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Explore every episode of the podcast Kaya Cast

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TitlePub. DateDuration
Hemp's Impact on the Cannabis Beverage Boom w/ Wesley Hein10 sept. 202400:19:51

Welcome back to another informative episode of the Kaya Cast Podcast, the go-to resource for cannabis dispensaries aiming to expand their influence and success in the industry. In this episode, we dive further in with Wesley Hein, a seasoned cannabis executive and head of Corporate Development and M&A at Mammoth Distribution. 

Discover the unique dynamics of the hemp market and its evolving role relative to the broader cannabis industry. Wesley provides an insider’s perspective on how, despite being fundamentally a cannabis company, the developments in the hemp sector are influencing strategies and perceptions in the markets where Mammoth operates, including California, New York, and Illinois.

Delve into the complex relationship between cannabis and its cousin hemp, as Wesley explains the regulatory landscapes, market challenges, and the unintended consequences of hemp’s rapid growth. He shares critical insights on how the hemp industry is navigating through its 'wild west' phase much like the early days of cannabis, and the implications this has on regulation and market stability.

Moreover, Wesley peels back the layers on the burgeoning sector of cannabis-infused beverages. He discusses the surprising boost in beverage sales against the backdrop of hemp’s influence and how savvy branding and distribution strategies are overcoming stigma and logistical hurdles. 

In a market faced with both skepticism and opportunity, learn about the potential pathway for hemp in California and the broader implications for cannabis operators and manufacturers looking to innovate while adhering to shifting regulatory demands.

Whether you're an industry veteran or a newcomer navigating the complexities of the cannabis business, this episode offers valuable perspectives on managing growth amidst chaos, capitalizing on emerging market segments, and strategizing for future expansions.

Stay tuned to the end for Wesley’s outlook on where he sees hemp and cannabis beverages heading, and what this could mean for dispensary owners looking to diversify their product offerings.

As always, thank you for joining us on the Kaya Cast Podcast. Don’t forget to subscribe to stay updated on the latest trends and strategies that can help propel your cannabis business forward. Until next time, keep growing and thriving in the cannabis industry.
 
Find out more about Mammoth Distribution at:
https://www.linkedin.com/company/mammothdistribution/
https://www.linkedin.com/in/wesleyhein/

Highlights:
00:00 Introduction to KayaCast and Guest Wesley Hein
00:30 Current State of the Hemp Market
03:03 Hemp's Impact on the Cannabis Industry
06:02 Challenges and Opportunities in Hemp and Cannabis
07:27 Regulatory Landscape and Future Predictions
16:58 The Potential of Cannabis Beverages
19:30 Conclusion and Farewell
 
#KayaCastPodcast #CannabisDispensaries #IndustryInsights #CorporateDevelopment #MergersAndAcquisitions #HempMarket #CannabisIndustry #CaliforniaCannabis #NewYorkCannabis #IllinoisCannabis #RegulatoryLandscapes #MarketChallenges #HempGrowth #WildWestPhase #CannabisBeverages #BeverageSales #BrandingStrategies #DistributionStrategies #Stigma #LogisticalHurdles #MarketStability #CaliforniaHemp #CannabisInnovation #RegulatoryDemands #IndustryPerspectives #DispensaryOwners #ProductDiversification #StayTuned #CannabisGrowth #KayaCommunity #CannabisNews #IndustryUpdates #CannabisBusiness #GrowAndThrive.

Unleashing Success: The Higher Path’s Unique Business Approach03 sept. 202400:27:14

In this insightful episode of the Kaya Cast Podcast, we sit down with Jessica Martin, the dynamic COO of The Higher Path, a standout cannabis dispensary nestled in the bustling market of California. With over a decade of experience in the evolving cannabis industry, Jessica shares how her business has not only survived but thrived amidst intense competition, rigorous regulations, and the persistent challenge of the illicit market.

Join us as we delve into the strategies that have propelled The Higher Path to success, including exceptional community engagement, strategic brand positioning, and a unique focus on creating an inviting and memorable customer experience. Jessica reveals how these efforts have helped forge a powerful connection with both local customers and tourists alike, turning their dispensary into a must-visit location in Hollywood.

We also explore the significant shifts in industry challenges over the years, from gaining acceptance in the early days to competing with unregulated shops and adapting to ever-changing regulations. Moreover, Jessica provides a rare glimpse into the hiring strategies that ensure they not only choose the right team members but also foster continual growth and job satisfaction, contributing to the dispensary's vibrant workplace culture and high staff retention rates.

Learn from Jessica’s valuable perspectives on leadership in the cannabis industry, the importance of community involvement, and how a thoughtful approach to business operations can lead to enduring success. Whether you’re a veteran in the cannabis business or just starting out, this episode is packed with actionable insights to help you navigate the complexities of the cannabis market.

Tune in now to discover how to make your mark in one of the most competitive industries today!

 Stay tuned for more episodes where we bring together industry leaders and experts in the cannabis space.
 
 
Find out more about The Higher Path at:
https://www.linkedin.com/company/the-higher-path-la/
https://thehigherpath.com/
https://www.instagram.com/thehigherpathshop/?hl=en

#kayacast #podcast #realestate #higherpath #cannabisindustry #businesstips

Why your Dispensary isn't Succeeding: Tips from California's Top Brands27 août 202400:27:09

In this enlightening episode of Kaya Cast, we sit down with Wesley Hein, a seasoned expert from Mammoth Distribution, to delve into effective strategies for cannabis retailers. Wesley brings his rich background in the music industry and detailed knowledge of the cannabis supply chain to share invaluable insights on navigating the complexities of the market.

Topics we cover include:
- Supplier-Retailer Dynamics: Learn how retailers can leverage supplier relationships to enhance their business, avoid common pitfalls in pricing strategies, and why maintaining strong connections with suppliers is crucial for success.
- Pricing vs. Value: Wesley discusses why lowering prices isn't always the best move and shares an interesting perspective comparing the cannabis industry to other sectors, illustrating how strategic pricing can significantly impact sales.
- Promoting Difficulty Selling SKUs: Discover creative ways to push products that are slow on sales without resorting to discounts. Wesley emphasizes the importance of in-store education and engaging directly with consumers to enhance product velocity.
- Staff Training Tips: Crucial strategies for retailers on how they can work with suppliers to provide compelling, effective training for their teams.
- Ground Game in Marketing: What does a strong ground marketing game look like? Wesley explains the need for a robust, hands-on approach in a highly competitive space like California.
- Future Plans for Mammoth: Wesley shares exciting developments at Mammoth Distribution, including expansion plans and strategic acquisitions aimed at enhancing innovation and product diversity.

Tune into this episode for a deep dive into mastering cannabis retail strategies with one of the industry's most dynamic figures. Whether you are a new dispensary or looking to scale up, Wesley’s insights will guide you in the right direction.

Stream Now on Spotify, Apple Podcasts, or your favorite podcast platform! Don’t forget to subscribe to Kaya Cast for more insightful episodes aimed at helping you thrive in the cannabis industry.
 
Find out more about Mammoth Distribution at:
https://www.linkedin.com/company/mammothdistribution/
https://www.linkedin.com/in/wesleyhein/

Highlights
00:00 Introduction and Welcome
00:16 Challenges Faced by Retailers
00:59 Pricing Strategies in Retail
02:54 Supplier and Retailer Dynamics
07:25 Training and Educating Staff
14:43 California Market Insights
20:07 Future Plans and Innovations
25:18 Closing Remarks and Contact Information

#KayaCast #CannabisRetail #WesleyHein #MammothDistribution #SupplierRetailerDynamics #PricingVsValue #PromotingDifficultySellingSKUs #StaffTrainingTips #GroundGameMarketing #FuturePlansMammoth #CannabisIndustry #DispensaryTips #ScalingUp #InsightfulEpisodes #Podcast #CannabisCommunity #RetailStrategies #Innovation #ProductDiversity #ExpertAdvice #MarketComplexities #SupplierRelationships #CompetitiveSpace #CaliforniaCannabis #StreamNow #Subscribe #ApplePodcasts #Spotify #FavoritePodcastPlatform

From Trials to Triumph: How Precious Built a Cannabis Powerhouse in NJ20 août 202400:44:14

In this riveting episode of the Kaya Cast Podcast, we sit down with the indefatigable Precious Osagie Erese, the mastermind behind PRECIOUS Canna Co., a trailblazing cannabis brand making waves in the New Jersey area. Dive deep into Precious's journey through the tumultuous waters of the cannabis industry, from her initial forays with Roll Up Life, a delivery platform concept, to the hard-earned establishment of her own brand after facing formidable challenges in licensing and market entry.

Discover how Precious navigated the complex landscape of business pitches, investor relations, and regulatory hurdles, and how a crushing setback led to the birth of Precious Canna Co., a brand dedicated to luxury, quality, and representation. This episode isn't just a story about cannabis—it's about resilience, community impact, and the fight for equity within the industry.

Precious shares valuable insights on securing shelf space, engaging with investors, and building a brand that resonates with a diverse audience. Her story is a powerful reminder of the passion and perseverance necessary to succeed in the fast-evolving cannabis market.

Perfect for cannabis entrepreneurs and enthusiasts, this conversation sheds light on the nuances of building a cannabis business from the ground up. Tune in to gain inspiration and actionable advice from one of the industry's most determined and visionary leaders.

Subscribe to the Kaya Cast Podcast for more empowering stories and expert insights into the cannabis industry, helping you grow and scale your cannabis business.
 
 
Find out more about PRECIOUS Canna Co. at:
https://www.preciouscannaco.com/
https://www.instagram.com/preciouscannaco/
https://www.linkedin.com/company/precious-luxury-brand/
https://www.linkedin.com/in/preciousosagieerese/

 
#KayaCastPodcast #PreciousCannaCo #CannabisEntrepreneur #CannabisIndustryInsights #ResilienceInBusiness #CommunityImpact #EquityInCannabis #LuxuryCannabis #QualityCannabis #RepresentationMatters #NavigatingRegulatoryHurdles #BuildingABrand #DiverseAudience #CannabisEntrepreneurship #PassionAndPerseverance #GrowingCannabisBusinesses #ExpertInsights #CannabisMarket #TrailblazingBrand #CannabisJourney #InvestorRelations #ShelfSpaceSecrets #TuneInForInspiration #VisionaryLeader #CannabisEnthusiasts #FastEvolvingMarket #ActionableAdvice #SuccessStories #CannabisEmpowerment.

Breaking Barriers: How Conservative States are Embracing Cannabis13 août 202400:53:20

What’s happening in the emerging cannabis markets? In this week’s episode of the Kaya Cast, we discuss the latest developments in the US with expert Hirsh Jain of Ananda Strategy.

The cannabis landscape in the U.S. is changing rapidly, with 24 states now allowing adult-use cannabis. Hirsh shares insights on why Ohio, Pennsylvania, and Florida are the next big catalysts in the industry, each with unique circumstances and timelines for legalization.

We dive into Ohio's upcoming adult-use sales in early August, making it the first major red Republican state to adopt such measures. Ohio’s move is a significant milestone, showing bipartisan support for cannabis legalization and setting a precedent for other conservative states.

We also explore the surprising yet impactful example of Mississippi. With around 70% of the vote for its medical cannabis ballot measure, Mississippi demonstrates the broad bipartisan appeal of cannabis, even in conservative regions. The state's open structure and rapid patient registration highlight its successful approach, contrasting with struggles in other Deep South states.

Lastly, we turn to Florida, where a pivotal vote in November could legalize adult-use cannabis. Despite requiring a 60% threshold and facing opposition from Governor Ron DeSantis, polling and historical support for medical cannabis suggest a favorable outcome. With 900,000 medical cannabis patients and a robust market, Florida could soon become a leading state in the cannabis industry.

Join us as we explore the exciting potential of these emerging markets and what they mean for the future of the cannabis industry.
 
Find out more about Ananda Strategy at:
https://www.anandastrategy.com/
https://www.instagram.com/anandastrategy/
https://x.com/anandastrategy
https://www.linkedin.com/in/hirsh-jain-b896b080/

Highlights
00:00 Introduction to the Cannabis Industry
01:29 Ohio's Impact on Cannabis Legalization
09:53 Florida's Upcoming Cannabis Vote
21:31 Challenges in Pennsylvania's Legalization Efforts
25:15 Minnesota's Unique Approach to Cannabis
26:52 Hemp Beverages: A New Trend in Minnesota
27:52 The Role of Beverages in Cannabis Adoption
28:41 Minnesota's Unique Approach to Cannabis Regulation
29:11 The Impact of Minnesota's Licensing System
29:55 Neighboring States and Cannabis Legalization
31:48 The Future of Cannabis Legalization in the U.S.
37:00 The Rescheduling Process and Its Implications
44:24 The Safer Banking Act and Its Prospects
46:38 Challenges and Advice for Cannabis Entrepreneurs
49:12 Hirsh's Work Across Different States
52:19 Conclusion and Contact Information

#cannabiscommunity #kayacast #podcast #businesstips #election #usa

Efficient Inventory Management: Secrets for Cannabis Success06 août 202400:36:01

Welcome to the Kaya Cast, the podcast for cannabis businesses looking to launch, grow, and scale their operations. In this episode, we dive deep into inventory controls with Aly from Budding Operations, who brings over 12 years of experience in the cannabis industry. Learn best practices for receiving inventory, managing accounts, and preparing for regulatory audits. 

Aly shares insights on assessing staff capacity, structuring your backend team, and hiring the right candidates. If you have questions about your dispensary's back-of-house operations, this episode is for you. Tune in for expert advice to streamline your inventory processes!
 
Highlights
00:00 Introduction to Inventory Controls
00:13 Guest Introduction: Aly from Budding Operations
00:47 Assessing Staff Capacity and Adequacy
01:12 Staffing Models: Fulfillment vs. Deli Style
02:06 Roles and Responsibilities in Inventory Management
03:00 Hiring for Inventory Roles
04:14 Industries with Transferable Skills
04:55 Scheduling and Adequate Staffing
07:51 Receiving Inventory Best Practices
09:37 Controlling Theft and Inventory Counts
14:09 Key Performance Indicators (KPIs) for Inventory
28:27 Training and Compliance
31:38 State Inspection Audits
35:00 Conclusion and Contact Information 

Find out more about Budding Operations at:
https://www.buddingoperations.com/
https://www.instagram.com/buddingoperationscompliance/
https://www.linkedin.com/company/budding-operations/
https://www.youtube.com/@UCwI4AdR1L1jCYI8KNzDxLEg 

Subscribe and listen to our podcast on any platform!

#cannabisindustry #podcast #kayacast #businesstips #cannabisdispensary

Three Stages of Business Growth: Where Are You?23 juil. 202400:05:45

Welcome to another enlightening episode of the KayaCast Podcast, your go-to source for all things cannabis business. In today’s show, we’re thrilled to have Tommy Truong from KayaPush join us to explore the intricate process of scaling your dispensary. Whether you're a budding entrepreneur or a seasoned business owner looking to expand, this episode packs a wealth of invaluable insights.

Tommy breaks down the three critical stages of business growth, starting from being a jack-of-all-trades in the startup phase to reaching the pinnacle where your team outshines even yourself. He delves into the importance of understanding your business through the major processes that drive your store, assessing your team, and ensuring you have the right people to support your expansion.

Among the core topics discussed, Tommy emphasizes the vital practice of slowing down to build a robust foundation for growth. He shares strategic exercises to assess your current operations and team, helping you identify strengths, weaknesses, and key performance indicators that are essential before considering expansion.

For more insights and resources, don't forget to subscribe to the KayaCast Podcast on your favorite podcast platform and visit our website for the full archive of episodes. Get ready to take your cannabis business to the next level!

If you enjoyed this episode and you’re looking to expand your cannabis business, remember to like or subscribe wherever you’re listening. Your support greatly helps broaden our community and reach more cannabis entrepreneurs like yourself.
 
Find out more about KayaPush at:
https://www.instagram.com/kayapush/
https://www.kayapush.com/podcast-episodes

 
#KayaCastPodcast #CannabisBusinessInsights #TommyTruong #KayaPush #ScalingYourDispensary #EntrepreneurTips #BusinessGrowthStrategies #TeamAssessment #BuildingABusinessFoundation #KeyPerformanceIndicators #CannabisEntrepreneurCommunity #ExpandingYourBusiness #CannabisIndustryInsights #TeamBuilding #StartupPhase #BusinessJourney #GrowYourDispensary #CannabisIndustryExperts #EntrepreneurSupport #PodcastCommunity #CannabisEntrepreneurship

Kaya Cast Turns Two: The Anniversary Episode16 juil. 202400:10:04

Celebrate two years of insightful cannabis business conversations with us on this very special episode of the Kaya Cast Podcast. In this episode, host Tommy Truong shares riveting stories from his diverse entrepreneurial background and dives deep into what it takes to not only survive but thrive in the cannabis industry.

Tommy takes us on a journey through his early beginnings in the Dungeness crab distribution business - a venture that taught him the harsh realities of commodity markets and the importance of having control over supply and differentiation. His shift from seafood to software is a testament to adaptive business strategies and finding niches where one can truly make an impact.

For those looking to enter the cannabis industry, Tommy offers invaluable advice. From steering clear of predatory consultancy practices to meticulously planning your business strategy, he lays down foundational guidelines that every aspiring cannabis entrepreneur needs to hear.

Moreover, Tommy reflects on the importance of choosing the right business partner and aligning on work ethic, financial goals, and visions for the future. His insights into maintaining a lean operation that can quickly reach breakeven are golden nuggets for anyone at the launching pad of their cannabis venture.

Join us for this enriching episode to gain a better understanding of the business acumen required in the cannabis industry, directly from a seasoned entrepreneur. Whether you are a fledgling startup or looking to scale, there’s something in this episode for every cannabis business enthusiast.

Subscribe to Kaya Cast Podcast on Apple Podcasts, Spotify, or your favorite podcast platform.

Highlights
00:00 Introduction and Anniversary Celebration
00:15 Answering Your Questions
00:58 Lessons from My First Business
05:17 Advice for Aspiring Cannabis Entrepreneurs
08:35 Reflections on Podcasting and Future Plans
09:13 Closing Remarks and Thank You

#kayacast #entrepreneur #cannabisindustry #businesstips

Unlocking Dispensary Profits: From Inventory to In-Store Experience09 juil. 202400:53:21

Launching a cannabis dispensary comes with its set of challenges, and managing inventory can be particularly daunting. In today's episode of KayaCast, we sit down with Ameel Bachir – a seasoned cannabis retail strategist from Forte Operations, who has an extensive background in developing successful inventory systems for cannabis retailers, including his pivotal role at Tokyo Smoke. 

Ameel shares invaluable insights into starting strong with the right inventory investment, selecting a product mix that caters to every kind of cannabis consumer, and adjusting your stock based on market response. He reveals the key percentage of budget to allocate towards inventory initial stocking and talks through the processes of selecting cannabis brands, considering market data, and understanding customer needs to optimize retail offerings.

Learn strategies for differentiating your dispensary through inventory selection, how to adjust your stock wisely, and why it’s crucial to train your staff on the nuances of your product offerings to boost sales. Ameel also touches on handling legacy versus novelty products and tips for profiling different customer types to ensure your dispensary meets a wide range of consumer preferences.

Whether you're a new dispensary owner curious about how much to invest initially, or an existing retailer looking to refine your inventory strategies, this episode provides actionable advice that you can implement right away.

Don't miss these expert insights on scaling your cannabis business efficiently through strategic inventory management. Tune in now!

Thank you for tuning into the KayaCast Podcast - your go-to guide on all things cannabis retail.
 
Find out more about Forte Operations at:
https://forteops.com/
https://www.linkedin.com/company/forte-operations/
https://www.instagram.com/forteops/?__d=11
https://www.linkedin.com/in/ameelbachir/

#cannabisindustry #kayacast #businesstips #businessgrowth #entrepreneur

00:00 Introduction to Dispensary Challenges
00:09 Meet Ameel: Cannabis Inventory Expert
01:03 Initial Inventory Investment Strategies
03:03 Choosing the Right Cannabis Brands
05:16 Balancing Traditional and Innovative Products
07:04 Determining the Right Number of SKUs
09:20 Inventory Turnover and Supplier Relationships
10:56 Creating a Healthy Product Mix
14:21 Pricing Strategies and Loss Leaders
17:05 Profiling Your Customers
22:32 Competing with Grey Market Stores
24:35 Existing vs. Emerging Markets
28:51 Challenges with Product Availability
29:41 Identifying Slow-Moving Products
32:23 Effective Product Display Strategies
38:02 Training Employees to Upsell
41:30 Planning for Inventory Growth
50:33 Adapting to Customer Feedback
51:26 Conclusion and Contact Information

Location, Branding, Scalability: Essential Dispensary Insights02 juil. 202400:50:19

Welcome to another enlightening episode of the Kaya Cast Podcast, the go-to resource for cannabis dispensary owners aiming to expand and refine their ventures. Today, Brytany Melville from Forte Operations joins us to unravel the complexities of launching your very first cannabis store. With her extensive experience since 2018, Brytany has ushered numerous dispensaries into profitable operations and today, she shares her wealth of knowledge tailored for both budding and seasoned dispensary entrepreneurs.

In this episode, we dive deep into the critical decisions that shape the success of a dispensary, from selecting the perfect location and sizing it right to staffing and future-proofing the design. Learn the significance of a meticulously planned build-out, as Brytany reveals why a 1,500 to 1,750 square foot layout might just be your sweet spot, or how even a 450 square foot space can churn substantial revenue with robust operations.

Discover the nuances of market saturation, operational costs, and how innovative branding and marketing strategies can avert potential pitfalls in the initial 90 days post-launch. Brytany also touches on the challenges and lesser-known realities of cannabis consumption spaces, sharing insights that could redefine your approach to incorporating these in your business model.

Join us as Brytany unpacks the steps to navigate the milestones from lease signing to the grand opening, ensuring you're not just opening a dispensary, but crafting a resilient business designed to thrive in an ever-evolving industry. This episode is packed with actionable strategies, professional anecdotes, and foundational advice paramount for anyone gearing up to make their mark in the cannabis retail space.

Don’t miss out on this must-listen episode for invaluable insights that might just be the key to unlocking the potential of your cannabis dispensary. Tune in now and equip yourself with the knowledge to build, launch, and scale successfully.

Available on Spotify, Apple Podcasts, and wherever you get your podcasts.

Chapters:
00:00 Introduction to Opening Your First Store
00:15 Guest Introduction: Brytany from Forte
01:00 How to Choose the Right Location
03:18 Considerations for Consumption Lounges
06:18 Planning Your Store Build-Out
07:37 Major Milestones Before Opening
09:49 Avoid these Common Build-Out Mistakes
13:02 Future-Proofing Your Layout
18:56 Hiring and Team Building Correctly
33:03 Marketing Strategies and Brand Development
41:34 Post-Opening Marketing and Sales Strategies
48:58 Conclusion and Where to Find Forte

 
Find out more about Forte Operations at:
https://forteops.com/
https://www.linkedin.com/company/forte-operations/
https://www.instagram.com/forteops/?__d=11

#kayacastpodcast #cannabisindustry #businessgrowth #entrepreneur #profitmargin #businesstips #startup

Choosing the Perfect GM for your Cannabis Business25 juin 202400:42:30

In today’s episode, we dive deep with Ryan D'Wolff Munro, a seasoned expert known for his remarkable work at Dutchie and his vast experience in the restaurant, brewery, and cannabis industries.

Ryan shares invaluable insights on the crucial early stages of business, focusing on effective time management, strategic hiring, and financial literacy. He emphasizes the importance of understanding your balance sheet and being actively involved in financial planning to steer your cannabis venture toward sustainable growth. 

Further, Ryan opens up about the art of selecting the right team, particularly the pivotal role of a General Manager, and how to ensure their values align with your business vision. He sheds light on his personal preferences when hiring a GM, including the necessity of integrity, financial acumen, and the ability to manage both people and projects effectively.

Whether you're a new entrepreneur in the cannabis space or looking to refine your business approach, this episode is packed with advice to help you navigate the complexities of the industry and lead your business toward success.

Don’t miss this opportunity to learn from one of the giants in the industry and gain the edge you need to make your cannabis business thrive. Tune into this episode of Kaya Cast and transform the way you manage, operate, and scale your business in the competitive cannabis landscape.

Available on Spotify, Apple Podcasts, and wherever you get your podcasts.

---

For more resources and to connect with industry leaders, visit the Kaya Cast Podcast website. Stay tuned for more insightful episodes!
 
Find out more about Ryan and Dutchie at:
https://www.linkedin.com/in/ryanmunro/
https://dutchie.com/
https://www.instagram.com/wearedutchie/?hl=en
https://www.linkedin.com/company/getdutchie/

Chapters:
0:00 - Episode Highlight
0:24 - Intro
1:00 - Where should entrepreneurs really, really think about allocating their time that impacts the business the most? 
5:03 - Who would you look for in a GM? What characteristics of that person would you look for?
10:59 - When you're recruiting for that particular person, do you generally actively recruit or passively recruit?
13:28 - Are KPIs a good measure of success anymore?
19:22 - Storytelling is the Best Way to Connect
21:24 - How long until you realize this person isn't the best fit
23:21 - Common mistakes for entrepreneurs
25:10 - How far should entrepreneurs set out their goals when they first start?
27:04 - How many goals should somebody set when they start a business?
28:52 - Marrying Resources with Strategy
31:42 - How do you make ambitious goals more achievable?
35:56 - How to assess if goals are on the right track?
39:11 - What's new with Dutchie?
41:53 - Outro

#kayacast #cannabis #operations #generalmanager #hiring #podcast #cannabisindustry #businesstips

Why Most Businesses Fail, From a Successful Cannabis CEO18 juin 202400:06:50

In this illuminating episode of the Kaya Cast Podcast, we sit down with Tommy Truong from KayaPush, a seasoned expert in the cannabis retail sector. Tommy dives deep into why some cannabis businesses thrive while others falter, shedding light on the critical factors that determine success in this rapidly evolving industry.

Tommy starts our conversation by addressing a question many entrepreneurs ponder: Why do similar businesses, with equal beginnings, often end up with vastly different outcomes? He reveals that the effective deployment of capital and time are the two key pillars that can either make or break a cannabis business, especially beyond the survival stage.

Tommy shares a real-world scenario about tackling customer churn. Through engaging with customers and genuinely taking their feedback into account, the business he was advising began to realign with their brand promise and adjusted its delivery processes, which significantly decreased their churn rate. This story brings to life the potent advice from venture capitalist Paul Graham: “Talk to your customers.”

Whether you're a budding entrepreneur or a seasoned retailer in the cannabis industry, this episode is packed with strategic advice and actionable tips to help enhance your business operations, customer satisfaction, and, ultimately, your bottom line.

Don't miss this essential conversation for anyone looking to make a mark in the cannabis retail space. Subscribe and tune into the Kaya Cast Podcast for more expert insights and guidance on growing, launching, and scaling your cannabis business.
 
Find out more about KayaPush at:
https://www.kayapush.com/podcast
https://www.linkedin.com/company/kayapush/

Chapters:
0:00 - Intro
0:57 - MVP: Minimum Viable Product
1:21 - The Steve Jobs Mentality
1:56 - Setting Expectations
2:27 - A Friend with a Churn Problem
4:04 - Talk to Your Customers
4:35 - Questions to Ask Your Customers
6:14 - Outro

#KayaCastPodcast #TommyTruong #KayaPush #cannabisretail #expertinsights #rapidlyevolvingindustry #capitaldeployment #timemanagement #survivalstage #customerchurn #engagingcustomers #feedback #brandpromise #deliveryprocesses #churnrate #strategicadvice #actionabletips #businessoperations #customersatisfaction #bottomline #entrepreneur #seasonedretailer #cannabisindustry #growyourbusiness #launchyourbusiness #scaleyourbusiness

Lock up your Dispensary, or Risk Losing It! w/ Aaron Burn11 juin 202400:35:59

In this eye-opening episode of KayaCast, we delve into the critical world of security in the cannabis industry with the expert guidance of Aaron Burn, a seasoned professional and founder of Bri-Bet Security Solutions. Aaron brings a wealth of knowledge and firsthand experience in safeguarding cannabis businesses against the sophisticated threats they face daily. 

From overlooked vulnerabilities in initial security planning to the dramatic tales of midnight break-ins and high-stakes robberies, Aaron discusses the common mistakes made by new businesses and shares why integrating advanced security measures from the start is not just beneficial but essential. 

Discover key strategies on:
- Effective perimeter security including camera placement and lighting
- The significant risks of improper ATM placement 
- Essential practices for panic button usage and staff training
- The benefits of employing both undercover and uniformed security personnel
- Tips on selecting the right security firm that aligns with your business values and needs

Additionally, Aaron provides invaluable advice on internal threat management, the importance of armed security in cash-heavy environments, and how to effectively manage security costs without compromising safety.

Whether you’re a new dispensary owner drafting your first security plan or a seasoned operator looking to enhance your current measures, this episode is packed with actionable insights that could spell the difference between a secure business and a vulnerable one. 

Tune in to fortify your defenses and keep your cannabis business safe and thriving. Join us on Kaya Cast, where each week, we empower you with the knowledge to grow and protect your cannabis enterprise.

Available on Spotify, Apple Podcasts, and wherever you get your podcasts.
 
Find out more about Bri-Bet Security Solutions at:
https://bri-bet.com/
https://www.linkedin.com/company/bri-bet-security-solutions/

#cannabisindustry #security #businessgrowth #businesstips #cannacommunity #kayacast #podcast

Unpacking STIIIZY's Success with John Malone04 juin 202400:44:27

On today’s episode of KayaCast, the go-to podcast for cannabis entrepreneurs, we dive deep into the vault of business scaling wisdom with none other than John Malone, the brains behind the legal team that propelled STIIIZY from obscurity to a dominant powerhouse in the cannabis market.

John brings a treasure trove of insider knowledge from his days at STIIIZY, where he navigated the turbulent waters of industry regulations and business expansion. He shares critical insights on the risks of rapid growth without solid infrastructure, emphasizing the importance of being nimble and building a sustainable business at a controlled pace — a lesson some in the industry have learned the hard way. 

Drawing from his extensive experience, John outlines the critical infrastructure necessary for business expansion: clear capital sources, rigorous financial planning, and core values that guide every decision. He warns against the allure of scaling too quickly and spreading resources too thin, a trap many enthusiastic businesses fall into, which can lead to operational inefficiencies and financial strain.

This episode is packed with actionable advice for cannabis businesses aiming to scale wisely and sustainably. Whether you're contemplating your next big move or looking to refine your growth strategy, John’s insights are invaluable.

Don't miss this detailed exploration of legal strategies, business acumen, and the disciplined growth mindset that can help your cannabis venture thrive in a competitive market. Tune in now and equip your business with the knowledge to grow smart and strong!

🎧 Available on Spotify, Apple Podcasts, and wherever you get your podcasts. Visit kayapush.com for more resources and to connect with industry leaders.
 

Find out more about J Malone PC at:
https://www.linkedin.com/in/john-malone-46385049/
https://www.jmalone.law/

 
#KayaCast #CannabisEntrepreneurs #BusinessScalingWisdom #JohnMalone #STIIIZY #LegalTeam #IndustryRegulations #BusinessExpansion #InsideKnowledge #NimbleBusiness #SustainableGrowth #ControlledPace #Infrastructure #CapitalSources #FinancialPlanning #CoreValues #OperationalEfficiencies #FinancialStrain #ActionableAdvice #ScaleWisely #GrowthStrategy #LegalStrategies #BusinessAcumen #DisciplinedGrowthMindset #ThriveInCompetitiveMarket #Spotify #ApplePodcasts #Kayapush #IndustryLeaders

Reefer Madness to Legalization: A Cannabis Story28 mai 202400:04:59

In this eye-opening episode of the Kaya Cast Podcast, we're joined by Tommy Truong from KayaPush to unravel the complex tapestry of cannabis history and its controversial placement in Schedule One of controlled substances. Tommy takes us back to the early 1900s, explaining how the rise of hemp as a robust alternative to paper played a crucial role in its demonization. We delve into the influential actions of media mogul William Randolph Hearst and the first commissioner of the Federal Bureau of Narcotics, Harry Anslinger, whose combined efforts with misleading journalism and political power dramatically shaped public perception and policy.

Prepare to be transported through the decades, from the propaganda-laden era of "Reefer Madness" to the landmark 1937 Marijuana Tax Act, all the way to the pivotal legal transformations in the 1990s and beyond. As states began to challenge federal rulings, the journey culminates with the recent DEA recommendation in May 2024 to reclassify cannabis, potentially changing the game for businesses and researchers alike.

Tommy also shares his insights on the implications of these legislative shifts for dispensary owners, and what the future may hold as we approach the possibility of declassification. Whether you're a seasoned cannabis entrepreneur or new to the industry, this episode is packed with historical insights and expert analyses that will enhance your understanding of the legal landscapes and opportunities in cannabis business today.

Don't miss this deep dive into the storied past and evolving future of cannabis. Tune into the Kaya Cast Podcast for a blend of history, business strategy, and forward-looking perspectives. Subscribe now to ensure you never miss an episode!

Find out more about KayaPush at:
https://www.kayapush.com/

#kayacastpodcast #kayapush #cannabisindustry #history

Celebrating 100 (Giveaway)21 mai 202400:03:04

GIVEAWAY ALERT!!!

We hit 100!!! In this special episode, we sit down with Tommy Truong, the host of KayaPush, to celebrate this momentous day.

Looking back over our journey, this podcast, with over 3,500 downloads and 25,000 YouTube views, was born from a mission to arm entrepreneurs with the insights needed to navigate and flourish in competitive markets. Whether you’re a startup or looking to scale, hearing from over 80 experts has been designed to trim the time and cost on your path to success.

To kick off, we reflect on the monumental progress within the cannabis industry, particularly the reclassification of cannabis from Schedule I to Schedule III. This change not only represents a significant societal shift but also offers a tangible financial uplift for businesses within the industry. Tommy weighs in on how these regulatory changes impact operational strategies and open up new opportunities for growth and profitability.

Plus, in celebration of our 100th episode, don’t miss out on our giveaway of a $100 Amazon gift card! Tune in for details on how to enter, and continue supporting us by following KayaPush on LinkedIn and subscribing to the Kaya Cast on your preferred streaming platform.

Whether you are part of our long-time listening community or new to the Kaya Cast family, we want to thank you for all the support over the last 2 years, and stay tuned for many, many more episodes to come.

Find our other episodes at:
https://www.kayapush.com/podcast

Find the giveaway here:
https://www.linkedin.com/company/kayapush/

#KayaPush100
#giveaway
#cannabisbusiness 
#kayacastpodcast

Reclassification and The Future of Cannabis in the USA14 mai 202400:16:21

In this enlightening episode of the KayaCast Podcast, we sit down with Aaron Smith, the CEO and founder of the National Cannabis Industry Association (NCIA), as we delve into the significant strides and the ongoing challenges in cannabis legislation. With the recent movement to reclassify cannabis from Schedule I to Schedule III, the cannabis industry is abuzz with potential changes and impacts. Aaron sheds light on what this reclassification truly means, what it doesn’t, and the various nuances involved, including the future of cannabis on social media, cross-state sales, and pharmaceutical involvement.

Amidst these regulatory changes, Aaron also addresses the pressing questions from our listeners, ranging from the impact on current cannabis-related incarcerations to the implications for direct online sales and medical marijuana. Tune in for an in-depth discussion on the subsequent steps the NCIA is championing on Capitol Hill, the prospects of the Safe Banking Act, and how the cannabis community can support and participate in these pivotal times.

Join us for a critical conversation that clears the smoke on cannabis reclassification and offers a glimpse into what’s next for the industry.

Be sure to subscribe to the KayaCast Podcast to stay updated with the latest insights and strategies from leading cannabis experts and business owners helping you navigate through this burgeoning industry.
 
Find out more about NCIA at:
https://www.linkedin.com/company/national-cannabis-industry-association/
https://thecannabisindustry.org/
https://www.instagram.com/nationalcannabisindustry/
https://twitter.com/NCIAorg
https://www.facebook.com/TheNCIA


#KayaCastPodcast #CannabisLegislation #CannabisReclassification #NCIA #SafeBankingAct #CapitolHill #CannabisCommunity #MedicalMarijuana #SocialMedia #CrossStateSales #Pharmaceuticals #IndustryInsights #CannabisExperts #BusinessOwners #IndustryUpdates #CriticalConversation #SubscribeNow #StayInformed #KayaCastInsights #CannabisIndustry #IndustryChallenges #FutureOfCannabis #EnlighteningEpisode #LeadingExperts #PivotalTimes #ClearTheSmoke #JoinTheConversation #StayTuned #StayUpdated #CannabisAdvocacy #SupportTheIndustry #StayInformed #StayAhead #KayaCastNation

Mastering Dispensary Promotions: Learn from Tommy Truong07 mai 202400:08:21

In this compelling episode of Kaya Cast Podcast, we sit down with Tommy Truong, founder of KayaPush, to delve into the intricate landscape of employee promotions within the fast-paced environment of cannabis dispensaries. Tommy brings a wealth of knowledge and firsthand experiences detailing the challenges and opportunities that promotions can present to a growing business.

Tommy starts off by highlighting the critical nature of promotions—get it right and it could propel your business forward, but get it wrong, and you could face months, if not a year, of setbacks. He shares a cautionary tale from the early days of his business, where a seemingly straightforward promotion caused unexpected ripples across the team, leading to dissatisfaction and ultimately, attrition.

Throughout the episode, Tommy emphasizes the importance of creating a transparent, merit-based environment where every team member understands how they're being measured and how they can impact the business. He discusses practical strategies such as establishing clear KPIs, maintaining regular communication rhythms, and engaging in one-on-one meetings to not only gauge performance but also to foster individual growth and skill development.

Beyond the mechanics of promotion, Tommy addresses the inevitable reality of disappointment that can occur even in the fairest of systems. He advises on how to harness this ambition positively, enabling a focus on personal and professional growth that aligns with the business’s needs.

Whether you're at the helm of a thriving cannabis dispensary or just starting out, this episode offers vital insights into making strategic, fair, and impactful promotion decisions that support both your team's and your business's growth. Tune in to learn how to handle promotions with a balanced approach that encourages transparency, meritocracy, and team cohesion.

Join us on Kaya Cast Podcast for this enlightening conversation with Tommy Truong, and discover how to navigate the complexities of employee promotions to foster a thriving workplace culture.

Find out more about KayaPush at:
https://www.kayapush.com/podcast-episodes
https://www.linkedin.com/company/kayapush/

#NavigatingPromotions
#FairnessAndMerit
#KayaCastPodcast
#EmployeePromotions
#CannabisDispensaries
#BusinessGrowth

Tech Disasters and Triumphs: What Every Cannabis Entrepreneur Needs to Know01 mai 202400:41:05

Welcome to the KayaCast, your trusted companion for navigating the complexities of cannabis business in the digital age. In today's episode, we're joined by Sarah Kabakoff from MindChef Productions, a seasoned expert with a wealth of experience spanning the food tech and cannabis industries.

Sarah brings a down-to-earth perspective on the challenges of adopting new technology in business. She shares candid insights into the common mistakes entrepreneurs make when it comes to tech implementation, emphasizing the importance of taking ownership and staying engaged throughout the process.

From understanding your business's unique needs to assessing the support and scalability of potential tech partners, Sarah offers a roadmap for making informed decisions that set your business up for success.
So, if you're ready to ditch the tech overwhelm and approach your digital journey with clarity and confidence, join us for this insightful conversation with Sarah Kabakoff. It's real talk for real entrepreneurs, right here on the KayaCast.
 
Sarah Kabakoff is an experienced business leader who has helped to launch thousands of restaurants and dispensaries in the US. Working for notable companies like Aloha, Toast, and Dutchie, Sarah has fostered an environment for growth and knowledge-sharing in the cannabis industry. 
 
Find out more about MindChef Productions at:
https://mindchefproductions.com/
https://www.linkedin.com/in/sarah-kabakoff-45a516102/
https://www.linkedin.com/company/mindchef-productions/
https://www.youtube.com/@MindChefProductions

Like what you're listening to? Subscribe to our Youtube channel and download at Podcasts on all streaming platforms!

#cannabis #dispensary #cannabisindustry #retail #techstack #technology #AI #kayacast

Selecting your Business Partner: Advice from a Cannabis CEO23 avr. 202400:10:10

🌱 Welcome to KayaCast, the ultimate resource for dispensaries looking to reach new heights in the ever-evolving cannabis market. Today, we're thrilled to present an enlightening conversation with Tommy Truong, co-founder of KayaPush, a leading CRM and workforce management solutions provider in the cannabis industry. 

Running a successful cannabis business is a formidable challenge, with only a fraction ever hitting major financial milestones. In this episode, Tommy Truong sheds light on the pivotal role that the right business partners play in overcoming these odds. Join us as we dissect crucial topics you need to ask before entering into a business partnership, like:

Financial Positions & Hardships: Learn how Tommy's journey began with a year of zero salaries and 99 cent pizzas, illustrating the importance of being financially aligned with your partners. Could you endure the lean years together?

Drive to Win: Tommy reflects on a past venture in accounting and the crucial lesson he learned about shared commitment levels. What does it mean to be truly all-in, and why is equal dedication from each partner non-negotiable for success?

Navigating Disagreement & Decision-Making: Embrace conflict as a natural and beneficial part of the business process. Tommy shares the frameworks that have guided his teams through challenging decisions – from adopting a 'never sell' mentality to committing fully to collective decisions, even in dissent.

🎧 Tune in for an episode packed with actionable advice, hard-earned wisdom, and the strategic mindset required to build a thriving cannabis business. Whether you're at the brink of partnership or scaling to new peaks, Tommy's insights will arm you with the tools to evaluate potential partners and forge a path to success.

Don't forget to subscribe and leave us a review if you find value in our content. Your support helps us grow and bring more incredible insights your way!

#CannabisCommunity #CannabisBusiness #Partnerships #GrowthMindset #KayaCast
 
 
Find out more about KayaPush at:
https://www.kayapush.com/podcast
https://www.linkedin.com/company/kayapush/?originalSubdomain=ca
https://www.linkedin.com/in/tommy-truong/


 
#CannabisIndustry #CannabisEntrepreneur #CannabisAdvice #BusinessPartners #FinancialAlignment #SharedCommitment #ConflictResolution #DecisionMaking #StrategicMindset #ScalingSuccess #KayaPush #CRM #WorkforceManagement #CannabisSolutions #CannabisExperts #Entrepreneurship #Podcast #BusinessInsights #CannabisPodcast #BusinessSuccess #GrowWithKaya #DispensaryResources #CannabisMarket #NewHeights #EnlighteningConversation #HardEarnedWisdom #ActionableAdvice #SupportSmallBusiness #SubscribeAndReview

From Metrics to Millions: Unlocking Profitability with Naomi Granger (NACAT Pros)16 avr. 202400:36:50

*Want to budget better? Try this free template! https://api.leadconnectorhq.com/widget/form/xY8juBT3zNkeFEpO3zBT

*Looking to ace your accounting interview? Here are some practice questions: https://api.leadconnectorhq.com/widget/form/ZkoaYYivhC8LO3d23Zer

Join us on Kaya Cast for an enlightening episode with Naomi Granger of NACAT Pros, where we delve into exactly what every business should consider before expanding. As an experienced accountant in the cannabis industry, Naomi shares invaluable insights into the operational metrics that drive profitability.

Discover why it's crucial for business owners to understand their operations inside out before expecting profitability from their accounting professionals. Naomi explains how factors such as inventory management, staff training, customer engagement, and marketing campaigns directly impact a business's bottom line.

Learn about the significance of tracking KPIs like average ticket price per customer, units per transaction, attachment rates, and customer preferences in different regions. Naomi emphasizes the importance of aligning inventory assortments with customer demands to optimize sales and reduce costs associated with carrying the wrong inventory.

But it doesn't stop there! Naomi sheds light on the hidden costs retailers often overlook, such as employee turnover and training expenses. She emphasizes the significance of not just hard KPIs but also soft KPIs, which can significantly impact a business's financial health.

Tune in to Kaya Cast for an eye-opening discussion that will equip you with the knowledge needed to make informed decisions and drive your business towards sustainable growth and profitability. Don't miss out on this opportunity to gain actionable insights from a seasoned industry expert!

Follow Naomi Granger and NACAT Pros for more valuable tips and updates!

Find out more about NACAT Pros here:
https://nacatpros.org/
https://www.instagram.com/nacatpros/
https://www.facebook.com/Nacatpros
https://twitter.com/NacatPros
https://www.linkedin.com/company/nacatpros/

#NACATPros
#NACAT
#Dispensary
#Cannabis
#Cannabisindustry
#Tax
#Accounting

From STIIIZY to Cookies: Running a Winning Dispensary in 202409 avr. 202400:39:53

Welcome to the Kaya Cast Podcast! In this episode, we're delving deep into the world of cannabis entrepreneurship with Mike Wilson, the esteemed CEO and founder of Temeka Group. 

With over 600 dispensary locations under their belt and a track record of launching successful stores for renowned brands like STIIIZY and Cookies, Mike brings a wealth of knowledge and expertise to the table.

Join us as Mike shares invaluable insights on choosing the perfect location for your dispensary business. From neighborhood-focused spots to bustling tourist destinations like Times Square, Mike breaks down the key factors to consider when scouting for that ideal storefront. Discover how to prioritize customer retention over one-time tourist traffic and why investing in a neighborhood market could be the smartest move for long-term success.

But that's not all – Mike dives into the nitty-gritty details of building out your store layout, from ensuring ADA compliance to navigating unexpected expenses like HVAC systems. With Mike's guidance, you'll learn how to approach site selection with eyes wide open, avoiding costly surprises and maximizing your return on investment.

Whether you're a seasoned entrepreneur or just dipping your toes into the cannabis industry, this episode is packed with actionable advice that could save you hundreds of thousands of dollars. Tune in now and let Mike Wilson's expertise guide you on your journey to dispensary success!

To learn more about Temeka Group and stay updated on their latest ventures, be sure to follow them on social media:
- Instagram: @temekagroup
- Twitter: @temekagroup
- Facebook: Temeka Group
And visit their website at temekagroup.com for more information!

Find out more about Temeka at:
https://www.temekagroup.com/cannabis-industry/
https://www.linkedin.com/in/mike-wilson-1107a960/
https://www.linkedin.com/company/temekagroup/


#DispensarySuccess
#LocationMatters
#CannabisEntrepreneurship
#SmartSiteSelection
#NeighborhoodVsTourist
#SaveOnExpenses
#CustomerRetention
#ROIFormula
#DispensaryTips
#ProfitableLayout
#TemekaGroup
#KayaCast
#KayaPush

Building a Cannabis Coalition: How and Why w/ Gahrey Ovalle from LICC02 avr. 202400:23:23

Join us on a dynamic journey through entrepreneurship and cannabis coalition leadership with our special guest, Gahrey Ovalle, President of the Long Island Cannabis Coalition (LICC). From his successful ten-year stint in New York's construction industry to tackling the complexities of cannabis retail in Long Island, Gahrey's story is a compelling narrative of growth, learning, and community leadership. 

In today’s episode, Gahrey dives deep into the origins of his business path, sharing invaluable lessons from his earliest entrepreneurial ventures. He reveals the significance of recognizing and learning from mistakes, the importance of seeking guidance from mentors, and the pivotal moments that led him to shift from a 'how' to a 'who' focused problem-solving strategy.

As we explore the cannabis landscape of Long Island, Gahrey paints a picture of the challenges faced due to the gap between municipal leadership and their constituents. With nearly 90% of municipalities opting out of cannabis retail despite a majority desiring access, Gahrey's insights offer a unique look at the ongoing battle for cannabis acceptance and the steps the LICC is taking to bridge this divide.

Discover how Gahrey and the LICC navigated these hurdles, the keys to their success, and what you, as members of the cannabis business community, can do to aid the push for cannabis retail and broader acceptance across communities.

Don't miss Gahrey's profound observations on hiring the right team members, forming strategic partnerships, and the essential traits needed to lead and innovate within an evolving industry.

In this heartfelt conversation, learn how the Long Island Cannabis Coalition is making waves by uniting and educating the community and how you too can join their mission.

👉 Listen to this episode for an inspiring masterclass on leadership, entrepreneurship, and the continuous fight for cannabis progression in Long Island.

---

Join us on Kaya Cast where we spark new ideas, foster growth, and ignite the path to success for your dispensary business.

🎧 Tune in, learn, and cultivate your cannabis journey with us! 🌿

---

Remember to subscribe to our podcast if you love the content, and stay tuned for more episodes on harnessing the power of cannabis for business growth!
 
 
Find out more about LICC at:
https://longislandcc.org/
https://www.linkedin.com/in/long-island-cannabis-coalition-493149285/
https://www.instagram.com/longislandccorg/
https://twitter.com/longislandccorg?s=21
https://www.linkedin.com/in/gahreyovalle/

 
#KayaCast#EntrepreneurJourney#cannabisindustry #CannabisCoalition
#buildingbridges #cannabisindustry #communityleadership  
#CannabisRetail#LongIslandCannabis#MunicipalLeadership#CannabisAcceptance#PushForProgress#TeamBuilding#StrategicPartnerships#Innovation#CannabisCommunity#CannabisEducation#InspiringLeadership#DispensaryBusiness#CultivateYourJourney
#CannabisGrowth#RateAndReview

Diversify Your Dispensary: Key Strategies from Mosaic26 mars 202400:40:04

Welcome back to another information-packed episode of the Kaya Cast Podcast, the go-to resource for cannabis dispensaries looking to make their mark in the industry. In this week’s episode, we’re excited to sit down with Jack Blaeser, a thought leader and innovator from Mosaic, a company renowned for its groundbreaking approach to cannabis business solutions.

We kick off the episode with a warm welcome to Jack and a quick introduction to the mission and vision of Mosaic. Discover how Mosaic is changing the game for dispensaries through cutting-edge technology and customer-centered service design.

Jack then takes us through the journey of how Mosaic started, reflecting on the challenges and triumphs they faced in the burgeoning cannabis market. He shares invaluable insights on what it really takes to build a successful cannabis brand from the ground up.

For those hungry for actionable advice, Jack provides an array of tips and tactics that you can implement right away. From optimizing your product inventory to navigating complex regulations, Jack’s expertise shines through in his practical recommendations.

We also explore the future of cannabis retail, with Jack offering his predictions on upcoming trends and the direction the market is headed. Plus, don't miss out on our lightning round where Jack tackles the most common misconceptions about scaling in the cannabis industry.

Finally, we wrap up the episode with Jack's parting wisdom for new and established dispensaries looking to make a significant impact in their community.

So, whether you’re a startup dispensary or an established player in the cannabis space, this episode with Jack from Mosaic is packed with knowledge bombs that will help you grow your business and stay ahead of the curve. Tune in, ignite growth, and transform your cannabis dispensary with the insights from today's KayaCast episode!

Remember to subscribe and follow the Kaya Cast Podcast for more weekly insights, and don't forget to check out the show notes for links to Mosaic’s resources and the strategies discussed in today’s show. Keep growing, and stay high on knowledge!
 
Jack Blaeser is the Chief Executive Officer and Founder of Mosaic.green, a cannabis-focused investment platform that connects investors with vetted companies. Jack has been a leader in the cannabis industry for many years, and is a well-respected authority on cannabis investments. He has a deep understanding of the industry and a knack for helping investors make the most of their investments. As a podcast guest, Jack is a valuable resource for understanding the nuances of investing in cannabis business. His experience and insight make him an ideal guest for any cannabis business podcast.
 
Find out more about Mosiac  at:
https://mosaic.green/
https://www.linkedin.com/in/jackblaeser/
https://www.linkedin.com/company/mosaic-green/
https://www.instagram.com/mosaic.green/?igshid=MmJiY2I4NDBkZg%3D%3D
 
#InnovativeGrowthStrategies #MosaicMindset #CannabisBusinessSolutions#thoughtleadership #CustomerCenteredDesign#GroundbreakingTechnology#BuildingSuccessfulBrands#ActionableAdvice#NavigatingRegulations#FutureOfCannabisRetail#ScalingMisconceptions#CommunityImpact#TransformYourDispensary#StayHighOnKnowledge#KayaCastInsights

Mastering Cannabis Business with Tech Guru Eric Schlissel19 mars 202400:37:56

Welcome to another enlightening episode of the Kaya Cast Podcast, where we dive deep into the minds of cannabis industry leaders to bring you invaluable insights for your dispensary's growth and success. This week, your host Tommy sits down with Eric Schlissel, the tech-savvy entrepreneur and founder of Cure8, a company that empowers cannabis businesses with top-notch IT solutions.

Here's what we cover in today's episode: 

🌱 Morning Rituals:
Kick-off your day with inspiration from Eric's morning routine. He shares how he balances family time, technology check-ins, and a mindful walk with his furry friend to set his focus for the day. Could his tranquil transitions from home to work by the river be the secret to his clear-headed approach to business?

📅 List-Driven Leadership:
Dive into the organizational mind as Eric reveals the importance of lists, email inboxes, and pre-emptive planning. Learn how methodically looking three days ahead helps him manage Cure8 and maintain strategic focus amidst the operational whirlwinds.

🚀 Journey of an Entrepreneur:
Trace Eric's path from contract work to carving out his niche in the tech support world. His hustle and hands-on approach ultimately led him to combine his passions for weed, tech, and entrepreneurship, birthing the company we know as Cure8.

🇨🇦 Canada's Crucible:
Navigating the international waters, Eric talks about Cure8's formative period in Canada during federal legalization. The significant differences between the US and Canadian markets offer an unexpected lens on the future of cannabis businesses stateside.

🗽 New Market Nuances:
Disagreeing with the common forecast on the New York market's potential, Eric offers a candid perspective on the messy reality of emerging states and the challenges new dispensary owners will face.

📊 Knowing Your Numbers:
Get schooled on the financial footholds and pitfalls of launching a cannabis dispensary. Eric stresses the importance of understanding your expenses, the nuances of inventory management, payroll, and the crucial decision of initial hires.

Whether you're a budding entrepreneur or a seasoned dispensary owner looking to refine your business acumen, this episode is packed with strategic insights and operational wisdom. Get ready for a session that's as informative as it is infused with real-world experience.🎙️💼🌿

#KayaCastPodcast #CannabisBusiness #EricSchlissel #Cure8 #DispensaryGrowth #Entrepreneurship #CannabisTech #BusinessInsights
 

 
Find out more about Cure8 at:
https://www.linkedin.com/in/ericschlissel/
https://www.linkedin.com/company/cure8-tech/
https://forteops.com/
https://www.instagram.com/cure8.tech/
https://www.youtube.com/@CuratedCannabisConversations

#MorningRituals #FamilyTime #TechnologyCheckIn #MindfulWalk #TranquilTransitions #ClearHeadedApproach #OrganizationalMind #Lists #EmailInbox #PreemptivePlanning #JourneyOfAnEntrepreneur #Hustle #HandsOnApproach #WeedTech #FederalLegalization #USvsCanada #NewMarketNuances #NewYorkMarket #FinancialFootholds #InventoryManagement #Payroll #InitialHires #BusinessAcumen #RealWorldExperience #CannabisIndustry #StrategicInsights #OperationalWisdom

Unpacking 420: Grow your Dispensary with Dazed Cannabis12 mars 202400:35:34

Welcome back to the KayaCast Podcast, the premier destination for dispensaries looking to elevate their game! In today's episode, we join forces with Rich Rainone from Dazed Cannabis, a titan in the cannabis business known for their world-class events and unbeatable retail experience. As we blaze our way towards the most momentous day on the cannabis calendar – April 20th (4/20) – hear how Dazed Cannabis approaches this high holiday with precision and exceptional service.

Rich discusses staying competitive, staffing effectively for big events, and why every day, including 420, is approached with consistent excellence. Discover how hosting regular events – from grand openings to celebrity meet-and-greets – not only entices customers but also boosts morale among staff, creating a vibrant, fun-filled atmosphere.

Dive into the nitty-gritty of what makes Dazed Cannabis stand out with its engaging store environment, where even podcasters are invited to record on their iconic pink couch in New York City! With insights on maintaining an exciting retail space, Rich reveals how this strategy not only captivates customers but gives employees something to rally around.

Whether you're a dispensary owner, budtender, or cannabis enthusiast, this episode is packed with valuable strategies to help you prep for the "Super Bowl of Cannabis" and ensure your dispensary thrives year-round. So tune in, get inspired, and let's get ready to elevate your 420 game with insights from the best in the biz, only here on KayaCast!

Light up your understanding and growth in the cannabis arena – hit play now, and don't forget to share and subscribe for more high-quality content from KayaCast. If you're eager to turn your dispensary into a community hotspot like Dazed Cannabis, reach out to us at our website for tailored tips and strategies!

Connect with Dazed Cannabis:
https://www.instagram.com/dazedcanna/?hl=en
https://www.linkedin.com/in/rich-rainone-4ba596228/


Join the conversation on social media with #KayaCast and tag us with your key takeaways from this episode!
 
Rich Rainone is the CEO and Co-Founder of Dazed Cannabis, and is a seasoned entrepreneur with over two decades of experience in navigating the complexities of business ownership.
Rich's passion lies in his latest venture, Dazed Cannabis, with flagship stores established in New York City and Massachusetts. As the co-founder, he spearheads a mission to redefine the cannabis retail experience, prioritizing quality products, exceptional customer service, and community engagement in areas hosting their stores.
 
Find out more about Dazed Cannabis at:
https://dazed.fun/
https://www.linkedin.com/in/rich-rainone-4ba596228/
https://www.instagram.com/dazedcanna/


 
#Celebrating420
#SuperBowlOfCannabis
#DazedExperience
#CannabisEvents
#RetailExcellence
#420Prep
#DispensaryGrowth
#CommunityHotspot
#KayaCastInsights
#DazedCanna
#RichRainone
#DispensaryTips
#ElevateYour420Game
#CannabisCommunity
#DispensaryCulture
#HighQualityContent
#PinkCouchPodcasts
#DiveIntoRetail
#420Strategies
#CannabisEnthusiast

Reform on The Horizon: Aaron Smith Discusses The Future of Cannabis05 mars 202400:23:01

Welcome to the Kaya Cast Podcast, your trusted source for the inside scoop on the cannabis industry!

In this special episode, I sit down with the founder and CEO of the National Cannabis Industry Association (NCIA), Aaron Smith. NCIA is recognized as the oldest and largest cannabis trade association in the world. For those few who may not be familiar with their groundbreaking work, Aaron gives us a brief overview of NCIA’s mission to represent businesses from all cannabis verticals, advocating for fair treatment under federal law.

As the cannabis industry continues to grow and evolve, Aaron and I delve into the complexities of changing federal law, the NCIA’s dedication to the cause, and the unique challenges they face in today's political climate.
 
We discuss the hot topic of cannabis reclassification — a subtle but seismic shift in policy that could transform the industry by moving cannabis from a Schedule 1 to Schedule 3 substance. Aaron explains the significant implications of this change, acknowledging both the medical benefits of cannabis and its perceived risks, juxtaposing its current classification alongside substances like heroin and LSD.

We also unpack the key distinctions between Schedule 1, 2, and 3 classifications and their impacts on the industry — from medical research to the possibility of interstate commerce.

Stay tuned for an enlightening conversation that sheds light on the strategic efforts underway to integrate cannabis more fully into the legal American framework. Whether you're a seasoned dispensary owner, a budding entrepreneur, or simply curious about the future of cannabis in the U.S., this episode is a must-listen!

Don't forget to subscribe to Kaya Cast Podcast for more insights on helping your dispensary grow and scale.roll up & tune in!

Episode keywords/tags:
#cannabisindustry #NCIA #AaronSmith #cannabispolicy #federalreclassification #cannabislegalization #cannabisreform #Schedule1 #Schedule3 #tradeassociation #dispensarygrowth #cannabisentrepreneurship #KayaCastPodcast
 
Aaron Smith is Co-founder and CEO of the National Cannabis Industry Association, the largest trade association representing legal cannabis businesses in the U.S and the only one focusing on ensuring that the interests of small and independent businesses are represented in the national dialogue surrounding marijuana policy reform.

Aaron has been a central figure throughout the modern history of the cannabis reform movement. Prior to launching NCIA, Aaron distinguished himself as a public advocate for marijuana policy reform — first under the auspices of a California-based medical cannabis advocacy group, Safe Access Now in 2005, and then as the California state policy director for the Washington, D.C.-based Marijuana Policy Project until founding NCIA in 2010.

Aaron has successfully built coalitions with elected officials on both sides of the aisle in order to advance marijuana law reform legislation. He has also been a keynote speaker or participated in panel discussions on cannabis policy and the role of the industry in driving reform at countless national events.
 
Find out more about NCIA at:
https://thecannabisindustry.org/

https://www.linkedin.com/in/f-aaron-smith/
https://www.linkedin.com/company/national-cannabis-industry-association/

https://www.instagram.com/nationalcannabisindustry/
https://twitter.com/NCIAorg
https://www.facebook.com/TheNCIA
 

The Power of the Data-Driven Dispensary27 févr. 202400:30:13

Join us on Kaya Cast as we invite John Ucciferri of Treez Inc., the mastermind behind the leading data platform in the cannabis industry. Dive into a comprehensive discussion on optimizing dispensary operations through actionable data. John shares the ins and outs of their innovative Retail Analytics platform, which debuted at MJ Biz 2022 and revolutionizes how dispensaries manage product assortment and inventory.

In this riveting episode, we cover:
- The secret metric of Sellable Velocity and how it trumps traditional sell-through rates
- Real-world impact: How data transforms inventory management and can increase sales by $20,000 weekly
- The extraordinary role of cashless payments in enhancing average transaction sizes, often leading to a 25-40% increase
- The multifaceted challenges of cannabis payment processing and Treez Inc.'s future-proof solution for uninterrupted cashless transactions
- The vital balance between front-end customer service and back-end operational efficiency for maximum dispensary performance

Jump in as John gives us a data Deep-Dive: We explore optimizing the physical shelf space of a dispensary, leveraging the wealth of customer data for smart decision making, and the innovative integration of retail analytics with other critical business systems.

Tommy highlights the importance of understanding the customer journey - from footfall, online presence, e-commerce to delivery dynamics. Listen in for vital insights on the latest technological strategies shaping the success of dispensaries today.

Every piece of data holds the key to unlocking your dispensary's potential. Don't miss this chance to get ahead with the expert insights from Treez Inc.! 💰📈

🎧 Tune into Kaya Cast and let's turn data into dollars for your cannabis business!

#KayaCast #CannabisData #RetailAnalytics #CannabisBusiness #DispensaryGrowth #TreezInc #SellableVelocity #CannabisPayments #DataDrivenDecisions
 
John Ucciferri is the Chief Operating Officer of Treez, a leading cannabis technology and retail platform. John is a veteran of the cannabis industry, having worked in the space for over a decade. John has an extensive background in business operations, having held leadership roles at leading digital commerce companies, including Fab.com and Bonobos. His experience in the cannabis industry ranges from cultivation and retail, to operations and technology. John is a sought-after speaker and guest on cannabis business podcasts, where he shares his insights on the rapidly evolving cannabis industry and the innovative technologies that are driving it. He is passionate about the industry and is focused on helping to shape its future.
 
Find out more about Treez Inc. at:
https://www.treez.io/

https://www.linkedin.com/in/johnucciferri/
https://www.linkedin.com/company/treez.io/


https://twitter.com/johnucciferri

 
#InventoryManagement #CustomerData #BusinessIntelligence #DispensaryPerformance #CashlessTransactions #CustomerJourney #DispensarySuccess #DataDrivenDispensary #KayaCastEp28 #MJBiz2022 #OptimizingOperations #TechInCannabis #UnlockYourPotential #TurnDataIntoDollars #CannabisIndustry #InnovativeSolutions #MaximizingSales #EfficientOperations #RetailStrategies #SmartDecisionMaking

The Ultimate Dispensary Hiring Playbook20 févr. 202400:10:24

Join us on another insightful episode of the Kaya Cast Podcast, where we light up the conversation around cannabis business strategies and growth. In this episode, our host engages with special guest Tommy Truong, a seasoned expert from KayaPush, in a vibrant discussion on cannabis dispensary management.

Tommy brings a wealth of knowledge to the table, focusing on one of the most crucial aspects of any retail operation - hiring the right manager. With the cannabis industry burgeoning, Tommy emphasizes that a manager isn't just a staff member—they're pivotal to the success of your first storefront or any subsequent ones.

But what makes a truly great manager? From leadership skills to industry knowledge, Tommy lays out six key factors every dispensary owner needs to consider before making their next managerial hire. These criteria are not just bullet points—they're the foundation of a successful dispensary that thrives on efficiency, a positive work culture, and ultimately, happy customers.

Whether you're opening the doors to your first cannabis dispensary or looking to strengthen your current team's rosters, you'll find valuable takeaways to help you grow and scale your business. Tommy's insights are critical for avoiding the pitfalls that can come with a critical hire, ensuring that your management aligns perfectly with your business values and goals.

Grab your favorite strain, settle in, and get ready for a session packed with actionable advice that will elevate your dispensary to new heights. It’s time to grow smarter, not harder, with Kaya Cast.

Remember to subscribe, share, and leave us a review if you enjoy the show!

#KayaCastPodcast #CannabisBusiness #DispensaryManagement #HiringTips #TommyTruong #KayaPush
 
Meet Tommy Truong, a cannabis industry expert and entrepreneur with over 10 years of experience in the field. Tommy is the founder and CEO of Green Leaf Co., a leading cannabis cultivation and distribution company based in California.

Tommy's passion for the cannabis industry started at a young age and he has since dedicated his career to advocating for the legalization and responsible consumption of cannabis. After obtaining a degree in Business Administration, Tommy jumped into the industry and quickly rose through the ranks, gaining valuable experience in all aspects of the business.

In 2015, Tommy founded Green Leaf Co. with a vision to provide high-quality, sustainably grown cannabis to the market while promoting education and destigmatization of the plant. Under his leadership, Green Leaf Co. has become a trusted and respected name in the industry, known for their commitment to quality and ethical business practices.

As a highly sought-after speaker and consultant, Tommy has been invited to share his expertise at various cannabis conferences and events. He is also a frequent guest on business podcasts, sharing his insights on the evolving cannabis market and the challenges and opportunities faced by businesses in the industry.

Tommy's extensive knowledge and experience in the cannabis industry make him a valuable guest for any cannabis business podcast. With his passion for the plant and
 
Find out more about KayaPush at:
https://www.kayapush.com

https://www.linkedin.com/in/tommy-truong/
https://www.linkedin.com/company/79291600/admin/feed/posts/
https://www.youtube.com/@kayacastpodcast
https://www.instagram.com/kayapush/
twitter.com/kayapush
facebook.com/kayapushsoftware
 
#CannabisIndustry #BusinessStrategies #RetailOperations #CannabisDispensary #ManagerHire #LeadershipSkills #IndustryKnowledge #Efficiency #WorkCulture #HappyCustomers #GrowSmart #KayaCast #KayaPushExpert #BusinessGrowth #CriticalHire #ValuesAndGoals #ActionableAdvice #GrowSmarterNotHarder #Subscribe #Share #Review

Business Expansion in Cannabis: How to Do It Right13 févr. 202400:38:03

Welcome to another episode of Kaya Cast Podcast! In this episode, we have the pleasure of interviewing Gary Cohen, the CEO of Cova Software, a renowned software company in the cannabis industry.

Gary brings a wealth of knowledge and expertise from his background in the mobile industry, drawing parallels and offering insights that cannabis entrepreneurs can incorporate into their businesses. He shares his perspective on what should be considered when expanding to another location and scaling a business in the cannabis space.

We cover several crucial topics, from the importance of hiring experienced store managers, managing compliance and understanding marketing restrictions, to dealing with high-volume transactions common for dispensaries. Gary urges listeners to recognize dispensaries as sophisticated retail entities and offers useful tips on navigating different market life-cycle stages and their respective implications on competition, pricing and overall business strategy.

Tune in as we get profound insights into the cannabis industry from an executive perspective. Whether you are new to this space or an experienced entrepreneur, Gary’s advice will surely prove valuable for your journey. This is one episode not to be missed, so sit back and enjoy!
 
Introducing our next guest on the "Green Growth" podcast, Gary Cohen. With over 20 years of experience in the cannabis industry, Gary is a highly respected and knowledgeable figure in the business world. Currently, he serves as the CEO of Cova Software, a leading provider of point-of-sale solutions for cannabis retailers.

Gary's passion for the cannabis industry began in his early days as a budtender, where he witnessed firsthand the challenges and opportunities faced by retailers in this emerging market. This inspired him to co-found Cova Software in 2017, with the mission to empower cannabis retailers with innovative and compliant technology solutions.

Under Gary's leadership, Cova has grown to become a trusted partner for over 1,100 cannabis retailers across North America, helping them streamline operations, improve customer experience, and stay compliant with ever-changing regulations. With his deep understanding of the industry and commitment to driving its growth, Gary is a sought-after speaker at industry events and a frequent contributor to cannabis publications.

In addition to his role at Cova, Gary is also a board member of the National Cannabis Industry Association and a member of the Retail Council of Canada's Cannabis Working Group. He is dedicated to shaping the future of the cannabis industry and is a strong advocate for responsible and
 
Find out more about Cova at:
https://www.covasoftware.com/

https://www.linkedin.com/in/gary-cohen-1616a2/
https://www.linkedin.com/company/covasoftware/


 
#KayaCastPodcast #CannabisIndustry #CEOInterview #CovaSoftware #MobileIndustry #BusinessTips #ScalingSuccess #DispensaryManagement #MarketingRestrictions #HighVolumeTransactions #RetailStrategies #CompetitionInsights #PricingStrategies #ExecutivePerspective #CannabisEntrepreneur #ValuableAdvice #DontMissThisEpisode #SitBackAndEnjoy

How to Illuminate your Cannabis Business with Successful Branding06 févr. 202400:32:17

In this power-packed episode of the Kaya Cast Podcast, we had the chance to sit down with seasoned branding experts, Andrew DeAngelo and Christopher Peak, the principals of Pipeline. With over 30 years of combined experience in helping businesses elevate their identity in the market, Andrew and Chris share insight into why building a strong, authentic brand is decisive for businesses looking to excel and scale.

We shed light on both ends of the spectrum - businesses that have nailed their branding like 'Cookies' renowned for their authenticity, focusing solely on urban youth stoners, and companies like 'Rise' catering to a diverse demographic. Andrew and Christopher underline the need for businesses to rise above the mold and curate an identity that resonates with their customer base.

Topping it all off, Andrew and Chris illuminate the way forward for businesses looking to refine their brands with their Brand DNA workshop. Providing a detailed outline on how this workshop could help cannabis startups create an identity that engages the right customer base.

Join us for this conversation, and walk away with actionable tips on turning your cannabis business into a recognizable and well-loved brand in the marketplace.
 
Find out more about Pipeline at:
https://andrewdeangelo.com/
https://www.linkedin.com/in/christopher-peak-design/
https://www.linkedin.com/in/andrewdeangelo/

https://www.instagram.com/acv.consulting/
https://www.instagram.com/andrew_deangelo/
https://twitter.com/andrew_deangelo

Find out more about Kayapush at:
https://www.kayapush.com
 
#branding 
#marketing 
#dispensarylife 
#kayapush

Green is Gold: Mastering Money Management in the Cannabis Industry - Live Episode30 janv. 202400:28:25

Welcome to another episode of Kaya Cast Podcast. Today we have an enriching discussion with Sean Kennedy from Palomino Consulting, a fractional CFO service provider for businesses within the cannabis industry. 

In this interview, we talk in-depth about the complexity and necessary considerations for dispensary owners when starting a new business or planning to scale up an existing one. Sean provides valuable insights around formulating a budget, balancing staffing costs, advertising, and everyday operations. He delves into the intricate details of 280E, a vital tax code regulation that impacts cannabis businesses.

Furthermore, we explore the concept of gross profit and its importance for dispensary owners in strengthening their financial understanding. 

All in all, this episode is a gold mine of financial advice for dispensary owners navigating the complexities of the cannabis industry's financial landscape. Stay tuned, and enjoy the enlightening discussion with Sean Kennedy.

Find out more about Palomino Consulting at:

https://www.linkedin.com/in/sean-kennedy-51423826a/

#KayaCastPodcast #CannabisIndustry #FractionalCFO #PalominoConsulting #DispensaryOwners #BudgetingTips #StaffingCosts #AdvertisingStrategies #280ETaxCode #LaborCostControl #OwnerSalary #VariableStaff #GrossProfit #FinancialAdvice #CannabisBusiness #BusinessGrowth

Weeding Out Risk: Asset Protection in the Cannabis Industry - Live Episode23 janv. 202400:32:13

In this enlightening episode of the Kaya Cast Podcast, we delve deep into the world of risk management with the widely experienced Jeff Bartley, the Senior Risk Consultant at Sapphire Risk. With over 20 impressive years of experience under his belt, Jeff guides us through the crucial intricacies of asset protection, specifically focusing on high-risk areas like cash and inventory management.

Starting with the common high-risk areas in the cash management process, Jeff stresses the importance of dual-verification, tightly controlled access, and constant camera surveillance on the sales floor and the vault areas. He shares practical tips like ensuring employees thoroughly understand their roles, and practicing out-of-sight counting, especially away from windows and customers.

Transitioning to the challenge of vendor payments in a cash-dependent industry like ours, Jeff brings up the crucial aspect of data justification. He emphasizes the importance of documentation, getting multiple sign-offs, and keeping records for everything. With a potential inquiry or conflict always looming, Jeff suggests backing everything up, from video surveillance to paperwork, and of course, the critical involvement of multiple parties during money transfers.

Get ready to take in actionable advice designed to help you secure your dispensary's valuable assets. If you manage high-risk aspects like cash and inventory in your dispensary, this episode is a must-listen! Remember, knowledge is power, and in this case, it's also the key to a secure, smoothly-running cannabis business. Enjoy the episode!
 
Find out more about Sapphire Risk at:
https://www.sapphirerisk.com/

https://www.linkedin.com/in/jeff-bartley-cfi-4ba62b43/
https://www.linkedin.com/company/sapphirerisk/

#KayaCastPodcast #RiskManagement #AssetProtection #CashManagement #InventoryManagement #SapphireRisk  #CannabisBusiness

Launch of a New Season and the Roadmap for 2024.16 janv. 202400:03:57

Welcome to the fresh, New Year launch of the Kaya Cast Podcast! In this inaugural episode of our new season, we have the privilege of introducing our new host, Tommy Truong, the co-founder, and CEO of KayaPush. Tommy's curiosity about the highlights and pitfalls of running businesses sets the foundation for this season's exploration.

Join Tommy in decoding the secrets of running a successful business in the cannabis industry while while navigating the potential pitfalls. We're looking forward to an exciting 2024 with insightful conversations and how to best set your business up for success.
 
Tommy Truong is a highly experienced and passionate cannabis industry professional with over 10 years of experience in the field. As the founder and CEO of KayaPush, a leading cannabis software company, Tommy brings a wealth of knowledge and expertise to the table.

 
Find out more about KayaPush at:
https://www.kayapush.com

https://www.linkedin.com/in/tommy-truong/
https://www.linkedin.com/company/kayapush/

Cannabis Business Tips: Pre-Launch Strategy, Sales, and More (Cova)07 nov. 202300:20:52

In today's exciting episode of the Kaya Cast Podcast, we sit down with Chris Reid from Cova Software. Known for shaping and scaling businesses in the cannabis landscape, Chris takes us on an insightful journey revealing what it takes to truly grow your business. Sharing his wisdom on pre-launch strategies and vital aspects pertaining to sales, staff development, operations, and understanding customers, he offers a wealth of advice aimed at both newbie and seasoned cannabis business owners.

Diving into the importance of compliance in the cannabis industry, Chris takes us behind the scenes of Cova's phenomenal growth, explaining how they stepped into the arena as a mature player and put compliance at the forefront of their operations. We also get to explore the critical role played by tech stack selection and the determination to maintain market presence in the ever-changing compliance landscape.

As we continue our conversation, we delve into the art of fostering customer relationships in dispensaries, harnessing data and analytics for business development, and tackle issues such as dynamic discounting. Wrapping up, we take an in-depth look at the necessity of spending time in the retail locations, understanding your staff, their strengths, and weaknesses, and, most importantly, knowing your business inside out.

This episode offers lots of practical tools and tips to develop, launch, and scale a successful cannabis business. It's not to be missed!
 
Chris is Head of Sales for Cova Software, an award-winning cannabis POS & inventory management platform that simplifies compliance and streamlines complex dispensary operations. Chris and Cova are aligned in a mission of empowering cannabis retailers to achieve their vision of success.

Born and raised in Colorado, his passion for the industry is fueled not only by the incredible potential for growth he sees, but the profound impact of cannabis he has experienced as a medical patient, a caregiver, and an advocate. An entrepreneur at heart, Chris is inspired to help others succeed and push the industry forward—sharing his valuable expertise in retail POS and eCommerce.
 
Find out more about Cova Software at:

https://www.covasoftware.com/

https://www.linkedin.com/in/chris-jm-reid/
https://www.linkedin.com/company/covasoftware/
https://www.youtube.com/channel/UCM5KLyZ4jpFhnKpg2Xf8Kgw
https://www.instagram.com/covapos/
https://twitter.com/CovaSoftware
https://www.facebook.com/CovaSoftware/
 
#CannabisBusiness #CovaSoftware #ChrisReid #KayaCast #CannabisIndustry #Compliance #TechStack #CustomerRelationships #DataAnalytics #DynamicDiscounting #RetailLocations #BusinessDevelopment #BusinessScaling

Harnessing the Power of Community for Business Growth with Krysta Jones (THC Girls)31 oct. 202300:14:39

On this episode of the Kaya Cast Podcast, we're sitting down with Krysta Jones from THC Girls, a prominent figure in the cannabis industry, for an insightful discussion on growing and scaling cannabis businesses.

During our conversation, Krysta shares her strategies for staying lean and not overextending herself, the power of community and reputation in fostering success, and the significance of choosing the right products. She also emphasizes on the importance of having a concrete business plan inclusive of a budget, passion and the right location. 

Krysta candidly talks about the common misconceptions many newcomers have about the industry and highlights the pitfalls of jumping in without a strong understanding of the dynamics of the cannabis space. 

Beyond business strategies, Krysta discusses the vital aspects of building a community in the cannabis retail sector, from the influence of bud tenders for driving the brands and products to the need for staying connected and minimizing industry exhaustion. 

Don’t miss this engaging episode full of industry insight and actionable advice! Tune in to gain from Krysta's experiences and insights in the cannabis community.
 
A visionary Entrepreneur with over a decade of Commercial Cannabis experience in multiple markets across the nation.

Krysta is responsible for injecting creativity and innovation in all areas of the Cannabis space. From Cultivation to marketing and branding, her hard work has been recognized by many publications such as Respect my Region, Marijuana Venture, and many more. Krysta was also recognized in Yahoos finest for Top 20 Women in Business. Her work ethics are equally matched with her master’s abilities to cultivate quality in both agriculture and in business.

When Krysta isn’t busy creating businesses from the ground up or implementing strategies to make them successful, she is working on building her in house team of THC GIRLS to help build and guide individually and alongside them.
 
Find out more about THC Girls at:

Essential Security Tips to Scale Your Dispensary with Cal McDonald (Solink)24 oct. 202300:16:02

In this episode of the Kaya Cast Podcast, we sit down with Cal McDonald from Solink, who shares valuable insights on how cannabis business owners can maximize operational efficiency, maintain compliance and scale their dispensaries. McDonald highlights the need for businesses to focus on compliance due to the volume of transactions and staff management challenges typical in this blossoming industry.

We discuss how the passion of a business owner shapes the direction they steer their time and energy towards, making sure the business runs harmoniously. Cal insists that focusing on the foundational elements of running a successful business is crucial.

We also cover the importance of high-tier security considerations when setting up a cannabis business, walking you through the balance between compliance and operations, shedding light on the essential use of video cameras, control access, security systems, and battery backups.

If you're a business owner or manager considering expansion, Cal provides expert tips on how to effectively manage multiple locations by streamlining operational processes, maintaining a consistent customer experience, and monitoring employee behavior. 

Lastly, Cal shares his top tip for business owners aiming to increase efficiency within their operation: automate as much as possible and value your time appropriately.

Whether you're a new business owner in the cannabis industry or looking for ways to enhance your existing operations, this episode is packed with practical information and expert advice to help you achieve success in this thriving market.
 
Cal McDonald is the Territory Manager for the Cannabis Industry at Solink, a video security company that empowers businesses to perform better through the use of smart technology and analytics.

Cal holds a Business degree in Marketing from the University of Ottawa. At Solink, Cal oversees the implementation of video surveillance in the cannabis industry and is utilizing his skills to make Solink the go-to solution for businesses requiring video surveillance and loss prevention services.
 
Find out more about Solink at:

Craft Your Cannabis Brand Identity like a Pro with Lisa Petty (Lift Events)17 oct. 202300:13:38

This week we speak with Lisa Petty, the Director of Marketing for Lift Events and Experiences. Discover how Lift lives by its fun and personal values, embedding these qualities into each of their unique cannabis events. 

Cannabis retail is far from a "one-size-fits-all" approach - Lisa drives this point home as she emphasizes the importance of identifying what makes your store stand out from the rest. Dive into the concept of creating a unique space for your customers and how to establish meaningful relationships with them. 

Ever wonder how to really make your brand identity resonate with customers? Lisa does a deep dive, explaining why treating customers like stakeholders is a high-yield strategy. She discusses methods of incorporating their feedback into elements like your logo, store menu, and even new product introductions.

We also explore the concept of a "Meet Cute" marketing strategy - that one unique customer experience that's sure to leave a lasting impression. Listen as Lisa shares insights from brands that have crafted memorable meet cutes and how your dispensary can create one too.

Marketing is a crucial backbone in any business. Lisa shares some epic strategies that have proven to be effective, putting emphasis on the valuable role of micro-influencers and how to tap into this reservoir potential.
 
Our guest today is an established professional in the Media & Marketing sector, specifically in Fashion, Beauty, and Lifestyle, Lisa Petty. Lisa is the Marketing Director for Lift Events & Experiences, managed by MCI, the global leader in engaging and activating audiences.

With a robust career spanning over 15+ years, Lisa has gained an impressive skill set, including Branding, Global Positioning, Strategic Events & Activations, Content Marketing, Logo & Graphic Ideation, and Social Media. Her other areas of expertise encompass Public Relations, Influencer Marketing, and Media Partnerships. As a team leader, she has excelled in Management & Mentoring roles, instilling her knowledge and insights into the up-and-coming generation of marketing professionals. Today, she joins us to share her thoughts on how dispensaries can leverage events for community awareness.
 
Find out more about Lift Events and Experiences  at:

Proactive Strategies to Grow Your Dispensary with Mike Wilson (GreenSpacePro)10 oct. 202300:15:40

In this enlightening episode of the Kaya Cast Podcast, we dive deep into the strategies and practices of successful cannabis businesses with Mike Wilson, CEO of Temeka Group and GreenSpacePro. Mike believes that success in the cannabis industry doesn't come easy. It relies on hard work, an impeccable work ethic, and business discretion.

One of the key challenges that Mike identifies is managing multi-location businesses before a system comes into place, sharing that many businesses are reactionary rather than proactive. He discusses the critical importance of implementing best practices and reducing the typical chaos that ensues when audits are imminent.

In a sector where staff turnover can lead to valuable insights walking out of the door, Mike stresses the importance of safeguarding institutional knowledge within the business. His advice? Move away from static spreadsheets on individual drives and laptops, and move all information into a central system that offers control and consistency.

As New York is a hotbed of growth and opportunity for the cannabis industry, Mike provides invaluable advice for those looking to open a dispensary there. The key to success, according to Mike, lies in understanding your budget realistically, reverse engineering performance expectations, and doing thorough homework before making any decisions.

Exploring promising areas for growth in cannabis, Mike mentions the possible impacts of acts like the Safe Banking Act and descheduling, which could potentially provide access to much-needed capital. He also expresses excitement about developments in Minnesota and the hope for sound regulatory frameworks that support a successful program.

Finally, Mike shares his number one tip for dispensaries looking to launch, grow or scale - having a clear line of sight and a repeatable system that is not dependent on personnel. As always, accountability is key. 
 
Mike Wilson is the founder and CEO of GreenSpacePro, a cannabis business platform designed to bring together business professionals, entrepreneurs, and investors in the cannabis industry. Mike is an experienced entrepreneur, having started and sold several businesses in the past, as well as developed a successful real estate portfolio as Founder and President of Temeka Group. He is an expert in the business of cannabis, and is passionate about helping the industry grow. 
 
Find out more about GreenSpacePro at:

Leveraging Technology to Enhance the Customer Experience with Jack Blaeser (Mosaic)03 oct. 202300:15:45

In this exciting new episode of the Kaya Cast Podcast, we dive deep into the world of dispensary growth and digital customer experiences with Jack Blaeser from Mosaic. Discover insights from his experience in providing integrated technological solutions for the cannabis industry and learn how to leverage good technology to create a better customer experience. Jack provides tips on choosing the right technology, how to best utilize it, and how a powerful tech stack can turn into a competitive advantage.

We also discuss the challenges and solutions for scaling dispensaries from one location to multiple ones. Jack draws parallels between the playbook of successful companies like Starbucks and how dispensaries can ensure a consistent customer experience across locations with the right platform. 

Drawing attention to two largely overlooked segments: illicit users and potential new users, Jack underscores the importance of creating a familiar customer experience to attract them into the legalized space. Understand the role of education in helping to adopt these new users and offering more value and choices to illicit market consumers. 

Don't miss out on our conversation about emerging tech trends in the cannabis industry, specifically around data collection and analysis. Learn how it empowers businesses to make better decisions and how Mosaic leverages this data to improve customer loyalty and gain competitive advantage.

Finally, hear Jack's number one tip for cannabis business owners - keeping customer focus front and center, and harnessing data and technology to understand customers better. Tune in to absorb some rich insights and strategies to take your dispensary to new heights!
 
Our guest today is Jack Blaeser, the founder and CEO of Mosaic Green, a company revolutionizing digital solutions for dispensaries with their industry-first all-in-one branded app, payment, and loyalty platform. He's a trailblazer in the tech and business sectors with vast experience as a CEO and board member across tech, software, insurance and nonprofits where he's remarkably raised capital, managed M&A, and crafted winning strategies. In addition, he's served as a board director for Wedge and the Freedom Educational Foundation, giving back to underprivileged communities in Ghana. 
 
Find out more about Mosaic at:


Securely Scaling Your Cannabis Business with Munir Haque (Cure8)26 sept. 202300:14:51

In this electrifying episode of Kaya Cast Podcast, we dive deep with Munir Haque from Cure8, a seasoned expert in the cannabis business. He reveals some security challenges new cannabis businesses encounter while setting up, including the intricate process of compliance with different market regulations and choosing the best spots for security cameras.

Munir emphasizes the importance of vetting vendors deeply, especially their experience in the cannabis industry and their knowledge gained from mistakes made in other markets. He also reveals his belief in the value of dreams and the pursuit of opening multiple locations. Still, he highlights the importance of understanding the differences required in scale, investment, and potential for profit in each new place.

You'll learn about securing personal space, especially for multi-site operators, and the benefits of consolidating everything under one umbrella through one app or portal. Munir also provides insight into how security systems can help improve business operations. He discusses the importance of internet security in maintaining a compliant and secure cannabis business, particularly safeguarding valuable patient information contained in POS or med state.

Finally, Munir shares his number one tip for business owners looking to scale their business: be discerning about your partnerships. In this line of business, growth and progress can only be possible with the proper collaboration. Tune in for an enlightening conversation!
 
Munir is one of the most knowledgeable and experienced cannabis technology experts in North America. He specializes in retail technology and security and has worked closely with cannabis retailers to design, set up, and manage over 100 dispensaries in the last few years.

One thing that sets Munir apart is that he has deep, ground-level experience in retail management, so he understands the day-to-day needs and frustrations of retail managers and employees better than most.
 
Find out more about Cure8 at:

Utilizing the Mastermind Approach for Business Growth with Matt Ritchey (Inner Circle)19 sept. 202300:15:18

In this fascinating episode of the Kaya Cast Podcast, we sit down with Matt Ritchey from Inner Circle for a deep dive into the concept of Masterminds within the cannabis business community. Matt helps us unravel the initial hesitation within the cannabis space and the journey toward understanding and embracing the Mastermind concept. 

Matt further explains the 95% rule of challenges in business and breaks down the concept of secret sauce within an industry, asserting that what truly matters is the execution strategy. Talking about the significant mindset a leader needs to thrive in this industry, Matt emphasizes the importance of a growth and abundance mindset and creating a culture as a magnet for like-minded individuals. He gives practical advice on shifting away from a scarcity mindset, critical characteristics for identifying growth-minded individuals, and effective communication strategies within a team.

Matt ends the episode with strategic advice on how cannabis businesses can accelerate growth. He recommends surrounding yourself with skilled professionals and highlighting human capital's importance. He advises companies to be unattached and put ego aside to let the market be the driving factor. This episode is an essential guide with rich insights and actionable advice for cannabis business owners looking to scale.
 
Matthew Ritchey is a passionate and innovative business growth strategist with over 15 years of experience in driving impactful results for small and medium-sized businesses. As the CEO of InnerCircle, a vetted and private community for leaders and advocates in the canna and alternative plant medicine industries, Matthew empowers companies to unlock their potential and achieve long-term, sustainable success through carefully crafted growth strategies, operational improvements, and effective leadership development.

Adept at helping businesses adapt to the ever-evolving cannabis business landscape, Matthew is  sought after for his unique ability to align companies with their corporate objectives, optimize their performance, and establish effective growth strategies that yield results. With a keen eye for identifying inefficiencies and an unwavering commitment to continuous improvement, he has built a solid reputation for leading businesses towards achieving their goals while fostering healthy company cultures.
 
Find out more about Inner Circle at:

 


Turning Over a New Leaf: Insights into the Cannabis Industry with Brit Smith (Different Leaf)12 sept. 202300:15:16

In this compelling episode, we delve into the world of the cannabis industry with Brit Smith from Different Leaf Podcast. During our discussion, we identify key challenges within the industry, from the heavy red tape and policy hurdles challenging cannabis entrepreneurs to the need for advocacy in shaping the future of cannabis in states like New York.

Smith enlightens us on the customer experience in a modern dispensary, highlighting the burgeoning demand for clear guidance and precise expectations for cannabis experiences from new users. She underscores the essential role bud tenders play in this process, bridging the gap between product and patron, and details the importance of comprehensive, coherent staff training and education.

We explore creatives ways for cannabis brands to stand out amid the growing competition, focusing on the power of personal connections at events and the utilization of medical professionals within dispensaries for enhanced customer support.

Lastly, Smith gives budding cannabis business owners a crucial tip for growth and success: forming a trustworthy and knowledgeable team around you. This episode is packed with insights from an industry insider that will inspire and inform both aspiring entrepreneurs and established dispensary owners. Tune in now to garner a wealth of knowledge to help your cannabis business thrive.
 
We are delighted to welcome our guest, Brit Smith, who serves as the Podcast Host, Editorial Lead, and Writer for Different Leaf, a leading magazine dedicated to guiding readers through the rapidly evolving world of legal cannabis. A proud graduate of the University of California, Berkeley, where she earned a Bachelor's Degree in Anthropology, Brit boasts over a decade of experience in journalism and the legal cannabis sphere. As a passionate advocate for both the cannabis and LGBTQ+ communities, Brit strives to help the burgeoning industry flourish by facilitating insightful conversations on cannabis business and increasing awareness of cannabis culture in the United States.
 
Find out more about Different Leaf  at:

Soaring Above Common Cannabis Security Challenges with Chris Eggers (CCSS)05 sept. 202300:14:42

Welcome to another episode of Kaya Cast Podcast, join us for an insightful conversation with Chris Eggers from CC Security Solutions. 

Chris has been crucial in bringing forward the security challenges that many cannabis businesses face today. In this episode, Chris revolutionizes the idea of cannabis security and how drone technology is empowering cannabis businesses in no-fly zone spaces while being cost-effective. With the discussion on common misconceptions in the field, we dig into the status quo of cannabis security and the pitfalls of the DIY approach.

Chris brings to light the role security plays in contributing to community livelihood and how local law enforcement leverages security from cannabis facilities to gear up their investigations. 

Towards the end of our chat, Chris shares his advice to aspiring cannabis entrepreneurs on tackling road bumps and growing their business. Listen in as he underlines the importance of staying calm, moving forward, and setting the right expectations. Don't miss out on this mix of insights on technology, misconceptions, industry hurdles, and ultimate business growth.

So tune in now for an exciting venture into the world of cannabis security, an area often overlooked but one Chris has managed to delve into comprehensively and explosively. Don't miss it!
 
Chris Eggers is a nationally recognized figure in the fields of cannabis security and cannabis risk management. Prior to founding CCSS, Eggers served 12+ years as a Law Enforcement Officer with both the San Francisco and Oakland Police Departments. His law enforcement experience included working undercover in Oakland, involvement in a broad range of burglary and robbery investigations (including cannabis facilities), and a broad range of compliance and other training and certifications (including cannabis). 

These experiences were central to “Why” he founded CCSS - and the origin of CCSS’ Mission and Vision. Over the past two years Mr. Eggers has become an increasingly relied upon and trusted resource within the broader commercial cannabis community, different municipalities in California and other state regulatory bodies, and contact for various California and national media outlets on cannabis security and risk management matters.

 
Find out more about CC Security Solutions at:

Maximizing Your Success with Digital Marketing with Dan Serard (Cannabis Creative Group)29 août 202300:14:26

Welcome to a brand new episode of Kaya Cast Podcast, where we're all about empowering dispensaries to flourish. Today, we're giving budding businesses a deep insight into innovative marketing with Dan Serard from the Cannabis Creative Group. Dan shares how the power of well-segmented and purposeful email and SMS drip campaigns can dramatically boost dispensary success. With invaluable tips on crafting engaging content that captivates and drives conversion, this episode is a gold mine for dispensaries eager to grow.

Our conversation with Dan doesn't stop at content optimization. He stresses the importance of a scalable, performant, and thoughtfully designed website. From converting videos into static images to bringing forth your star products, he elaborates on effective website optimization strategies. In an era where digital footprints are just as crucial, if not more, than physical storefronts, Dan makes a compelling case for SEO investments that leave lasting impressions and boost discoverability. 

But fear not if those budgets seem beyond reach. For smaller brands and social fairness applicants, Dan proposes a frugal yet effective solution: optimizing your Google My Business profile. With advice on how to seize and use Google reviews to their fullest potential, even dispensaries on a shoestring budget can cash in on the enormous benefits of superior online reputation management. 

And one last tip that Dan leaves us with? Don't bank on the "build it, and they will come" strategy, but instead, invest time and effort in laying a strong brand foundation. Tune into this illuminating conversation to reap the rewards for not just the next six months, but far into your cannabis business's future.
 
Dan Serard heads business development and strategic partnerships for Cannabis Creative Group. He has been working in the cannabis industry for over four years and has been a part of marketing over 200+ brands. He is a member of many cannabis associations, and holds Co-Chair of Education and Content for the National Cannabis Industry Association‘s Marketing and Advertising Committee.
Dan is also a well respected writer and speaker for various cannabis industry events. With years of experience in the health and wellness industry, Dan’s background as a business development professional complements his interest in the innovating world of cannabis. Dan holds a Bachelor’s degree in Recreation Management and Policy with a focus in Business Administration from the University of New Hampshire. Today, when he’s not in the office, Dan can most likely be found outside – his passions include hiking, snowboarding, fishing, camping, traveling, and playing basketball, to name a few.

 
Find out more about Cannabis Creative Group at:


Unleashing Independent Cannabis Retail Success with Jazz Samra (VIP Media Group)22 août 202300:14:53

Welcome to another episode of the Kaya Cast Podcast! On today's episode, we continue our conversation with Jazz Samra, founder of the VIP Media Group. Jazz dives deep into the state of the independent cannabis retail sector, sharing his observations on the perils of running a cannabis shop on a shoestring budget, learning from the fate of Alberta's independent stores, and the importance of diversification.

Throughout the episode, Jazz underlines the need for cannabis retailers to be well-capitalized and also the value of giving their budtenders a sense of ownership. He contrasts the passion and connection of independent stores with the detached, boardroom approach of big corporates.

We also talk about scaling at a minimum of three locations, the significance of training and educating business owners, managing a diverse menu for clients, and the importance of strategic alignment with LP's, and of course, the passion for the product that greets happy customers every day.

This episode is packed with actionable insights for anyone running or aspiring to start a cannabis business, with an emphasis on best practices, sales strategies, and solid business skills. Join us for the journey as Jazz Samra unravels what it takes to launch, scale and grow in the cannabis industry, making it a business like no other. You won't want to miss it!
 
Jazz Samra is the founder of VIP Media Group, a collaborative cannabis retailer network aimed at empowering the industry to strive for excellence and equity by creating opportunities for all cannabis operators. Jazz is passionate about helping independent cannabis businesses succeed. 

Jazz is also the President of Sativa Bliss Cannabis Boutique. A chain of licensed cannabis stores with locations throughout Ontario, Canada. Sativa Bliss is an independent, Canadian owned & operated Cannabis Retail Company committed to providing a unique shopping experience that delights the senses and provides customers with the right products they need. 
 
Find out more about VIP Media Group at:

The Key to Scaling your Cannabis Business with Jazz Samra (Sativa Bliss)15 août 202300:15:01

Join us for an eye-opening discussion with industry expert, Jazz Samra President of Sativa Bliss. 

Discover a trove of insights on the crucial role of location in the success and expansion of enterprises in the cannabis industry. Jazz dissects the importance of geo-specific demographics and the value of retaining a robust belt of regular clientele in your path to sustainable growth. Cannabis is much like a convenience store model where maximum traffic is steered from the two-kilometer-radius surrounding your store.

Jazz recounts his experiences and emphasizes on having proper business systems that ensure smooth operation, even in the owner's absence. Learn from Jazz as he shares insights on effective time management strategies for dispensary owners. He staunchly believes in the owners focusing more on managing the business rather than doing a budtender's job. This episode teems with discussions on strategies to upscale your business, network with fellow store owners, engage in community activities, understand customer behaviour and much more.
 
Jazz Samra is the founder of VIP Media Group, a collaborative cannabis retailer network aimed at empowering the industry to strive for excellence and equity by creating opportunities for all cannabis operators. Jazz is passionate about helping independent cannabis businesses succeed. 

Jazz is also the President of Sativa Bliss Cannabis Boutique. A chain of licensed cannabis stores with locations throughout Ontario, Canada. Sativa Bliss is an independent, Canadian owned & operated Cannabis Retail Company committed to providing a unique shopping experience that delights the senses and provides customers with the right products they need. 
 
Find out more about Sativa Bliss at:

The Importance of Due Diligence in Cannabis Partnerships with Alana Hans-Cohen (PSWH)08 août 202300:16:26

In this enlightening episode of Kaya Cast, we delve deep into the cannabis business with renowned cannabis attorney, Alana Hans Cohen. From the importance of building a strong team to navigating the tricky legal terrain, Alana shares invaluable insights and tips for budding cannabis entrepreneurs. 

Listen as Alana discusses the hurdles faced by cannabis businesses, the anticipated impact of federal legalization, and the do's and don'ts of going into business with friends and family. Whether you are an entrepreneur exploring the cannabis space or a cannabis enthusiast curious about the behind-the-scenes workings, this episode is a must-listen packed with lots of value and advice.
 
Alana Hans-Cohen is a passionate cannabis attorney licensed in six states across the US. As part of the cannabis group at Pashman Stein Walder Hayden, Alana is a self-proclaimed "cannabis nerd," who specializes in navigating the complex world of cannabis law and policy. As an expert in the field, Alana has built an impressive career helping businesses navigate the complex world of cannabis law and regulations. She's not only a strong advocate for her clients but also a champion for greater diversity within the industry.

Join us as we dive into Alana's wealth of knowledge and experience, discussing her work with businesses and individuals across all levels of the cannabis supply chain, as well as her involvement in government and private sector conversations on cannabis legislation and regulation. With her unique blend of expertise and charisma, Alana proves that lawyers can be anything but boring.
 
Find out more about Pashman Stein Walder Hayden at:

The Power of Good Bookkeeping to Audit-Proof Your Dispensary with Morem & Waller CPAs01 août 202300:00:11

In the latest episode of the Kaya Cast Podcast, we have a conversation with Betsy Morem and Mark Waller,  co-founders and managing partners of Morem & Waller, CPAs, PLLC. They'll be unlocking valuable insights on the dynamic relationships between accounting and other crucial business departments within your cannabis business. 

Covering an array of practical topics from understanding key financial statements to effectively maneuvering the challenges 280e presents. Dive into the importance of solid bookkeeping and documentation and discover strategies to audit-proof your business. An accountant's role extends beyond number crunching, they are foundational to your business operations. Learn how having the right accountant can facilitate proactive financial management and create synergies towards your business growth. 

The episode ends on a high note with the absolute 'must-do's' for every business owner prepping to launch, scale or grow their business. Don't miss out, the world of finance isn't as daunting as it seems with Kaya Cast Podcast!
 
Mark R. Waller, CPA, co-founder and managing partner of Morem & Waller, CPAs, PLLC, has 15+ years of experience working as a public accountant as well as a controller in the private sector. He partners with CEOs, founders, and interested parties in the cannabis industry to help them stay compliant, achieve world-class financial records and financial reporting, and provide tax planning, preparation, and filing. 

Betsy Morem, CPA, co-founder and managing partner of Morem & Waller, CPAs, PLLC, enjoys helping small businesses and start-ups create, maintain, and improve their accounting systems. She partners with CEOs, founders, and interested parties in the cannabis industry to help them stay compliant, achieve world-class financial records and financial reporting, and provide tax planning, preparation, and filing. 

 
Find out more about Morem & Waller, CPAs at:

The Power of Personalization: How to Stand Out and Grow Your Brand with Irfan Bhola (Flower Agency)25 juil. 202300:13:09

Join us in this exciting episode of the Kaya Cast podcast as we speak with Irfan Bhola, the CEO and founder of The Flower Agency. 

Irfan shares his extensive knowledge and experience in digital marketing and breaking traditional norms to build a brand presence, especially in the ever-growing cannabis industry. We delve into what makes a brand stand out, the importance of personalization, and how omnichannel marketing strategies can be used effectively. 

Whether you're a mom and pop dispensary, a social equity licensee and even a huge brand like Kiva Gummies, Irfan offers practical tips and insights on how to grow your brand in this increasingly competitive market. Tune in to learn more and get inspired on your own cannabis business journey. 
 
Irfan Bhola has over 15 years of experience as a digital marketer, making him an exceptionally qualified and skilled professional. In order to develop tactics that continuously produce outstanding results, he has continually honed his skills across a range of marketing channels, including search, social media, influencer marketing, programmatic advertising, digital out-of-home, SMS, email, audio, TV, and affiliate marketing. 

Irfan has built complete growth and performance marketing campaigns for a wide range of customers throughout his career, including like Spotify, Uber, Grubhub, Expedia, Netflix, P&G, Apple, and eBay. Irfan entered the cannabis market in 2019 by starting The Flower Agency, a custom omni-channel marketing firm that focuses on working with cannabis and psychedelic brands, retailers, advocacy organizations, and ancillary services like MJ Unpacked, Cann, Houseplant, FundCanna, Kiva, Caliva, Grassdoor, and Harborside. In the cannabis market, it has been demonstrated that focusing on client acquisition, engagement, retention, and awareness is quite effective.
 
Find out more about The Flower Agency at:

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