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Explore every episode of the podcast Nir And Far: Business, Behaviour and the Brain

Dive into the complete episode list for Nir And Far: Business, Behaviour and the Brain. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
The Hidden Power of Social Comparison31 Mar 202500:06:46

I’ll never forget the day I learned about Facebook’s $19 billion WhatsApp acquisition. Instead of celebrating my own recent success as an author, I found myself spiraling into a pit of self-doubt. “Why hadn’t I created a simple messaging app?” I wondered, mentally berating myself for missing out on what seemed like an obvious opportunity.

Sound familiar?

We’ve all been told that comparing ourselves to others is toxic. It’s the ultimate happiness killer, the thief of joy, the fast track to misery—or so conventional wisdom tells us. But here’s the thing: If comparison is so destructive, why do our minds keep returning to it? What if there’s more to this story than meets the eye?

You can read the Nir And Far blog post on: https://www.nirandfar.com/social-comparison/

  • Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

  • Is Psychiatry Keeping Us Sick?10 Mar 202500:15:56

    The iatrogenic effects of psychiatry.


    Something is deeply wrong with the mental health system. Instead of leading to recovery, it often perpetuates cycles of dependency on therapy, medication, and diagnoses.


    Psychiatric diagnoses, which are unreliable to begin with, have become our identities rather than tools for recovery. While more people are going to therapy than ever before, our collective mental health isn’t improving. For some disorders, such as ADHD and PTSD, medication is prioritized over education or therapy that teaches people how to cope; thus, we see medication as a cure-all and don’t learn tools that can help us heal.


    As mental health awareness and interventions become increasingly common, we have to be aware of the iatrogenic effects—unintended, harmful consequences—of psychiatric diagnosis and treatment.


    Is psychiatry keeping us sick?


    You can read the Nir And Far blog post on: Is Psychiatry Keeping Us Sick? https://www.nirandfar.com/psychiatry-keeping-us-sick/


    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Can You Think Yourself Thinner? - Nir And Far15 Jul 202400:09:42

    As a clinically obese teen, my parents were desperate to get me to a healthy weight. My mom coaxed me on a walk through our boring, middle-class Central Florida suburb every Sunday.

    The road we walked was paved with good intentions, but for me, it was hell: the heat and humidity, the painful chafing between my thighs, the inevitable embarrassment of applying Vaseline to said chafing. … If I was going to suffer, I would need a reward, and it had better be a good one!

    You can read the Nir And Far blog post on: Can You Think Yourself Thinner? https://www.nirandfar.com/think-yourself-thin/

    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Would You Rather Give Up Sex or Your Phone? - Nir&Far17 Jan 202200:05:50

    How I Stopped Letting Tech Ruin My Love Life

    Every night, my wife and I engaged in the same routine: She put our daughter to bed, brushed her teeth, and freshened up. We both slipped under the covers, exchanged knowing glances, and started doing what comes naturally to a couple in bed: we began to lovingly caress our gadgets—she fondled her cell phone, while I tenderly stroked the screen of my iPad. Ooh, it felt so good!We were having a love affair—with our gadgets instead of each other.

    You can read the NirAndFar blog post on: Would You Rather Give Up Sex or Your Phone? https://www.nirandfar.com/give-up-sex-or-phone/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Here’s How to Ensure Your Kids Don’t Spend the Entire Break Staring at Screens - Nir&Far10 Jan 202200:09:30

    There’s nothing wrong with some device time. Just use these tips to make sure your kids don’t overdo it.

    It’s that time of year when kids have a long break from school and parents and guardians likely have some time off work.

    What will we do with all that free time?

    You can read the NirAndFar blog post on: Here’s How to Ensure Your Kids Don’t Spend the Entire Break Staring at Screens https://www.nirandfar.com/kids-on-screens-during-break/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Free Habit Tracker Template — Use this Sleek Google Doc - Nir&Far03 Jan 202200:08:20

    By Annie Graham

    Many people strive to improve themselves in one way or another. Whether it’s getting more sleep and exercise, or spending more time doing the things we love, our ideal selves drive us to be better. They symbolize our belief in our own potential to live in alignment with our values.

    The drive to improve is also why strategies and tools that enable us to track our behaviors are so potentially gratifying. It feels good to see ourselves moving closer to our goals.

    You can read the NirAndFar blog post on: Free Habit Tracker Template — Use this Sleek Google Doc (and download your FREE Habit Tracker there) https://www.nirandfar.com/habit-tracker/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    I Changed My Mind About Saying “Merry Christmas,” and You Should Too - Nir&Far27 Dec 202100:06:49

    In fifth grade, I was the only Jewish kid in my elementary school class. This was the 1980’s in Central Florida and even though it was a public school, unaffiliated with any church and funded with taxpayer dollars, my teacher taped a poster to the wall in her classroom that read, “Jesus Is The Reason For The Season.”

    I wasn’t offended per se. I’m pretty sure at ten, I didn’t know what that word meant. But I could tell the teacher was sending a message to anyone in her class who might have different beliefs—such as, say, that the tilt of the earth on its axis is the reason for the seasons.

    You can read the NirAndFar blog post on: I Changed My Mind About Saying “Merry Christmas,” and You Should Too https://www.nirandfar.com/saying-merry-christmas

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    How the Ancient Greeks Beat Distraction-Nir&Far20 Dec 202100:07:36

    Distractions seem ubiquitous today, but they’ve always been a part of human life. Here’s how to resist them.

    Distractions impede us from making progress toward the life we want for ourselves.

    To visualize this, imagine a line that represents the value of everything you do throughout your day. To the right, the actions are positive; to the left, they are negative.

    The positive actions represent traction: they draw or pull us toward what we want in life. The word “traction,” in fact, comes from the Latin trahere, meaning to draw or pull.

    You can read the NirAndFar blog post on: How the Ancient Greeks Beat Distraction https://www.nirandfar.com/tantalizing-distractions/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Habits Are Overrated - Nir&Far13 Dec 202100:04:12

    Trying to build a habit can backfire if you fall for this trap  

    These days, when someone says they want to form a “habit,” what they often mean is that they want to make drudgery effortless. That is, they don’t want to actually do the work, rather they want to have done it—past tense.

    You can read the NirAndFar blog post on: Habits Are Overrated https://www.nirandfar.com/habit-trap/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/



    Need Motivation? Make a Price Pact - Nir&Far29 Nov 202100:09:32

    This highly effective technique harnesses the power of “loss aversion” to help you reach your goals

    Probably the only research paper I’ll ever call “delicious” is one called, “A Tale of Two Pizzas.”

    In the study, researchers offered one group of people plain pizzas, plus the option to add ingredients for an additional charge. To a second group, they offered topping-loaded pizzas, with the chance to remove ingredients and pay less. Same thing, right?

    You can read the NirAndFar blog post on: Need Motivation? Make a Price Pact https://www.nirandfar.com/price-pact/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    The Pinky Promise: Stick To your Goals–Or Lose Some Blood - Nir&Far22 Nov 202100:05:22

    A pinky promise is a surefire way to make you do what you say you’ll do.

    People have a long history of breaking promises, to themselves and to others. It’s not lying, per se—rather, it’s a lack of follow-through.

    We say we’re going to exercise four times a week, or finish that big project, or finally write that blog post, or whatever. But when it comes down to it, we don’t do it. We get distracted and procrastinate.

    You can read the NirAndFar blog post on: The Pinky Promise: Stick To your Goals–Or Lose Some Blood https://www.nirandfar.com/pinky-promise/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Tame Daily Distractions With a ‘Precommitment Pact’ - Nir&Far15 Nov 202100:10:00

    From Homer to Franzen, productive people lean on precommitments as a proven way to stick to their goals.

    Famed director Quentin Tarantino “never use[s] a typewriter or computer.” He prefers to write screenplays by hand in a notebook.

    These methods may seem extreme, but desperate times call for desperate measures. These luminaries understand that focus requires not only keeping distraction out, but also keeping ourselves in—learning to practice self-restraint when we would otherwise fall off track.

    You can read the NirAndFar blog post on: Tame Daily Distractions With a ‘Precommitment Pact’ https://www.nirandfar.com/precommitment-pacts/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com



    Good News! Your Willpower Isn’t Limited–Don’t Believe the “Ego Depletion” Theory - Nir&Far08 Nov 202100:07:08

    Contrary to the “ego depletion” theory, willpower is not a depletable resource if you know how to use it wisely.

    It’s common to hear people complain about feeling “burned out” or “spent” these days. However, these terms conjure a completely incorrect view of willpower–based on a theory psychologists call “ego depletion.”

    You can read the NirAndFar blog post on: Good News! Your Willpower Isn’t Limited–Don’t Believe the “Ego Depletion” Theory https://www.nirandfar.com/ego-depletion

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com

    Work Productivity Hacks & Tips for Today’s Workplace08 Jul 202400:06:34

    Gallup’s 2023 State of the Global Workplace report highlights a stark reality: disengaged and burned-out employees are draining 9% of the world’s GDP, resulting in approximately $8.8 trillion in losses. On the other hand, engaged employees are 18% more productive and 23% more profitable. This underscores how closely productivity is tied to profitability and overall organizational health.

    You can read the Nir And Far blog post on: Work Productivity Hacks & Tips for Today’s Workplace https://www.nirandfar.com/ways-to-be-productive-at-workplace/

    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    The New Norms of Business: Interview with Nathalie Nahai - Nir&Far01 Nov 202100:08:53

    Nir’s Note: Author, speaker, and host of “The Hive Podcast,” Nathalie Nahai’s work explores the intersection between persuasive technology, ethics, and the psychology of online behavior. Following her best-selling book, Webs of Influence: The Psychology of Online Persuasion, Nathalie’s next book, Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience, is about the psychology behind recent changes in expectations from employees and customers about businesses and their products.

    You can read the NirAndFar blog post on: The New Norms of Business: Interview with Nathalie Nahai https://www.nirandfar.com/nathalie-nahai-interview/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    How to Play The Long Game: Interview with Dorie Clark - Nir&Far25 Oct 202100:07:02

    Nir’s Note: Entrepreneur, speaker and consultant, Dorie Clark is a recognized leader in the field of executive education, a topic she teaches at Duke University Fuqua School of Business and Columbia Business School. She has developed over 20 LinkedIn Learning courses on executive education, viewed by hundreds of thousands of subscribers. Dorie is the author of Entrepreneurial You, Reinventing You, and Stand Out, which was named the top leadership book by Inc. magazine and one of the top 10 business books of the year by Forbes. Her latest book, The Long Game, delves into the challenge of strategizing for the long term in a world that prioritizes short-term gains.

    You can read the NirAndFar blog post on: How to Play The Long Game: Interview with Dorie Clark https://www.nirandfar.com/long-game-dorie-clark/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness-Nir&Far18 Oct 202100:13:31

    When faced with a challenge, where do you find the insight to move your life forward? Last year, over fifteen million books were sold in the self-help genre.1 That doesn’t account for the videos, courses, and workshops that fuel this multibillion-dollar industry. Include business and diet books, and that number balloons to over $1.7 billion spent on advice-seeking books.2 But there’s a secret the gurus don’t want you to know—many of the answers to life’s most important questions can be found inside of you, for free. It’s called introspection.

    You can read the NirAndFar blog post on: Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness https://www.nirandfar.com/introspection/

    Can’t Seem to Stick With Your Commitments? Try Making a Pact.-Nir&Far11 Oct 202100:06:13

    You’ve surely heard the protest chant:

    “What do we want?

    “[Insert social change here.]”

    “When do we want it?”

    “NOW!”

    But imagine walking by a protest and hearing this:

    “What do we want?”

    “We’re not really sure!”

    “When do we want it?”

    “Whenever you get around to it is fine! Thank you!”

    Doesn’t have the same ring to it.

    You can read the NirAndFar blog post on: Can’t Seem to Stick With Your Commitments? Try Making a Pact. https://www.nirandfar.com/making-accountability-pacts/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    The Real Reason Why You Sabotage Your Own Goals - Nir&Far04 Oct 202100:04:12

    Recently, as I was clearing the dinner table, I asked my daughter if she could wash the dishes.

    “I was going to, Dad,” she said. “But now that you’ve asked me to, I don’t want to anymore.”

    I should have known better. This was a classic example of psychological reactance.

    You can read the NirAndFar blog post on: The Real Reason Why You Sabotage Your Own Goals https://www.nirandfar.com/psychological-reactance/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/





    How to Stay on Schedule Even When You Go Off Track - Nir&Far27 Sep 202100:09:24

    To-do lists are supposed to keep us on task. It turns out they do the opposite. I’ve written about the many reasons why.

    To regain focus and be more productive, it’s far better to create a weekly schedule using a technique called “timeboxing“. You can’t say you got distracted unless you know what you got distracted from. That is, without knowing how you want to spend your time, there’s no way you’ll spend it intentionally.

    You can read the NirAndFar blog post on: How to Stay on Schedule Even When You Go Off Track https://www.nirandfar.com/how-to-stay-on-schedule/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/





    Stop Thinking About Your Bad Habits! [Do This Instead.] - Nir&Far20 Sep 202100:05:47

    There’s a much more effective way to conquer your vices.

    In Harry Potter and the Philosopher’s Stone, there’s a scene where a magical plant called Devil’s Snare captures Harry, Ron, and Hermoine. The vines wrap around their bodies like hungry pythons as they struggle to escape.

    “You have to relax,” Hermione tells the other two. “If you don’t, it’ll only kill you faster.”

    “Kill us faster?!” shouts Ron, suddenly struggling even more. “Now I can relax!!”

    Kudos to J.K. Rowling for this brilliant illustration of a psychological phenomenon called ironic processing, in which deliberate attempts to avoid certain thoughts make those thoughts even more persistent.

    You can read the NirAndFar blog post on: Stop Thinking About Your Bad Habits! [Do This Instead.] https://www.nirandfar.com/thinking-about-bad-habits/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Steal These 3 Advertising Secrets–To Use As Motivation Hacks - Nir&Far13 Sep 202100:06:58

    You can create some powerful motivation hacks by learning techniques from the persuasion business.

    The reason why you hate being micromanaged by your boss is the same reason why, as a kid, you refused to put your coat on when your mom told you to bundle up. We’re all wired with a knee-jerk “don’t tell me what to do!” response called psychological reactance—and it can kick in even when it’s you telling yourself what to do or trying to motivate yourself.

    You can read the NirAndFar blog post on: Steal These 3 Advertising Secrets–To Use As Motivation Hacks https://www.nirandfar.com/motivation-hacks/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Interview with Jocelyn Brewer - Nir&Far06 Sep 202100:46:22

    I interview psychologist Jocelyn Brewer, founder of Digital Nutrition.™

    Can We Please Stop Calling Everyone “Addicted”? - Nir&Far30 Aug 202100:06:30

    In my review of The Social Dilemma, I challenged the filmmakers’ rather extreme view that huge swaths of people are “addicted to technology,” that social media is like a dangerous drug that’s hijacking people’s brains, and that big tech companies are trapping people in something akin to The Matrix movie.

    In response, I got some colorful comments, such as (paraphrasing): “Nir, check your intellectual privilege: you and I are smart enough to escape the trap of social media, but everyone is addicted, and it’s destroying the world.”

    You can read the NirAndFar blog post on: Can We Please Stop Calling Everyone "Addicted"? https://www.nirandfar.com/stop-calling-everyone-addicted/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Why Successful People Only Get More Successful - Nir And Far24 Jun 202400:10:24

    Is there a reason everything some people touch turns to gold?

    You know those people who just seem to get more and more successful? It’s as if each success gives them momentum to achieve even more.

    You can read the Nir And Far blog post on: Why Successful People Only Get More Successful https://www.nirandfar.com/success-breeds-success/

    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    20 Common Values [and Why People Can’t Agree On More] - Nir&Far23 Aug 202100:05:26

    When I recently came across the headline “The World’s Most Influential Values, In One Graphic,” I couldn’t help but click–a good data visualization is like catnip for me. The chart, compiled by global research company Valuegraphics, shows the results of 500,000 surveys, across 152 languages, about what people think are common values. A few of the answers on the list: freedom of speech, leisure, financial security.

    I was disappointed. Not because any of those things are bad, but because they aren’t actually values. For the survey, the authors defined values as “what we care about,” which is the definition that a lot of people probably have. The thing is, what we care about changes every day–every minute, even–and that’s why it’s hard to agree on common values. When your kid is throwing a tantrum, you care about getting some peace and quiet. When you’re stuck in bumper-to-bumper traffic with an empty fuel tank, you care about whether there’s a gas station nearby. But these things are not your values.

    You can read the NirAndFar blog post on: 20 Common Values [and Why People Can’t Agree On More] https://www.nirandfar.com/common-values/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    How to Escape the Vicious Cycle of Distraction-Nir&Far16 Aug 202100:04:36

    People are always saying “there aren’t enough hours in the day” to get stuff done. And yet research suggests that the average working American has four hours of leisure per day.

    If we have so many hours to play with every day, why do so many of us feel like we don’t have time to accomplish our big goals?

    You can read the NirAndFar blog post on: How to Escape the Vicious Cycle of Distraction https://www.nirandfar.com/vicious-distraction-cycle/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Timeboxing: The Most Powerful Time Management Technique You’re Probably Not Using - Nir&Far09 Aug 202100:08:49

    Timeboxing is the nearest thing we have to productivity magic, yet most people don’t utilize it. Here’s how to overcome the top 3 reasons why.

    “I can’t seem to get enough done.”

    “I’m always distracted.”

    “Why can’t I focus?”

    I hear these complaints from my clients and readers all the time.

    But when I recommend perhaps the most effective technique ever devised to help people stay on track, most of them balk.

    You can read the NirAndFar blog post on: Timeboxing: The Most Powerful Time Management Technique You’re Probably Not Using  https://www.nirandfar.com/timeboxing/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Why Do People Believe the ‘Social Media is Mind Control’ Myth?-Nir&Far02 Aug 202100:06:40

    The evidence is overwhelming: we are far more powerful than the technology that is supposedly mind-controlling us. It’s not even close.

    As I’ve discussed in other articles, we need to give ourselves more credit. Instead of passively accepting the idea that we’re all being puppeteered by some sort of menacing tech bogeyman, we can hack back distractions.

    To be clear, too much social media can be harmful. No one disputes that too much of all sorts of good things can be bad, whether it’s too much news or too much booze.

    You can read the NirAndFar blog post on: Why Do People Believe the ‘Social Media is Mind Control’ Myth? https://www.nirandfar.com/social-media-and-mind-control/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Children and Technology: 3 Things Parents Need To Know-Nir&Far26 Jul 202100:10:03

    Nir’s Note: this article is a collaboration between myself and Jonathan Haidt, a social psychologist at New York University’s Stern School of Business. Jon researches moral and political psychology and business ethics. He has delivered four TED Talks and written two best-selling books.

    Recent research in social science has parents concerned about whether deep immersion in digital technologies is bad for their children.

    A variety of studies find that rates of teen anxiety, depression, and self-harm have risen since 2012 in the U.S., the U.K., and Canada, although the evidence that this rise was caused by smartphones and social media is hotly debated.

    You can read the NirAndFar blog post on: Children and Technology: 3 Things Parents Need To Know https://www.nirandfar.com/children-and-technology

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    The Influencers Dinner: An Interview with Jon Levy-Nir&Far19 Jul 202100:08:40

    Nir’s Note: What do Bill Nye, break dancer Crazy Legs, cyber illusionist Marco Tempest, and economist Nouriel Roubini have in common? They’ve all been guests at a little-known “Influencers dinner” regularly hosted by behavioral scientist Jon Levy at his New York apartment. Jon is the author of You’re Invited: the Art and Science of Cultivating Influence, a New York Times bestseller about the value of creating meaningful connections and building trust with the people that can most influence your life. Jon’s dinner parties and his decade-old club of “Influencers” have been featured in Forbes and Business Insider.

    You can read the NirAndFar blog post on: The Influencers Dinner: An Interview with Jon Levy https://www.nirandfar.com/influencers-dinner-jon-levy

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/




    “Just Say No” Is Bad Productivity Advice-Nir&Far12 Jul 202100:05:54

    Try schedule-syncing instead.

    You’ve probably read this advice before: “The best thing you can do for your productivity is to say no more often.” By freeing yourself from unnecessary tasks, the thinking goes, you can spend more time working on the things that really matter.

    At first blush, this sounds smart. Many things people ask of you aren’t really necessary or can be accomplished more efficiently by someone else. But in practice, this advice often backfires.

    You can read the NirAndFar blog post on: “Just Say No” Is Bad Productivity Advice https://www.nirandfar.com/productivity-and-saying-no/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    The New York Times Uses the Very Dark Patterns it Derides-NIr&Far05 Jul 202100:09:21

    ‘Dark patterns’ aren’t always malicious mind control. They’re often a symptom of disjointed company culture. Will the Times change?’

    A recent New York Times op-ed, titled “Stopping the Manipulation Machines,” derided the use of dark patterns: design tricks that push people to do things online by confusing or deliberately inconveniencing them.

    Kudos to the writer, Greg Bensinger, a member of the Times’ editorial board, who does a laudable job calling out obnoxious dark patterns.

    You can read the NirAndFar blog post on: The New York Times Uses the Very Dark Patterns it Derides https://www.nirandfar.com/cancel-new-york-times/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Can We Regulate Social Networks To Curb Addiction—Without Making Them Suck?-Nir&Far28 Jun 202100:05:42

    Social networks can help addicted users while leaving the rest of us alone. If they wanted to.

    About five years ago, I sat down in a series of meetings with leaders from Reddit, Snapchat, Facebook, and other social media networks. My goal was to discuss social media addiction and how companies might self-regulate to curb it.

    You can read the NirAndFar blog post on Can We Regulate Social Networks To Curb Addiction—Without Making Them Suck? https://www.nirandfar.com/social-media-regulation/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    So, You Want To Become a Great Product Manager? [Q&A with Jackie Bavaro]- Nir&Far21 Jun 202100:10:50

    Nir’s Note: Recently, I had the pleasure of chatting with Jackie Bavaro about her latest book, Cracking the PM Career—a complete guide to the skills, frameworks, and practices you need to become a great product manager. Jackie serves as the Head of Product Management at Asana and has held senior product manager jobs at Microsoft and Google, where she launched Google Place Search and Geo-IP Based Local Search. Based on her experiences hiring other product managers, she wrote her first best-selling book, Cracking the PM Interview, with co-author Gayle McDowell.

    You can read the NirAndFar blog post on So, You Want To Become a Great Product Manager? [Q&A with Jackie Bavaro] https://www.nirandfar.com/becoming-a-product-manager/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    How to Become an Indistractable Reader - Nir And Far10 Jun 202400:09:46

    Nir’s Note: This guest post is by Nicholas Hutchison, founder of BookThinkers and author of Rise of the Reader.

    When I was growing up, you couldn’t pay me to read a book about self-help or business. Now, I read between 60 to 80 books every year.

    A good non-fiction book is the distilled knowledge of years of research and insight and costs just a few bucks. Why wouldn’t you take advantage of such a cheap, efficient way to learn lessons that could change your life without having to do the work or live the experiences the author had to bear?

    You can read the Nir And Far blog post on: How to Become an Indistractable Reader https://www.nirandfar.com/be-a-better-reader/

    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Why the Illusion of Control Is Hurting Your Goals-Nir&Far14 Jun 202100:07:02

    A classic survivor test shows us how the illusion of control can sidetrack us from our mission when things get uncomfortable

    Let’s try something. Imagine you’ve just crash-landed somewhere in the Sonoran Desert, deep in the American Southwest. Though the aircraft is now a smoldering wreck, you miraculously survived, uninjured and now find yourself all alone as the sole survivor. Temperatures are topping 110 degrees, and you’re stranded.

    You can read the NirAndFar blog post on Why the Illusion of Control Is Hurting Your Goals https://www.nirandfar.com/illusion-of-control/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Are You a Wage Slave?-Nir&Far07 Jun 202100:08:12

    Can we create a future where people no longer have to work at jobs they hate?

    In 100 years, some things we consider normal today will make people say, “Wow, how barbaric—I can’t believe people did that! How were they okay with that?”

    Wage slavery, I hope, will be one of those things.

    You can read the NirAndFar blog post: Are You a Wage Slave? https://www.nirandfar.com/wage-slaves/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Maybe Social Media Isn’t Making Teens Depressed, After All. And Here’s What Likely Is.-Nir&Far31 May 202100:09:42

    Here’s what the Covid-19 lockdowns have revealed about teen depression.

    What do bicycles and social media have in common? Soon after being adopted, each of these technologies brought on a tsunami of unjustified moral panic. Let’s start with bikes.

    When bicycles burst onto the Victorian scene in the 1800s, they were a big deal. This cool contraption made it possible to travel much further and faster than you could ever go on foot. Better yet, bikes were a lot cheaper than horses (not to mention simpler to maintain).

    You can read the NirAndFar blog post: Maybe Social Media Isn’t Making Teens Depressed, After All. And Here’s What Likely Is. https://www.nirandfar.com/social-media-and-teens/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    What is the Opposite of “Distraction?” The Single Word that Will Change Your Life This Year-Nir&Far24 May 202100:03:57

    In my research and consulting work, I’ve heard countless people tell me how difficult it is to manage their time.

    Yet, when I ask them what they got distracted from, that is, what they planned to do with any given moment in time, they have trouble answering the question.

    What is a “distraction” anyway? The best way to understand what distraction is, is to know what it is not. What is the opposite of distraction? It’s not “focus.”

    You can read the NirAndFar blog post: What is the Opposite of “Distraction?” The Single Word that Will Change Your Life This Year https://www.nirandfar.com/opposite-of-distraction/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/



    Don’t Fall for This Excuse Trap: Why “That Won’t Work for Me” is Self-Sabotaging-Nir&Far17 May 202100:04:25

    To find your focus, learn to resist this self-sabotaging excuse.

    Imagine this: You’ve been diagnosed with a rare and serious disease. In hopes of keeping you alive, the doctor recommends a new, experimental course of treatment. It works for some people—maybe 60%. But it’s covered by your insurance, and if you are in the 60%, you’ll be successfully cured in six months. What do you do?

    Of course, you say yes. Maybe you’ll get unlucky and it won’t work for you, but it’s worth a try. You’d probably try the treatment even with only a 10% success rate. The reality is that even the best drugs don’t work for everyone, and yet we still take them. But when it comes to finding our focus, so many of us are unwilling to apply the same logic.

    You can read the NirAndFar blog post: Don’t Fall for This Excuse Trap: Why “That Won’t Work for Me” is Self-Sabotaging https://www.nirandfar.com/mental-blocks-to-productivity-techniques/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Will Clubhouse be a Habit or Has-Been?-Nir&Far26 Apr 202100:12:00

    Maybe you’ve heard the buzz around Clubhouse, the drop-in audio chat app. It’s a bit like Twitch for conference calls. If you have no idea what “Twitch” is, you’re probably over 40. In your case, the closest analog might be those 1–900 party lines you saw advertised on late-night TV in the 1990s—but a bit less sleazy and in app form.

    The Clubhouse app is the new new thing, and it’s got many people hooked. The app is the latest example of a habit-forming product taking the world by storm.

    You can read the NirAndFar blog post on: Will Clubhouse be a Habit or Has-Been? https://www.nirandfar.com/hooked-on-clubhouse-app/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/



    Smartphone Too Distracting? Here’s How to Reclaim Your Focus-Nir&Far19 Apr 202100:18:23

    In 2017, I decided I’d had enough of my smartphone and the companies that make the apps that were robbing me of my time and attention. I thought I found the perfect solution: the card phone.

    The card phone is what it sounds like: It’s a $18 tiny phone with no social media, no internet browser, and no email. In fact, the card phone has no apps whatsoever. It has only the ability to make phone calls and send text messages. (It even has an FM tuner too. Take that, iPhone!).

    At first, it was edgy and interesting to be the one friend with the “weird phone.” But the edginess wore off, and I began to miss my smartphone. I missed the convenience of navigating with GPS. I missed listening to audio books and reading articles I’d saved in Pocket. And I admit: I sort of missed the connectedness to friends I felt from using social media. I liked being “liked.”

    You can read the NirAndFar blog post on: Smartphone Too Distracting? Here's How to Reclaim Your Focus https://www.nirandfar.com/hack-back-phone-distractions/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    “Tech Addiction” Is the New Reefer Madness-Nir&Far12 Apr 202100:07:07

    By promoting the idea that technology is hijacking our brains and getting all of us addicted to our devices, techno-fearmongers elevate the exception rather than the rule.

    Josh Hawley, a Republican senator from Missouri, introduced the Social Media Addiction Reduction Technology Act, which—beyond its forced acronym—was remarkable for how aggressively it would regulate the design of certain tech products.

    Among other provisions, the law would ban auto-play videos on sites such as YouTube. It would require sites such as Twitter to deploy a mechanism that “automatically limits the amount of time that a user may spend to 30 minutes a day.” It prohibits sites such as Pinterest from automatically revealing content when the user scrolls to the bottom of the page, instead “requiring the user to specifically request … that additional content be loaded and displayed.” The SMART Act would do all this, according to its preamble, to protect unsuspecting people from FOMO, doom scrolling, and other “practices that exploit human psychology or brain physiology to substantially impede freedom of choice.”

    You can read the NirAndFar blog post on: “Tech Addiction” Is the New Reefer Madness https://www.nirandfar.com/hack-back-phone-distractions/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Love is Measured By the Benefit of the Doubt: The Secret to True Kindness-Nir&Far05 Apr 202100:04:31

    Babies. They’re such jerks, aren’t they? They wake you up in the middle of the night. They make huge messes for you to clean up. And let’s not forget to mention the inevitable diaper blowouts that happen at all the wrong times. Who do they think they are?

    Of course, this is a pretty awful way to think of infants. We were all babies at one point, and if other people hadn’t given us some grace, we wouldn’t have made it to our first birthdays.

    You can read the NirAndFar blog post on: Love is Measured By the Benefit of the Doubt https://www.nirandfar.com/secret-to-kindness/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    The Ultimate Guide to Liars and Lying: Everyone Falls Into These 4 Types-Nir&Far29 Mar 202100:20:33

    There are various ways of classifying lies: by their consequences, by the importance of their subject matters, by the speakers’ motives, and by the nature or context of the utterance.

    Perhaps the most useful way to classify lies is by to the people who tell them. Understanding lies and liars can help us avoid getting duped as well as protect us from drifting into dishonesty ourselves.

    You can read the NirAndFar blog post on: The Ultimate Guide to Liars and Lying: Everyone Falls Into These 4 Types https://www.nirandfar.com/types-of-liars/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Want to Live Longer? Change Your Mind About Aging - Nir And Far03 Jun 202400:11:56

    If we think life is over in old age, it will be.

    There is no shortage of supposed methods for increasing lifespan. Typing in “longevity” into Amazon reveals over 40,000 books on the topic. Each author purports their own cure, typically involving a special diet, miracle supplement, or painful practice.

    What’s usually left out is how much extra life one can expect to gain by following these often difficult, frequently expensive, and rarely scientifically-backed routines.

    You can read the Nir And Far blog post on: Want to Live Longer? Change Your Mind About Aging https://www.nirandfar.com/live-longer/

    Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    How to Finally Find the Motivation You’ve Been Missing-Nir&Far15 Mar 202100:14:12

    Nir’s Note: This guest post was written by Cheryl Maguire

    The laundry hamper was overflowing with dirty clothes. Lacking the motivation to throw it into the wash, I pushed the clothes down deeper into the bin so I could fit more clothes. This occurs almost every other day. When you are married and the mother of three kids, the laundry is a never-ending task especially since we are all active in sports or working out that often require multiple clothing changes in one day.

    You can read the NirAndFar blog post on: How to Finally Find the Motivation You’ve Been Missing https://www.nirandfar.com/how-to-find-motivation/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


    Hypocrites: How to Survive in a World that’s Full of Them-Nir&Far08 Mar 202100:14:15

    I once worked with a person we’ll call “Dick.” Dick always told me he’d get things back to me “today or tomorrow,” but he seldom did.

    Dick didn’t have to tell me he’d get things to me that soon. He could have said, “next week” or “as soon as I can,” and I would have been fine with that. Instead, Dick had a habit of promising to deliver by a certain date, but he wouldn’t follow through.

    You can read the NirAndFar blog post on: Hypocrites: How to Survive in a World that’s Full of Them https://www.nirandfar.com/hypocrite/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

    Here’s My Review of The Social Dilemma: No, Social Media Is Not “Hijacking” Your Brain-Nir&Far01 Mar 202100:22:41

    Over the past few weeks, people have asked me for my review of the Netflix documentary, The Social Dilemma. It’s no surprise. One of the film’s central themes is that social media is like an addictive drug, and I wrote the book on habit-forming technologies: Hooked: How to Build Habit-Forming Products. I also have a personal connection to the film.

    In August of 2018, I sat with the filmmakers for a three-hour interview. We discussed everything from the subject matter of Hooked and my second book, Indistractable, to the ethics of social-media use and how we can learn to live with the digital tools that pervade our lives. I was glad to share my perspective; it was a rich and engaging discussion.

    You can read the NirAndFar blog post on: Here’s My Review of The Social Dilemma: No, Social Media Is Not “Hijacking” Your Brain https://www.nirandfar.com/social-dilemma-review/

    Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

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