Explore every episode of the podcast Mortgage Marketing Expert
| Title | Pub. Date | Duration | |
|---|---|---|---|
| 213 Unlocking Collateral Valuation Trends with Scott Reuter | 03 Dec 2024 | 00:40:37 | |
In this informative episode, host Phil Treadwell welcomes Freddie Mac's Scott Reuter to discuss the myths and trends surrounding appraisals and valuations. As the Chief Appraiser and Director of Property Valuation at Freddie Mac, Scott talks about Uniform Appraisal Dataset (UAD) redesign and how to get prepared, appraisal quality, and alternative valuation options. Scott shares his knowledge on these topics and gives an inside look into the current and emerging trends of the market today. Don’t miss this episode for insights on new and improved things coming from Freddie Mac and how they benefit mortgage professionals! With over 35 years of experience in appraisal and collateral risk management, Scott has held leadership roles at Bank of America, Goldman Sachs, and GE. Recently, he was honored as the 2021 Valuation Visionary by the Collateral Risk Network and received GE’s Americas Award for Outstanding Contribution to the Business. 00:20 Meet Scott 01:45 Alternative Valuation Options 05:05 Property Data Report Collection Myths 09:20 ACE, PDR, UPD, and More 13:35 Not Just One and Done 15:50 Bettering Appraisal Practices 20:45 Potential Biased Words and Phrases 24:00 UAD Redesigned 29:45 Appraisals = More Objective 31:25 Thorough, Complete, and Data-Driven 35:50 Timeline to the Finished Product 39:00 Talk to Your Appraiser Check out these UAD resources: https://sf.freddiemac.com/tools-learning/uniform-mortgage-data-program/uad LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW. And JOIN the M1A Text Community: 214-225-5696
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| 212 Actionable Strategies with Brian Weis | 28 Oct 2024 | 00:31:58 | |
In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by Brian Weis, a CRO Owner, coach, and consultant. Together, they talk through strategies to help build a professional’s production and growth through outsourcing, time-blocking, and collaboration. Don’t miss this episode packed with tactics to find your North Star and grow leads into conversations! Brian Weis is a 30 year mortgage industry veteran. He helps mortgage lenders increase volume and serve more clients. Brian helps real estate companies increase their revenue and improve customer experiences by adding ancillary services. He co-wrote the book “Rethink Everything You Know About Being a Next Gen Loan Officer” to address how things are changing in the industry. 01:15 Meet Brian 03:00 A Need for a Coach 06:00 Role Evolution 08:45 Hungry for Information 10:00 Play the Long Game 13:00 Find the Magic Number 14:25 Think Outside the Box 16:20 Take More Action 17:45 Catalyst for Extra Effort 19:05 How to Find New Excitement 22:45 It All Comes Back to Conversations 24:45 Brian’s Top Tactic 26:40 There’s No Secret Sauce 30:00 Double Down CONNECT WITH BRIAN: Website | LinkedIn | Action Plan Community TAKE YOUR MORTGAGE CRM TO THE NEXT LEVEL WITH AIDIUM: https://thinkaidium.com/ If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW. And JOIN the M1A Text Community: 214-225-5696 | |||
| 203 Amplifying Relationships with Ryan Hills | 09 Jul 2024 | 00:41:28 | |
In this engaging episode, host Phil Treadwell chats with Ryan Hills about his unique journey from ministry to mortgage and delves into the importance of building and nurturing relationships. He emphasizes the significance of taking action now to achieve success cuts through the cliche of “motivation” to highlight the necessity of discipline to overcome periods of adversity. Listeners will gain insights into his marketing formula and unconventional strategies. Tune in for an inspiring and informative conversation. The RESource, led by Ryan Hills, RC, and Eric Yokley, has been a prominent figure in the real estate and mortgage industry for almost 15 years. Known for their engaging weekly videos, they have garnered a loyal following across the nation, featured on platforms like the National Real Estate Post and Think Big Work Small. Beyond entertainment, their influence extends into serious industry collaboration with leaders such as Mortgage Coach and Keller Williams International. What sets them apart is their unique blend of education, motivation, and humor, making their shows both insightful and entertaining. For anyone seeking an engaging and enlightening experience in real estate and mortgage, The RESource promises to deliver inspiration and entertainment in equal measure. 00:25 - Meet Ryan Hills 02:15 - From Ministry to Mortgage 07:45 - Amplifying Your Relationships 11:45 - What Are You Doing NOW to Win? 13:25 - 945 Days of Adversity 17:05 - Motivation vs. Discipline 24:00 - Stay Committed to the Strategy 25:20 - Systems and Processes 31:00 - The Marketing Formula 36:40 - Left Field Strategies 39:45 - There’s a Million Ways to Make a Million Bucks Connect with Ryan: Movement.com | LinkedIn
LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW. And JOIN the M1A Text Community: 214-225-5696 | |||
| 113 Content Compounding with Kyle Draper | 03 Jun 2021 | 01:06:02 | |
In this episode I have an incredible conversation about content creation and social media with one of the best in the game, Kyle Draper. We cover talk about everything from audio content through podcasting and Clubhouse, to the how-to about video and why it's still one of the most powerful tools for building a big business. Kyle shares tactical tips on using video and social media to grow, and we peel back the layers to go a little deeper into the mindset side of marketing and building a strong personal brand. | |||
| 112 Scaling Thru Automation with Dave Sims | 24 May 2021 | 00:30:46 | |
In this episode I sit down with Dave Sims to talk about ways to scale mortgage production through automation and what the right metrics are to focus on to win in today’s market. | |||
| 111 Raising the Standard with Justin Konikow | 21 Apr 2021 | 00:52:47 | |
In this episode I get to chat with my good friend, and fellow Industry Syndicate founding member, Justin Konikow. He and I chat about his meeting-turned-relationship with Ryan Serhant, and how to initiate conversations to create genuine relationships. He also shares about showing people they matter creatively, the game changer of good morning routines, and how to absorb the Clubhouse experience to reshape and redefine yourself and your business. | |||
| 110 Sustaining Relationships with Shannon Milligan | 06 Apr 2021 | 00:39:13 | |
In this episode I have a conversation with my friend Shannon Milligan, and we talk about the power of nostalgia in content, why to invest in rookie real estate agents, and what it takes for Realtors to trust you with their clients. She gives incredible advice on what to implement, and specific daily activities, to reach new levels of success. | |||
| 109 High-End Real Estate with Sean McPeak | 26 Mar 2021 | 00:30:24 | |
In this episode I talk with NYC luxury real estate broker Sean McPeak. We discuss innovative selling strategies in today's market environment, ways to solidify referral partner relationships with agents, and how close we are to cryptocurrency and tokenization of properties in real estate. Sean McPeak is the Founder of the McPeak Team at SERHANT in NYC, with over 11 years of experience working on globally recognized teams in the high-end luxury sector. He has sold more than a half-billion dollars in resale and new development property, and he has a successful track record of negotiating some of NYC’s priciest listings. His keen perspective, professionalism, and commitment make him a trusted authority when guiding his clients during turbulent deals and markets. He is adaptable to specific client needs and goals, and he is attuned to the many personal, financial, and logistical challenges that go into any sale. | |||
| 108 Clubhouse & Conversations with Giselle Ugarte | 23 Mar 2021 | 00:49:17 | |
In today’s episode I have a conversation about making an impact on social media with my new friend and growth powerhouse, Giselle Ugarte. We discuss common misconceptions about Clubhouse; the availability of free, live master classes; and being intentional with objectives when using social media. You’ll also hear about keys to building connections, how to have an impact on strangers who have never heard of you, and the importance of getting serious about using Clubhouse. | |||
| 107 Modern Lending with Brian Covey | 19 Mar 2021 | 00:40:58 | |
In this episode I have my good friend Brian Covey as a guest, and he and I discuss the need for companies to implement new business models after the changes in business practices COVID required this past year. We focus on what specific branches should have for their teams and integrating modern life into modern business. We also get into the details of leadership, community, culture, and blending them into social media to acquire the connections you want. | |||
| 106 Creating Connection with Lou Diamond | 12 Mar 2021 | 00:43:24 | |
In this episode I get to talk with Lou Diamond about the value of consistent communication patterns, how to use communication bridges to connect with people & getting your message across without wasting others' time. | |||
| 105 Client Expectations with Steve Castaneda | 04 Mar 2021 | 00:43:23 | |
In this episode I have a conversation with Steve Castaneda and we talk about what mortgage & real estate pros can learn from tools in other industries, what kind of expectations clients have during the process, and how practice and preparation can maximize results.
Take 5 minutes to explore MGIC’s Loan Officer Hub: bit.ly/2NNgGKA ALSO, to get updates about the MME podcast, marketing tips, and to TEXT with me directly, shoot a message to: 214-225-5696! If you are enjoying the podcast, please take a second and LEAVE US A REVIEW! MME is a founding member of the Industry Syndicate Podcast Network - check out the entire line-up on our website | |||
| 104 Perspective & Priorities with Matthew Cox | 23 Feb 2021 | 00:47:15 | |
This episode is a unique conversation that I get to have with former mortgage fraudster & current true crime writer, Matthew Cox. We discuss how he went from mortgage broker-owner to being convicted to almost a quarter of a century in prison! He shares details on how he was able perpetrate one of the largest mortgage frauds in history; his perspectives on life before, during and after prison; and what we should be prioritizing in our lives and businesses. | |||
| 202 Creating a New Culture for Lending with Shane Miller | 02 Jul 2024 | 00:31:07 | |
In this insightful episode, Phil Treadwell sits down with Co-Founder of New Story Lending, Shane Miller to explore his hardscrabble background and the passionate leadership he and his Co-Founder Juan Rodas bring to the mortgage industry. Don’t miss this inspiring episode and if you missed it, catch episode 201 where we talk with Shane’s Co-Founder, Juan Rodas! As Co-CEO, Shane's focus is on growing New Story's nationwide footprint, affordable housing initiatives, and breaking barriers in the mortgage industry to deliver unrivaled service to his employees, customers, and the communities they serve. 01:10 - The Best Trash Talking 03:30 - Shane’s Origin Story 07:05 - A Legacy of Work Ethic 10:30 - Keep Your Fundamental Disciplines 12:50 - Mission, Vision and Purpose Driven 15:00 - Finding Your Niche 19:25 - Leaning on Company Culture 22:15 - It Takes a Team 27:20 - Resolve 29:45 - Connect with Shane & New Story: NewStoryLending.com | @jshanemiller
LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696 | |||
| 103 Building Wealth with Jackson Millan | 18 Feb 2021 | 00:33:53 | |
In this episode I chat with a new friend from Australia, that I recently met on Clubhouse, Jackson Millian. We chat about how Clubhouse is changing the social media landscape; the importance of shifting focus from vanity metrics to long-term relationships when using social media to build your business; and creating a benchmark of earning $400,000, 4 days/week, 44 weeks/year, and building fast-tracking your way to $4 million in net worth! | |||
| 102 Market Greed & Optimism with Dan Rawitch | 15 Feb 2021 | 00:39:18 | |
In today's episode I have a super interesting conversation with Dan Rawitch about what he sees coming for the housing market and the broader economy. He shares why housing will stay strong in 2021, as well as his thoughts on other parts of the financial markets. He also gives his advice on how industry professionals should use and leverage some of the income that has been created from the huge wave from 2020. | |||
| 101 Customer Voice with Scott Harris | 09 Feb 2021 | 00:29:33 | |
In this episode CEO Scott Harris shares details behind the recent SocialSurvey re-brand to Experience.com, and we dive deeper into why it's so important be in tune with the customer's voice throughout the sales process, not just at the end. He also spills details that 'haven't been shared on any other podcast' including the name the company almost went with, and the stories behind: the Experience.com domain acquisition and the newest additions of Brittany Hodak & Kristin Messerli. | |||
| 100 MME All Stars - Some of the most downloaded guests return! | 02 Feb 2021 | 01:57:29 | |
I’m so excited to share episode 100 of the podcast! We are doing a compilation episode of 10 guests from some of our most downloaded and engaged episodes. We cover a variety of topics from social media to market conditions to 2021 to what to focus your business on in the wake of so many changes over the last year. Check out the guest list and their website & Instagram handles:
ALSO, to get updates about the MME podcast, marketing tips, and to TEXT with me directly, shoot a message to: 214-225-5696! | |||
| 099 The Game Hasn't Changed with Alec Hanson | 31 Dec 2020 | 00:38:45 | |
In this episode I have a fun conversation with my good buddy Alec Hanson. We get back to basics and talk about how each of us got started in the mortgage business, and how those messages apply to today. We also talk about how to kill it in 2021 and what trends are coming and how to capitalize on them. | |||
| 098 Expectations for 2021 with Dale Vermillion | 16 Dec 2020 | 00:44:57 | |
In this episode I have a conversation with my great friend, and one of my favorite repeat guests, Dale Vemillion. We break down a lot that has happened over 2020, and talk about where mortgage professionals should be focusing in 2021. Dale and I also break down both high-level and tactical tips that will take your business to the next level! | |||
| 097 Preventing Fraud with Chris Sauerzopf | 10 Dec 2020 | 00:37:25 | |
In today’s episode I get to interview Chris Sauerzopf, creator of SafeWire. We talk about how fraudsters threaten mortgage & real estate transactions, as well as the ways that it can easily be prevented. We also discuss the best ways to leverage technology in your business and how to move forward in a post-COVID era.
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| 096 LinkedIn Strategy with Judi Fox | 02 Dec 2020 | 00:48:58 | |
On today's episode I get to chat with the LinkedIn expert herself, Judi Fox! We talk about everything from Millennial trends and modern consumer behavior, to social media strategies on LinkedIn and Instagram/Facebook. We also walk through examples of how simply networking with other people, and then staying in touch with those contacts, creates some of the biggest opportunities in business. Judi Fox has generated over 5 million views on LinkedIn in the last 2 years, and is featured in Inc Magazine, CEO Magazine, VidSummit, Video Marketing World, People of Video, Top 100 Marketing Podcasts and more. With over 18 years of experience in business development and sales, Judi Fox developed the LinkedIn Business Accelerator Method. Clients are implementing this LinkedIn method to achieve more business and over 1 million content views in 90 days with press features in Forbes, BBC News, and Thrive Global. Follow #FoxRocks on social & visit her website: www.JudiFox.com. | |||
| 095 Systemizing Success with Roland Cochrun | 18 Nov 2020 | 00:42:48 | |
On today's episode I have a conversation with Roland Cochrun on how he makes more visible progress while simplifying his task lists. He explains the negative aspects of the go-getter mentality in our industry and details easy ways we can find freedom from stress, lack of time, and systems constraints while adding to the monthly pipeline.
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| 094 Lifestyle Marketing with Stefanie Lugo | 12 Nov 2020 | 00:38:52 | |
In today's episode I have a fun conversation with Stefanie Lugo as she spotlights specific things mortgage professionals need to know when trying to partner real estate agents, as well as how to create more relationships with clients and Realtors through Lifestyle Marketing. Stefanie is a top producing real estate agent in Scottsdale who, along with her husband Bryce, has redefined what it looks like to build a real estate business in 2020 and beyond. Thousands of agents have taken Stefanie's Instagram trainings online, and she's the founder of the "Market Authority Academy" where her brand-forward social media marketing strategies have doubled and tripled the businesses of other real estate pros across the country. Follow her on IG: www.instagram.com/bryceandstefanie Join the MME Text Community: 214-225-5696 | |||
| 201 Building a New Story For Mortgage with Juan Rodas | 25 Jun 2024 | 00:39:32 | |
In this insightful episode, Phil Treadwell sits down with Co-Founder of New Story Lending, Juan Rodas to explore his mortgage career and the innovative approach to the mortgage industry that is writing a new story for their clients and the industry at large. Don’t miss this inspiring episode or the next as we talk with Juan’s Co-Founder, Shane Miller! 00:25 - Meet Juan Rodas 01:40 - Juan’s Mortgage Journey 04:30 - A New Story 06:00 - It’s Not How Long You’ve Been in the Business 08:30 - Don’t Be Afraid to Fail 12:25 - Opportunities in Every Market 15:50 - Juan’s New Story 22:05 - Building a More Relevant Mortgage Industry 28:35 - Incentivizing Affordability 36:15 - Do It Old-School 38:35 - Connect with Juan & New Story: NewStoryLending.com | @thejuanrodas LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696 | |||
| 093 Empathy & Authority with Brittany Hodak | 29 Oct 2020 | 00:44:47 | |
In this week’s episode, we invited back my good friend Brittany Hodak to discuss the new generations homebuyers and their impact on the mortgage marketing. We also discuss how to become the lender of choice by understanding how to differentiate yourself, as well as what to automate to make sure your database stays engaged. | |||
| 092 Increase Your Relevance | 16 Oct 2020 | 00:22:54 | |
This episode is a short presentation that I gave during my company's Virtual Sales Summit in early October. I talk about how to create and increase relevance with a target audience and your social circle or sphere of influence. I share some stats around who the majority of mortgage borrowers are in 2020, as well as where their attention is and how to attract some of it to you. I also give some tactical examples of things you can do in Q4 to set yourself up for 2021. | |||
| 091 Influence & Engagement with Neal Schaffer | 11 Sep 2020 | 00:35:27 | |
In today’s episode I get to interview Neal Schaffer, a leading authority on helping innovative businesses through digital transformation and social media marketing strategy, influencer marketing, and social selling initiatives. We talk about his recently published book "The Age of Influence" that is redefining digital influence and the ways businesses can leverage influencers and use of them daily. | |||
| 090 Database Dollars with Carl White | 04 Sep 2020 | 00:45:48 | |
In this episode, I get to discuss some of the biggest marketing benefits you have over your competition with the one and only Carl White. He takes one of the best-known elements in the industry, our database, and turns it up a notch by giving specifics on how to get the most out of the best opportunities we have, our past clients. Carl White is the Founder of The Mortgage Marketing Animals and the host of the top podcast for loan officers, Loan Officer Freedom. For more than 20 years Carl has helped thousands of loan officers implement proven marketing strategies by sharing how to drastically increase production & income while working only 32 hours per week. He is currently the branch manager of one of the largest branches in the nation. Connect with Carl in his Facebook Group 'Loan Officer Deal Desk' | |||
| 089 Sales Mastery with Todd Duncan | 02 Sep 2020 | 00:28:13 | |
I'm excited to share this special bonus episode where my fellow Industry Syndicate co-founder Dustin Brohm and I interview Todd Duncan, creator of Sales Mastery. Industry Syndicate has teamed up with Todd Duncan for Sales Mastery, the longest running event in the mortgage industry. For the first time ever the Sales Mastery event is happening VIRTUALLY on September 16-18, 2020. If you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 088 Authentic Automation with Nate Joens | 31 Aug 2020 | 00:28:09 | |
In this episode I sit down with another technology entrepreneur, Nate Joens. We talk about converting more leads through automated follow-up, how to create more authentic automation, and the importance of systemizing your lead follow up process. | |||
| 087 Customer Experience with Matthew Black | 24 Aug 2020 | 00:34:59 | |
In this episode I interview a technology entrepreneur and recent mortgage borrower, Matthew Black. We talk about how to create a relevant mortgage experience, the best way to balance price and value, and using technology to replace yourself and automate the process. | |||
| 086 Follow Up & Automation with Spencer Dusebout & Brannon Lee | 17 Aug 2020 | 00:41:54 | |
In this episode I talk with two tech entrepreneurs Spencer Dusebout and Brannon Lee. They are two of the founders of Daily AI, which is a CRM that is changing the way mortgage and real estate professionals contact, follow-up and communicate with clients and referral partners. | |||
| 085 Top Producer Series with Mason-McDuffie Mortgage | 13 Aug 2020 | 00:49:27 | |
This is the first of an episode series that I’m going to start doing throughout the next few months where we bring in a few top producers from companies and ask how they became top producers in the industry. Number one in the series is top producers from my current company Mason-McDuffie Mortgage: Tom Parke, Kathy McAlpine and Victor Romero | |||
| 084 Trust & Attention with Dave Your Mortgage Guy | 04 Aug 2020 | 00:39:19 | |
In this episode I get to interview a guy I've been bumping into on social media for years, David Krichmar aka Dave Your Mortgage Guy. He and I talk about how to scale a personal brand on social media, the best ways to navigate a busy mortgage environment, and the importance of focusing long-term. David Krichmar has been in the mortgage industry since 2001 and is an award-winning Mortgage Banker with Legend Home Lending, AKA Dave Your Mortgage Guy. Dave is a Top Producer, he’s written national articles and interviewed been interviewed by major media outlets including Fox Business. CHECK OUT MGIC’s Loan Officer Hub: bit.ly/2NNgGKA If you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 200 Going All In While Going All Out with Mark Perkins | 14 Jun 2024 | 01:06:37 | |
In this milestone 200th episode of Mortgage Marketing Expert, host Phil Treadwell celebrates by giving you a peek at his new podcast, "Business of Success," with a compelling interview featuring Mark Perkins, the founder and CEO of Pivot Realty. This episode delves into Mark's dynamic approach to real estate, exploring his journey from starting Pivot Realty to becoming a leader in the industry. Mark shares valuable insights on entrepreneurship, strategic growth, and the mindset required to achieve success while balancing life's demands. Don't miss this special episode that offers inspiration for anyone looking to excel in their field. Episode Breakdown: 00:20 - The Business of Success 05:50 - How Mark Perkins Defines Success 09:25 - Where Fulfillment Fits In 11:30 - A “Why” is Important 13:40 - Success is Hard 16:45 - Commit to Your Outcome When You Start 17:50 - Life Doesn’t Go to Plan 20:30 - Entrepreneurship Advice 24:15 - Intraperneurs 26:20 - Going All In, While Going All Out 28:35 - What the Uncommon Have in Common 33:30 - Can Greatness Be Taught 37:05 - You Win or Your Learn 41:20 - The Role of Failure 46:05 - No Regrets 49:25 - Would You Have Done It the Same Way? 51:45 - How Mark’s Why Evolved 54:05 - Do the Work 60:05 - Believe in the Outcome 62:50 - Care About Other People More than Yourself Connect with Mark Perkins: Instagram | Necessary Entreprenuer Podcast LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696 | |||
| 083 Creating Micro-Content with Kate Bradley Chernis | 23 Jul 2020 | 00:37:59 | |
In this episode I have a fun conversation with content expert, Kate Bradley Chernis. She and I talk about how to take long-form “pillar” content and break it down into smaller pieces of “micro” content to use on social media and across your marketing platforms, as well as the most efficient ways to create marketing content to build your business. Kate Bradley Chernis is the Founder & CEO of Lately, which uses AI to instantly transform podcasts, videos and any online news articles or blogs into dozens of social posts that are automatically pre-vetted to resonate with your target audience. As a former marketing agency owner, Kate initially created the idea for Lately out of spreadsheets for then-client, Walmart, and got them a 130% ROI, year-over-year for three years. Prior to founding Lately, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. For a Free Demo & 10% OFF of Lately, go to: bit.ly/2Bse16w JOIN the MME TEXT COMMUNITY: 214-225-5696. And if you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 082 Minimize Time & Maximize Value with Ben Smidt | 16 Jul 2020 | 00:34:11 | |
In this episode I get to talk with a good friend of mine, and talented digital marketer, Ben Smidt. He and I take some time to talk about how originators can minimize time and maximize value, as well as the digital and social media marketing strategies that originators need to be focusing on right now. CHECK OUT MGIC’s Loan Officer Hub: bit.ly/2NNgGKA If you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 081 Collaboration & Operations with Leora Ruzin | 09 Jul 2020 | 00:24:51 | |
In this episode I chat with Certified Mortgage Banker, Leora Ruzin. We talk about the collaboration between operations and sales, and how that can help you scale your business, as well as marketing ideas for educating home buyers and Realtors. Leora Ruzin, CMB is Director of Real Estate Lending at Valley First Credit Union & Managing Editor of Mortgage Women Magazine. She has been in mortgage lending for 13 years and holds the designation of “Certified Mortgage Banker’ from the Mortgage Bankers Association. Leora is an advocate for common-sense mortgage lending practices and is passionate about advances in first-time homebuyer and low-to-moderate income lending programs. Leora holds an Associate’s degree in Accounting, a Bachelor’s Degree in Business Management, and is a veteran of the United States Army. She lives in Modesto, CA with her husband and daughter. JOIN the MME TEXT COMMUNITY: 214-225-5696 If you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 080 Video & Branding with The Mortgage Nerd | 02 Jul 2020 | 00:47:18 | |
In this episode I interview Denise Donoghue, or as most people know her, The Mortgage Nerd. We talk about how to embrace your true self in branding, bonding with clients through the power of videos, and how a sense of humor will always be appealing and approachable. Denise Donoghue, aka the Mortgage Nerd, is a top-producing originator with Thrive Mortgage. She has been voted one of D magazines top mortgage professionals for 4 straight years. She is a top 1% originator in the US, as well as a Certified Mortgage Planner. In 2006, Denise received her Series 6 and Series 63 investment licenses so that she could further help clients position themselves in a better financial position. She’s a native Texas and graduate of Texas A&M and lives in the Dallas area. Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme Check out the Loan Officer Hub: bit.ly/2NNgGKA Watch the Mortgage Nerd & Mortgage Geek webinar: https://bit.ly/3gai71E JOIN the MME TEXT COMMUNITY: 214-225-5696. And if you are enjoying the podcast, please take a second and LEAVE US A REVIEW. MME is a founding member of the Industry Syndicate Podcast Network - download the Industry Syndicate mobile app in Apple & Google app stores. | |||
| 079 Consistence & Persistence with Ricky Carruth | 25 Jun 2020 | 00:33:19 | |
In this episode I interview the top real estate agent in Alabama, Ricky Carruth. We talk about strategies to create new referral partner relationship, working with top producing Realtors, and how staying consistent and persistent over time is ALWAYS how you win. Ricky Carruth is the top real estate agent in Alabama. He started speaking, writing and coaching in 2017 through his “Zero to Diamond” free real estate coaching company with a mission to reduce the failure rate in the real estate industry by bringing awareness that it's not about the deal, it's about the relationship. Ricky is the No-Pressure Agent. Born and raised on the Gulf Coast, Ricky has been selling real estate since he was 20 years old. Starting his career in 2002, he has been through this roller coaster of a market and back. After tons of life lessons of ups and downs, Ricky has emerged as the #1 agent on the Gulf Coast since 2014. His dedication to his clients, hard work ethic and market knowledge are his key attributes that have place him a step ahead of the rest. Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores. | |||
| 078 Retention Gifts with Michael Athens | 16 Jun 2020 | 00:37:00 | |
In this episode I have a very relevant conversation about gifts with Michael Athens. We talk about how mortgage & real estate professionals can use gifts to create an amazing customer experience and build long-term relationships, as well as how to use them to wow potential clients & partners. Michael Athens has spent the last ten years helping Realtors and Lenders increase their reviews referrals and raving fans through intentional client appreciation. Michael specializes in long-term branding solutions, client follow-up, sphere management, making powerful connections and seeking out and recruiting talented people, along with a wide range of other sales and business concepts. Michael is consistently in the top 20 of his industry and has performed at a high level in a wide range of business environments and roles. For more info, go to: www.retentiongifts.com Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores. | |||
| 077 Relationship Marketing with Bradley Flowers | 04 Jun 2020 | 00:55:44 | |
In this episode I have one of my favorite marketing discussions to date with fellow podcaster Bradley Flowers. We talk about the lesser known tactics for mortgage & real estate professionals to focus their marketing efforts on – including a unique LinkedIn strategy, the re-emergence of blogs, and of course podcasting. Bradley Flowers is a nationally recognized Insurance Agency Owner & Marketing Enthusiast. He runs the day to day operations at Portal Insurance in Mobile, Alabama, which specializes in shortening the home buying process as it relates to insurance. Although he is a part of the insurance industry, Bradley’s first love is marketing, with 98% of his new business coming from social media. In 2019 Portal Insurance was named the "Agency for the Future" by Safeco Insurance for the Southeast United States. Bradley is the co-host of the “Insurance Guys Podcast” a marketing podcast that is arguably the #1 podcast in the insurance industry which has featured guests like Gary Vaynerchuk and others. Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores. 44xr9rm9 | |||
| 076 Attraction Branding with Raquel Borras | 28 May 2020 | 00:43:20 | |
In this episode I have a fun branding & content conversation with Raquel Borras. We discuss how to establish an emotional connection with your audience in your content, as well as how to engage with, and attract engagement from, social media posts. Raquel is the Chief Excitement Officer of True To You Branding. Her passion is to help you bring to life a personal brand that is “true to you”! Raquel’s expertise in social media and branding started with LinkedIn, where she studied other social media moguls and influencers. Because of her love for people and talent for audience engagement, her social media presence continues to increase very quickly. Raquel believes that bringing valuable content, authenticity and vulnerability to your social media is the key to gaining a strong following and presence. Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores. 44xr9rm9 | |||
| 075 Capturing Referrals with Scott Hudspeth | 21 May 2020 | 00:42:07 | |
In this episode I have an awesome conversation with Scott Hudspeth, Founder of Agent Mastermind & Chief Strategist with Mortgage Marketing Animals. Scott & I discuss referral & lead-capture strategies, as well as taking the fear out of rejection. For more on referral tactics listen to: https://bit.ly/2TOWYkT Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme | |||
| 074 Streamline Systems with Khai McBride | 14 May 2020 | 00:45:39 | |
In this episode I get chat with the entrepreneur’s systems coach, Khai McBride. Khai shares the importance of organizing your process, the value of choosing & utilizing the right system tools, and the power of having the right coach. Khai McBride is an expert in systems, database management, and mindset. He thrives in helping mortgage professionals get unstuck by improving their business models, which makes him a highly sought-after speaker for events such as Mortgage Mastermind & Mortgage Revolution. He has a background in technology and project management, and used that knowledge to build a thriving mortgage business that funded over $500 million in just 10 years. Today he coaches loan officers, managers, and owners to achieve their business and personal goals, with more than half of his roster doubling their production within 6 months, and a third reaching the list of Top 1% of Mortgage Originators nationwide. For FREE lead connections with our podcast partner Bundle, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores. | |||
| 199 Professionally She with Nicole Giamundo | 07 Jun 2024 | 00:43:18 | |
In this episode, host Phil Treadwell sits down with Nicole Giamundo to discuss her inspiring career journey and deep passion for the mortgage industry. Nicole shares insights from her professional experiences and announces an exciting new venture: Professionally She, a dedicated support group and community for women in the mortgage industry and beyond! Join us as we explore Nicole's vision for empowering women, fostering professional growth, and creating a supportive network for female professionals. Don't miss this conversation filled with valuable advice and inspiring stories. Episode Breakdown: 00:25 - Meet Nicole 01:35 - A Calculator Kid 03:40 - Nicole Finds Mortgage 05:00 - Making the Numbers Easier to Understand 07:10 - When Phil Met Nicole 11:35 - ProfessionallyShe 14:05 - Why Women Make Better Loan Officers 15:15 - What to Expect 17:10 - We’re a Bitch Free Zone 19:20 - A Community for Women Like Me 21:40 - We’ve All Been There 23:30 - TikTok Famous 31:40 - The Bottom Line Effect 35:55 - Ignore the Trolls 41:25 - Connect With Nicole - @nicolegiamundo 42:10 - Just Keep Swimming FREE M1 ACADEMY WORKSHOP REGISTRATION LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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| 073 Content & Communication with Dave Savage | 07 May 2020 | 00:34:11 | |
In this episode I chat with my good friend repeat MME guest, Dave Savage. Dave shares how to go from a "white belt originator" to a "black belt advisor" as well as the importance of the importance of communicating effectively in your content. Dave Savage is the Founder of Mortgage Coach and the mobile marketing company SmartReply. He has over 30 years as a mobile tech pioneer, and he is a renowned speaker at events like MBA Tech, Digital Mortgage, Sales Mastery, and the Mastermind Summit. He has one of the most valuable YouTube channels in terms of resources for mortgage industry professionals as well as his Facebook group the mortgage coach productivity mastermind with nearly 10,000 members Check out Dave's blog on Loan Officer Hub: bit.ly/2Sz9NiL Learn more about MGIC's ReadyNest: bit.ly/2zUZdfk For FREE lead connections with our podcast partner Bundle, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores. | |||
| 072 Top Performers with Social Survey | 04 May 2020 | 00:40:24 | |
This is a SPECIAL ANNOUNCEMENT EPISODE from Social Survey, with CEO Scott Harris & SVP of Client & Partner Relations Craig Pollock. We announce the Top Performing Individuals & Top Performing Companies from 2019! Awards are announced for the top small, medium, large, and jumbo company sizes, as well as the overall winner and remaining Top 10 from the Individual Performers category! SocialSurvey empowers businesses to put Customer Experience (CX) data in motion to drive real-time business outcomes. We focus on interactions within customer, employee and product journeys. We help great companies improve experience, reputation and revenues. Our unique, player-integrated approach to customer feedback yields powerful insights while amplifying online reviews, marketing automation and local search rankings. We focus on people and relationships, bringing our team together for a common goal: to Create WOW moments for customers, partners and employees. To view the complete list of winners, go to: www.socialsurvey.com/2019-top-performer/ For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores. | |||
| 071 Innovation & Intervention with Dale Vermillion | 01 May 2020 | 00:43:01 | |
In this episode we have another repeat guest, and incredible industry leader, Dale Vermillion. Dale and I talk about using the check-in, check-up, check-out strategy, as well as the ways mortgage professionals can be the bright spot in today’s new economy . Dale Vermillion has 36-years of industry experience including 25 years as a speaker, trainer, and consultant. Dale is one of the most trusted voices amongst lenders, loan officers, and consumers. With his unique OthersFirst approach to sales, customer service, and leadership, Dale is also one of the leading minds for boosting bottom-line profitability ethically and sustainably. As the industry continues to reel in the face of COVID-19, Dale is committed to sharing his proven tactics for weathering the unpredictability with proactive communication, value-based selling, and leveraging technology to build and maintain trust-based relationships with your borrowers. To learn more about the incredible non-profit that Dale and his team support, go to: www.MPPH.org For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores | |||