Explore every episode of the podcast Paper Talk
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Ep 203: You Already Know Your Purpose: Finding the Words for It with Catherine Lash | 05 Nov 2026 | 00:39:12 | |
What if your purpose is not something you need to find, but something you already live every day without the words for it? This week, co-host Jessie Chui introduces a guest who changed the way she understands her own work: Catherine Lash, a writer, speaker, and workshop host who helps people reconnect with what genuinely drives them. Catherine shares the surprisingly simple process behind her Artist Statement of Purpose workshop, why it takes only about ten minutes to reach your purpose, and why she turned a $1,200, eight-week program into a one-hour workshop that anyone can access. She shares her path, from wedding photographer to producing a wedding show for 19 years, nearly losing everything while chasing trends that weren't true to her, and stripping her business back to its foundation. Along the way, she created her own paper flower installation to hold on to who she was. "Everybody has a purpose. You feel it, you live it, you actually just don't have the words for it." - Catherine Lash
We talk about the difference between an artist statement and a purpose statement, why fulfillment happens only when you put your purpose into the world, how knowing your purpose helps you say no, and how to stop comparing yourself on Instagram. Catherine also challenges the three of us to find a collective purpose for Paper Talk and our Mastermind. Timestamps:
About Catherine Lash: Catherine supports individuals through her workshops, as a writer and speaker, reconnecting with what genuinely drives them- their purpose- enabling them to create greater meaning, make a positive impact, and maintain their authenticity. Through her proven methodology, Catherine is able to take her audiences from purpose as something abstract to something human-sized and deeply personal that they can put into action for individual and collective well-being and flourishing. Her workshops run every month for individuals, and she hosts private workshops for social groups, community organizations, and corporate teams to build deeper connections within the group so they can keep evolving as they work toward a collective purpose. She also loves making paper flowers! Learn more about Catherine and her Lead with Purpose workshops here: https://www.catherinelash.com/registration and follow her on Instagram as @catherinelash. What’s in our Shopping Cart: Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast.
Listen and Subscribe: Paper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don't forget to subscribe and leave us a review! It helps other paper flower artists find our community.
#PaperFlowers #PaperFlowerBusiness #PaperTalkPodcast #PaperFlowerArtist #CrepePaperFlowers #HandmadeBusiness #PaperFlowerCommunity #SmallBusinessPodcast #ArtPodcast | |||
| Ep 202: "I Have a Business Name, Now What?" How Two Paper Flower Artists Built Their Businesses Together with Cher Lutz and Sandy Goetz | 22 Oct 2026 | 00:27:58 | |
What happens when an online community finally meets in person? In this episode, Quynh, Jessie, and Sara welcome two members of the Paper to Profits Mastermind, Cher Lutz and Sandy Goetz, who joined us for our first in-person retreat in Seattle.
We share our favorite moments from the weekend: a first night of wine, cheese, and easy conversation, practicing our elevator pitches over lunch (yes, even we were nervous), a charcuterie board activity that turned strangers into collaborators, and a dreamy afternoon among the dahlias with photographer Yvonne Wong.
Then Cher and Sandy open up about why they keep coming back. Cher talks about finally finding people who understand the challenges of running a creative business. Sandy, now two and a half years into the Mastermind, names the one thing that changed everything for her: accountability. Without it, she says, she would still be asking, "I have a business name, now what?" "You've given me the confidence to put myself out there and make myself and my art known." - Sandy Goetz
We also talk about why building structure is so hard when no one hands you a schedule, how three mentors can shorten your learning curve, and why our WhatsApp group chat has become everyone's favorite cheering section. Plus, what is in our shopping carts, including a cordless glue gun, a book about paper collage pioneer Mary Delany, and grow lights for Seattle's dark winters. Curious about the Paper to Profits Mastermind? Learn more at https://www.papertalkpodcast.com/mastermind. Learn more about Sandy Goetz and Cheramie Lutz:Sandy’s Instagram: @goetz_bespoke Sandy’s Website: Goetz Bespoke Cheramie’s Instagram: @withlovecheramie Timestamps:00:28 Welcome Cher Lutz and Sandy Goetz 01:16 Favorite moments from the Seattle Mastermind retreat 06:53 Why Cher and Sandy have stayed with the Mastermind 10:39 Accountability goes both ways: mentors as coworkers 12:33 Looking outside your niche and getting three perspectives 14:07 Where Sandy would be without the Mastermind 14:50 Building structure when no one gives you a schedule 18:19 Cheering each other on in the group chat 20:40 What would make the Mastermind even better? 21:47 What is in our shopping carts 27:24 Thank you and goodbye What's In Our Shopping Cart:Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast.
Listen and Subscribe: Paper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don't forget to subscribe and leave us a review! It helps other paper flower artists find our community.
#PaperFlowers #PaperFlowerBusiness #PaperTalkPodcast #PaperFlowerArtist #CrepePaperFlowers #HandmadeBusiness #PaperFlowerCommunity #SmallBusinessPodcast #ArtPodcast | |||
| Ep 201: Rapid-Fire Q&A: Paychecks, Paper Sources, and Permission to Be an Artist | 08 Oct 2026 | 00:38:14 | |
For the first time in nine seasons, we are turning the mic over to you! In this rapid-fire Q&A, Quynh, Jessie, and Sara answer questions sent in by listeners, Mastermind participants, and friends. We talk about what we wish we knew before going full time with our art, whether you need to be "artsy" to become a paper flower artist, and exactly where we buy our crepe paper and cardstock in the US and Canada. "The thing I wish I knew before I went full time is that I'm allowed to do it." - Sara
Then we get honest about money: our worst paid and highest paid jobs, from a $1 flower order that ended in a complaint to a $70,000 production job that tested every limit of Quynh's hands and timeline. Sara shares the business advice that changed everything (templates and passive income), Jessie reveals the unexpected tool she now brings to every workshop, and we close with the paper flower trends we are loving right now, plus what is sitting in our shopping carts. Have a question you want us to answer next? Submit it at papertalkpodcast.com. The form is right on the home page! Timestamps:
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast.
Listen and Subscribe: Paper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don't forget to subscribe and leave us a review! It helps other paper flower artists find our community.
#PaperFlowers #PaperFlowerBusiness #PaperTalkPodcast #PaperFlowerArtist #CrepePaperFlowers #HandmadeBusiness #PaperFlowerCommunity #SmallBusinessPodcast #ArtPodcast | |||
| Ep 200: Celebrating 200 Episodes and Kicking Off Season 9 | 24 Sep 2026 | 00:24:11 | |
It's here, Episode 200. Quynh Nguyen, Jessie Chui, and Sara Kim kick off Season 9 of Paper Talk Podcast by pausing to celebrate a milestone eight years in the making, and to tell you exactly why we’re devoting this whole season to celebrating your wins.
We take a trip back to where it all started, a paper flower masterclass in Seattle in April 2018, where makers flew in from all over the world just to make paper flowers together in person. That single weekend became the reason Quynh and Jessie wanted a way to stay connected between workshops, and Paper Talk Podcast was born, with the name itself coming from a suggestion by Jessie's husband, Warren. We also look back on original co-host Priscilla Clearfield, who was part of the show from Episode 1, and reflect on the two years since Sara Kim joined full-time as a host.
We share our favorite memories across 199 episodes, from checking back in with returning guests to see how their businesses evolved, to Sara's own path from three-time guest to co-host. We also open up about our Paper Talk Mastermind retreat, where members met in person for the first time after a year of meeting online, and talk about why that kind of community, geeking out over a shared, sometimes lonely, creative business, is at the heart of what we’ve built. "I hope our podcast really brings in that coworker feeling in the background, talking about the logistics of business. Sometimes it's a little venting, sometimes it's a little celebrating our achievements." - Sara
This season is all about celebrating wins, the big ones and the small ones. You can now submit your own art or business questions at papertalkpodcast.com for a new rapid-fire Q&A segment throughout the season. And we will end every episode with a new closing question: what's in your shopping cart right now?
Timestamps: 0:01 – Welcome to Season 9 and the Episode 200 milestone 0:46 – The origin story: a 2018 paper flower masterclass in Seattle 2:37 – How the podcast got its name, with help from Jessie's husband Warren 3:41 – Original co-host Priscilla, and two years of Sara as a host 6:05 – Announcing the Season 9 theme: celebrating small and big wins 6:34 – New segment alert: submit your questions for a rapid-fire Q&A 8:17 – Favorite memories from 199 episodes 11:26 – Reflecting on the Paper Talk Mastermind retreat 18:31 – A look ahead at Season 9 20:18 – Introducing the new closing question: what's in your shopping cart? What's In Our Shopping Cart: Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast.
Listen and Subscribe: Paper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don't forget to subscribe and leave us a review! It helps other paper flower artists find our community.
#PaperFlowers #PaperFlowerBusiness #PaperTalkPodcast #PaperFlowerArtist #CrepePaperFlowers #HandmadeBusiness #PaperFlowerCommunity #SmallBusinessPodcast #Episode200 | |||
| Ep 199: Community, Connection & What We Learned This Season | 30 Jul 2026 | 00:25:21 | |
Quynh, Sara, and Jessie close out Season 8 of Paper Talk Podcast with a heartfelt recap of their favorite guests, paper flower business lessons, and news on Episode 200. It's officially a wrap on Season 8, the longest season Paper Talk Podcast has ever recorded at 25 episodes! In this finale, hosts Quynh Nguyen, Sara Kim, and Jessie Chui sit down to reflect on the season's theme of community, revisit their favorite guest conversations about building a paper flower business, and share what's coming for Season 9, including the Paper Talk Mastermind and a giveaway to celebrate Episode 200. "I think the longer you're in this community, just like any other community, there's always a rotation of people. It's always interesting to me, as to why people start what they do and then also leave what they do." — Jessie What You’ll Hear in this Episode:
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins in August. Get on the Waitlist! ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
Keywords: #PaperFlowers #PaperFlowerBusiness #PaperTalkPodcast #PaperFlowerArtist #CrepePaperFlowers #HandmadeBusiness #PaperFlowerCommunity #SmallBusinessPodcast
| |||
| Ep 198: Inside the Mastermind: The Long Game of Building an Art Business | 16 Jul 2026 | 00:26:23 | |
Quynh, Jessie, and Sara go behind the scenes of their paper flower mastermind, sharing what three cohorts have taught them about accountability, imposter syndrome, and building a creative business for the long haul. In this episode, Quynh, Jessie, and Sara step away from guest interviews to talk directly to you about something they don’t often unpack on the podcast: their mastermind community, Paper to Profit, and what running it for three cohorts has taught them about what it actually takes to build a paper flower business that lasts. They talk candidly about the difference between making art and selling art, why their members today struggle with too much information instead of too little, and why accountability and community consistently move the needle more than any single tactic. Sara and Jessie share what it’s like watching members go from afraid to even say “I’m an artist” out loud to confidently running their first workshops and sales. "It's so easy to sit and think and not do anything about it. Our purpose in the mastermind is to motivate you, to keep you accountable, to be your cheerleaders." - Jessie on accountability
The hosts also get real about the timeline. Referencing recurring guest Poy T. Granati’s three-year pursuit of a Hermès collaboration, and their own decade-plus journey building Paper Talk into a top-ranked podcast, Quynh and the team make the case that meaningful creative businesses are built slowly, with consistent effort, not overnight virality. They close with details on their next mastermind cohort opening September 8th (sign-ups open in August) and their upcoming August retreat in Seattle, which includes a visit to the Seattle wholesale flower market and the flower fields of Mount Vernon and Skagit Valley. As always, the episode wraps with the hosts’ current favorite things, including Quynh’s new obsession with her Oura ring, Jessie’s discovery of a product that saves her from uncomfortable leaks, Sara’s long-overdue investment in real running shoes. The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins in August. Get on the Waitlist! ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
Keywords: Mastermind community, long-term business building, accountability, imposter syndrome, September cohort launch, August retreat, favorite things segment
| |||
| Ep 197: Our Current Projects: Museum Walls, Solo Shows, and Day of the Dead Paper Flowers | 02 Jul 2026 | 00:30:40 | |
Quynh, Jessie, and Sara share what's next in their paper flower careers: a museum wall installation at the San Diego Natural History Museum, Jessie's first solo gallery show, and a Day of the Dead paper flower headpiece workshop in Mexico City with Hitomi Gilliam. Season 8 is winding down and episode 197 finds Quynh Nguyen, Jessie Chui, and Sara Kim catching each other up on the biggest paper flower projects shaping their year, projects that show just how far paper flower artistry can travel: from a museum lobby in San Diego, to a gallery wall in Richmond Hill, to a Day of the Dead parade in Mexico City. Sara opens with the story behind her wall installation at the San Diego Natural History Museum, a donor recognition piece built entirely from paper flowers representing California native plant species. She walks through the unexpected origin (a workshop attendee who later became the project's champion), the scientific accuracy required by the museum's in-house botanists, and the award she won at the California Native Plant Society show along the way. "Workshops are so important. It's not just about teaching, although yes, that's fun too. It's actually a way to network while you're getting paid.”— Sara
Jessie shares the news of her first solo exhibition, opening this fall at the Richmond Hill Cultural Center gallery. She and Quynh dig into the realities most paper flower artists never talk about out loud: gallery wall mounting systems, the true cost of framing large-format paper art, UV-protective glazing, and the emotional weight of deciding whether to sell one-of-a-kind sculptural pieces. Quynh closes with a look at her packed travel and teaching calendar, including a return to Snow Farm to teach the life cycle of dahlias in paper form, and a new international collaboration with renowned floral educator Hitomi Gilliam. The two are bringing their paper flower floral crown workshop to Mexico City for a Day of the Dead headpiece project, with plans to take the same workshop to Japan in 2027. “The more you share, the more people will learn about it and the more people will want to do it. And if you gatekeep things, it just doesn't grow as much.”— Quynh The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins soon. ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
Keywords: paper flower museum installation, paper flower solo show, Day of the Dead paper flowers, Hitomi Gilliam paper flower workshop, paper flower headpiece, San Diego Natural History Museum paper flowers, paper flower gallery show, mounting paper flower sculpture | |||
| Ep 196: How to Land Corporate Workshop Clients (and Why It Took Three Years to Book Hermès) with Poy T. Granati | 18 Jun 2026 | 00:53:58 | |
Poy T. Granati of Summer Space Studio returns to Paper Talk Podcast for her third appearance, joining co-hosts Quynh Nguyen, Jessie Chui, and Sara Kim. If you have followed Paper Talk for a while, you will recognize Poy from Episode 8, where we first introduced her, and Episode 135, our Pinterest deep dive that is still one of our most referenced episodes for paper flower artists building organic traffic. This time she joins us from her new home in the Hudson Valley as a new mother. This conversation is the most honest one we have had about what it actually looks like to rebuild a creative business after motherhood. Poy walks us through the structural changes she made to Summer Space Studio: training two instructors to teach her workshops, narrowing her offerings to corporate workshops and brand partnerships, and using Pinterest batch-scheduling to keep her business visible during her hardest months. If you have ever wondered how to pitch corporate workshops as a paper flower artist, this episode is a masterclass. Poy shares the exact three-year follow-up email sequence that landed her a brand partnership with Hermès, breaks down the seven-follow-up rule, and explains how to tie your seasonal offerings to a brand calendar so your cold pitches feel relevant instead of random. She also gets into the corporate workshop markets most paper artists overlook: real estate buildings, breweries, residential properties, tech companies on LinkedIn, and team-building events at companies that have nothing to do with flowers. “I've been emailing Hermès for three years. Following up is the biggest part of not just getting clients, but getting comfortable talking about your offer.” - Poy
The second half of the conversation moves to Substack for creative small business owners. Poy launched a new channel called Take Scenic Route, separate from Summer Space Studio, as a digital journal and creative outlet. She gets vulnerable about postpartum anxiety, the question she journaled at three in the morning that changed everything, and her dream of using Substack to build toward a tropical paper flowers book. Quynh shares her own Substack journey with Back to the Basic, and Jessie and Sara weigh in on how to add Substack to an existing creative business without doubling your workload. This is an episode for anyone in a season of figuring it out: new mothers returning to creative work, paper artists pitching corporate clients for the first time, and creative entrepreneurs wondering if their messy, unfiltered self is actually the version that connects. What You Will Hear in this Episode:
Learn more about Poy In 2018, Poy T Granati founded Summer Space (translated as "a happy place") after completing her inspiring "100-days of making" project, where she crafted one flower per day for 100 days and discovered her passion for paper flower artistry. Since then, she has been dedicated to spreading joy through her exquisite and meticulously crafted paper flowers. The artistry of Summer Space has been recognized and featured on the Today Show and Adobe, and the studio has collaborated with prestigious brands such as Papersource, Helix Sleep, IBM, and Maman NYC. Summer Space is currently based out of Hudson Valley, NY. Listen to Poy in Episode 81 for her introduction, and Episode 135 for our Pinterest Website: Summer Space Studio Instagram: @summerspacestudio. The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins soon. ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
| |||
| Ep 195: You Asked: How Do You Transport Paper Flowers Without Damage? | 04 Jun 2026 | 00:21:05 | |
Hand-delivering a paper flower arrangement looks simple from the outside, until you are standing in your driveway realizing the giant blooms you spent weeks building will not fit in your downsized car. In this episode, Quynh, Jessie, and Sara open up about their real-world transport systems, the trial-and-error moments that shaped them, and the surprisingly small tools that make a big difference. “I put it in a box, then on a no-slip rubber mat, then in a crate, and then I wrap a towel around it. Even if I have to brake hard, the vase will not fall over.” - Quynh
From wholesale market boxes and no-slip rubber mats to collapsible carts, radio flyer wagons, and the humble tablecloth that turns a chaotic backstage into a clean booth, this is a tactical episode packed with tips you can use the next time you deliver an arrangement, set up at an art fair, or teach a workshop on the road. “If it is for a show or exhibition and the piece will also be sold, the box has to be big enough to hold packing materials, so the buyer can take it home that same day.” - Jessie
They also share a few favorite finds: Sara is hooked on snail mail subscriptions (and just launched her own), Jessie shares an update on the Werola extra-fine crepe paper artist line she, Quynh, and a fellow artist have been co-developing for three years, and Quynh raves about a Bellevue bubble tea spot called Unique Greens. Here’s what we cover in this episode:
Resources and links mentioned
The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins soon. ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
| |||
| Ep 194: 300 Workshops and Counting: Carrissa Wu on Building Jotterbook Flowers | 21 May 2026 | 00:45:37 | |
When Carrissa Wu signed the lease on her first studio in a Fremantle warehouse, she remembers thinking, “What have I done?” She had just quit a stable corporate job at a Perth casino, had a growing stack of Etsy orders for paper flower bouquets, and a long list of dreams she had written down in that tiny first space: work with the King’s Park Botanic Gardens, get featured in Frankie magazine, build a team. Every single one of those things has happened. In this Episode of Paper Talk Podcast, Carrissa joins hosts Quynh Nguyen, Jessie Chui, and Sara Kim to tell the full story of Jotterbook Flowers, her paper flower business based out of Perth, Australia. She talks about how COVID gave her the space to rediscover making, how a mentor’s advice to pick one bread-and-butter revenue stream led her to workshops, and how Perth’s post-lockdown environment created a surge in demand that she could barely keep up with. "You forgot the scissors for a workshop? We just learned to make a checklist. It’s not a you problem, it’s a systems problem." — CarrissaKey Takeaways from this Episode:
Learn more about Carrissa Jotterbook Flowers is Perth's Original Crepe Paper Flower Studio, founded by artist Carrissa Wu. At the height of COVID lockdown, Carrissa was stood down from her corporate job and started making paper flowers to get through the anxiety of each day. She began running workshops in 2020 to help people find presence and pause in the midst of life's hectic pace. A community of like-minded paper florists started to bloom. Today, the Jotterbook Flowers team has helped over 1,000 people look after themselves to love others better through the art of paper flowers. Instagram: @jotterbookflowers Website: www.jotterbookflowers.com The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins soon. ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
| |||
| Ep 193: How to Respond to Inquiries: Bridal, Corporate, and Brand Deals | 07 May 2026 | 00:22:09 | |
You got the inquiry. Now what? Whether it lands in your inbox from a bride-to-be, a corporate event planner, or a brand partnership manager, how you respond to that very first message can make or break the sale. In this quick but packed episode, Quynh, Jessie, and Sara break down their real-world strategies for handling three types of client inquiries: bridal, corporate, and brand collaborations. “I try to be as upfront as possible so there are no surprises on both ends. I do not want to be emailing back and forth until I realize I am completely out of their budget.” — Sara
From what to include on your inquiry form and when to talk about pricing, to why you should never make free samples and how to present a media kit that lands the deal, the hosts share the frameworks they have built through years of running their own paper flower businesses. “If you cannot do the job, have a list of your maker friends that can. If you refer someone, they can refer you back. It is a two-way street.”- Quynh
If you have ever felt nervous about quoting your prices or unsure how to follow up with a potential client, this episode will give you the confidence and the structure to respond like a pro. What You’ll Hear in this Episode:
The Best Thing We Bought that Bring Us Joy
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ----------------------------------------------------- JOIN OUR PAPER TALK MASTERMIND! If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is returning in the Fall 2026 and we saved you a seat! Starting September 8, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. Registration begins soon. ----------------------------------------------------- 🎙️ Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
| |||
| Ep 192: From Paper Flowers to Paper Lips: Laura Richey on Reinventing Your Creative Business | 23 Apr 2026 | 00:52:21 | |
In this episode, Quynh, Jessie, and Sara sit down with Laura Richey, the Ontario-based artist behind Pucker Up Paper Lips and 2 CLVR Designs. Laura has been in the paper flower world for over 12 years, creating everything from thousands of card stock roses for Lancome to sculptural paper lips that have caught the attention of celebrities including Britney Spears. Laura opens up about how COVID upended her thriving wedding flower business, which had grown to 60 to 100 weddings a year, and how a pair of paper lips sitting in her living room sparked an entirely new creative direction. After a famous lip artist spotted her work on Instagram and invited her to collaborate, Laura’s paper lip art took off in ways she never expected. "Anything 3D grabs attention. Anything that comes off the wall, people seem to gravitate towards." — Laura
The conversation covers the realities of running two brands, managing massive production orders as a solo artist, and the physical toll that large-scale paper crafting takes on your hands, back, and mental energy. Laura, Sara, Jessie, and Quynh get into the details that only paper artists understand: how many flowers you can realistically assemble in a day, why Cricut mats wear out faster than you think, and how chopsticks became Laura’s most essential tool. "At this time in my career, it is okay to say no and it is okay to give them your feedback." — Laura
They also discuss the challenges of working with marketing companies and event coordinators who often reach out with unrealistic timelines and tight budgets, and why paper artists deserve to be brought into projects early rather than treated as a last-minute addition. What You’ll Hear in this Episode:
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. Learn more about Laura Laura Richey is the artist behind Pucker Up Paper Lips and 2 CLVR Designs, based in Ontario, Canada. With over 12 years in the paper craft industry, Laura specializes in card stock paper art, from wedding flowers to her signature 3D paper lip sculptures. Her work has been featured in collaborations with major beauty and luxury brands, and her pieces have been reposted by Britney Spears. Instagram: @puckerup_paperlips / @2clvr_designs Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
Keywords: creative business website, paper artist marketing, small business SEO, building trust online, email marketing for creatives, website platforms for artists, creative entrepreneur tips, online business credibility | |||
| Ep 191: Your Website is Your Handshake: Building Trust in the Paper Artist Community | 09 Apr 2026 | 00:34:58 | |
Ever wondered why some creative businesses feel more trustworthy than others? In this episode, Quynh, Jessie, and Sara get real about websites, the power of putting your name out there, and why your online presence matters more than you think. "If I go onto your Instagram and I don't see your full name somewhere, there's a lack of credibility there. I'm not going to trust you. I don't know who you are...It's about making a connection with your consumer. And that means, unfortunately, you do have to share more of yourself." - Jessie
Sara shares her 16-year website journey, including the struggles of consolidating domains, email providers, and hosting platforms. Jessie opens up about why she needs to see your name before she can trust your business. And Quynh reminds us all that our websites should be living, breathing reflections of our evolving businesses. Whether you're just starting out or you've been in business for years, this conversation will inspire you to take a fresh look at your digital home and make it work harder for you. What You’ll Hear in This Episode:
"Google is still a big factor on search engines. So make sure your SEO and that search optimization on your keywords, long keywords that are scattered throughout your website. And one of the best ways to have that is actually having a blog." - Quynh Tools & Resources Mentioned in this Episode:
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community.
Keywords: creative business website, paper artist marketing, small business SEO, building trust online, email marketing for creatives, website platforms for artists, creative entrepreneur tips, online business credibility | |||
| Ep 190: It’s Okay to Walk Away: Margie Keates on Taking a Break from Paper Flowers | 26 Mar 2026 | 01:14:36 | |
She’s been on the Paper Talk Podcast not once, not twice, but three times now, and for good reason. Margie Keates of The Lovely Ave is one of the paper flower community’s most beloved artists, known for her stunning crepe paper blooms, her gorgeous still life collections, and her warm, genuine presence online. But this episode is different from the ones that came before. In this deeply vulnerable and emotional conversation, Margie shares what happened when the creative fire she had carried for over a decade started to fade and what she decided to do about it. “I kept creating what I thought would sell the fastest, not what I wanted to create because I loved it and was excited about it. And I just got to the end of the year and I’m like, I don’t want to go to work anymore.” - Margie
After a year of chasing sales instead of creating from joy, watching her confidence erode with every collection that didn’t land the way it used to, and feeling the slow, painful disconnect from the art she once loved so deeply, Margie made the courageous decision to step away. She closed her shop, took a part-time marketing job at a local clothing company she had modeled for, and gave herself something she had never allowed before: permission to pause. “Who am I when it doesn’t revolve around what I can create? I don’t know yet. But I do know I’m really, really grateful that I get to sit and internally reflect and figure out who I am.” - Margie In This Episode, We Talk About:
Margie Keates is the artist and founder behind The Lovely Ave, a Salt Lake City-based paper flower studio known for breathtaking crepe paper blooms and still life wall art. Over 11 years, Margie built a devoted following, a thriving custom order and subscription business, and a reputation as one of the paper flower community’s most inspiring voices. She first appeared on Paper Talk in Season 1, Episode 5, and returned in Season 3, Episode 80, to talk about imposter syndrome. In early 2026, Margie announced she was stepping away from full-time artistry to rediscover herself outside of her creative brand. She currently works part-time in marketing while keeping her studio lease active because she knows this isn’t goodbye. Follow Margie: @thelovelyave on Instagram, www.thelovelyave.com on her website The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. Listen and SubscribePaper Talk is available on Spotify, Apple Podcasts, YouTube, and wherever you listen to podcasts. Don’t forget to subscribe and leave us a review! It helps other paper flower artists find our community. Keywords: paper flower podcast, paper flower artist burnout, creative entrepreneur break, The Lovely Ave, Margie Keates, paper flower business, creative identity, artist mental health, subscription business model, paper flower community, Paper Talk Podcast, creative burnout recovery | |||
| Ep 189: Behind the Lens: How We Photograph and Film Our Paper Flowers | 12 Mar 2026 | 00:41:22 | |
Have you ever wondered how we capture those beautiful shots of our paper flowers? In this episode, Quynh, Jessie, and Sara pull back the curtain on their photography and videography equipment, settings, and creative processes. Sara shares her daily filming routine and why she shoots the same action from multiple angles. Jessie breaks down her camera choices and explains why the person behind the lens matters more than the equipment. And Quynh reveals her favorite affordable tripod and why she upgraded her Canon for her book deal. "Do a B-roll shot list of things that you want to capture because when you're filming, you forget you're thinking you're getting all this." - Quynh
Whether you're shooting with an iPhone or investing in professional equipment, this conversation is packed with practical tips to help you showcase your work beautifully. Here’s What You’ll Hear in This Episode:
Equipment & Tools Mentioned:
Editing Software Mentioned:
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. | |||
| Ep 188: Finding Your Why Again When Your Art Feels Heavy | 26 Feb 2026 | 00:32:55 | |
What happens when the hustle slows down and you're left wondering if you should get a teaching credential instead? In this raw and honest conversation, Quynh, Sara, and Jessie open up about the parts of running a creative business we don't usually talk about: the financial worries, the seasonal doubts, and the struggle to keep going when your energy isn't the same. "I feel like every year it repeats and it always starts in January and sometime in the summer for me when I go through these random moments where I'm like, do I need to go get a part-time job? Do I need to maybe change careers?" - Sara
This isn't your typical "boss babe" pep talk. We are three paper artists who've been in business for over a decade, sitting down to have the real conversation about what it takes to sustain a creative life. We talk about the pressure to look perfect on social media while hiding the messy truth, how motherhood changes ambition, and why finding your "why" is the anchor that keeps you from drifting when things get hard. What You’ll Hear in This Episode:
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ________________________________________________ JOIN OUR PAPER TALK MASTERMIND!If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is back and we saved you a seat! Starting March 3, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. It’s $125/month for 6 months. Pay in full and save $50. Registration closes March 1. | |||
| Ep 187: When Beautiful Isn’t Enough: Branding, Identity, and Standing Out as an Artist | 12 Feb 2026 | 00:35:08 | |
In Episode 187 of Paper Talk, your hosts Quynh Nguyen, Jessie Chui, and Sara Kim unpack one of the hardest but most necessary conversations for artists: branding, identity, and growth beyond technical skill. We reflect on what happens when everyone’s work starts to look the same, why burnout often stems from misalignment, and how honest outside feedback can shift everything. We talk about naming our businesses to photographing our work, from showing up consistently to embracing life experience as an asset. “Hard conversations hurt, but they’re usually where the real change starts.” - Sara
Whether you’re early in your journey or years in, we hope our conversation offers perspective, encouragement, and a gentle push to evolve your art practice. 👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs. This commission goes directly into the maintenance of this website and our podcast. ________________________________________________ JOIN OUR PAPER TALK MASTERMIND!If you've been running your paper business solo and you're tired of figuring out pricing, marketing, and selling alone, then this is for you. The Mastermind is back and we saved you a seat! Starting March 3, we are leading a 6-month Mastermind for paper artists ready to build something sustainable. You'll meet twice a month with us and a small group of paper artists tackling the real stuff: pricing, social media, selling your work, newsletters, and building confidence in your business. We’ll have honest conversations, dive into practical strategies, and be with people who actually understand what you're building. It’s $125/month for 6 months. Pay in full and save $50. Registration closes March 1. 👉 Join the Mastermind now! | |||
| Ep 186: The Hand of Nature: Where Floral Mechanics Meet Paper Art with Hitomi Gilliam | 29 Jan 2026 | 01:03:12 | |
In Episode 186 of Paper Talk, we welcome the incomparable floral designer and educator, Hitomi Gilliam for a deeply thoughtful conversation on floral mechanics, Ikebana, color theory, and what it truly means to make flowers feel alive. Hitomi brings decades of experience in floristry, Ikebana, and teaching to our discussion. In it, she shares how “economy of means” shapes her work, why neutrals like browns and grays quietly hold color stories together, and how mechanics become the bridge between imagination and execution. Together, we explore the powerful overlap between paper flowers and fresh floristry, sustainability, interdisciplinary learning, and the idea she calls the “hand of nature.” “Mechanics are the enabler. Without them, the vision stays a sketch.” - Hitomi Gilliam
This episode is especially valuable for artists interested in sustainability, Ikebana principles, and designing with intention rather than excess. Learn more about Hitomi on her website and follow her on Instagram, Facebook, and YouTube! 👉 Join Hitomi and Quynh at their Paper Flower Crown Workshop in April 2026! Sign up before February 15th to get FREE complimentary paper flower supplies. Register here. 👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 185: To Niche or Not to Niche: Finding Clarity as a Creative | 15 Jan 2026 | 00:30:46 | |
How niche should you be as a creative? In this episode of Paper Talk Podcast, Quynh Nguyen, Jessie Chui, and Sara Kim sit down for an honest, behind-the-scenes conversation about niching down. They reflect on how their businesses have evolved, the challenges of serving multiple audiences, and the clarity that comes from defining who you are truly creating for. “Teaching art and selling art are two very different conversations.” - Jessie
Jessie shares her decision to separate her fine art practice from her educational offerings, while Sara reflects on choosing cohesion over complexity within one brand. Together, they discuss branding, price points, audience expectations, and why confusion often leads to disengagement. This episode also offers a glimpse into the kind of real, thoughtful conversations that happen inside the Paper Talk Mastermind. Here’s what you’ll hear in this episode:
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 184: Welcome to 2026: Finding Balance Between Art, Business, and Burnout | 01 Jan 2026 | 00:38:47 | |
Welcome to 2026! Hosts Quynh Nguyen, Sara Kim, and Jessie Chui reflect on the highlights of 2025 and share how they’re approaching the new year with renewed purpose. From their favorite podcast moments to candid conversations about burnout, community, and social media, this episode offers a genuine look at what it means to balance artistry with entrepreneurship. Quynh opens up about personal challenges with her dog Butter’s health and how she’s navigating creative burnout. Sara and Jessie share thoughtful perspectives on how to reconnect with creativity through simple joys, honest reflection, and community support. Together, they explore the evolving world of social media, the importance of defining purpose across platforms, and the grounding power of real connection. “You don’t always have to produce something to feel worthy. Sometimes doing nothing is what you need most.” - Jessie
If you’ve ever struggled to find your creative spark again, this episode will remind you that you’re not alone. Here’s what you’ll hear in this episode:
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 183: From Cricut to Content: Building a Crafting Career with Karina Golindo | 18 Dec 2025 | 00:43:38 | |
In this episode of Paper Talk, Quynh, Jessie, and Sara sit down with Karina Golindo, the creative mind behind Crafty Kari, to talk about the intersection of crafting, content creation, and entrepreneurship. From sublimation to YouTube tutorials, Karina shares how her creative journey began with a Cricut during lockdown and evolved into a thriving business and online community. “Don’t wait for everything to be perfect. Just start. Mistakes are how we learn.” - Karina
Hear how she balances motherhood, content creation, and managing her small business, all while staying true to her love for making. Karina also opens up about networking as an introvert, shifting between short-form and long-form content, and the lessons she’s learned from building her creative career one project at a time. Here’s what you’ll hear in this Episode:
👉 Follow Karina to learn more about her amazing journey and craft business
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 182: Beyond the Template: Finding Your Own Creative Voice | 04 Dec 2025 | 00:40:36 | |
In this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim dive into the art and philosophy of creating your own paper flower templates. What begins as a practical discussion quickly blooms into a conversation about creativity, confidence, and the evolution of each artist’s personal style. They explore how templates serve as both a foundation and a springboard, and how learning from others can give you structure, but learning from nature gives you freedom. The hosts reflect on their early years when few templates existed, the role of technology like iPads and AI in documenting and improving designs, and why embracing imperfection makes your flowers truly yours. “Templates give confidence, but real mastery comes from experience, skill, and time.” - Jessie
Whether you’re new to paper floristry or refining your craft, this episode is an invitation to experiment, observe, and grow. What You’ll Hear in this Episode:
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 181: Scaling Up: The Art and Logistics of Making Large Paper Flowers | 20 Nov 2025 | 00:31:27 | |
When we think of paper flowers, we often imagine something small, intricate, and realistic. But what happens when you scale that beauty up tenfold? In this episode of Paper Talk, Quynh Nguyen, Sara Kim, and Jessie Chui explore the bold, beautiful world of large paper flowers and the practical realities that come with going big. Listen to this Episode to learn:
Creating giant paper flowers is both an artistic and logistical challenge. As Quynh shared, even the smallest miscalculation can cause a flower to droop or collapse. “I watched one of my large flowers start to wilt before my eyes,” she said. “I had to go back and rewire it.” Wiring each petal, reinforcing the base, and using durable materials are essential steps for any large-scale project. For Sara, the biggest lessons came from experience. “Even when my flowers stood perfectly in my studio, they would tip over at outdoor events. Wind, heat, and humidity change everything,” she explained. Over time, she realized that offering large flower installations professionally required more than artistic skill, it required business planning, insurance, and honest client communication. Jessie agreed, adding that the paper flower business side of things can’t be ignored. “It’s not just about making the flower,” she said. “It’s about managing logistics, installation, and liability. Once you step into larger projects, you’re responsible for safety and presentation.” So, what should artists know before offering giant paper flowers for events or retail displays?
Despite the hurdles, large flowers remain a showstopper. They command attention, tell stories, and redefine what paper art can be. Whether they’re adorning a wedding ceremony, retail window, or photo backdrop, these flowers remind us that art can bloom in any size. As Quynh summed it up beautifully, “Paper flowers can bloom in every size. The key is knowing how to make them stand tall.”👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 180: Holiday Prep for Creatives: How to Stay Ahead and Inspired | 06 Nov 2025 | 00:27:17 | |
In this festive episode of Paper Talk, Quynh Nguyen, Sara Kim, and Jessie Chui share their best tips for preparing your creative business for the busiest time of the year. From managing orders and planning downtime to hosting workshops, packaging ideas, and navigating Black Friday sales, this episode is packed with holiday wisdom. We discuss how far in advance to plan seasonal events, the importance of scheduling rest, and creative ways to offer gift cards, ornaments, and small-batch paper flower gifts. We also reflect on the power of presentation, and how thoughtful packaging, gift wrapping, and collaborations can elevate your brand. “Plan your holiday launches six months in advance. Start marketing early and work backward from shipping deadlines.” - Jessie
Whether you’re decorating your tree with handmade blooms or preparing your online shop for holiday traffic, this episode will help you head into the season feeling ready, inspired, and balanced. Here’s What You’ll Hear in this Episode:
Tune in and start your holiday prep early—your future self will thank you. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 179: Defining the Creator: Artist, Influencer, or Marketer | 24 Oct 2025 | 00:45:02 | |
In this episode of Paper Talk Podcast, Quynh Nguyen, Jessie Chui, and Sara Kim sit down with Francis Zierer of Creator Spotlight to explore one of the most fascinating questions in today’s digital world: What is a creator? Francis shares how his definition has evolved, drawing from his work at Beehive and hundreds of interviews with creators across industries. Together, we explore the blurred lines between artist, influencer, and marketer, and why understanding these labels matters for personal identity and business growth. “My definition of a creator is someone who creates digital media, grows an audience beyond who they know in real life, and monetizes that work in some way.” - Francis Zierer Here's What You'll Hear in this Episode:
Whether you’re an artist, influencer, or entrepreneur, this conversation will give you clarity on how to position yourself in the creator economy. Learn more about Francis:Francis Zierer is a writer, podcaster, and researcher covering the creator economy.
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 178: Why Every Creative Should Give an Artist Talk | 09 Oct 2025 | 00:32:58 | |
In this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim explore the value of artist talks: those special moments when artists step out from behind their work and share the story, process, and heart behind their creations. “Sometimes it’s as simple as educating your audience in what we do. You’ll be surprised at how curious people are.” - Sara Here's what we dive into:
Whether you’re a seasoned artist or just beginning, you’ll leave this episode with practical encouragement to share your work more openly and confidently. “The more you practice and talk about your art, the more naturally it comes and the less uncomfortable it feels.” - Jessie
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 177: Building Real Community Beyond Followers | 25 Sep 2025 | 00:36:40 | |
In Episode 177 of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim open up about what it truly means to build community as artists. While follower counts and viral videos can feel validating, they share why authentic connections, through workshops, newsletters, stories, and everyday conversations, are what sustain and grow a creative business. “Viral videos are great, but they don’t necessarily attract the most loyal followers. It’s the repeat names I see in my sales that remind me of true community.” - Jessie
You’ll hear Sara’s perspective on how her most meaningful opportunities came directly from workshop students, Jessie’s reflections on balancing different audiences and maintaining authenticity, and Quynh’s stories of unexpected collaborations that blossomed from in-person connections. “Community is when you give special attention to the person—through real DMs, emails, or conversations—that’s where I see the people who become students and buyers.” - Sara
Together, they explore how community shapes not only business but also personal fulfillment. If you’ve ever wondered how to turn social media followers into real supporters, or how to nurture a group of people who truly understand your work, this episode is for you. “Our community feels like our children. We want to give them tools to grow stronger and avoid the mistakes we made.” - Quynh
| |||
| Ep 176: The Legacy of Aleene’s Tacky Glue with Tiffany Windsor | 11 Sep 2025 | 00:43:54 | |
Aleene’s Tacky Glue has been a household name for generations of makers, but do you know the story behind the gold bottle? In this episode, we sit down with Tiffany Windsor, daughter of Aleene Jackson, to celebrate the 75-year legacy of Aleene’s and the community it continues to inspire. Tiffany takes us back to her mother’s early years, from opening a florist shop at just 20 years old, experimenting with flower-making, and eventually working with a chemist to create a glue that would transform the craft industry. From wood fiber flowers to bread dough clay, to the innovation of over 60 glue formulas, Aleene’s has always been about one thing: empowering people to create. “When people can share in community, there is nothing better. It’s not about me—it’s about everybody creating together, sharing our ups and our downs.” - Tiffany Windsor
Here's what we also talk about:
🎧 Listen to the full episode to hear Tiffany’s stories, tips, and encouragement. Whether you’re a lifelong fan of Aleene’s or just discovering it, you’ll be reminded that the glue we use is more than a tool. It’s part of our creative legacy.
👉 Resources & Links
👉 The Best Thing We Bought for Under $20
Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast. ✨ JOIN OUR PAPER TALK MASTERMIND! ✨ Building a creative business can feel isolating, but you don’t have to do it alone. Our Paper Talk Mastermind offers a warm, supportive circle where artists and makers come together to learn, share, and grow. Over six months, starting September 16, 2025, we’ll meet twice a month on live calls, giving you a chance to receive personalized feedback and inspiration. Inside our private online hub, you’ll find replays, resources, and a community cheering you on. Guided by three creative entrepreneurs (us!) who’ve been where you are, this Mastermind is designed to help you gain momentum with clarity, confidence, and encouragement. Registration closes September 14. | |||
| Ep 175: Welcome to Season 8 – All About Community | 28 Aug 2025 | 00:31:47 | |
We’re kicking off Season 8 of Paper Talk, and this time it’s all about community—building it, maintaining it, and making it thrive. In this episode, Quynh, Jessie, and Sara reflect on over six years and 175 episodes of connecting with paper flower artists and creative entrepreneurs. We share our personal summer goals (and what we actually accomplished), lessons learned from teaching workshops, and how our mastermind has helped members grow. From finding your first true fans to using technology to stay connected, this season will help you nurture the relationships that sustain your art and business. The Best Thing We Bought for Under $20: Quynh: The Artful Agenda - Use referral code RQ1364495 Jessie: Trader Joe's Ube Mochi Pancake Mix Sara: MOFT Phone Stand 🎧 Listen to Episode 175 now and start building the community your art deserves! ________________________________________________ JOIN OUR PAPER TALK MASTERMIND!Being a creative entrepreneur can feel like a solo trek: inspiring, but exhausting. You’re juggling the art, the admin, the marketing, the sales, and often questioning if you're doing any of it right. What if you didn’t have to do it alone? Our Paper Talk Mastermind is a 6-month journey designed for artists and paper florists like you. Led by us—Quynh Nguyen, Jessie Chui, and Sara Kim—we’ve been where you are. And we’ve built businesses that reflect our creativity and sustain us. Starting September 16, we’ll meet twice a month to share what’s working, talk through what’s hard, and cheer each other on. No fluff. Just focused support and authentic connection. It’s $125/month. And it’s more than worth it. Registration closes September 14. | |||
| Ep 174: Season 7 Finale - Small Steps, Big Changes | 03 Jul 2025 | 00:20:52 | |
Each season of the Paper Talk Podcast holds a special place in our hearts, but Season 7 felt like a turning point. It reminded us that growth doesn’t have to be loud. It can be slow and quiet, a series of steady, intentional steps that shift us in ways we don’t always notice right away. And it reminded us that when we share our goals with others (and when we say them out loud) something begins to shift. As we close out this season, we want to invite you to pause with us. Pour a cup of tea, take a breath, and ask yourself: What’s your goal this summer? Small Steps, Big ChangesSo many of us wait for big breakthroughs, grand pivots, or clear signs. But the truth is, powerful change often begins with something small: a conversation, a tiny decision, a moment of clarity. “These little steps that you're deciding right now, they're gonna be big. You might not see it right now, but you will.” - Quynh
We saw it firsthand in our Mastermind community. Members taught their first workshops, launched shows, shifted their pricing models to better support global audiences, and leaned into the kind of growth that doesn’t always get a headline, but transforms everything behind the scenes. Those moments matter. And they’re proof that the steps you're taking today are already moving you forward even if their full shape hasn’t yet revealed itself. Why We Believe in AccountabilityOne theme ran strong through Season 7: accountability. When we share our goals out loud, we give them shape. We allow others to witness our commitment and invite support when things get messy. That’s why the Mastermind has become such a cornerstone of our community. It’s a container where creative entrepreneurs can declare what they want to build and know that someone will lovingly check in and cheer them forward. For Jessie, accountability looked like getting clearer on her messaging and splitting her Instagram into two accounts, one for her art, one for her teaching. It also meant tackling ads and marketing systems she’d once avoided. “Setting goals is incredibly important. That’s why the Mastermind is so good. We force you to set goals and tell us what happened to them.” - Jessie
For Sara, it was finally making time to overhaul her website, even though it wasn’t urgent or income-generating. The support of the group gave her the nudge to move from someday to now. The Magic of Community This season also reminded us how essential community is, especially for creatives navigating uncertain terrain. For Sara, seeing Mastermind members experience their first shows and workshops was deeply moving. For Quynh, the quiet bravery of people showing up, sharing openly, and supporting one another through sticky, uncomfortable growth stood out. We’ve felt it, too. This community has shaped who we are, not just as artists and educators, but as humans who continue to learn from each other’s vulnerability, courage, and questions. Learning as Teachers Teaching has a way of making us better learners. Quynh shared how each workshop she leads becomes richer as she refines, adjusts, and responds to feedback. Sara reflected on how much she learns from our Mastermind group even though she’s one of the facilitators. Goals in ProgressSo what are our summer goals? Quynh plans to refine her workshops and teach four more before the year’s end. She’s excited about experimenting with new materials and deepening the learning experience. Sara’s goal is to overhaul her website so it better reflects who she is today, not who she was ten years ago. Jessie is focused on more intentional marketing, tuning her messaging, exploring ads, and speaking more directly to both her students and collectors. These aren’t goals rooted in fear or scarcity. They’re grounded in curiosity and care. And they reflect our belief that when we show up for ourselves, we show up more fully for those we serve. What’s Next for Paper Talk: Season 8As we plan for Season 8, we’re dreaming about deeper conversations, about pricing, sustainability, creative mindset, and everything in between. We’ll continue to share what’s working in our businesses, what isn’t, and what we’re still figuring out. And we want to hear from you!
Your voice shapes this podcast. Your questions, your insights, and your growth help guide our path forward. Share your insights with us on Instagram @papertalkpodcast, join our Facebook community discussions, or email us! What's Next for Our Mastermind: A NEW Cohort Starting in the FallWe are also starting a NEW six-month Mastermind experience in September 2025 with new and existing Mastermind members will allow deeper growth and connection. Creative businesses evolve slowly, and we want to make space for that. We’d love to welcome you into the circle. Join the Waitlist now! | |||
| Ep 173: A Look Into Our Mastermind – The First Two Weeks | 19 Jun 2025 | 00:30:26 | |
The beginning of anything creative is often the most challenging part. In this episode of Paper Talk, we’re sharing a heartfelt look into the first two weeks of our Mastermind. If you’re starting a handmade business, building your creative brand, or craving support from like-minded artists, then this conversation is for you. What You’ll Hear in This Episode:
Start Before You’re Ready One of the biggest struggles our Mastermind members shared was getting started. Choosing a name, launching a website, or posting on Instagram can feel overwhelming when you aim for perfection. Jessie reminds us, “It doesn’t have to be forever. You just need to start.” That shift - from permanence to progress - is a game changer. Claiming Your Identity as an Artist Quynh speaks about her journey to embracing the title “artist.” Saying “I am a paper artist” daily helped her show up with more confidence and creative freedom. If you’ve ever questioned whether you’re “allowed” to call yourself an artist, this part of the conversation will inspire you to claim that space. Encouragement Is Fuel Sara opens up about the encouragement she never received growing up and how being part of this Mastermind has filled that gap. “I crave someone cheering me on,” she said. That authentic, artist-to-artist support can make a huge difference, especially when working from home or navigating your business solo. Creative Tips for Paper Flower Artists Want to make better templates? Start by dissecting real flowers. Can’t find the bloom you need? Use Google Images to study petal shape and proportion. Sara and Jessie share their process using Procreate, scanning petals, and organizing templates digitally and physically. These tips will help streamline your workflow and make it easier to revisit designs in the future. What’s Next for the Mastermind: A New 6-month Mastermind Experience Starting September 2025 These first two weeks reminded us of why we created this space to begin with. A six-week program offers valuable momentum, but we imagine a six-month experience starting in September 2025 with new and existing Mastermind members will allow deeper growth and connection. Creative businesses evolve slowly, and we want to make space for that. We’d love to welcome you into the circle. Join the Waitlist now! ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today. | |||
| Ep 172: From Brazil to Miami: Carol Pessoa’s Journey of Creativity, Courage, and Craft | 05 Jun 2025 | 00:35:29 | |
In the world of creative entrepreneurship, few stories inspire as deeply as that of Carol Pessoa, the Brazilian paper artist and visionary behind Scrapeople. In Episode 172 of Paper Talk Podcast, we dive into Carol's transformative journey from her small hometown in Brazil to the bustling creative scene of Miami. Her path is a testament to the power of following your passion, embracing change, and facing fears head-on. Whether you're a seasoned artist or just starting your creative journey, Carol's experience will leave you motivated to take bold steps in your own life. "It’s okay to be scared, but do it scared. That’s how growth happens.” - Carol Pessoa Carol's Creative Journey Carol's story begins in the charming town of Itajá, Brazil, where her love for crafting was nurtured by her mother. Initially pursuing a career in physiotherapy, Carol felt a pull toward creativity that she couldn't ignore. What started as making birthday decorations for her nephews soon blossomed into a full-fledged business. With the support of her family, Carol discovered the endless possibilities of paper art. The pivotal moment came when Carol decided to leave her career in physiotherapy to pursue her passion for paper art full-time. It wasn't an easy decision, but her determination and love for creativity fueled her journey. Today, Carol is not just an artist but also a content creator for Silhouette Brazil, where she produces over seven pieces of content each month. Navigating Change with CourageMoving from Brazil to Miami was both a personal and professional leap for Carol. Adjusting to a new culture, language, and market presented its challenges, and she embraced them with grace and resilience. Carol's mantra, “It’s okay to be scared, but do it scared,” perfectly encapsulates her approach to life. This mindset allowed her to not only adapt but thrive in her new environment. She learned English, expanded her creative business, and continued to inspire others through her art and teaching. Her story is a powerful reminder that growth often lies just beyond our comfort zones. Here's what you'll learn in this episode:
One of the most inspiring aspects of Carol's story is the role of community. From her supportive family in Brazil to the creative connections she's made in Miami, Carol's journey highlights the importance of surrounding yourself with people who uplift and inspire you. Carol Pessoa's journey is a beautiful reminder that creativity knows no boundaries. Whether you're navigating a career change, moving to a new place, or starting a new project, remember: It's okay to be scared. Do it scared anyway. Here's how to connect with Carol Pessoa: on Instagram: @scrappeople, on her website: Scrapeople ------ Join the Conversation! We'd love to hear from you! What’s one thing you’ve done scared that led to unexpected growth? share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. | |||
| Ep 171: Our Paper Flower Journeys: Finding Our Why | 22 May 2025 | 00:40:04 | |
Every flower has a root—and so does every artist. In Episode 171 of Paper Talk Podcast, we - Quynh Nguyen, Sara Kim, and Jessie Chui - sat down to reflect on the winding paths that led us to paper flowers. From music studios to courtrooms, finance offices to wedding aisles, our stories are as unique as the blooms we now craft. What binds them together is the quiet but powerful realization that creative joy, purpose, and community can truly transform a life. “Without knowing why, it’s hard to say yes to the right opportunities.” - Jessie
Here, we share highlights from that conversation, in the hope that our stories will inspire you to reflect on your own journey and perhaps even find or realign with your own "why." Sara’s Journey: From Violin to PetalSara Kim, founder of Handmade by Sara Kim, began as a trained violinist. "My creative outlet from my job as a musician was making crafts," she shared. What started as simple paper cards and flowers sold for a dollar each eventually blossomed into a business that caught the attention of Anthropologie, thanks to a single Instagram tag. She emphasized the value of small beginnings, community, and leaning into joy. “It wasn’t until I came back to paper flowers that I found my true why: the simple magic of turning paper into something meaningful.” Jessie’s Journey: From Courtroom to Creation Jessie Chui, of Crafted to Bloom, had a thriving career in law, but a period of personal grief changed her perspective. The passing of her beloved aunt led her to reassess what truly mattered. “I wanted to express myself, to create beauty and hope.” Paper flowers became her therapy, starting with bouquets for her wedding. Over time, her practice evolved into intentional, small-batch artistry that allowed her to prioritize her family and mental well-being. “I couldn’t live by deadlines anymore. I needed my business to align with the values of my life.” Quynh’s Journey: From Excel Sheets to Exhibition SpacesQuynh Nguyen, founder of Pink and Posey, came from a finance and event planning background. Her journey began when a friend asked her to create paper flowers for a wedding, using sheet music and school colors. “At the time, I had never made a paper flower in my life.” That first commission sparked a series of commercial opportunities, and with her husband's encouragement, she leaned into the work full time. “I wanted to build a community because the more people making paper flowers, the more visibility we have—and the more we all thrive.” Her business acumen and deep love for collaboration have shaped not only her art but also projects like the Paper Talk Podcast, her new book, and the Paper to Profits program. Common Threads: Why Your Why MattersThrough all our stories, one theme echoes loudest: finding your "why" is the key to building a sustainable, fulfilling creative life. Whether you're starting out, navigating a career shift, or simply craving deeper meaning in your work, we encourage you to reflect on:
And if you don’t know yet? That’s okay. Your why can evolve. As Sara said, “Sometimes your why is simply: I like making beautiful things.” That’s enough to begin. What inspires you most about our paper flower journeys? We’d love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.
| |||
| Ep 170: Why Your “Why” Matters: Building a Creative Business with Purpose | 08 May 2025 | 00:32:57 | |
The journey of a creative entrepreneur is rarely a straight line. More often, it's a winding path full of experimentation, burnout, big dreams, and even bigger doubts. That’s why on this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim open up about what it truly takes to thrive, not just survive, as an artist today. At the heart of their discussion is their upcoming 6-week Paper to Profits: The Mastermind program, which runs from May 20 to June 24, 2025. Together, they’re inviting creatives to join a community built on trust, strategy, and transformation. What You’ll Learn in this Episode:
Why Your “Why” Comes First The first chapter of Paper to Profits: The Mastermind dives into this very question: What is your why? Is it to inspire? Educate? Find joy in the making? Your why will shape every business decision you make, from what jobs to take to how you grow your audience. Sara’s Story: From Trend-Chasing to Heart-Led Work Pricing as a Lifestyle Decision Knowing Your Numbers Why You Can’t Ignore Social Media AI Tools and Real-Time Efficiency Tariffs and the Hidden Costs of Creation Community, Not Competition
Paper to Profits: The Mastermind is limited to just 24 seats and includes:
Your Journey Towards a Thriving Creative Business Starts Here With Us. This isn’t just about learning. It’s about building your dream creative life. If you're ready to align your work with your purpose, connect with like-minded artists, and finally gain control of your business strategy, sign up for Paper to Profits: The Mastermind. **Join Paper to Profits: The Masterclass here** | |||
| Ep 169: Finding Inspiration & Purpose on Social Media | 24 Apr 2025 | 00:29:36 | |
In this episode, you’ll get an inside look at how our signature course, Paper to Profits: The Mastermind actually works—what it's like to be in the “hot seat,” how we work through challenges, and how clarity (and action) often comes from just one powerful conversation. Jessie takes the hot seat to discuss a challenge many creatives face: staying inspired and motivated to post on social media. With Instagram’s evolving algorithms and the pressure to create content, Jessie asks: How can we use social media authentically without feeling burnt out? Quynh and Sara share insights and actionable tips to help Jessie (and you!) approach Instagram with purpose, balance, and creativity. From batching content to building a stronger connection with your audience, this episode offers a roadmap to find joy and meaning in your social media journey. "Batch-create content on inspired days and save it for when motivation runs low." – Sara Kim What You’ll Learn in This Episode:
Your Journey Towards a Thriving Creative Business Starts Here With Us. If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profits: The Mastermind is for you. Enrolment just opened and there are only 24 spots available. **Join Paper to Profits: The Masterclass here**
In the meantime, we’d love to hear your thoughts! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. | |||
| Ep 168: Crafting Success with Paula Milner | 10 Apr 2025 | 00:57:28 | |
Welcome back to another inspiring episode of Paper Talk! In Episode 168, we are thrilled to host the incredibly talented Paula Milner, also known as The Crafty Lass. Paula joins Quynh, Jessie, and Sara to discuss her creative journey, the transition from a corporate career to becoming a full-time artist, and her latest book, Simple Paper Flowers. Plus, we have an exciting giveaway where you can win a copy of Paula’s book! In this episode, you'll hear about:
🎉 Giveaway Time! 🎉 Ready to add some floral flair to your craft space? We're giving away four copies of Paula Milner's beautiful book, Simple Paper Flowers! Whether you're a seasoned paper artist or just starting out, this book is packed with inspiration and easy-to-follow projects. Entering is easy—just visit our Instagram for all the details. Don't miss out on your chance to bloom with creativity! 🌸 #Giveaway #PaperTalkPodcast —---- Here’s more on Paula Milner and her new book, Simple Paper Flowers: Simple Paper Flowers teaches the reader how to make 25 gorgeous, unique and achievable paper flowers. From festive holly to delicate primroses and golden marigolds, these paper flowers are astonishing in how realistic they look and how versatile they are – they can be used in bouquets, buttonholes, garlands and in many other ways. Mainly constructed from floristry wire, crepe paper and card, few materials are required. They are perfect for beginners but will also attract experienced crafters who can put their own imprint on the finished make. The book has been included in the Highly Commended in the Creative Book Awards in the Best New Author category. Paula Milner aka the Crafty Lass is a crafter and teacher and in her debut book she shares her love of paper flowers. This guide shows you how to turn flat paper – very quickly and simply – into something three-dimensional and joyous. Projects include: Poppy, Peony, Cosmos, Clematis, Japanese Anemone and French Marigold, and many more! Paula has studied each flower construction to truly understand how they can be recreated in paper form – but without them being so hyper-realistic that they are complex and off-putting. They are simple, but they are not so ‘simple’ that they are just ‘easy’. These projects are meant to feel approachable but also rewarding. Learn more about Paula on her website and Instagram. _______________________________ Your Journey Towards a Thriving Creative Business Starts Here With Us.If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profits: The Mastermind is for you. Enrolment just opened and there are only 24 spots available. **Join Paper to Profits: The Masterclass here** | |||
| Ep 167: The Exciting Relaunch of Paper To Profits | 03 Apr 2025 | 00:29:38 | |
Paper to Profit: The Mastermind isn’t just an online course; it’s a transformative journey for creative entrepreneurs seeking to turn their passion into profit. In our latest episode of Paper Talk, Quynh, Jessie, and Sara reflect on the program's growth, sharing insights and personal experiences that have shaped its evolution. "The key part of Paper to Profit is learning how to overcome challenges faster by sharing experiences within a supportive community." - Quynh
From Humble Beginnings to a Thriving Community Launched in 2020,Paper to Profit: The Mastermind quickly became a beacon for creatives navigating the complexities of running a business. The initial feedback was overwhelmingly positive, but the team knew there was room for growth. By 2021, the program had evolved into a 10-week mastermind, fostering deep connections, collaborative learning, and real-time business strategies. Fast forward to 2025, and the third edition is here, streamlined into a dynamic 6-week program packed with new content, guest experts, and interactive sessions designed to maximize impact without overwhelming participants. The new format allows for greater flexibility while maintaining the depth of learning and support that Paper to Profit is known for. What’s New in the Third Edition?
Why Community Matters One of the most powerful aspects ofPaper to Profit: The Mastermind is the sense of community it fosters. As Jessie aptly puts it, “Knowing that you’re not alone, that others share your challenges and goals, is incredibly empowering.” The mastermind groups are more than educational sessions; they're incubators for lifelong friendships, professional collaborations, and a support network that continues beyond the course. Join Us on This Journey If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success,Paper to Profit: The Mastermind is for you. Enrolment just opened and there are only 24 spots available. **Join Paper to Profits: The Masterclass here** | |||
| Ep 166: From Felt to Flowers: The Creative Journey of Naomy Kim | 13 Mar 2025 | 00:40:58 | |
In this episode, we’re thrilled to welcome the incredibly talented Naomy Kim of Made by Naomy! Known for her stunning and intricate felt flowers, Naomy’s creations are celebrated for their lifelike textures, beautiful hand-dyed details, and artistic innovation. Naomy shares her inspiring journey from crafting gifts for friends to establishing her felt flower business. She opens up about her unique creative process, the challenges of balancing family life and work, and the importance of valuing her art. Whether you’re a felt artist, paper florist, or creative entrepreneur, this episode is packed with insights and inspiration for your own artistic path. What You’ll Learn in This Episode:
“I started coloring felt with eyeshadow—it wasn’t perfect, but every experiment brought me closer to finding my unique style.” – Naomy Kim
What inspires you most about Naomy’s story? We’d love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. | |||
| Ep 165: Personal Branding and Mastermind Magic with Lauren V. Davis | 27 Feb 2025 | 00:39:52 | |
In this episode of Paper Talk, Quynh, Jessie, and Sara welcome a very special guest—Lauren V. Davis of Lauren Davis Creative. As Quynh’s mastermind coach and mentor, Lauren has been instrumental in helping her refine her personal brand and connect with like-minded entrepreneurs. Lauren shares her journey from running a vinyl record store to becoming a sought-after personal branding consultant and mastermind facilitator.
The Journey from Vinyl to Visibility Lauren’s entrepreneurial path began at the age of 19 when she co-founded a vinyl record store during the 2008 recession. Navigating the challenges of running a business in tough economic times taught her invaluable lessons about resilience, marketing, and the art of storytelling. She realized early on that people connect with stories more than products, a principle that became the foundation of her personal branding consultancy.
Mastermind Magic: Why Community Matters One of the standout themes in this episode is the transformative power of mastermind groups. Lauren describes these groups as spaces where entrepreneurs come together to support, challenge, and elevate each other. Unlike traditional networking, masterminds foster deep connections through structured brainstorming, accountability, and shared experiences. Quynh shares how being part of Lauren’s mastermind has helped her gain clarity, confidence, and a renewed sense of purpose. Here is what you'll hear in this episode:
“I really want to see them succeed, and I want them to brag. So often entrepreneurs don’t get that opportunity to say, ‘Look at this thing I did,’ and have everyone cheer for you.” - Lauren V. Davis
Lauren Davis is the founder of Lauren Davis Creative, a marketing and branding consultancy that helps speakers and entrepreneurs establish their memorable personal brands resulting in magnetic engagement and life-long clients. Learn more about Lauren by following her on Instagram, on her website, or listen to her on The Real Personal Branding Podcast. We’d love to hear your thoughts on personal branding and mastermind groups! Have you found strategies that work for you? Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. | |||
| Ep 164: Overcoming Challenges and Growing a Paper Flower Business with Gina Arzola | 13 Feb 2025 | 00:39:09 | |
In this inspiring episode, we’re joined by Gina Arzola of Gina’s Paper Mountain to discuss her journey into the world of paper flowers. From discovering the art as a hobby to landing high-profile opportunities with the National Gallery of Art, Gina’s story is one of resilience, creativity, and growth. Gina opens up about overcoming a life-changing injury that temporarily halted her ability to create and how she regained her confidence through determination and support. She also shares how she turned her passion into teaching, navigated her first television appearance, and tackled the logistics of creating 700 marigold kits for a major workshop. This episode is packed with encouragement, practical advice, and heartwarming moments that every creative entrepreneur can learn from. “What’s the harm in asking? Even when you’re unsure, just ask—you’ll be surprised at the doors that open for you.” - Gina What You’ll Learn in This Episode:
Have you faced a big creative challenge? How did you overcome it? Share your story in the comments or send us a DM—we’d love to hear from you! Thank you for tuning in! Don’t forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today. Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this! | |||
| Ep 163: Quynh's Hot Seat - Tech Upgrades, Audio Essentials, and Content Tips | 30 Jan 2025 | 00:25:01 | |
In this episode of Paper Talk, Quynh finds herself in the hot seat! She brings her questions about upgrading audio equipment and perfecting sound quality for her video recordings. With Jessie and Sara by her side, the conversation expands into insightful tips, personal experiences, and must-know tech hacks for creators looking to improve their content quality. What you'll hear in this episode of Paper Talk:
1. Finding the Right Mic Matters 🎙️ Quynh is exploring wireless and shotgun microphones to enhance her video tutorials. Sara shares her experience using RODE mics but highlights the challenges of keeping wireless mics charged. The takeaway? Invest in equipment, but focus equally on creating a quiet, sound-optimized space, even if that means recording in a closet!
2. Audio Quality Sets You Apart “Start with what you have, but when you can, upgrade your audio—it’s the easiest way to stand out in a crowded space.” – Quynh Nguyen
3. Instagram Insights: The Algorithm Decoded
4. Pinterest: A Creator’s Secret Weapon 5. Life-Changing Tech Hack: Use Handbrake 🖥️
Thank you for tuning in! Don’t forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today. Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this! | |||
| Ep 162: Building a Supportive Creative Community | 16 Jan 2025 | 00:28:36 | |
In this episode, Quynh, Jessie, and Sara discuss a topic that resonates deeply with many creatives: the importance of building a supportive community. Drawing from personal experiences and listener questions, they explore why community isn’t just “nice to have” but vital for growth, connection, and overcoming challenges. “Find those people who move your needle.” – QuynhWhat you'll hear in this episode:
More Than Techniques: Finding Your “People” Jessie shares a touching story about meeting Susan White, a leader of Meadowlore, an online creative community. Unlike conventional mentorship or coaching groups, Meadowlore fosters a space where members can share struggles, reflect on their journeys, and find encouragement. As Jessie notes, many creatives already know what they need to do, but finding a community provides the emotional connection and self-insight to keep going. Quynh emphasizes that being part of a community—even one outside your specific craft—pushes you to grow, offering both affirmation and constructive challenges. Whether you’re searching for accountability, inspiration, or just a sense of belonging, a supportive group can help move your creative needle forward. Overcoming Isolation as Creatives Sara, a self-described introvert, initially resisted the idea of community but now recognizes its power. “The confidence, encouragement, and inspiration you get—it widens everything,” she explains. Loneliness and self-doubt often plague creatives, but stepping out—whether it’s joining workshops, connecting online, or simply sharing space with others—can be transformative. A Simple Start: Add One Person Building a community begins with one connection. Whether it’s reaching out to someone at an event, like Quynh’s experience at Kajabi, or simply sending a message, every small effort matters. These relationships can evolve into lifelong support systems that inspire growth, creativity, and resilience. “There’s a difference between friends who say ‘you’re great’ and a community that challenges you to be better.” – Sara
Thank you for tuning in! Don’t forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today. Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this! | |||
| Ep 161 - Coaching for Creative Entrepreneurs with Chris Mitchell | 02 Jan 2025 | 00:37:32 | |
In this episode of Paper Talk, Jessie, Quynh, and Sara sit down with Chris Mitchell, a life, career and professional development coach for artists and creatives. Chris has helped numerous creatives, including Jessie herself, to refine their approach to productivity, work-life balance, and artistic growth. Her unique approach to coaching focuses on supporting artists and creative professionals at any stage in their careers. She emphasizes the importance of carving out dedicated time and space to reflect, strategize, and set aligned goals, whether clients are balancing multiple responsibilities or transitioning into new creative ventures. Unlike a mentor who might give direct advice, Chris acts as a guide, prompting her clients to tap into their own strengths and resources. Her coaching philosophy revolves around intention, encouraging creatives to apply the same level of thought and care to their day-to-day structure as they do in their craft. Here’s what you’ll take away from this Episode:
Jessie shares her journey working with Chris, explaining how Chris’s six-week signature coaching program, “Building Your Creative Practice with Intention” offers creatives the tools to build habits that align their personal values with their professional goals, and ultimately helped her redefine what productivity looked like for her as an artist and a mother. Through structured support and personalized strategies, Jessie managed to implement a consistent start time, which transformed her work routine, making her days more intentional and effective. “Just as you carefully choose your materials, tools, and techniques in your craft, you can bring that same intentionality into structuring your workday.” - Chris
If you’re an artist or creative professional struggling with productivity, focus, or balancing your many roles, be sure to listen to this Episode for inspiration and actionable tips! Chris’s insights remind us of the value of intention, the power of routine, and the importance of seeking guidance to unlock our creative potential. Interested in learning more? You can learn more about Chris Mitchell by exploring her website or following her on Instagram, Facebook, or LinkedIn. __________________________________________ Here are two helpful resources that may interest you after listening to our Episode:
| |||
| Ep 160: Bonus Round - Marketing Tips for Paper Artists | 19 Dec 2024 | 00:17:12 | |
In this special bonus round of Paper Talk, Quynh, Jessie, and Sara dive into one of the most frequently asked questions from their community: “How do you effectively market yourself as a paper flower artist?” This episode features practical, actionable tips on building a personal brand, creating captivating content, and connecting with your audience authentically. What you’ll learn in this episode:
Marketing as an artist requires a blend of authenticity, creativity, and strategic prioritization. It’s about telling your story, connecting with others, and finding the platforms that work best for you. While the landscape can be daunting, starting somewhere, staying consistent, and making genuine connections can help any paper artist grow their brand successfully. Have your own questions about how to market your work or grow your brand? Reach out and let us know! For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||
| Ep 159: Building a Creative Business and Life with Janna Willoughby-Lohr | 05 Dec 2024 | 00:54:41 | |
In this episode of Paper Talk, we welcome back returning guest Janna Willoughby-Lohr, who shares her journey as both an artist and business owner. Janna, a mother of three, reflects on the changes and challenges she's faced since her last appearance in Episode 121, including navigating life as a parent while continuing to expand her paper art business. Janna offers insights into everything from taking a structured maternity leave to reinvesting in her team and scaling her business thoughtfully to allow more time with her family. Here’s what you’ll hear in this episode:
Tune in for an inspiring and educational episode packed with tips for managing an art-based business, the importance of self-advocacy, and a peek into Janna’s upcoming course designed to support artists looking to thrive professionally while staying true to their creative passions. Learn more about Janna’s upcoming course, The Art of Business & The Business of Art! With over ten years in business and more than two decades honing her craft, Janna Willoughby-Lohr of Papercraft Miracles brings you everything you need to monetize your artwork and build a sustainable business in her new course, The Art of Business & The Business of Art. Dive into the course’s 21 Video Segments, 7 Lessons and Bonus Content, and 20+ Custom Resources and emerge with the confidence and tools you’ll need to run a successful art business of your own. **Register here. THE FIRST 50 TO REGISTER SAVE OVER 50% WITH CODE: AOBPRE**_________________ Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.
| |||
| Ep 158: Hot Seat with Sara Kim | 21 Nov 2024 | 00:21:06 | |
In Episode 158, we’re introducing something exciting for Season 7—Hot Seat Sessions! 🎉 This time, we’re putting the spotlight on our co-host, Sara Kim, as she opens up about the unique challenges she's faced throughout her 13-year journey as a business owner and artist. Here’s what you'll hear in this episode:
Success doesn’t happen overnight. Sara’s candid discussion of her failures, successes, and ongoing learning process is a reminder that everyone starts from zero. Mastery is earned through time, trial, and dedication. For all artists and creatives out there, the encouragement is to keep pushing, keep experimenting, and keep evolving. Tune in to hear more about Sara's creative journey, and don't forget to let us know what you'd like to hear from us in future Hot Seat sessions! We’re excited to continue this season of growth, reflection, and connection with you all. 🌸 Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||
| Ep 157: Welcome to Season 7: Reflecting on Growth, Mistakes, and Connections in the Creative World | 07 Nov 2024 | 00:38:44 | |
In our season premiere, we - Quynh Nguyen, Jessie Chui, and Sara Kim - welcome you to Season 7 of Paper Talk! With over five years and 150 episodes behind us, we reflect on the evolution of our journeys as artists and entrepreneurs. This season, we will dive into the theme of growth and resilience, sharing both the successes and mistakes that have shaped our careers. What you’ll hear in this episode:
This season, our conversations will focus on the theme of “The Secret to Your Success”, exploring topics like overcoming failures, growing a business, and navigating challenges as a creative entrepreneur. We are so excited for what this new season has to offer! Be sure to tune in for inspiring conversations, personal stories, and essential tips on how to find joy and connection through art and community. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||
| Ep 156: Embracing Creativity in the Paper Talk Podcast Season Finale | 13 Jun 2024 | 00:25:56 | |
Welcome to the season finale of the Paper Talk Podcast! As we wrap up this incredible season, we’re taking a moment to celebrate everything we've learned together and look ahead to the exciting future of our paper flower community. This season has been filled with inspiring stories, invaluable tips, and expert insights that have helped us all grow as artists and entrepreneurs. We couldn’t be more grateful for your support and enthusiasm throughout this journey. In this special episode, we dive into some of the most impactful topics we've covered, from the power of workshops to enhance community connections, to upgrading your camera setup for professional-quality content, and leveraging Pinterest for business growth. These highlights are just a sneak peek of the rich content we’ve explored this season. Join us as we reflect on these key takeaways and get ready for more innovative and inspiring episodes to come. Let’s celebrate the end of this season with the same passion and creativity that define our amazing community. Here’s what you’ll learn when you listen:
Keep reading for a look at what you can expect from the full episode! Unlocking the Power of WorkshopsOne of the standout themes this season has been the transformative power of workshops. We've learned that hosting and attending workshops can significantly boost our skills and connect us with like-minded individuals in the paper flower community. Workshops offer a hands-on, immersive experience that online tutorials simply can't match. They provide an opportunity to ask questions in real-time, receive personalized feedback, and gain new perspectives from both instructors and fellow participants. Through our discussions, we’ve discovered that workshops do more than just teach new techniques; they foster a sense of community and belonging. By participating in these events, we build lasting relationships and expand our network, which can lead to exciting collaborations and opportunities. Whether you're looking to improve your craft or share your expertise by leading a workshop, embracing this powerful tool can take your paper flower journey to the next level. As we move forward, we’re excited to explore even more ways to bring our community together through these enriching experiences. Embracing the Joy of ExperimentationThroughout this season, we've delved into the importance of experimentation in our creative processes. Trying out new techniques and materials can be daunting, but it’s essential for growth and innovation. We’ve heard from several experts who shared their personal journeys of trial and error, emphasizing that mistakes often lead to unexpected breakthroughs and unique creations. Embracing experimentation allows us to push boundaries and discover new possibilities in paper flower making. Experimentation isn’t just about technical skills; it’s also about finding your creative voice and style. By stepping out of our comfort zones and experimenting with different designs, colors, and materials, we can uncover what truly resonates with us as artists. This season has shown us that taking risks and exploring new ideas not only enriches our work but also keeps our passion for paper flowers alive and thriving. As we look forward to the next season, we’re excited to continue this journey of discovery and innovation, encouraging all of you to experiment boldly and share your unique creations with the world. Building a Supportive CommunityAnother key takeaway from this season has been the incredible value of community in our artistic journeys. We've seen firsthand how connecting with fellow paper flower enthusiasts can provide us with not only inspiration but also support and encouragement. Throughout the episodes, we've featured numerous stories of artists who found their creative breakthroughs by engaging with others, sharing their experiences, and learning from one another. This season has reinforced the idea that we’re not alone in our creative endeavors—together, we can achieve so much more. Community is about more than just sharing tips and techniques; it’s about building relationships and fostering a sense of belonging. By joining forums, participating in workshops, or simply engaging with us here at Paper Talk Podcast, we create a network of like-minded individuals who understand our passion and challenges. This collective support system is invaluable, offering us motivation and a wealth of knowledge. As we celebrate the end of this season, we’re reminded of the strength we find in community and look forward to continuing to grow and connect with all of you in the future. “It's amazing to be able to see people's faces and get everyone together.” JessieAs we wrap up this season of the Paper Talk Podcast, we want to extend our heartfelt gratitude to all of you for joining us on this incredible journey. Each episode has been a celebration of creativity, learning, and the unyielding passion for paper flowers that unites us all. We've delved into the stories of talented artists, uncovered valuable techniques, and built a community that thrives on support and shared inspiration. Looking ahead, we're excited about the future and the many more stories, techniques, and connections we will explore together. This season finale isn't just an end; it's a launching pad for new ideas and projects that we can't wait to share with you. Stay tuned, stay creative, and keep blooming with us at Paper Talk Podcast. Thank you for being a part of our community, and here's to many more seasons of creativity and connection! Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||
| Ep 155: Mastering Workshop Promotion and Marketing | 30 May 2024 | 00:54:04 | |
Welcome to an exciting new episode of the Paper Talk Podcast! Today, we're diving deep into the world of workshop management, where we'll uncover the keys to success alongside our regular hosts, Quynh and Sara, as well as our returning host, Jessie. Whether you're a seasoned facilitator or just starting your journey, we're here to equip you with the knowledge and insights needed to elevate your workshop game and create unforgettable experiences for your participants. In this dynamic conversation, we'll explore the essential elements of hosting successful workshops, from crafting a professional web presence to navigating pricing strategies and fostering inclusivity. Join us as we embark on a journey filled with practical tips, actionable advice, and inspiring stories that will empower you to take your workshops to the next level. Let's unlock the secrets to success together and make every workshop an enriching and memorable experience for all involved. Here’s what you’ll learn when you listen:
Here is a peek at some of the takeaways you can uncover when you tune in. Crafting a Professional Web PresenceIn our insightful conversation, Sara highlights the paramount importance of establishing a professional web presence when it comes to effectively promoting workshops. While social media platforms like Instagram can offer visibility, they often come with limitations. We delve into the reasons why relying solely on social media might not be sufficient for reaching your target audience. Instead, we explore the benefits of investing in a centralized website that serves as a hub for all your workshop-related content. Having a dedicated website not only provides a more comprehensive platform for showcasing your workshops but also allows you to maintain full control over your branding and messaging. We discuss how a well-designed website can instill trust in potential participants, presenting your workshops in a polished and credible light. From seamless navigation to compelling visuals and informative content, we uncover the key elements that contribute to building trust and enhancing conversion rates. Join us as we explore practical strategies for creating a professional web presence that sets the stage for workshop success. Nurturing Meaningful ConnectionsIn the episode, we emphasize the significance of fostering meaningful connections with workshop participants beyond the digital realm. While online interactions undoubtedly play a crucial role in promoting workshops, we delve into why genuine human connections are equally essential for long-term success. By prioritizing personal engagement, workshop organizers can cultivate a sense of community and belonging among participants, fostering loyalty and repeat attendance. We explore the various ways in which workshop organizers can nurture authentic connections, from hosting in-person meetups and networking events to incorporating interactive elements into virtual sessions. By creating opportunities for participants to connect with each other and with workshop facilitators on a deeper level, organizers can elevate the overall workshop experience and differentiate themselves from competitors.Learn how to build lasting relationships that extend far beyond the confines of a single workshop session. Cultivating Expertise and AuthorityWhen you listen to the episode, you’ll understand the importance of cultivating expertise and authority within a niche to stand out in the crowded workshop market. We explore how establishing oneself as an industry leader not only attracts participants but also instills confidence in their decision to invest time and resources in attending workshops. By sharing valuable insights, practical tips, and thought-provoking content, workshop facilitators can position themselves as trusted mentors and guides, earning the respect and admiration of their target audience. Discover the strategies we recommend for building authority, from consistently delivering high-quality content through blogs, podcasts, or social media channels to leveraging speaking opportunities and guest appearances. We delve into the power of networking with other experts in the field, collaborating on projects, and seeking endorsements or testimonials from satisfied participants. Explore how to establish credibility, enhance visibility, and ultimately become the go-to authority in your workshop niche. Quynh: "Know your limitation on how many students you can actually teach. Is it up to 20 people? Is that enough for you to walk around? Because you need to know your minimum to meet your costs, but also know how many people you can teach all at one time."As we wrap up our preview of this enlightening episode, we're reminded of the wealth of knowledge and insights awaiting listeners. Crafting a professional web presence, embracing strategic marketing techniques, and cultivating expertise and authority are just a few of the key takeaways discussed. Whether you're a seasoned workshop facilitator looking to elevate your offerings or someone just starting out in the industry, there's something valuable for everyone in this conversation. Tune in to the full episode on Paper Talk Podcast to delve deeper. Don't miss out on the opportunity to enhance your workshop promotion strategies and take your facilitation skills to new heights. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||
| Ep 154: Thriving as a Creative Entrepreneur with May Ling Chen | 16 May 2024 | 00:53:05 | |
Welcome to Paper Talk Podcast, where we delve into the fascinating world of art business and entrepreneurship. In our latest episode, we're excited to share insights gleaned from our conversation with May Ling Chen who has mastered the art of success in the competitive art market. Join us as we uncover valuable strategies for overcoming challenges, adapting to market trends, and ultimately thriving as artists and art business owners. Here’s what you’ll learn when you listen:
In this blog post, we'll provide a sneak peek into the episode, but you’ll have to listen to unlock all of the amazing knowledge May Ling shared with us. So, whether you're an aspiring artist looking to turn your passion into profit or a seasoned entrepreneur seeking fresh ideas to elevate your art business, we invite you to tune in and discover the secrets to success in the art world. Let's dive in and unlock the inspiration waiting for you in our latest episode of Paper Talk Podcast. Diversifying Products and ServicesIn our conversation with May Ling, she shed light on the transformative power of diversifying products and services to expand your creative business. Since relocating last October, May Ling has embraced a myriad of opportunities beyond teaching and hosting events. She shared how she seized the chance to exhibit and sell her floral creations at Sutaya Bookstore, a renowned Japanese chain. This collaboration not only provided a platform to showcase her work but also opened doors to new revenue streams and partnerships. By venturing into this realm, May Ling effectively broadened her scope of offerings, demonstrating the versatility and adaptability essential for entrepreneurial success. Furthermore, May Ling's strategic approach to leveraging seasonal themes, such as Parents Day, exemplifies the importance of aligning product offerings with market demand. Recognizing the bookstore's changing exhibits and the thematic relevance of flowers during this period, she capitalized on the opportunity to introduce her floral arrangements to a wider audience. This proactive mindset not only maximizes exposure but also enables entrepreneurs to capitalize on emerging trends and consumer preferences. By diversifying her portfolio to include floral art alongside her teaching services, May Ling positioned herself as a multifaceted creative professional capable of catering to diverse customer needs. Moreover, May Ling's decision to test the waters of selling flowers through consignment aligns with the principle of risk mitigation and market validation. By partnering with Sutaya Bookstore, she mitigated the logistical challenges of shipping while gauging consumer interest and generating awareness for her new venture. This incremental approach allows entrepreneurs to assess market demand, refine their offerings, and build credibility within their niche gradually. May Ling's journey underscores the importance of strategic experimentation and adaptability in navigating the dynamic landscape of creative entrepreneurship. For more insights on diversifying products and services and unleashing your creative potential, tune in to the full episode of our podcast. Optimizing Pricing StrategiesOne of the recurring challenges faced by creatives is finding the delicate balance between profitability and affordability for their customers. May Ling offered invaluable insights into navigating these pricing conundrums and finding strategies tailored to individual business models. May Ling's journey underscores the importance of strategic pricing in building a sustainable creative business. Reflecting on her experiences, she shared how she adapted her pricing strategies to accommodate the evolving demands of her clientele. From crafting bespoke floral arrangements to offering workshops and events, May Ling emphasized the significance of aligning pricing with the value perceived by customers. By striking this delicate balance, she not only ensures profitability but also fosters long-term relationships with her audience, driving repeat business and referrals. May Ling's approach to pricing extends beyond monetary considerations to encompass the intrinsic value of her offerings. In the episode, she highlighted the importance of transparency and communication in articulating the unique value proposition of her products and services. By demystifying the pricing process and elucidating the craftsmanship behind her creations, May Ling fosters a deeper appreciation among her customers, empowering them to make informed purchasing decisions. This customer-centric approach not only enhances trust and loyalty but also enables entrepreneurs to command premium prices for their work. Fostering Community and CollaborationAt Paper Talk Podcast, we understand the pivotal role that community and collaboration play in the journey of every creative entrepreneur. Our enlightening conversation with May Ling delved into the transformative power of building a supportive network and forging meaningful collaborations within the art industry. May Ling's experiences underscore the profound impact of community engagement on business growth and personal development. Throughout the episode, May Ling shared inspiring anecdotes that illuminate the synergistic nature of collaborative endeavors in the creative realm. From participating in exhibitions to partnering with local businesses, she demonstrated how strategic collaborations can amplify exposure and open new avenues for artistic expression. By leveraging the collective strengths and resources of like-minded individuals, May Ling exemplifies how collaboration fosters innovation and propels creative ventures to new heights. Our discussion with May Ling delved into the intrinsic value of community building as a cornerstone of sustainable entrepreneurship. Drawing from her own journey, she emphasized the importance of cultivating authentic connections with fellow artists, enthusiasts, and industry stakeholders. By actively engaging with her audience through workshops, events, and social media, May Ling cultivates a vibrant community around her brand, fostering a sense of belonging and loyalty among her supporters. Aspiring entrepreneurs should follow suit, embracing community building as a catalyst for growth and resilience in the ever-evolving creative landscape. May Ling: "Stay true to yourself. It's hard, but then you'll be more consistent. You have more motivation. You won't be burned out by chasing the trend."In conclusion, our conversation with May Ling serves as a compelling testament to the transformative power of diversification, strategic pricing, and community engagement in the realm of creative entrepreneurship. As we navigate the intricacies of the art industry, we invite listeners to glean insights from May Ling's journey and embark on their own path towards success. Tune in to the full episode for a deeper dive into the dynamic world of creative ventures, and discover firsthand the strategies and stories that fuel innovation and creativity in the digital age. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. | |||