Explore every episode of the podcast How to Hardscape
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Role Specialization and Meetings with George Urvari of KTC | 16 Mar 2026 | 00:51:01 | |
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to role specialization for employees and meetings to improve communication in your business. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Qualifying Clients and the First Consultation with Marty Grunder | 09 Mar 2026 | 00:43:49 | |
Today we have two past interviews with Marty Grunder on the podcast to discuss qualifying clients and the first consultation. He is the founder and CEO of GLC, founder and president of Grow Group, and host of The Grow Show. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Lessons Learned Navigating a Difficult Market with 6 Pasts Guests | 02 Mar 2026 | 01:25:28 | |
Today we have clips from 6 past guests talk about how they were able to navigate a difficult market or recession from their time in business. Guests include: Jody Grunden, Stanley Genadek, George and Peter of Oriole Landscaping, Phil of PJE Lawn and Landscaping, Sam Bauman of Earthscapes, and Neil Pond of Urban Landscaping. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Client Stopped Paying Me with Tyler Speirs of Eco Plant Creations | 23 Feb 2026 | 01:12:14 | |
Today we talk with Tyler Speirs, co-owner of Eco Plant Creations. He talks about his experience in the industry starting his own business, going off and working as a designer for two other companies, and then coming back to starting his own business. He details an experience where a client of a large project stopped paying him and how that impacted his business and personal life. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Employee Commits Fraud and Burns Shop Down with Jason Lee of SkyFrog Landscape | 16 Feb 2026 | 01:05:33 | |
Today we talk with Jason Lee of SkyFrog Landscape and co-host of the Green Side Up Podcast. We talk about his experience working with other companies, starting his own company, how he overcame an employee committing fraud and burning down his shop. Check out The Landscape Rodeo. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| 7 Office Tasks to do BEFORE Spring Rush | 09 Feb 2026 | 00:30:50 | |
Today we talk about 7 things you can work on in the office for your landscaping business before the spring rush. These include: adding search engine optimized pages to your website, sending out emails to past potential clients, getting Google Reviews, auditing your sales process, getting your marketing material ready, creating a budget, and completing your onboarding for different tools / software that you are using. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Using dLER and mLER to Create a Salary Cap for Your Team | 02 Feb 2026 | 00:43:59 | |
Today we talk about creating a Budget in your business, choosing an Overhead Recovery Method to markup Cost of Goods Sold to recover overhead in every estimate, finding your rates for employees and equipment based on an Overhead Recovery Method and how they differ, and using Direct Labor Efficiency Ratio and Management Labor Efficiency Ratio to create a salary cap for your team. This episode goes over a new Budgeting Spreadsheet we created that you can purchase or sign up for our Budgeting Workshops to get some help with it. These features are also available in our Headquarters Software with more advanced offerings. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Video Calls Save Drive Time with Call Nelson Landscaping | 26 Jan 2026 | 00:49:54 | |
Today we talk with Nelson of Call Nelson Landscaping. He talks about working for others to starting his own business, using Zoom to video call clients in the qualification to design process, and how others have helped throughout his time in business. Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Forecasting Revenue and Overhead with Cycle CPA | 19 Jan 2026 | 00:50:04 | |
Today we are joined by Carla and Joe Policastro of Cycle CPA to talk about forecasting revenue and overhead from their 2-day virtual event that they held. Sponsors: | |||
| LIVE Interviews with 9 Guests at LO Congress | 12 Jan 2026 | 01:24:26 | |
Today we have 9 guests on the show LIVE at LO Congress Trade Show. We get into topics like products that stood out at the show, struggles from last year, improvements in their business for this year, and marketing. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| The Chart of Accounts Every Landscaping Business Needs with George Urvari of KTC | 05 Jan 2026 | 00:53:52 | |
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss the Chart of Accounts every landscaping business needs and how to read it. We get into why it is important and what it will tell you when comparing year-over-year. Sponsors: Knowledge Tree Consulting How to Hardscape Headquarters | |||
| 2025 End of Year Episode | 30 Dec 2025 | 00:41:25 | |
Today we talk about the end of 2025, what I will be working on in my business for 2026, and a look back on our past year of amazing guests and topics! Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Lessons from 35+ Years in Business with Neil Pond of Urban Landscaping | 22 Dec 2025 | 00:59:34 | |
Today we talk with Neil Pond who is the President, Owner, and Founder of Urban Landscaping. With more than 35 years in business, Neil has a lot of experience to share with us. We talk about getting a college degree in Horticulture and how that helped, starting his business just before a recession and what takeaways he gained for future recessions, why he has specialized crews, and much more! Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Fine Tuning Your Marketing Strategy with Rob Murray | 15 Dec 2025 | 00:48:16 | |
Today we have Rob Murray from Intrigue Media on the show to discuss marketing topics including websites, email, A.I., and leadership. Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Planning for 2026 with KTC, UBL Group, and Quiet Nature | 08 Dec 2025 | 00:40:49 | |
Today we interview 4 guests during the Knowledge Tree Consulting event to discuss a variety of topics including budgeting, production rates, diversifying services, sales, coaching employees, and how the past year has been along with what you are looking forward to in 2026. Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| Building a Sales Team with Marty Grunder | 01 Dec 2025 | 00:52:46 | |
Today we have Marty Grunder on the podcast to discuss building a sales team. He is the founder and CEO of GLC, founder and president of Grow Group, and host of The Grow Show. We talk about hiring sales people, budgeting for sales, roles and responsibilities, and much more. Sponsors: PatioSEO.com How to Hardscape Headquarters | |||
| End of Year and Client Sales Process | 24 Nov 2025 | 00:39:39 | |
Today we have an Instagram Live where we talked about end of the year and our client sales process. Sponsors: PatioSEO.com How to Hardscape Headquarters | |||
| Estimating, Managing, and Being Competitive in Commercial Landscaping with Hamilton's Group | 17 Nov 2025 | 01:07:33 | |
Today we talk with Jack Hamilton of Hamilton's Group about commercial landscaping. We get into identifying projects your company can be most competitive at, the workflow of bidding on commercial work, and what commonalities companies have that lead them to be more efficient and profitable. Sponsors: PatioSEO.com How to Hardscape Headquarters | |||
| Solving THESE Problems with the Headquarters Software | 11 Nov 2025 | 00:28:43 | |
Today we talk about the problems that we focused on solving when developing and continuing to develop the How to Hardscape Headquarters Software! How to Hardscape Headquarters | |||
| Hardscape Horror Stories 2025 | 03 Nov 2025 | 00:53:23 | |
Today we mashup responses from our 2025 interviews with hardscape business owners answering what their horror story is in their time in business. Sponsors: PatioSEO.com Knowledge Tree Consulting How to Hardscape Headquarters | |||
| HNA Interviews: What are You Struggling With in Your Business? | 27 Oct 2025 | 00:46:40 | |
Today we release our HNA 2025 interviews asking business owners how their year has been and what they are currently struggling with or actively trying to improve in their business. Sponsors: PatioSEO.comKnowledge Tree Consulting How to Hardscape Headquarters | |||
| Struggles in Your Business: 2025 Responses | 20 Oct 2025 | 00:57:16 | |
Today we mashup responses from our 2025 interviews with hardscape business owners answering what they are struggling with right now in their business and what is one thing they know now that they wish they knew from the very beginning. Sponsors: PatioSEO.com Knowledge Tree Consulting Financials Webinar Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| 6 Years of How to Hardscape | 14 Oct 2025 | 00:57:41 | |
Today we talk about the past 6 years of How to Hardscape and what is to come in the years ahead including the How to Hardscape Headquarters Software! Sponsors: PatioSEO.com Knowledge Tree Consulting Financials Webinar Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Expanding and Buying Property with Landon of Knob Hill Landscape | 06 Oct 2025 | 01:01:07 | |
Today we are joined by Landon Kirby of Knob Hill Landscape (@KnobHillLandscapeCo) to talk about how he has grown his business through two property purchases and invested in his team. Sponsors: PatioSEO.com Knowledge Tree Consulting Financials Webinar Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Content Marketing Strategy with Micah Miller of Easton Outdoors | 29 Sep 2025 | 01:05:03 | |
Today we are joined by Micah Miller of Easton Outdoors (@EastonOutdoorsLLC) to talk about his content marketing strategy, how he first decided to work on content to promote his business, and why he calls himself a Managing Member. Sponsors: PatioSEO.com Knowledge Tree Consulting Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Scaling, Training, and Working with Your Spouse with Cycle CPA | 22 Sep 2025 | 00:36:22 | |
Today we are joined by Carla and Joe Policastro of Cycle CPA to talk about scaling, onboarding and training employees, and working with your spouse. Sponsors: | |||
| Growing People with John Karpov of Action Home Services | 15 Sep 2025 | 00:48:27 | |
Today we are joined by John Karpov of Action Home Services (@ActionHomeServices) to talk about growing people, investing in education, implementing actionable items, and marketing. Sponsors: PatioSEO.com Knowledge Tree Consulting Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Takeaways, Implementation, and Inspiration with Chuck of DTE Landscaping | 08 Sep 2025 | 01:03:14 | |
Today we are joined by Chuck from DTE Landscaping (@DTELandscapingCo) to talk about takeaways from the KTC x COIVIC event, how him and his business partner discuss and implement changes in the business, recent struggles in the business, and much more. Sponsors: PatioSEO.com Knowledge Tree Consulting Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Taking Care of Yourself and Those You Care About with Adam of Little Yukon | 02 Sep 2025 | 00:50:10 | |
Today we are joined by Adam Anderson of Little Yukon Landscaping (@LittleYukon_Landscaping) for an in-person interview with co-host Chuck from DTE Landscaping (@DTELandscapingCo). Adam talks about how he got into the industry with his family and about his personal journey to take care of himself and those around him. Sponsors: PatioSEO.com Knowledge Tree Consulting Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Optimize First, Then Grow with George Urvari [KTC CHALLENGE] | 25 Aug 2025 | 01:00:21 | |
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss the differences between consulting, coaching, and advice. We talk about how he categorizes companies he consults, what he looks for first when he analyzes a company, how important it is to understand the numbers, importance of operations and leadership, and when you should grow or optimize. Sponsors: PatioSEO.com Knowledge Tree Consulting Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| ROAS: Make the Most of Your Leads | 18 Aug 2025 | 00:36:28 | |
Today we talk about how you can make the most of your leads through your return on ad spend. We talk about marketing, leads, and upsells to help increase your return on your ad spend with show do not tell tactics. Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| 150 Employees and Acquiring a Business with Jason Cromley of Hidden Creek | 11 Aug 2025 | 00:47:25 | |
Today we talk with Co-Founder of Hidden Creek Landscaping Jason Cromley. He talks about how he started and grew Hidden Creek with his partner Matt, his roles and responsibilities today as CEO, acquiring Capital City Pools, and much more! Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| 45 Years in Business, 50 Employees, Building Luxury Landscapes with George Coito of Coivic Contracting | 04 Aug 2025 | 00:53:32 | |
Today we talk with Owner and President of Coivic Contracting, George Coito. We talk about the beginnings of the business, him taking over as owner and changes he made, the various avenues of revenue within the business, and the structure of a 50 employee business. Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| 7 Ideas From Guests That Stand Out | 28 Jul 2025 | 01:01:28 | |
Today we go back into the archives to talk about branding, selling a business, and profits. These are 7 things that stand out to me from interviewing guests on the podcast. Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| The Beauty of Small Projects | 21 Jul 2025 | 00:55:52 | |
Today we go live on Instagram to talk about the beauty of small projects, how to get projects when you are first starting out, how Facebook ads have helped and what the Return on Ad Spend is like for smaller projects, and much more! Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) How to Hardscape Headquarters | |||
| Aligning Your Budget with Goals and Sales Performance | 14 Jul 2025 | 00:43:19 | |
Today I talk about budgeting, estimating, direct and indirect costs, gross profit vs net profit, why you should not listen to other company's numbers, overhead recovery systems, close ratios, and sales process. Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) | |||
| Marketing and Selling Through a Slow Season | 07 Jul 2025 | 00:44:03 | |
Today I talk about how I have marketed through a slower season to lineup work involving lift and re-lay projects, what my sales process is like to upsell, and how I present a proposal to a client to close. Sponsors: PatioSEO.com Knowledge Tree Consulting Event Hardscape North America (Code: VIPHTH for 50% off Tickets) | |||
| Importance of Capacity Planning with Cycle CPA | 30 Jun 2025 | 00:28:57 | |
Today we have Cycle CPA taking over the podcast with an episode on capacity planning in your business. They discuss the differentiation of Field and Overhead Labor to provide an accurate Gross Margin and a percentage of sales. These help when setting sales goals and projecting the number of employees needed. They also discuss bottlenecks in scaling your business. | |||
| Improving Sales, Efficiency, and the Organization with Dan Wasson | 23 Jun 2025 | 00:57:48 | |
Today we talk with returning guest Dan Wasson (@The.Dan.Wasson) of Wasson Nursery (@WassonNursery) on how he has improved his sales process, efficiency, and the organization through continual improvements. Sponsors: Knowledge Tree Consulting Event | |||
| From Marine Biology to Intricate Inlays with Nowak Landscape | 16 Jun 2025 | 00:50:06 | |
Today we talk with Shane of Nowak Landscape (@NowakLandscape) for another episode in our #IAmaHardscaper Series where we sit down with a hardscape business owner and do a deep dive into their business. We touch on how Shane went from studying marine biology to working alongside his father in their landscape business, completing intricate inlays, how he uses a call service for his incoming calls, and so much more. Sponsors: Knowledge Tree Consulting Event | |||
| How Affordable Patio Does 90 Estimates a Week with PatioSEO | 10 Jun 2025 | 01:00:11 | |
Today we talk with James Reed of Affordable Patio and PatioSEO about how he is able to sustain 3 locations and get enough leads to do 90 estimates a week. We talk branding, websites, SEO, Google and Facebook paid ads, and much more! Sponsors: Knowledge Tree Consulting Event | |||
| Difficult Start to the Season | 02 Jun 2025 | 00:52:43 | |
Today we air an Instagram Live we did to see how the start of the 2025 hardscape season has been going for everyone and received mixed responses on leads and closing sales. The conversation turned towards marketing and sales process in this live. Sponsors: Cycle CPA Knowledge Tree Consulting | |||
| John Deere Inlays with Craievich Landscape Services | 26 May 2025 | 00:51:25 | |
Today we are joined by Adam of Craievich Landscape Services (@CraievichLandscapeServices) for another #IAmaHardcaper episode. We talk about his startup in the industry through a Summer Job Program, beginning in maintenance and adding hardscape installation, his amazing John Deere inlays, and line item pricing. Sponsors: Knowledge Tree Consulting | |||
| You Are a Landscaper AND an Equipment Dealer with George Urvari of KTC | 19 May 2025 | 00:44:26 | |
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss equipment. George discusses why you are a landscaper and an equipment dealer, what to budget for your equipment life, utilization rate, among many other subjects. Sponsors: Knowledge Tree Consulting | |||
| Extreme Hospitality with Potted Luck | 12 May 2025 | 00:54:42 | |
Today we are joined by Elmer of Potted Luck (@PottedLuckPA) for another #IAmaHardcaper episode. We talk about his experience in the industry, moving and starting his own business, National Planter Supply and BarBoxx, and extreme hospitality when dealing with clients. Sponsors: Cycle CPA Knowledge Tree Consulting | |||
| Bored of Doing What the Homeowners Want with Country Creek Homes | 06 May 2025 | 01:06:03 | |
Today we are joined by Kurt Thompson of Country Creek Homes (@CountryCreekHomes) for another #IAmaHardcaper episode. We talk about his experience in college for construction management and working for a supplier to starting his business and focusing on doing more intricate designs for his clients. Sponsors: Cycle CPA Knowledge Tree Consulting | |||
| Vertically Integrated Businesses, Employees, and Sales with Kevin Scott | 28 Apr 2025 | 01:05:30 | |
Today we are joined by Kevin Scott of Muskoka Landscapers and The Wealthy Landscaper. He talks with us about his businesses that are vertically integrated with his landscaping business, employees and the importance of culture, as well as his sales process. Sponsors: Cycle CPA Knowledge Tree Consulting | |||
| Lessons Learned from 45 Years in Business with Glenn Curtis of Plantenance Landscape Group | 21 Apr 2025 | 01:04:08 | |
Today we are joined by the Co-Founder of Plantenance Landscape Group, Glenn Curtis. After 45 years of business, Glenn has learned a lot and shares about his time in the industry, marketing, employees, and so much more on this episode! Sponsors: Cycle CPA Knowledge Tree Consulting | |||
| In Memory of Jim Huston | 14 Apr 2025 | 02:21:40 | |
Today we have an uninterrupted episode that includes the 5 Stages of Growth, Analysis of MORS and Overhead Recovery Systems, and How to to Build a High Performance Team with Jim Huston. www.jrhuston.biz | |||
| 300th Episode: Instagram Live | 07 Apr 2025 | 00:56:25 | |
Today we record the 300th Episode of the How to Hardscape Podcast with an Instagram Live talking about the evolution of How to Hardscape and I Am a Hardscaper while also answering questions that came in on the live. Sponsors: Cycle CPA Moasure Knowledge Tree Consulting | |||