Dr. Christine Li was an extraverted child who struggled to manage her time, and it left her constantly stressed. She took a job as a college admissions officer, discovered a love for psychology, and got her Ph.D. At her next job, she found herself tasked with designing a workshop about procrastination–something she needed more than anyone else.

Now, at Procrastination Coach, she helps her patients ditch their stresses, fears, and the feeling of being “stuck” for good. She teaches productivity, self-discipline, and the essential steps to live without procrastination and to live a life of purpose and confidence.

Today, Dr. Li joins the podcast to share her journey from procrastinator to procrastination coach, why there’s no single path to success (and why that’s okay), and the powerful ripple effect created when you help others unlock their potential.

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Lifelong gardener Nan Sterman has lived many lives as a scientist, an instructional designer, and a journalist with bylines in Sunset and the Los Angeles Times, among many others. She’s the host of A Growing Passion, a TV show about gardening, an international speaker, and the leader of a Facebook group with tens of thousands of members.

Now, at Nan Sterman’s Garden School, she provides her students with a simple approach to starting seeds - one that anyone can do - to help them enjoy the bounty from their own gardens.

Today, Nan joins the podcast to share her journey to becoming a gardening expert, how her membership serves as a supplement to her existing businesses, and how to start a business that’s all about what you love and creates value for the people you serve.

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Gabbi Lancaster spent most of her life working as an after-school art teacher for kids and adults, but always struggled to pay her bills. When COVID put an end to her side job as a house painter, she invited all of her contacts to a private Facebook group where she would provide art and creativity prompts, and suddenly had over 300 signups.

Now, at Art of Flow, she provides her members with fun and explorative art exercises designed to help them trust and connect with their innate talent. She nurtures and supports those with a yearning to be creative so their unique artistry unfolds and emerges naturally.

Today, Gabbi joins the podcast to tell the story of how she turned her private Facebook group into a thriving membership business, getting over her fears, and the therapeutic power of art to change lives.

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Kari Schell was an accountant who loved to quilt. When she retired, she decided to see if she could do something meaningful with her quilting business. At On Point Quilter, she helps other quilters unleash the power of the Electric Quilt software. She provides 10-minute video lessons and written instructions to make using Electric Quilt a joyful experience.

She didn’t discover this winning formula overnight. At first, she focused on a number of different niches, but a campaign that led to more sign-ups and testimonials than any other in her history showed her exactly how to best serve her audience.

Today, Kari joins the podcast to talk about how she turned her passion into a means to authentically serve thousands of people, the importance of keeping it simple, and what you can do to replicate her success with your own membership site.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

After struggling with her weight for decades, at the age of 31, Corinne Crabtree made small, meaningful life changes - and lost 100 pounds in 18 months. Now, at Phit-N-Phat, she’s on a mission to help women who struggled like she did transform their mindset, lose weight, and and live better than ever before.

Find out why the membership model works so well for her business! 

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Early in their lives, Jonathan and Amanda Teixeira were terrible with money. After living paycheck to paycheck and even getting into a fight about money on their honeymoon, they decided to learn how to make their money work for them. They knocked off $25,000 worth of debt in a very short time period by budgeting - and their friends wanted to know exactly how they did it.

This is how Jonathan and Amanda Teixeira founded WalletWin, where they help people get out of debt, build wealth, and change the world through generosity. They provide courses, one-on-one coaching, and accountability, giving people the power to transform their financial lives for the better.

Today, Jonathan and Amanda join the podcast to talk about the struggles that birthed their business, and the incredible story of how community came together to help them meet an unprecedented financial challenge in their lives through their best launch ever.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Lauren Gayfer launched her career as a nutritional therapist with a private practice, seeing patients one-on-one. However, she found herself limited by two things. She lived in a small town where there was only a small number of people she could serve. And she was family first, needing time to care for her two children. This left her feeling restricted, bored, and struggling to make ends meet .

Business coaching encouraged her to create her first online business - a four-week group coaching program that naturally led to her creating a monthly meal plan membership site. Though it was simple, it added value for her clients - and she was finally able to turn her passion into a scalable and sustainable business.

Today, Lauren joins the podcast to talk about leaving a career in advertising to pursue nutrition, why you don’t always need to share stories from your own life to connect with your audience, and how even the most introverted people can push out of their comfort zones to build authentic connections and serve more people than ever before.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Struggling to grow your membership site?

In this episode, you’ll hear how Sarah Williams turned her first decline in subscriptions into exponential growth using a strategy that cost her nothing to implement. Find out how she did it in this episode! 

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

How can you launch a membership site when your work is based on touch and emotion?

Kathy Kawalec has worked with animals for over 35 years and offered transformative, life-changing training. However, bad weather threatened to destroy her revenue — and her growing business. Now, through Brilliant Partners Academy, she’s able to work with people and their animals all over the world, and the membership model gives them the time they need to make life-changing breakthroughs.

Find out how she translated her unique skills into a powerful membership site at TRIBEHub.com/20.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Deborah Stewart has been an early childhood educator for over 30 years. Her membership site, The Honey Bee Hive, helps teachers create strong foundations for young people. She provides proven strategies they can use to keep kids engaged in learning activities, play, and exploration in the classroom.

However, before launching her membership site, Deborah struggled to turn her unique skill set into a sustainable business. She built an online following and was providing valuable resources to a growing audience - but realized that as long as she continued to give her materials away for free, she was both losing money and making it harder to pitch her membership site.

Today, Deborah joins the podcast to talk about getting over her fears, coming to terms with the fact that it’s okay to make money, and why you can’t waste another moment waiting to launch.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Are you looking for new ways to break through the noise and set your membership site apart from others? In this episode, you’ll hear how Audria Richmond helps her fellow creatives have their first six-figure years by taking their marketing to the next level - and the unique ways she leads by example. After years of struggling in her own creative businesses, she now lives the life of freedom that she’s always wanted. Tune in and find out how she did it!

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Looking to move from a course-based business to a membership model?

In this episode, you’ll hear how Belinda Rosenblum turned her highly successful financial education courses for women, couples, and entrepreneurs into a membership site - and how this change helps her serve her audience (and herself), better than ever before.

Find out how she did it by visiting TRIBEHub.com/17.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Wendy Batten spent years running a successful retail paint store - and discovered that she had a true gift for helping other entrepreneurs like her. This gradually led to her taking a step back from her retail operation in order to focus on coaching, and ultimately allowed her and her husband to make the decision to leave the city, sell their home and store, and move to a fishing village by the sea in Nova Scotia, Canada.

Her coaching work and gift for building communities extended to the online space as well. Despite her initial apprehension and lack of technological know-how to make it happen, she launched her first membership site, Paintrepreneurs Inner Circle. Now, she helps creative paint retailers all over the world manage the business side of their brick-and-mortar operations.

Today, Wendy joins the podcast to talk about how she runs a powerful business from a remote part of the world, how she was able to get the help she needed to launch from other entrepreneurs, and how she finds strength in moments of uncertainty.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Gwynn Carla Jones ran several different businesses in her early twenties, but nothing quite felt right. She tried to create recurring revenue by launching a membership focused on DIY building projects, but she found herself overwhelmed and struggling after a messy launch. In 2020, she closed that membership, and was working as a VA and delivering groceries to try to keep a roof over her head. 

Now, at The Girl with a Glowforge SVG Club, she provides her audience with files to produce laser engravings. Her members can use these to produce banners, decor pieces, and much more in their own businesses, and have a community available to them to answer their toughest questions about what can be a niche hobby.

Today, Gwynn joins the podcast to share the story of how she built a truly unique audience, amassed several hundred satisfied subscribers within weeks, and the power of staying true to yourself, no matter what.

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How do you make light out of the darkest moments in your life?

As a child, a lack of models in her size led Coach Tulin to struggle with body image - and ultimately helped her become a plus-sized model. Now, with a following of almost 400,000 people, Coach Tulin is showing others how to focus on getting healthier, stronger, and more mobile. Learn how she does it in today's episode! 

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Jamie Swanson helps other photographers grow their businesses. She launched her first membership site in 2011, and provided comprehensive resources for photographers in SEO, sales, planning, and more. However, she found herself doing everything at the last possible minute - and despite having a huge audience, she struggled to grow.

Then, her own search for a professional photographer led to a breakthrough that revolutionized her business forever. Now, she teaches personal brand photographers one thing: how to land their first 12 clients to build a reliable source of recurring revenue. With her new membership business, Jamie teaches photographers how to work with entrepreneurs and influencers to help them authentically connect with audiences - and share their stories in a split second.

Today, Jamie joins the podcast to talk about why niching down gave her the power to scale her business in less time, how she uses her course to prequalify and onboard prospects, and why becoming the face of your business can better serve your clients.  

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

After 23 years in sales, Catherine Watkin left her corporate career in search of fulfillment. After years of retraining and many conversations with her friends, she found herself brought back to sales, but in a completely new way.

Now, Catherine is the UK’s leading expert in authentic and heart-centered sales. She teaches gifted entrepreneurs who feel awkward about selling how to attract and enroll clients in a way that’s in alignment with their values. Through her membership community, she helps people grow their businesses with integrity and stop saying, “I’ve got to grow this business.”

Today, Catherine joins the podcast to talk about coming back to a career that you didn’t love in a way that you do, transitioning from offering a high-end online course to a membership site, and why there is no one business model for everyone - no matter what the old pros have told you.

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FREE Guide – Launch & Grow a Profitable Membership Site

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When she finished graduate school, Mary Gilkerson had a portfolio and an MFA — but not the experience, skills, or tools to support herself as a working artist. She spent the next 20 years teaching painting to women all over the world, but also found herself at a crossroads: she could either stay in academia or become more active as her art career picked up momentum.

She then started teaching painting online, but found herself challenged by launching multiple times per year. Now, at MaryGilkerson.com she takes a more holistic approach to teaching aspiring and working artists, including the skills you need to grow and run your artistic business.

Today, Mary joins the podcast to share her journey from aspiring fine artist in New York to where she is today, how her great grandfather taught her about entrepreneurship, and how the membership model allows her to offer more than just painting classes while giving her the freedom she needs to create.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

When Janine Esbrand was growing up, she planned on becoming a lawyer, and she did just that. However, a legal mission trip to East Africa left her feeling like there was something missing when she worked on mergers and acquisitions. This led her on a journey of discovery — and into a new career as a coach. However, she struggled to work full-time in law, build her coaching business, and prepare for the birth of her son.

During her maternity leave, she realized what she wanted to do: help women figure out what their careers look like post-motherhood. At LightBOX Coaching, she helps women make both career and family work. She provides support to moms as they return from maternity leave to their previous jobs, start new companies, or change direction altogether.

Today, Janine joins the podcast to talk about combining your talents to find fulfillment, the different ways women juggle work and family life, and the unexpected gifts of running a membership site.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

For seven years, Anna Saucier struggled with infertility. During that time, she became a practitioner in a natural charting method and medical treatment for restoring fertility, and began teaching this method to other clients. She built a business that she loved, but when she had two children of her own, she struggled to make time to see her clients one-on-one.

Out of this struggle came a realization: using the membership model, she could help her fellow practitioners build their own client base. At Inspired Fertility Pro, she helps Natural Family Planning (NFP) & Fertility Awareness Based Methods (FABM) instructors ditch the overwhelm, reignite their passion, and turn it into profit.

Today, Anna joins the podcast to talk about how the membership model allows her to have a greater impact while giving her more time for her family. You’ll also hear about how she got over her fear of being anything less than perfect, and why even the smallest niche can be a viable foundation for a successful membership business.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

After working as a marketing director and helping for-profit companies for over a decade, Rianne Klein Geltink got an itch to take a year-long sabbatical and go on an epic road trip across Australia. When the road trip turned out not to be what she expected, she packed up and left for Bali, where she discovered two things that changed her life: digital nomadism and social entrepreneurship.

In the months that followed, Rianne explored how to launch her first online business. She created Impact Business Base — an online membership community for startup social impact entrepreneurs.

Today, she joins the podcast to talk about how she found her vision, why it’s okay to adjust as you go, and why the world is up for people who want to do good.

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

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When Dr. Mary Barbera’s son was diagnosed with autism, she dove deep into the world of autism treatment - and quickly faced many unique challenges. She now provides online courses, community, and support for parents and professionals in over 60 countries using several membership sites - the first of which she launched by accident.

As she began her deep dive into treating autism, she quickly discovered that it could take months to get in to see specialists, and losing that critical time for young children severely impacted development and recovery. Now, she serves people in over 60 countries on her mission to turn autism around for 2 million kids by the year 2020.

Dr. Barbera joins the podcast to talk about her son’s life-changing diagnosis, why the membership model is such a powerful way to address the serious lack of resources many parents are faced with, and the transformative results of her work.

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FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

Kasey Hope is the owner of P’zazz Art Studio in Prattville, Alabama. After almost 12 years of teaching, her classes were maxed out beyond capacity. Furthermore, because her studio is located near a military base, many of her students were often moving away.

To reach a wider audience and keep in touch with families as they left, Kasey created Whatever Letter — a membership course that teaches hand lettering, fosters deep relationships, and builds community outside of her studio.

Today, Kasey joins the podcast to talk about the early versions of her membership site and what held her back, how TRIBE helped her to better serve her students, and how she uses Whatever Letter to collaborate, give to charity, and connect with people like never before.

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

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Tanel Jäppinen had been working in sales since he was 20 years old. However, when he became a father, he walked away from his career to start blogging about parenthood and fatherhood, struggling to launch a podcast along the way. After a lack of initial success, he returned to work.

Over the next year, Tanel found a new niche to help address the challenges and struggles he faced as a parent. Now, he helps other parents form genuine, authentic relationships with their kids through his 12-month peaceful parenting membership. Unlike his previous projects, he was able to quickly build a Facebook following, a large mailing list, and a significant subscriber base — even making use of his previous sales skills along the way to build momentum.

Tanel joins the podcast to talk about how his initial struggles helped him to find his true audience, getting over imposter syndrome, and using the tools that you already have in your toolkit to find success in new ways.

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today! 

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Trupti Karjinni started dabbling in watercolors to get a sense of calm and release. She created an Instagram account to post a picture of her art each day, and soon found herself with over 10,000 followers and people reaching out to buy her art. She found a community and a long-overdue sense of belonging. 

Now, at Thrive with Trupti, she provides aspiring watercolor artists with online training. She offers classes, focuses on colors and pigments, mindset guidance, live Q&As, critiques, insights, prompts, and access to a vibrant group of like-minded creatives.

Today, Trupti joins the podcast to share the story of how she left the world of marketing to become a full-time creative in less than five years, what she did to turn her Instagram following into a thriving membership business, and the beauty of finally finding your calling in life.

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After 10 years of experience in the health industry, Alissa Daire Nelson left a conventional, structured job as a nurse for a career as a coach. At Daire Success Coaching, she helps individuals uncover their awesomeness, catapult their businesses, better their personal relationships, and start living a happier lifestyle.

However, like many before her, Alissa started working within a traditional one-to-one model before embracing a membership site. Through TRIBE, she was able to power through what might have seemed at first like a challenging launch — and built a business that was able to scale authentically and holistically while providing transformative services for her clients.

Today, she joins the podcast to talk about why she walked away from a 10-year career in healthcare, the ups and downs of entrepreneurship, and why you need to launch, no matter what.

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeHub.com to get your free guide today! 

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Marilyn Alauria is a psychic medium teacher and coach who helps people around the world get in touch with their intuition and innate gifts. She wants people to live life in alignment with their souls.

After launching a brick-and-mortar business practicing and reading for clients in Los Angeles, she realized that she wanted to be free to live wherever she wanted - and to never feel trapped again. She then created her first online class, and discovered, after some initial challenges, that it was a perfect fit for her skills, her needs, and most importantly, her audience.

Marilyn has created a safe, supportive online community for people who often can’t discuss what is troubling them in their daily lives. Today, Marilyn joins the podcast to talk about the unique situation that led to her creating her membership site, how joining TRIBE transformed her business for the better, and the positive, life-altering changes that came about as a result.

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As she was designing her first membership site, Nancy Case received a piece of advice: launch a membership around something you already have going on. She did just that, and now sells thousands of pounds of gourmet salt water taffy through a membership box service called Taffy 2 You. She sends her subscribers three bags of taffy a month - one for eating, one for sharing, and one for gifting and giving, organically growing her subscriber base along the way.

However, Nancy wasn’t always certain that something so niche could find a mass audience. Relying on both her friends to hold her accountable and a handful of marketing techniques, she was able to go from soft-launching with a small audience of buyers to having a waitlist for new subscribers, all of whom love to gift, give, and eat gourmet saltwater taffy.

Today, Nancy joins the podcast to talk about why the membership club model can work for almost anything, the power of memory and storytelling, and why you never need to worry about being perfect.

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In 2017, after running a business farming organic vegetables on a large scale, Michael Kilpatrick came to a realization: there’s a massive need for great education in the farming industry. Many aspiring farmers know how to grow vegetables, but few understand how to market or sell their products, build businesses, hire teams, and manage people.

He founded In The Field Consultants to help independent, organic farmers succeed in the United States, where the agriculture industry is far more supportive of massive monocrop farms. After realizing that he was providing the same resources and tools to so many of his clients, he launched a membership program. He currently serves about 170 farmers internationally, many of whom have doubled their year-to-year revenue without spending more hours on their farms. His membership service allows him to bring in a recurring revenue stream while providing greater value to his clients — and allowing him more time with his young family.

Today, Michael joins the podcast to talk about the unique challenges that so many independent farmers face, how he leveraged his unique combination of skills to launch his membership service, and how he scaled in the era of Blue Apron and Amazon Fresh.

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Aprille Reed is the founder of the Webinar Club — a membership site that helps coaches, consultants, and entrepreneurs transform their businesses and attract high-ticket clients by using webinars to transform their services from one-to-one into one-to-many.

Before she launched her subscription service, Aprille was a coach herself who struggled to grow her own practice, living through the feast-or-famine cycles that many entrepreneurs unfortunately know so well. She discovered that by moving to a membership model, she was able to bring in reliable monthly revenue and continue to provide great services for a highly satisfied, ever growing client base.

Today, Aprille joins the podcast to share the story of how she built and launched the Webinar Club with just an idea and an intention. You’ll learn about how she created her program around her clients’ needs in real-time, how she inspired many of her clients to move to membership-driven models for their own businesses, and how to power through blown launch dates and pull the trigger to start the business you’ve always wanted to run.

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There is a BIG trend brewing that’s revolutionizing the way business is being done. Successful membership sites are helping photographers, dog trainers, meal planners, teachers, musicians, artists, and so many more people all over the world develop new skills, get healthier, and live happier, more effective lives.

With our signature training course, TRIBE, we serve thousands of successful people who own membership sites - and we’ve always wanted to share not just the incredible results that they’ve gotten, but also their stories. We want to show people how they achieved it, the ripple effect that their work has on the people they serve, and why we’re so proud of our TRIBE.

That’s why we’re launching our new podcast, It’s a TRIBE Thing. Your host, Shelli Varela, is a fellow TRIBEr, and she’s had powerful, vulnerable conversations with incredible people about launching and running membership sites. We’re excited to give you the opportunity to peek under the hood with her, discover the powerful insights our TRIBErs have used to transform their businesses (and their lives), and maybe even give you (or someone you know) the push to launch a membership site of your own.

So, go and subscribe to the show right now. Share it on Instagram using the hashtag #itsatribething, and be sure to tag @StuMcLaren. We look forward to you joining us on this amazing journey!

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/00

Infertility issues strained Maritza Parra’s marriage and gave her such bad panic attacks that she was unable to continue running her brick and mortar business. One day after divorce court, she had an epiphany, and she started using creativity to remember the simple truths she needed to hear. Soon, she was teaching this life-changing technique to others, and the resulting momentum led her to become a life coach.

Now, at Heartwork Journaling University, she teaches her students how to coach themselves THROUGH anything or TO anything. She provides tools for serious personal growth and rediscovery through creativity and play. 

Today, Maritza joins the podcast to share the story of how her traumatic loss naturally led to the next chapter of her life and career, the power of reframing, and why the answers are inside you right now, just waiting to be discovered.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/112

Sasha Sousa always loved theater, but became a secretary and got a job in internal audits to pay her bills. When she learned about becoming a bridal consultant, she launched an event planning business and soon discovered her knack for speaking. 

Now, at Consultancy for Creatives, she guides creative event professionals that are struggling to level up their creative business. She helps them get visibility, build confidence, increase sales, and expand their reach in ways they never thought possible.

Today, Sasha joins the podcast to share the story of how she found her voice, built two thriving businesses that inspire and feed off of each other, and why offering less can sometimes be giving so much more.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/111

After several years of growth, Susan Bradley’s shoe company experienced a sudden downturn in sales. It felt like things simply weren’t working like they used to. And when she learned that her 77-year-old mother now did all of her Christmas shopping online, Susan knew she needed to make a big change. 

She spent the next year growing her Facebook presence and building up her email list to 18,000 subscribers. Now, at The Social Sales Girls, Susan uses what she learned growing her business to teach her fellow e-commerce store owners how to get more traffic and sell more of their beautiful products.

Today, Susan joins the podcast to share the story of how she came to share her knowledge of the art of social media with other business owners, the incredible success her students are having, and the lasting power of building a great community.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/110

Manu Muraro spent 15 years as a creative marketer for Cartoon Network. After she got laid off, she went to a startup, but the experience of being on all the time while holding a baby in her lap left her feeling exhausted, burned out, and unsatisfied. 

She decided to look slowly for another job and freelance until she found her next role. However, freelancing naturally led her to launch a membership business. Now, at Your Social Team, she helps social media managers and entrepreneurs use Instagram to take the guessing game out of content creation and generate top-performing posts.

Today, Manu joins the podcast to share her story of healing from burnout, creating her own opportunities where others might see closing doors, and the beauty of saying “yes” - even when you don’t have all the answers.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/109

Encouraged by her parents, Gail Sibley studied art, then started to build a following for her hand painted tiles and pastels in the markets of Salt Spring Island. People began to ask her to teach, but she found herself limited by the number of people she could serve in a single class.

Now at How To Pastel and the Gail Sibley Art School, Gail provides her students who want to take the next step with community, commentary, and lessons to help them ignite their passion for art with others who are doing the same. 

Today, Gail joins the podcast to share the story of how she succeeded in a unique and highly competitive field, the power of knowing your value, and how the membership model is uniquely designed to serve creatives.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/108

Marisa Cummings got a degree in advertising because she feared she’d never be able to make a living as an artist. However, the older she got, the more inspired she felt to share her story as a self-taught artist and bring people along on that journey, which led her to create her first course. 

Now, at The Expansive Artists, she provides aspiring artists with workshops, courses, and community to empower their own creative lives. She helps them confidently, consistently, and artfully sell online to their ideal collectors.

Today, Marisa joins the podcast to talk about the power of helping artists realize what they’re worth, mastering the art of improv to become a better public speaker, and how to lean in to your calling and make life-changing discoveries.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/107

As a stay at home mom, Joy Anderson struggled to create side income participating in MLMs and selling thrift store finds on eBay. When she left a failed marriage, she knew she needed to provide full-time income to support herself and her three kids, so she started a preschool. 

Now, at Start Your Preschool, Joy helps parents just like her stay home, create consistent income, and make a difference in their children’s lives. She shares a proven, step-by-step blueprint used by thousands of women over ten incredible years.

Today, Joy joins the podcast to tell the story of finding the courage to walk away from what wasn’t working, get paid what she knew she was worth, and the power of following a proven process and seeing what happens.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/106

Kelly Cairns was on maternity leave from the National Health Service, and she found herself getting restless. She started looking for work-from-home jobs in the pre-social media era, and started landing gigs through online forums. 

Along the way, she learned how to make the most of technology and build online businesses. Now, at The Tech Angel, and through her membership, the WordPress Academy, she helps tech-scared female entrepreneurs find the confidence they need to put their businesses online. She helps them narrow down their options, simplify their workflows, and conquer their fear of technology.

Today, Kelly joins the podcast to tell the story of how her boredom as a young mother became the fuel she needed to transform her life, how she turned her learnings as an aspiring entrepreneur into the tools so many women like her needed, and the beauty of letting go of your fear and going all-in on what you really love.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/123

Lifelong knitter Shelley Brander worked her way up in the advertising industry and had great success, but knew she didn’t want to sell cable TV and casinos for the rest of her life. She opened a modern yarn store with the intention to franchise, but after seven years still hadn’t taken a dollar of profit.

Now, at Knit Stars, Shelley has up-leveled her industry. She provides over 12,000 people with a platform to build businesses, discuss difficult topics, and get paid what their creativity is truly worth. She’s also the author of Move the Needle: Yarns from an Unlikely Entrepreneur, which will be published by Hay House on January 12, 2021.

Today, Shelley joins the podcast to talk about the legacies we build in life, the value of empowering her fellow artists, and the big wins she (and her clients) have experienced along the way.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/105

Donna Clark spent over 20 years as a corporate broadcast video producer, but burned out after doing the same things all the time. To fill a new need in her community, she founded a nonprofit theater arts academy for kids, but also wanted to create recurring income for herself and her family. 

Now, at Your Artful Journey, Donna helps her members come together online in an amazing & supportive art community. She provides them with a safe, nurturing, inspirational place to create, share, and grow in their daily art journaling practice. 

Today, Donna joins the podcast to tell the story of the chance encounter that led to her launch, how she empowers her business partner to serve their audience so effectively, and why it’s so important to help people keep the creative juices flowing right now.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/104

Over the last 100 episodes of this podcast, we’ve featured entrepreneurs in every stage of their journey. We’ve spoken to business owners who launched incredible membership sites just days or weeks before being interviewed, as well as experts who have been doing this for years. We’ve even featured entrepreneurs twice as they’ve made powerful pivots and adapted their business models to match what their audience needs as the world changed around them. 

On this podcast, we’ve focused on heart, love, and innovation, and shared beautiful stories along the way. To celebrate our 100th episode of It’s A TRIBE Thing, we’re flipping the script. Today, founder Stu McLaren interviews host Shelli Varela to share wisdom from 99 game-changing entrepreneurs!

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/103

Dr. Shamieka Dean aspired to be the CEO of someone else’s company. But when she got fired from her last corporate job, she found her calling in purpose and business coaching. 

Now, at Next Level Business Academy, she helps business owners get unstuck and scale their income without having to hustle 24/7. She provides her members with the tools they need to create consistent income through course creation, allowing them to spend more time with the people they love. 

Today, Shamieka Dean joins the podcast to tell the story of the powerful, transformative moments that changed the course of her life, the role faith played in this transformation, and why if you have a story to tell, you have a product to sell. 

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/102

During her time in corporate America, Becky Davis fell in love with public speaking. As she learned the craft and skill, she focused on growth and development within her company, and helped others earn millions. However, when she was injured during a surgical procedure, she realized it was her time to take the leap and build a business of her own.

Now, through the Bulletproof Business Formula, Becky provides a training program for online educators who want to take the guesswork out of growing and scaling online businesses to multiple six figures while working less.

Today, Becky joins the podcast to share her story of triumph over self-sabotage, finding clarity in purpose and in service, and the powerful ripple effect of her work.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/101

Jean Haley worked with university researchers to reach farmers, growers, and other important players in the world of sustainable agriculture. Though she loved her work, losing several loved ones in rapid succession made her realize she didn’t want to be staring at data for the rest of her life - and she set out to become a full-time artist. 

To make this a possibility and empower others just like her, Jean has built a membership through the Naturally Dyed Wool Bundle monthly subscription. She sends fellow wool crafters sustainable, all-natural materials, allowing them to build their stash of crafting gear while helping the planet at the same time. 

Today, Jean joins the podcast to share the story of how she found the courage to reinvent herself after 15 years, launched her membership business, and built a powerful community along the way.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/100

Jamie Swanson had a seven-figure photography business, but the COVID-19 pandemic decimated it. She lost 85% of her income almost overnight, and struggled to find photography sessions in the months following the first lockdowns. 

However, her membership business presented her with the opportunity to step up, inspire others, and become who she needed to be. She envisioned a new business model and a new way to work. Now, through her membership business and her podcast, Bright Entrepreneur, Jamie is helping other entrepreneurs build movements around their business the way she built one around her photography and bring real transformation for their clients.

Today, Jamie returns to the podcast to tell the story of this difficult pivot, saying goodbye to the fear in her head, and flying by the seat of her pants as she rethought and rebuilt her business.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/99

Kym Tolson’s natural sense of empathy led her to become a therapist, and she eventually opened a private practice of her own. However, issues with her billers led her to discover that she had over $12,000 in uncollected client and insurer payments, and her attempt to resolve the issue led to the termination of her contract and getting locked out of her own business. To make sure this never happened again, she learned everything she needed to know to effectively do her own billing.

Kym now teaches other telehealth professionals how to take insurance in their private practice and keep track of what’s going on in their own business. She helps them take control of what’s going on and operate businesses with honesty and integrity to best serve their patients. 

Today, Kym joins the podcast to share how she solved a big problem and gave that knowledge to others, how the membership model has improved her own practice as a therapist, and how to find the courage to pull the trigger, launch, and get it done. 

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/98

After seeing her mother file for bankruptcy, Kelsa Dickey believed that becoming a financial advisor was her dream job. However, she discovered that she didn’t want to help people with investments, insurance, or long-term planning. Instead, she wanted to help her clients’ make sense of the money each and every day.

Now, at Fiscal Fitness, she provides financial coaching with a specific focus on the day-to-day part of money. She spends her working days following her passion, and helping people plan for and create the lives they want to live. Through her membership, Financial Coach Academy, she teaches financial coaches everything they need to know to do what she does. 

Today, Kelsa joins the podcast to tell the story of how she found her passion, invented her niche, and let go of the limiting beliefs that were holding her back from succeeding on her terms.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/97

Angela Myles worked in and out of administrative jobs while her husband Victor drove tanker trucks. As they had children and grew their family, long hours started to wear on them, and the couple needed to make a transition to change their lives for the better. A stranger gave Victor the guidance and advice to build a nonprofit to work with homeless men, and they soon set out to master the art of writing - and receiving - grants. 

Now, as the Myles Factor, and through their membership, Fundable University, Angela and Victor teach churches and faith-based nonprofits how to set up community programs and get the funding they need to build their million-dollar visions. 

Today, Angela joins the podcast to tell the story of the trucking accident that changed the course of her and Victor’s lives, how the membership model helped them whether personal crises, and how they built an incredible community that has had an extraordinary ripple effect.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/96

When the stress of being in work and school full-time took over, Lauryn Bryght wasn’t able to make nutrition or fitness a priority. After being told she had high blood pressure and that she’d need to take medication for the rest of her life, she changed her diet and soon lost 97 pounds.

Now, at The Food Boss Academy, Lauryn teaches people what they need to do to reduce their A1C level to prevent the onset of type 2 diabetes, even if it runs in their family. She provides her community with access to much-needed coaching, accountability, inspiration, and education.

Today, Lauryn joins the podcast to share the story of her own food and nutrition journey, how she’s using her membership to help people just like her, and the beauty of helping people make meaningful, lasting changes.

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To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/122