Explore every episode of the podcast Never Mind The Adverts
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Never Mind The Adverts 2025 Review | 31 Dec 2025 | 00:49:30 | |
Jon and Orlando are back with a festive, fast-paced review of the biggest marketing stories and creative moments of 2025. Expect some interesting tipples, advertising wisdom (even some going back to 1928) and some laughs along the way. What to expect: 00:00 - Start | |||
| Stormzy's McDonald's campaign, the multiplier effect and consciousness | 10 Mar 2025 | 00:27:35 | |
This episode Jon and Orlando are delving into "The Multiplier Effect" report from WARC and how McDonald's latest campaign with Stormzy exemplifies the findings from the report. It may also be the only time in history two people have discussed Stormzy, consciousness and Renault Clio's while drinking Cockburn's fortified wine. Timestamps
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| The "death" of Liquid Death in the UK and a belated Super Bowl ad review | 28 Feb 2025 | 00:43:30 | |
Jon and Orlando are back for a third "one-off special" in a row, this time talking about their favourite Super Bowl ads. With a dash of personal preference and a dusting of System1 testing scores, the duo pick the standout performers of this year's big game. Soft drinks veteran Jon gives his two cents on Liquid Death has exiting the UK market and is tested hard in the latest round of "Name that ad". Timestamps:
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| TikTok Ban, Dubonnet and New Years Resolutions | 05 Feb 2025 | 00:34:30 | |
The dynamic duo are back to discuss TikTok's recent Supreme Court ruling, analyze Yorkshire Tea's latest advertisement featuring Sarah Lancashire, and share their thoughts on vintage advertising while sampling the Queen's favorite cocktail, Dubonnet. The fan favourite "Name That Ad" segment makes a return, where Jon tries to guess an iconic commercial directed by Ridley Scott. The episode concludes with a discussion about New Year's resolutions and the importance of energy and consistency in creative work. Timestamps: 00:00 - Intro | |||
| The Christmas Special: festive ads, Orlando's stocking fillers and a challenging "name that ad" | 23 Dec 2024 | 00:24:48 | |
Orlando and Jon are back for a one-off episode of Never Mind the Adverts. The duo talk festive ads (including that Coke AI one), Orlando's favourite (advertising themed) stocking fillers and he stumps Jon with a rather challenging "name that ad" segment. Be warned: festive alcoholic drinks were consumed in this episode. Timestamps 00:00 - Intro | |||
| Where does the marketing money go? Plus dancing ponies, Sambuca shots and Olympic advertising | 25 Jul 2024 | 00:25:12 | |
This week Jon and Orlando look at the IPA's data on marketing spend this year. The good news is, it's increasing, but are we putting spend in the right places? Should we be spending for the short term or investing for the long term? Timestamps
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| Rory’s Man Bag, The Dirt on Persil, Michelle’s Mischief and some 17th Century career advice | 16 Jul 2024 | 00:30:32 | |
Orlando and Jon are back from MAD//Fest, one of the biggest marketing festivals in the UK, where they discuss their key takeaways from industry legends such as Rory Sutherland and Sir John Hegarty. Timestamps
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| The real winners at Cannes and why humour is back | 02 Jul 2024 | 00:25:08 | |
Jon and Orlando are back from a week at the Cannes Lions festival of creativity, where the advertising industry descend to celebrate the best work from the year. Using data from the System1 Test Your Ad database, they discuss what ads both scored big with the public and were admired by the industry, and why humour is at the core. Timestamps
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| A non dull car ad, Cicero inspired advertising and did Jon make the PMW Top 100? | 24 Jun 2024 | 00:22:55 | |
Timestamps 00:00 - Start | |||
| Cannes Lions Preview: The Cost of Dull and Advertising Principles Explained launched | 18 Jun 2024 | 00:36:43 | |
In this episode Orlando talks about the launch of his new course, Advertising Principles Explained, and Jon shares his upcoming Cannes Lions talk "The Cost of Dull". Jon also recounts more stories from his time at Mateus Rose and meets his idol in the phone a friend segment. | |||
| IRN-BRU and Paddy Power new Euro's ads, podcast vs performance marketing and Nicola Wardell special appearance | 10 Jun 2024 | 00:20:08 | |
Orlando Wood and Jon Evans are back discussing the most important news in advertising this week. From the best ads for the upcoming Euro 2024 tournament to Rory Sutherland suggesting podcasting might be more effective than performance marketing... Timestamps | |||
| Attention on attention, Cheetos makes us laugh and Orlando’s big milestone | 30 May 2024 | 00:25:41 | |
The reviews are in for the first episode of Never Mind the Adverts, including "two more grizzled old ad men" and "the ClassicFM of podcasts" on the way to knocking Uncensored CMO down the charts. In this episode, we talk about the new Ehrenberg-Bass report on attention in advertising, what a cookie-less world could look like and how Cheetos made such a funny ad. We also celebrate a big milestone as the grand fromage turns 50. Timestamps 00:00 - Intro | |||
| Apple crushes creativity, Sir John Hegarty reveals Levi's success and a charming Ad of the Week | 21 May 2024 | 00:26:00 | |
In the first episode of Never Mind the Adverts, Jon and Orlando discuss if pre-testing is worth it following Mark Ritson's article, why Apple decided to crush every expression of creativity and Sir John Hegarty makes a cameo appearance to help answer a critical question. You also won't want to miss Jon's performance marketing tip of the week, or which advert Orlando liked most on the System1 database. Timestamps 00:00 - Intro | |||
| Never Mind The Adverts Trailer | 20 May 2024 | 00:00:41 | |
Welcome to Nevermind the Adverts where we share our news and views each week on what makes advertising work and what's made us laugh. Each week, Jon Evans and Orlando Wood will be dissecting the latest ads, the biggest breaking news and the most controversial opinions about advertising. | |||