Podcast Muthership Creator Strategy by Helen & Juli Polise Episodes

Explore every episode of the podcast Muthership Creator Strategy

Dive into the complete episode list for Muthership Creator Strategy. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

	Title	Pub. Date	Duration
	#169 - Social Media Habits that Stick	02 Jan 2026	00:22:59
In this week’s podcast, I break down how to create social media habits that actually stick — inspired by Atomic Habits and adapted specifically for content creators. We’re talking: Why “trying harder” is the wrong strategy How to make content creation feel almost automatic The tiny shifts that remove friction and eliminate burnout How consistency gets easier when the effort gets smaller If posting feels overwhelming, or dependent on “being in the mood”… this episode will change how you think about content. Want help putting this into practice? The New Year Content Challenge is underway right now inside the Muthership Creator Studio. ✔️ Daily prompts ✔️ Weekly content plans ✔️ Accountability + support ✔️ Weekly meetings with me to ask questions Use code NEWYEAR10 for $10 off your first month. 👉 Join us here: https://muthership.mn.co
	#168 - Recording + Editing Tips	26 Dec 2025	00:21:12
Recording & Editing Tips Every Creator Should Know In this episode, Helen shares practical filming and editing tips drawn from decades in professional production—simplified for today’s content creators. What you’ll learn: Why the first 2–3 seconds of your video matter more than you think How tightening clips instantly improves engagement When to use wide shots, close-ups, zooms, and POV shots (and why) How camera movement can help—or hurt—your storytelling Simple editing techniques that keep viewers watching Why taking breaks makes your edits better How to create content you actually enjoy so consistency comes easier Plus, Helen shares two unsponsored favorites and encourages creators to head into the New Year with confidence, creativity, and a focus on making content that feels good to make.
	#159 - Batch Creating	24 Oct 2025	00:16:03
Episode Title: Batch Creating Content: What Works (and What Doesn’t) 🗓️ Episode Summary Helen is back from her travels and diving right into one of the most talked-about topics inside The Muthership Studio this month — batch creating content. In this episode, she shares her honest experience of batch creating tutorials before her trip, what she learned about the process, and why it’s both a powerful tool and a mental shift for creators. She also kicks things off with a hilarious “Unsponsored By” segment featuring her travel deodorant saga — proving that even something as simple as deodorant can teach us about consistency, flexibility, and having a good backup plan. 💡 Key Takeaways 1. Why Batch Creating Matters Batch creating can save your sanity during busy periods or travel. It’s especially helpful for creators with a consistent niche or tutorial-based content. Think of it as “content insurance” — your rhythm stays intact even when life gets hectic. 2. The Emotional Disconnect Helen admits that batch creating made her feel a bit disconnected from her content — it didn’t feel fresh when posting later. The lesson: it’s okay if batch-created content feels less spontaneous; the audience doesn’t notice — but you might. Her sweet spot? About a week’s worth of content at a time, not two. 3. How to Do It Efficiently Plan 4–5 videos in one shoot, especially if they follow a theme or tutorial style. Don’t overcomplicate wardrobe changes — no one’s tracking your shirt! Caption and save your videos to drafts so all you have to do later is hit “Post.” 4. Customize for Your Niche Creators with structured content (like tutorials or coaching) benefit most from batching. “In-between” content — trends, behind-the-scenes, spontaneous posts — can stay flexible. Example: If you’re a relationship coach, plan a mix of speaking videos, trends, and voiceovers on your main topics. 5. Scheduling vs. Drafts Helen prefers drafts for TikTok and Instagram, since she’s active daily. For YouTube, she uses the scheduler — perfect for longer-form uploads that aren’t part of her daily rhythm. 🗂️ Muthership Studio Strategy Spotlight Inside the Socialize Studio, Juli shares a practical batch creation planning method: Make a list of your upcoming posts by day of the week. Decide what type of video fits each slot (tutorial, trend, voiceover, etc.). Keep your strategy visible — it keeps you accountable and creative. 🎬 What’s Coming Up Helen teases next month’s Studio theme: Transitions! It’s a topic she didn’t want to miss during her trip, so it’s rolling into November — expect tutorials, examples, and creative challenges designed to level up your editing skills. JOIN HERE: https://socialize-studio.mn.co
	#69 - Influencer Mistakes	23 Aug 2024	00:26:33
In today’s episode of the Socialize Strategy, we are talking about common mistakes influencers make when they first start influencing and even later as they continue to grow their audience! If you are skilled with words and want to start an effective side hustle, check out our sponsor – Premium Ghostwriting Academy HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#68 - Affiliate Opportunity	20 Aug 2024	00:22:07
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! PlexusDx – Check out the product HERE! PlexusDx Creator Opportunity – APPLY HERE! Women’s Entrepreneur Retreat in Jamaica – CHECK IT OUT HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#67 - Product Videos	16 Aug 2024	00:21:15
In today’s episode of the Socialize Strategy, we are sharing how you can make product-focused content without showing your face in your videos. Here is the LINK TO TUTORIAL which shows the examples! APPLY HERE to be considered for Hangry Petz creator opportunity If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#66 - My Call with Meta	13 Aug 2024	00:19:29
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Today’s FREE Editing Workshop - REGISTER HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#65 - TikTok Shop Tips	09 Aug 2024	00:22:32
In today’s episode of the Socialize Strategy, we reviewed the findings from our TikTok experiment and we shared tips for how to navigate the shop, as well as tips for creating sales content for social media. Check out today’s sponsor - ClickFunnel! REGISTER HERE for the next FREE Editing Workshop. Check out @themuthership featured in AGEIST Magazine. If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#64 - TikTok Shop Debrief	06 Aug 2024	00:17:00
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Make sure you take a listen to Episode 63 with Talent agent Johanna Voss and CLICK HERE to learn more about her services! CLICK HERE to see @themuthership featured in AGEIST Magazine! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#63 - Talent Agent Johanna Voss	02 Aug 2024	01:03:11
In today’s episode of the Socialize Strategy we welcomed a VIP guest - influencer talent agent Johanna Voss. We covered a lot of ground, from how to secure an agent, what they do for influencers, how they negotiate on your behalf and how the brand deals are done! To reach Johanna directly CLICK HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#62 - Algorithm Gone Crazy	30 Jul 2024	00:19:06
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! REGISTER FREE HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#61 - Filming in Public	26 Jul 2024	00:20:46
Today’s episode of the Socialize Strategy we covered tips for filming content in public! We covered ideas for best quality, mindset and attitude, considerateness and effectiveness. Our sponsor is Saramonic, the trusted brand endorsed by @themuthership! Check out their products here! USE DISCOUNT CODE: MUTHERSHIP10 for 10% off sitewide Here’s the proof of concept where @themuthership made a tutorial in public very discreetly. Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! Register to join us live HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#60 - Head Spinning	23 Jul 2024	00:19:37
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! Register to join us live here: https://zoom.us/webinar/register/WN_FKgg6EjORT-Y3wWRz4sXnw#/registration If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#158 - Lip Sync Tips	17 Oct 2025	00:11:13
✈️ Opening Notes Helen kicks off this episode laughing at herself because she’s deep in batch creation mode! Yes, this episode was recorded on the same day as last week’s, and she didn’t even change her shirt (she’s airport-ready, okay?). But as she explains, the reason she shares that is to teach transparency: your audience never has to know when or how you batch create, but learning how to do it efficiently is a game changer for content creators. 💛 Unsponsored By: *Skinnytaste – High Protein Cookbook* Helen gives a heartfelt shout-out to her friend and inspiration Gina Homolka, the creator behind Skinnytaste. Gina started as a blogger while working a full-time job, built a massive community, and now continues to evolve with each cookbook release - her latest being The Skinnytaste High Protein Cookbook. Helen shares a sweet story about receiving an unexpected PR package from Gina (complete with a scale and water bottle), and how she once spotted Gina on a magazine cover at the grocery store! Takeaway: Support other creators who uplift others in their space. Gina’s success is built on generosity, authenticity, and adaptability which are traits every creator can learn from. 🎬 Main Topic: 7 Tips for Better Lip Sync Videos Practice Out Loud 🎤 Don’t just mouth the words. Saying them out loud helps you hear if you’re out of sync — and it makes all the difference. Write Down the Words ✍️ Especially if you’re a visual learner! Seeing the words helps lock them in your memory faster. Rehearse in Short Segments ⏱️ Learn your lines in digestible parts — just like practicing piano or learning choreography. Example: master line 1, then 2, then 1+2, then 3, and so on. It’s a proven technique. Use Wired Headphones When Needed 🎧 Bluetooth can cause slight delays, wired is your friend. Slow Down for Slow-Mo Recordings 🐢 When you record in 2x or 3x speed (to later play back in normal speed), slow everything down — blinking, breathing, hand movements — or you’ll look like you’re fast-forwarded. Helen even demo'd this on camera — so catch this section on YouTube to see the difference! Use the Timer Function 🕒 Break your recording into sections using the in-app timer. Move locations between lines to make those cuts look intentional and stylish. Record Out Loud, Not Silently 🎙️ When you film, still say the words out loud! It keeps your rhythm natural and helps with syncing. Don’t go full “silent movie.” 💡 Pro Tip: If you want to improve your on-camera confidence and timing, lip syncing is a fantastic training tool. It sharpens your sense of rhythm, body awareness, and delivery. These are skills that translate directly into talking videos. 🎯 Creator Challenge: Try a lip sync this week! Pick an audio that makes you smile or tells a story and tag @themuthership so Helen can come give you some love.
	#59 - An Instagram Debrief	19 Jul 2024	00:13:27
Today’s episode of the Socialize Strategy we covered an Instagram debrief which was prompted by a family Instagram lesson with her new daughter-in-law! Shout out to Jenna who is taking on content creation and doing a great job with it! Beginner Instagram Tutorial! Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! Register to join us live here! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#58 - Content On The Go	16 Jul 2024	00:18:11
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! We also covered a lot about content on the go, filming and public and tips for continueing to make an impact when you are on the move. Here’s the windmill dance! Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! Register to join us live here: https://zoom.us/webinar/register/WN_FKgg6EjORT-Y3wWRz4sXnw#/registration If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#57 - After Posting Tips	12 Jul 2024	00:17:21
Today’s episode of the Socialize Strategy covers some great strategies for what to do after you hit post on a video! Also Helen provided some tips on how to keep your content going when you are having a busy week (or 2!) Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! REGISTER HERE to join us live! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#56 - Eyebrow Blindness	08 Jul 2024	00:10:53
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Our next FREE expert workshop with talent agent Johanna B. Voss on July 30th at 5pm EST! REGISTER HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#55 - Vlog Content Tips	05 Jul 2024	00:20:37
Today’s episode of the Socialize Strategy covers the tips and tricks for filming and editing really good Vlog style videos! Helen Interview: Morning on Merit Street Workshops that teach Vlog editing can be found here: Editing Vlog Content to Music Vlog Workshop Part 1 Vlog Workshop Part 2 NEXT FREE EXPERT WORKSHOP: Johanna B. Voss, the go-to influencer talent manager is going to share insights about the world of influencing from an agent perspective. Come and learn what agents are looking for in when they are approached by creators! REGISTER FREE HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#54 - Expert Workshops	02 Jul 2024	00:18:44
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Register here for our next expert workshop with influencer talent agent Johanna B. Voss! Get on our content creator roster by CLICKING HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#53 - Common Content Mistakes	28 Jun 2024	00:29:00
Today’s episode of the Socialize Strategy covers common content mistakes and how to make sure you put your best foot forward in your content for the best possible engagement! Here's the PINTEREST OVERVIEW from Austen Tosone! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#52 - Content Opportunity	25 Jun 2024	00:20:20
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Apply for paid content opportunities at THIS LINK! Check out Jenna and Tommy’s videos at these links Jenna's video Tommy's video If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#51 - Small Biz Success with MyConquering	21 Jun 2024	01:04:38
Today’s episode of the Socialize Strategy was recorded as a LIVE workshop with Tammy Nelson from MyConquering! Her small business of fidget jewelry is doing gangbusters on social media and she shared all the details from the beginning. We went deep into the details about how she went from IDEA to PRODUCT and then all about her marketing and social media journey. Our next FREE EDITING workshop is set for June 25th at 10:00 am! Register here! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#50 - Trend Trickle Down	18 Jun 2024	00:21:30
Today’s episode of the Socialize Forecast starts out with an explanation about how trends trickle down from TikTok and through the rest of the social media apps. @themuthership also talked about CapCut template tips and posting 60-min videos on Tiktok! As always we covered this week’s trends, original content ideas, and social media updates! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#157 - Social Media Don'ts	10 Oct 2025	00:17:55
🎙️ The Social Media Strategy Podcast — “What *Not* to Do on Social Media” Episode Summary: In this energetic and laughter-filled episode, Helen (aka The Muthership) records just before jetting off to Greece! 🌍✈️ She dives into a passionate and practical list of “what not to do” on social media — straight from her creator heart and years of experience coaching others through content strategy. From avoiding loud music and over-edited videos to skipping that “Hi guys!” intro, this episode is full of teachable (and hilarious) moments for creators of all levels. 🏖️ Opening: Batch Creating Before Greece Helen kicks things off with excitement — by the time you’re hearing this, she’s in Athens beginning a 12-day Greek Islands adventure! She’s prepped tons of tutorials ahead of time thanks to batch creating, the current theme inside Socialize Studio. This month’s studio sessions are focused on planning smarter, not harder, and next week’s session will even be led by her daughter Juli, who’s a pro at analytics and content strategy. 👉 If you haven’t joined the Studio yet… now’s the time! JOIN US HERE! 💄 Unsponsored By: BeautyStat Skincare This week’s Unsponsored By segment spotlights a brand Helen genuinely loves — BeautyStat, founded by cosmetic chemist Ron Robinson (@roncosmeticchemist on Tiktok) From the balancing cleanser to the wrinkle-relaxing moisturizer and new vitamin C lip serum (with that perfect citrus scent 🍊), Helen gushes about how much she loves the ingredients, packaging, and lightweight travel-friendly design — all coming with her to Greece. 🧴 Verdict: 10/10 recommend. 🚫 Main Topic: What *Not* to Do on Social Media Helen’s “rant-with-love” list of creator don’ts is equal parts practical and relatable. Here are the highlights: Don’t start your videos with “Hi!” You’re losing viewers before you even start. Grab attention right away instead. Don’t make your music too loud. Lower your background audio — especially if it has lyrics. Your audience wants to hear you. Don’t complain about your views. Appreciate the people who did show up — it’s like throwing a party and complaining about who didn’t come! Don’t speed up your speaking videos. Viewers can adjust playback speed themselves. Stay natural; just trim your cuts instead. Don’t post reaction videos in anger. Take a breath. Not every negative comment deserves airtime — protect your energy and your vibe. Don’t spam-like to show support. Watch, comment thoughtfully, and engage authentically. Quality > quantity. Don’t DM your followers asking them to engage. It’s uncomfortable and counterproductive. Let your content earn the engagement organically. Don’t believe every “here’s how to go viral” guru. Engagement hacks don’t equal authenticity. Think critically and do what fits your brand. 💡 Key Takeaway This episode is a reminder that good content isn’t just about what you do — it’s about what you avoid doing. Each of these tips helps creators build genuine connection and credibility without falling into common traps.
	#49 - About the Algorithm	14 Jun 2024	00:24:48
Today’s episode of the Socialize Strategy covers all the details about the algorithm – things you need to know, how to work it to your benefit and how to not get frustrated! Our next FREE expert workshop with Tammy Nelson from MyConquering is set for June 17th at 2pm EST! Register here! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#48 - Follow Trains	11 Jun 2024	00:25:13
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! The muthership also explained the reason follow trains are not a good idea! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#47 - About #Hashtags	07 Jun 2024	00:22:24
Today’s episode of the Socialize Strategy covers how to use hashtags, best practices, SEO mindset and some thoughts on how to choose the best hashtags for your content. Our next FREE expert workshop with Tammy Nelson from MyConquering is set for June 17th at 2pm EST! Register HERE to join us live! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#46 - Kindness Counts	04 Jun 2024	00:19:55
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! The kindness story is so worth watching - CHECK IT OUT! Survival Signal newsletter featuring TheMuthership! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#45 - Best Time to Post	31 May 2024	00:18:37
Today’s episode of the Socialize Strategy takes you through different mindsets on what is the best time to post your content! Also toward the end, I shared bonus idea on replying to comments. If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#44 - Pretty Woman	28 May 2024	00:21:03
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Check out the Pretty Woman real life scenario with celebrity creator Bethenny Frankel HERE If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#43 - Creator Life with Lorraine Ladish	24 May 2024	00:59:03
Today we welcome a very special guest: Lorraine Ladish: woman, mom, wife, daughter, sister, friend, writer, entrepreneur, yogini and I’m going to add successful content creator and influencer! Lorraine was a writer and journalist who lost it all in 2008 and was on welfare as a single mom. She quickly realized she didn’t have to switch careers to turn her life around, she just had to take her skills online. She started blogging in 2006 and then created her own platform VivaFifty.com in 2014 as she entered a new decade and decided to turn this thing called social media content creation into a full time job. She was truly an early adopter of all things related to social media and we covered a lot of help info! Find Lorraine HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#42 - Holding Hands	21 May 2024	00:19:41
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! For the pet hand holding trend mentioned in this episode, CLICK HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#41 - Tips for Small Business	17 May 2024	00:24:38
Today’s episode of the Socialize Strategy is all about social media for small business and brands! Listen to learn how to manage your content so it doesn't overwhelm or take you away from other important tasks. Our next FREE expert workshop with Lorraine Ladish is set for May 21st at 1pm EST! Register to join us live by REGISTERING HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#40 - Fun Times + Rhymes	14 May 2024	00:14:51
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! CLICK HERE for the the "Like a G6" trend mentioned. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#156 - Social Media First Impressions	03 Oct 2025	00:20:35
Today, I’m kicking things off in the Unsponsored By segment with a surprise fashion find (yes, pants!) from Vuori—plus a little lesson in how to actually pronounce the brand. From there, we’re diving into the heart of this episode: why it’s never too late to make a first impression on social media. Every video you post is someone’s very first encounter with you, and that means you always have a fresh opportunity to connect, stand out, and build trust. I’ll share personal stories (yes, even the pajama-dancing ones), editing tips, and five ways to make your content instantly more impactful. 📝 Episode Notes Unsponsored By: A surprising win in the fashion aisle—my unexpected love affair with Vuori pants. First Impressions Online: Why every video is a chance to reintroduce yourself. Key Takeaways: Authenticity > performance — be yourself on camera. Edit smart: remove long pauses and keep the energy moving. Bring positive vibes (skip the moaning, focus on good energy). Watch the details: posture, tone, and expression matter in those first 5–10 seconds. Dress in what makes you feel good—it changes how you show up. Bonus: Details on The Style Evolution free online series, where experts (including me!) share how to align your image and presence for more confidence and impact on and off social media. 👉 SIGN UP HERE FREE for The Style Evolution!
	#39 - How to Podcast	10 May 2024	00:28:11
Today’s episode of the Socialize Strategy is a thorough walk-through on how to start a podcast! @themuthership takes you step by step even explaining her own podcast process! Our next FREE expert workshop with Lorraine Ladish is set for May 21st at 1pm EST! REGISTER HERE to join us live! Check out PLANABLE for your content planning and teamwork social media system! Check it out HERE! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#38 - Lion's Roar	07 May 2024	00:15:13
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#37 - Creator Life with Austen Tosone	03 May 2024	01:01:07
Today’s episode of the Socialize Strategy is an awesome discussion with full time NYC fashion creator Austen Tosone. As a successful entrepreneur with multiple revenue streams, Austen made the leap from her 9-5 job to take on creating as a full time career. Not only does she share her tips on how to make It happen and outline her different revenue streams, but she also shares what skills are needed to take on creating as a full time endeavor. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#36 - Back to Dancing	30 Apr 2024	00:14:43
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#35 - Using Music on Social Media	26 Apr 2024	00:22:10
Today’s episode of the Socialize Strategy is an overview about using music on social media. Reminder that today’s FREE live workshop with full time content creator @AustenTosone starts at 1pm EST! Sign up free HERE! Check out HubSpot for your small business needs. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#34 - Old School TikTok	23 Apr 2024	00:19:04
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! For Mr. Global’s interesting insights on the TikTok ban CLICK HERE! REGISTER FREE for our next expert workshop with creator Austen Tosone! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#33 - Creator Resources	19 Apr 2024	00:26:38
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Check out Planable for planning, organizing right through posting for yourself or your social media team. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#32 - TikTok Photo App	16 Apr 2024	00:14:19
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! REGISTER HERE for the next FREE Editing Workshop on 4/19/24 at 4pm EST. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#31 - Newsletter How-To	12 Apr 2024	00:16:41
Today’s episode of the Socialize Strategy is an overview of how to start an email newsletter! Our next FREE Editing Workshop is 4/19/24 at 4pm EST (wrong time was mentioned in the podcast recording) – REGISTER HERE! Try out Beehiiv for your newsletter with THIS REFERRAL LINK! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#30 - Just Do You	09 Apr 2024	00:18:57
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Here’s the link to the video explaining the possible shift in content style we might start seeing soon. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#155 - Camera Ready Style	25 Sep 2025	00:26:44
Intro & Unsponsored By Helen kicks off with her “Unsponsored By” segment, introducing Pistache, an Italian linen brand she recently discovered and loves for its breathable, versatile pieces. Guest Spotlight Helen welcomes her friend and colleague Elysha Lenkin, a personal stylist with 30+ years of experience in fashion and TV commercial styling. Elysha helps midlife women show up more powerfully in their lives by aligning style with confidence and attitude. The FREE Style Evolution Sign up HERE! Main Discussion – Camera Ready Mindset · Camera ready is an attitude: Being prepared for opportunities, whether a Zoom call or a surprise video. · Physical + energy: Clothing choices matter, but so does the confidence and presence they give you. · Authentic casual vs. sloppy casual: Intentional styling doesn’t have to mean “perfect,” just thoughtful. Practical Styling Tips · Creative Brief: Define your go-to colors, styles, and silhouettes that reflect your brand. · Colors: Choose tones that complement your complexion. Teal is a universally flattering color. · Patterns: Keep prints simple and non-distracting for video. · Accessories & Balance: Use the “point system” to guide accessorizing. Avoid overloading; balance statement pieces. · Belts & Shape: Belts can add shape and polish, even if you’ve avoided them before. · Test on Camera: Mirrors can be deceiving—always snap a selfie or video test to see how an outfit really plays on screen. Personal Stories & Lessons Helen and Elysha share experiences from commercial sets and personal shopping trips, highlighting how intentional styling elevates presence, confidence, and even shifts self-perception. Event Highlight – The Style Evolution Elysha introduces her free upcoming virtual event: The Style Evolution. · Runs October 6–10 with 13 experts across fashion, lifestyle, wellness, photography, and more. · Daily video interviews (about 25 minutes each) available for 48 hours. · Includes live Q&As and community discussion in a Facebook group. SIGN UP for the FREE STYLE EVOLUTION HERE! Takeaway Being camera ready is about intention, confidence, and energy. A few mindful choices in clothing and styling can help you show up authentically and powerfully—on social media and in life.
	#29 - On Camera Style with Elysha Lenkin	05 Apr 2024	00:35:40
Today’s episode of the Socialize Strategy is a fun and fabulous fashion conversation with personal stylist Elysha Lenkin! We go deep into dressing with intention for your content and for yourself. Some topics that are covered: color and patterns, things to consider with style choices, fashion tips for batch creating and Elysha shared some of her PRO TIPS from her background as a TV commercial stylist! CLICK HERE for the post she mentioned about Brene Brown: CLICK HERE for the post Helen mentioned about wearing the tight tops in a TikTok: Take Elysha’s FREE Style Quiz Also FREE: Highlight Your Body Guide Elysha’s Website/Newsletter https://elyshalenkin.com/ Sign up for the next free editing workshop here: https://www.hellosocialize.com/workshops If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#28 - Fake Accounts	02 Apr 2024	00:18:51
Today’s episode of the Socialize Forecast covers this week’s trends, original content ideas, and social media updates! Report imposter accounts on TikTok with THIS TUTORIAL! If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”
	#27 - Optimize Your Bio	29 Mar 2024	00:25:14
Today’s episode of the Socialize Strategy covers an important, but often overlooked topic – how to optimize your bio on your social media profile! Here’s a link to the LINKTREE TUTORIAL in case you need it. Sign up HERE for the next free editing workshop. If you landed her by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”

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