Explore every episode of the podcast MARKETING 100
| Title | Pub. Date | Duration | |
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| 5 Ways to Turn Your Weaknesses Into Strengths (as a salon owner) | Marketing 100 | Ep. 81 | 29 Jul 2025 | 00:10:41 | |
Marketing 100 Ep. 81 - John and Kayle are coming in hot with 5 ways knowing (and owning) your weaknesses can help you be a better salon owner and leader. Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/yc8bxwa9 Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3fezdfz8
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| Press button, make $$$ (as a salon owner) | Marketing 100 | Ep. 80 | 22 Jul 2025 | 00:09:36 | |
Marketing 100 Ep. 80 - John and Kayle are back in the saddle for part 2 of John's hot tips - this week, John breaks down more ways you can "flick a switch and make more money" as a salon owner Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/9cmdjy8d Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3wcraf4c
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| Flick a switch & make more money (as a salon owner) - Part 1 | Marketing 100 | Ep. 79 | 15 Jul 2025 | 00:11:20 | |
Marketing 100 Ep. 79 - John and Kayle are back in the saddle with a whole handful of hot tips - this week, John poses the question "Can you actually flick a switch and make more money as a salon owner?" Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/5xuxndjr Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/ycuua2n2
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| Mastering salon retail through education | Marketing 100 | Ep. 78 | 08 Jul 2025 | 00:12:58 | |
Marketing 100 Ep. 78 - Kayle of The Salon Business welcomes back special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni breaks down whw educated stylists might just be your best marketing asset. Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/32xjr55k Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/23fjr32w
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| Your best salon marketing tool for 2025 is FREE | Marketing 100 | Ep. 77 | 01 Jul 2025 | 00:12:04 | |
Marketing 100 Ep. 77 - Kayle of The Salon Business welcomes back special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni breaks down why culture is king and your best marketing play for 2025. Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/32xjr55k Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/23fjr32w
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| When salon retail goes wrong | Marketing 100 | Ep. 76 | 27 Jun 2025 | 00:18:03 | |
Marketing 100 Ep. 76 - Kayle of The Salon Business welcomes special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni tells us her most expensive salon retail fail and shares how salon owners can select product lines that align with their brand and contribute to their culture. Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/3mvzsnfh Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/m5h8cm38
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| How to turn leads into new clients with Instagram and Facebook | Marketing 100 | Ep. 75 | 19 Jun 2025 | 00:09:59 | |
Marketing 100 Ep. 76 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie shares her secrets for taking leads that have seen or interacted with your ad and turning them into new bookings for your salon or spa. Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/ Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/aadch4s3 Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/483e69yz
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| The secret to successful salon Instagram ads | Marketing 100 | Ep. 74 | 17 Jun 2025 | 00:11:41 | |
Marketing 100 Ep. 74 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie breaks down how to create Instagram video ads that get attention and win new clients. Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/ Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/aadch4s3 Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/483e69yz
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| How to create salon ads that get clients | Marketing 100 | Ep. 73 | 12 Jun 2025 | 00:08:58 | |
Marketing 100 Ep. 74 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie shares the secrets to creating an irresistible offer that clients can't help but click on. ----more---- Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/ ----more---- Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/aadch4s3 ----more---- Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/483e69yz
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| How can salons keep good hairstylists? | Marketing 100 | Ep. 72 | 12 Jun 2025 | 00:11:27 | |
Marketing 100 Ep. 72 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares the results of her salon workplace survey - with results from over 123,000 hairstylists.
Wanna hear what stylists really want in a job? Check out the Salon Recruiting Insights Playbook: https://salongrowth.myflodesk.com/ssb81wruou Why aren't stylists applying to your salon? Take this 3-minute quiz to find out: https://form.typeform.com/to/jq2BfslW Download Stef's FREE Smart Hire Calculator @ Talent Match: https://talentmatch.biz/
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/4snzfrcx
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| Why salons need ChatGPT in 2025 | Marketing 100 | Ep. 71 | 10 Jun 2025 | 00:10:12 | |
Marketing 100 Ep. 71 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares how salons can use ChatGPT to calculate finances, create marketing strategies, and dominate social media.
Try Mangomint: Our #1 pick for the best salon and spa software of 2025: https://tinyurl.com/4snzfrcx | |||
| 123,000 hairstylists CAN'T be wrong | Marketing 100 | Ep. 70 | 05 Jun 2025 | 00:18:54 | |
Marketing 100 Ep. 70 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. Stef shares some incredible statistics on hiring and employment in the space, tells us what stylists report they really want in a salon, and dispels some of the longest-standing myths perpetuated in the salon world. Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3mmtk5vk Wanna hear what stylists really want in a job? Check out the Salon Recruiting Insights Playbook: https://salongrowth.myflodesk.com/ssb81wruou Why aren't stylists applying to your salon? Take this 3-minute quiz to find out: https://form.typeform.com/to/jq2BfslW Download Stef's FREE Smart Hire Calculator @ Talent Match: https://talentmatch.biz/
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| Is it time to sell your salon? | Marketing 100 | Ep. 69 | 03 Jun 2025 | 00:10:29 | |
Marketing 100 Ep. 69 - John and Kayle of The Salon Business are basking in the sunshine and breaking down the Salon Business recording studio!!! John reminisces on his time building The Salon Business and teases what's next for the channel! Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y92ap3r5 Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3xr8jct8 | |||
| 3 important tools that take your salon to the next level | Marketing 100 | Ep. 68 | 29 May 2025 | 00:08:58 | |
Marketing 100 Ep. 68 - John and Kayle of The Salon Business are basking in the sunshine and breaking down their favorite strategic systems to tackle one of the greatest challenges salon and spa owners face - how to choose the tasks that aid your growth as a business and knowing when to delegate the ones that don’t! Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/42p4r8kv Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3ckhzdsv | |||
| The 4 crucial steps to selling more salon retail | Marketing 100 | Ep. 67 | 27 May 2025 | 00:09:36 | |
Marketing 100 Ep. 67 - John and Kayle of The Salon Business are back in the saddle and Kayle is laying out his 4 core pillars of selling salon retail. Tune in to hear his 4 step approach (and hot takes on what salon owners tend to do wrong)! Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y8vjx6jf Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3fcsk7je
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| Salon events + community marketing = $$$ | Marketing 100 | Ep. 66 | 15 May 2025 | 00:06:56 | |
Marketing 100 Ep. 66 - John of The Salon Business welcomes back successful salon owner, master marketer, and Portland community legend Mack Olsen to share how he grew yello salon through finding the community events his clientele cares about and partnering with organizations his ideal clients patron. Check out Mack, Kaylee and yello at https://yello.salon/ Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/evz9uh3n Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/34jny5em
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| Redefining salon retail w/ Mack from yello | Marketing 100 | Ep. 65 | 13 May 2025 | 00:10:26 | |
Marketing 100 Ep. 65 - John of The Salon Business welcomes successful salon owner, master marketer, and Portland community legend Mack Olsen to break down how to run a salon with a brand-first mindset and re-evaluate your salon's value to leverage profitable partnerships. Check out Mack, Kaylee and yello at https://yello.salon/ Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/yc4mv73y Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/mv65bdvu
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| The secret sauce for salon referrals is your dentist? | Marketing 100 | Ep. 64 | 06 May 2025 | 00:09:47 | |
Marketing 100 Ep. 64 - John and Kayle of The Salon Business welcome back veteran salon owner, educator, and hairstylist Marchelle Mooney, who tells us her secret to forming successful partnerships and shares her hot takes on why in person salon events are NOT for everybody.
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/4vv2wdcf
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/4ehfap3p
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| Getting salon clients with ChatGPT??? | Marketing 100 | Ep. 63 | 01 May 2025 | 00:11:29 | |
Marketing 100 Ep. 63 - John and Kayle of The Salon Business welcome veteran salon owner, educator, and hairstylist Marchelle Mooney shares her experiences with ChatGPT and how it's changing the hair and nail industry.
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/2kjktdwa
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/5n8wcwca
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| Keep your salon marketing simple, stupid | Marketing 100 | Ep. 62 | 29 Apr 2025 | 00:11:10 | |
Marketing 100 Ep. 62 - John and Kayle of The Salon Business welcome veteran salon owner, educator, and hairstylist Marchelle Mooney to talk about her salon and spa marketing pet peeves.
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/mrytrd4n
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/35bk9kru
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| Salon jobs - How to hire a hairstylist | Marketing 100 | Ep. 61 | 24 Apr 2025 | 00:11:16 | |
Marketing 100 Ep. 61 - John and Kayle of The Salon Business discuss classic mistakes salon and spa owners make when hiring and share how strategic hiring choices can make a huge difference in building your culture and marketing your business. Looking to hire for your salon or spa? Check out Salon Jobs: https://tinyurl.com/bdf9hdpt Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/y22uz68k Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time on us for FREE: https://tinyurl.com/ya7sy9md | |||
| Does your salon need THIS to succeed? | Marketing 100 | Ep. 60 | 22 Apr 2025 | 00:06:37 | |
Marketing 100 Ep. 60 - John and Kayle of The Salon Business share their insights on repurposing under- or un-utilized space in your salon. Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3x6wvc3k Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time on us for FREE: https://tinyurl.com/2c6heahk | |||
| Being strategic with your salon music playlist | Marketing 100 | Ep. 59 | 15 Apr 2025 | 00:09:09 | |
Marketing 100 Ep. 59 - John and Kayle of The Salon Business break down the steps they take to curate the perfect playlist and craft the right vibe for salons and spas. Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/2ky65ceh Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time on us for FREE: https://tinyurl.com/zjaf6jx9
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| This is how you get salon clients to come back | Marketing 100 | Ep. 58 | 10 Apr 2025 | 00:13:51 | |
Marketing 100 Ep. 59 - John and Kayle of The Salon Business break down how you can use the client data you collect every day to speak to the right clients at the right time: Micro Targeting. Tune in to see how they use their favorite salon software tools to get clients back in the chair sooner and sell more retail each month. Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/4yeberxy Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/m3989c8m | |||
| Salon promotion ideas gone wrong??? Gift cards w/ @addoaesthetics | Marketing 100 | Ep. 57 | 08 Apr 2025 | 00:10:03 | |
Marketing 100 Ep. 57 - John and Kayle of The Salon Business welcome back Daniela Woerner, host of the Spa Marketing Made Easy Podcast and founder and CEO of Addo Aesthetics ( @addoaesthetics ) to share her secrets to gift card marketing tips and tactics. She shares her favorite tips for gift card discounts and value-adds, paying yourself back with liability accounts, and breaks down her step by step guide to vouchers for a little extra word of mouth marketing.
Want to see the video? See our pretty faces every week on YouTube | |||
| 3 simple ways to grow salon profits | Marketing 100 | Ep. 56 | 03 Apr 2025 | 00:24:27 | |
Marketing 100 Ep. 56 - John and Kayle of The Salon Business welcome back Daniela Woerner, host of the Spa Marketing Made Easy Podcast and founder and CEO of Addo Aesthetics to share her 3 favorite easy ways to grow profits in salons and spas. Get Daniela's free spa capacity calculator spreadsheet: https://offers.addoaesthetics.com/spa-capacity-calculator Learn more about Daniela, Spa Marketing Made Easy, and Addo Aesthetics: Addo Aesthetics: https://www.addoaesthetics.com/ Spa Marketing Made Easy Podcast: https://www.addoaesthetics.com/podcast/ Want to see the video? See our pretty faces every week on YouTube
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| New salon clients aren't always the answer | Marketing 100 | Ep. 55 | 01 Apr 2025 | 00:19:57 | |
Marketing 100 Ep. 55 - John and Kayle of The Salon Business welcome Daniela Woerner, host of the Spa Marketing Made Easy Podcast and founder and CEO of Addo Aesthetics on the show to talk getting new clients and keeping them. Does your salon have a leaky bucket? Watch til the end and find out! Get Daniela's free spa capacity calculator: https://offers.addoaesthetics.com/spa-capacity-calculator Learn more about Daniela, Spa Marketing Made Easy, and Addo Aesthetics: Addo Aesthetics: https://www.addoaesthetics.com/ Spa Marketing Made Easy Podcast: https://www.addoaesthetics.com/podcast/ Want to see the video? See our pretty faces every week on YouTube
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| Time + Money + ? = Clients | Marketing 100 | Ep. 54 | 27 Mar 2025 | 00:09:32 | |
Marketing 100 Ep. 54 - John and Kayle of The Salon Business break down how energy, time, and money can best be managed as currencies. What would you do with a little bit of extra time in your day? Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/359u2udy | |||
| 4 reasons why charity is the best salon marketing strategy | Marketing 100 | Ep. 53 | 25 Mar 2025 | 00:09:15 | |
Marketing 100 Ep. 53 - John and Kayle of The Salon Business share easy ways to do good by your community and your business by rallying around your values and choosing to partner with charities that align with your salon culture. Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/5e4s64us | |||
| Do your salon promo ideas need help? | Marketing 100 | Ep. 52 | 20 Mar 2025 | 00:12:48 | |
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/s93duea4 Marketing 100 Ep. 53 - John and Kayle of The Salon Business break down the most important elements of effective marketing materials and walk you through the building blocks of a good salon promo sign so you can create your own today! Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mtsc97as | |||
| How salons are mastering Google and Yelp in 2025 | Marketing 100 | Ep. 51 | 18 Mar 2025 | 00:10:17 | |
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/58py3x4j Marketing 100 Ep. 51 - Kayle Yanez and John Hallberg of The Salon Business share their favorite method that are using to make a splash on Google, Yelp, and Apple Maps. Learn more about how to level up your Google, Yelp, and Apple business accounts: 📍 https://youtu.be/9olU3GXYPwc 😡 https://youtu.be/doRJDJVL5Is Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mr3yuznf | |||
| Smart salon marketing strategies for 2025 | Marketing 100 | Ep. 50 | 14 Mar 2025 | 00:12:23 | |
Marketing 100 Ep. 50 - Kayle Yanez and John Hallberg become immortal. These two dudes draw the line between novelty and “always-on” marketing and help salon owners decide where their efforts are best spent to bring in more clients and keep them coming back. Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mt6dx2xk | |||
| How to reply to bad reviews for your salon😡| Marketing 100 | Ep. 49 | 11 Mar 2025 | 00:14:26 | |
Marketing 100 Ep. 49 - Kayle Yanez and John Hallberg explain the concept of service recovery, its origins, and why it's one of the best marketing hacks of the 2020s. Turn bad reviews into new clients for free, because no press is bad press as long as you control the conversation. Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mr3yuznf | |||
| How to plan a salon photoshoot | Marketing 100 | Ep. 48 | 06 Mar 2025 | 00:20:42 | |
Marketing 100 Ep. 48 - Kayle Yanez and Ian Hitre of The Salon Business share their top tips for planning a photoshoot or video shoot at your salon. Professional photographer and videographer, Ian gives his advice for your next media day. Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/4py8ke87 | |||
| How to hire a photographer (for your salon) | Marketing 100 | Ep. 47 | 04 Mar 2025 | 00:17:51 | |
Marketing 100 Ep. 47 - Kayle Yanez and Ian Hitre of The Salon Business share everything you need to know to hire a photographer or videographer to shoot your salon. Ian breaks down pricing, packages, retainers, social media, and more. Want to see the video? See our pretty faces every week on YouTube Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/ysuhs79u
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| Get more salon clients - The trick to local SEO for hair salons | Marketing 100 | Ep. 46 | 27 Feb 2025 | 00:17:01 | |
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/3cse9zxc Check out Stephanie's channel here: https://www.youtube.com/@stephaniemitchellbeautypro Marketing 100 Ep. 46 - John Hallberg and Kayle Yanez of The Salon Business share their favorite local SEO strategies to make sure potential clients find you first and book with you over the competition. Today's easy tip takes just a few hours and drastically increases your profile online! Check out new episodes of #Marketing100 every week here on The Salon Business! #salonmarketing #beautybusiness #salonowner | |||
| Going beyond behind the chair: How to scale your salon | Marketing 100 | Ep. 45 | 26 Feb 2025 | 00:26:11 | |
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/4nubhtk7 Wanna learn more about AVICA and get weekly salon growth tips? Become a member at https://thesalonbusiness.com/ Marketing 100 Ep. 46 - John Hallberg and Kayle Yanez of The Salon Business share their top tips for growing and scaling your efforts in the salon so that you can create a legacy, launch new programs, and add additional revenue streams to your income. Check out new episodes of #Marketing100 every week here on The Salon Business! #salonmarketing #beautybusiness #salonowner | |||
| How to get salon clients to buy haircare product from YOU | Marketing 100 | Ep. 44 | 20 Feb 2025 | 00:11:58 | |
Marketing 100 Ep. 45 - John Hallberg and Kayle Yanez of The Salon Business break down how they combat salon clients buying product from drug stores and grocery stores. Try Mangomint - our top pick for the best salon and spa software of 2025 and get two months free: https://tinyurl.com/ksa384ub Learn more about diverted product: Forbes: https://tinyurl.com/8mfwzazf Retail Brew: https://tinyurl.com/vbjzbt7h Check out new episodes of #Marketing100 every week here and see video episodes on YouTube! #salonmarketing #beautybusiness #salonowner | |||
| Salon social media as a lifestyle | Marketing 100 | Ep. 43 | 18 Feb 2025 | 00:09:45 | |
Marketing 100 Ep. 43 - John Hallberg and Kayle Yanez of The Salon Business share their hot tips for creating content that resonates with your ideal clientele. Try Mangomint - our top pick for the best salon and spa software of 2025 and get two months free: https://tinyurl.com/2awxahte Check out new episodes of #Marketing100 every week here and watch full video episodes on YouTube! | |||
| Does Shopify Make Sense for Your Salon? | Marketing 100 | Ep. 42 | 13 Feb 2025 | 00:13:48 | |
Marketing 100 Ep. 43 - John Hallberg and Kayle Yanez of The Salon Business share how they tackle selling salon products online and arranging pickup in-store. Learn about membership models, timed offers, and John and Kayle's favorite software tools to make selling online a SNAP. Check out Mangomint's Shopify integration: https://tinyurl.com/z4735trm Try Mangomint - our top pick for the best salon and spa software of 2025 and get two months free: https://tinyurl.com/3s5d5e2x Check out new episodes of #Marketing100 every week here on The Salon Business!
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| 7 ways to build a salon rebooking machine | Marketing 100 | Ep. 41 | 11 Feb 2025 | 00:11:36 | |
Marketing 100 Ep. 41 - John Hallberg and Kayle Yanez of The Salon Business break down tips and tools you can use to automate rebooking to get your clients back on the books sooner. Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/2mca48m3 Check out new episodes of #Marketing100 every week here on streaming platforms and YouTube: https://tinyurl.com/599xmcar | |||
| The best salon marketing idea never told💡| Marketing 100 | Ep. 40 | 06 Feb 2025 | 00:14:10 | |
Marketing 100 Ep. 40 - John Hallberg and Kayle Yanez of The Salon Business show you how to turn $1000 into $10,000 and create your most valuable marketing asset in ONE DAY. Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/mkunuzrb Check out new episodes of #Marketing100 every week here on The Salon Business! | |||
| The salon social media experiment | Marketing 100 | Ep. 39 | 04 Feb 2025 | 00:15:23 | |
Marketing 100 Ep. 39 - John Hallberg and Kayle Yanez of The Salon Business share their favorite social media experiment. In today's episode, Kayle shares his tried and true method for understanding the psychology of social media content and the methods salon professionals can use to create viral content that gets clients. Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/3fntmszy Check out new episodes of #Marketing100 every week here on The Salon Business! | |||
| 5 Simple Salon Marketing Strategies for 2025 (Part 2) | Marketing 100 | Ep. 38 | 31 Jan 2025 | 00:14:21 | |
Marketing 100 Ep. 38 - John Hallberg and Kayle Yanez of The Salon Business break down 5 essential tips to make your salon's marketing more personal in 2025. In today's episode, John breaks down how to use automated email and text messaging tools to communicate with your clients easily, why two-way texting is so important, and which tools can make these tasks SO MUCH SIMPLER🫰 Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/8av4j7k3 Check out new episodes of #Marketing100 every week here on The Salon Business! | |||
| 5 Simple Salon Marketing Strategies for 2025 (Part 1) | Marketing 100 | Ep. 37 | 28 Jan 2025 | 00:13:18 | |
Marketing 100 Ep. 37 - John Hallberg and Kayle Yanez of The Salon Business break down 5 essential tips to make your salon's marketing more personal in 2025. In today's episode, John shares his advice on getting clear about who your ideal client "audience" is and learning how to segment that audience down into smaller groups by shopping behavior, services they receive, and more! Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/ya8ayx6d Check out new episodes of #Marketing100 every week here on The Salon Business! | |||
| 700 New Salon Clients in 90 Days 🤯 | Marketing 100 | Ep. 36 | 23 Jan 2025 | 00:16:34 | |
Marketing 100 Ep. 36 - John Halberg of The Salon Business interviews Josh Elliot, salon owner and Founder & CEO of web design agency Webmade.digital to learn how Josh generated 700 new client leads in just three months. Josh shares his secrets and walks you through the best ways to generate demand with Google ads, Facebook and Instagram ads, and some small changes to your salon's website. Learn more about Josh and Web Made - Get a free audit of your salon's website: https://www.webmade.digital/salon/ Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/27txu9ay
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| 8 steps to build the perfect salon website | Marketing 100 | Ep. 35 | 21 Jan 2025 | 00:21:09 | |
Marketing 100 Ep. 35 - John Halberg of The Salon Business interviews Josh Elliot, salon owner and Founder & CEO of web design agency Webmade.digital to learn how to build a successful salon website STEP BY STEP. Learn more about Josh and Web Made - Get a free audit of your salon's website: https://www.webmade.digital/salon/ Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/yp6dzmfv
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| Get more reviews for your salon 'automatically' | Marketing 100 | Ep. 34 | 16 Jan 2025 | 00:15:27 | |
Marketing 100 Ep. 34 - Kayle Yanez of The Salon Business interviews Brett Foreman, co-owner of Pony Studios and Pony Education to learn how Brett scored 1500 5-star reviews in no-time just by automating the review collection process and doing LESS work with simpler, smarter salon software tools. Check out Mangomint: https://tinyurl.com/3y3k7npj Check out BirdEye: https://tinyurl.com/2sm8td9r Learn more about Brett and Pony Studios: Ponyeducation.com (hands-on education) Ponyeducation.live (e-learning app for hairdressers) Pony.salon
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| Marketing a hair salon for free | Marketing 100 | Ep. 33 | 14 Jan 2025 | 00:16:10 | |
Marketing 100 Ep. 33 - Kayle Yanez of The Salon Business interviews Brett Foreman, co-owner of Pony Studios and Pony Education to break down the most impactful FREE marketing strategy salons can take advantage of in 2025. Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/249sk7j6 Learn more about Brett and Pony Studios: Ponyeducation.com (hands-on education) Ponyeducation.live (e-learning app for hairdressers) Pony.salon Check out new episodes of #Marketing100 every week here on The Salon Business!
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| New Year, New Salon Branding🎇| Marketing 100 | Ep. 32 | 09 Jan 2025 | 00:08:53 | |
Marketing 100 Ep. 32 - John Hallberg and Kayle Yanez of The Salon Business show you how to start the new year fresh with a branding contest. Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/22z59yxp Check out 99designs: https://tinyurl.com/2zna6zp3 Hear new episodes of #Marketing100 every week on streaming platforms and YouTube: https://tinyurl.com/34jju2fj
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