Naptime CEO | Building a Life-First Business as a Mom – Details, episodes & analysis
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Naptime CEO | Building a Life-First Business as a Mom
Maria Sandberg
Frequency: 1 episode/8d. Total Eps: 2

Naptime CEO is a podcast for mothers with young children who want to build something of their own — a business, a personal brand, freelance work, a creative project — without making hustle, burnout, or abandoning motherhood the price of success.
Because you're not trying to scale to seven figures before 6am. You're trying to figure out how to build meaningful work in the margins: during naps, in the ninety minutes after bedtime, in a week that has maybe twenty working hours in it - if the baby sleeps well.
I'm your host Maria, and I'm running this experiment live.
After a decade in a career that had stopped fitting, I started writing on the floor beside my daughter's crib and built a freelance copywriting business in under twenty hours a week.
I don't have the answers yet though. Every other week I sit down with another mother doing her own version of this and ask the questions most business advice skips:
- What does success mean after becoming a mother?
- Can you build something meaningful in 20 hours a week?
- What are you no longer willing to sacrifice?
Expect honest conversations about motherhood and ambition, identity after matrescence, career change after maternity leave, anti-hustle and slow business models, and the practical stuff — childcare, boundaries, systems, tiny consistent steps — that makes it possible to build slowly without stalling.
If you love your children fiercely and you refuse to choose between them and the thing your soul keeps asking you to build, this one's for you.
Come join the community that gets exactly where you are on Substack at Naptime CEO.
New episodes every other week.
Data updated on 10/09/2026
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