Life in Full Frame - Family Photography Education – Details, episodes & analysis

Hey friend!

Today marks the end of a 2.5 month break from Instagram!

To say I learned a lot would be a gross understatement. There were some things I could have anticipated learning but others I never saw coming.

As photographers, we've been trained to think that we need Instagram; that it's vital to the success of our businesses. And while it can be a good marketing tool, it is not the end all be all.

And even if we do choose to use it, we need to do so in ways that are not negatively affecting our mental health.

In this episode, I'm unpacking ALL of the things I've learned during my 2.5 months off of Instagram (everything from how it impacts my mental health to contentment to how I parent) and what boundaries I'm putting in place as I return to the platform.

I pray that this blesses you, gives you a new perspective on social media and encourages you to make a shift to use it in a healthy way!

xo, Morgan

Next steps:

⁠Join my email list for photographers⁠

⁠Join my email list for clients, potential clients, and to hear me talk about parenthood!⁠

⁠Find me on Instagram @morganwilliamsphoto⁠

Related Episodes:

⁠Ep 7: Why I deleted Instagram as a Photographer⁠

⁠Ep 15: Marketing Methods for a Sustainable Photography Business with Leah O'Connell⁠

Hey friend!

If the thoughts of an IPS pricing structure immediately makes you cringe and want to hide today's episode is for you. I've felt this way about IPS in the past as well, so believe me when I say, I GET IT!

At the beginning of 2024, though, I transitioned to an IPS pricing model, and surprisingly to me, I love it! Part of what has enabled me to love it is how I approach it, which involves NOT being salesy or pushy.

In today's episode, I'm unpacking several different aspects of my experience with IPS:

• Why I decided to transition to an IPS/a la carte pricing model
• Two things I love the most about it (it's probably not what you think!)
• How I approach it in a way that isn't salesy or pushy
• What I did wrong when I initially tried in person sales five years ago

I hope that this helps you to see IPS in a different light, and gives you an alternative view on how you can incorporate in person sales as a family photographer and serve your family photography clients well!

xo, Morgan

Next steps:

Free family posing guide: ⁠https://morganwilliamsphoto.com/sketching-freebie⁠

Related Episodes:

⁠Four Reasons You Should Raise Your Prices⁠

⁠Flourishing in All Areas of Your Life: How a Healthy Business Supports a Healthy Life⁠

After a 7 month hiatus, I'm resurrecting the podcast! HOORAY!

The reason for bringing the podcast back has a lot to do with the topic of this episode: I'm a photographer, and I DELETED INSTAGRAM.

Inside this episode, I talk about what led me to my decision to delete the app, how it was affecting my mental health and creativity negatively and what the future looks like for me in terms of social media.

Instagram can be a useful tool for our businesses, but as creatives, it's a slippery slope that leads to comparison, doubt and addiction. We begin drowning out our own God-given creative purpose and voice because we're so inundated with content on what everyone else is doing.

Tune in to learn more!

Join the MWP list to stay in touch!

Find additional educational resources here!

Instagram

Offering deeply discounted sessions to your clients as a Black Friday offer will likely only leave you feeling resentful in the future. Instead try one of these ideas for your Black Friday sale that will serve your clients well while still taking into account how you benefit as a business owner!

Find Morgan on Instagram: https://www.instagram.com/morganwilliamsphoto

Learn more about Flourish, a retreat and mastermind for photographers: https://morganwilliamsphoto.com/flourish

Learn more about in-home family photography group coaching: http://preservingeverydaymagic.morganwilliamsphoto.com/

Lit Up - a course on in-home lighting: https://morganwilliamsphoto.com/lit-up-1

What do abundance and photography have in common? Oh, I'm so glad you asked! In this episode, we unpack what it means to have a life and business that are both flourishing.

The first layer to this process is living in a state of abundance, and in this episode we talk about what that means and how it impacts our art, our businesses and our lives.

To join us for day 2 of Bloom, REGISTER HERE!

Learn more about Flourish HERE.

Apply for Flourish HERE.

As a photographer, raising your prices can be scary. I get it. I've been there! But the ways in which it benefits your business, your art and your personal life are profound, impactful and should not be ignored.

From finding clients who value photography more to shooting less to creating better work, there's actually no excuse to *not* raise your prices.

In this episode, we look at four reasons you should raise your prices and the overall impact of those reasons on your life and business.

Resources for improving your work to accompany a price increase:

• Preserving Everyday Magic Group Coaching Program: http://preservingeverydaymagic.morganwilliamsphoto.com/
• Connection Creation Family Posing Guide: https://morganwilliamsphoto.com/family-posing-guide
• In-Home Lighting Course: https://morganwilliamsphoto.com/lit-up-1

In-home lighting is undoubtedly THE biggest struggle I hear from other photographers when discussing in-home family photography.

In this episode, I'm uncovering how to find the best light to work with in every home and discussing how understanding light and mastering light can completely transform not only your images, but also your business and your LIFE. At the risk of sounding overdramatic, I'm standing by this one!

If you want to take a deeper dive into in-home lighting, understand how and where to find the best light in every home, how to use the light in the most beautiful and creative ways, and totally transform your images to save yourself time and attract a more high-end client, enroll in Lit Up today for less than the cost of your next trip to Target: https://morganwilliamsphoto.com/lit-up-1

If your business isn't healthy, it will spill over into your personal life. In this episode, we're discussing three reasons why a healthy business creates a healthy life and a healthy life supports a healthy business...because they do work in tandem with one another!

This type of business is usually a results of charging too little, working too much and leaving no margin in your business or your personal life. It can result in burnout, zero time to spend with the people you love most or doing the activities you enjoy most and a complete drought in creativity.

If you would like to take a deeper dive into this topic and learn how to create art and a business that supports your personal life in a beautiful way, join us for a FREE live training on October 23 and 24! Bloom is a free workshop for photographers with a burning desire to build a creatively fulfilling and lucrative business that works with their personal life, not in competition with it. Register here: https://morganwilliamsphoto.com/bloom

Imagine living a life where your creativity as a photographer, your business and your personal life were all thriving. Doesn't sound too bad does it?!

Introducing Life in Full Frame, where we talk about all things family photography, creativity, mindset and business with a little bit of motherhood sprinkled in.

In this episode, I'm giving you a glimpse into what my photography career and personal life has looked like up until this point. From $100 sessions as a side hustle shooting a little bit of everything to shooting weddings to now shooting in-home exclusively, it has been a journey. It's one I'm thankful for, though, and one I'm excited to tell you more about!

Educational offerings mentioned in this episode:

Connection Creation: https://morganwilliamsphoto.com/family-posing-guide

Preserving Everyday Magic: http://preservingeverydaymagic.morganwilliamsphoto.com/

This conversation with Leah O'Connell is packed with goodness! If you've been itching to find methods of marketing that are sustainable for the long term rather than flashy (and sometimes exhausting) in the moment, you'll find this conversation so encouraging... because there are absolutely marketing methods for your photography business that are sustainable when you're in it for the long haul!

In this conversation you'll learn about:

• the ripple effects of our artistry as photographers
• the positive and negative effects of social media on photographers
• slow growth methods of marketing + slow growth over time
• intentionally building a business around your life
• shifting your business in response to different life events
• ...and SO much more!

This is such a rich conversation filled with endless nuggets of wisdom, and I'm excited for you to listen!

xo, Morgan

Where to find Leah:

Leah's podcast: Photo Fuel

Website: https://www.leahoconnell.com

Instagram: @leahoconnell.photo

Related Episodes:

Ep 9: Understanding Your Creative Purpose -a conversation with Leah O'Connell

Flourishing in All Areas of Your Life: How a Healthy Business Supports a Healthy Life