Explore every episode of the podcast Making Money Online with Lisa Johnson
| Title | Pub. Date | Duration | |
|---|---|---|---|
| 165 The final episode - At Home with The Johnsons | 29 Jul 2024 | 00:26:16 | |
This is the final episode of Making Money Online! Instead of the usual business topics I am using this episode to give you all a preview of my new podcast which is launching very soon - At Home with the Johnsons. Today I will be talking with none other than my husband and co-host of the new podcast - Sam. We touch on a few topical issues to give you a taste of what's to come on At Home with The Johnsons. What we cover in this episode: - Why it's important to have an opinion and share it with the world through healthy debate - How cancel culture and being offended seems to affect even the most seemingly innocent discussions and prevents us from expressing opinions and having conversions and debates - The importance of going to the original source and forming your own opinion about what other people have said rather than using 2nd or 3rd hand accounts - Lisa and Sam's (slightly) differing opinions on smartphone free childhood and how they approach smartphone use within their family Resources: - Listen to the new Podcast, At Home with The Johnsons - launching soon. There will also be a Facebook group where we will encourage discussion and healthy debate without fear of being cancelled! | |||
| 164 How to be Happy with Dan Meredith | 22 Jul 2024 | 00:24:34 | |
Dan Meredith is a serial entrepreneur and author who, like me, has a lot of fun in his business! Today he joins me to share how our values impact the way we run our businesses and some of the advice he provides on how to be happier and healthier in life and business. Dan also share his experience of pushing himself outside his comfort zone, and stories of the challenges he faced which resulted in him writing his first book "How to Be F*cking Awesome". What You'll Learn In This Episode - How doing things which don't make you any money can be some of the most important in your life and business. - The importance of human connection for mental health and happiness, and some of the ways you can ensure you add this to your life. - Dan's top tips for how to improve your levels of happiness. There are some there that you might not expect! Resources: - Connect with Dan on Instagram, Facebook or email at dan@coffeewithdan.com
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| 155 Franchising Your Business with Stacey Cann | 20 May 2024 | 00:22:29 | |
Franchising is a model in business that sometimes gets negative press. Today we tackle some of the misunderstandings around franchising and discuss how this fantastic business model can be used to benefit both the franchisee and the franchisor to accelerate growth and maximise the impact of your business. Today's guest is Franchise Strategist Stacey Cann, who started in corporate marketing but took her career in a different direction when she became a franchisee. This was just the start of her work in franchises and now she advises both franchisees and franchisors on how to be more profitable. What You'll Learn In This Episode - What franchising is, some of the main advantages of franchising and how it can help to unlock your confidence and potential in business. - What you can expect to pay when buying into a franchise and how long it could take to make a return on your investment - The types of businesses that are suited to franchising and how it can scale your business quickly when done the right way. - Some of the ways that franchising can evolve into something completely different to how it started out. Resources: - Find all of Stacey's's services at: www.staceycann.com/free and on Facebook and Instagram
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| 067 How to grow a business with a long-term health issue, with Jacky Walker | 12 Sep 2022 | 00:23:25 | |
Joining me today is Jacky Walker, founder of The Informed Woman, a support service for forward-thinking female business owners with long-term health conditions. The Informed Woman helps rewire businesses so they can operate independently and provide peer-to-peer support when needed. I'm on my own health journey at the moment and it's imperative to me that we see women with health conditions running amazing businesses and all consider how our business could operate without us present every day. What You'll Learn In This Episode: - How Jacky supports women in building a toolkit that incorporates their business needs and prioritizes self-care. - The power of collaboration when you have a long-term health condition and the importance of having a buddy and a manual for your business should someone else need to step in for you. - Why automation and outsourcing aren't just for large organisations and we can all benefit from our businesses being more independent from us. - How Jacky has built a community of positivity to smash stereotypes and rewrite business putting health at its heart Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| Bonus Ep - Choosing the right business model for happiness | 06 Sep 2022 | 00:19:41 | |
About 6 months ago I started to think about how I can help people make money while also running a business that makes them happy in their daily lives. Happiness is so underrated amongst business owners with a lot of entrepreneurs chasing money, rather than chasing happiness. I've built my business around the things that I enjoy doing as I truly believe that's where the magic happens and I have a new set of workshops running in September to show you how you can also build a successful business that puts your happiness at the heart of it. What You'll Learn In This Episode: - How creating a business model that works with your personality and passion will amplify your happiness and your income. - I'll take you through my own business model and explain why I have created something different to everyone else in the industry.
Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 066 Excelling as an introvert in business, with Kate Jordin | 05 Sep 2022 | 00:21:56 | |
A lot of clients ask me about being an introvert and running a business as it's assumed that introverts are less suited to entrepreneurship, but that's simply not true. My guest today is Kate Jordin, a confidence coach who grew up believing that being an introvert was something to overcome, but actually, in building her own business she discovered how powerful and enhancing it can be. What You'll Learn In This Episode: - What makes you an introvert or an extrovert and how understanding the difference can help you build your business in the way that works for you. - How Kate overcame her belief that she couldn't be as confident or successful as an extroverted person and the exhaustion she experienced trying to emulate an extrovert. - By identifying what gives you energy and what drains your energy you can adapt to be more productive and attract like-minded people. - The strategies Kate has implemented to protect her energy and harness her introverted qualities to excel in business. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find all of Kate's services at: TheSweetCreative.com | |||
| 065 Coping with divorce whilst running a business, with Sarah Woodward | 29 Aug 2022 | 00:19:52 | |
I often speak about how adversity can fuel success and my guest today is the perfect example of that. Having been through a divorce that impacted her confidence, self-esteem and career, Sarah Woodward followed her calling and retrained as a Positive Psychology and Divorce Coach to help other women move forward after a painful breakup. Today Sarah shares her story with me as well as some of her tools & techniques to cope with the emotions that come with the end of a relationship. What You'll Learn In This Episode: - Going through divorce as a business owner is really tough and can feel all-consuming, but as Sarah explains today with the right support you can come out the other side happier and stronger than ever
- How Sarah manages close working relationships while protecting her energy as an empath. - Sarah gives her one top tip for anyone going through heartbreak and how you can use this time to reassess your life and build a future that excites you. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Sarah @SarahWoodward_divorcecoach | |||
| 064 Why you need to be legally protected now, with Sarah Waldbuesser | 22 Aug 2022 | 00:23:37 | |
Having legal protections in place for your business is a lot like doing your accounts - you can happily have your head in the sand until something goes wrong and it ends up costing you more to correct than it would have to deal with it in the first place. Joining me to discuss why having legal protection is so important is lawyer Sarah Waldbuesser who provides affordable and user-friendly legal templates for online businesses so they can confidently crack on knowing they have protected their passion and their income. What You'll Learn In This Episode:
Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find all of Sarah's services at www.destinationlegal.com | |||
| 063 Learnings from an ethical launch | 15 Aug 2022 | 00:34:29 | |
Today I want to talk to you about a subject that I'm so passionate about, and that is how to sell your services without using manipulative marketing techniques. I recently launched a new programme, a completely new offering for my business and I ran a little experiment. I prioritised launching with integrity more than ever before to prove it's possible to launch in an ethical way. What You'll Learn In This Episode: - Some of the manipulative techniques used to encourage us to buy that have become so commonplace you might not even realise they're happening. - Why I wanted to prove you can have a successful launch without manipulation and the results of our ethical launch (Spoiler; it was multi 6 figures) - How I intend to counterbalance any manipulative actions in my business going forward and some of the strategies I had to stop myself from using in this launch. - As an unregulated industry why it's so important that we all feel empowered to call out dodgy tactics when we see them to stop our industry from imploding. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 062 Using storytelling in your business, with Celinne Da Costa | 08 Aug 2022 | 00:25:01 | |
Today I'm joined by Celinne Da Costa, a high-performance coach and brand story expert. Celinne is the master in crafting captivating stories. Having worked together in the past, I know first-hand her talent for taking a story and making it powerful, consumable and relatable. What You'll Learn In This Episode: - As humans, storytelling is in our DNA and as Celinne explains stories can be more memorable than facts, so harnessing how to tell your story can be a powerful tool in growing your business. - How to rewrite your story to be the best version of yourself feeling truly aligned to who you are. - Why casting yourself as the hero is a common mistake and how to flip this to ensure you're showing up for your audience. - We all have multiple stories in our lives, be it our money story, relationship story etc. Celinne shares the role our subconscious plays in these narratives and how to bring awareness to self-sabotage. Resources: - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Find all of Celinne's services at www.celinnedacosta.com | |||
| 061 Growing an engaged Facebook group, with Zoe Mckeown (even if you have no rags-to-riches story) | 01 Aug 2022 | 00:21:13 | |
Today I'm joined by Facebook strategist, Zoe Mckeown, an expert in growing engaged and profitable communities on Facebook. When building a community or an audience we often talk about the importance of sharing your story when trying to connect and resonate with others, but what if your business's backstory just isn't that elaborate or engaging? Well, today Zoe shares how you can build a loyal and engaged group, even if you don't have a juicy backstory or rags-to-riches tale. What You'll Learn In This Episode: - Success looks different to each of us so we don't all need to have the same backstory or goals to be successful, and why it's OK to be satisfied with where you are right now and not crave a 6 figure business. - Starting a Facebook group can feel like you're talking to yourself, but as Zoe explains this is a great opportunity to get creative and play around to find what works best for you and connects with your audience. - Why you can't blame the algorithm for the lack of traction in your Facebook group and what to do if your group feels flat. - How to create engaging conversations that build a loyal following on Facebook and Zoe's opinion on the future of Facebook groups. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Zoe @Growing A Successful Facebook Group | |||
| 060 How to be confident doing live video, with Karen Sargent | 25 Jul 2022 | 00:22:26 | |
Feeling comfortable in front of a camera and hosting live videos is a great skill to hone when running an online business, but it doesn't come naturally to many of us and it can take time to feel confident speaking to the camera. My guest today is Karen Sargent who empowers coaches, course creators & service providers to get confident on camera, ditching imposter syndrome and fear of failure so they can show up for their audience. What You'll Learn In This Episode: - If you want to be going live but you're terrified by the idea of it, Karen shares her top tips to structure what you want to say and how imagining yourself speaking to a friend can be a game-changer. - How the aim for perfection kills connection when it comes to video and how to get comfortable just being yourself on camera, even when it all goes a bit wrong. - Why speaking from memory is better than using a script and how to focus on connecting your audience rather than worrying about how you look or sound. - Doing something new is always scary, but today Karen shows how you can start small and keep practising, recognising that the feeling of discomfort should be celebrated because it means you're growing. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find all of Karen's services at https://calmoncamera.com/ | |||
| 059 Adding a corporate revenue stream, with Carol Deveney | 18 Jul 2022 | 00:22:42 | |
Offering your services to corporate companies can be a great addition to your revenue stream, but as business owners, we often feel we don't belong in the corporate world or don't know where to start in approaching corporate clients. Today I am joined by Carol Deveney who is brilliant at helping entrepreneurs pitch and sell to corporates while working on their own terms. What You'll Learn In This Episode: - How Carol has taken her 2 decades of experience working in the corporate world to now coach business owners to secure lucrative contracts with corporate companies. - Which businesses and skillsets should be pitching to corporates, how to get your foot in the door and how to start building key relationships. - How to find opportunities with corporates, the process of pitching and how to not leave any money on the table. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Join Carol's Facebook Group @entrepreneurs.getting.into.corporate | |||
| 154 Taking Scary Leaps in Life and Business with Mangala Holland | 13 May 2024 | 00:21:18 | |
Today we are talking about taking leaps both in our personal lives, and in our businesses, as well as something which is perhaps unexpected and not talked about enough, and that is female pleasure. Our guest today is someone who is no stranger to taking these big leaps. Mangala Holland built her business coaching women towards their sensual awakening and unlocking the power of the female orgasm whilst travelling the world. Today she shares her story of personal discovery and business success, including her transition from corporate to entrepreneurial life, as well as her travels across the globe. What You'll Learn In This Episode - How living for the weekend can be a symptom of low self-esteem and dissatisfaction with your current situation in life. - The ways that nervous system regulation can be foundational in your business success as well as when it comes to experiencing pleasure. - What sexual pleasure and success in the boardroom have in common, and how you can improve both by using some of the practices that Mangala teaches. Resources: - Find all of Mangala's services at: mangalaholland.com
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| 058 Why gamification is going to increase your revenue, with Kimba Cooper | 11 Jul 2022 | 00:19:11 | |
Gamification is a subject that has fascinated me for years and having added it to my business with great results I want to share with you today how gamification can increase your revenue. Joining me is gamification specialist, Kimba Cooper, the expert when it comes to using game-like elements to incentivise your audience. What You'll Learn In This Episode: - What gamification is, how it's integrated into our everyday lives, and how you can use it in your business to drive leads and revenue. - How to get clear on your strategy and objectives for adding gamification to your business and how to implement it in an ethical way that benefits your audience. - Kimba shares the results she's seen from using gamification in her own business and how some other organisations use similar strategies to motivate and reward their staff. - There's so much you can do with gamification and it's an area that will continue to grow, so this episode is bound to spark lots of ideas for how you can include it in your business. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Kimba @KimbaDigital on Instagram & Facebook | |||
| 057 How to reframe trauma, with Alison Smith | 04 Jul 2022 | 00:22:28 | |
A quick trigger warning before we start - This episode has conversations about trauma and upsetting incidents, so please skip this one if you need to. Alison Smith is a trauma-informed coach and EMDR therapist who works with high-functioning entrepreneurs aiding them to re-frame trauma so they are no longer held back by past experiences. We've all been through things that have a lasting impact on us, they can be big or small events, but if we can learn how to re-frame trauma we can break out of survival mode and move forward toward the life we deserve. What You'll Learn In This Episode: - Alison's personal story of PTSD and the events that led her into becoming a therapist after living in a state of high anxiety for years. - How our body's nervous system works and why gaining an understanding of it can help to break cycles of fear and stress. - Why trauma isn't about what has happened to you, but how you feel internally both physically and mentally, so, Alison shares how to recognise trauma in yourself and its links to self-awareness. - The passion and drive Alison has found in helping others overcome their trauma and PTSD and how she's built a successful purposeful business from adversity. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find all of Alison's services at www.ali-smith.com | |||
| 056 How being visible made me $10m | 27 Jun 2022 | 00:23:23 | |
In the last 5 years, my business has made $10 million in sales and I'm frequently asked what's the one thing that has really moved the needle? How has this all happened? Well, I believe what has truly helped me is visibility. So today I want to talk to you about being visible and take you through what I've done year on year in my business to increase my visibility and build the crucial 'know, like, and trust factor.' What You'll Learn In This Episode: - Why a multi-layered strategy towards being visible will help you make more money without it meaning you have to be 'on' all the time. - Visibility is a numbers game that actually comes down to marketing. Here's how you can get seen & heard by the right people because you can be the best at what you do, but if no one knows who you are, you won't succeed. - We live in an incredible time where you can build a successful business with a phone and free platforms. I'll share with you all the ways and the different platforms I've used to connect with thousands of people with little to no cost. - Visibility is one of the biggest hurdles I see with my clients, but if we put our egos aside and show up to serve other people and make it about them, not us, it all becomes a lot easier. My free masterclass, Be Everywhere, is happening tonight at 8pm GMT! Join now at https://www.lisajohnson.com/be-everywhere to learn how to build your own multi-layered strategy to be more visible. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 055 On healing from childhood trauma, with Jo Mitchellhill | 20 Jun 2022 | 00:22:07 | |
My guest today is the inspirational Jo Mitchellhill, a coach who works with individuals and families that have experienced childhood trauma. Trauma from our childhood can stay with us as adults, stopping us from getting where we want to be in life. Today Jo shares some of the strategies she uses with her clients that allow them to begin healing from those experiences and helps them to feel heard, seen and connected. What You'll Learn In This Episode: - How Jo has combined her 20 years of teaching experience, training as a foster parent and her passion for horses to create her trauma coaching services with a focus on finding a calm space and building relationships. - Why Jo has always gravitated toward people who feel unseen and unheard and why she passionately believes in advocating for others. - If childhood trauma is stopping you from getting to where you want to be in life and business, Jo explains some of the first steps to take towards facing it and starting the healing process. - Trauma is a feeling of disconnection so today we look at the role community can play in feeling connected to others and overcoming past trauma. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Email Jo jo@jomitchelhill.com | |||
| 054 On confusing success with happiness, with Sam Johnson | 13 Jun 2022 | 00:22:35 | |
Today I'm joined by my husband and copywriter, Sam Johnson. When this episode is released we'll be in Malta renewing our wedding vows which Sam has organized for us. This got us talking about how in relationships, be it business or life, it's essential to let people work within their zone of genius. Starting out in business it's easy to try and do everything yourself, but I've learnt over the years when you bring in people who are really good at the jobs you're not great at, your business will become more joyful and successful. Sam & I have been together through it all, from being £30k in debt to now where our lives look very different, so join us for this conversation about what success and happiness mean to us, and how we allow one another to work in our own zone of genius. What You'll Learn In This Episode: - Why trying to be good at everything is a false economy and the freedom you can gain from relinquishing control and allowing people with the skills to excel at their job. - Success and happiness can be intertwined but they don't always go hand in hand. For that reason, it's important to define your own version of success and not be influenced by what we see on social media. - How we've identified what success to means to us as a couple and a family, and the simple things that make us happiest. - The power of knowing what happiness and success mean to you and once you know what that looks like - do that every single day. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 053 Starting your subscription box business, with Lauren Prentice | 06 Jun 2022 | 00:21:10 | |
Today we're talking all things subscription boxes which have seen a huge boom in popularity over the last few years. Joining me is subscription box expert, Lauren Prentice - a serial entrepreneur who was the first person I saw in the UK to create an outstanding subscription box service and has gone on to become a leader in this space and now teaches others how to launch a successful subscription service. What You'll Learn In This Episode: - How Lauren identified subscription boxes as an area of growth during the lockdown and a business that could be pandemic proof, provide reoccurring revenue and become a passive income stream once established. - Some of the common mistakes people make when launching a subscription service, why finding your niche is so important and why your product should always be solving a problem for your customer. - Lauren shares her personal experience as a female business owner with ADHD and the impact it's had on running her business and how she finds success in whatever she sets her mind to. - Why growing your audience is vital in a subscription box business because as Lauren highlights in today's episode, if you look after your audience, they will look after you. Resources: - Download my FREE Launch Strategy Guide- - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Today's episode is sponsored by Nicola J Rowley PR. You can find all her services at www.njrpr.com - The Business Box www.thebusinessbox.co.uk - Join Laurens' Facebook group So you want to start a subscription box? | |||
| 052 Why you're never too old to start, with Paula Shepherd | 30 May 2022 | 00:24:46 | |
When it comes to making money online and running an online business, age really is no barrier and you're never too old to start. Just like me, Paula Shepherd made a transformational career change at 40 and now works with entrepreneurs who want to thrive in business, without being glued to social media 24/7. I love this conversation and I love that there are people out there showing others that you can build a business that works for you whatever your age and stage of life. What You'll Learn In This Episode: - Paula shares her career journey and why she wanted to make a change, transitioning from a high flying corporate career to starting her own business that aligns with her values. - While ego and facade can be beneficial in corporate life, Paula explains how vulnerability and honesty when starting your own business are key attributes and the importance of asking for what you need. - Paula's tips for building a business that doesn't solely rely on social media for leads and sales and how to build the 'know, trust and respect' factor with the right people. - How to get started if you want to make a career change and how you can build a successful business that supports the lifestyle you want and deserve. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Today's episode is sponsored by Nicola J Rowley PR. You can find all her services at www.njrpr.com - Find more of Paula's work at www.thecourageblueprint.com - Join Paula's Facebook group I Am Becoming | |||
| 051 Why your voice needs to be heard on podcasts with Nina Macarie | 23 May 2022 | 00:23:40 | |
Today I'm joined by Nina Macarie, a Podcast Outreach Manager who connects guests with podcasts giving them the platform to share their inspiring stories. We all have valuable stories to tell that can help others feel less alone, which is something I certainly strive for on this podcast. I love to hear from people who have similar experiences, adversity or triumphs to me and my audience, and Nina's job is to find those people, uncover those stories and get more voices heard. What You'll Learn In This Episode: - How sharing your own story can be a powerful tool to boost your visibility even as an introvert, and how to overcome some of the common excuses we tell ourselves as to why we shouldn't put ourselves out there. - Nina's top tips to build authentic connections with podcast hosts and successfully pitch to podcasts you'd love to be a guest on. - How Nina has overcome her own fears around showing up and how she's moved past feeling uncomfortable talking about herself to now embracing getting out of her comfort zone. - Knowing and practising the core message of your business will always make for relatable inspiring storytelling, so we discuss how to retrain that voice in our head that tells us not to be outspoken, so we can all be not only seen but heard too. Resources: - Download my FREE Launch Strategy Guide - Nicola J Rowley PR sponsors today's episode. You can find all her services at www.njrpr.com - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find out more about Nina's work at www.oneluckystar.com - Connect with Nina on Instagram @nina_macarie | |||
| 050 How suffering loss can change your perspective on life with Camille Plews | 16 May 2022 | 00:21:55 | |
TW: A quick warning, this episode contains conversations about family bereavement so if that's hard for you right now, please do skip this one and I'll see you again next week. Today I am speaking to Camille Plews, the superstar of systems who helps entrepreneurs automate their businesses, giving them more time and freedom, but our conversation today is actually all about perspective. I believe perspective in business is so important and I wanted to share how Camille has shaped her positive outlook and how loss has taught her how truly precious life is. What You'll Learn In This Episode: - The life events that formed Camille's unique outlook and how she's been spurred on to build a life of freedom and happiness for her and her family. - How Camille navigates receiving negative comments and why she will always choose to follow her gut and keep moving forward over taking on opinions from people who don't know the full picture. - The life-changing power of shifting your perspective and how adversity can fuel success when you have the right mindset. - Regardless if you've suffered a loss in your life, the message that life is short applies to everyone - today we'll chat about how to build towards your dreams and not allow fear or judgement to keep you stuck where you are. Resources: - Download my FREE Launch Strategy Guide- - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Today's episode is sponsored by Nicola J Rowley PR. You can find all her services at www.njrpr.com - You can connect with Camille on Instagram @Camilleplews - Find all of Camille's services at www.camilleplews.com | |||
| 049 Harnessing the power of PR through strategic storytelling with Nicola Rowley | 09 May 2022 | 00:23:56 | |
This week I'm joined by PR expert, Nicola Rowley. Working with entrepreneurs and brands in the entertainment and leisure industry, Nicola helps them get visible through strategic storytelling. Running a business is all about telling your story, telling people about you, and it's through these relatable stories that you can really harness the power of PR. What You'll Learn In This Episode: - What PR is, how it can benefit your business, how to pitch to journalists and why it's worth putting yourself out there. - The difference between PR that connects you to the right people and PR that is an external marker of success but doesn't get you clients. - PR has played a vital role in growing my business and I think it's an important part of building credibility and connecting with ideal clients, but a lot of people think they don't have a story to tell - which simply isn't true. Today Nicola shares how to shape relatable and strategic stories. - Nicola's own story that led her to start her own business using her previous experience in broadcasting and in-house PR to offer a unique and insightful service for her clients. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Today's episode is sponsored by Nicola J Rowley PR. You can find all her services at www.njrpr.com - Connect with Nicola on Instagram @nicolajrowleypr - Join her brilliant Facebook group The Communications Community | |||
| 153 Having The Confidence to Sell with Anna Payne | 06 May 2024 | 00:22:55 | |
This week's podcast focuses on selling. Confidence is essential to the sales process and today we talk a lot about having the confidence to sell whilst also remaining your authentic self and setting yourself apart by using your own unique personality and being real. Today's guest is Anna Payne who shares her journey from a successful career working for an SME, into entrepreneurship, and how she remained true to herself while having the confidence to promote her business and herself as a sales expert. What You'll Learn In This Episode - The power of gaining the confidence to own your personality and stop comparing yourself to others. - What changing your mindset can do for your business and your ability to perform at your best. - How having the courage to do difficult things can fuel your confidence increase. - That having confidence in your product or service, and knowing that you can sell in the right way for you will allow you to build better connections with your prospects and sell more effectively. Resources: - Find all of Anna's services at: annapayne.online/everything, connect with her on Facebook, or Instagram @annapaynesales. | |||
| 048 The learnings from my latest $2.9m launch | 02 May 2022 | 00:36:18 | |
My latest launch grossed $2.9 million in sales, but you might be surprised to hear we didn't hit our targets and this launch didn't work out in the way we thought it would, but it was by far the most interesting launch I've ever done. I believe it's so important to debrief and evaluate after a launch, to look at what worked, what didn't and how to improve for next time because it's all the little things that you implement that make all the difference. What You'll Learn In This Episode: - Some of the common challenges that occur in every launch we do and how as a team we've learnt to navigate them. - We saw a new pattern of sales in this launch with clients taking more time to commit to buy. Here are some of the consumer trends I noticed and why FOMO is no longer a strong driver for sales. - I'll share with you what worked well partnering with affiliates and some best practices I've learned working with affiliates for successful launches. - How we have made our launches stress-free and fun despite the practical and mindset challenges they inevitably bring up. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percen - Subscribe to my YouTube channel | |||
| 047 How I used retreats to get ahead in business | 25 Apr 2022 | 00:21:01 | |
Today I want to talk to you about retreats and how attending business retreats has helped me grow and get ahead in my own business. It's easy to think a retreat is just a fun trip, but there's so much more to it than hanging out in hot tubs, drinking and eating nice food. So how can you make sure you're getting the most out of every retreat? What You'll Learn In This Episode: - How to be strategic about the retreats you attend, who you want to meet, what you can take from a retreat that you can't get in group courses or 1:1 coaching and why you need to commit to implementing what you learn. - Why business retreats are an invaluable opportunity to network, build connections, and surround yourself with aspirational like-minded business owners that inspire you. - How to ensure you don't waste the opportunity to learn, ask for help and observe the challenges other business owners are facing. You might just be the perfect person to help them solve that problem! - Being open, vulnerable and friendly at retreats has helped me grow my business and improve my mindset, so whichever retreats you're booked on this year this is how to make sure you get everything you can from that experience. I'll be hosting Destination Motivation a 3-day retreat in New York this June, spaces are really limited but if you want to check it out and see if it's the right fit for you the link is below. Resources: - Destination Motivation - The Retreat New York City 2022 - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 046 The mindset you need to work with high net worth individuals with Lesley Thomas | 18 Apr 2022 | 00:31:03 | |
Today I have business coach and entrepreneur, Lesley Thomas joining me. Lesley not only runs a successful ski real-estate business with her husband but also helps serviced based entrepreneurs improve their relationship with money, so today I wanted to speak to her about the mindset you need to adopt to work with high net worth individuals. There are a lot of assumptions that come with working with wealthy clients and these can be rooted in our own relationship with money so it's important we know and understand where our money beliefs come from. What You'll Learn In This Episode:
Why you'll make more money when you change your relationship to it, and how to stop getting in your own way when it comes to earning more. - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategis - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - See more of Lesley's services www.lesleyathomas.com - Connect with her on Instagram @lesleythomascoaching | |||
| 045 Learning to accept and love yourself with Emma Butler | 11 Apr 2022 | 00:26:01 | |
My guest today is the inspirational Emma Butler. Emma is passionate about helping others discover the connection between the body and the mind and how transformational it can be when the two work together. Having been a yoyo dieter Emma began a journey to learn how to accept and ultimately love herself by ditching diet culture and working on her mindset which in turn helped improve her physical health. What You'll Learn In This Episode:
Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find all of Emma's services at www.emmabutlercoaching.co.uk | |||
| 044 How to find resilience in a chaotic world with Bev Cripps | 04 Apr 2022 | 00:22:56 | |
Collectively the last 2 years have been a lot for everyone to process and there continues to be a lot going on in the world. For that reason I think it's important we talk about resilience and how to bring some calm in chaotic times. Joining me for this conversation is Bev Cripps, a resilience expert, a criminal barrister and hypnotherapist - who having gone through a really tough time has put in place small daily rituals that help her feel grounded and build her resilience by taking positive steps to boost her growth and wellbeing. What You'll Learn In This Episode: - Inner resilience comes down to strategy and a few fundamental pillars which Bev shares with us in this episode. - It's possible to ground yourself when the ground beneath you is moving and here's how you can carve out a bit of calm for yourself even when you think you don't have time. - We are all survivors with inner strength and the power to grow. Today Bev tells us some easy practical ways we can keep building on that. - Resilience can be a key attribute in life and in business, and while many things are out of our control, we always have control over our own actions. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Find more information about Bev's work at www.mybcconnection.com - Join Bev's Facebook group Get Conscious with the Connection | |||
| Bonus Ep - How the One To Many programme helped Caroline make over £1m and impact thousands | 30 Mar 2022 | 00:22:08 | |
We don't do this very often but we have a little bonus episode for you today because I really wanted you to hear from the amazing Caroline Strawson. Caroline was part of my One To Many programme a few years ago and the amount of people she has gone on to positively impact in the years that followed is just insane. As a Trauma Therapist Caroline is so passionate about helping others, so I wanted to have a chat with her to understand how One To Many has helped her work with more clients and what she's learnt along the way because it's really important that we recognise the ripple effect helping others has. It really is what life is all about! What You'll Learn In This Episode: - When Caroline joined One To Many she was fully booked with 1-2-1 clients but felt burnt out. Today she shares how she's been able to work with more people and provide financial security for herself and her children without hustling day in, day out and working round the clock. - To this day Caroline implements the blueprint and strategies she learned in One To Many and in this episode she tells me how these have transformed her business. - Caroline is an expert in trauma-informed therapy and has incredible insights into healing from trauma which allow her clients to find a safe space in their bodies, get unstuck and thrive. - I've worked with Caroline myself which helped me so much in running my business and enjoying life so I know you'll take so much value from this conversation! Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Caroline and see more of her work at www.carolinestrawson.com and @carolinestrawson on Instagram | |||
| 043 Why it's so important to find your purpose with J. Nichole Smith | 28 Mar 2022 | 00:24:24 | |
Joining me today is J. Nichole Smith, an expert in helping founders find their purpose and amplifying their profitability and their positive impact. Nic spoke at my recent LA Mastermind retreat and really blew everyone away so I wanted to have her on the podcast because the way she speaks about purpose is something everyone needs to know, at every level. What You'll Learn In This Episode: - Nic's unique perspective on purpose and the power of rooting your marketing and branding in meaning. - Where to start in finding your purpose and how being able to put this into words will convert to powerful messaging. - The importance of knowing your "why" and how to uncover it - this is something I used to struggle with but as the "whyfinder" Nic has some great exercises to help draw yours out. - Why you'll have a stronger business once you know your purpose and you'll become a force to be reckoned with by getting clear on why you do what you do. Resources: - Join the 5 Ways to Make Money Online Masterclass - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Nic and see more of her work at www.jnicholesmith.com | |||
| 042 Client Conversations with Dani Wallace and Tom Stanhope | 21 Mar 2022 | 00:37:45 | |
We're doing something a bit different today as the brilliant Dani Wallace and Tom Stanhope take over the podcast. I've worked with both Dani and Tom for around 3 years, so today I wanted them to sit in for me and share their business journeys detailing how they moved away from trading time for money to building the successful businesses they always dreamed of. What You'll Learn In This Episode:
Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - You can find all of Dani's work at www.iamthequeenbee.co.uk & @thequeenbeedani - Join Tom's Facebook group & connect with him @growyourbusinesswithvideo | |||
| 041 Why You Need A Multi Approach Business Model | 14 Mar 2022 | 00:16:51 | |
Today I want to talk to you about some of the different business models out there for selling your services and why it's so beneficial to have a multi-layered approach. I know it can get noisy online with everyone having an opinion on the best way to sell and how one method becomes a trend and then it disappears and something else becomes "the thing you must do to be successful." But here's the truth - there are a million ways to make a million pounds and no one way is better than the other. However, when you apply a multi-layered business model and build an eco-system where one offering feeds off another, you can stop hustling day-in and day-out and actually wake up in the morning with more money in your bank account than you went to sleep with. So let me tell you why you need a multi-approach business model and how to start building it. What You'll Learn In This Episode:
Resources: - Join the Race to Recurring Revenue - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 040 What I Learned In My Membership Launch | 07 Mar 2022 | 00:20:35 | |
Welcome back to the podcast, today is a solo episode and it's an episode I really wanted to share this week because I've just finished the launch of my membership You Can Sit With Us. It's really important to me that as a team we evaluate how a launch has gone straight away because that analysis allows us to identify what went right and what went wrong, and once you have that information you can put all those findings into practice and that's how you can improve on your launches time and time again. When it comes to teaching others I think it's key to be fully transparent, so we don't only shout about the good stuff, but share where we can improve as well, and I learned a lot from this launch because we actually didn't hit our targets and it didn't all go to plan. So join me on this review of my latest launch! What You'll Learn In This Episode:
Resources: - Join the Race to Recurring Revenue - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel | |||
| 152 Starting to think about inclusion in your business | 29 Apr 2024 | 00:25:28 | |
Today we are shedding light on a topic that some people may be scared to ask about, and that is diversity and inclusion. Asking questions and encouraging openness around disabilities is really important and is good for both people with disabilities, but also for your business. Our guest is Elaine Hughes who is a Disability and Diversity Specialist. She gives her perspective on how businesses can be more inclusive and accessible to people with disabilities and the benefits that this can bring. What You'll Learn In This Episode - How to start the process of considering inclusivity in your business. - Some of the ways that including diversity and inclusivity can make your business more profitable and increase your audience. - Which questions to ask to broaden your network to be more inclusive and diverse. - The one most valuable thing that you can implement in your business to be more inclusive. - What a diversity and inclusivity audit is and how it could help your business. Resources: - Find all of Elaine's services at https://www.linkedin.com/in/hugheselainem/ or elainehughes.co - Visit the website https://thatstrategyco.com/
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| 039 How To Thrive As An Introvert In Business with Mariella Franker | 28 Feb 2022 | 00:19:14 | |
Joining me today is Mariella Franker, an expert in helping introverts thrive in business allowing them to be themselves and teaching them how to best direct their energy. The western world is very much held to extroverted standards and it can be hard as an introverted person to show up online to promote yourself and your work, but we know that having an online presence is so key to a successful business. This is something I often see clients struggle with so in this episode, we explore how you can thrive in business as an introvert. What You'll Learn In This Episode: - How to uncover the ways you work best and how to set boundaries that allow you to protect your energy. - Social media can be exhausting for introverts, so we share some tools to manage your energy online, and how I changed my approach to social media in 2022 so that it wasn't draining me. - Some of the common misconceptions about being an introvert and the challenges it can bring in business. - Why I'm a better leader for having space and time to recharge and why it's so important to me to show others that you can be successful and take time away from work. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Mariella www.thefrankermessage.com | |||
| 038 Walking Away From Your Life To Start Another with Sarah-Jane Lewis | 21 Feb 2022 | 00:28:38 | |
My guest today is life coach, Sarah-Jane Lewis, who helps women overcome adversity so they can live the life they are meant to be leading. It's so important to have these conversations around adversity and intentionally building the life you want because so many people are living a life they have simply fallen into and I've been there, that was me until I decided to re-write my story. If you're thinking "how does this help me make money online?" well, once you have an idea of what you want your life to look like, where you want to go, how you want your days and weeks to be, once you have this clarity, that's when you'll start making money. What You'll Learn In This Episode: - Sarah-Jane bravely shares her own story of how she left a controlling relationship, re-built her confidence and started putting herself first. - It takes courage to leave one life and start another so Sarah-Jane shares her advice for anyone wanting to change direction and start living a life they love. - Fear and success are not compatible, so we discuss how to not allow fear to become the loudest voice in your head. - Everybody has the power to have an extraordinary life and it starts with small, consistent steps that add up over time. Here's how to start! Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Sarah-Jane www.sj-lewis.com | |||
| 037 The Cost Of Being A Female Entrepreneur with Emma Clayton | 14 Feb 2022 | 00:24:44 | |
I have a great conversation for you today, as I'm joined by Emma Clayton who helps entrepreneurs scale their businesses, and in this episode, we're going to explore the real cost of being a female entrepreneur. In recent years more and more women have been leaving employment in favour of self-employment for the flexibility and autonomy it can offer, but as we know, starting a business is not easy. The digital age has opened up so many opportunities, but we've not seen the same growth in support for female start-ups, and we deserve better. What You'll Learn In This Episode: - The true financial and emotional cost of being a female entrepreneur and how this compares to our male counterparts. - How the system is failing women with the gender pay gap and inflexibility for primary caregivers. - Emma's mission to see female founders better looked after enabling them to thrive and build successful businesses. - How to raise your prices in line with your worth, your goals and not sell yourself short. - What to do when you want to scale your business. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel - Connect with Emma @emmaclaytonstrategist - Pricing calculator www.raiseyourpricing.com | |||
| 036 Why We Need To Stop Misleading Potential Clients In The Online Industry | 07 Feb 2022 | 00:22:30 | |
Today I want to talk about why we need to stop misleading potential clients online. I know that sounds controversial and I'm not here to shame anyone, but the truth is, if no one talks about these things, then nothing changes, and I frequently see misleading endorsements being used online to attract people to a business or service. I'm not talking about outright lying, because we know that's morally wrong, but I see a lot of subtle ways clients are repeatedly misled that have never felt right to me, so I want to shine some light on them today. What You'll Learn In This Episode: - What the 'pay-to-play' model is, how common pay-to-play offers are in the online industry and how they contribute to misleading potential clients. - The process behind some business awards and why I'm proudly not an 'award-winning business coach. - Marketing strategies to reach number one in the book or podcast charts can make for a great strapline, but on closer inspection, if these claims aren't legitimate it diminishes clients trust. - My experience of being asked to financially contribute to be a part of a TV show, and why it wasn't the right decision for me, despite its appeal. - That it's possible to make money and have a successful business whilst putting morals first. Resources: - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Subscribe to my YouTube channel | |||
| Bonus Ep - Why I Changed My Membership | 01 Feb 2022 | 00:20:14 | |
Hello! I'm back for a bonus episode as the doors are now open for our rebranded, relaunched membership, You Can Sit With Us and I want to tell you a bit more about what's new, what's changed and why. I launched this membership 5 years ago because as a business owner working for and by myself, I was lonely and I knew I wasn't the only one who felt that way. I had an audience who wanted to build connections and learn from each other to elevate their business, so everyone paid a small amount and I got experts to come in and teach us - and this group really became my inner circle. We celebrated the wins together and supported each other in hard times, but over time I saw that the membership wasn't as inclusive as I wanted it to be. I wanted it to be a space where everyone felt welcome, comfortable, and no one felt like they didn't fit in. So, despite the membership working well, and selling out, I made changes so that it aligned more with my values. As I've evolved as a business owner, the membership has evolved and today You Can Sit With Us is a membership that includes, inspires and innovates. Not only is this membership great for the inclusive community, but you can also build your client base there, learn from expert coaches, take part in Q&A sessions, attend annual parties and take part in quarterly challenges. Doors are open until Friday, so do come in! This is somewhere you will belong. Resources: - Join You Can Sit With Us - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Subscribe to my YouTube channel | |||
| 035 Rising Out Of Tough Times Stronger Than Ever with Raimonda Jan | 31 Jan 2022 | 00:21:07 | |
Joining me today is serial entrepreneur and founder of the incredible platform, Women In Business, Raimonda Jan. Raimonda helps female entrepreneurs and business owners get established, get noticed and get visible online. We've been friends for a few years now and I quickly recognised we share a lot of the same values when it comes to running a business, especially around showing up authentically online. The last 2 years have been challenging for all business owners, so today I wanted to speak with Raimonda about a period of adversity in her life, and the positive impact she found from being open with her audience about what she was experiencing. What You'll Learn In This Episode: - Having taken 6 months off work Raimonda tells me what she learned about herself in this time and why your business won't fail if you take time out. - When we aren't being ourselves or living in alignment with what we want, that can be felt by our clients, customers and audience, so Raimonda shares how to reconnect to yourself and get your flow back. - Despite this being a challenging time, Raimonda was encouraged to share knowing her actions would inspire others, and this period in her life changed her outlook and mindset, making her work feel effortless. - Shame and fear can really hold us back from showing up as ourselves, but if you can learn to let that go, you'll truly be unstoppable. Resources: - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Subscribe to my YouTube channel - Learn more about Women in Business Club, Magazine and Summit at www.womeninbusiness.club - Connect with Raimonda on Instagram @womeninbusinessclub | |||
| 034 Why It's So Important To Look At Your Pricing with Leanne Gunns | 24 Jan 2022 | 00:24:10 | |
Today we're talking about the one thing people don't like to talk about. Money, and specifically, pricing and profit, because while making sales is great, you need to make a profit for your business to succeed. Joining me for this conversation is Accountant and pricing expert, Leanne Gunns, whose passionate about helping more people make more profit. So if you know you're not charging enough and you're struggling with your pricing, Leanne is going to tell you how to get to grips with your costs. What You'll Learn In This Episode: - What happens if we don't look at our full costs when we set out pricing and how to be sure you're not operating at a loss. - Some of the mindset challenges that come with pricing your work and how to overcome them. - Why you'll never win in a battle to be the cheapest and why you don't want to be in a race to the bottom. - How to position yourself to attract your ideal clients and build the business you desire. Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Follow me on Facebook @lisajohnsonstrategist - Subscribe to my YouTube channel - Connect with Leanne on Instagram @excelaccountancynorwich - Find all Leanne's services on her website www.excelaccountancynorwich.co.uk | |||
| 033 How To Grow An Online Business Team | 17 Jan 2022 | 00:29:10 | |
In today's episode, I want to talk to you about growing a team, and how my business has grown from just me to now having 9 expert employees. Growing a team can be challenging and letting people into your business is scary and I'll be honest, I resisted delegating to others for far too long, but then I realised when you're doing absolutely everything in a business; the book-keeping, the marketing, the admin etc, you have less time for the things that you do best. The only way to have a successful business that prioritises freedom is to have the right people alongside you and for a long time I worried someone else couldn't do all the jobs as well as me - well spoiler alert, they do it better than me because that's their zone of genius. So having shifted my approach to how I recruit to look within my audience and network I've built up an A-team of superstars that's been a real game-changer. What You'll Learn In This Episode:
Resources: - Download my FREE Launch Strategy Guide - Visit my website www.lisajohnson.com - Follow me on Instagram @lisajohnsonstrategist - Subscribe to my YouTube channel | |||
| 032 Why the Fear of Success Could be Stopping Your Progress with Charlotte Mather | 10 Jan 2022 | 00:18:56 | |
In this episode, I'm joined by Charlotte Mather, an accredited fulfillment coach and experienced hypnotherapist who helps unfulfilled professionals overcome the fear and doubt present in their lives. Most people don't believe that the fear of success actually exists. How can a person be afraid of being successful? It just doesn't make sense. However, the fear of success is real and it's often not about the success itself but the potential price of success. Charlotte explains how a person's own self-sabotage can keep tripping them up on the road to success. What You'll Learn: - Understanding the fear of success - The causes and impacts of the fear of success - How to overcome self-sabotaging beliefs - The difference between fear of failure and fear of success - How to find and settle on your purpose - Why you need to stop procrastinating - Childhood traumas and how they influence your current success For the most part, the fear of success is about being afraid of achievement, sometimes to the point that people sabotage themselves to limit their chances of success. If you're scared of being successful or the consequences of success, recognising it is step one. Also, understand that it's something that needs to be addressed if you want to do well in life. Resources: - Charlotte Mather's Facebook Page https://www.facebook.com/charlotte.mather.35 - Charlotte Mather Website https://www.charlottemathercoaching.com/ - Connect with Charlotte on LinkedIn https://www.linkedin.com/in/charlotte-mather-407b2926/ - Subconscious Secrets to Success and Confidence Facebook Group https://www.facebook.com/groups/221794655905123/ - Lisa Johnson's YouTube channel https://www.youtube.com/channel/UCm_uN-tZgFC3_lSFifUZEXw - Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch - Visit my website https://www.lisajohnson.com/ - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist | |||
| 031 Why There's No Cookie-Cutter Method When it Comes to Visibility with Sara Wisniewski | 03 Jan 2022 | 00:25:54 | |
In today's episode, I am joined by Sara Wisniewski, a visibility coach and mentor to female entrepreneurs. Today we talk about why visibility is important, and what you can do to become more visible in your business. Here's the thing, your business is not all that unique - other people are already doing it and they may even be better than you. So, what can you do to differentiate yourself from the competition? Visibility is the only thing that will make you stand out from the masses, and Sara explains how to increase it. What You'll Learn: - Understanding visibility from a business perspective - How to become more visible in your business - Why it's okay to ask for help - How to overcome self-limiting beliefs - The power of consistency and authenticity when building visibility - Growth and the probability of success Building visibility starts the moment you decide you want to have a business. It can be super scary for some people and that's completely normal. But you need to realise that if you don't show up, you're losing the chance to connect with your ideal audience. Resources: - Connect with Sara Wisniewski on LinkedIn https://www.linkedin.com/in/sara-wisniewski/ - Sara Wisniewski website https://www.sarawisniewski.co.uk/ - Sara Wisniewski Facebook https://www.facebook.com/sara.wisniewskiAME/ - Sara Wisniewski Instagram https://www.instagram.com/sara_wis_coaching/ - Perfect Planner https://perfectplannerco.com/?ppc=lisaj - Lisa Johnson's YouTube channel https://www.youtube.com/channel/UCm_uN-tZgFC3_lSFifUZEXw - Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch - Visit my website https://www.lisajohnson.com/ - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist | |||
| 151 Why search marketing needs to be part of your strategy with Claire Taylor | 22 Apr 2024 | 00:22:38 | |
Search Marketing, often referred to as SEO, can be tricky to use effectively in your business. However, with the right approach and persistence it can provide your business with leads for years to come. Today's guest, Claire Taylor, is a Digital marketing and SEO Strategist who has mastered the process of optimising her client's websites to be found by their customers online. In today's episode she shares some examples of how effective SEO can be in generating leads for your business, as well as also sharing her personal health story about her autoimmune condition. What You'll Learn In This Episode - How the role of SEO in business has changed in recent years and how this can be used to your advantage. - Strategies to improve your SEO strategy for your business by using niching and specific search terms. - Which tools can be used to start analysing your website traffic and optimising your website now. - The differences between using social media advertising and SEO in your business. - Real examples of the results that can be achieved by applying Search Marketing the right way. Resources: - Find all of Claire's services at https://www.claire-taylor.co.uk/ | |||
| 030 How to Deal with Bullying as an Entrepreneur with Carla Shohet | 27 Dec 2021 | 00:30:38 | |
Joining me today is Carla Shohet, a Life and Business strategist as well as a fellow anti-bullying campaigner. I brought Carla on today to chat about what to do if you, as an entrepreneur, are being bullied, and not just online but also offline, how that affects your business and what you can do about it. Bullying is at its peak right now, and although entrepreneurs are supposed to have tough skin, it can certainly be overwhelming. What You Will Learn In This Episode: - What bullying is - Why not reacting to bullying can help mitigate its effects - How to deal with online and offline bullying - Carla's THINK acronym for posting online - How to employ empathy when dealing with bullies - Why everybody needs a personal coach - How to protect yourself when bullying goes too far - When and how to have a conversation with a bully It's no secret that most entrepreneurs will feel bullied at least once in their business life. So, rather than talk about it and do nothing about it, what can we do to stop bullying from occurring in our own organisations? What are the best ways for entrepreneurs to deal with bullies who target their businesses? I hope this episode gives you some insights and answers to help you protect yourself and your business. Links and Resources: - BulliesOut.com https://bulliesout.com/ - Carla's Website https://carlashohet.com/carla-shohet/ - Carla's LinkedIn https://www.linkedin.com/in/carla-shohet-b8598b5/ - Lisa Johnson's YouTube channel https://www.youtube.com/channel/UCm_uN-tZgFC3_lSFifUZEXw - Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch - Visit my website https://www.lisajohnson.com/ - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist | |||
| 029 Is Cancel Culture the Right Way Forward? | 20 Dec 2021 | 00:30:02 | |
Today I want to talk about 'cancel culture.' And since the conversation would be a little biased if I did it on my own, I have Ange Wakeling, my marketing manager, alongside me to talk about this widely debated topic. Fortunately or unfortunately, no one's immune to cancel culture. It doesn't matter how long ago a person made a seemingly unforgivable mistake or how genuine their apologies are, cancel culture is brutal and it takes no prisoners. But is cancel culture an effective way of holding people accountable, or just a retribution without a chance for redemption? What You'll Learn: - What cancel culture is - The pros and cons of cancel culture - How I overcame a cancellation attempt on my brand - Cancel culture, social status, and its impact on society - Has cancel culture gone too far? - Reputational damage vs. personal opinion Yes, cancel culture makes people pay for their actions but it can be extreme at times. It seems like people get harsh punishments because some other people are willing to go out of their way to hurt others. Hopefully, this conversation will help you figure out what to do when cancel culture comes knocking on your door. Resources: - Perfect Planner https://perfectplannerco.com/?ppc=lisaj - Lisa Johnson's YouTube channel https://www.youtube.com/channel/UCm_uN-tZgFC3_lSFifUZEXw - Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch - Visit my website https://www.lisajohnson.com/ - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist | |||
| 028 Why You Need To find The Passion In Your Business | 13 Dec 2021 | 00:24:45 | |
Today I'm joined by the fabulous Sarah Aspinall, Founder and Instructor of Breaking Ballet, to discuss one of my favourite topics - being passionate about what we do. We had a fantastic conversation about the challenging but rewarding path of following our dreams and passions. Sarah shared her own story of how she decided to leave her 9 to 5 job as a lawyer to return to ballet, her first love. We also talked about using passion as fuel to run our business, like a magnet to attract clients and as a repellent for failure. What You Will Learn In This Episode: - Who Sarah Aspinall is and why she decided it was about time to pursue her passion - How ballet helped her overcome a few issues when she was a child - Why being passionate about what we do is crucial to run a business - How a simple research can help us approach our business with integrity and help us decide if that is what we really want for ourselves After a traumatic experience in New York for her birthday, Sarah started thinking seriously about how she was living her life. At that time, she was most of the time seated at a desk, feeling she was crushing her body and losing not only her fitness but her inspiration to move. She decided to reconnect with her body and tried all kinds of workouts, but nothing fulfilled her as ballet. She then decided to become a qualified ballet teacher, and after some time, started her business, Breaking Ballet. Resources: - Breaking Ballet website: https://breakingballet.com/ -Breaking Ballet Free Challenge: https://breakingballet.com/workouts/free-challenge/ - Breaking Ballet Facebook: https://www.facebook.com/BreakingBallet/ -Breaking Ballet Instagram: https://www.instagram.com/BreakingBallet/ - Breaking Ballet YouTube: https://www.youtube.com/channel/UCmInuTogOMXFowDvE2QQVnw - Sarah Aspinall LinkedIn: https://www.linkedin.com/in/sarah-aspinall-breaking-ballet/ - Lisa Johnson's YouTube channel https://www.youtube.com/channel/UCm_uN-tZgFC3_lSFifUZEXw - Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch - Visit my website https://www.lisajohnson.com/ - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist | |||