💻Certified Etsy SEO Specialist Program - Increase Traffic & Sales in as little as 2 weeks with no prior Etsy knowledge: https://www.handmadeandbeyond.com/certifiedetsyseo

📧Here's the tool I use for email marketing and Etsy keyword research: https://www.alura.io/?via=LLETSY

📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart 🌟

🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/communitysignup A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

Etsy sellers often face challenges in scaling their businesses, primarily due to a lack of understanding of their roadblocks. This article aims to illuminate common pitfalls and provide actionable strategies to enhance sales and traffic on Etsy.

• Identify and address roadblocks in your Etsy business.
• Focus on conversion rates rather than just increasing traffic.
• Improve listing quality to justify pricing and attract buyers.
• Utilize marketing tactics like urgency and scarcity to boost sales.

One of the biggest reasons Etsy sellers struggle is their inability to pinpoint roadblocks in their business. When you don’t know where the issues lie, you end up spending time on activities that don’t contribute to growth. This can lead to frustration and, ultimately, quitting.

To avoid this, it’s crucial to analyze your business intuitively and focus on the right areas. Think of your business like a clogged drain; if you don’t identify the clog, the overflow will only worsen. Once you remove the blockage, you’ll see improvements in traffic and sales.

Let’s dive into some practical examples using Etsy stats. Suppose you have:

• 586 visits (unique visitors)
• 6 orders
• This results in a 1% conversion rate (6 orders / 586 visits).

A 1% conversion rate is average, but where should you focus your efforts? Should you aim to increase traffic or improve conversion rates?

If you increase visits to 1,000 but still have 6 orders, your conversion rate drops to 0.6%. Conversely, if you keep visits at 586 and increase orders to 10, your conversion rate rises to 1.7%. This indicates that improving conversion rates is often a more effective strategy than merely increasing traffic.

To boost your conversion rates, start with listing quality. Here are some factors to consider:

• Images: Ensure your photos are clear and showcase the product effectively.
• Value Justification: Clearly explain why your product is worth the price. Avoid simply lowering prices; instead, highlight unique features and benefits.
• Descriptions: Provide detailed descriptions that answer potential buyer questions and eliminate confusion.
• Shipping Times: Offer reasonable shipping times to encourage purchases.

In addition to improving listings, consider implementing marketing tactics:

• Coupon Codes: Offer discounts to customers who add items to their cart but don’t complete the purchase.
• Scarcity and Urgency: Create a sense of urgency by highlighting limited quantities or time-sensitive sales.

Let’s say you analyze a specific listing:

• 5 visits and 1 sale results in a 20% conversion rate. While this is impressive, the bottleneck is still the traffic. Focus on increasing visits to this listing rather than tweaking it further.

If you have 10 listings and 50 visits with 0 sales, the issue may not be conversion or traffic but rather the number of listings. With too few listings, you lack sufficient data to make informed decisions.

To improve your chances of success:

• Increase Your Listings: More listings mean more opportunities for traffic and sales.
• Optimize Each Listing: Ensure each listing is fully optimized with relevant keywords and tags.

In summary, the key to transforming your Etsy sales from $0 to $100,000 lies in identifying and addressing your business's roadblocks. Focus on improving conversion rates through high-quality listings and effective marketing strategies. Remember, your time is valuable; prioritize actions that will yield the most significant impact on your business. By doing so, you’ll set yourself up for long-term success in the Etsy marketplace.

💻Certified Etsy SEO Specialist Program - Increase Traffic & Sales in as little as 2 weeks with no prior Etsy knowledge: https://www.handmadeandbeyond.com/certifiedetsyseo

👨‍💻Here's the AI blog tool I use for marketing: https://tryjournalist.com/?via=LL 📧Here's the tool I use for email marketing and Etsy keyword research: https://www.alura.io/?via=LLETSY

📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart 🌟

🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/communitysignup A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

Marketing your Etsy shop can seem overwhelming, but with the right strategies, you can drive traffic and boost sales in just a few minutes a day. This guide breaks down effective marketing techniques that anyone can implement, regardless of experience level.

• Leverage both Etsy and external marketing for maximum traffic.
• Utilize video content across various platforms to engage your audience.
• Start an email list to build a loyal customer base.
• Repurpose content to save time and increase reach.
• Be consistent in your marketing efforts for sustained growth.

Marketing is essential for driving traffic to your Etsy shop. More traffic means a higher potential for sales. You can either let Etsy find traffic for you or take a proactive approach by utilizing external marketing strategies. Combining both methods can significantly enhance your shop's visibility.

Video marketing is a powerful tool for Etsy sellers. There are two main types of video content:

1. Long-form videos (over a couple of minutes)
2. Short-form videos (under 3 minutes)

• Social Media: Facebook, Instagram, TikTok, and Pinterest are excellent platforms for sharing both long and short videos. You can cross-post content between Facebook and Instagram to maximize reach.
• YouTube: This platform is unique as it serves as both a social media site and a search engine. You can create long-form content and also utilize YouTube Shorts for quick engagement.

While audio content, like podcasts, may not directly sell products, it can be a valuable tool for building brand awareness. Consider discussing topics related to your niche and linking back to your Etsy shop in the show notes.

Written content, including blogs, is still a powerful way to attract customers. Here’s how to leverage it:

• Blogging: Create blog posts that include keywords related to your products. This can help improve your SEO and drive traffic to your shop.
• Social Media Posts: Use platforms like Instagram and Facebook to share written content and images that engage your audience.
• Email Marketing: Build an email list to keep your customers informed about new products and promotions. Offering discounts or free guides can incentivize sign-ups.

Partnering with influencers can help you reach a broader audience. However, it’s crucial to choose influencers whose niche aligns closely with your products. Here are some tips:

• Research Influencers: Look for micro-influencers who have a dedicated following in your niche.
• Evaluate Past Collaborations: Ask for references to ensure they have successfully promoted similar products before.

To wrap up, here are some essential tips for effective marketing:

1. Be Consistent: Regularly post content to keep your audience engaged.
2. Offer Value: Don’t just promote products; provide useful information and engage with your audience.
3. Repurpose Content: Use the same content across different platforms to save time.
4. Start Small: Focus on one or two marketing strategies before expanding.

Marketing your Etsy shop doesn’t have to be daunting. By leveraging video, written content, and email marketing, you can create a robust marketing strategy that drives traffic and increases sales. Remember to stay consistent and offer value to your audience, and you’ll see growth in no time!

🌟🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/habcommunity A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

Starting, building, and growing an Etsy shop can feel overwhelming. It’s easy to get lost in the big picture, especially when revenue goals seem out of reach. But what if I told you that breaking down these goals into manageable steps could make all the difference? Let’s dive into how you can average one sale a day or more on Etsy.

Think Small: Break Down Your Goals

When you set a big revenue goal, like $20,000 a year, it can seem insurmountable, especially when you’re starting from zero sales. But breaking it down into smaller, targeted chunks makes it more manageable:

• Monthly: 83 sales

• Weekly: 19 sales

• Daily: 3 sales

Now, aiming for three sales a day feels much more achievable. And if your average product price is $20, this breakdown puts you on the right track.

Pro Tip: Increase Your Revenue Per Customer

To make things even easier, try increasing your revenue per customer. This means you’ll need fewer sales to hit your target. But let’s focus on the core strategy for now.

Start Here: Focus on 1 Sale a Day

Before aiming for three sales a day, start by targeting one sale a day. Once you consistently hit this mark, you’ll find it easier to scale up. The key here is to shift your focus from the lag measure (the end result) to the lead measures (the actions that drive the result).

What Are Lag and Lead Measures?

• Lag Measures: The end results you want, such as averaging one sale a day.

• Lead Measures: The daily actions that lead to those results.

Many people focus on lag measures, like wanting to lose 20 pounds or save $50k, but just focusing on the end result won’t help you achieve it. Instead, you need to identify and consistently perform the actions that will lead to your desired outcome.

Get More Traffic

For Etsy sellers, one common answer is to get more traffic to your shop. Here’s how:

1. Open Your Wallet: Invest in paid ads.

2. Roll Up Your Sleeves: Put in more work with strategies like:

• Creating more listings

• Conducting better SEO research

• Improving your product photos

• Producing more content

• Enhancing your marketing efforts

• Providing superior customer service

Choose Your Lead Measures

Pick one or two of these lead measures to focus on daily. Track your actions and monitor your progress toward achieving more traffic and sales. After three months, evaluate your performance:

• Are you getting more traffic?

• Are you making more sales?

• Have you been consistent with your lead measures?

Stay the Course or Pivot

Based on your evaluation, decide whether to stay the course, pivot your strategy, or improve your consistency. The key is to rinse and repeat until you find what works best for you.

Conclusion

This journey is much like your actual Etsy business – it’s not simple, but it’s comprehensive. By breaking down your goals and focusing on actionable steps, you can achieve that one sale a day milestone and beyond. Remember, consistency is key.

Thanks for reading! If you found this blog post helpful, please share it with someone who might benefit. Stay consistent and keep pushing forward. You’ve got this!

You won't believe what this Etsy seller tells this Etsy buyer in this episode of seller news!  I also talk about recent changes in laws that impact eBay sellers which could eventually carry over to Etsy.  All that and more in this can't miss episode of Seller News!

What the heck do you do with your Etsy shop when you're going to be away for vacation or for any reason?  This is a common worry for many Etsy sellers.  Well, stop fretting because I have a full proof plan for you today.  This is everything you need to know and do before going on vacation.  

The allure of Etsy ads is hard to avoid. Etsy ads are a really great way to lose money and get turned upside down in your business, often before you ever get started.   

Today I want to give you 5 tips to help you find success with etsy ads and not lose a bunch of money  

Don't forget to download the free Etsy Ads Cheatsheet! This is an awesome checklist to help you get started with successful etsy ads: https://www.handmadeandbeyond.com/etsyads

Oh, snap it's another Seller News Episode! This episode is full of recent changes going on with Etsy and other platforms you may use such as eBay. And I also talk about some craziness that happened with Amazon. Don't miss it!

Here's an overview of what's covered:

Why usps launched QR-like barcodes

https://www.ecommercebytes.com/2023/01/30/why-the-usps-launched-qr-codes-on-shipping-labels/

Etsy doubles down on one size fits all returns policy

https://www.ecommercebytes.com/2023/01/30/etsy-doubles-down-on-one-size-fits-all-returns-policy/

Etsy Partners with UK Carrier to Ease International Shipping Woes

https://www.ecommercebytes.com/2023/01/25/etsy-partners-with-uk-carrier-to-ease-international-shipping-woes/

Big ebay changes

https://www.ebay.com/sellercenter/resources/seller-updates/2023-winter

Photos are important. Once a buyer finds you in search, which is half the battle, the next test is convincing them to purchase with your photos.   

This usually comes down to the quality and representation of your item.   

Today I want to give you 5 photo hacks that will help you be victorious in your battle for more etsy customers.

Get your free Etsy Photography Guide Download Here 

Click below to listen/watch or wherever you get your podcasts:

Today I'll take you along for another behind the scenes episode where I work on some Etsy orders and answer some questions I've been getting on the YouTube channel. Come hang out and maybe learn a thing or two :-)

Here's my garage upgrades I talk about in the video:

Overhead LED light: https://amzn.to/3J1EMz8

Overhead storage rack: https://amzn.to/3J0yKOU

☕️Buy me a coffee & show your support for the channel: https://www.buymeacoffee.com/handmadebeyond

👨‍💻Alura: Researching new product demand, keywords, and improving your own listings has never been easier. Fantastic Etsy Tool! Get Alura here: https://www.alura.io/?via=LLETSY

💻Canva Template Success Guide: Learn how to sell Canva templates with this free training here: https://www.handmadeandbeyond.com/canvasuccess

💸Free Etsy Ads Cheatsheet. Success tips and best practices to help you with Etsy ads. Get it here: https://www.handmadeandbeyond.com/etsyads

📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

🙋‍♀️Find your perfect Etsy customer avatar with this free guide! Download it here: https://www.handmadeandbeyond.com/avatar

💪Crush your goals this year with my newest, free goal setting worksheet: www.handmadeandbeyond.com/goals ✔Get the FREE Etsy Listing Success Checklist below and start creating winning Etsy listings today! https://www.handmadeandbeyond.com/etsylistingchecklist

🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart

You have your niche, your idea, and maybe even your Etsy shop opened… So exciting... But then you go to put up a listing and are like crap what do I sell this thing for?  What’s the right price?

That’s what I want to talk about today so I can help you with this deceivingly complicated decision.

As we roll into the new year I want to give you something to help you set up your goals and action items to get to your goals this year!  This is the missing piece you need!  Get your free Goal Setting Guide Here

There are 3 factors to consider when it comes to pricing:

• What are your costs?
• What’s your profit margin? 
• What’s the market/competition doing?

PRO TIP:  This exercise should be done early in your journey to ensure your niche has enough PM to be sustainable.  Shoot for at least a 30% PM or more.

Where to start:

• Find your costs

Next:

• Use this method to give you an idea of a starting price:
  • Costs x 2 = Wholesale price
  • Costs x 4 = Retail price

Next:

• Use retail price to find your profit margin
  • Use Alura Etsy Fee Calculator which will do all the math for you.  It's free.  Get it here

Next:

• Research competition and compare.  Set your final price based on competition, profit margin, and wiggle room for promotion.  You can use Alura to find the average price of products based on keywords.  This will make your research much easier!  Snag your free trial of Alura here.

TGIF!  It's time for some Etsy Seller News!

Today's episode is a whirlwind!  

I talk about a company that was just bought out and continues to dump a ton of resources into its platform.  It just may be gunning for Etsy...

I also go over two controversial topics.  I have to tell you I don't particularly like controversy but I felt this was stuff you should know about.  Don't kill the messenger.  

☕️Buy me a coffee & show your support for the channel: https://www.buymeacoffee.com/handmadebeyond

👨‍💻Alura: Researching new product demand, keywords, and improving your own listings has never been easier. Fantastic Etsy Tool! Get Alura here: https://www.alura.io/?via=LLETSY

💻Canva Template Success Guide: Learn how to sell Canva templates with this free training here: https://www.handmadeandbeyond.com/canvasuccess

💸Free Etsy Ads Cheatsheet. Success tips and best practices to help you with Etsy ads. Get it here: https://www.handmadeandbeyond.com/etsyads

📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

🙋‍♀️Find your perfect Etsy customer avatar with this free guide! Download it here: https://www.handmadeandbeyond.com/avatar

💪Crush your goals this year with my newest, free goal setting worksheet: www.handmadeandbeyond.com/goals

✔Get the FREE Etsy Listing Success Checklist below and start creating winning Etsy listings today! https://www.handmadeandbeyond.com/etsylistingchecklist

🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart

How do you determine what to sell?  Do you have a strategy to help you find and create products for your niche that will be successful?

Today I want to throw you a lifeline and give you the 3 step process I use to find products to sell in my niche that will have the BEST chances of success. 

Step 1:  There are 3 types of products you should be focusing on.  They are new (to your shop), seasonal/holiday, or similar.  Decide what type of product you want to sell or at least have a few keywords in mind or subject matter in mind.  Preferably have at least 3 ideas. 

Step 2:  Do product/keyword research.  Use the Etsy search bar or Alura.  Alura will give you valuable sold stats and more information than the search bar.  

Step 3:  Pick the idea that is performing the best according to sales/search volume.  Create the product and get it listed.  Doing these steps will give you the BEST chance that your new product will sell.  

This fresh edition of Etsy Seller News will not disappoint!

I bring you all the big 2023 Etsy trends that you can capitalize on this year to hopefully get a nice boost in sales.  I give you some important holiday dates you can use for sales or product creation.  

I also talk about a brand new handmade marketplace you may want to check out and talk about package delivering drones... Yes, you heard that right.

All that and more!  

In this episode, we dive deep into the true costs of selling Print On Demand (POD) products on Etsy. Discover how much profit you can actually make and get all the crucial information to avoid losing money when starting your POD business. Many sellers overlook important factors that can impact their earnings. I also emphasize that POD is not an easy, passive, or get-rich-quick venture. Learn the realities and prepare yourself for success!

🌟🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/habcommunity A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

Passive income, make money while you sleep, it’s easy… Well, I want to give it to you straight so you have the right expectations and know if it’s right for you. 

Print on demand is hugely popular because for one it’s extremely easy to set up a POD business.  But also I think many are sold on the dream of passive income with POD businesses. 

Today I want to give you some real numbers (my numbers) when it comes to using POD vs doing your own manufacturing/production so you have the right expectations.

I am going to break down the exact profit margins, costs, and everything else you need to know.

If you're thinking about running or already running a POD business, this episode is a must-watch!

You can find the Etsy Fee & Profit Margin Calculator Free Here

This episode of Etsy Seller News is a doozy!  

I talk about a crazy story of an Etsy seller being arrested.  You won't believe what they were selling!

I'll also discuss some very important IRS tax changes for the 2022 year.

Lastly, I'll talk about the pretty cool year in review Etsy feature you should check out!

You don't want to miss this episode.  I know I always say that, but seriously this one is sooo good :-)

I get asked this all the time by other Etsy Sellers.  What do I spend my time on and how much time?  This is such a seemingly mundane thing, but probably one of my biggest struggles and things that hurt me early on in my etsy journey. 

I didn't realize how important it was to not only plan out your day but do it in a strategic way.  Today I want to help you do this and give the EXACT strategy I use to strategically plan out my days, weeks, and months.  I'll also give you the 3 areas every Etsy shop owner should be focusing on each week to make the BIGGEST, positive impact.   This may not seem like a big deal but it will be a game-changer in your business once you implement it!

Don't forget to download the free Goal Setting Worksheet.  It will help take what I talk about today a step further and give you the bigger picture.  I promise you it works. 

Get it here:  https://www.handmadeandbeyond.com/goals

Welcome back to the podcast!

Today I want to talk about an often overlooked but very important area of Etsy listings… Doing this correctly will get you more sales, seal the deal with customers, and also help you with SEO (search engine optimization).  What am I talking about?  Well, that would be Etsy listing descriptions.

I want to give you 5 Etsy description hacks so you can have a silver bullet description.  Oh and I threw in a bonus hack for you as well.  Pretty awesome, right?

Don't miss this episode!  

Get your copy of the Etsy Seo Success eBook Here

First, I'm sorry the audio got a little wonky... more BS lol.  

As 2022 comes to a close I wanted to reflect on my crazy year.  Crazy is probably an understatement!  Today I talk about my decision to sell my house, move into a travel trailer, move into my in-laws, build a new home and how that impacted my Etsy business.  And I totally forgot to mention in the video that I also got married.. oops lol.  All this chaos has taught me much about myself, adversity, positivity, and problem solving.  All of which will help me for years to come in my business.   I hope you too can learn from my 2022 journey.  

Do you use or are you thinking about using Etsy plus?  Do you even know what it is? 

Then today’s episode is just for you!  I'll break it all down for you including the features, benefits, cost, and misconceptions of Etsy plus so you don't have to.

Today's episode is all about the Etsy algorithm.

I want to help decode and simplify this mythical beast, give you misconceptions to avoid, help you understand how it impacts your shop, and show you how to leverage it for future success.

Don't forget to download my Free Etsy SEO Success eBook here.  It goes over the algorithm & SEO in even greater detail for you.  Oh yeah, and there are lots of great tips inside as well!

I want to go through my yearly sales numbers with you so you can see how long it took me to get to $100k a year on Etsy.  You'll also get a behind-the-scenes look at what I was doing in my biz at that time… 

This is the iceberg episode.  I often talk about the iceberg concept because it’s so relevant, especially today.  You are bombarded with the top of the iceberg content on social media.  The iceberg is only seeing the success and none of the failure or real stuff that's going on.  People are driving fancy cars, have big houses, and show stacks of cash making it seem like making money online is so easy.  These people if they’re telling the truth aren’t the norm and again if they’re really millionaires are definitely only telling you part of the story.  They’re leaving out all the failures, struggles, and time it took to make that money.

Today I want to take you through my Etsy business revenue year by year and give you a little behind-the-scenes context to what was really happening.

This video is meant to do two things.  Inspire you and give you the right expectations.  The right expectations are most commonly what’s missing with new Etsy sellers or people trying to make money online. 

It's time again for a new episode of Etsy Seller News!

Here's what's covered:

• UKCA marketing requirements for the UK starting in 1/23/23.  See the link below for all the details:  https://www.etsy.com/seller-handbook/article/product-safety-essentials-important/1092191535409
• Etsy rolls out its tv holiday campaign for the US, UK, and Germany
• Etsy Launches Image Search on Mobile App – May Also Help Sellers Find Infringing Listings
• 2022 USP Holiday Shipping Dates for Contiguous U.S. (Lower 48 States)

Domestic Mail Class/Product

Date (excluding Alaska & Hawaii)

USPS Retail Ground® Service

Dec. 17

First-Class Mail® Service

Dec. 17

Priority Mail® Service

Dec. 19

Priority Mail Express® Service2

Dec. 23

Have you ever had deconstructed food?  It is food that is presented in a separated way and not all mixed together.  You can better see all the ingredients.  I promise this isn’t turning into a cooking show lol.  There is a point to this.  For example, deconstructed egg salad has the ingredients layered and not mixed together.

You can use this same concept to create your own Etsy business and figure out what to sell.  How?  Well, you deconstructed it of course. 

Today I will give you 7 steps to deconstruct and start your own Etsy business.  This is the same process I used when creating my Etsy business!

Get my Etsy Quickstart Guide which goes over many of the concepts I talk about in this episode.  It's free, download it here.

Get your free trial of the amazing Etsy tool Alura here.  

Click below to listen/watch or wherever you get your podcasts:

🌟🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/habcommunity A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

Curious about the costs of selling on Go Imagine compared to Etsy? Let’s break it down! 

Go Imagine Pricing: • Transaction Fee: 5% of the total cost (including shipping)

• Stripe Processing Fee: 2.9% + $0.30 • Membership Fees:

• Launch: $2.50/month for 20 listings

• Thrive: $5/month for 200 listings

• Mosaic: $10/month for 1,000 listings + website

Example: • Item Price: $25 • Shipping Cost: $5 • Total Fees: $1.50 (transaction fee) + $1.17 (Stripe fee) + shipping = $7.67 • Profit: $22.33 (74% of total) #GoImagine #EtsyAlternative #Ecommerce #HandmadeBusiness #OnlineSelling #GoImagineFees

I stopped doing this and it really hurt my Etsy business this year.  What's worse is the year is not over yet and the biggest sales month is yet to come... yikes!!!!

Tune in to find out what I did so you can learn and not make the same mistake.  I'm sure you'll also get a few tips on things to do that will help your Etsy business.  

I get a lot of great questions on my YouTube channel where I talk about all things Etsy.  I wanted to answer some of those questions today and encourage you to check out that channel with additional content to help you with your Etsy business.  Make sure to go over there and subscribe so you get notified when new episodes come out.  Check out that channel here:  www.youtube.com/@handmadeandbeyond

It's an all-new Etsy Seller news episode with all the latest and greatest updates you need to know about!

In this episode I talk about how customers can checkout directly on Google when they buy your Etsy stuff, recent star seller changes, a banned item you should steer clear of, and more...

Today I want to talk about The #1 truth to sell more on Etsy which is…. If you list more, you’ll sell more!  That’s it.. the end lol j/k.  Today I want to dive into this topic more & give you some tips on how to do this more successfully.  It's not as easy as you think.  You don't want to miss this one!

Don't forget to download my Etsy Listing Success Guide which pairs nicely with this episode.  It'll give you tips on optimizing your listings to get more traffic and increase your chances of making sales on those listings.  Get it here  

Many people start an Etsy business to sell their amazing creations.  A lot of sellers have the goal of going full-time with their Etsy business or at least making a nice chunk of change each year to supplement their income.  When that doesn't happen, it gets very difficult to keep moving forward.  I can totally understand that frustration because I've been there.

If you're feeling that way this episode is for you!  There are TONS of very successful Etsy sellers out there.  Which is great news!  If they can do it you can do it.  You just have to learn what the top sellers are doing and do the same thing.  Today I want to talk about 5 of the TOP things the best Etsy sellers do in order to be successful so you can learn and "copy" what they're doing.

Don't forget to download my free guide to help you get to your first 100 Etsy sales and beyond!  It pairs nicely with this episode.  You can get it here

I'm back and safe from hurricane Ian!  But I do have a few stories of craziness caused by the hurricane.  It has been quite the adventure...

Many of my fellow Floridians were devastated by this hurricane.  If you can help in any way it will be greatly appreciated.  You can donate at www.redcross.org.  

Oh and I do have some new Etsy seller news items to go over with you as well!

I go over recent Etsy listing changes that include returns and sustainability attributes. 

I also talk about how Poshmark was bought out by Naver for 1.2 billion and how that could impact Etsy and other e-commerce platforms in the future.

Tune in for all that and more in this episode! 

Yay!!! It's a mess up episode!

With selling on Etsy or anywhere, you'll make A LOT of mistakes.  This shouldn't hinder you or get you down when it happens.  The sooner you embrace your mistakes and learn from them, the better off you'll be.  

To help you overcome and prepare for your mistakes, I wanted to bring you a mistake-filled episode full of some of the biggest mistakes I've made in my Etsy journey.  I also talk about what I've learned from each mistake, which is the most important takeaway.  

Sit back, grab a drink and let's talk about how I screwed up... lol.

Let me help you plan and run a successful Black Friday Sale.  Get my Black Friday Playbook here

Capitalizing on Etsy trends can easily boost your revenue throughout the year. 

What's more, it's not very hard for any niche to do if you know how.

Today I want to give you an easy, 3 step process to help you find and capitalize on Etsy trends. 

Need help getting to your first 100 Etsy sales and beyond?!  Snag this free guide to help you do just that!  Click Here

I'm back with some more Etsy news for ya!  Here's what's covered in this week's episode:

Etsy CEO Josh Silverman announced new fall tv ad campaigns expected to start in November. 

Etsy is redesigning the seller handbook with a new homepage coming in the next few weeks.  Their goal is to make it easier to find information and make it more concise.  

Etsy also launched a virtual holiday selling event called Etsyup where they talk about trends, marketing, and search.  You can view this video and the announcement from CEO Josh Silverman on www.etsyup.com 

Alura, my favorite Etsy tool, just launched a brand new email sender tool!  It's a fantastic out of the box solution for those leary or unfamiliar with email marketing.  Get your free trial here

Like any e-commerce platform, Etsy restricts what you can and cannot sell.  It's important to know what these restrictions are so you don't get your listings taken down or even worse your shop suspended/closed.  

Some of what is restricted may be obvious such as trademarked items or guns.  But I really wanted to do this episode to talk about the things that are less obvious.  These are the items that you have to be careful of accidentally selling.  And unfortunately, the excuse of not knowing won't help your case if your shop gets closed because you're selling a restricted item.  

Black Friday is coming... FAST!  I want you to have an awesome Black Friday with tons of sales!  Download my Black Friday Playbook today.  It'll help you run a launch a successful Black Friday promotion.  Get it here

Choose Your Own Etsy Adventure Here

How Much Does It Cost to Start on Etsy?

Curious about the costs of starting an Etsy shop? Let’s break it down:

Etsy Fees:

 • Listing Fee: $0.20 per item for 4 months, charged every time you list or relist an item.

 • Transaction Fee: 6.5% of the order total (including shipping and gift wrapping).

 • Processing Fee: Varies by country, but in the US it’s 3% + $0.25 per transaction.

Example:

 • Item Price: $25

 • Shipping Cost: $5 (paid by customer)

 • Total Fees: 9.5% + $0.45 per sale

 • Calculation:

 • Shipping: $5

 • Transaction and Processing Fees: $2.85 (9.5% of $30) + $0.45 = $3.30

 • Total Fees: $8.30

 • Take Home: $30 - $8.30 = $21.70 (about 72% of the total)

Other Expenses:

 • Labor

 • Materials

 • Equipment

 • Shipping supplies

 • Taxes

Advertising Costs:

 • Etsy Ads

 • Offsite Ads

Importance of High Profit Margins:

Starting with high profit margins is crucial to cover additional costs.

Example:

 • Selling a shirt:

 • Blank cost: $8

 • Shipping supplies: $2

 • Advertising: $5

 • Other expenses: $15

 • Total Costs: $23.30

 • Take Home: $30 - $23.30 = $6.70 (22% profit margin)

Final Thoughts:

While starting on Etsy incurs about 10% in fees, it’s a trade-off for access to millions of potential buyers. For comparison:

 • Shopify: 2.9% + $0.30 per transaction

 • eBay: 6-15% depending on the category

 • Amazon: Average 15%, can be up to 45%

 • Poshmark: 20%

Starting on Etsy can be cost-effective with careful planning and high-margin products. Stay tuned for more insights!

It's an all-new Etsy seller news packed full of all the updates you need to know!  Here's what's covered in this episode:

-Are bad reviews being displayed in a way that hurts your Etsy shop?  

-Don't forget to verify your bank account with Plaid to keep getting paid

-Etsy rolls out 24/7 live chat support... but there's a catch

-Etsy buyers can now post video reviews... get all the deets 

Don't miss the Freaky Friday Segment to see all my funny, weird, and cool Etsy finds!  Here are the listings I cover today:

Chicken Daddy Calender:

https://www.etsy.com/listing/1275479620/chicken-daddies-wall-calendar-2023-the?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=funny&ref=sr_gallery-1-26&frs=1&sts=1&organic_search_click=1

Wine Vessel & Cover From 1050 BC:

https://www.etsy.com/listing/1217715390/usd-600000-a-rare-bronze-ritual-wine?ga_order=price_desc&ga_search_type=all&ga_view_type=gallery&ga_search_query=funny&ref=sr_gallery-1-7&frs=1&cns=1&organic_search_click=1

The MOST Hilarious Coffee Mug You've Ever Seen:

https://www.etsy.com/listing/225308515/funny-mug-secret-message-mug-coffee-mug?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=funny&ref=sr_gallery-3-45&etp=1&organic_search_click=1

This subject may be controversial, especially in the social media age.

But I also know that many new Etsy sellers put a lot of their time and energy into social media when they should be spending it on their business.  Social media can be a distraction and prevent you from moving your business forward.  

In today's episode, I want to discuss if it's the right time for social media in your business and give you some great alternatives to improve sales without it.  

Need help getting to your first 100 Etsy sales and beyond?  Then you need to download my free new guide.  How To Get Your First 100 Etsy Sales

This is the burning question that many Etsy sellers want to know.  

The truth may surprise you.  You CAN make Etsy your full-time job, but few sellers will.  In today's episode I dive into what prevents Etsy sellers from going full-time, the process I went through to take my Etsy business full-time 4 years ago, and the pros/cons of going full-time with your business.

This is a can't-miss episode!

Snag my all-new guide, "Get Your First 100 Sales On Etsy"

Welcome to an all-new episode of Etsy Seller News!

Here's what's covered in this episode: 

USPS holiday price increases Oct 5th through the week after Christmas and then back up in the middle of January.  The cost depends on weight and distance.

Also, they're getting rid of 15K jobs but they'll still be able to handle shipping with no delays…

Etsy updates feed:

Etsy released a statement last week explaining the importance and how the updates feed works for buyers so sellers can take advantage. 

The “Etsy Updates feed” notifies shoppers of updates to sellers with whom they’ve interacted (through either favoriting one of their items or by following their shop).

Etsy wrote: “While the Updates feed isn’t a new feature, we’ve spent the last year making improvements to make it easier for buyers to get notified about your shop and encourage them to revisit your items and make a purchase. In fact, we’ve seen that the Updates feature can help bring buyers back to shop from you again!”

In order to appear in the feed, sellers can do one of several things:

* Run a sale

* Send a coupon

* Add new items

* Restock items

Visitors to Etsy can view their Updates feed by clicking on the bell icon in the navigation bar – if there are new notifications, it will display a number next to the icon to draw attention to it

Bad buyers?  eBay is implementing a predictive approach to help find and eliminate bad buyers.

eBay will also use third-party vendors to identify shoppers who are engaging in bad buying behavior on platforms outside of eBay.

Bednowitz described three types of “bad buyer” behavior:

1) The buyer files a false SNAD claim (the buyer files a not-as-described claim when in fact it’s a remorse return).

2) The buyer returns a used or damaged item.

3) The buyer returns an empty box or a different item.

Will Etsy do something similar down the road?  I hope so...

Killin’ It:

This shop has 145k sales, which equates to  2.85 million in sales!

https://www.etsy.com/shop/EcoEngrave

I bet that title got your attention!  Of course, you want to make sure you're not doing anything that could hurt your shop performance.  It's hard enough as it is to get sales.   

Well, I am here to save the day with this new episode so you know what not to do in your shop.  I talk about the #1 thing you should avoid as well as some other common mistakes sellers make.  

Sit back, grab a coffee and let's dive in!

It's a new seller news episode to keep you up to date on the most important news for Etsy sellers!

In this episode, I talk about the Etsy seller app notes release, Etsy purchase protection, an in-depth holiday calendar, and everyone's favorite "Killin' It" segment!

You don't want to miss this one!

Shipping internationally can lead to bigger sales but it can also open a can of worms for your business.  Is it worth it?

This is what I dive into in today's episode.

I'll talk about the pros such as reaching a bigger audience, targeting your niche, more recognition, and more...

I'll also cover the biggest cons such as shipping, returns, country rules, and more...

Don't forget to snag my free Etsy SEO Revealed eBook with new updates including the latest Etsy SEO changes.  Get it here:

https://www.handmadeandbeyond.com/etsyseosuccess

Here's what's in this week's episode of Etsy Seller News: -USPS delays due to flooding

-USPS removes offered service

-Etsy messenger changes See more about these changes here: https://www.eseller365.com/etsy-new-messaging-system-tweaks-faq/

-Etsy 2022 Design Awards See all the award winners here: https://www.architecturaldigest.com/story

And....

A NEW, fan favorite Freaky Friday Segment!

Here's the listings mentioned:

https://www.etsy.com/listing/1038876227/accountability-banana-weird-gift?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=weird&ref=sr_gallery-1-2&etp=1&sts=1&organic_search_click=1

https://www.etsy.com/listing/1178347378/the-pet-nugget-gift-for-him-gift-for?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=cool+gift&ref=sr_gallery-1-29&pop=1&organic_search_click=1

https://www.etsy.com/listing/852708648/wrench-bracelet-men-14k-gold-bracelet?ga_order=price_desc&ga_search_type=all&ga_view_type=gallery&ga_search_query=cool+gift&ref=sr_gallery-1-39&pro=1&frs=1&organic_search_click=1

Don't miss this!

Today's episode is an epic battle to see which Etsy tool is the BEST.

There are a lot of tools out there to help you with your Etsy shop, but in my opinion, there are only two top contenders. That is Alura and erank.   

However, there are some significant differences between each. I am going to cover the similarities and differences so you can decide what's the best tool for you to use.   

Get your free trial of Alura here and see what all the fuss is about! https://www.alura.io/?via=LLETSY

I'm back with a fresh episode of Etsy Seller News!

In today's episode I go over the new Etsy Seller App and the main features, talk about some confusion with USPS reseller shipping discount program ending, and touch on a story about a missing body in a Fedex package!  

I also roll out a new segment, "Tool of the Week!"  No not tool as in jerk of a person, but tool as in a cool and helpful resource you can use for your Etsy business.  This week I talk about CraftKit.  A really simple tool to use to grow your email list, get more sales, and add a layer of customer service for your buyers.  You can try out CraftKit here:  https://craftkit.app/handmadeandbeyond

Don't miss this episode that packed full of useful info just for you!

🌟🎉Join the #1 Etsy Community on the PLANET! IT’S FREE! https://www.handmadeandbeyond.com/habcommunity A positive community of like-minded Etsy sellers working together to grow their businesses. Don’t worry there are no spammers, scammers, or negativity inside 😀

In today’s episode, I’m diving into the customer journey and how to leverage it to boost your sales. We’ll explore the front end of the journey, focusing on attracting customers to your Etsy shop and listings. Then, we’ll discuss the back end, where we entice customers to make a purchase. Finally, we’ll cover the repeat customer journey, promoting strategies to encourage customers to buy from you again. Join me as we unlock these proven strategies to help you increase your sales and grow your business!

It's a special Christmas in July episode!

I know probably the last thing many of you want to think about right now is the holidays.  It seems so far out...

Well for sellers it's right around the corner.  And to help ensure you have a successful sales season during the holidays, you must start preparing your Etsy shop now!  This is so you can avoid overwhelm and stress during the holiday season when you have a million other things to worry about.

With this episode, I want to give you 5 ways you can start preparing your Etsy shop for the holiday season.  

Here is a link to get a free trial of Alura as I mentioned in today's episode.  This tool is a must-have for serious Etsy sellers!  https://www.alura.io/?via=LLETSY

I'm back with a new, July 14th edition of Etsy seller news!

Here's what's covered in today's episode:

• Etsy removes 100 promotional listings
• New Pinterest updates:
  • product tagging on pins 
  • video in product catalogs
  • shop tab on business profiles 
• New Etsy scam 
• New NFT launch from SI exclusively on eBay.  Will NFTs ever be allowed on Etsy?

Freaky Friday Segment:

Baby arm headband - 10 sales = $200 bucks

https://www.etsy.com/listing/858731430/baby-arm-headband?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=funny+odd&ref=sr_gallery-1-21&frs=1&organic_search_click=1

Wings soap - 416 sales = $3,120 in revenue!

https://www.etsy.com/listing/824374627/bbq-chicken-wings-soap-set-of-4-wings?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=cool+stuff&ref=sr_gallery-2-31&bes=1&sts=1&organic_search_click=1

Chevy engine block table $1,850 - 45 sales

https://www.etsy.com/listing/221556641/engine-block-table-chevy-chevrolet-sbc?ga_order=price_desc&ga_search_type=all&ga_view_type=gallery&ga_search_query=cool+stuff&ref=sr_gallery-1-3&frs=1&organic_search_click=1

Need more help with Etsy Ads? Snag this FREE Etsy ads cheatsheet: https://www.handmadeandbeyond.com/etsyads

Etsy ads are always a hot topic. Some say they work great, many more say they don't work, and some sellers are just afraid to try them.

Ads aren't suitable for every seller, business, or niche. But they can work and give you a nice income boost for your business if you run them the RIGHT way.

I want to give you 5 must-try Etsy Ad Tweaks in this episode to help you have more success with your ads. You don't want to miss this one!