There’s never been more pressure on SaaS sales leaders to land deals. If you’re struggling to fill the top of that funnel, this is the podcast for you. On Target is the all signal, all action show deep diving into the minds of sales professionals and giving you actionable insights you can put into practice right away. Hosted by Alex Alleyne, an award-winning SaaS Sales Leader, Founder of Elite Level and Area Vice President, SMB Sales EMEA at Braze, this podcast is for senior sales people who want to scale their performance from great to elite. You’ll hear interviews with some of the most successful senior sales leaders in the business, sharing their playbooks through the lens of Alex’s unique “POD Excellence” framework for success. Every week Alex will talk to an elite performer digging into their daily operating rhythm and exploring the tactics they use to expand pipeline, improve operational performance, and ultimately close more deals. Make sure to subscribe wherever you get your podcasts.
Interested in participating as a guest at On Target? Submit your request here!
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S5 E3: The #1 Way to Maintain Peak Performance (Isn’t What You Think It Is)
Tuesday, February 20, 2024 • Duration 05:36
If you’re not hustling, are you even trying?
For decades now, sales leaders have been conditioned to believe that in order to be at your peak performance in the sales industry, you have to be relentless in your pursuit of that next sale, sleep cycle be damned. It’s all about the hustle if you want to succeed in the SaaS industry… right?
Well, no. Just because money may never sleep, doesn’t mean you shouldn’t either.
In this solo pod, Alex explains why the best thing you can do for your performance is to optimize your time and energy. He reveals his own experience with severe burnout, and how, through a process of internal time audits and effective prioritization of tasks, he managed to keep his energy in check to sustain his career as one of SaaS’s biggest sales leaders.
Find out the key components to evaluating your own time management and find out why the key to long-term, sustainable success is avoiding burning out bright, hard, and fast.
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you love the podcast, be sure to check out https://www.youtube.com/@On-Target for even more exclusive insider content!
Alex is a Workweek friend.
S5 E2: Insights Unpacked: A SaaS Sales Q&A with Alex
Monday, February 12, 2024 • Duration 09:41
This week, Alex is flying solo to tackle some of the top questions regarding sales leadership in the SaaS industry.
What is the greatest challenge to SaaS professionals? How do you motivate and incentivize an increasingly remote sales force? How has the sales process for SaaS evolved over the past five years? And which verticals should we be paying the most attention to going into 2024?
Alex explores the best ways to motivate your remote sales teams, how to leverage AI and automation to boost productivity, how to attract and retain top sales talent, and the best ways to adjust your sales strategies in the face of economic challenges. He also explains why having a clear vision and being ROI-centric in the sales process is critical to your leadership success.
Tune in to gain valuable insights and strategies for navigating the evolving landscape of SaaS sales!
00:00:23 - Challenges and Solutions for SaaS Sales Leaders
00:02:06 - Top SaaS Sales Metrics for 2024
00:03:40 - Sales Leaders' Role in Customer Success and Retention
00:05:19 - Strategies for Attracting Top Sales Talent in a Competitive Market
00:07:07 - AI: The Biggest Growth Opportunities in SaaS
00:07:52 - How to Build Customer Loyalty in SaaS Sales
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
YouTube: https://www.youtube.com/@On-Target
And if you love the podcast, be sure to check out https://www.youtube.com/@On-Target for even more exclusive insider content!
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S4 E4: The Art of Leading with Purpose and Accountability (Live Virtual Event)
Monday, October 30, 2023 • Duration 40:48
In this live virtual event, Alex Alleyne, former VP of Sales at Braze and founder of On Target, is joined by Bill Rufo, Chief Revenue Officer at Upper Edge, and Josh Weisman, Chief Revenue Officer at Betts, to discuss the power of decisive leadership.
They explore key principles that all leaders should adopt, the importance of accountability and communication, and strategies for motivating and inspiring teams.
The panel also addresses questions from the audience, providing valuable insights and advice for emerging leaders. For valuable insights into effective leadership and decision-making, this is an absolute must-listen episode!
00:01:57 - Key Leadership Principles for Success
00:03:59 - Building Accountability Through Effective Communication
00:06:33 - The Power of Listening in Marketing
00:09:29 - Aligning Your Team with Leadership Principles
00:11:58 - Leading by Example: Crucial Leadership Principles
00:13:40 - Balancing Personal Principles and Company Mission
00:21:50 - Testing Candidate Attributes in the Hiring Process
00:24:47 - Improving Performance Through Situational Analysis
00:26:35 - Developing Leadership Principles for Emerging Leaders
00:31:25 - Strategies to Motivate a Falling Team
00:36:38 - The Importance of Selfless Leadership
00:40:04 - Q&A Session with Josh and Bill
Follow Josh:
LinkedIn: https://www.linkedin.com/in/josh-weisman/
Follow Bill:
LinkedIn: https://www.linkedin.com/in/billrufo/
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S4 E3: Climbing to Excellence #1: Hiring Top Talent
Monday, October 23, 2023 • Duration 09:30
In this special solo miniseries, Alex introduces his new format dedicated to his Primed Pod Excellence framework, diving headfirst into his first topic: Pipeline Excellence, which tackles the ins and outs of how to hire the best talent possible for your team.
He emphasizes the importance of prioritizing the employee over the client or customer and explains the value of embracing diversity of perspective and experience in the hiring process.
Join Alex to discover how you can utilize talent to drive powerful results and uncover the best strategies for building a high-performing team.
00:00:00 - Exploring the Primed Pod Excellence Framework
00:00:43 - The Importance of Hiring Top Talent
00:06:34 - Embracing Diversity in Hiring Practices
00:08:13 - Next Week: Sourcing Talent Strategies
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S4 E2: 12 Minutes Of World Class Sales Leadership Training (Live Sales Call)
Monday, October 16, 2023 • Duration 12:54
In this special episode, Alex speaks with Peter, a leader focused on achieving ambitious targets and driving revenue on a live sales call.
They discuss the key priorities for Peter's team and the importance of operational leadership. Alex encourages Peter to establish a proven quantification criteria and standards of excellence to guide his team’s execution, while Peter shares his grand vision, emphasizing the importance of working hard and making strategic moves.
Tune in to learn more about Peter's approach to leadership and his commitment to growth and progress.
00:00:00 - Meeting Peter and Offering Help
00:00:13 - Key Priorities for Q3 Revenue
00:02:27 - How to Identify Potential Deals
00:03:13 - Ensuring Team Synergy and Consistency
00:05:01 - Level Up Your Leadership Skills
00:09:26 - Keys to Career Success: Vision, Hard Work, and Timing
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S4 E1: Listener Mailbag: Tactical Strategies for Operational Excellence
Monday, October 9, 2023 • Duration 13:10
In this episode of On Target, Alex Alleyne is answering the community’s hottest questions on tactical strategies and habits for operational excellence.
He shares insights on building resilience by putting yourself in uncomfortable situations, ensuring you gather maximum intel before a demonstration for enterprise accounts, and creating effective routines for yourself and your team.
Alex also addresses the key differences between first and second-line management, emphasizing the shift from being in the trenches to zooming out and taking a broader perspective.
Tune in to gain valuable insights and practical tips for improving mindset, decision-making, and operational excellence. And don't forget to share your thoughts on the episode with Alex on LinkedIn!
00:00:00 - On Target's New Community Q&A Format
00:00:38 - Maximizing Information and Decision Makers for Enterprise Sales
00:03:19 - The Key Difference in Management Levels
00:06:36 - Creating Effective Routines for Success
00:08:56 - The Benefits of Consistency in Routine
00:11:17 - Building Resilience: Conditioning Your Mindset
00:12:50 - Answering LinkedIn Questions on Future Episode
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S3 E6: How to Develop and Nurture Leadership, with Scott Bond
Sunday, August 27, 2023 • Duration 52:31
This week, Alex is joined by Scott Bond, Vice President at Property Finder, as he discusses the importance of developing and nurturing leadership talent. Scott shares his insights on hiring the right leaders, finding the balance between empowerment and performance, and the value of mentorship in career growth.
In this episode, Scott reflects on his own career journey and the lessons he has learned along the way. He emphasizes the significance of understanding people and customers, fostering a collective approach, and being transparent about organizational values.
Discover how Scott's leadership style focuses on supporting and developing people, and how he believes that great organizations are built on the strength of their people. Tune in to gain valuable insights on leadership development and talent management.
00:00:19 - How To Develop and Nurture Leadership Talent
00:00:55 - In 30 Seconds: Your Elevator Pitch
00:01:47 - How a mentor changed my career path
00:04:07 - Exploring Your Passion in Life
00:06:24 - In the Elevator of Developing Talent
00:10:53 - A First Time Leader's Fear of Mistakes
00:11:58 - The Balance of Developing Talent and Expecting Performances
00:13:22 - The Right People in the Right Places
00:17:28 - Identifying the Right Talent
00:22:48 - Hiring Leaders: The Right Mix
00:32:33 - Real Estate Moguls: Moving to Dubai
00:38:36 - Scott Byrnes on Opportunities in His Career
00:44:01 - Getting the Board and Stakeholders to Buy In
00:47:55 - Steve Jobs: Don't Be Afraid to Sit in the Fire
00:50:37 - Scott on This Week's Episodes
Follow Scott:
LinkedIn: https://www.linkedin.com/in/scottbond1/
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S3 E5: Mike Barclay on Building World-Class Sales Teams
Season 3 · Episode 5
Monday, August 7, 2023 • Duration 48:20
In this week’s pod, Alex sits down with Mike Barclay, a seasoned SaaS leader and strategic advisor. With 17 years at Yell (formerly Yellow Pages) under his belt, and having led the AMEA division for Hootsuite, Mike's journey is a compelling exploration of tenacity and adaptability.
In their conversation, they delve into Mike's experience as the youngest and only black sales leader at Yellow Pages, and what experiencing the dawn of SaaS was like. Mike also reveals his core pillars for constructing world-class sales teams and shares why he believes curiosity, great storytelling, and discipline are at the forefront of any great sales hire.
Tune in as Mike shares insights on the best hires he has made and reveals the keys to structuring a productive week, motivating managers, and closing unforgettable deals. And don’t miss Alex and Mike’s revealing discussion about why it’s better to have attrition than nurture in those critical first three months of hire.
Follow Mike:
LinkedIn: https://www.linkedin.com/in/michaelabarclay/details/experience/
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S3 E4: Becoming a Master of Your Own Well-Being, with Louis Kwakye and Diana Dalsgaard Johansen
Season 3 · Episode 4
Monday, July 31, 2023 • Duration 45:02
In this live virtual event, Alex chats with Louis Kwakye (EMEA Sales Lead for Reward Gateway) and Diana Dalsgaard Johansen (Director of Account Management at Braze) about the top mistakes they believe contribute to employee burnout.
The trio discusses the best ways to minimize burnout and divulges their top tips for preventing employee burnout, including setting up a routine that will help retain a degree of mastery over your own time.
Then, Alex, Louis, and Diana answer a round of listener questions, including how to reframe situations in a more positive light, how to set boundaries when working from home, and how to remain motivated without feeling burnt out.
Follow Louis:
LinkedIn: https://www.linkedin.com/in/louis-james-kwakye-5ab63034/?originalSubdomain=uk
Follow Diana:
LinkedIn: https://www.linkedin.com/in/dianadalsgaard/
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
S3 E3: Unlocking Excellence (Pt. 2): The Best Advice from Sales’ Most Influential Leaders
Season 3 · Episode 3
Monday, July 24, 2023 • Duration 13:13
In part two of this highlight clip series, Alex further delves into some of the most valuable pieces of advice, strategy, and tactics from the over 40+ interviews he's conducted with some of sales’ most elite players.
Don't miss out on this short yet powerful episode that covers a range of topics, such as how to build a unified work culture, the best ways to avoid workplace burnout, effective communication tactics, and the value of personal development.
You won’t want to miss out on this influential advice from the most forward-thinking sales leaders of today.
Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexalleyne/
Twitter: https://twitter.com/elitelevelalex
And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/
Alex is a Workweek friend.
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