You don’t need a huge audience to get brand deals and people to talk about your podcast … but you do need the things we talk about in this weeks episode. Today I’m joined by Pru Corrigan from One Day Dream, the team behind Just For Girls, Where’s Your Head At, Ready or Not, Culture Club, The Pump Up Pod, Hotter Than Yesterday and Hear Me Out Podcasts and Talent Agency to some of Australia’s favourite creators.  We chat about:  🎙️How to pitch yourself and your podcast (and what you should NEVER do)  🎙️What the best podcasters are doing every single day to get their audience bought in  🎙️The clickbait strategy that’s working right now to get more people to consume your content  You’ll hear:  0:00 - Who is Pru Corrigan  2:00 - Why One Day Dream started building their podcast stable  4:18 - The reason most brands won’t invest in podcasting  4:58 - What the best podcasters are doing to get brands to say yes 6:11 - How can you get people to notice your podcast 8:28 - This influencer got 80,000 people to attend an event and sold out her products by creating connection  9:28 - In 2026 people are going to be wanting more and more of this  11:35 - The Double E’s you need to win at podcasting 11:57 - The EXACT script to get you onto your dream podcasts  14:48 - How to pitch to your dream brands for sponsorship or collaborations 18:14 - The risky move to get dream brands to fall in love with you and your audience  20:25 - How Pru got the attention of Sephora  23:01 - What the biggest influencers do to build community  28:17 - The brand partnerships that aren’t being done right now  28:54 - The different ways you can monetise your podcast  33:35 - How to deal with negative PR and backlash  35:24 - What you should do if your reel goes viral  38:14 - Do you need to censor yourself if you want brand partnerships? 38:49 - The types of podcasts that are blowing up in 2025  39:55 - How do ODd decide if a podcast is going to be good or not 43:35 - The secret to making a show people want to listen to  44:29 - Do you need to treat podcasting like a full time job? 47:17 - Can you just outsource everything to a producer? 50:58 - Mic Drop Moments  Want to actually take action from this episode? Download the Debrief here -  Find Pru over at @prucorrigan, @onedaydreamteam, on LinkedIn and her website https://onedaydream.com.au/    Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

7/10 people read a podcast episode’s shownotes before they even decide to listen to your podcast.  I never used to believe this but as I’ve got more and more time poor, I’ve become that person 🙋🏼‍♀️ And if that’s you? Hi … Welcome to our Shownotes! Today Anita Siek from Wordfetti joins us to teach you how to craft words that make people take action BUT she’s not just any copywriter. Anita studied psychology, linguistics and worked as a lawyer before starting her brand Wordfetti so if there is anyone that is going to teach you how to write (and talk) so that people take action … It's her.  We chat about:  🎙️The three hook types that work to capture someone’s attention every single time (and how to use them for your episode titles) 🎙️How to not only spend LESS time planning recording content… But also increase the chances of someone buying from you 🎙️Why the content you’re creating right now might not be giving you the results you want (and the 3 things to do instead)  You’ll hear:  0:00 - Who is Anita Siek  1:40 - The stat that will completely change how you think about your podcast!  3:37 - How to write a podcast episode title that makes your ideal audience want to listen  3:49 - The three types of hooks that are outperform ALL others right now 11:51 - How to make your audience feel like you completely understand every single problem they have  18:18 - If you want your podcast to build a cult like community, you need to have this nailed  25:16 - The prompt that will make ChatGPT actually sound like YOU  28:46 - Why you need to STOP posting educational content if you want people to buy from you  30:21 - The type of content to post if you want to be known as the go-to person in your niche    40:34 - 5 things you need to do to attract your ideal audience that can’t wait to listen to every week 42:37 - The one thing that will make your content unskippable (and most people don’t do!)  43:48 - What I wish we could have in this podcast, but have chosen not to (and why)  50:40 - The podcast you should all listen too and the best advice Anita has ever received  Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/anita_siek Find Anita over at @anitasiek and https://anitasiek.com/wordfetti And listen to her podcast on Apple - https://podcasts.apple.com/us/podcast/brandfetti/id1464154049 Spotify - https://open.spotify.com/show/25t0wDskK5z4wofCWFgM0A Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

What if AI was making your content worse instead of better?  There’s a biological reaction we have to something that looks human but isn’t … and today Marissa Kos is joining me to talk about what people are doing WRONG with AI and how you can use it to grow your podcast.  Marissa is a leading voice in the AI space, known as ‘The Blonde Bot’ on social media she is the founder of MXM an AI agency that saves founders on average 60 hours per week and is currently working on her own special project that you’ll hear about soon.  Listen in to hear:  🎙️The tools that will make podcasting 10x easier AND more effective  🎙️Why you get rubbish responses from ChatGPT and other LLM’s  🎙️The ONLY way to future proof yourself against AI  🎙️How to create an agent that will do your work for you (yes really)  0:00 - Why we chose Marissa to speak on AI  4:16 - Why is it more important than ever to pay attention to AI  7:55 - Using AI will make you MORE Human .. if you do this  10:53 - How Marissa would use AI to grow a podcast with ZERO budget  14:04 - The podcasting tools that will speed up your workflow and maximise your output  18:06 - The difference between a bot and an agent and when to use each  22:01 - If you have guests on your podcast, use AI for this  23:18 - Why you have to use THIS instead of ChatGPT  28:03 - What people are doing wrong when they’re using AI  30:18 - The next content evolution that is coming  31:35 - If you can’t get your LLM to nail your copywriting … do this instead  34:28 - The skills you need to nail to safeguard yourself against AI  38:13 - Why SO many people have AI Fatigue already  43:02 - Will AI Replace the Creative Industry? 46:40 - How to use AI as a non-creative person  Want to actually take action from this episode? Download the Debrief here https://project-c-2.kit.com/ep-2-marissa-kos  Find Marissa Over at   Instagram - https://www.instagram.com/marissa_kos/ YouTube - https://www.youtube.com/@marissa_kos Substack: https://substack.com/@marissakos Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_  Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast

He’s shared stages with Gary Vee, Steven Bartlett and Seth Godin and in the last 12 months he’s grown his Youtube following for Agency Podcast to over 370,000 subscribers (it will be more once you read this).  Dain Walker is a Brand Strategist, Author, Speaker and is sitting down with us today to tell you the secrets behind building a personal brand that makes you money, gives you life changing opportunities and ensures you stand out as the go-to in your industry.  If you’ve ever wanted to know:  🎙️How to Build Trust with your Audience  🎙️Whether YOU should Start Podcast  🎙️ What the most successful founders are doing right now to safeguard their companies and roles against AI  🎙️How to monetise your podcast and content  Listen all the way through this one.  0:00 - Why we got Dain on & The Podcast Dain listens to every single week  3:48 - Youtube’s HUGE move on AI generated content  5:43 - The biggest opportunity that’s come from Dain’s Podcast  8:56 - How to use a podcast to build trust with your audience  10:33 - Using your podcast to position YOU as the go-to  17:50 - Why most podcasts never find their audience  21:52 - How to set your podcast up for success from day one  27:59 - Should YOU start a podcast in 2025? 30:03 - The mistakes Dain made when he started podcasting  31:36 - What Dain does after every single episode  37:21 - If you’re nervous about starting a podcast, listen to this  42:44 - How Dain schedules his podcast recordings as a founder, speaker and Dad of 2  45:16 - If you’re NOT spending your time on this in 2025, you will fail  45:57 - How to use AI to create content that performs  47:41 - This is the best performing content right now 49:50 - Do founders need to be involved in creating content? 51:41 - How to build and monetise a community   Listen to the episode where Dain and the Team break down what goes into every episode of Agency Podcast here  Youtube - https://www.youtube.com/watch?v=eNs0rLEN52A  Apple - https://podcasts.apple.com/us/podcast/50-building-a-podcast-from-scratch-dain-walker/id1568032804?i=1000677848703 Spotify - https://open.spotify.com/episode/5LuWcYZ8QzDIjGf87m1VHn  Want to actually take action from this episode? Download the Debrief here Find Dain over at  Instagram - https://www.instagram.com/dainwalker And Agency Podcast  Youtube - https://www.youtube.com/@agencypodcast  Instagram - https://www.instagram.com/agencypodcast_/  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Have you already got a podcast but you can’t grow it? Or are you still unsure if a podcast is the right next step for you?  As part of this series I wanted to introduce Q&A episodes to work through the ACTUAL problems you struggling with.  If you’ve ever wanted to know:  🎙️How to turn your followers into podcast listeners  🎙️The 3-step pitch that gets crazy guests to say YES  🎙️Which 2 metrics you need to pay attention to to grow your podcast  🎙️Whether YOU should start a podcast tune  We cover all of this and more … if you have a question you want answered send me a DM over at www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  0:00 - Why How Do I Podcast  1:30 - Why our first podcast has a community of over 40,000 people and still gets thousands of downloads every month  4:15 - Three steps to growing your podcast downloads  5:04 - How to optimise your profile so people can find your podcast EASILY  7:20 - The messaging shift that will make MORE people listen to your podcast  8:24 - How to automate your podcast growth strategy  10:35 - Getting your dream guests to say YES  12:43 - Whatever you do DON’T do this  14:48 - The two metrics every single podcaster should pay attention to Want to actually take action from this episode? Download the Debrief here See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_ and https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast

90% of the podcasts on Apple have under 10 episodes, and I'm on a mission to change that. Welcome to How Do I Podcast Hosted by Alycia Chapman , ex-corporate strategist turned founder of TBC Studios. Each Wednesday you'll hear conversations from the best podcasters and industry experts across the world to find out what actually goes into creating something with meaning and impact. We'll cover everything from how to land your dream guests and grow an audience who can't wait to hit play through to podcast marketing, monetisation and the metrics that actually matter.  Hit follow or subscribe wherever you're listening, and we'll see you next week to learn 'How Do I Podcast' See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_  Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast

Toni & Ryan has been named by Apple as a podcast they love, is on the top charts every single week, gets millions of downloads every single month and was named as one of Australia’s favourite podcasts … but it started out as two friends recording a demo and having a laugh.  Today I’m joined by Ryan Jon to talk about building the community behind Toni and Ryan (The TARPers), and how they’ve built a podcast so many people love to listen too every single week. From the content strategy, reels and what’s actually worked to grow the podcast we cover it all!  We chat about:  🎙️The strategy to make sure you NEVER run out of content  🎙️The things that build a community that can’t wait to tune in every single week  🎙️How to create moments that go viral  You’ll hear:  0:00 - Who is Ryan Jon  3:09 - How they come up with new content every single week  4:21 - This will give you the BEST reactions with any guests or your co-host  5:10 - Where to find great content 6:38 - Should you tell your guests or co-hosts what you’re going to talk about? 9:36 - The KEY to incredible podcasts  10:28 - And how to choose moments that will go viral  12:12 - How to create a loyal community that can’t wait to listen every single week 14:00 - Getting 1000 people to show up to a meet and greet in 24 hours  16:28 - Naming your community  18:25 - How to get your community to actually engage and send in questions and stories  20:38 - How to monetise your podcast without ads  29:14 - The biggest thing that grew the show to millions of downloads  32:46 - If you’re scared to start creating content, listen to this  34:08 - How Toni & Ryan actually started  36:08 - How to make sure people stay to the end of your podcast  36:30 - The strategy to choose the right ads and partners for your show  39:24 - If you want to start a podcast ask yourself this question first  40:34 - Bringing your producers into the conversation  42:19 - The team behind Toni & Ryan  43:53 - Where you should focus your attention in 2026  50:12 - The podcasts that inspire Ryan  53:53 - Most embarrassing behind the scenes moment  55:29 - Best advice that Ryan’s ever been given  Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep13-ryan-jon  Find Ryan over at https://www.instagram.com/ryan.jon And listen to Toni & Ryan on Apple - https://podcasts.apple.com/au/podcast/toni-and-ryan/id1526634903  Spotify - https://open.spotify.com/show/5OzkclFjD6iAjtAuo7aIYt  Youtube - https://www.youtube.com/@ToniandRyan  Check out their Patreon here - https://www.patreon.com/cw/ToniandRyan  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

Most podcasters spend thousands on equipment, editing, and marketing... but they're forgetting the ONE thing that actually makes people listen: their voice. Annalise McCarthy is the speaking coach who turned her own anxiety and speech impediment into a superpower. She trains some of Australia’s top leaders, CEOs and executives to speak with confidence and command any room.  Regardless of how many episodes you’ve recorded, most people secretly sabotage themselves every time they speak … The good news though? It takes just 60 seconds a day to fix it and we’re going to give you the exact steps you need.  We chat about:  🎙️The 5 words that kill your credibility 🎙️A simple change that will make your guests (and listeners) lean in to every word you say 🎙️The hack for your posture that will make you instantly feel more confident  🎙️What professional speakers and podcasters do to warm up  🎙️And the awful speaking habit that actually makes people disengage  You’ll hear:  0:00 - Why we got Annelise on the podcast  1:27 - The one thing every great speaker and podcaster does 6:03 - Do this before you start recording 6:45 - Exercises to do before you start recording  8:28 - The breathing technique that will remove your anxiety in 30 seconds  13:44 - Never eat this before recording 16:53 - Why two people can ask the same question but have a completely different podcast episode  20:30 - What Steven Bartlett does to get MORE from his guests  24:30 - The real reason you hate your own voice  28:33 - The 60 second exercise to remove ‘uhm’ from your vocabulary forever  37:31 - These words destroy your credibility  39:37 - If you want to sound like the go-to say your sentences like this  42:00 - If you think you ‘suck’ listen to this  45:54 - The one question that builds instant report  47:22 - How to be memorable  Want to actually take action from this episode? Download the Debrief here -  Find Annelise over at  Instagram - @herspeakingcoach Website - https://www.herspeakingcoach.com/ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

When everyone else is making shorter videos and putting things behind pay walls Caleb Ralston has given away the most valuable personal branding course on the internet completely for free, and he’s not stopping there.  If his name sounds familiar before he started Ralston Caleb built and led the Hormozi’s 18 person media team and grew their audience from 1.2M to over 11.5M and generated over 3 Billion organic impressions in 12 months. Before that he was part of GaryVee’s team and grew his Tiktok following from 300K to 3.5M in 3 months.  In a world that is becoming saturated with AI Caleb believes that a strong personal brand is your greatest business advantage and he is passionate about creating not just likes … but a legacy.  We chat about:  🎙️What most content creators and podcasters get wrong 🎙️The secret to retention (even when your videos are over 6hrs long!)  🎙️How do you find and attract incredible creatives  🎙️And how do you get people to go from instagram to your long form on Youtube (it’s not what you think)  You’ll hear:  0:00 - Who is Caleb Ralston  0:21 - Why most creators fail  1:34 - Creator burnout is real  3:30 - The greatest retention hack  5:02 - Do THIS to build trust with your audience  6:22 - Should you post every piece of content?  9:19 - The two types of creators in this world  13:23 - The key to getting 690K+ views and 30,000 email addresses from a video  14:59 - Ask yourself these questions before creating any long form content  17:20 - How to get people to consume your content  20:32 - Why most podcast clips underperform  22:52 - How Caleb promotes his long form content  24:15 - The new video format Caleb is testing that has ridiculous results!  29:06 - How to decide where to repurpose your longform  34:50 - Why you shouldn’t optimise to go viral  39:05 - What to do if you can’t figure out how to stand out  41:54 - How to find the best creatives in the world  49:07 - How to create a high performance culture with contractors  54:11 - The podcast Caleb keeps coming back too   Want to actually take action from this episode? Download the Debrief here - http://project-c-2.kit.com/ep11-caleb-ralston Find Caleb over on  Youtube - https://www.youtube.com/@CalebRalston Instagram - https://www.instagram.com/calebralston/?hl=en LinkedIn - https://www.linkedin.com/in/calebralston/ Watch the Branding Video here - https://www.youtube.com/watch?v=Ch4Sl0POBhU and How to Lead A Creative Team here - https://youtu.be/KThtvMu0bXA?si=fGsPtjLt61dqa6e5 Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

You’ve got the podcast, made the clips … but how do you actually convert someone from scrolling on social media to listening to your podcast.  Today we’re joined by Monique Forcella aka The Socialista who has grown her following to over 90,000 people, speaks across the world, has sold millions of dollars of programs using ONLY organic marketing  and today she’s teaching you how to get people to listen (and convert) from your social media content and podcast   We chat about:  🎙️What makes content perform 🎙️The exact content calendar she’d use to grow her podcast and get people coming back week after week  🎙️The messaging you need to use if you want to create demand  🎙️What most podcasters (and creators) get wrong … It’s SO simple!!  You’ll hear:  0:00 - Why we’ve got Monique Forcella on the podcast  3:03 - What your audience are craving right now  4:44 - The four types of people who will buy (and consume) your content and offerings  8:28 - Your step by step content calendar to promote your podcast  9:21 - How to get your audience excited about your episodes  10:17 - Add this on to the end of your recording session to get more listeners  18:19 - If you have guests on your podcast … do THIS to promote your episodes 22:07 - The difference between regular content and content that converts  27:30 - How to get your audience to tell you what they want!  34:05 - Stories that convert  36:00 - This ‘story’ got Mon 40 sales in one day  39:31 - Don’t give EVERYTHING away  42:32 - How to grow your following  45:06 - Should you script your content and hooks for your podcast? 50:01 - If you feel overwhelmed about where to start listen to this    Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/d9725ec95e Find Mon over at @thesocialista - https://www.instagram.com/thesocialista_ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

If you feel ready to start … you’ve waited too long.  Danny Kennedy is a health and mindset coach to some of the world's most successful athletes, CEOs and execs, he’s the head trainer at KIC alongside Steph Claire-Smith and Laura Henshaw. His podcast the Fitness & Lifestyle podcast has over 11 million downloads and today he’s teaching you … How to Podcast. We chat about:  🎙️The content creators top podcasters should be watching  🎙️What every single high performer he’s ever worked with or interviewed has in common  🎙️The secret to podcast consistency every single week  & We pivot into a Mindset/Coaching Session to teach you  🎙️What’s holding you back from achieving success  🎙️The reason high performers  You’ll hear:  0:00 - Why we wanted to talk to Danny Kennedy  0:54 - Listen to THIS type of content if you want to grow your podcast  6:00 - The work behind 600+ episodes  11:34 - How to keep going, when your downloads aren’t increasing  14:38 - The reality behind MOST podcasts  15:15 - What changed to get Danny’s podcast to start growing  22:35 - What to do if a guest says no to being on your podcast  24:12 - The depressing story about Alex Hormozi  26:32 - What every single high performer has in common  31:03 - If you’re worried about someone judging you … listen to this!  32:55 - Are you self sabotaging? 36:05 - The mindset shift you need to make if you want to get results  37:37 - You are ‘manifesting’ right now … whether you know it or not  42:19 - How to find ‘evidence’ that this is working … 43:58 - But none of this will work unless you change this first   Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep7-danny-kennedy  Find Danny over at  @djkfitness - https://www.instagram.com/djkfitness/?hl=en  Listen to The Fitness & Lifestyle Podcast on  Apple: https://podcasts.apple.com/co/podcast/the-fitness-and-lifestyle-podcast/id1104769476  Spotify: https://open.spotify.com/show/50wy0OVAgMdCKcFsoYgvoX  & Youtube: https://www.youtube.com/@DANNYKENNEDYFITNESS/featured  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Most podcasters are sabotaging their own growth … and they don’t even know it.  Shelby Van Zwol and the team at Chain Social are behind so many of the brands that you love and trust including Mecca They’ve generated over a billion in sales and in an Australian first launched an event with  t Meta, Pinterest, TikTok and Klaviyo earlier this year.  You might be wondering why on earth we have one of the Top 3 Women in eCommerce on the show (yep she earnt that title) and it’s because not only is one of the most incredible marketing brains BUT we’ve seen too many people waste money when they dabble with paid media spend so we’re here to teach you how to do it the right way.  We chat about:  🎙️How to get people talking about your podcast EVEN in a saturated market  🎙️When you should start running paid ads  🎙️The huge mistake most podcasters make before they even hit record  🎙️Her number one hack to generate attention (and it’s FREE!)  0:00 - Who Is Shelby Van Zwol  2:47 - Why Shelby thinks DOAC is such a popular podcast  4:31 - What to do if you’re struggling to get any new listeners to your podcast  7:28 - Where should you be marketing your podcast? 9:10 - How to get people talking about your podcast (or product)  11:15 - Does your podcast have a strong enough niche? 13:56 - The most UNDERRATED tactic to grow your podcast and community16:10 - What content should you post on your podcast page? 17:41 - Marketers Bias is sabotaging your content  19:43 - You won’t believe what Chain Social are about to do ….  23:19 - How you can apply this to your podcast  27:52 - These types of content will get people to listen to your podcast  33:33 - With the rise of AI, you need to do this MORE (and all the big brands have already started)  36:59 - If you want to put paid spend behind your podcast LISTEN TO THIS FIRST  40:17 - Your very own mini ads masterclass  52:38 - The key to standing out in the podcasting world today  Find Shelby over at @shelbyvanzwol and @chainsocial  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

How do you build a podcast that people want to binge?  Erika Cramer (aka The Queen of Confidence) has built a podcast with millions of downloads with listeners who can’t wait to tune in every single week, she’s sold out book tours, speaks across the world and every single day she helps people to become more confident and finally do the thing.  We chat about:  🎙️How to secure celebrity guests on your podcast  🎙️The really simple shift that builds connection with your audience  🎙️The secret to building a brand identity that people never forget 🎙️How to overcome imposter syndrome and actually start your podcast  0:00 - Who Is The Queen of Confidence?  1:30 - Why she loves DOAC and what you can learn from it  2:28 - The one thing Erika does that builds an incredibly engaged community (it’s SO simple!)  5:25 - Do THIS when someone comments on or shares your podcast 6:30 - The power of podcasting  10:44 - Three things to do to build community  13:23 - The key to leaving a lasting impression  18:10 - How Erika got Gary Vee to say yes to being on her podcast  20:32 - And the secret insider tip that worked for Chris Do  24:20 - How to calm your nerves before a huge interview 27:51 - How to get your guests out of PR mode  31:12 - The prep Erika does before a big interview  38:37 - If you’re scared to start (or grow) your podcast … this is the pep talk you need  42:42 - What about if you have imposter syndrome? 47:25 - The advice Erika would give herself starting out    Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep5-erika-cramer Listen to Erika’s episode with Gary Vee here on YouTube - https://www.youtube.com/watch?v=4p8IC-ooHNQ  and here on Spotify - https://open.spotify.com/episode/5R6ewBAs75YeIPrrmyGzcl  Find Erika over at @thequeenofconfidence - https://www.instagram.com/thequeenofconfidence andThe Confidence Chronicles Podcast - https://podcasts.apple.com/au/podcast/the-confidence-chronicles/id1439434022  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Dreaming of quitting your day job?  Today we’re joined by D’arcy and Clutz from Bloody Brilliant Beers.  They started off as two mates reviewing craft beers and have now quit their full time jobs, grown an audience of over 500,000, built an audience so loyal some of them even have the podcast logo tattooed on them (yes really) and worked with Dominos, Red Bull and Betr.  We chat about:  🎙️How to build a community that can’t wait to listen to your podcast every week  🎙️What makes a successful co-host partnership 🎙️How to monetise your podcast and secure brand deals  🎙️The REAL behind the scenes of building a successful podcast  0:00 - Who are the Bloody Brilliant Beers Boys? 2:15 - How did they go from drinking beers to quitting their full time jobs  6:45 - What they’ve changed over the years to grow the podcast  8:19 - The segment that kick started their growth (that you can do too!)  9:07 - What to add in if you want to build trust and engagement with your community  11:38 - What they’ve changed recently & noticed a huge difference with  12:36 - The key to having a good show  18:10 - The BEST thing that’s come out of having the podcast  19:07 - How to create a two way conversation with your audience  22:06 - Do you need to have a specific set?  25:02 - The craziest things one of their listeners have done  27:03 - Come up with THIS for your audience from day one (and tell us if you have one for HDIP)  27:50 - Advice for anyone starting with a co-host 34:23 - When did they know it was going to be more than just a hobby 39:36 - Where did their first brand deal come from? 41:06 - Where most podcasters go wrong when they monetise  41:36 - How to make enough money to quit your full time job  47:02 - Where is podcasting heading in 2026 and beyond? 50:32 - Advice for anyone starting out right now  Want to actually take action from this episode? Download the Debrief & read about the different types of monetisation here http://project-c-2.kit.com/ep-4-bbb Find Bloody Brilliant Beers over at @bloodybrilliantbeers and  https://linktr.ee/bloodybrilliantbeers  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

If growing your podcast in 2026 is one of your New Years Resolutions then welcome, you’re in the right place. Today I’m answering your most commonly asked podcasting questions, and walking you through the five things that truly matter if you want a podcast that people come back to every single week. You’ll hear: 🎙️The 5 non negotiables if you want to grow your podcast in 2026 🎙️How long your episodes should be (and how to know when they’re too long) 🎙️Your podcast equipment - where you should invest your money (and where you’re wasting your time) 0:00 - Should you start a podcast in 2026? 1:58 - Where the majority of people are focusing their attention right now  3:13 - Does longform or short form perform better?  8:45 -#1 - Most people never answer this question 9:36 - #2 - Why does THIS podcast need to exist? 10:49 - #3 The question that helps you find your dream listeners 12:32 - #4 - How to decide on your growth strategy  14:02 - Alex Coopers masterclass on Social Media  14:53 - #5 - The most important question to ask yourself  18:24 - Podcasting equipment 101 - What to buy and what’s a waste of money 21:37 - The most important part of your setup regardless of budget 22:39 - How long should your podcast episode be?  24:33 - The best way to get rid of podcast nerves when you’re starting out  27:29 - Why podcasts are great for anyone who is just starting to do speaking gigs and interviews 28:57 - The content you should be posting on social media in 2026 to grow your podcast  30:05 - The content that has performed the best for us in 2025  31:37 - If you’re doing this with your podcast, it will be SO hard to get people to care about (and engage with)  34:55 - Gary Vee’s guide to repurposing long form 36:17 - If you’re still stuck, listen to this  Grab your podcasting equipment checklist here - https://project-c-2.kit.com/equipment-list  (What to buy, what to skip and discount codes too!) Ready to go all in on your longform? Get the worksheet with your 5 questions here - http://project-c-2.kit.com/five-questions Want your podcast to be something people can’t wait to listen to in 2026 that positions you as the go-to? Send me the world LMP over on instagram - www.instagram.com/alyciachapman_ Listen to Anita’s episode 10x Your Podcast Growth without Spending Any Money on Spotify, Apple or YouTube. Listen to Monique’s episode The Strategy to Get MORE People to Listen to Your Podcast on Spotify, Apple or YouTube. Grab Gary Vee’s Guide on how to turn long form video into 64 pieces of content here. Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

What goes into creating podcasts for some of the world’s most loved celebrities?  Today I’m sitting down with the incredible Amelia Chappelow.  Amelia started her career with the ABC and Triple J creating the Like a Version podcast so many people still love today. Since then she’s been involved with Linda Marigliano's Tough Love podcast, The #1 Spotify Podcast 'Who Is Daniel Johns?  And worked with incredible shows across Earwolf, Spotify and Sirius XM including Storytime with Seth Rogen, Bitch Sesh with Casey Rose Wilson & Danielle Schneider, Unspooled with Paul Scheer & Amy Nicholson, Scam Goddess with Laci Mosley, I Weigh with Jameela Jamil, and TV, I Say w/ Ashley Ray. She’s now Head of Content at MIK Studio where she recently launched Storytime with Kayla Jade (a #1 podcast across Australia) and Myf Warhurst’s The Moment.  We chat about:  🎙️The word most podcasters use that shuts your audience out  🎙️A strategy most producers leverage to grow their shows (but never really talk about!)  🎙️How to structure your episodes so people can’t WAIT to listen to the next episode  You’ll hear:  0:00 - Who is Amelia Chappelow & Who Has She Worked With? 6:24 - What it’s like working on a celebrity show?  7:55 - How can a producer add value to a podcast? 16:54 - The most IMPORTANT question to ask yourself before recording any episodes 18:05 - How to make your listeners feel like you’ve made this podcast episode just for them  20:01 - How should you script? 27:27 - Are you closing the doors on your listener? 29:54 - Use this small shift to hook your listeners in to wanting more 31:48 - The building blocks of a great show  35:49 - How to grow your show organically  39:21 - What Amelia includes to make sure listeners come back every single week  42:01 - What goes into a successful podcast launch  52:05 - The podcast Amelia keeps coming back to every single week  Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep-16-amelia-chappelow  Find Amelia over at @ameliachappelow and https://www.ameliachappelow.com/   Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

Morgan Nelson has shared stages with Steven Bartlett, Chris Williamson, has sold out events and got millions of downloads on his podcast every single month.  But … it took him 18 months to start his podcast.  He had a voice in his head saying he wasn’t ready, that he needed to do (insert limiting belief here) BEFORE he could get behind the microphone, and his advice to you? Start now.  If you want to know how to get out of your own way (and the science behind why you’re there in the first place), the platforms and tips you need to actually grow and what Morgan has learnt from some of the best podcaster in the world, this is your episode. .  We chat about:  🎙️How Morgan preps for interviews now and the type of question you should NEVER ask  🎙️What he did on Youtube to get more downloads in 6 months than the 3 years earlier  🎙️How Morgan sold out his event and what you can learn from this for your podcast  You’ll hear:  0:00 - Who is Morgan Nelson  2:06 - Why Morgan Nelson put off starting his podcast  5:25 - The change that brought in a million podcasts a month  10:15 - Hormozi checks this, and if you do it … it’s an instant no to being on your podcast  10:52 - How to prepare for your guest episodes  12:46 - Speaking on stage with Steven Bartlett & Chris Williamson  13:25 - How Chris Williamson prepares for his episodes (Morgan tried it and 10x’d his downloads!!)  16:27 - What Morgan is currently testing with the podcast  20:59 - The mistake most people make that turns their audience off  25:03 - How to build hype for your podcast or event  40:40 - Do this to sell out your event (or find new listeners!)  47:17 - Do you think Steven Bartlett does this?  48:48 - It’s not your fault you haven’t taken action on your podcast or content yet … this is what’s stopping you  Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep15-morgan-nelson And check out the 7 Techniques the best podcasters in the world use here - https://project-c-2.kit.com/7-techniques Find Morgan over at @morgantnelson on IG, @morgantnelson on YouTube and https://morgantnelson.com/ and his podcast Dream Out Loud on Spotify and Apple. Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast 

If you combined the population of Australia and New Zealand, you still wouldn’t reach the number of followers Kayla Itsines has across her platforms (43 million on just her personal accounts) so when I wanted to do an episode on building a community I knew I had to speak with her! Kayla grew her following originally with the Bikini Body Guide before creating her app SWEAT! Now 15 years later her following is 98% women and she is still in her DMs every single day talking directly to her community. In 2024 Kayla launched her podcast Sweat Daily where they had over 120 episodes drop in under a year! This episode isn’t just talking about how to build a community, we talk about creating content, how she overcame her nerves and what she still holds back from sharing today and what makes an incredible interview (as well as what not to do!) We chat about:  🎙️The lessons she learnt from starting her own podcast  🎙️What makes a great interview vs a terrible one (and how to make your guest feel comfortable!)  🎙️How she manages her content with a tiny team  You’ll hear:  0:00 - Why we got Kayla Itsines on  1:30 - What Kayla shares that makes her community feel connected  3:43 - The one thing Kayla deliberately keeps private and why  6:05 - What you need to do if you want to have a great podcast  8:02 - The reason you need a WHY and how to show up through a tough moment  10:10 - What Kayla did to build community that is now BANNED  13:53 - What she does now 14:19 - How Kayla balances motherhood, social media and running successful businesses  15:15 - The app she uses to cut down her screen time  16:27 - The most important thing about building a community (and why you might struggle if you don’t have this) 18:39 - Kayla’s content team now  21:19 - How to navigate outgrowing your personal brand  22:36 - What makes a great interviewer (from someone who has been interviewed hundreds of times) 24:30 - What gives Kayla anxiety and how she manages it  27:06 - Starting her own podcast  30:48 - How Kayla prepped for interviews  32:16 - The one thing you should never do as an interviewer  36:19 - If someone was too scared to start but wanted their own podcast in 2026, what advice would Kayla give them? 40:53 - Media training for difficult questions  42:33 - The podcasts on Kayla’s rotation (I wasn’t expecting these!)  45:41 - Mic Drop Moments  You can find Kayla over at  @kayla_itsines (https://www.instagram.com/kayla_itsines/?hl=en) and @sweat (https://www.instagram.com/sweat/?hl=en)  Website - www.kaylaitsines.com Or download the Sweat! App and get a 7 day free trial here - https://sweat.com/ If you’re ready to take action from this episode - Download the Debrief here - https://project-c-2.kit.com/ede722b06b  Want to start your own podcast? Ready to become the go-to in your industry? I’m working with a VERY small group of creators in 2026 to build podcasts that people can’t wait to listen to … if that’s you send me the word Mic Drop over at www.instagram.com/alyciachapman_ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast