NWFA Real Answers – Details, episodes & analysis

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NWFA Real Answers

NWFA Real Answers

National Wood Flooring Association

Business
Business
Business

Frequency: 1 episode/18d. Total Eps: 116

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The NWFA's "Real Answers" podcast series features NWFA President & CEO, Stephanie Owen and Chris Zizza, founder of C&R Flooring, Inc., and past Chairman of the Board of the NWFA. 

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  • 🇨🇦 Canada - management

    06/09/2025
    #72

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Score global : 38%


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Positioning Your Hardwood Flooring Business Above the Competition: Small Business Workshop Preview

mercredi 27 août 2025Duration 27:59

Stephanie Owen and Chris Zizza are joined by Doug Howard of Growth Team Strategies and Jon Czeranna, co-owner of Wit & Craft and creator of the Brand Lab, to preview the Real Answers Small Business Workshop on October 16. They explore branding and marketing strategies for hardwood flooring businesses, emphasizing the importance of knowing your customer, overcoming the fear of losing bids, and learning to sell on value instead of price. Jon shares a proven framework to help you position your business above the competition, communicate your worth clearly, and attract clients who respect both your work and your rates.

Running your Business Proactively and the 2025 NWFA Leadership Development Summit

mardi 19 août 2025Duration 24:56

Chris Zizza and NWFA President & CEO Stephanie Owen are joined by Doug Howard of Growth Team Strategies and Lynette Watson of the University of Missouri Extension-Small Business Development Center to talk about running your business proactively instead of reacting to challenges. They dive into managing cash flow, knowing when to invest in equipment, hire, or expand, and how to make decisions that set your business up for long-term success. The conversation highlights practical ways to grow strategically while improving processes and profitability.

Avoiding Small Business Mistakes and Giving Back with Caleb Unruh of RW Supply + Design

mercredi 18 septembre 2024Duration 18:08

In this episode, Michael Martin and Chris Zizza are joined by Caleb Unruh, Director of Marketing at RW Supply + Design, a sponsor of the NWFA Leadership Development Summit. Caleb shares insights into the company’s mission, its commitment to giving back to the community, and strategies for avoiding common small business mistakes. They also discuss the importance of attending the upcoming NWFA Leadership Development Summit in October, and how it can help wood flooring professionals grow their businesses.

https://nwfa.org/nwfa-leadership-development-summit/

Update for Wednesday, April 1: SBA Loans

Season 1 · Episode 13

mercredi 1 avril 2020Duration 08:36

Michael and Chris discuss the experience of going through the Small Business Administration's financial support process. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org

This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council. 

Update for Tuesday, March 31: CARES Act and Payroll Protection

Season 1 · Episode 13

mardi 31 mars 2020Duration 12:21

In this edition of the Real Answers podcast for Tuesday, March 31, Michael Martin and Chris Zizza discuss the passage of the CARES Act, and what you need to know about payroll protection.  If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org.
 
This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.




Update for Sunday, March 29

Season 1 · Episode 12

dimanche 29 mars 2020Duration 10:09

In this edition of the Real Answers podcast for Sunday, March 29, Michael and Chris discuss the latest information on the Coronavirus, including the passage of the CARES Act. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org.
 
This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council. 

Update for Thursday, March 26

Season 1 · Episode 12

jeudi 26 mars 2020Duration 12:53

In this edition of the Real Answers podcast for Thursday, March 26, Michael and Chris discuss the latest information on the Coronavirus. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org.
 
This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council. 

Update for Wednesday, March 25 with Brett Miller NWFA Vice President of Education & Certification

Season 1 · Episode 11

mercredi 25 mars 2020Duration 16:14

Michael and Chris are joined by Brett Miller, NWFA Vice President of Education & Certification.  Brett shares information and ideas gleaned from discussions with other members  of the hardwood flooring industry over the past few weeks. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org.

This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.

Maintaining Hope and Flexibility During a Crisis with Bruce Zwicker CEO of Zwicker Advisory

Season 1 · Episode 10

mardi 24 mars 2020Duration 36:04

Michael and Chris chat with Bruce Zwicker, CEO of Zwicker Advisory, who gives an industry outlook, shares a potential recipe for success, and discusses maintaining hope and flexibility during a crisis.  If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org.

This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.

Update for Monday, March 23

Season 1 · Episode 9

lundi 23 mars 2020Duration 12:32

In this edition of the Real Answers podcast for Monday, March 23, Michael and Chris discuss the latest information on the Coronavirus. If you have topics you'd like to see addressed regarding the coronavirus and how it is impacting your business, please send an email to burt.bollinger@nwfa.org

This episode of the NWFA Real Answers podcast is brought to you by the NWFA Emerging Leaders Council.


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