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Explore every episode of the podcast Modern Craftsman

Dive into the complete episode list for Modern Craftsman. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
421 How Residential Builders Balance Craft And Profit12 Oct 202601:18:05

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Nick and Tyler catch up with Colby Blauvelt four years after he began transforming his family's production plastering company into a highly specialized, craft-driven business. The work has changed, the team has grown to 15 people, and now the challenge is figuring out how to protect the standard that built the brand while creating a business that can actually scale profitably. 

They get into pricing complex work, saying no to the wrong projects, tracking labor, building better field systems, choosing the right level of finish, and the uncomfortable reality that craftsmen can sometimes care more about perfection than the client is willing to pay for. 

Colby Blauvelt https://www.instagram.com/trowelincplastering/?hl=en

Join the Modern Craftsman Community 👉🏻 https://modern-craftsman.kit.com/8ddec2da05

Partners: 

 Andersen Windows

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

 

420 What Wealthy Clients Actually Expect From Residential Builders05 Oct 202601:07:05

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Nick and Tyler sit down with Grant Bowen of Peak Projects to unpack what an owner's rep actually does and what builders can learn from projects where the stakes, budgets, and client expectations are exceptionally high.

Grant explains how to manage complex residential projects from due diligence through construction, how high-net-worth clients evaluate builders, why concise communication and transparent financial reporting matter so much, and how trust is built long before construction begins. The conversation makes one thing clear: on high-end projects, great work is expected—the differentiator is how well you manage the entire experience.

Grant Bowen https://www.peakprojects.com/

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Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

 

419 How Maturity Changed The Way Gary Katz Sees Architecture20 Sep 202601:29:19

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Nick and Tyler sit down with Gary Katz to talk about American Mantelpieces, a project that began nearly three decades ago and became something much bigger than a book about fireplaces. Gary reflects on craftsmanship, architectural proportion, rejection, persistence, and how years of studying the work helped him understand not just what looks right, but why it looks right.

The conversation expands into how a craftsperson's perspective changes with experience, why finishing imperfect work can be more valuable than chasing perfection, and how understanding the history behind what we build can completely change the way we see our own work.

Gary Katz  https://garymkatz.com/new-book

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Tyler Grace 

Podcast Produced By:

Motif Media

418 Knowing how to utilize in-house labor in residential construction13 Sep 202600:49:49

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Nick and Tyler sit down with Jeff Sweenor to talk about what it actually takes to keep framing, finish carpentry, cabinetry, masonry, and other trades in-house. Jeff breaks down the constant balance between quality, productivity, overhead, scheduling, hiring, and knowing when a specialized subcontractor can simply do the work more efficiently. The conversation also gets into how Sweenor Builders tracks each division, develops skilled craftspeople, and decides which capabilities are worth continuing to own.

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Video Notes:

  • Self-Performing vs Subcontracting (3:30)
  • Managing Labor Productivity (7:23)
  • Competitive Advantages in Framing (13:12)
  • Logistics of Custom Builds (27:36)
  • Hiring and Market Positioning (33:40)

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Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

417 Building My Own House Without Chasing Perfection07 Sep 202600:42:33

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Tyler is back with an update on where his house build actually stands, what has gone according to plan, and where he has intentionally chosen practicality over perfection. He gets into framing the house, crawl space and insulation decisions, managing costs, working alongside a framing crew, upcoming windows and rough-ins, and the lessons he is learning from being both the builder and the client. It is also a look at everything happening around the project, from TRG and Modern Craftsman to family, work, and trying to keep all of it moving at once.

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Tyler is back with an update on where his house build actually stands, what has gone according to plan, and where he has intentionally chosen practicality over perfection. He gets into framing the house, crawl space and insulation decisions, managing costs, working alongside a framing crew, upcoming windows and rough-ins, and the lessons he is learning from being both the builder and the client. It is also a look at everything happening around the project, from TRG and Modern Craftsman to family, work, and trying to keep all of it moving at once.

Video Notes:

House Build Details and Challenges (3:17)
Foundation and Crawl Space Preparation (5:09)
Framing and Subcontracting Decisions (12:10)
Next Steps and Project Management (19:24)
Challenges and Learnings (23:12)
Personal and Professional Updates (38:44)

Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

416 Nick And Tyler Walk Through 45WO & The Reality of Building A Home without Compromise31 Aug 202600:45:03

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

This house looks calm. Precise. Almost effortless.

Behind that simplicity is an enormous amount of coordination, fabrication, experimentation, and restraint. Nick and Tyler walk the completed home from front door to mechanical room, breaking down the details that made it possible, from full-height doors and flush transitions to custom millwork, stone fabrication, integrated ventilation, dropped framing, hidden storage, and thousands of hours of finish work.

Nothing here happened by accident. It was a prototype in nearly every sense, built around the idea of seeing how far a team could push residential construction when compromise was taken off the table.

Join the Modern Craftsman Community 👉🏻 https://modern-craftsman.kit.com/8ddec2da05

 

VIDEO NOTES

  • Entryway and Initial Impressions (0:03)
  • Cabinetry and Material Coordination (2:47)
  • Kitchen and Material Consistency (4:50)
  • Detail and Execution in the Kitchen (8:05)
  • Dining Space and Skylight (13:08)
  • Living Room and Outdoor Spaces (18:23)
  • Staircase and Second Floor Details (20:23)
  • Primary Bedroom and Bathroom (26:11)
  • Secondary Bedrooms and Bathrooms (34:29)
  • Basement and Mechanical Room (36:42)
  • Garage and Mechanical Room Details (37:57)
  • Final Thoughts and Reflections (40:11)
415 Custom Residential Building Doesn't Have To Mean Expensive24 Aug 202601:19:50

Download your free Vision & Scaling Plan here modern-craftsman.kit.com/vision-worksheet

Nick and Tyler sit down with Architect David Hornstein to talk about what has been lost as residential construction has become more specialized, more layered, and more expensive. Drawing from decades as a carpenter, builder, architect, and product designer, David makes the case that highly custom work can still be efficient if the people doing it understand the entire process. They get into the master builder mindset, the value of having experienced people on site, why communication gets diluted through layers of management, and how relentless attention to small efficiencies can dramatically change the cost of custom construction. David also shares how that same mindset eventually led him to create Dura Gutter.

David Hornstein

https://www.light-house-design.com/

https://www.duragutter.com/

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Video Notes:

  • David Hornstein's Background and Initial Impressions (0:00)
  • Challenges of Modern Construction (9:21)
  • Efficiency and Specialization in Construction (10:25)
  • The Role of the Master Builder (10:42)
  • The Impact of Product Development on Craftsmanship (10:59)
  • The Evolution of Construction Management (11:11)
  • The Importance of Building Experience (11:44)
  • The Development of Dura Gutter (11:58)
  • Architectural Details and Product Evolution (12:32)
  • Insulation and Exterior Details (72:16)
  • Efficiency in Construction (74:10)
  • Challenges of Modern Construction (76:57)

Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

414 Who Should Carry The Cash Burden In Residential Construction? with Shane Durkin17 Aug 202601:29:03

Nick and Tyler bring Shane Durkin back, with Brad Leavitt joining the conversation, to challenge one of construction's most persistent problems: how project money moves and who should actually carry the financial risk. They get into deposits, escrow accounts, credit card rewards, cost-plus construction, project-level accounting, lien waivers, trade payments, and the hidden complexity that comes from running millions of dollars of client funds through a builder's business. 

Shane explains how LedgerWise separates project finances into their own accounts while Brad, Nick, and Tyler push on the tradeoffs, risks, and real-world practicality of the model. Ultimately, the conversation asks whether builders should be spending their energy managing cash flow and financial workarounds at all, or whether a simpler system could let them get back to building.   

From Contractor to Company Workshop: https://www.moderncraftsman.co/workshop-registration

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  Shane's Websites: https://www.buildpatriot.com https://www.ledgerwise.com     ShowNotes: Cash Flow Challenges in Construction (0:00) Introduction of Ledgerwise and Construction Accounting (0:39) Discussion on Construction Accounting Models (4:24) Details of the Escrow Model (6:41) Benefits and Challenges of the Escrow Model (6:58) Case Study: Handling Project Cancellations (9:27) Conclusion and Final Thoughts (10:28) Minimum Balance and Client Trust (10:42) Payment Process and Trade Onboarding (11:19) Lien Waivers and Preliminary Notices (11:37) Cost and Revenue Model (74:47) Builder Testimonials and Industry Challenges (79:27) Upcoming Events and Final Thoughts (83:04)  

Partners: 

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Find Our Hosts: 

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Tyler Grace 

Podcast Produced By:

Motif Media

413 The Five Systems Every Construction Company Needs09 Aug 202600:41:08

Most builders start by taking every job, doing everything themselves, and figuring out the business after the work is already underway. Nick & Tyler pull together the five systems that helped them move from owning a job to building a company: pre-construction, numbers, production, lead vetting, and team.

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This episode was compiled from conversations originally heard in episodes 380, 384, 387, 390, 394, 399, and 410.

Show Notes: 
00:00 Coming Up
00:35 Where Most Builders Start
05:36 System 01 - Clarity Before Construction
14:31 System 02 - Know Your Numbers
19:32 System 03 - Run the Build
23:38 System 04 - Attract the Right Work
30:54 System 05 - Build the Team
36:25 Teaching From the Scars
40:25 Free Workshop August 11

Video Version:
https://youtu.be/PjjwwTEz3TM

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Tyler Grace 

Podcast Produced By:

Motif Media

Offcut 412: Why Builders Keep Going When the Job Should Stop06 Aug 202600:08:33

A job can turn into a completely different house when major design changes arrive after framing starts. Charles Ochello, Nick, and Tyler talk about the pressure to keep moving, the cost of avoiding a full stop, and why the big decisions need to be settled before construction begins.

Charles' Website:  https://www.vitruviusbuilt.com

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Show Notes: 
00:00 Bringing the Design Team in Too Late
01:34 A Beautiful House Delivered a Year Late
02:50 Why the Project Needed a Full Stop
07:43 Preconstruction Is Everything

Full Video Version:
https://youtu.be/Dvm4c6QxY5I

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Bolster

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Podcast Produced By:

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412 Why Starting Over Can Be Worth the Risk with Charles Ochello02 Aug 202601:30:39

Charles Ochello walked away from emergency medicine to build luxury homes in Park City. He talks about the financial runway, the insecurity of starting over, and how lessons from the ER shaped the way he manages high-stakes projects and clients.

Charles' Website:  https://www.vitruviusbuilt.com

From Contractor to Company Workshop: https://www.moderncraftsman.co/workshop-registration

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Show Notes: 
00:00 The Work You Wake Up Thinking About
02:29 The Financial Reality of Leaving Medicine
06:57 When People Think You're Crazy
17:51 How Insecurity Fuels the Chase
27:39 Why Park City
43:28 Managing Homes Like Family Office Assets
53:32 The Project That Should Have Been Paused
1:06:36 Learning the Language of Luxury
1:12:23 The Emotional Weight of High-Stakes Work
1:17:35 Chasing Consistency Instead of More

Video Version:
https://youtu.be/Dvm4c6QxY5I

 

Partners: 

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Podcast Produced By:

Motif Media

 

Offcut 411: The Real Midlife Crisis Is Giving Up30 Jul 202600:12:54

A midlife crisis might not be losing control. It might be reaching a dead end, quitting on creativity, and deciding there's no better version of yourself left to build.

Mark D. Williams talks about risk, fulfillment, expensive lessons, and why the next bet can matter even when it doesn't fully check out on paper.

Full Episode: https://youtu.be/A6S_eqGEstA

Mark's Website: https://www.mdwilliamshomes.com

Mark's Podcast: https://www.curiousbuilder.com

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Show Notes: 
00:00 There's Never Enough Time Anyway
01:22 The Entrepreneurs Who Couldn't Give Up Their Phones
02:11 When the Project Doesn't Pencil
04:40 The Guy in the Mirror Can Sell You Anything
05:32 What If You Lose $2 Million?
08:34 The House Became a Reflection of Himself
10:24 What a Midlife Crisis Really Is

Video Version:
https://youtu.be/BKTU_Q47TfA

Partners: 

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Bolster

 

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Podcast Produced By:

Motif Media

 

411 The Risk of Building What You Believe In with Mark D. Williams26 Jul 202601:16:10

Everybody wants to build the project they believe in, right up until the risk gets real. This episode gets into what it looks like to take a swing on a house that does more than one job, why Mark D. Williams built Mysa Hus the way he did, and how the project became part business play, part creative reset, and part bet on the future.

Mark's Website: https://www.mdwilliamshomes.com

Mark's Podcast: https://www.curiousbuilder.com

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Show Notes: 
00:00 The big bet
00:09 Intro
04:19 What Mark fears most
15:18 Risk, danger & decision-making
19:03 From spec house to story home
27:25 The build that made Mark love building again
29:49 What wellness actually means
38:28 Boundaries create freedom
46:37 Buying back time
53:25 When a risky project is still worth it
1:15:18 Building a home that fits your real life

Video Version:
https://youtu.be/A6S_eqGEstA

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Podcast Produced By:

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Offcut 410: Why Everything Falls Apart When You Hire23 Jul 202600:15:15

The business starts leaking money when the plan in your head never makes it to the people doing the work. Nick and Tyler talk about teaching clearly, building repeatable systems, and why shadowing someone only works when they eventually have to do it themselves.

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Show Notes: 
00:00 The Lesson That Changed the Business
02:47 You Don't Know It Until You Teach It
05:32 Every Step You Forgot to Explain
07:22 Why Apprenticeship Still Matters
13:16 Builders Keep Reinventing the Wheel

Video Version:
https://youtu.be/tOjp2zn7GWc

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Bolster

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Tyler Grace 

Podcast Produced By:

Motif Media

410 The Education Builders Never Got19 Jul 202601:07:04

Most builders learn the trade first and figure out the business by taking hits for ten years. Nick and Tyler talk about college, online education, fake gurus, systems, financial clarity, and what builders should actually invest in before the business gets away from them.

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Show Notes: 
00:04:15 The Problem With Builder Education
00:14:55 Are Online Courses Any Better?
00:22:49 Builders Never Learned the Business Side
00:30:29 You Don't Know It Until You Can Teach It
00:40:32 Builders Keep Reinventing the Wheel
00:46:45 Where Should a Young Builder Invest?
00:53:43 Teaching From Scars, Not a Script
01:03:06 There Is No Silver Bullet

Video Version:
https://youtu.be/Th0DA9TFKoU

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Bolster

 

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Tyler Grace 

Podcast Produced By:

Motif Media

409 Five Takes on Building a Better Business12 Jul 202600:44:43

This compilation pulls from recent guest conversations with Mark O'Brien, Shane Durkin, Mike Romanowicz, Morgan Molitor, and Michael Holmes Jr. Five different perspectives, but a shared thread runs through all of them: risk, money, systems, tools, identity, and what it really takes to build a better business.

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Show Notes: 
01:00:00 Five Takes on Building a Better Business
01:00:35 EP 406 Mark O'Brien
01:06:47 EP 407 Shane Durkin
01:18:00 EP 403 Mike Romanowicz
01:24:49 EP 402 Morgan Molitor
01:33:27 EP 401 Michael Holmes Jr.
01:43:37 You Need the Backbone Before You Scale

Video Version:
https://youtu.be/aU1xKwkUOsE

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

Building the House Between Jobs | Midweek with Tyler09 Jul 202600:26:57

Tyler gives another update on the house build while juggling client work, family, site prep, foundation details, and the next round of framing decisions. He gets into the reality of self-performing a build while life, work, and money keep moving.

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Video Version:

Show Notes:
0:14 Midweek From the Build
1:15 Working Around the House
4:43 Foundation & Crawl Space
10:15 Framing the Floor
13:02 Exterior Plan & Windows
17:37 Partners & Products
22:19 Building a Real House
24:02 Course & Community Updates


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Podcast Produced By:

Motif Media

408 Why Builders Need the Right People Around Them05 Jul 202600:59:04

Putting yourself out there comes with opinions, cheap shots, and plenty of people who think they know the whole story from one post. Nick and Tyler talk about online criticism, support systems, comparison, family, friends, and finding the people who actually want to see you win.

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Show Notes: 
00:00 Who Said I Invented This?
00:13 Pretending Everyone Else Has It Figured Out
03:38 Getting Lit Up on Facebook
06:35 When Online Comments Don't Hurt Anymore
10:44 When People Close to You Question It
14:56 Cutting Out the Wrong Support
18:05 Giving People Ammunition
20:55 Fighting Better Two Days Later
24:03 Don't Send the Text
28:56 Comparing Generations
35:48 Just Working Should Be Enough
40:31 Paying for Convenience
43:37 Everything Costs More Now
51:55 Calling Out the Trolls
54:34 Finding the People Who Have Your Back

Video Version:
https://youtu.be/5gxZ8n2ksos

Partners: 

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Use code H1025 and get 10% off their H-label gear

The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

407: Why Builders Shouldn't Be the Bank with Shane Durkin28 Jun 202601:53:06

A lot of builders run millions of dollars through the business without a clear view of what they actually make. Shane Durkin talks through construction finance, project money, cash flow, profitability, and why builders need better systems than acting like the bank for every job.

Shane's Websites: 

https://www.buildpatriot.com

http://www.ledgerwise.com

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Show Notes: 
00:00 The Builder's 16% Slice
00:23 Meet Shane Durkin
05:14 Tyler's Superior Walls Foundation
10:37 From Maryland to Coronado
16:03 Engineering, Lacrosse & the Naval Academy
20:41 9/11 and the Pull to Serve
25:35 What the Naval Academy Was Really Like
32:37 Leaving the Military
38:00 Getting Back Into Building
42:00 The Value of Higher Education
50:00 Business School Meets Construction
54:50 Construction Fund Control
60:00 The Missing Piece in Construction Finance
65:20 Why Builders Shouldn't Be the Escrow
74:30 Revenue, Profit & the Financial Tornado
80:10 Selling Financial Stability to Clients
84:10 Building a Better Pay Chain
98:20 How LedgerWise Came Together
102:30 Let Builders Be Builders
108:20 Why More Work Doesn't Always Mean More Money

Video Version:

https://youtu.be/JcYe0DN0Om8

Partners: 

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Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

406 Hard Lessons From Big Risks with Mark O'Brien22 Jun 202601:26:42

Some projects stop making sense on paper long before the story is over. Mark O'Brien talks through bankruptcy, real estate risk, New York red tape, private equity, treehouses, 45 White Oak, and why the experience can still be worth chasing.

Mark's website: https://buildmeabrownstone.com

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Show Notes: 
00:00 The Treehouse That Sold the House
00:15 Meet Mark O'Brien
03:52 Losing It All and Starting Over
22:54 New York Red Tape and Carrying Costs
33:15 Why Keep Taking the Risk?
47:02 Private Equity Changes the Game
54:50 Sometimes It Doesn't Have to Pencil
61:34 Bootstrapping and Hard Lessons
68:29 What Do You Worry About?
79:23 45 White Oak and the Dream Build

Video Version:
https://youtu.be/G9Rw3-TsqiY

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

What the House Build Is Teaching Me | Midweek with Tyler18 Jun 202600:31:50

Tyler's house build is moving from layout and excavation into foundation prep, and every step is teaching him something new. This one gets into site work, drainage, equipment costs, and the real stress of building your own place while learning the land as you go.

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Video Version:
https://youtu.be/rW_7THRb8Bw

Show Notes:
0:13 Project Update
2:05 The House Build So Far
7:31 Superior Walls Prep
14:36 Crawl Space & House Plan
18:03 What the Build Is Teaching Me
21:54 Getting to Foundation
24:42 Family, Stress & Support
27:41 What's Next

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

405 Real Questions Builders Are Asking Right Now07 Jun 202600:59:30

Some of the best builder questions are the ones that do not always get asked out loud. This episode has questions that come straight from the MC Community and gets into pricing tiers, labor rates, first admin hires, dead leads, subcontractor agreements, and the systems that help make a construction business easier to run.

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Show Notes: 
00:00 Square Foot Pricing Has Limits
00:28 Questions From the Builder Community
02:13 Tiered Pricing in Precon
09:35 Can Square Foot Pricing Work?
11:37 Cost Plus, Labor Rates & Markup
17:01 Billing the Same Rate for Different Carpenters
21:39 The Real Cost of an Employee
26:14 When to Make Your First Office Hire
33:58 Fixing Dead Lead Flow
43:04 Tracking Leads That Actually Convert
51:57 Master Sub Agreements & Work Orders
58:00 Why the Community Matters

Video Version:
https://youtu.be/vwGv8aE8Jio

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

404 Trying Not to Slip Back Into Grind Mode31 May 202600:49:29

Some seasons get heavy fast, even when you built the business to avoid that. This episode gets into Tyler's house build, money pressure, family guilt, decision fatigue, and trying not to fall back into the old grind-at-all-costs version of yourself.

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Show Notes: 
00:00 When It Feels Impossible to Move Forward
00:12 Guest Fell Through
04:05 Calling the Vendor
06:00 Life Hits 110 MPH
08:14 Avoiding Old Grind Habits
10:03 Carrying the Weight After the Job
13:17 Cutting the List Down
15:38 Decision Fatigue on the House Build
22:26 Just Make Progress
29:35 When Hard Things Motivate You
33:16 Sleep, Work & Second Winds
39:11 Family, Guilt & Being Present
42:06 Opening the Conversation

Video Version:
https://youtu.be/GD208zeQtew

Partners: 

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The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

The House Build Just Got Real28 May 202600:32:55

Tyler gives an update on his personal home build, from permit headaches and erosion control to layout, equipment, and finally moving dirt. This one gets into the pressure of building your own house, self-performing as much as possible, and turning years of trade experience into a family home.

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Video Version:
https://youtu.be/YFG1z032FkQ

Show Notes:
0:19 AI Beyond Productivity
2:37 The Mental Load
5:04 Organizing the Chaos
12:15 Clearer Thinking
21:16 AI as a Mirror
25:21 Getting Your Day Back
29:44 Wrap & Community

Partners: 

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The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

403 Stop Building Every Job From Scratch with Mike Romanowicz24 May 202601:19:31

Custom building gets messy fast when every project starts from a blank page. Mike Romanowicz talks through Den, prefab housing, better lead qualification, and what builders can learn from a product-based approach to pricing, systems, and client expectations.

Den Outdoors: https://denoutdoors.com

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Show Notes: 
00:00 Productized Housing
00:20 Meet Mike Romanowicz
03:59 Product First, Founder Second
05:45 Building in Public
09:22 The A-Frame Kit Lesson
14:11 The First Product Bet
20:30 Making Better Housing More Accessible
23:40 What Fasten Does
25:50 From Software to Homebuilding
30:17 The Power of Pre-Designed Plans
31:43 Starting From 100%
35:36 Why Customization Gets Hard
40:47 Where the Process Breaks
47:31 The Business Finally Clicked
55:25 How the Prefab Model Works
57:07 Designing Around Real Materials
61:06 What Tech Teaches Builders
66:33 Turning a Website Into a Booking Engine
71:04 Leading With Price
75:16 Cutting Out Bad Leads

Video Version:
https://youtu.be/WOyN-PR9mHs

Partners: 

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The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

The Most Human Use of AI21 May 202600:30:37

Most people talk about AI like it's just there to save time, write faster, or build better systems. This episode gets into the quieter side of it: using AI to organize your thoughts, cut down the mental noise, and get clearer before the day runs you over.

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Video Version:
https://youtu.be/NUkdSkNq8QU

Show Notes:
0:19 AI Beyond Productivity
2:37 The Mental Load
5:04 Organizing the Chaos
12:15 Clearer Thinking
21:16 AI as a Mirror
25:21 Getting Your Day Back
29:44 Wrap & Community

Partners: 

Andersen Windows

Harnish Workwear 

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The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

402 How Builders Should Actually Use AI with Morgan Molitor17 May 202601:11:14

AI is not just for writing nicer emails or cranking out generic captions. This episode gets into how builders can use AI, construction software, agents, and connected tools to clean up admin, qualify leads, track money, improve communication, and make the business side less of a mess.

Morgan: https://construction2style.com

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Show Notes: 
00:00 AI Is Already Doing the Work
03:47 Where Builders Should Start
06:54 Chat, Claude & Better Prompts
11:32 AI Inside Construction Software
12:35 Agents Are Employees
16:36 Setting Up AI to Work for You
27:49 Connecting Tools & Automating Follow-Up
31:11 Better Communication With Less Admin
37:09 Start With a Brain Dump
49:07 Using AI to Qualify Clients
54:21 Catching Misses Before the Next Job
57:43 Estimating From Real Job Data
61:23 Comparing Bids & Educating Clients
67:41 Why Builders Need to Start Now

Video Version:
https://youtu.be/w5XwumOO1cE

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

401 Building a Name That's Actually Yours10 May 202601:04:50

Working in a family business comes with a lot of pressure, especially when your last name already means something in the industry. Michael Holmes talks through the Holmes legacy, finding his own lane, taking risks, and what it looks like to build something that actually feels like his own.

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Show Notes: 
00:00 Who Michael Holmes Is Now
04:53 Growing Up Without Dad Around
10:29 Being the Dad He Needed
18:08 Getting His Dad Back
20:15 Stepping Out of the Family Shadow
29:00 Building Something for Himself
36:07 Hummingbird Hill Blue Mountain
40:15 How the New Division Works
45:16 Media, Builders & Skilled Trades
54:18 Living His Own Dream
60:38 Why Taking Risks Matters

Video Version:
https://youtu.be/bAZJ2FTJTLU

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Build a Business That Gives You a Life07 May 202600:32:00

This Midweek is about what happens when life forces you to step back and ask what all the work is actually for. Tyler talks about loss, family, and building a business that creates enough freedom to be present for the parts of life you don't get back.

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Video Version:
https://youtu.be/fALKjhyTuLo

Show Notes:
00:43 Time Moves Fast
02:57 A Wake-Up Call
07:31 Making Better Decisions
12:06 Learning From Loss
14:20 Work Isn't Everything
16:43 Building Around the Life You Want
21:10 Don't Wait Until Later
23:37 Let the Business Serve You
29:01 More Than Paying Bills
31:16 Do It Now

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

400 Where Modern Craftsman Goes From Here03 May 202601:05:03

After 400 episodes, the conversation shifts toward what Modern Craftsman should become next. This episode gets into why the show is moving away from surface-level interviews, what kind of guests and stories they want to bring in, and how deeper conversations can create more value than another round of standard industry talk.

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Show Notes: 
00:00 A Curveball at 400
02:33 Why the Podcast Is Changing
09:23 Why the Old Guest Model Fell Flat
14:11 The Kind of Conversations We Want
23:41 What We Can Learn Outside Construction
26:48 Who Makes the Best Guests
34:40 The Stories Worth Telling
43:08 The Why Behind the Work
52:28 Why This Matters Now
57:32 Send Us Guest Ideas

Video Version:
https://youtu.be/q9yxzp9HVqY

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Know Your Numbers or Stay Stuck30 Apr 202600:37:11

Too many builders are working harder every year without really knowing which jobs are making money and which ones are just eating time. This episode is about using your tax return and a few basic numbers to get clear on what's working, what's not, and where to tighten things up.

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Show Notes: 
0:24 Know Your Numbers
5:30 What Work Costs
10:14 Start With Taxes
16:37 Which Jobs Pay
25:56 Spend Less First
33:00 Build From There

Video Version:
https://youtu.be/MqUP2ZtGOAU

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Why Free Estimates Hurt You23 Apr 202600:32:20

Tyler breaks down the line between being helpful and giving away work you should be paid for. This one is about protecting your time, charging for the planning, and stopping the habit of solving the hardest part of the job for free.

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Show Notes: 
0:33 Stop Giving It Away
8:02 Helpful vs Free
16:36 Your Brain Has Value
25:25 Draw the Line
32:26 Sell the Process

Video Version:
https://youtu.be/n4BcvhRcZkw

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

399 What We Got Wrong Starting Out19 Apr 202601:01:46

Nick and Tyler look back on the early years of running their businesses and talk through the mistakes, blind spots, and lessons that shaped how they work today. From underpricing and freebies to confidence, process, and figuring things out without a playbook, this episode is a straight conversation about what starting out really looks like.

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Show Notes: 
00:00 Looking Back at the Early Years
02:51 Freebies, Ghosting & Early Mistakes
06:17 First Jobs, Permits & Winging It
09:46 The Educational Tax
14:41 Getting Better Gets More Expensive
17:28 Honesty, Pricing & Client Optics
24:50 Ego, Confidence & Early Pushback
29:52 When Your Old Clients Stop Fitting
35:17 What Clients Actually Value
38:25 Why Most Builders Still Lack Process
46:03 The Playbook We Wish We Had
52:34 Why This Work Matters
57:08 Why the Newsletter Exists

Video Version:
https://youtu.be/7q6ffiowVOQ

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Your Pipeline Is Costing You Money09 Apr 202600:31:55

Tyler talks about messy lead flow, weak intake systems, and skipping steps in your process are quietly draining small construction businesses. This one is all about building a better funnel, protecting your time, and qualifying clients before they cost you money.

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Show Notes: 
2:19 Protect Your Time
4:49 Your System Is the Problem
9:36 Every Step Needs a Gate
18:37 Stop Skipping Steps
27:54 Refine Your Funnel

Video Version:
https://youtu.be/8ljXzyHLdek

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

398 How to Make Trade Shows Actually Pay Off05 Apr 202600:57:32

Tyler recaps JLC Live and breaks down how builders can get a lot more out of trade shows by showing up with a plan. From vendor relationships and networking to partnerships, credibility, and content opportunities, this episode is all about turning a trade show into something that actually helps your business.

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ODL Website: https://www.odl.com

Show Notes: 
00:00 Don't Waste the Show
02:24 Why JLC Works
05:39 A Compressed Opportunity
10:21 Go In With a Plan
14:00 The People Behind the Product
17:18 Why This Helps the Business
23:59 Meeting ODL in Person
40:34 Other Booths Worth Seeing
47:39 Follow Up Matters
52:17 Get in the Community

Video Version:
https://youtu.be/b62-51VQfWI

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

5 Systems Most Builders Wait Too Long to Fix02 Apr 202600:31:45

Tyler breaks down why so many builders hit a point where the business is growing but life is not getting any easier. This episode is all about the systems behind a real company, from finances and lead generation to pre-con, production, and team structure.

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Show Notes: 
00:00 Why the Business Still Feels Hard
02:31 Growth Without Systems
08:49 The Dangerous Middle
11:14 Treat the Cause, Not the Symptom
17:39 Builder vs Business Owner
18:45 The 5 Systems That Matter
25:06 Revenue vs Margin
29:31 Build the Systems First

Video Version:
https://youtu.be/7ceKqGTmDEU

 

Partners: 

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The Modern Craftsman:

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Podcast Produced By:

Motif Media

397 Why Builders Need to Rethink How We Build29 Mar 202601:06:14

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Nick and Tyler get into why so much residential construction still relies on old habits instead of better systems. From Superior Walls and panelized assemblies to CLT, trusses, and prefab mechanicals, this episode is all about building smarter, reducing labor strain, and solving problems with process instead of brute force.

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Show Notes: 
00:00 Rethinking How We Build
09:11 Smarter Framing Choices
21:50 Why Foundations Feel Backwards
32:37 Stop Building It the Hard Way
41:47 Beyond Stick Framing
48:50 Learning From the Misses
55:20 Efficiency Changes Everything


Video Version:
https://youtu.be/gMomXL4_8JQ

 

Partners: 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

 

How to Set Client Boundaries Without Being a Jerk26 Mar 202600:27:17

Tyler talks about why boundaries are one of the best things you can put in place for your business and your clients. From communication and change orders to timelines and lead intake, this episode is all about setting clear expectations early so the whole job runs smoother.

Show Notes: 
00:00 Boundaries Without Sounding Like a Jerk
02:26 Set the Tone Early
04:47 Why Builders Avoid Boundaries
07:06 Let Clients Self-Qualify
10:52 Boundaries Are Just Your Process
14:03 Communication Expectations
15:58 Change Order Rules
19:28 Why You Need Stronger Pricing Boundaries
24:17 Boundaries From Lead to Closeout

Video Version:
https://youtu.be/c8ixJeVpu-U

 

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

396 Stop Chasing Dead Leads22 Mar 202600:33:39

Tyler breaks down why clients ghost builders and why the real issue usually isn't the lead, it's the process. He gets into clearer next steps, tighter follow-up, and how to stop leaving the door wide open for bad-fit clients to waste your time.

Get our Discovery Call Script: https://modern-craftsman.kit.com/discovery

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Show Notes: 

00:00 Lead, Don't Chase
04:15 Ghosting Is a Process Problem
08:12 Stop Persuading Bad Fits
12:45 You're Giving Away Too Much
16:11 Define the Next Step
19:56 Close the Loops
22:31 Build a Follow-Up SOP
27:46 Ghosting Is Feedback
32:20 Close the Door

 

Video Version:
https://youtu.be/ixFKtpGdGJ8

 

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The Modern Craftsman:

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Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

395 The Story Behind 45 White Oak15 Mar 202601:06:27

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There's been a lot of talk and a lot of questions about 45 White Oak, so Nick finally lays out what the project really is. They get into the strategy behind it, the pressure that comes with it, and why this build means more than just another house.

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Show Notes: 

07:24 What Is 45 White Oak, and Why Build It This Way?
11:53 Are You Trying to Prove This Market Exists?
15:09 Is Selling It Harder Than You Expected?
19:50 Where Did the $12.25M Price Come From?
25:47 What Would You Change If You Built White Oak Again?
27:27 Could You Build It Faster a Second Time?
34:37 What Would You Do Differently in Design and Pre-Con?
39:25 Does a Project Like This Change What Trades Think Is Possible?
43:13 What Details Matter Most in This House?
47:07 What Are People Noticing When They Walk It?
50:45 How Has White Oak Changed the Way You Think About Building?
52:16 In 10 Years, What Role Will White Oak Play in Your Career?

 

Video Version:
https://youtu.be/K_N3HMuX2Ic

 

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

The Wrong Jobs Are Killing Your Margins12 Mar 202600:33:33

Download the Lead Intake Template 👉🏻 https://modern-craftsman.kit.com/8583940465

Tyler breaks down how your P&L, salaries, and company structure should determine the kind of work you go after, not just what happens to come in. If your margins feel off, the problem may not be your effort, it may be that you're selling the wrong jobs for the business you've built. 

Sign up for the newsletter: https://modern-craftsman.kit.com/1cc009f591 

Show Notes Notes:
00:00 Why Your Numbers Matter First
04:56 Match the Business to the Goal
11:59 Build the Real Financial Baseline
17:16 The Jobs Are Too Small
22:33Fewer Jobs, Better Margins
27:58 Use the Numbers to Restructure

Video Version:
https://youtu.be/-D3kTUEcQ_g

 

Partners: 

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

When the Business Owns You05 Mar 202600:35:31

Tyler breaks down two consulting calls, one where the money works but the lifestyle doesn't, and one where the numbers will never pencil. The fix isn't always more leads or more hustle, it's getting ruthless about overhead, efficiency, and the work you take on.

Show Notes: 
2:12 Orlando Recap
3:20 Two Hard Truths
12:10 Fix the Inputs
18:51 Know Your Numbers
25:50 Work Less, Keep More

Video Version:
https://youtu.be/pn92NWZba_0

 

Partners: 

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The Modern Craftsman:

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Tyler Grace 

Podcast Produced By:

Motif Media

394 Stop Hoping for Referrals & Start Engineering Them01 Mar 202601:10:34

Most guys say they are referral-based, but they are still letting random leads waste their week. This one is all about what an ideal referral actually looks like and how to shape expectations, messaging, and follow-up so you get more of the right clients.

Show Notes: 
0:00 Expectations First
8:43 Orlando Recap
10:37 Tyler's Build Stuff
12:47 "Slip the Truck"
15:22 What Makes a Good Referral
19:41 Reviews & Testimonials
24:41 Pre-Con Protects You
32:49 Qualify Faster
36:53 Control the Narrative
1:00:17 Trade Partner Referrals
1:04:01 Stay Top of Mind
1:05:26 Wrap & Newsletter

Video Version:
https://youtu.be/cBxWsw7g7qA

 

Partners: 

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The Modern Craftsman:

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Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Where "Free" Turns Into Burnout19 Feb 202600:32:37

Tyler breaks down how to protect your time from the very first inquiry without sounding defensive or arrogant. The goal is simple: give value up front, but stop donating real consulting work to people who are still shopping.

Show Notes: 
00:00 Free work becomes the expectation
00:20 Why this starts at the first inquiry
05:50 Stop consulting for free
08:50 How to set boundaries without sounding rude
11:21 Lead example: the "roof leak" rabbit hole
15:48 Pushback, reputation & holding the line
21:05 Lead example: the "simple" hood swap
30:59 Wrap: plant the seed & point to resources

Video Version:
https://youtu.be/B2xaYeIL6Qw

 

Partners: 

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The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

393 Grading Leads Before They Grade You15 Feb 202601:01:33

Most leads sound "good" until you start pulling on the threads. Nick and Tyler roleplay four common inquiry types and show how to spot risk early, protect your time, and decide whether it's pre-con, a small feasibility study, or a hard pass.

Show Notes: 
00:00 Cold open
00:31 Why decision makers matter
01:54 Sponsor: Anderson
05:30 Sponsor: Harness Workwear
09:13 Feasibility vs pre-con
09:35 Lead intake template & newsletter
22:36 Call 1: Referral lead
28:27 Call 2: Tight budget lead
39:47 Call 3: Facebook rush job
48:41 Call 4: Dream home lead
53:37 When the timeline is a deal-breaker
01:01:10 Wrap

Video Version:
https://youtu.be/aBTqwssCt80

 

Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Lead Filters That Save You Weeks12 Feb 202600:33:22

Tyler walks through his real lead intake process, using simple hurdles and a tight email script to qualify (or disqualify) clients without burning hours on tire kickers. He covers the red flags, the questions that actually tell the truth, and how he tees up pre-con, plus a quick heads-up on the IBS meetup details.

Show Notes: 
00:00 Qualifying Win
00:14 Intro & IBS Plans
05:00 Funnel Thinking
05:31 Website Gate & Email System
09:06 Intake Questions That Matter
18:12 T&M Model & Pre-Con Role
21:23 Red Flags & Realtor Leads
25:22 Ballpark & Pre-Con Pitch
32:25 Meetup Reminder & Wrap

Video Version:
https://youtu.be/jECvxRvIX44

 

Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

392 More Leads Won't Fix Your Funnel08 Feb 202601:13:23

A packed inbox can still mean you're doing it wrong if you don't have filters that protect your time and your margins. Nick and Tyler break down how to define your ideal client, build real hurdles into your intake, and stop making fear-based decisions that drag your business backwards.

Show Notes: 
00:00 Intro & surprise dog
01:00 Busy inbox, bad pipeline
07:00 Quality leads vs volume
18:00 Stop chasing random inquiries
27:00 Undercharging for the portfolio
37:00 You're not built for that job yet
49:00 Content strategy = lead strategy
01:02:01 Hurdles that self-qualify
01:12:03 Wrap & IBS event plug

Video Version:
https://youtu.be/BcgvPu5PzoA

 

Partners: 

Andersen Windows

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

How to Talk Money Without Killing the Deal05 Feb 202600:36:16

Tyler walks through a real porch lead and shows how he plants price reality early, without backing himself into a corner or playing the lowball game. It's a straight look at using pre-con, setting a baseline (not a cap), and staying confident when a client's budget and the real world don't match up.

Show Notes:
00:00 Systems, confidence
00:16 Money talk up front
03:46 Ballparks + porch lead
10:39 Pre-con, what's included
13:21 Baseline, not a cap
22:11 Avoid the change-order trap
27:43 When they won't do pre-con
33:57 Reset expectations with old clients
35:36 BuildBar consults

 

Video Version:
https://youtu.be/7K2RC7DIM-8

 

Partners: 

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

391 Stop Over-Explaining Your Price01 Feb 202601:06:02

Money talks go sideways when you dodge the hard numbers, over-explain, or anchor too low just to "get the job." Nick and Tyler break down how to lead with value and process, set a baseline early, and keep financial touchpoints steady so surprises don't blow up trust.

Show Notes:
00:00:00 General contractors money talk
00:04:31 The $25K toilet problem
00:06:21 Confidence comes from numbers
00:09:26 Change orders set early
00:17:39 Stop over-explaining price
00:23:51 Qualify the client fast
00:29:31 "White glove" expectations
00:35:18 Baseline pricing strategy
00:59:13 Regular budget check-ins
01:03:01 Deliver bad news live
01:05:20 Wrap and takeaway

 

Video Version:
https://youtu.be/-SpPAL9xIes

Partners: 

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Stop Bidding, Start Screening Leads29 Jan 202600:36:38

If a client pushes back on your price or process, that's not a negotiation, it's information. Tyler breaks down how to use that pushback to screen leads faster, protect your time, and land clients who actually want how you run jobs.

Show Notes:
00:00 Pushback is the filter
09:18 Rebuilding the intake
11:15 Overdelivering broke the model
14:10 Chase the 5% leads
17:27 Systems fit beats budget
21:56 "How'd you hear about me?"
24:56 The tattoo test
34:34 Consulting, newsletter, wrap

 

Video Version:
https://youtu.be/ikVuoY5P7-E


Partners: 

Harnish Workwear 

Use code H1025 and get 10% off their H-label gear

 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

© My Podcast Data · Independent project · Data from Apple & Spotify