Explore every episode of the podcast Marketing in Progress
| Title | Pub. Date | Duration | |
|---|---|---|---|
| How AI is reshaping B2B marketing — without losing the human side | 20 Oct 2026 | 00:29:29 | |
AI is changing B2B marketing faster than many teams expected. But adopting more tools isn’t the same as building a smarter marketing organization. In this episode of Marketing in Progress, Gayle Kalvert talks with Ray Wizbowski, Chief Marketing Officer at ECI Software Solutions, about how AI is reshaping go-to-market strategy, marketing teams, and the way businesses drive growth. Ray shares why AI works best when it builds on industry expertise, solves a clearly defined problem, and has the right data behind it. He also explains why people and process need to come before technology—and why the ultimate goal of AI should be to give people more time for the work only humans can do. In This Episode You'll Learn:
Highlights: 00:00 — How AI has moved beyond content creation to help identify market signals and reshape go-to-market strategy. 05:03 — How AI is changing the skills and mindset marketing leaders need on their teams. 08:34 — Why industry expertise is essential to training AI to understand customers, markets, and their language. 10:45 — Why teams should identify the problem they need to solve and assess their data before adding AI. 13:15 — How Ray evaluates AI tools through trials and tests rather than relying on vendor promises. 27:11 — How AI can reduce administrative work so people can focus on relationships, customer conversations, and closing business. Resources Mentioned: Guest: Ray Wizbowski, Chief Marketing Officer at ECI Software Solutions Host: Gayle Kalvert Visit the Marketing in Progress Website: Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: AI can amplify your content—But it can't replace strategy | 13 Oct 2026 | 00:04:02 | |
AI can create content faster. But faster doesn't always mean better. In this episode of The Shortcut, Gayle Kalvert and Kristin Allaben unpack the difference between content strategy and content creation—and why getting the strategy right has to come first. AI will amplify whatever you give it. If you hand it a strong idea? Great. But if you give it a bad one? It just gets worse faster. In This Episode You'll Learn:
Highlights: 00:41 — Kristin breaks down what content strategy really means and why every asset should ladder back to a consistent message. 01:29 — Why testing different messaging angles helps marketers understand what actually resonates. 01:53 — Kristin explains why AI can amplify great content—but you still need strategic thinking and a human editor. Resources Mentioned: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s Website: www.gaylekalvert.com Kristin’s LinkedIn: https://www.linkedin.com/in/kristinallaben/ Visit the Marketing in Progress Website: Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| How to Turn Bold Ideas into Real Results | 06 Oct 2026 | 00:25:47 | |
What happens when a B2B marketing team decides to take a “bonkers” idea seriously? In this episode of Marketing in Progress, Gayle Kalvert talks with Keelia Estrada Moeller, Marketing Content Specialist at Broadcom Software’s Mainframe Division, about the creative thinking behind Big Iron Bits—a mockumentary series that brought humor, relatability, and real industry challenges into B2B marketing. Keelia shares how the team turned an unconventional idea into a full campaign, how they brought SMEs and leadership into the process, why the series was designed as an awareness and engagement play rather than a sales tool, and what the campaign’s results taught the team about creating B2B content people actually want to watch. Because sometimes the idea that feels a little too bold is the one worth pursuing. In This Episode You'll Learn:
Highlights: 00:00 — No B2B idea is too bold 01:31 — How Big Iron Bits brought mainframe marketing to life 08:43 — Bring SMEs into the initial brainstorm 13:13 — Awareness and engagement over lead generation 16:23 — 94M impressions and 57M video views 21:15 — Lean into the crazy and find your differentiator Resources Mentioned: Guest: Keelia Estrada Moeller Host: Gayle Kalvert Visit the Marketing in Progress Website: Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| Focus, Systems & AI: How Marketers Can Grow Without Doing Everything | 29 Sep 2026 | 00:18:06 | |
What drives growth when marketers are dealing with limited resources, more channels, and an overwhelming number of AI tools? For Cahill Camden, the answer starts with focus. In this episode of Marketing in Progress, Cahill shares lessons from his experience as a CMO in high-growth crypto and fintech companies and how those lessons still apply in today’s AI-driven marketing environment. We talk about choosing one or two channels, systematizing repetitive work, making an impact with small teams, learning through communities, and using AI and automation without letting technology dictate the strategy. Because sometimes the challenge isn’t figuring out what else to do. It’s deciding what deserves your focus. In This Episode You'll Learn:
Highlights: 04:50 — Focus before you systematize Guest: Cahill Camden LinkedIn: https://www.linkedin.com/in/cahillcamden/ Host: Gayle Kalvert LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| Experiential Marketing: Good Vibes, Real ROI | 22 Sep 2026 | 00:29:32 | |
Experiential marketing can create memorable moments, but how do you ensure those moments actually drive business results? In this episode of Marketing in Progress, Gayle Kalvert talks with Sam Eitzen, CEO & Co-Founder of SnapBar, about what makes experiential marketing work, how to measure it, and why the best event experiences start with understanding your audience and your business goals. From a veterinary conference activation that engaged roughly 9,000 of 12,000 attendees to the importance of connecting events to sales and longer-term campaigns, Sam shares practical lessons on creating experiences that people remember, and that marketers can actually measure. In This Episode You'll Learn:
Highlights: 00:00 — Why experiential marketing is more memorable Resources Mentioned: Sam Eitzen Gayle Kalvert: Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Fix: Episode 2 - Stop Treating Events Like One-Offs | 15 Sep 2026 | 00:15:02 | |
Your event is one day. Your campaign shouldn’t be. In Episode 2 of Marketing in Progress: The Fix, Gayle Kalvert and Kristin Allaben unpack why marketers need to stop treating events as one-off moments and start treating them as campaigns. From setting the right goals and aligning sales and marketing to planning content before, during, and after the event—and measuring what actually matters—this episode gives you one practical fix for getting more ROI from your event investment. In This Episode You'll Learn:
Highlights: 00:00 — The problem with treating events as one-offs Resources Mentioned: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s Website: www.gaylekalvert.com Kristin’s LinkedIn: https://www.linkedin.com/in/kristinallaben/ Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Build your personal board of directors | 08 Sep 2026 | 00:05:18 | |
Entrepreneurship can look glamorous online, but the reality comes with incredible highs, difficult valleys, and plenty of outside opinions. In this mini episode, Brianna Doe shares why having a clear “why” matters—and why the people and content you surround yourself with can shape how you navigate the journey. She introduces the idea of building a “personal board of directors”: a trusted group of people who will support you, challenge you, call you out, and help you grow. Because not every opinion deserves your attention. The key is knowing whose voices you should actually listen to. In This Episode You'll Learn:
Highlights: 01:11 — Brianna talks about the reality of entrepreneurship, from incredible highs to some of the lowest valleys, and why you need to know what you're building toward. 03:45 — Brianna explains her “does this person pay my bills?” test for deciding whose opinions deserve your attention. 04:03 — Brianna introduces the idea of a “personal board of directors”—trusted people who support you, challenge you, and help you grow. Resources Mentioned: Brianna Doe’s LinkedIn: https://www.linkedin.com/in/brianna-doe/ Gayle Kalvert’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s Website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Fix: Episode 1 - How Do You Cut Through the Noise? | 01 Sep 2026 | 00:23:47 | |
Pretty good isn't going to cut through in 2026. In the first episode of The Fix, Gayle Kalvert and Kristin Allaben break down how B2B marketers can cut through the noise without overhauling their entire marketing strategy. They cover what it takes to create content that gets attention, show up in AI-powered search, and build messaging that actually resonates with the humans behind the buyer. The takeaway? You don't need to fix everything. You just need to fix the right thing. In This Episode You'll Learn:
Highlights: 01:10 — Take risks with your B2B content Resources Mentioned: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s Website: www.gaylekalvert.com Kristin’s LinkedIn: https://www.linkedin.com/in/kristinallaben/ Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Why 15+ touches beat one perfect email | 26 Aug 2026 | 00:02:18 | |
Most sales outreach doesn't convert after one or two touches. In this mini episode, Andre Lachlan shares why it can take 15+ touches before a prospect responds—and why persistence only works when you're actually building a relationship, not just sending more messages. The goal isn't to chase. It's to stay relevant, helpful, and top of mind until the timing is right. This is Marketing in Progress: The Shortcut—giving you one practical insight you can put to work today. In This Episode You'll Learn:
Highlights: 00:51 — Andre explains why sales teams may need 15+ touches before getting a response—and how BDRs use longer sequences. 01:20 — Why automation can help, but personalization and relationship-building still matter. 01:41 — Gayle shares how consistent outreach can make someone familiar to you—even when you've never responded. Resources Mentioned: Andre’s LinkedIn: https://www.linkedin.com/in/andrelachlan/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Build your brand before you need it | 19 Aug 2026 | 00:05:37 | |
What gets someone hired as a CMO? It's not just experience. It's not just results. According to executive recruiter Kate Bullis, the marketing leaders who stand out have built a reputation beyond the companies they've worked for. They've developed a personal brand rooted in how they show up, how they lead, and how others describe working with them. This is Marketing in Progress: The Shortcut—giving you one practical insight you can put to work today. In This Episode You'll Learn:
Highlights: 01:28 — Why the best CMOs intentionally build their personal brand through community. 02:27 — The five-person exercise that reveals how others truly see your leadership. 03:55 — Why hearing your story through someone else's words can transform how you position yourself. Resources Mentioned: Kate Bullis LinkedIn: https://www.linkedin.com/in/katebullis/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's Website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Why sales and marketing struggle to align | 14 Aug 2026 | 00:05:55 | |
In this Marketing in Progress: The Shortcut episode, Kristin Allaben sits down with Gayle Kalvert to unpack why sales and marketing alignment remains one of the biggest challenges in B2B organizations. From structural barriers to simple ways leaders can foster collaboration, this conversation offers practical advice you can apply immediately. This is Marketing in Progress: The Shortcut—a quick, hyper-focused insight you can put to work today. In This Episode You'll Learn:
Highlights: (00:43) The structural reasons sales and marketing become misaligned. (04:02) Actionable ways leaders can encourage stronger sales and marketing collaboration. (05:41) Why QBRs and sales kickoffs offer a window into sales culture and alignment. Resources Mentioned: Kristin Allaben's LinkedIn: https://www.linkedin.com/in/kristinallaben/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: AI won't replace marketers. Marketers using AI will. | 12 Aug 2026 | 00:06:39 | |
AI is changing the marketing industry faster than any technology before it, but it's not replacing marketers. It's changing how they work. In this episode of Marketing in Progress: The Shortcut, Heidi Malden, Head of Americas Marketing at Pigment, explains why AI should be viewed as a competitive advantage, how marketers can reinvest time and budget into higher-value work, and why brand awareness is becoming every marketer's responsibility. This is Marketing in Progress: The Shortcut—giving you one practical insight you can put to work today. In This Episode You'll Learn:
Highlights: (01:24) Why AI won't replace marketers—but marketers using AI will replace those who don't. (03:44) Why brand awareness is now every marketer's responsibility and how GEO is changing search. (05:08) How AI enables true one-to-one personalization without adding hours of manual work. Resources Mentioned: Heidi Malden's LinkedIn: https://www.linkedin.com/in/heidimalden/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's Website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: How to build real sales-marketing alignment | 10 Aug 2026 | 00:04:09 | |
Marketing and sales can't succeed in silos. Jenn Parrino and Candice Wright share how consistent sales alignment transformed marketing from a guessing game into a strategic partnership, leading to better insights, stronger content, and more meaningful pipeline conversations. This is Marketing in Progress: The Shortcut. A quick, hyper-focused insight you can put to work today. In This Episode You'll Learn:
Highlights: (00:30) Why marketing cannot be successful in a vacuum (01:11) Aligning marketing goals with sales goals to create buy-in (02:15) Turning sales conversations into actionable marketing insights Resources Mentioned: Jenn Parrino's LinkedIn: https://www.linkedin.com/in/jennparrino/ Candice Wright's LinkedIn: https://www.linkedin.com/in/candice-m-wright/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: The 5-person test for brand alignment | 07 Aug 2026 | 00:04:10 | |
If five people in your company give five different answers to the question, "What does the company do?" you don't have a marketing problem—you have a messaging problem. Kate Hamilton, narrative-driven strategic marketer, shares a simple internal test that can quickly reveal whether your company is aligned around its value proposition and story. This is Marketing in Progress: The Shortcut. A quick, hyper-focused insight you can put to work today. In This Episode You'll Learn: • How to identify early signs that your messaging is breaking down. • Why asking five employees the same question can reveal alignment issues. • How leadership teams can use a simple messaging audit before investing in a larger brand initiative. Highlights: (00:36) The five-person messaging test (02:23) How to quickly assess whether your company needs messaging work (03:15) Using messaging alignment to gain leadership buy-in Resources Mentioned: Kate’s LinkedIn: https://www.linkedin.com/in/katemhamilton/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Break up with that campaign | 05 Aug 2026 | 00:04:06 | |
In this episode of Marketing in Progress: The Shortcut, Gayle Kalvert sits down with Cari Jaquet, a full-stack B2B marketing leader with over 20 years of experience building category-defining cybersecurity and data companies. Cari shares why marketers need to let go of ego, stop saying "no" to sales, and build a culture where teams are constantly asking what to start, stop, and continue. This is Marketing in Progress: The Shortcut—a quick, hyper-focused insight you can put to work today. In This Episode You'll Learn:
Highlights: (00:48) Why marketers need to stop saying "no" to sales and start solving business problems together. (01:33) Put your ego aside, know when to walk away from campaigns that aren't resonating. (02:51) How the "start, stop, continue" mindset creates a culture of continuous improvement. Resources Mentioned: Cari Jaquet's LinkedIn: https://www.linkedin.com/in/carijaquet/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: “How-To” Content Is Dead | 03 Aug 2026 | 00:05:42 | |
Most companies are creating content that AI can generate in seconds. Market leaders are creating content that AI can't. David Newman, CSP, Certified Speaking Professional, keynote speaker, and author of Market Eminence, shares the three content pillars that help leaders stand out, build authority, and capture attention in an increasingly crowded market. This is Marketing in Progress: The shortcut giving you a quick, hyper-focused insight you can put to work today. In This Episode You'll Learn: • Why "how-to" content is becoming a commodity in the age of AI. • How teaching people how to think creates stronger market authority. • Why belief-shifting content helps differentiate your brand and challenge industry assumptions. • How to prepare your audience for future opportunities, risks, and industry disruption. Highlights: (00:00) Market eminence means no middle ground (00:49) Why the era of "how-to" content is over (03:59) Turning future trends into competitive advantage Resources Mentioned: David's LinkedIn:https://www.linkedin.com/in/davidjnewman/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's Website: www.gaylekalvert.com Get David's book, Market Eminence, and learn how to become the most recognized and trusted expert in your field. Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: Don't spend more. Spend smarter on event ROI. | 29 Jul 2026 | 00:02:52 | |
Your event budget isn't the problem. How you spend it might be. In this episode of Marketing in Progress: The Shortcut, Stephanie Worthington, Head of Events and Field Marketing at Upstart, shares practical ways marketing leaders can improve event ROI without asking for a bigger budget. From re-evaluating low-performing events to prioritizing pre-scheduled meetings and measuring what actually matters, these are tactics every event marketer can put into practice. This is Marketing in Progress: The Shortcut. A quick, hyper-focused insight you can put to work today. In This Episode You'll Learn:
Highlights: (00:28) Cut back on low-ROI events instead of automatically increasing your budget. (00:57) Why scheduling meetings before the event is critical to event success. (02:05) Track the right metrics to justify future event investments and improve ROI. Resources Mentioned: Stephanie Worthington's LinkedIn: https://www.linkedin.com/in/stephanieworthington/ Gayle's LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle's website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Shortcut: The 3 things that actually work in partner marketing | 27 Jul 2026 | 00:04:12 | |
When partner marketing works, it scales your brand faster than any single campaign could. Lucy Greenaway, Global Channel Marketing Director at XM Cyber and CRN Women and Diversity in Channel Awards finalist, shares the three non-negotiable tactics every partner marketer needs in their playbook. This is Marketing in Progress: The shortcut giving you a quick, hyper-focused insight you can put to work today. In This Episode You'll Learn: • Why a joint value proposition is the foundation of every successful partner campaign. • How to create always-on enablement content that partners actually use. • Why nailing follow-up before committing to an activity is the biggest ROI lever. Highlights: (00:00) The three things that work in partner marketing (01:30) Always-on enablement vs. the 500-page newsletter (02:45) Follow-up as the overlooked step (03:15) Consistency beats flash every time Resources: Lucy’s LinkedIn: https://www.linkedin.com/in/lucy-greenaway-963253126/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com Visit the Marketing in Progress Website: https://www.creocollective.io/marketinginprogress-podcast Explore every episode, discover practical marketing insights, and access resources designed to help B2B marketers drive real business impact. | |||
| The Best CMOs Don't Have All The Answers. They Ask Better Questions. | 22 Jul 2026 | 00:20:52 | |
Marketing leaders are expected to deliver growth, align with sales, lead high-performing teams, and adapt to constant change. But where do you start? In this episode of Marketing in Progress, Gayle Kalvert sits down with Michelle Randall, CMO at Onspring, to discuss the leadership habits, customer-first mindset, and practical strategies that have shaped her career—and why the best marketing leaders spend more time listening, and asking questions, than talking. In This Episode You'll Learn:
Highlights:
Resources Mentioned:
🎧 Enjoyed the conversation? Follow Marketing in Progress on Apple Podcasts, Spotify, and YouTube for more practical conversations with today's marketing leaders. Join the discussion and stay connected by following us on LinkedIn, and share this episode with someone who'd benefit from it. | |||
| Inside the CMO hiring process with Kate Bullis | 20 May 2026 | 00:20:42 | |
The CMO hiring process has changed.
Kate Bullis, Global Marketing Practice Leader and Managing Director at ZRG Partners, shares what boards, CEOs, and recruiters are looking for in modern marketing leaders — and why many highly experienced candidates still struggle to stand out. In this episode, you'll learn:
Highlights:
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| Proving Event ROI with Stephanie Worthington | 13 May 2026 | 00:25:13 | |
Your events aren’t failing. They’re just being evaluated the wrong way. Stephanie Worthington, Head of Events and Field Marketing at Upstart, has spent 30+ years turning trade shows into revenue drivers, not money pits. She breaks down the framework that actually makes an event program work – from how to decide which shows are worth the spend to why traditional ROI metrics miss the real impact. If your events look “fine” on paper but still feel hard to justify, this is the conversation you’ve been missing.
Highlights: Resources: | |||
| Marketing in Progress | The Conversations B2B Marketers Actually Need | 06 May 2026 | 00:00:44 | |
B2B marketers are asked to do the impossible every single day. Be data-driven, but not too data-driven. Build pipeline, but also build brand. Prove ROI on a broken attribution model. Never miss a trend. Never need more headcount. And whatever you do — don't let them see you scrambling. We see you. And we made something for you. Marketing in Progress is a podcast where B2B marketers talk to B2B marketers — honestly, specifically, and without the polished-conference-talk version of the truth. Real practitioners. Real problems. Real conversations. New episodes dropping now. Link in comments. | |||
| Selling AI to the skeptics with Heidi Malden | 29 Apr 2026 | 00:22:50 | |
Heidi Malden, Head of Americas Marketing at Pigment, gets real about what it takes to market an AI-driven company when your buyers are at very different stages of adoption. Heidi shares how she's building pipeline, stretching budgets, and keeping up with a market that changes every single month. In this episode, you'll learn:
Highlights: Resources: | |||
| Why most AI outreach falls flat with Tal Peretz | 22 Apr 2026 | 00:20:04 | |
Tal Peretz, Co-Founder & CEO of Onfire AI, shares why generic AI outreach is failing marketers and what a smarter, data-first GTM strategy looks like. Tal breaks down the myths around AI adoption and how contextual intelligence is becoming the real differentiator in B2B. In this episode, you'll learn:
Highlights: Resources: | |||
| Fail fast and pivot faster in marketing with Cari Jaquet | 15 Apr 2026 | 00:21:06 | |
Marketing is always evolving, and staying ahead means embracing change. Cari Jaquet, CMO of P0 Security, shares her insights on how marketers can stop playing catch-up by constantly experimenting, adopting new technologies, and making data-driven decisions. She discusses how to pivot quickly and adapt your strategies to the market’s ever-changing demands. In this episode, you’ll learn:
Highlights: (00:00) Meet Cari Jaquet (01:43) The evolving role of a CMO today (02:48) How to embrace AI without fear (08:49) Why your content strategy must account for AI-aided search (13:19) Marketing as a revenue and pipeline driver (15:02) When to break up with a campaign (17:05) The case for failing fast and failing often Resources: Cari’s LinkedIn: https://www.linkedin.com/in/cari-jaquet Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| How to connect marketing efforts directly to revenue growth with Jenn Parrino and Candice Wright | 08 Apr 2026 | 00:22:31 | |
Successful marketing happens when you stop doing random things and start being intentional about what you do and when you do it. Jenn Parrino and Candice Wright have learned that more campaigns, more channels, and more personalization don’t lead to more closed deals. As marketing leaders at Glia, they’ve refined their approach to focus on the activities that truly drive results. Jenn and Candice share how to prioritize the right initiatives, align marketing efforts with sales, and build a pipeline that delivers measurable revenue.
Highlights: (00:00) Meet Jenn Parrino and Candice Wright (02:17) Why less is more in marketing (06:30) Targeting your ICP (08:10) Stop over-personalization (11:00) How to work with your sales team (18:43) Marketing metrics that matter Resources: Jenn’s LinkedIn: https://www.linkedin.com/in/jennparrino/ Candice’s LinkedIn: https://www.linkedin.com/in/candice-m-wright/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Become impossible to ignore: Market eminence with David Newman | 01 Apr 2026 | 00:37:41 | |
Founders, CEOs, and marketers often wrestle with this question: Should the brand have a face? David Newman says yes, absolutely. As a renowned keynote speaker, author of Market Eminence, and host of the Selling Show podcast, David has years of experience helping CEOs and founders establish and build their brands. He shares the three essential pillars of Market Eminence and explains how visibility, resonance, and brand preference can help you stand out in a sea of AI-generated content. Tune in and learn how to amplify your market presence without relying on gimmicks or buzzwords. In this episode, you’ll learn:
Highlights: (00:00) Meet David Newman Resources: | |||
| The habits of high-performing product marketers with David Bruce | 18 Mar 2026 | 00:19:07 | |
Product marketers sit at the center of the chaos, where product, sales, and strategy collide. In this episode, Gayle Kalvert and Kristin Allaben talk with David Bruce, a veteran product marketer who’s worked inside massive organizations like IBM and Broadcom Mainframe Software. David talks about the skills that make a product marketer effective. He shares insights on collaborating with other teams in your organization, why you need more than just marketing skills to further your career, and why focusing on the customer leads to success across the company. In this episode, you’ll learn:
Highlights: (00:00) Meet David Bruce (01:48) Marketing in small orgs vs large orgs (06:13) How to keep teams aligned on strategy (09:10) A brief history of marketing (11:26) Becoming a product expert and a better marketer (15:46) Why product marketing is one of the coolest jobs Resources: David’s LinkedIn: https://www.linkedin.com/in/davidwbruce/ Kristin’s LinkedIn: https://www.linkedin.com/in/kristinallaben/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com | |||
| Why your brand’s story isn’t working (and how to fix it) with Kate Hamilton | 04 Mar 2026 | 00:34:55 | |
Resources: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Creo Collective’s LinkedIn: https://www.linkedin.com/company/creo-collective/ Creo Collective’s website: https://www.creocollective.io/ Gayle’s website: www.gaylekalvert.com/ Kate’s LinkedIn: http://www.linkedin.com/in/katemhamilton/ Kate’s website: https://katemhamilton.com/ Kate’s email: kate@katemhamilton.com | |||
| Giving yourself grace in a world of anxiety with Ashley Mitchell | 25 Feb 2026 | 00:34:03 | |
It’s easy to be overwhelmed as you juggle career, family, and your overall health. But Ashley Mitchell asks: “What if it all works out?” Ashley runs Guided Reflections Therapy Practice and is the author of the self-help book What If It All Works Out?. She’s a mental health professional with over 10 years of experience. Having worked with clients who battled anxiety, and navigating anxiety herself, she’s learned that taking care of basic needs, such as sleep and nutrition, goes a long way. In this episode, Ashley encourages everyone to give ourselves grace when faced with challenges, communicate openly about what we need to manage anxiety, and form genuine connections in a busy world. In this episode, you’ll learn:
Highlights: (00:00) Meet Ashley Mitchell (05:43) The difference between nervousness, stress, and anxiety (13:01) Giving yourself grace (17:13) Navigating anxiety in different relationships (20:38) Tips for improving the quality of sleep (25:08) Making small shifts for healthier habits (28:35) The importance of having quiet moments (32:10) Why kids and adults need to put down their phones Resources: Ashley’s LinkedIn: https://www.linkedin.com/in/ashley-mitchell-lpc-bcn-ncc-88049161/ Guided Reflections Therapy Practice: https://www.guidedtherapyva.com/ Get Ashley’s book on Amazon: https://www.amazon.com/What-All-Works-Out-Transforming/dp/B0FVWF9X1H Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Aligning sales and marketing for real success with Gayle Kalvert | 18 Feb 2026 | 00:29:54 | |
When sales and marketing work towards the same goals, they bring success to the organization. But often, stereotypes and impostor syndrome get in the way of real alignment.
In this episode, you’ll learn:
Highlights: (00:00) Meet Gayle Kalvert (03:18) What keeps marketers and sellers from working together (06:38) How marketing teams can impact sales outcomes (11:42) Creating sales-marketing alignment (13:53) Overcoming impostor syndrome at work (16:11) Sales and marketing stereotypes and how to deal with them (21:10) Building relationships beyond the office Resources: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Kristin’s LinkedIn: https://www.linkedin.com/in/kristinallaben/ Creo Collective’s LinkedIn: https://www.linkedin.com/company/creo-collective/ Creo Collective’s website: https://www.creocollective.io/ Marketing in Progress’ LinkedIn: https://www.linkedin.com/company/marketinginprogress/ Gayle’s website: www.gaylekalvert.com | |||
| Stop glamorizing busy, start living joyfully with Kate Volman | 11 Feb 2026 | 00:37:53 | |
Kate Volman isn’t trying to overhaul your life. But she will challenge the way you think about joy. In this episode, Kate talks about something high achievers tend to ignore: doing things just for the hell of it. Not because it makes you money. Not because it’ll get you promoted. But because you used to love it, before life got in the way. Kate is the CEO of Floyd Consulting and the author of Do What You Love. Outside of her day job, she’s a poet and a podcast host. She’s intentionally built a life that makes room for creativity and joy without sacrificing professional success.
Highlights: (00:00) Meet Kate Volman (02:25) Why high achievers struggle to feel fulfilled (05:24) Incorporating joy into daily life (10:46) Trust the creative process (13:35) Embracing imperfection and fun (19:02) How to stop saying yes to everything (22:07) Creating a personal strategic plan for your dreams (28:13) Clarity and accountability through coaching Resources: Kate’s LinkedIn: https://www.linkedin.com/in/katevolman/ Kate’s website: https://katevolman.com/ The Dream Manager program: https://www.thedreammanager.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| 3 ways to drive real results through partner marketing with Lucy Greenaway | 04 Feb 2026 | 00:25:28 | |
Partner marketing gets a bad rap. But with the right funding and support from leadership, it can be the secret weapon for scaling your brand and unlocking revenue fast. In this episode, Lucy Greenaway, Global Channel Marketing Director at XM Cyber, walks us through the real but overlooked value of partner marketing. She discusses what most people don’t know about partner marketing, why events aren’t enough to drive partner programs, and the three things partner marketers should do to get results. In this episode, you’ll learn:
Highlights: (00:00) Meet Lucy Greenaway (02:11) The biggest misconception about partner marketing (04:27) How to create successful partnerships (06:04) The profile of an ideal partner marketer (10:07) Why events can’t replace sales enablement and cohesive campaigns (11:34) Partner marketing isn’t just a support function (13:18) The three things that make partner marketing effective (17:47) Being the only woman in the room (21:03) The key to success in channel and partner marketing Resources: Lucy’s LinkedIn: https://www.linkedin.com/in/lucy-greenaway-963253126/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com | |||
| It’s never too late to learn about your finances with Vicki Hall | 05 Nov 2025 | 00:37:07 | |
Vicki Hall went from WNBA athlete to financial advisor at C.H. Douglas & Gray Wealth Management. Not the most obvious pivot, but when your family gets financially wrecked by bad advice, you learn fast. As an advisor, Vicki works with successful, high-earning women who are still freaked out about money. She’s on a mission to make sure no woman ends up broke, blindsided, or stuck in a relationship because she can’t afford to leave. In this episode, she talks about all things finance that women wish they learned in school but didn’t. In this episode, you’ll learn:
Highlights: (00:00) Meet Vicki Hall (02:20) The “investment” that wrecked her family’s finances (05:00) Questions to ask before choosing a financial advisor (07:58) Three steps to get control of your money (13:18) How to build a realistic budget (15:57) Financial red flags to spot in your relationship (23:50) The risks of being a stay-at-home parent (28:16) Tips for people with unpredictable income (31:33) Vicki’s biggest money lesson at 19 Resources: Vicki’s financial advisor profile: https://chdouglas.com/team-member/vicki-hall/ Vicki’s LinkedIn: https://www.linkedin.com/in/vicki-hall-72210831/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Real talk on grief, ambition, and betting on yourself with Shali Reed | 29 Oct 2025 | 00:27:14 | |
There are certain moments in life that change the course of everything. For Shali Reed, a personal tragedy forced her to re-evaluate what mattered most. She walked away from a high-paying tech career to bet on herself, her family, and the business she runs with her husband. In this episode, Shali shares what it’s like to build The Reeder while raising two toddlers, balancing marriage and work simultaneously, and finding purpose and identity outside of motherhood. In this episode, you’ll learn:
Highlights: (00:00) Meet Shali Reed (02:11) Losing a child and re-evaluating priorities (05:23) Starting a business with your spouse (12:18) How to be fully present as a parent and entrepreneur (17:56) Rediscovering identity beyond motherhood (21:32) Owning your voice to empower others Resources: Shali’s LinkedIn: https://www.linkedin.com/in/shali-reed/ Shali’s TikTok: https://www.tiktok.com/@shalireed Shali’s Instagram: https://www.instagram.com/shalireed/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| What sales teams really want from marketing with Andre Lachlan | 22 Oct 2025 | 00:38:17 | |
Selling is a team sport, and sales and marketing teams are the star players. When they align on their revenue goals, the whole company wins. In this episode, Andre Lachlan, Sales Director at Splunk, discusses the value of collaboration between B2B sellers and marketers. He shares practical ways for teams to break down their silos, support each other’s goals, and work together to drive effective campaigns with a human touch. In this episode, you’ll learn:
Highlights: (00:00) Meet Andre Lachlan (02:24) How sales and marketing can align in any org structure (07:03) Better cross-functional collaboration (11:11) Planning small but strategic events (17:32) Why the real work happens before and after the event (21:47) Connect with your buyers even when they don’t respond (25:07) Where AI makes an impact on the sales workflow (30:19) Unconventional sales tactics to try (35:56) Key qualities of a good salesperson Resources: Andre’s LinkedIn: https://www.linkedin.com/in/andrelachlan/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com | |||
| The secret to looking expensive on a budget with Julie Alexandria | 15 Oct 2025 | 00:47:55 | |
Julie Alexandria has been a Broadway performer, a sideline sports reporter, a TV host, and now the founder of her own jewelry business. She’s lived many lives, but one thing has stayed the same: she’s always trusted her gut. In this episode, Julie gets real about stepping away from her career, what happened when her agent dropped her, and how she turned her love of jewelry into a thriving business. She shares how she made herself memorable on a budget and how the right outfit can build real confidence. In this episode, you’ll learn:
(00:00) Meet Julie Alexandria (01:13) Theater roots and the pressure to perform (04:05) Dropping out of college to chase Broadway (06:04) Pivoting to sports TV when acting dried up (09:08) Red carpets, celebrity interviews, and burnout (14:55) Motherhood, career sacrifices, and losing her agent (21:16) Starting a jewelry business with $500 and no plan (30:10) How to look expensive on a budget (40:57) Designing jewelry for confidence and reinvention Resources: Julie’s LinkedIn: https://www.linkedin.com/in/julie-alexandria-56112b62 Julie’s Instagram: https://www.instagram.com/juliesgoldcoins/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Got thoughts on this episode? We’d love to hear what you think. Leave a comment, and you might get some WIP swag sent your way. | |||
| Here’s why Tiffany Sauder treats marriage like a business | 01 Oct 2025 | 00:34:39 | |
Tiffany Sauder is the type of woman who wins awards, runs a company, and still finds time to pack her kids’ lunches. From the outside, her life looks “successful.” Inside her marriage? Well, Tiffany shares the details. In this episode, she gets brutally honest about what it took to rebuild her relationship from a breaking point. It wasn’t another date night that did it. Instead, she and her husband turned their marriage into something most people reserve for work: a system with vision, accountability, and honest conversations. In this episode, you’ll learn:
Highlights: (00:00) Meet Tiffany Sauder (04:22) It’s time we admit that marriage is hard (09:30) Using business strategy to fix marriage (11:15) Their annual check-in with eight questions (16:55) Business meetings about parenting and values (20:17) Fun still matters in marriage, too (25:27) How to reconnect during busy seasons Resources: Tiffany’s LinkedIn: https://www.linkedin.com/in/tiffanysauder/ Tiffany’s website: https://www.tiffanysauder.com/ Tiffany’s Podcast Episode on Marriage: https://www.tiffanysauder.com/blog/marriage-year-20-still-showing-up-still-figuring-it-out Marriage Check-In Tool: https://www.tiffanysauder.com/Marriage-Check-In-Guide Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Got thoughts on this episode? We’d love to hear what you think. Leave a comment, and you might get some WIP swag sent your way. | |||
| What’s actually working in B2B marketing right now with Rachel Downey | 24 Sep 2025 | 00:30:39 | |
In this episode, Rachel Downey, founder of Share Your Genius, talks about the one thing that still moves the needle in B2B marketing: human connection. Forget the overhyped tools and pushy advertising. Rachel discusses the power of relationships, consistent messaging, and authentic thought leadership. In this episode, you’ll learn:
Highlights: (00:00) Meet Rachel Downey (06:01) B2B marketing needs to feel human again (10:20) Community-led growth that drives revenue (15:40) Who should really be speaking for your brand (17:38) Two ways to get employees to post online (19:30) B2B marketers need to stop doing this (22:10) Consistency builds results Resources: Rachel’s LinkedIn: https://www.linkedin.com/in/rachelelstsdowney/ Rachel’s website: https://shareyourgenius.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com Got thoughts on this episode? We’d love to hear what you think. Leave a comment, and you might get some WIP swag sent your way. | |||
| 3 personal branding secrets you’re not using with Sara Uy | 17 Sep 2025 | 00:34:41 | |
Sara Uy began cold calling from her childhood bedroom at the height of the COVID-19 pandemic. Out of boredom, she began recording those calls and posting them on TikTok. No script. No fancy setup. Just real sales calls.
Highlights: (00:00) Meet Sara Uy (03:28) Cold calling during COVID and finding TikTok (08:54) Leaving a job you love without burning bridges (12:17) What happens when you post consistently (15:22) Breaking through a mental block (21:26) Sara’s 3 tips for building your personal brand (25:39) Creating videos when you’re short on time (32:31) What SellingSara does for sales teams Resources: Sara’s LinkedIn: https://www.linkedin.com/in/saraplowman/ Sara’s TikTok: https://www.tiktok.com/@sellingsaraa Sara’s Instagram: https://www.instagram.com/sellingsaraa/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Got thoughts on this episode? We’d love to hear what you think. Leave a comment, and you might get some WIP swag sent your way. | |||
| What makes a B2B influencer worth the investment with Brianna Doe | 10 Sep 2025 | 00:13:12 | |
Influencers are everywhere, from your Instagram feed to your LinkedIn homepage. For brands, they can be a powerful marketing tool, but what is it like to work with them? In this episode of Marketing in Progress, Brianna Doe, founder and CEO of Verbatim, talks about the reality of influencer marketing. She discusses why follower count is not always the most important metric, how to spot creators who will deliver, and what to know about pricing and negotiations. In this episode, you’ll learn:
Highlights: (00:00) Meet Brianna Doe (02:06) Keeping up with marketing trends (04:01) AI-generated influencers are here (04:56) How brands should budget for creators (07:46) What makes a B2B influencer worth it (09:32) The rise of employee influencers in tech Resources: Brianna’s LinkedIn: https://www.linkedin.com/in/brianna-doe/ Brianna’s website: https://www.weareverbatim.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ Gayle’s website: www.gaylekalvert.com | |||
| Trusting your gut to make bold moves with Kanika Chadda-Gupta | 03 Sep 2025 | 00:27:56 | |
Kanika Chadda-Gupta has never been afraid to take risks. She switched career paths to follow her dream of becoming a broadcast journalist, moved to India to explore the international market, then took a chance on love and a new job when she returned to the US.
In this episode, you’ll learn:
Highlights: (00:00) Meet Kanika Chadda-Gupta (02:46) Switching from business to journalism (05:33) Moving to Mumbai and finding success (08:52) Taking a chance on love (12:06) How Kanika’s intuition saved her life (18:55) The power of visualization and manifesting (23:24) Creating open communication with your kids Resources: Kanika’s Instagram: https://www.instagram.com/kanikachaddagupta/ Kanika’s website: thatstotalmomsense.com Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Why having a crooked career path is actually a good thing with Brianna Doe | 20 Aug 2025 | 00:32:17 | |
Brianna Doe did everything “right” on paper. She worked in fast-paced environments, consistently overachieved on her goals, and climbed the corporate ladder. But she still felt completely miserable.
In this episode, you’ll learn:
Highlights: (00:00) Meet Brianna Doe (01:28) Leaving corporate when success feels empty (04:56) What no one tells you about partnerships (11:13) Burnout and being the only one like you (18:25) How Brianna structures her work week (27:05) Your path doesn’t need to look perfect Resources: Brianna’s LinkedIn: https://www.linkedin.com/in/brianna-doe/ Brianna’s website: https://www.weareverbatim.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| 50 is the new 20 with Megan Dimmer | 06 Aug 2025 | 00:33:09 | |
Megan Dimmer isn’t here for your outdated expectations about midlife. In fact, she just turned 49 and feels stronger, sharper, and more in control than ever. In this episode, Megan shares the real story of what it took to feel this good: cutting the BS with her doctors, finding a workout she didn’t hate, and finally putting herself first after years of prioritizing career and parenting. We talk hormones, aging, therapy, and the lies we’ve been sold about what 50 is supposed to feel like. In this episode, you’ll learn:
(00:00) Meet Megan Dimmer (01:42) The truth about eating healthy long-term (05:13) Where to start if fitness feels impossible (08:13) How cutting sugar changed more than her body (10:48) When Megan’s menopause symptoms were dismissed by doctors (15:20) How HRT helped her feel like herself again (18:24) Why therapy and EMDR unlocked deeper healing (21:38) Redefining success after leaving the CEO title behind (27:15) Owning your voice after corporate conditioning Resources: Megan’s LinkedIn: https://www.linkedin.com/in/megandimmer/ Megan’s website: https://megandimmer.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Is it just me, or does success feel more like a mess than a milestone? | 30 Jul 2025 | 00:04:56 | |
In this solo episode, Gayle Kalvert gets real about something we all chase but rarely feel: success. It’s not as glamorous as social media makes it look. Gayle opens up about her experience of juggling work and family, all while feeling constant pressure to keep moving forward. She shares her struggle to stay grounded while grappling with the fear of missing out on bigger opportunities if she slows down. Is it just Gayle, or do you feel this, too? Resources: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Why empathy is a skill, not a personality trait with Liesel Mertes | 23 Jul 2025 | 00:34:16 | |
We’ve all been through something challenging. But when it comes to knowing what to say, or do, when someone else is struggling- that’s not always easy. You know the feeling— the deep ache of not knowing what to say or do, or being exhausted from trying to fix everyone else’s problems. Liesel Mertes, founder of Handle with Care Consulting and a workplace empathy expert, talks about how to show up for others when life gets messy. Whether you’re a leader trying to support your team or a colleague who doesn’t want to say the wrong thing, Liesel offers a thoughtful take on empathy as a skill, not a personality trait. She shares tools and practices that can help us become better at navigating sensitive conversations.
Highlights: (00:00) Meet Liesel Mertes (00:50) Empathy is a skill (07:31) Being a workplace “first responder” (12:00) How to offer genuine support (18:11) The difference between fortitude and resilience (22:25) Tools for empathy-forward workplaces (27:37) Being intentional with empathy Resources: Liesel’s LinkedIn: https://www.linkedin.com/in/lieselmertes/ Liesel’s website: https://www.lieselmertes.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Is it just me, or are we all afraid to talk about drugs? | 16 Jul 2025 | 00:10:00 | |
In this solo episode, Gayle Kalvert shares her journey with medical marijuana and microdosing, and how those conversations have become part of parenting her teens. She opens up about shifting perspectives, breaking down stigma, and why honesty matters when navigating these topics with your kids. Resources: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert | |||
| The journey to joy in motherhood with Amanda Thomas | 09 Jul 2025 | 00:37:18 | |
Amanda Thomas thought she had a plan. She left her 9-to-5, ready for the next chapter, then found out she was pregnant that same month. What followed wasn’t what she expected: a birth that didn’t go to plan, postpartum depression, and a hard lesson in surrendering control. In this episode, Amanda, creative consultant, entrepreneur, and mom, gets honest about what it actually looks like to balance motherhood and career. We talk about the struggles: feeling disconnected from your baby, the guilt no one warns you about, and the power of finding your people. Amanda didn’t find her footing by figuring it all out. She found it by letting go of the idea that she had to. In this episode, you’ll learn:
Highlights: (00:00) Meet Amanda Thomas (01:35) Starting a family unexpectedly (06:23) Stop resisting and surrender to life (9:50) Why finding your “village” changes everything (16:01) How Amanda’s second pregnancy feels different (19:07) Accepting all parts of yourself (24:38) The truth about sacrifice Resources: Amanda’s Instagram: https://www.instagram.com/amandathomascreative/ Amanda’s website: amandathomascreative.com Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| Is it just me, or is parenting teenagers surprisingly amazing? | 02 Jul 2025 | 00:04:48 | |
In this solo episode, Gayle Kalvert shares her experience in parenting teens, highlighting the growth, connection, and learning that comes with this phase. While it’s easy to focus on the struggles, Gayle explains how the teenage years can be a rewarding time of mutual respect and personal growth, both for parents and their kids. Resources: Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||
| The hidden advantages of neurodiversity with Becca Chambers | 25 Jun 2025 | 00:38:34 | |
Uniqueness deserves to be celebrated. However, too often, neurodiversity is viewed as a limitation rather than a strength. In this episode, Becca Chambers challenges that narrative by sharing her journey with ADHD. She reveals how embracing her neurodivergent brain has been key to her professional success and personal growth. Becca also discusses the challenges of parenting neurodivergent children and why it’s crucial to reframe your expectations of them. In this episode, you’ll learn:
Highlights: (00:00) Meet Becca Chambers (02:20) Neurodivergence is a strength, not a weakness (06:15) Why Becca started advocating for neurodiversity (09:01) Misconceptions about neurodiversity (14:11) ADHD in the workplace (17:01) Working with your brain, not against it (20:20) Becca’s school experience (22:58) Parenting neurodiverse kids (28:02) Reframing expectations of neurodiversity Resources: Becca’s LinkedIn: https://www.linkedin.com/in/beccapchambers/ Becca’s website: https://www.beccachambers.com/ Gayle’s LinkedIn: https://www.linkedin.com/in/gaylekalvert/ | |||