Mobile Signal – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

Mobile Signal

Josh Chandley

Business

Frequency: 1 episode/88d. Total Eps: 6

The mechanisms behind mobile growth's biggest wins. Decoded. We break down the platforms shaping mobile performance marketing. AppLovin and AXON, Unity and Vector, Meta, Moloco, Google, plus deep synthesis on where the industry is actually heading. Hosted by Josh Chandley, founder with 15 years in mobile growth. Guests include executives from the top ad networks shaping the space. → Subscribe to understand mobile growth before your competitors do Topics: mobile user acquisition, performance marketing, ad network mediation, creative testing, MMPs, SKAdNetwork, ROAS, LTV modeling, AppLovin

Read moreCollapse

Site

RSS

Apple

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇩🇪 Germany - marketing
20/08/2026
#57
🇬🇧 Great Britain - marketing
19/08/2026
#56
🇬🇧 Great Britain - marketing
14/06/2026
#85
🇬🇧 Great Britain - marketing
13/06/2026
#44

Shared links between episodes and podcasts

Links found in episode descriptions and other podcasts that share them.

See all

https://www.linkedin.com/in/joshchandley/
2 shares
https://www.linkedin.com/in/jpayne/
1 share
https://www.linkedin.com/in/dansack/
1 share

https://www.cloudx.ai/
1 share

RSS feed quality and score

Technical evaluation of the podcast's RSS feed quality and structure.

See all

RSS feed quality

To improve

Score global : 59%

Publication history

Monthly episode publishing history over the past years.

Year

Latest published episodes

Recent episodes with titles, durations, and descriptions.

See all

AppLovin: Can Anyone Catch The Apex Predator?

Season 1 · Episode 4

Monday, June 8, 2026 • Duration 01:25:14

AppLovin is the apex predator of in-app ads, and it just keeps pulling away. 59% revenue growth, 90% incremental flow-through to EBITDA, and self-serve going global this month. So can anyone actually catch it?

Host Josh Chandley (WildCard Games) decodes AppLovin's Q1 and the entire competitive field with two seats you rarely get in one room: financial analyst Matthew Kanterman (Blue River Financial Group) on the numbers, and Vincent Février (ex-MoPub mediation, Tap Nation) on the demand and supply sides.

Chapters

00:00 AppLovin: The Apex Predator of In-App Ads
02:07 Insights on AppLovin
06:13 The Self-Serve Moment
16:24 The Impact on Gaming Advertisers
24:13 Strategic Shift to Consumer Apps
31:57 The Impact of Self-Serve on App Monetization
37:34 The Role of Targeting in Ad Monetization
38:15 AppLovin's New Social Media Venture
42:05 Unity's Strategic Shift Post-Iron Source
55:49 Meta's Potential Return to iOS
1:01:59 Winter is coming.
01:08:13 Google's Position
01:13:03 Ranking Network Competitors
01:16:00 CloudX: A New Player in the Market
01:20:18 Future Predictions

Read moreCollapse

Race For The Last Lever | Olivia Barnett, COO of Craftsman+, on AI Creative, Ad Networks

Wednesday, March 4, 2026 • Duration 01:17:17

Networks own targeting. They set the bids. Ad creative is the last input mobile gaming advertisers still control. Now Meta is generating ads with AI at scale, and AppLovin has over 100 advertisers in their network-generated creative pilot. The window for advertiser-led creative in user acquisition is closing fast.We decode whether advertiser-side tools can win this race with Olivia Barnett, COO of Craftsman+. Her company just launched an AI-powered partnership with AppMagic, ingesting thousands of playable ads weekly to train design recommendations and automate creative production. The bet: third-party creative tools can find signal the networks can't see, because networks optimize for auction yield, not differentiation.We break down the structural tension in mobile ad tech: when both sides train AI on the same winning patterns, does everything converge into optimized sameness? We get into why network-generated creative isn't actually free, how Craftsman+ went from 10 playables per designer per week to 40, and what happens when the algorithm doesn't just distribute your ad. It writes it.This is Episode 2 of The Signal. A podcast where mobile gaming operators decode the mechanisms behind user acquisition, monetization, and growth.--------------------------------------- Josh Chandley, President and COO, WildCard Games https://www.linkedin.com/in/joshchandley/ Olivia Barnett, COO, Craftsman+ https://www.linkedin.com/in/oliviacdbarnett/--------------------------------------- For inquiries: josh.thesignal@gmail.com

Read moreCollapse

Adjoe: Beating Meta on iOS | How Rewarded UA Survives Your Best Players

Tuesday, May 12, 2026 • Duration 01:14:09

Rewarded user acquisition has always carried a reputation problem: users show up for the rewards… then disappear. But adjoe's data says the opposite. That’s why they ranked #6 on AppsFlyer’s iOS Gaming Power Index. In this episode, Josh Chandley sits down with Thomas Yannopoulos, VP Revenue Americas, to explain how a rewarded platform beat Meta, one of the biggest networks in mobile on quality, not just volume.They break down how Adjoe transformed the traditional “offer wall” into a loyalty-powered acquisition engine by integrating with massive consumer ecosystems like Fetch, Payback, fintech apps, QSR loyalty programs, and potentially even airline rewards systems.

Thomas also explains why most companies still misunderstand gaming audiences, why rewarded acquisition behaves differently inside lifestyle apps, and how incentive structures can actually improve long-term retention instead of destroying it.If you work in mobile gaming, user acquisition, ad tech, monetization, loyalty products, fintech, or performance marketing — this conversation goes deep into one of the most misunderstood channels in mobile growth.Subscribe for more conversations on mobile gaming, ad monetization, growth systems, and the future of performance marketing.#mobilegaming #useracquisition #adtech #gamingindustry #performancemarketing #mobileapps #rewardedads #ua #loyaltyprograms #monetization

Read moreCollapse

CloudX: The New Neutral | Jim Payne & Dan Sack, the Founders of MAX, on What Comes Next

Season 1 · Episode 1

Tuesday, February 3, 2026 • Duration 01:13:23

The founding team of MoPub and MAX just raised $30M to build the next chapter of mobile monetization for the AI era. Their new approach starts from a simple premise: modern monetization systems should be operable by autonomous agents. We decode the thesis behind CloudX with Jim Payne and Dan Sack. Their new platform, a full programmatic stack for mobile, launches with Meta, Magnite, Liftoff, and more as partners. Sign Up Feb 4: https://www.cloudx.ai/

We break down the structural tension in mobile ad tech: the platform that routes demand also competes for every impression. Jim and Dan are betting that model has a ceiling. I'm calling their thesis "the new neutral." We get into the SDK economics that lock publishers in, why Meta gave input on CloudX's auction architecture, and whether neutral infrastructure can actually win against vertical integration.

This is Episode 1 of The Signal. A podcast where mobile gaming operators decode mechanisms, not journeys.

---------------------------------------

Josh Chandley, President and COO, WildCard Games

https://www.linkedin.com/in/joshchandley/

Jim Payne, CoFounder and CEO, CloudX

https://www.linkedin.com/in/jpayne/

Dan Sack, CoFounder and Business Lead, CloudX

https://www.linkedin.com/in/dansack/

---------------------------------------

For inquiries: josh.thesignal@gmail.com

Read moreCollapse

Mobile Signal – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Mobile Signal – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Shared links between episodes and podcasts

LinkedIn4

Other1

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

LinkedIn4

Other1