Masters of Storytelling – Details, episodes & analysis

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Masters of Storytelling

BRC Imagination Arts

Arts

Business

Frequency: 1 episode/36d. Total Eps: 32

BRC Imagination Arts presents Masters of Storytelling, a new podcast about the legendary people, ideas, and strategies that have redefined how we think about storytelling, across every medium: from books to the board room, film to physical spaces. Hosted by BRC's Director of Strategy, Maya Guice, each episode offers candid conversations with the world's greatest storytellers, illustrating each subject's unique point of view, atypical career trajectories, lessons in grit, and key insights into how each storyteller translates the principles of storytelling into their own creative practice and process.

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Apple Podcasts

🇬🇧 Great Britain - design
25/08/2026
#32
🇩🇪 Germany - design
25/08/2026
#48
🇫🇷 France - design
25/08/2026
#78
🇩🇪 Germany - design
24/08/2026
#41
🇺🇸 USA - design
24/08/2026
#68
🇫🇷 France - design
24/08/2026
#72
🇩🇪 Germany - design
23/08/2026
#30
🇺🇸 USA - design
23/08/2026
#94
🇫🇷 France - design
23/08/2026
#63
🇩🇪 Germany - design
22/08/2026
#17

Spotify

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RSS feed quality

Good

Score global : 73%

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Krista Berger: Play that Inspires Limitless Potential

Season 2 · Episode 4

Thursday, September 26, 2024 • Duration 49:30

If there's one thing kids do better than adults, it's play. As the playwright and political activist George Bernard Shaw once said, "We don't stop playing because we grow old; we grow old because we stop playing." Who needs Botox when you have Barbie dolls?

Speaking of Barbie... can you think of another brand that has evolved as much over the past 65 years? Barbie is unique in that, over those 65 years, she has transitioned from representing just one of us to representing all of us. Today, Barbie does more than just model; she's President. But today's episode isn't about Barbie. It's about leadership, legacy, and how one woman's personal passion for childhood and commitment to learning through play has enabled many of the world's most iconic toy brands—from American Girl to Polly Pocket, and of course, Barbie—to stay relevant and evolve with the times.

Krista Berger is the Senior Vice President of Barbie and the Global Head of Dolls at Mattel, where she leads Product and Brand Marketing for Mattel's Dolls category globally. Krista's career at Mattel began 16 years ago in the Dolls division, where she developed a strong foundation in intellectual property, licensor management, and commercial expertise across the Dolls portfolio and the U.S. Barbie business. When Mattel acquired Mega Brands in 2014, Krista was a key member of the integration team, spearheading the Mega strategic rebranding initiative, which led to increased distribution and impressive double-digit sales growth in the construction category. In 2017, Krista returned to the Barbie team, helping drive record-breaking performance with a 60% increase in the toy business. Notably, Krista's vision and leadership were instrumental in re-establishing Barbie as the #1 global doll property. Her contributions and dedication have earned her several industry recognitions, including the Ad Age 40 Under 40, Brand Innovators 40 Under 40, and the Women in Toys Wonder Women Award.

In this episode of Masters of Storytelling, Maya talks to Krista about the importance of play, localizing global brands, and the careful listening required to sustain a brand as iconic as Barbie.

For more information about Krista, visit: https://bit.ly/3MWhyLv

For more information on Mattel, visit: https://bit.ly/3zx2C3f

For more information about BRC Imagination Arts, visit: www.brcweb.com

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How to Shape a Legacy Part 1: A Call to Action

Season 2

Wednesday, August 28, 2024 • Duration 33:54

Legacy. It may seem like just a simple word, but it carries immense weight. It's the kind of term that makes you pause, take a deep breath, and ponder your lasting impact on others, your community, and the world at large. It can feel overwhelming, but don't worry—we're here to break it down!

Welcome to "How to Shape a Legacy," a new Masters of Storytelling miniseries, where we break down what legacy truly means and how you can create one that endures. In part one, Maya talks to one of BRC's very own master storytellers, Senior Writer Rich Procter. The two explore what legacy means, explore its facets, and discuss the unique role storytellers can play in crafting a legacy that matters.

To learn more about R Lee Procter's book, "Sugarball: A Novel of Negro League Baseball", visit:

https://bit.ly/3Z0VCWA

To learn more about BRC: www.brcweb.com

Special thanks to the sponsors of this miniseries, The World Experience Organization, a global institution dedicated to promoting the experience economy, improving the quality of experiences, and enhancing the opportunities for experiential creators worldwide. Learn more: www.worldxo.org

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Bonus: Bob Rogers and Deep Story

Season 1

Wednesday, January 25, 2023 • Duration 41:28

To follow up on her interview with Joe Rohde, former Disney Imagineer and experience architect of Virgin Galactic, Maya talks to Bob Rogers, the man who puts the 'B' 'R' in 'BRC'. Founder and chairman of BRC Imagination Arts, Bob is our Master of Storytelling.

Over the course of his 50+ year career, Bob has developed two patents, has won over 500 international awards for creative excellence with BRC, including two Academy Award nominations. In 2006, Bob was honored with this industry's highest honor, the Themed Entertainment Association's Award for Lifetime Achievement. He's been inducted into the IAAPA Hall of Fame and has served on the Board of Directors of the Academy of Motion Pictures, Arts and Sciences. Bob was also invited by NASA to help develop its master plan for the exploration of Mars and later awarded him the NASA Public Service Medal.

Writer, innovator, teacher, scholar…Bob has many things, but we tend to think of Bob as a magician. He's made a career making people smile, suspending our disbelief long enough to help us forget ourselves or maybe to find ourselves.

To learn more about Bob Rogers: www.bobrogers.com

To learn more about BRC: www.brcweb.com

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PART II — Joe Rohde: Exploration, Deep Research, & Narrative Placemaking

Season 1 · Episode 9

Friday, December 23, 2022 • Duration 44:03

Joe Rohde is an artist, explorer, and creative executive. Over the course of his 40 year career with the Walt Disney Company, Joe worked at Imagineering, the creative arm that designs and builds everything from cruise ships, theme parks, rides and attractions, hotels, and infrastructure systems for the company's theme parks and resorts. During his tenure, he oversaw several projects, including Disney's Animal Kingdom Park, Aulani, a Disney Resort and Spa, Expedition Everest, and Pandora, the world of Avatar.

Joe is now retired, but still takes on projects like his work a strategic adviser with Virgin Galactic, one of a handful of companies aiming to commercialize space travel. He joined the company in early 2021 as the first experience architect.

The astronaut Buzz Aldrin once said, "If we can see the horizon, we want to know what's beyond." As you'll hear, Joe is someone for whom travel has been transformational, driving his curiosity and desire to see, hear, smell, feel and taste the thing he wants to know. In this episode of Masters of Storytelling, Maya talks to Joe about narrative placemaking, deep research, and the public responsibility of the storyteller.

In an effort to keep each episode a reasonable length, we've split this interview into two parts. This is part two.

To follow Joe on Instagram, visit: bit.ly/3BVpZl3

For more infomation about BRC Imagination Arts, visit: www.brcweb.com

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PART I — Joe Rohde: Exploration, Deep Research, & Narrative Placemaking

Season 1 · Episode 8

Friday, December 23, 2022 • Duration 52:12

To follow Joe on Instagram, visit: bit.ly/3BVpZl3

For more infomation about BRC Imagination Arts, visit: www.brcweb.com

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Bonus: Bernard Semerdjian and Creating the Thing You Want to See

Season 1

Thursday, September 29, 2022 • Duration 36:10

In this bonus episode, Maya talks to Bernard Semerdjian, an incredible graphic designer, art director, experience designer, and mensch. The two sat down a couple of weeks ago to talk about Maya's interview with concept artist and art director Philip Boutté Jr., world building, and what it means to create the thing that you would like to see in the world.

For more information about Bernard: https://bit.ly/3RjkAcs
For more information about 11 Ravens: www.11ravens.com
For more information about BRC: https://bit.ly/3B4RDKB
Follow BRC on Instagram: https://bit.ly/3a9OJsu

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Phillip Boutté Jr.: Character Design, Costume Design, and the Permanence of Practice

Season 1 · Episode 7

Thursday, September 22, 2022 • Duration 50:11

Phillip Boutté Jr. is a concept artist within the costume designers guild. He's worked on a multitude of different blockbuster projects—films like Black Panther, Inception, Once Upon a time in Hollywood, Bohemian Rhapsody, Captain America, Hunger Games, The Greatest Showman—and as a production designer on musical tours and music videos for artists likeMadonna, Ariana Grande, The Black Keys, and Panic at the Disco.

Phil is also co-founder and CEO of 9B Collective, which he started with two friends, Michael Uwandi and Aldis Hodge. Their goal is to provide a shift in the entertainment landscape by working towards true inclusivity both in front of,and behind the camera. The collective includes artists working across multiple disciplines, from Feature Films, Animation, Television, Video Games, XR, Graphic Design, and more.

In this episode of Masters of Storytelling, Maya talks to Phil about costume and character design, the permanence of practice, and how his experience as a child actor influenced his purpose today. As you'll hear, Phil's someone who experienced a problem, saw the possibility, and rather than sit comfortably as pawn, he's a become player, unafraid to effect change when everyone else said they didn't know how to.

For more information about Phillip Boutté Jr., visit: www.artstation.com/phillipbouttejr

For more information about 9B Collective, visit: www.9bcollective.com

For more infomation about BRC Imagination Arts, visit: www.brcweb.com

Bonus: Brad Shelton and Pulling Inspiration from Various Mediums

Season 1

Wednesday, August 3, 2022 • Duration 27:06

In episode in five Maya interview Abigail Rosen Holmes, a lighting and production designer for concerts, special events, and installations. She's worked artists like Phish, The Cure, Janet Jackson, The Cure, CHER; for companies like Disney, Nordstrom; and on projects the span from the High Roller Observation Wheel at Caesar's in Vegas to Pink Floyd's 'The Wall,' which was performed live at the site of the Berlin Wall shortly after it had been torn down.

To follow up on this conversation, Maya speaks with Brad Shelton, Vice President and Creative Director at BRC and the man behind many of BRC's music focused projects. A fellow ex-theater kid turned theater-adult, he's a storyteller, writer, and director who's overseen the development of entire entertainment resorts and guest experiences around the world that span music, sports, entertainment, space, and everything in between.

For more information about Brad: https://bit.ly/3zwESIi
For more information about BRC: https://bit.ly/3B4RDKB
Follow BRC on Instagram: https://bit.ly/3a9OJsu

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Abigail Rosen Holmes: Storytelling with Light & Media

Season 1 · Episode 6

Wednesday, July 20, 2022 • Duration 52:27

Abigail Rosen Holmes is a lighting, video and production designer who's worked on live concerts, special events, and installations for artists like Phish, The Cure, Janet Jackson, The Cure, Cher; for companies like Disney and Nordtrom; and on projects the span from the High Roller Observation Wheel at Caesar's in Vegas to Pink Floyd's 'The Wall,' which was performed live at the site of the Berlin Wall only eight months after it had been torn down.

A D.C. native and graduate of Brown University, Abigail spent years touring the US and Europe with some of the world's biggest music acts before spending six years as a Disney Imagineer. Her unique and varied background lend to her habit of leaning into otherwise unfamiliar mediums, platforms, and tools. This has contributed to a depth of experience that is fundamental to who she is today.

In this episode of Masters of Storytelling, Maya talks to Abigail about her experience as a roadie, the power of abstraction in lighting and media design, and the magnificent things that happen when you just say 'yes.'

For more information about Abigail and NYXdesign, visit: www.nyxdesign.com

For more infomation about BRC Imagination Arts, visit: www.brcweb.com

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Bonus: Cara Pico and Building Design Teams

Season 1

Wednesday, June 8, 2022 • Duration 23:42

In Maya's interview with Chris Do, an Emmy award-winning designer and director, the two discuss business storytelling, brand strategy, finding your purpose, and the importance of doing what you love.

To follow up on this conversation, Maya spoke to Cara Pico, BRC's Design Studio Director. She leads all of BRC's casting and recruitment, studio operations, and supports practically every department at BRC from project development to marketing, finance to design and production.

For more information about BRC: https://bit.ly/3B4RDKB

Follow BRC on Instagram: https://bit.ly/3a9OJsu

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Masters of Storytelling – Details, episodes & analysis

Podcast details

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Apple Podcasts

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Masters of Storytelling – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

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RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

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