Nonprofit Storytellers – Details, episodes & analysis

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Nonprofit Storytellers

Mackenzie Walters

Business

Frequency: 1 episode/8d. Total Eps: 15

How do nonprofits and associations grow? With smart marketing and communications strategies. Journalist-turned-consultant Mackenzie Walters interviews nonprofit leaders on the challenges they face in sharing their story, the strategies they initiate, and the results they see with smart implementation. Find additional resources and stories online at nonprofit-storytellers.com

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https://www.nonprofit-storytellers.com
10 shares
https://nonprofit-storytellers.com/newsletter
10 shares
https://edenplus.org/
9 shares

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RSS feed quality

Good

Score global : 83%

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Why a nonprofit changed its name — and avoided acronyms in the process

Season 1 · Episode 114

Saturday, July 15, 2023 • Duration 23:59

Changing the name of a nonprofit is tough. There's often an affinity or long history to an organization's name, and it's not uncommon for an executive director to encounter at least some skepticism when proposing the switch.

Executive Director Emily Shields didn't shy away from a name change, however. She lead the effort to update the name of her organization, from Iowa Association of Community College Trustees to Community Colleges for Iowa.

On the Nonprofit Storytellers podcast, we talk about:

What prompted the name and brand change
How she walked the organization through the process
The long-term strategy behind a name change
Why she's avoiding acronyms — but also won't be the "name police"
And tips on how others might lead their nonprofit through the same process

Link: https://www.ccforiowa.org/

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Nonprofit Storytellers features the stories of how not-for-profit professionals are sharing their organization's story. From outreach to marketing to fundraising, host Mackenzie Walters leaders on how they accomplished their goals through smart storytelling.

→ More episodes and additional articles: www.nonprofit-storytellers.com

→ Sign up for our newsletter: www.nonprofit-storytellers.com/newsletter

→ Nonprofit Storytellers is published by StoryStruck Marketing. It's editorially independent. It's hosted and edited by owner Mackenzie Walters, a national award-winning journalist.

Thank you to our podcast advertisers:

→ Eden Plus — Fundraising consulting, including capital campaigns

→ International Translation Services — Interpretation and translation services via phone, video, or in-person

→ Harmony Consulting — Strategic planning, communications, and training

Nonprofit Storytellers – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

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Latest published episodes

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Apple Podcasts

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Related Shows Based on Content Similarities

Nonprofit Storytellers – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other34

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Other34