Get the most out of today’s tech products that are specifically created to save you time on the mundane stuff so you can focus on getting results for your clients. Guest Ernie “The Attorney” Svenson’s biz tech consulting firm helps small and solo firms apply tech solutions without being overwhelmed and learn the “80/20 Rule,” getting more output with less input.   When it comes to efficiencies, automation plays a big role. In a solo or small firm, resources come at a premium. Learn to reduce wasted input through standardized, repeatable operating procedures and automation. (There are even tech products that help you create written standard processes learning from and organizing the work you’re already doing).  Imagine speaking into an app as you “brain dump” and having those thoughts come out organized and notated for later use. Imagine dictating legal work into an app and having AI organize your dictation, even correct it. You don’t need to type everything in today’s tech world. Maximize downtime.    It’s all about training yourself to think “automation first.” Even when a virtual assistant (VA) located in another country can fill gaps in your practice, learn your preferences, match your brand, and help you be your most efficient you without hiring a full-tie employee. Today’s most successful law firms are high-tech hubs. Don’t let fear of the unknown hold you back.  Questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: There’s no reason for a solo practitioner or small firm not to engage in today’s tech. Leverage technology to get a lot of results without a lot of effort. Learn how the “80/20 Rule” helps you get more done with less effort.  If you’re a lawyer, time spent marketing is time spent not lawyering. Automation can perform repeatable marketing tasks (even social media, newsletters, and referral marketing) to help you bring in new business while you focus on results for your clients.  Virtual assistants, or VAs, are remote workers, often in another country, who can perform the routine tasks that are eating up your time while you focus on practicing law. Mentioned in This Episode: ABA Techshow Loom Zoom Clips Otter.ai Fireflies.ai Letterly Cleft  Windows dictation Text Expander  “8 Great TextExpander Alternatives”  FancyHands  Lawclerk legal assistants Perplexity.ai

Clio, the longtime, long-trusted software tech provider for lawyers, has plunged into the accounting game. Time and case management, billing, payments, and simply keeping track of your bottom line all take up time when you could be doing something else, like, you know, serving your clients’ needs.  Now Clio has baked that accounting service directly into its practice management software package.  Frankly, attorneys – especially new solo practitioners – may have been taught very little about running a business. Being a good lawyer is only part of the game. Lawyers also need to know how to manage money and accounting. That’s where software and money management programs can help, including tax prep, accounting for ongoing work in anticipation of payment, capital distributions, and handling funds your clients have entrusted you with.   Hear why legal-specific accounting is so important (hint, legal accounting is not like any other accounting, and mistakes can truly hurt your practice). Plus, the top five features that must be part of any legal accounting platform.  Questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: Law schools and legal training may overlook the importance of accounting for a new law firm. It’s not intuitive. Hear how legal practice management firm Clio is incorporating legal-specific accounting functions into its platform Practicing law is what you signed up for, but managing money is what will keep your firm running. Never forget, your firm is a business that depends on accounting. Tax management, income statements, balance sheets, and cash flow management are not only crucial, but very weirdly specific in the world of legal accounting. Mentioned in This Episode: Clio  Clio Accounting and Demo 2024 Legal Trends for Solo and Small Law Firms New Solo, “Oh, The Messes We See”  New Solo, “Money Management 101 for Solo and Small Firm Professionals”  New Solo, “Winning The Battle: When It’s Time To ‘Modernize’ But There’s One Holdout”  cpnLEGAL Affinity Consulting Joshua’s Previous Appearances on Legal Talk Network: New Solo, “HIPAA Happens, But Compliance Software Can Help” On Balance: “Insights on Clio’s 2023 Legal Trends Report with Joshua Lenon”

Personal injury attorney Joshua “Josh” Bonnici left his first job out of law school to launch his own firm. Starting from scratch, just nine months later he hired his first employee and has been growing ever since. Bonnici built on his own love of cycling to focus on bicycle accidents and injuries, helping bicyclists in the bustling city of San Diego. Now he’s known as “The Bike Guy” and stands out in the crowded personal injury field by specializing in an area he’s passionate about. He’s an example of specializing in something you love, and he’s sharing his story with new lawyers just starting out. Bonnici walks us through, step by step, how he took advantage of an available incubator system, learned on the job from a mentor, and built his practice and his reputation. Hear how he got started, networked, built a brand, made himself memorable, and hired an assistant to make himself more productive. Real lessons from real life.  Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: “Follow your passion” is common advice. But in the case of guest Josua Bonnici, his passion for bicycling helped him stand out in the crowded personal injury field.  Hiring your first employee. Why it’s scary and why it’s necessary. How to develop a website and social media presence with a library of videos and testimonials.    Resources: California Lawyers Association Thomas Jefferson School of Law San Diego Bar Association   Joshua Bonnici previous appearance on Legal Talk Network’s “On The Road” podcast

Client Relationship Management, or CRM, is a strategy implemented in business to maintain effective knowledge about and connections with your current, previous, and potential clients. Using technology, employees are able to nurture relationships with their clients by tracking conversions and setting notifications. But many lawyers, especially solos and small firm lawyers, aren’t using CRMs; they don’t know the potential value of these systems or even what they are. So why should attorneys bother learning about CRMs? In this episode of New Solo, Adriana Linares discusses CRMs with Michael Chasin, co-founder and CEO of Lexicata, a law firm CRM and client intake software. Michael talks about the foundation of Lexicata and how it has helped many lawyers find and convert leads. He then explains how CRMs can help solo and small firm lawyers with client intake as well as marketing. By touching base with potential clients, we can create a positive, brag-worthy experience. In this way, clients will return with future legal needs and can also become great referral sources. Michael discusses how the right CRM can automate a significant part of this process, making your client feel attended to without taking up too much of your time. He finishes the podcast by talking about how lawyers should go about choosing the right CRM to build a foundation for the future of their solo practices. Michael Chasin is CEO of Lexicata, a CRM and client intake software designed to help law firms and lawyers increase client satisfaction. Michael is also co-founder of both LawKick.com and Lexicata.com. He has his B.S. in Business Administration with an emphasis in Entrepreneurship from the University of North Carolina, and his J.D./M.B.A. from Loyola Law School. Special thanks to our sponsors, Solo Practice University and Clio.

Starting your own law firm can be a daunting task for any solo attorney. What new trends will help you manage your practice and how can you harness available technology to better communicate with your clients? In this episode of The New Solo, host Adriana Linares speaks with Clio CEO Jack Newton, who shares what he believes are two big trends in practice management. Jack discusses client portals and lists the benefits, such as document management and security, that having a collaborative way to communicate directly with your clients provides. He analyzes the advantages that leveraging this technology gives law firms and the convenience it provides lawyers and consumers of legal services. He also talks about campaign tracking which enables law firms to track their marketing channels and determine what kind of return on investment they are receiving from those endeavors. Jack briefly touches on the 2016 Clio Cloud Conference and says this year’s event will focus on helping lawyers take their practices to the next level by embracing the cloud. Special thanks to our sponsors, Solo Practice University and Clio.

As attorneys graduate and head into the legal marketplace, or leave a law firm to start a solo practice, it can be hard to know where to find resources with tips on starting your new career. What are the most important things that a newly solo practitioner should know? What are some best practices for lawyers just starting out in the field? In this episode of The New Solo, host Adriana Linares talks with the ABA TECHSHOW 2017 Planning Board to provide need to know advice for newly solo attorneys. This year’s TECHSHOW board consists of Barbara Leach Law PL. Managing Attorney Barbara Leach, Avvo Director of Industry Relations Dan Lear, O’Melveny & Myers Senior Manager of Technology and Development Ivan Hemmans, and Downey Law Group LLC. Founder Michael Downey. Michael emphasizes that small firms and solo attorneys should focus heavily on their cash flow. Dan states that legal professionals can view their businesses through three different mediums, the balance sheet, income statements, or cash flow. The amount of money coming in each month (and how you pay your expenses) is very relevant to the survival of a new business. Barbara encourages solo lawyers to establish their brand immediately and really determine what type of lawyer they’d like to be and what type of clients they’d like to attract. Michael accentuates the amount of credibility strong branding provides to a new attorney and gives insights into the steps he took to create his own brand. Ivan discusses the necessity of thoroughly learning Microsoft Word and the benefits of document organization. The group then closes the interview with an analysis of basic tech competencies, like email management, that all attorneys should master. Ivan Hemmans is the Manager of Technology Development and Communications at O’Melveny & Myers LLP where he uses his extensive experience with information technology to help people find ways to solve everyday problems with the many available tools at their disposal. Ivan often speaks about legal technology at law firms and conferences. He writes a blog and occasionally for legal technology publications like Peer to Peer Magazine. Barbara Leach is the managing attorney of Barbara Leach Law, PL. She is a member of the American Bar Association, The Florida Bar Association, the Central Florida Bankruptcy Law Association, the Orange County Bar Association, and the Central Florida Association for Women Lawyers. Barbara received her BA from the Hamilton Holt School at Rollins College and obtained her juris doctorate from the Florida State University College of Law. Michael Downey is a legal ethics lawyer and a founding member of the Downey Law Group LLC. He has tried civil and lawyer discipline cases and argued appeals before the Missouri Supreme Court, U.S. Court of Appeals for the 8th Circuit, and Illinois ARDC Review Board. Michael received his B.A. from Georgetown University and his juris doctorate from Washington University in St. Louis School of Law. Dan Lear is a technology lawyer and the Avvo Director of Industry Relations. He is the co-founder of the Seattle Legal Technology and Innovation MeetUp and founder of the Right Brain Law blog. Dan received his BA in international studies from Brigham Young University and his juris doctorate and MBA from Seattle University.

Among solo practitioners, Ernest “Ernie the Attorney” Svenson is well-known for consulting on technology and, specifically, going paperless. But what many lawyers don’t know is how Ernie transitioned from a commercial litigator in a big New Orleans law firm to a tech savvy solo. In this episode of New Solo, learn all about how Ernie’s experience practicing in a big firm and Hurricane Katrina led him to go solo. He talks with Adriana Linares about using technology and automation to lower his overhead for an increased chance of success and, quite frankly, happiness. Adriana and Ernie then discuss the more difficult aspects of transitioning to a solo practice including loneliness, retaining clients, and wanting a paralegal. No longer a practicing attorney, Ernie talks about why he decided to become a technology consultant for other solo and small firm lawyers. If you’re planning to go out on your own, tune in for some tips that might make the difference. Ernest Svenson, also known as “Ernie the Attorney,” practiced commercial litigation for 26 years in a big firm in New Orleans. After starting his own solo practice, he switched to consulting other lawyers on computers, going paperless, and automating tasks. Special thanks to our sponsor, Solo Practice University.

In this episode of New Solo, host Adriana Linares stops by the shared offices of Barbara Leach and Conti Moore. Together they discuss the cost savings, benefits, and logistics of splitting office resources. Through mutual trust, compromise, and similar views on work-life balance, these lawyers are achieving the strengths of partnership without losing the privilege of being the boss. Tune in to hear how they did it and why you should consider this practice model. Barbara Leach is a solo practitioner in central Florida who, after launching her career with a large national law firm, sought a closer connection to her community and greater interaction with clients. She took the leap to establish her own firm in 2011. Since then, the firm has continuously grown, and Barbara finds herself right where she hoped to be: face-to-face with her clients and practicing in bankruptcy, family law, foreclosure, and litigation. Conti Moore is the founder of small firm Conti Moore, PLLC where she practices in family law, criminal defense, personal injury, and business law. She has been recognized by the National Bar Association and Impact as one of the Nation’s Best Advocates: 40 Lawyers Under 40 and was presented with their Excellence in Service Award for her unyielding commitment to community service. Conti has bar admission in Florida, Nevada, and the U.S. District Court of Nevada. Special thanks to our sponsor, Solo Practice University.

Although television commercials seem too expensive for a solo practice’s marketing budget, they are not! In fact, advertising on T.V. can be a great alternative or addition to an online marketing campaign, as long as it’s done correctly. So what should solos expect with these ads and how can we optimize the return on investment? In this episode of New Solo, Adriana Linares and Jason Marsh interview Conti Moore, a small firm lawyer with a successful television commercial, about the process and price of creating her ad, airing it, and tracking its success. Included in this episode: TV network “spots” and your target audience Measuring success and tweaking television shows Slow start and a long term commitment Production company costs and benefits Creating fresh content and cycling locations Customizing your airtime package Choosing a niche area of law for the highest ROI Conti’s words of advice from the experience Conti Moore practices primarily family law and criminal defense at Conti Moore Law, PLLC, in Orlando, Florida. She has been recognized by the National Bar Association and Impact as one of the Nation’s Best Advocates: 40 Lawyers Under 40. Additionally, the National Bar Association and Impact presented Ms. Moore with the coveted Excellence in Service Award in recognition of her unyielding commitment to community service. Special thanks to our sponsor, Solo Practice University.

In the previous episode of New Solo, Adriana Linares interviewed Andrew LeGrand, a lawyer who has a largely automated practice, about Text Expansion and forms to increase efficiency for lawyers. Because automation is such an enormous topic, Adriana invited Andrew back to discuss more in-depth systems and tools to avoid wasting time on menial tasks and improve accuracy, consistency, and professionalism. Does it seem too good to be true? Tune in for automation suggestions for lawyers at any level of tech-savviness. Topics include: Web automation to replace support staff tasks Clio as a practice management program Integration with Zapier Consistent labels and tagging for easy categorization search Doodle calendar that talks to Gmail Web forums and customer relationship management (CRM) Google Scripting and Google Apps for Work How much the tools cost Forms rule certification In the end, Andrew emphasizes, just knowing these options are out there is important and powerful. Special thanks to our sponsor, Solo Practice University.

Adriana Linares interviews Andrew Legrand, a solo lawyer who started his practice immediately out of law school using technology to increase efficiency. His tips start with something as small as an autocomplete for your signature to auto filling forms he regularly uses. Special thanks to our sponsor, Solo Practice University.

In this episode of New Solo, Adriana Linares and Jason Marsh interview C. Todd Smith, a small firm lawyer who has used various forms of social media for marketing his practice. Jason Marsh, an online marketing specialist for small businesses and law firms, also give his insight into the importance of social media. For lawyers launching a solo practice, this podcast will provide a broad idea of where to start with your social media campaign. Todd Smith recommends that lawyers choose one or maybe two platforms to focus on rather than trying to tackle all of them.

In this episode of New Solo, Adriana Linares interviews internet marketer Jason Marsh about the most effective marketing process for lawyers beginning a solo practice, how much they should spend on a website, and what it means to optimize your business for the search engines. Special thanks to our sponsor, Solo Practice University.

This inspiring episode tells the true story of a gutsy dad who started his own legal practice from scratch with no clients, no office, and no partner.  Guest Michael Mendoza is an Orlando solo practitioner specializing in family law. After graduating from law school with a growing family, Mendoza knew he wanted work/life balance instead of burying himself in a big firm with long hours. For Mendoza, the practice of family law is personal, having witnessed his parents’ contentious divorce.  Hear how Mendoza started with nothing, rolled up his sleeves, and launched a practice from putting together his tech to building his client base. How did he find clients? Did he advertise? What about a website? Or office space?  It’s been tough. But the combination of running his own practice and the satisfaction of helping families through a difficult period has proven rewarding. Mendoza’s story is a guide for young lawyers who want to hang out a shingle (he even has an employee now).  Nothing is easy. Nothing is perfect. It’s scary. But you can do this. Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: Starting your own law firm is anything but easy. But it can be done. Hear first-hand from one attorney who did just that, from the ground up.  Software? Office space? Clients? Employees? Financials? There are a lot of balls in the air once you start juggling.  What are the best and worst decisions you can make starting out? (Hint: find a mentor). Resources: Florida Bar Association Florida Bar Association, Legal Fuel assistance Seminole County (Florida) Bar Association San Diego County Bar Nebraska State Bar Association Clio legal software Microsoft 365 Adobe PDF management Text Expander Mycase legal software LawPay legal software George C. Young American Inns of Court

In this episode of New Solo, Adriana Linares interviews John E. Grant, an agile attorney consultant, about what it means to have a lean practice, how businesses have soared ahead of law firms in this way, and things every lawyer can do to add value to their services. Grant, a solo practitioner himself, discusses his move from the business world to the legal world and how he has seen the agile manifesto change the way that businesses work. He mentions ways lawyers can effectively streamline workflow processes and gives some specific suggestions of books and articles to read in order to learn more. Tune in for more details on how to make your clients happy by increasing your practice efficiency.

In this episode of New Solo, Adriana Linares interviews David Sparks about why he decided to go solo, the first actions he took, and struggles he encountered during the process. Sparks’ first steps involved evaluating the potential costs of research, insurance, malpractice, and other legal necessities, and comparing it to an assumed client income. He talks about being a lawyer who uses Apple products and how he chose, or didn’t choose, products like Ruby Receptionists, Clio, Rocket Matter, and Omnifocus. Sparks discusses the importance of marketing his new solo practice and how setting up the business and accounting aspects took longer than he thought it would. If you are considering starting a solo practice, this podcast is a good place to start. Special thanks to our sponsor, Solo Practice University.

In this episode of New Solo, Adriana Linares interviews legal ethics attorney Michael Downey about the solo practice he started in 2015. Together they discuss why he decided to leave a big law firm to start his own law practice, the decisions he had to make, and how he dealt with everything from choosing technology to successfully parting ways with his old firm. Downey talks about the research he did with different practice management tools, the process of deciding on a name and buying relevant URLs, and his decision to use Apple computers in his practice. Although he already had a client base that he believed would stay with him, he marketed his new business by collecting articles he had written, developed his mailing list, and updated his LinkedIn account. For those struggling with the decision of starting a solo practice, Downey’s experience is a useful place to start. Special thanks to our sponsor, Solo Practice University.

Ed Walters started as a lawyer in a big law firm in Washington D.C. In the late 1990's, he was approached by a client asking him to research a relatively new legal issue without using LexisNexis or WestLaw, as they were trying to reduce online legal research costs. His inability to do this set off a chain of events leading him to create the company Fastcase. His story begs the question, are lawyers simply paying too much for online legal research sources? What are some ways particularly solo and small firm attorneys can reduce research overheads in their practice? And when is it necessary to pay for LexisNexis or WestLaw? In this episode of New Solo, Adriana Linares interviews Ed Walters about his experience starting Fastcase, how it interacts with the bigger legal research companies and smaller startups, and the right steps for solo practitioners to take in choosing an online research source. Linares and Walters begin by discussing the differences between a free resource like Google Scholar, a mid-range company like Fastcase, and a larger company like LexisNexis. If an attorney has a boutique practice and needs treatises or specialized databases, Walters says, they will need a big online research company. Otherwise, the lawyer might be paying too much. He urges practitioners to check their local bar, state bar, and other associations or organizations for member benefits that often include research and even practice management tools. There are three startup companies that Walters encourages lawyers to research: Casetext, which focuses on crowdsourcing, Ravel Law, which uses data visualization, and Judicata, which uses semantic analysis to find relationships based on meanings. He encourages all lawyers, but especially those in small firms, to research different options and find the one that fits their practice best. Ed Walters is the CEO and co-founder of Fastcase, an online legal research software company based in Washington D.C. Before founding Fastcase, Ed worked at Covington and Burling where his practice focused on corporate advisory work for software companies and sports leagues, and intellectual property litigation. He has written for The Washington Post, The New York Times, The University of Chicago Law Review, The Green Bag, and Legal Times, and has spoken extensively on legal publishing around the country. He is an adjunct professor of law at the Georgetown University Law Center, where he teaches The Law of Robots. Special thanks to our sponsor, Solo Practice University.

There are numerous sources in the legal world claiming that lawyers need to work on building and growing their networks in order to gain referrals. But with hundreds of connections, how is a solo lawyer able to build and develop proper relationships with everyone? Maybe lawyers should be thinking about the quality of their connections rather than the quantity. What should a solo or small firm attorney do to build a good referral network? In this episode of New Solo, Adriana Linares interviews family law practitioner Lee Rosen about forming strategic partnerships and setting up a basic referral network. Rosen actually rejects both of those phrases and explains that he thinks of an effective referral network as a collection of close friends who provide value to each other in multiple ways. Lawyers should build relationships with around twenty other lawyers and people in different professions who have the opportunity to provide referrals. Also, he says, you need to LIKE these people, because they will be your friends for the rest of your practice. Once you have found the right twenty connections, use things like social media to maintain these relationships. At the end of the podcast, Rosen explains three important takeaways for solo lawyers: be interested in the other people, be deliberate and calculating when you choose connections, and pick up the phone and start calling people today. He believes this form of networking will grow your practice and make you happy. Lee Rosen has practiced family law for more than 20 years, with four offices in Raleigh, Charlotte, Durham, and Chapel Hill, North Carolina. He served as the Law Practice Management editor of the ABA Family Advocate for more than a decade and received the ABA James Kean Award for excellence in elawyering. He also served as chair of the Law Practice Management Section of the North Carolina Bar Association. He's a frequent speaker, often sought out by media as a source of family law insight and commentary and the publisher of DivorceDiscourse.com, a widely popular daily advice blog about law firm marketing, management, and finances. Special thanks to our sponsor, Solo Practice University.

When starting your solo practice, figuring out how to price your services can be very difficult. Many new lawyers undercut the market or undervalue what they have to offer. Additionally, in this emerging market of flat fees, they have to consider their strategy for setting legal rates. When charging for hourly legal services, what should be the lowest starting rate? How should a solo lawyer structure a system for flat fee pricing? What are the signs of undercharging and how should attorneys convey the value of their services to the client? On this episode of New Solo, Adriana Linares interviews attorney Ted Waggoner about how lawyers should set their fees, hourly versus flat fee pricing, and educating clients about the true value of their legal services. When starting a new practice, Waggoner explains, lawyers should set their fees based on expenses, investment, the client's budget, and, of course, profit. Each attorney will adjust these fees based on mistakes and experience. However, Waggoner also encourages lawyers to think like business people; have a discussion with the client about how valuable the legal services are and set fees accordingly. Lawyers need to establish a relationship with their clients in order to manage their expectations, educate them about value and benefits, and scope out the case. Waggoner also emphasizes the importance of research through blogs or consultants such as David Maister, Alan Weiss, and Ron Baker. In the end, he says, the fees are set to what the client wants to pay and is willing to pay, and whether the lawyer accepts that amount. Ted A. Waggoner is the managing partner at Peterson Waggoner and Perkins, LLP in Rochester, Indiana. Waggoner has been an active presenter for lawyers Continuing Legal Education seminars, having lectured at the Solo and Small Firm Conference on topics such as Fundamentals of Successful Solo and Small Firm Practice; Tough Moments with Clients; and Selling Your Client's Business. Waggoner has also contributed to articles in the ABA Journal and other ABA publications. Special thanks to our sponsor, Solo Practice University.

These days there are so many options for legal practices that lawyers starting a solo practice often get carried away and spend too much. It is difficult to distinguish the essential hardware and software needs from supplementary products. With everything solo lawyers have to think about, technology questions can seem overwhelming, expensive, and important. Is a Mac or a PC better for a practice? Is it necessary to have a printer, scanner, copier, and fax machine? What about all of the software products available for practice management, document management, email, or a PDF editing processor? Most lawyers with their own practice could use a break down of necessary technology products and how much to spend on each. On this episode of New Solo, Adriana Linares interviews the Lawyerist CEO and Editor in Chief, Sam Glover, about practice management essentials, what hardware and software to buy when starting a solo practice, and how much to spend. Glover discusses laptops and desktops, Macintosh computers versus PCs, what to invest in a printer, scanner, and internet, and why it is pointless to buy a fax machine or copier in 2014. He recommends services that provide a secure VPN, a secure client portal, and that cloud-based softwares are often less expensive, easier to use, and updated more often. Some other top essential products he suggests include a Gmail business account, Microsoft 365, OneDrive, Acrobat Pro, Google Voice, and several potential alternatives. To maintain a professional practice, he also highly recommends a virtual receptionist like Ruby Receptionists. In the end, he stresses the importance of spending the right amount of money on the products your new solo practice needs. Sam Glover is the CEO and Editor-in-Chief of Lawyerist.com, an online magazine and reference manual for solo and small firm lawyers. He has written and spoken extensively about legal technology, marketing, management, and ethics, among other topics. In addition, he was a practicing lawyer from 2005 to 2011 for his own firm, The Glover Law Firm, LLC, before he sold it to focus on representing tech startup companies. The Lawyerist is well known for honestly discussing topics and being fair to the subject. Special thanks to our sponsor, Solo Practice University.

Many lawyers want to start their solo careers as a general practice, thinking that they will attract more clients if they offer a variety of services. However, when it comes to marketing strategy, lawyers who focus on one practice area create a stronger brand and are more successful in the long run. The right solo practice could involve a personal interest, fill a hole in the market, and/or provide previously unavailable online or unbundled services. The important thing is for every lawyer starting a solo practice to create a business plan and do research before choosing a field of law. Recent law school graduates and lawyers leaving big practices alike need to find their niche area of law for success. In this episode of New Solo, Adriana Linares interviews law practice management professor Stephanie Kimbro about lawyers starting solo practices, areas of law to consider going into, how to start market research for a business plan, and ways to differentiate a practice from the existing market. Kimbro suggests lawyers find specialized niches based on their interests such as online dispute resolution, veteran law, or immigration law surrounding a specific community in order to engage with their clients and market their services. For lawyers without a niche, she suggests alternate billing, unbundling legal services, integrating technology, and researching market needs for prospective clients. Instead of worrying that technology is replacing legal jobs, lawyers, and specifically solos, need to change the way they think of services, fees, and law firm marketing. Stephanie Kimbro is an adjunct professor for many law schools including Wake Forest, Conchord, Florida Law School, and Michigan State. She primarily teaches the use of technology in law practice management, unbundling of legal services, and virtual law practice. Prior to working with Burton Law, a virtual law firm, Kimbro operated a web-based virtual law school in North Carolina for six years and delivered unbundled estate planning to clients online. In addition to her virtual law practice, she is a technology consultant and serves on many prestigious law committees. Special thanks to our sponsor, Solo Practice University.

As any solo lawyer knows, taking a new client is not simply shaking a hand and signing a checkbook. After marketing and selling legal services, there are still several necessary steps before beginning work. A conflict check must be done, the client's data and information need to be gathered, and a retainer engagement letter must be drafted and sent off. Many new solo practitioners think they will be able to remember every matter and deal with situations as they come, but it is much more efficient to have a data management tool and systematic habits in place when dealing with clients. On this episode of New Solo, Adriana Linares interviews attorney Chad Burton about best practices for client intake and how things differ in a virtual law firm model. He emphasizes that particularly solo and small firm lawyers should remember that a conflict check must be done before payment is accepted. Then a retainer engagement letter is drafted that ought to contain fee structure, disclaimer, shortened terms of service, and preferences like whether the client prefers paper or electronic bills. Additionally, the lawyer should provide an explanation of how costs are handled, what is passed-along, why the client pays for certain things, and whether the firm charges for research so the client never has a question about cost. Burton recommends that the solo or small firm lawyer create a process by working hard to find the right management tool and creating good habits around using it. Even the data in small matters add up. Chad Burton is the founder of Burton Law, one of the leading firms in virtual law firm structure. Formerly in a big law firm, he now represents technology-oriented companies from startups to multi-national. Additionally, he started Curo Legal, a company that helps legal professionals with serving their clients efficiently and productively. Special thanks to our sponsor, Solo Practice University.

When starting a solo or small practice, a lawyer has to consider many new business details that were unnecessary while working for a larger firm. How do taxes differ for sole proprietorships versus other entity types? What are the necessary business or trust accounts for each individual lawyer? What is the most important thing to consider when paying taxes and acquiring insurance? Any lawyer who is starting a solo practice, confused by the options and information available, can make costly mistakes. In this episode of New Solo, Adriana Linares interviews Reba Nance and Bill Gibson, two experts in the field of law practice management, about what steps lawyers can take in the beginning of their solo practice to optimize their chance of success. Nance recommends several bank accounts with clear paper trails that are reconciled regularly, acquiring malpractice insurance even if the state does not require it, and not taking shortcuts when pressured by clients. Gibson encourages lawyers who have newly gone solo to seek help and talk to a CPA, pay taxes and automate their payroll systems, and not overlook general liability and workers comp insurance. Both practice management experts highly advise any lawyer to carefully read the professional conduct rules and ethical regulations of each state. Starting a new practice is difficult; no lawyer should be afraid to ask for help. Reba Nance is a law practice and risk management manager of the Colorado Bar Association. In addition to being a frequent presenter on topics such as legal technology and malpractice prevention, she is the first female chair of the ABA tech show. Bill Gibson has practiced personal injury litigation in Portland, OR since 1979. Working as a full-time neutral since 2000, he has also written several books on law practice management including one of the latest ABA books called Flying Solo. Special thanks to our sponsor, Solo Practice University.

Let’s talk AI. Guests Nina Steinbrecker Jack and Ed Walters worked from the start to build Fastcase, now merged with international legal research firm vLex, striving to make legal research faster, better, and cheaper. Digging through law books is so 2010. Under the merger, incorporating generative Artificial Intelligence (AI), lawyers today have fingertip access to not only U.S. case law but also international law.  We’re witnessing a revolution in the use of generative AI, often producing results so good that it’s hard to determine what was written by a human and what was generated by the program. This is becoming the bedrock of legal research, saving attorneys time and money, allowing them work on strategy and building cases instead of hunting for case law. But regular, layman’s, AI is still experiencing some hiccups, “hallucinating” incorrect information as it struggles to learn. Breaking news only on New Solo: Coming soon to vLex and Fastcase, an AI Lab is developing a new class of AI built just for law, globally, called (for now) “Research Assistant.” This new level of AI will be so up to date it will include cases decided in as little as 12 hours prior to each request, fully vetted and referenced.  Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com    Topics: Artificial Intelligence (AI) is a great tool, but it’s also prone to errors. One popular tool, ChatGPT, is fun, but it’s not for legal research. Can lawyers trust an AI program to create bullet-proof results? Breaking news on New Solo: Coming soon, vLex and Fastcase legal research together have built an AI Lab developing a new class of AI honed just for law, globally, tentatively called “Research Assistant.” AI results you can trust. AI is not going away. If you’re not keeping up, you’re falling behind. Get involved and stay current. The world of computer assisted legal research is blowing up.

Starting a solo law practice can be invigorating, frightening, and exciting at first. But after the adrenaline and excitement of starting a solo practice fades, how do lawyers stay motivated? Unlike working in a large firm, an attorney's personal life and solo practice become interconnected, causing unique and often unexpected challenges. Many lawyers experience inner turmoil that requires a different resolution than a well thought-out business plan or financial planning. On this episode of New Solo, Adriana Linares interviews consultant Susan Cartier Liebel about how to stay motivated throughout the process of starting a solo law practice. Liebel encourages lawyers to make concrete life goals and envision where they might be 5, 10, and 15 years in the future, both professionally and personally. She recommends integrating personal interests and lifestyle with professional practice, resulting in a support system and a trusting client base. According to Liebel, there are three emotional inhibitors when opening a solo practice: the fear of a malpractice suit, the fear of being alone, and the lack of mentors. By focusing on the endgame, a lawyer can create an internal support system that supplements external support. Susan Cartier Liebel is a coaching consultant for solos and small firms who start their own law practice right out of law school. She has been an adjunct professor for Quinnipiac University School of Law, teaching law students how to start and grow their own law practices. She has since taken on consulting full-time. Her entity, Solo Practice University, now teaches hundreds of attorneys how to become solo practitioners. She is additionally a frequent speaker to law schools, bar associations, and professional organizations around the country. Special thanks to our sponsor, Solo Practice University, a community dedicated to helping lawyers build their very own solo law practice. Check it out at solopracticeuniversity.com.

Starting a law firm from scratch can be a daunting endeavor. With a down economy, limited budget, and not enough clients, solos can have a tough time breaking into the market. In her debut as the new host of New Solo, Adriana Linares interviews Jay Foonberg, the most influential author on the subject of starting your own law firm. Together they discuss where to find clients, how to get paid, and recommended practice areas. Tune in to learn how attorneys stay relevant with new technology, why it's important to train assistants, and how to sustain a long happy marriage. Jay Foonberg is the author of How To Start and Build a Law Practice (5th edition) and was a practicing attorney in Beverly Hills for over 40 years. He served in the ABA House of Delegates, is on the Advisory Council for the ABA Commission on Evaluation of the Rules of Professional Conduct, and was a founder of the ABA Law Practice Management Section. In addition to being an author of three other important books (all available from the ABA), Foonberg is a much sought after speaker on topics such as client relations, malpractice prevention, and client development in every one of the 50 states and as far afield as Europe, South America, and Asia. He has received the prestigious Harrison Tweed Award and lifetime achievement awards from 4 American Bar Association entities.

Did you ever think of starting your own bankruptcy practice? New Solo host and solo practitioner, Attorney Kyle R. Guelcher chats with Attorney Christina M. Turgeon, about some of the pros and cons of opening a bankruptcy practice, professional organizations a new lawyer should join when starting a bankruptcy law practice and important resources that would assist a new bankruptcy law practitioner.

Are you confused about what to charge your clients? New Solo host and solo practitioner, Attorney Kyle R. Guelcher talks to Attorney Jeremy Byellin, from Byellin Law, PLLC, about how a solo can determine how much to charge, the Laffey Matrix, the pros and cons of charging flat rates to clients and offers advice on how to communicate fees during the initial client meeting.

New Solo host and solo practitioner, Attorney Kyle R. Guelcher, spotlights solo attorney Carl Irace and his path to becoming a successful solo practitioner. Carl discusses his career as an Assistant District Attorney in New York City and explains the challenges of moving from the public to the private sector. Carl also gives tips for marketing solo practices in small markets.

Looking to get your solo practice off the ground but aren’t sure how? Learn about the tools you need to turn your solo practice into a highly utilized business when New Solo host and solo practitioner, Attorney Kyle R. Guelcher, talks to Alex Vega ,a law firm consultant with The Vega Firm. Alex shares his great insight on the basic human skills a lawyer needs for a successful practice, how a solo can develop an effective word of mouth campaign and the importance of a realistic marketing plan.

Solo attorneys need to know what is happening in the structured settlement industry for a more successful practice. New Solo host, Attorney Kyle R. Guelcher, a solo practitioner looks to the experts, Ringler Associates Consultant Peter Early, and Vincent Polinsky, Director of Operations at Ringler Medicare Solutions, to explain the evolving role of the structured settlement consultant today. Hear the discussion about the advantages of a Medicare Set-Aside, and the benefits overall to your client’s settlement.

Are you looking to start your own blog but don’t know where to begin? New Solo host, Attorney Kyle R. Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association joins legal blogger, legal technology guru and co-host of Legal Talk Network’s Lawyer2Lawyer, Attorney Bob Ambrogi, to offer tips to solos on starting your own blog. Bob talks about everything from which platform is best, to what type of information you should contribute as a blogger, to how to promote your blog and stand out from the others.

New Solo host, Attorney Kyle R. Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association is joined by Attorney Melissa Conner, from the Conner Law Offices out of Boston, Massachusetts, to spotlight women solos. Melissa shares her recommendations on everything from which organizations female attorneys can join when first starting their office, to the benefits of a women’s bar association to how to find a mentor.

Solos and Law Students-have you considered Pro Bono as an investment? It can expand your client base and knowledge, open doors for employment and networking, and enrich your standing in the community. New Solo host, Attorney Kyle R. Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association discusses with Attorney Luz Herrera, Assistant Professor of Law at the Thomas Jefferson School of Law in San Diego, California how she used Pro Bono to build her practice and strengthen her community.

You know the legal writing classes you took in law school? There’s a lot more to learn, and with a few steps, you can get better – and get better results. Guest Chris Schandevel is the “Brief-Writing Ninja” and passionate writing clear, simple, concise legal briefs that win over courts.  Courthouses are busy places. Judges and clerks deal with a lot of distractions and competing demands. Make your briefs stand out boy making them easier to read and follow. Any jargon, excessive footnotes, parentheticals, and asides just add to the chaos and detract from your argument. Good writing, formatting, and attention to detail matter.  Schandevel has created an easy-to-use, three-page style guide for legal writing and clear formatting. You don’t need to use fancy words to sell your case. Clear, simple language and a clean story help the court understand your argument and see your point. Take a deep dive into the art and artistry of writing and presenting a legal brief at the highest levels, and get some tips you can start using today. (Plus, do you know the official preferred font of the U.S. Supreme Court?)  Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: Judges aren’t impressed with fancy words and jargon. A clear, easy-to-read legal brief is easier to follow to the conclusion you want your reader to reach.  Learn to remove barriers to the reader such as excessive footnotes, lengthy sentences and changes in “voice.” And do use the Oxford comma! What is the “cleaned up parenthetical?” (And how is it being adopted at the highest levels of the law?) Find out.  Mentioned in this Episode: BriefCatch software “Think Commas Don't Matter? Omitting One Cost A Maine Dairy Company $5 Million” “Cleaning Up Quotations” by Jack Metzler in The Journal of Appellate Law Practice and Process “Legal Writing: Font Matters,” Thomson Reuters Legal Office Guru Legal Office Guru’s Deborah Savadra on New Solo, “Word Up 2: Creating Tables of Authority with Ease”

New Solo host, Attorney Kyle Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association, joins Frank A. Cseke, a Fort Collins, Colorado-based attorney and founder of the blog, The Solo Lawyer, to discuss some hot topics in the solo attorney community. Kyle & Frank take a look at the power of blogging, and a host of other topics including: marketing, rainmaking, "good" clientele and taking a Zen approach to the law.

Are you looking to build your international law practice? New Solo host, Attorney Kyle Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association, joins Attorney Charles Whittier from the Whittier Law Firm, to talk about how solo attorneys can develop international law as a private practice area. Charles shares his insights on how a new lawyer can build an international law practice, avoid controversy in international advertising, and the risks and benefits of practicing international law.

Looking for innovative, practical solutions to improve client services? New Solo host, Attorney Kyle Guelcher, a solo practitioner and the most recent Chair of the Young Lawyers Division of the Massachusetts Bar Association, joins Catherine Sanders Reach, Director at the American Bar Association's Legal Technology Resource Center, to highlight the many ways you can use technology to provide better client service. Catherine discusses Google tools and resources, information about credit card transaction services for lawyers, programs that would allow a client to "log in" and see the status of their case, and much more.

Want to know how you can build your client portfolio? New Solo host, Attorney Kyle Guelcher, a solo practitioner and Chair of the Young Lawyers Division of the Massachusetts Bar Association, joins marketing expert, Richard DeLuca, Principal of MarketerAtLaw.com, to offer tips on how to build a solid client base. Rich talks about the approach new lawyers should take if attending a conference, the importance of blogging and search engine optimization (SEO) and how a new lawyer can stay motivated when the phone is not ringing.

Online profiles and posts, email and smartphone etiquette, courtroom attire and socializing with co-counsel - what to do? These are just some of the areas of interest and concern for new lawyers in an ever changing legal business environment. New Solo host, Attorney Kyle Guelcher, a solo practitioner and Chair of the Young Lawyers Division of the Massachusetts Bar Association taps the expertise of Donna Gerson, attorney, frequent speaker and author of several books on legal career topics including Choosing Small, Choosing Smart, Building Career Connections and The Modern Rules of Business Etiquette as they discuss best practices and how to avoid making that new lawyer type of mistake.

Are you looking to get more actively involved in your Bar Association? In this July edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner from Springfield, MA and Chair of the Young Lawyers Division of the Massachusetts Bar Association, is joined by Scott Heidorn, an associate in the Boston office of Campbell Campbell Edwards & Conroy, to talk about how young lawyers can utilize bar associations for career advancement. Kyle and Scott discuss why a young lawyer would want to join a bar association, how to "give back" to the community through a bar association and take a look at some resources that bar associations offer to help bridge the learning gap from law school theory to actual lawyering.

Good clients are essential to any growing business. As a lawyer, what is the best way to manage your clients? In this June edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner from Springfield, MA and Chair of the Young Lawyers Division of the Massachusetts Bar Association is joined by solo attorney, Paul E. Mawn, Principal at The Law Office of Paul E. Mawn Jr., out of Newington, CT, to talk about how to conduct an initial client meeting, discuss fees with potential clients and how to best communicate with existing clients.

How do you create a successful virtual law practice? In this May edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner from Springfield, MA and Chair of the Young Lawyers Division of the Massachusetts Bar Association welcomes Attorney Andrea J. Hable, to talk about her unique practice. Andrea discusses her alternative office arrangements, harnessing technology, dual admittance, differing fee structures and much more.

What steps should you take to have a successful micro law office? In this edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner from Springfield, MA and Chair of the Young Lawyers Division of the Massachusetts Bar Association, welcomes Gen Y Solo, Attorney Rachel Rodgers, owner and principal attorney at Rachel Rodgers Law Office, to discuss starting a Spartan overhead, sharply focused law office - the micro law office. Kyle and Rachel talk about the advantages of a micro law office compared to a "traditional" office, essential pieces of technology for any micro firm, and how social media plays a role in the success of a micro firm.

How can a solo attorney effectively use social media? In this edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner out of Springfield, MA and Chair of the Young Lawyers Division of the Massachusetts Bar Association, welcomes Attorney Carolyn Elefant, to take a look at a solo practitioner’s unfair marketing advantage when it comes to social media. Carolyn talks about her book with Attorney Nicole Black, Social Media for Lawyers, The New Frontier, about why a new lawyer would want to invest resources in social media, how to find online potential clients and turn them into real world clients and ethical issues a practitioner should consider when using social media.

The episode you’ve been waiting for. An all-Mac special with real Mac experts. More and more lawyers are using Apple Mac tech, including iPones, iPads, and laptops. In the past, there were challenges shifting between Mac and Microsoft, but today’s practice management programs can work on both systems. You like Macs? Then go for it, there is less and less to hold you back. Why Mac over PC? Cost, battery life, integrations between iPhones, the Apple watch, and iPads, as well as security are considerations. Only 15% to 20% of lawyers use Macs, so you do need to think things through and ensure you can share information with your Microsoft colleagues and opposing counsel. There are advantages and disadvantages. Make sure you understand every aspect. There are some basics to getting started. Maybe most important is to not “cheap out” when you’re getting your computer system set up. Our guests explain what you need, including processor speed and memory. It all matters. Law is your business, your computer is your tool. If you’re investing anywhere, it’s here. RAM? ROM? Gigs? Ports? What do you need? Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: Lawyers use Macs. Yes, it happens, and it can go well.  Know what kind of needs you have and learn how to use your Mac to your advantage. Speed, cross-platform exchanges, and even weight matter. Programs abound for Mac lawyers. It’s not like the olden days when Microsoft programs only worked on Microsoft platforms. Adobe, Word, Excel all can work smoothly on a Mac. Mentioned in this Episode: Macs In Law Offices Jeff Richardson’s prior appearances on Legal Talk Network Brett Burney’s prior appearances on Legal Talk Network Mac Codeweavers Parallels USB hubs on Amazon Adobe subscriptions Textexpander Textexpanders for Lawyers Setapp for Mac Ulysses app for Mac Quick Look for Apple

In this edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner out of Springfield, MA and chair of the Massachusetts Bar Association Young Lawyers Division, welcomes Attorney Ursula Furi-Perry, Professor from the Massachusetts School of Law, to focus on transitioning from law student to lawyer. Kyle and Ursula take a look at the big transition into law practice, getting and keeping a job and networking beyond the resume and your great uncle’s advice!

So you’re hanging a shingle, now what? In this debut edition of New Solo, host Attorney Kyle R. Guelcher, a solo practitioner out of Springfield, MA and chair of the Massachusetts Bar Association Young Lawyers Division, welcomes Attorney Gabriel Cheong, the principal attorney of Infinity Law Group LLC, to talk about some of the things to do after you have started your law firm - networking, rainmaking and generating revenue and how to keep track of all those small business issues.

Guest Andrew Schierberg retired from his first career after 20 years as a police officer, investigator, and chief in Northern Kentucky. Then he asked, “What next?” With a law degree and a lifetime of working in tense situations with people during their most stressful moments, Schierberg started a law practice with a focus on helping families by specializing in elder law and estate planning. He wrote his own business plan, shadowed established attorneys, sought educational and business development support, found shared office space with other lawyers, and developed a holistic approach that lets him to build relationships with his clients and work not only as an attorney but also as a trusted advisor. Learn how he set up his practice, selected case management software, established a flat-fee subscription plan for his clients rather than hourly rates, and developed an understanding of the needs of both elder clients and their families as they navigate a new stage of life. If you’re well into a first career, you might be surprised at how much your “real world experience” can translate to a solo law practice. Got questions or ideas about solo and small practices? Drop us a line at NewSolo@legaltalknetwork.com   Topics: Starting a solo practice as a second career and putting your “old job” skills to work in your new venture. The importance of selecting the right practice management and office equipment tools, learning about marketing, and asking for help when you don’t know. The value of finding a niche that lets you focus your energy on the kind of law that matches your passion.  Mentioned in this Episode: Fearless Paranoia podcast Life Care Planning Law Firms Association Actionstep MyCase ElderCounsel DecisionVault Calendly Textexpander Maximum Lawyer podcast The 80/20 Principle podcast The Law Entrepreneur podcast Lunch Hour Legal Marketing podcast Peggy Gruenke on Legal Talk Network podcasts