistency.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

If you’ve been wondering if Pinterest actually works for your business… this is for you.

One of the biggest questions I get is whether Pinterest is better for service providers or product-based businesses and the truth is, it works for both… but the strategy looks completely different.

In this episode, we’re breaking down how Pinterest marketing works for service-based businesses like coaches, freelancers, and online service providers vs product-based businesses like eCommerce brands, handmade shops, and online stores.

If you’ve been trying to figure out how to use Pinterest to drive traffic, grow your audience, and increase sales this will help you understand exactly where to focus.

☕ In This Episode:

• Pinterest strategy for service providers vs product-based businesses
• How to use Pinterest for traffic and visibility (without social media burnout)
• The difference between selling services vs selling products on Pinterest
• Why Pinterest is a long-term marketing strategy that builds over time
• How to align your Pinterest content with your business model

Key Takeaway: Pinterest is not one-size-fits-all your strategy should match how your business sells and how your audience searches.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 

→ Book a Pinterest Strategy Call 

→ Done-With-You Pinterest Support 

→ Done-For-You Pinterest Support 

→ Free Guide: How to Turn Pinterest Into a Money-Making Machine 

→ Follow me on Instagram 

→ Q4 Pinterest Checklist Freebie

If you’ve ever heard “you need to post daily on Pinterest” and immediately thought yeah… no thanks this episode is for you.

Because yes… consistency on Pinterest does matter.

But not in the way most people think. In this episode,

I’m walking through what daily posting actually looks like when you understand that Pinterest is a search engine, not social media and how you can stay consistent without being on the app every day. This is a much calmer, more realistic way to approach Pinterest (especially if you’re running a business, juggling life, and don’t have hours to spend online).

Inside this episode:
☕️ The biggest misconception about “posting daily” on Pinterest
☕️ Why Pinterest works differently than Instagram or TikTok
☕️ What actually matters (and what doesn’t) when it comes to consistency
☕️ The difference between being online daily vs. your content showing up daily ☕️ How batching your content changes everything
☕️ A simple weekly Pinterest workflow you can actually stick to

A quick reminder:
You don’t need to be on Pinterest every day.
You don’t need to create new content every day.
You just need a system that allows your content to show up consistently.

Your simple action step: Pick one piece of content you already have (blog, podcast, freebie, IG post, etc.) → Turn it into 2–3 pins → Schedule them out across the week That’s it. Start there.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

Pinterest recently released its 2026 Parenting Trend Report, highlighting how families are using the platform to plan activities, build routines, and create more intentional childhood experiences.

The report reveals a major shift toward experience-rich parenting, with searches rising for screen-free activities, outdoor learning, sensory play, and hands-on creativity.

For business owners, these insights reveal something important about how Pinterest works: people come to the platform with intent to search, plan, and solve problems. Inside this episode:
• What the Parenting Trend Report reveals about Pinterest users
• Why searches for screen-free activities and educational ideas are rising
• How Pinterest functions differently from traditional social media
• What “intent traffic” means for business owners
• A simple way to start aligning your content with search behavior If you’re curious how Pinterest could support your business visibility, explore the free starter resource linked below.

Pinterest Predicts 

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie

Not all traffic is created equal. In this episode, I break down the difference between passive scroll traffic and high-intent search traffic and why that distinction matters for small business owners. While most social media platforms are built around attention and engagement, Pinterest operates differently.

As a search and discovery platform, it attracts users who are actively looking for ideas, answers, and solutions. With approximately 96% of top searches on Pinterest being unbranded, there is significant opportunity for smaller businesses to be discovered — even without a large following.

Inside this episode:
The difference between scroll traffic and search traffic Why intent-based clicks often convert better
What unbranded searches signal for small businesses
How to start thinking about discoverability instead of daily visibility
A simple action step to shift your marketing mindset
If you’ve been feeling like your content disappears too quickly or requires constant effort to stay visible, this episode offers a calmer, more sustainable perspective.

If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
→ Book a Pinterest Strategy Call
→ Done-With-You Pinterest Support
→ Done-For-You Pinterest Support 
→ Free Guide: How to Turn Pinterest Into a Money-Making Machine
→ Follow me on Instagram
→ Q4 Pinterest Checklist Freebie