Light the Fuse | Outrageous Insight – Details, episodes & analysis

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Light the Fuse | Outrageous Insight

Patrick / Outrageous Insight

Business

Frequency: 1 episode/284d. Total Eps: 9

Light the Fuse interviews elite product VPs and leaders from global sports and active brands, including Leatherman, Vans, and Helly Hansen, about the high-stakes decisions that changed everything.

Hosted by Patrick, CEO of Outrageous Insight, The Consumer Delight Consultancy, we pull back the curtain on the moments of doubt, dead ends, and design secrets behind the world's most iconic gear.

New episodes weekly covering Leadership, Product Design, and consumer psychology. Ready to light the fuse?

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Data updated on 14/07/2026

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Score global : 58%

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Why Your Job Shouldn’t Be Your Identity. Former Mammut VP Maddie Petry.

Season 5 · Episode 8

Wednesday, July 8, 2026 • Duration 47:03

Ever wondered if you're more than your job? If what you DO is not ALL you're capable of?

This is the topic I explore with Maddie Petry, former VP of Brand and Mammut at Mammut. A freestyle skier and highly successful operator who faced the crossroads of SHOULD and MUST.

A fascinating exploration of balancing what's now and what's next.

Inspired by our chat? Leave a review on Apple or Spotify. #EarnDelight.

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How Making Mistakes Leads to Great Products. Former TNF VP Andy Coutant.

Season 5 · Episode 7

Friday, June 26, 2026 • Duration 48:09

Kristi Spence and Patrick from Outrageous Insight chat with Andy Coutant, the former VP of Product at The North Face. We discuss culture, corporate turnarounds, ice climbing and much more. A fascinating conversation. #EarnDelight

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How Designing Cars Saved a Vans Classic. Former Vans VP Mark Haskins.

Season 5 · Episode 6

Friday, June 19, 2026 • Duration 59:12

How do you move from training in auto-design to working in footwear? Relaunching one of the world's most iconic shoes for the iconic skate and streetwear brand VANS, and living with the consequences of success?

Mark talks about his career and how his love of typography, design, the Southern California lifestyle, and sport have influenced his life and work.

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How Coming Last Built a Market Leader. Former Helly Hansen VP Philip Tavell.

Season 5 · Episode 5

Friday, June 12, 2026 • Duration 43:57

Dead last. First mountain bike race series. Everyone else is gone. Philip Tavell stayed in it — and kept climbing. That determination built a career: VP of Outdoor and Ski at Helly Hansen, now Director of Brand at Dynafit.

Today we're not talking kit. We're talking about what it actually takes to stay in the game when it's hard — in sport, in business, in parenting.

Philip, welcome to Light the Fuse.

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How Freediving to -79m Unlocked My Mental Health. Helena Bourdillon.

Season 5 · Episode 4

Tuesday, April 21, 2026 • Duration 41:26

What happens to your mind when your body is 79 metres underwater, running on a single breath? World champion freediver Helena Bourdillon joins Patrick to talk about the razor's edge between presence and fear — and how she's used the same discipline to inspire people on land. If you've ever wondered what it really takes to go to the edge and come back, this conversation is for you.

TW - Discussions of suicide, self-harm.

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How Leaning Into Its Roots Rebuilt a British Icon. Berghaus leader Bob Neville.

Season 5 · Episode 3

Tuesday, April 14, 2026 • Duration 33:14

Some brands don't need reinventing — they need remembering. Bob Neville, Global Head of Retail at Pentland Brands (who own Berghaus, among other iconic brands) joins Patrick to talk about what it means to reboot an icon by going back to its roots, to the fells and crags of Northern England where the whole thing started. If you believe the best direction for a brand is sometimes backwards, pull up a seat.

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The Tough Journey to Remove Forever Chemicals. Ex. Fjällräven VP Donna Bruns.

Season 5 · Episode 2

Tuesday, April 7, 2026 • Duration 43:38

What does it actually cost a brand to do the right thing — and who has to fight for it from the inside? Donna Bruns, former VP of Product at Fjällräven joins Patrick to talk about the decision to strip harmful chemicals from their entire range, the battles it sparked, and why the hardest part wasn't the chemistry. If you've ever wondered whether corporate conviction is real or just marketing, this is the conversation that answers it.

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Why Rethinking "Useful" Is The Daily Battle. Leatherman VP Keith Carrato.

Season 5 · Episode 1

Monday, March 30, 2026 • Duration 45:51

What does it take to build products that people keep for decades — and pass on to their kids? In this episode, Patrick sits down with Keith Carrato, VP of Product at Leatherman, to talk craft, obsession, and how to become truly indispensable when YOUR name is on the tool. If you've ever reached for the same piece of kit without thinking, this one's for you.

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POD EXCLUSIVE | The Triumph of the Human Will.

Season 5 · Episode 9

Wednesday, April 29, 2020 • Duration 30:45

A long while ago, I met a woman at a birthday party. She told me a story that she had never told anyone else. Not even her own family. That woman was Stefa. This is her story. As a testament to the human spirit, I am honoured to present it here. TW - features extremely difficult topics.

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Light the Fuse | Outrageous Insight – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

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Apple Podcasts

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Light the Fuse | Outrageous Insight – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other1

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Other1

Apple Podcasts

Spotify