Explore every episode of the podcast Greenhouse Success Stories
| Title | Pub. Date | Duration | |
|---|---|---|---|
| 1: What a Broken Irrigation Valve Taught Luis-Gabriel Forero About Preventing Costly Greenhouse Mistakes | 31 Oct 2025 | 00:53:15 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ Welcome to the very first episode of Greenhouse Success Stories! In this premiere, hosts Trina Semenchek sits down with Gabriel Forero, Head Grower at Sunterra Greenhouse in Alberta. Gabriel shares his fascinating 18-year journey from the flower industry in Colombia to large-scale field crops and eventually to greenhouses in Canada. He speaks candidly about the ups and downs of working in both food and cannabis cultivation, the importance of adaptability, and why growing both plants and people is at the heart of his passion. You’ll hear Gabriel’s perspective on the challenges and realities growers face—like juggling high-tech systems with hands-on experience, the importance of strong teamwork, and the never-ending need to stay alert in a fast-paced agricultural environment. This episode offers invaluable insights into the human side of greenhouse management, highlighting not just technical know-how, but also the role that leadership and mentorship play in building successful teams. Whether you’re an experienced grower, new to the industry, or simply curious about what it takes to run a thriving greenhouse, you’ll find plenty of practical wisdom and inspiration in this conversation. Let’s dive in! Key Takeaways00:00 From Tractors to Greenhouses 06:10 Passion for Food and Cannabis 09:53 Adapting and Improvising in Greenhouses 13:29 Striving for Excellence, Not Perfection 16:55 Mindful Data Collection Matters 18:34 Clear Communication in Agriculture 22:29 Consultants vs. Plant Scientists 25:59 Keep It Simple, Trust Manual Data 29:53 Plant Growth and Weather Forecast 31:18 Plant Care's Changing Triangle 33:43 Emphasizing Education in Horticulture 39:04 Training and Growth Process 40:32 Canada's Foreign Worker Program 46:13 Greenhouse Cable Breakdown Fix 49:15 Leadership in the Greenhouse 50:11 Family Distance and Stress Management Memorable Quotes“I always say, besides growing the crops, I like to grow people. I think I did well with my team—they’re now thriving here in Canada, in Europe, and the US. That’s what I keep from my time with cannabis: not only the plants, but the good connections and the growth of people.”“When you train someone, you need to show them the whys. It’s not just about checking a box or putting a number on a piece of paper. If you understand why each step matters, you catch problems before they happen and build a stronger team.”“In a greenhouse, the moment you get comfortable, something happens to shake things up. You need to train people to adapt, improvise, and always keep moving. Nothing stops—everything needs to continue, and that’s what makes this work so engaging.”Connect With Luis-GabrielLuis-Gabriel's LinkedIn: https://www.linkedin.com/in/luis-gabriel-forero-4b434541/ Connect with SunterraWebsite: https://www.sunterragreenhouse.com/ YouTube: https://www.youtube.com/@sunterragreenhouse LinkedIn: https://www.linkedin.com/company/sunterra-greenhouse/ Instagram: https://www.instagram.com/sunterragreenhouse/ Facebook: https://www.facebook.com/sunterragreenhouse/ Resources MentionedPhilips (horticultural lighting): https://www.philips.com/agriculture Bayer (crop science): https://www.bayer.com/en/crop-science Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| Welcome to Greenhouse Success Stories | 02 Oct 2025 | 00:00:22 | |
Tune in every week as we share conversations with growers, operators, and innovators from around the world, providing insight into what’s working in their greenhouses. We discuss firsthand experiences and provide insights into how these farms are succeeding and thriving. Hosted by Founder of Little Greenhouse That Could, Trina Semenchuk. | |||
| 2: Why Mentoring Your Team Holds the Key to Sustainable Greenhouse Success with Laura Martin | 07 Nov 2025 | 00:48:10 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “Being a grower is incredibly hard work. You’re the first one in, the last one out, and when things go wrong, whether it’s weather, pests or timelines, it all lands on you,” says Laura Martin, head grower at Shackan Indian Band, whose thirty years in the greenhouse industry have spanned everything from family-run cedar hedging operations to pioneering native species restoration in British Columbia’s wildfire-ravaged landscapes. In this episode of Greenhouse Success Stories, Laura Martin opens up about her lifelong passion for propagation, the relentless challenges of labor shortages in remote locations, and her vision to transform her nursery into a hands-on learning center for the next generation of growers. Discover why Laura Martin sees mentoring and community collaboration as the keystones to long-term greenhouse success—and what it takes to build something meaningful from the ashes. 5 Key Takeaways
Memorable Quotes"Being a grower is incredibly hard work. You're the first one in, the last one out, and when things go wrong—whether it's weather, pests, or timelines—it all lands on you.""I would like to make this nursery into a learning center. I hope to intrigue people to come out, learn here, and become growers so they can go out into the industry with the skills they need.""My advice is to always mentor somebody to be your person. Have someone you're training to be the next in line, so you can start taking a holiday and eventually leave things running well."Resources Mentioned Shackan Indian Band - https://www.shackan.ca/ Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 3: What $7 Million in Unexpected Tariffs Taught Richard Lee About Resilience in Agriculture | 14 Nov 2025 | 01:01:28 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “You can’t suck and blow at the same time. We’re talking about keeping our elbows up by Canadian support. Canadian. And then you have these draconian policies being implemented at all levels of government,” says Richard lee, Executive Director of the Ontario Greenhouse Vegetable Growers Association, who joins Trina Semenchuk on Greenhouse Success Stories to expose the mounting obstacles faced by greenhouse growers in Ontario. With decades of experience blending entrepreneurial spirit and environmental advocacy, Richard shares how everything from waste management to property taxation threatens the Canadian greenhouse sector’s growth and sustainability—and why municipalities might be driving innovative producers out of the country. His first-hand accounts reveal both crisis and opportunity, making for a provocative conversation anyone interested in the future of food, farming, and Canadian innovation shouldn’t miss. 5 Key Takeaways
Memorable Quotes"You can't suck and blow at the same time. We're talking about keeping our elbows up by Canadian support, and then you have these draconian policies being implemented at all levels of government. Don't get me wrong, it's not just municipalities that aim to contradict any future investment in greenhouse.""We need to be proactive, not reactive. We keep playing this game of whack-a-mole—something pops up, we whack it, we're just chasing issues. We know what the growth trajectory is, we know what we need to do to support that trajectory. The question now becomes, do you want to support it? That's at the municipal, provincial, and federal level.""Controlled environment agriculture, greenhouse is the future of agriculture and is where we need to continue to put our resources. The future is going to be bright, but we need to be proactive to support it."Connect with Richard LinkedIn: https://www.linkedin.com/in/richard-lee-a8312b25b/ Connect with Ontario Greenhouse Vegetable GrowersWebsite: https://www.ogvg.com/ LinkedIn: https://www.linkedin.com/company/ontario-greenhouse-vegetable-growers/ Facebook: https://www.facebook.com/ONgreenhouseVeg X/Twitter: https://twitter.com/ONgreenhouseVeg Instagram: https://www.instagram.com/ongreenhouseveg/ YouTube: https://www.youtube.com/ongreenhouseveg TikTok: https://www.tiktok.com/@ongreenhouseveg Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 5: Why Growing Year-Round in Manitoba Holds the Key to Local Food Security with Cormac Foster | 28 Nov 2025 | 00:54:21 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “People often look at Manitoba as a place that they say it's too cold...there's no way you can grow year round in Manitoba...It's freezing, which is a fair point. And a lot of people think that, but that actually isn't true, and we've proven that now,” says Cormac Foster, VP of Engineering and Development at Vermillion Growers, who joins Greenhouse Success Stories to share how his team shattered the myth that year-round, large-scale greenhouse farming in one of Canada’s harshest climates is impossible. From navigating daunting permitting obstacles and innovating solutions for extreme humidity and temperature swings, to pioneering new utility models and helping carve a path for future greenhouse engineers, Cormac Foster details the journey of building Manitoba’s first commercial vegetable greenhouse. Behind the fresh tomatoes now appearing in local stores lies a story of technical ingenuity, global collaboration, and a bold vision to turn the province into an ag-tech powerhouse. Want to know how they made it happen—and what’s next? Don’t miss this episode. 5 Key Takeaways
Memorable Quotes"And people often look at Manitoba as a place that’s too cold, like there’s no way you can grow year-round here. It’s freezing, which is a fair point, and a lot of people think that, but that actually isn’t true—and we’ve proven that now.""My work really was focused on the design and then actually trying to see how can we get this design permitted and approved for use in Manitoba. How do we bring this technology that’s approved maybe in Europe or in other jurisdictions in North America here, and how did this work in our area?""Our official mission at Vermillion Growers is to grow high quality produce, healthy people, and sustainable communities. There’s a lot to unpack there, but that’s our mission as a company—we really do have big vision and big goals."Connect with Cormac Cormac's LinkedIn: https://www.linkedin.com/in/cormacfoster/ Connect with Vermillion GrowersWebsite: https://www.vermilliongrowers.com/ LinkedIn: https://www.linkedin.com/company/vermilliongrowers/ Facebook: https://www.facebook.com/VermillionGreenhouses Instagram: https://www.instagram.com/vermilliongrowers/ X/Twitter: https://twitter.com/vermilliongrow Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 4: Why Year-Round Strawberry Production Equals Sustainable Local Food Systems with Vertiberry's Olivier Paulus | 21 Nov 2025 | 00:47:42 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “You cannot afford to make a mistake. It needs to be perfect the entire time because your whole yield figures, your business plan, your financing is based on this full production. So if halfway it fails and you have to restart, well, you’re in trouble,” says Olivier Paulus, owner and founder of Verteberry, who shares his journey transforming from engineer to strawberry innovator on Greenhouse Success Stories. After pioneering one of Belgium’s earliest vertical farms and transitioning to Quebec, Olivier Paulus reveals the complexities of year-round berry production, the pivotal role of plant quality, and the razor-thin margin for error that defines modern greenhouse entrepreneurship. His hands-on, “biology first” approach, strategic partnerships, and candid insights into the challenges of R&D, scaling, and commercial viability make for an episode packed with actionable wisdom for anyone eyeing success in controlled-environment agriculture. Curious about the future of strawberries in snow and why lean, honest growing sets the foundation for breakthrough results? Don’t miss this episode. 5 Key TakeawaysEvery greenhouse breakthrough starts with bold action—here’s what to do next:
Memorable Quotes"You cannot afford to make a mistake. It needs to be perfect the entire time because your whole yield figures, your business plan, your financing is based on this full production. So if halfway it fails and you have to restart, you're in trouble.""The most important advice is really work on that lean and mean mindset. Pull that mindset into becoming a good grower or finding a good grower. Do not lie to yourself—the plants will tell the truth. You cannot hack it. Make sure you get a good crop, whether it's lettuce, herb, or strawberry. Start with that.""We've been doing this for eight years and I still feel there is so much to learn, so much to improve on so many fronts. That's the challenging but also the motivating part."Connect with Olivier + Vertiberry Olivier's LinkedIn: https://www.linkedin.com/in/olivierpaulus/ Vertiberry Website: https://vertiberry.com/ Vertiberry's LinkedIn: https://www.linkedin.com/company/vertiberry/ Vertiberry Instagram: http://instagram.com/vertiberry Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 11: Why Prioritizing Quality Materials Holds the Key to Long-Term Greenhouse Success with Harnois | 23 Jan 2026 | 00:44:35 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “I'm doing something that helps people. So that's really rewarding—being a younger person in the industry, I get to help people, and I get to help people help other people,” says Christopher McIntosh, technical sales rep at Harnois Greenhouses, in this edition of Greenhouse Success Stories. From bridging French and Western Canadian cultures to orchestrating complex greenhouse installations in some of the country’s most remote communities, Christopher McIntosh reveals how Harnois’s relentless focus on quality, local materials, and community networking transforms both food sovereignty projects and commercial operations alike. Discover how a blend of business savvy, family legacy, and youthful energy is shaping the next chapter of greenhouse innovation—listen in to find out why growers of all sizes turn to Harnois for top-tier structures, support, and connections. Key Takeaways
Memorable Quotes
Connect with Chris & Harnois (mention you heard about them on our podcast!) Chris' LinkedIn: https://www.linkedin.com/in/christopher-mcintosh55/ Harnois Website: https://harnoisgreenhouse.com/ Harnois Facebook: https://www.facebook.com/SerresHarnoisGreenhouses Harnois LinkedIn: https://www.linkedin.com/showcase/serres-harnois-greenhouse/ Harnois Instagram: https://www.instagram.com/harnois.ghs/ Harnois YouTube: https://www.youtube.com/channel/UCEFgZ9qgSov7mQfHEUD0YpQ Harnois Pinterest: https://ca.pinterest.com/harnois_ghs/ Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 10: Why Embracing Family Legacy Holds the Key to Greenhouse Success and Longevity with Tom Van Wingerden | 16 Jan 2026 | 00:52:45 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “You know what I'm really pushing for is actually a plant graveyard, because I feel like it'd be nice to know how many plants I've killed over time, and I feel like that's a little bit of fun, too,” says Tom Van Wingerden, sales director at Van Wingerden Greenhouses, who joins Greenhouse Success Stories to share a refreshingly candid—and often humorous—look at the realities of running a multi-generational greenhouse operation in the Pacific Northwest. From childhood “oasis plug fights” among eleven siblings to the challenges of losing major retail accounts and the necessity-driven innovation behind their custom fundraising software, Tom Van Wingerden reveals how loving plants (and people) is at the heart of greenhouse success. Tune in for actionable business insights, real-world stories, and the evolving blend of tradition and technology that helps this family farm thrive. Key Takeaways
Memorable Quotes "I think it has to start with a love for plants. I don't think anybody gets into this industry because they want to make money. It's more about loving to grow plants and loving to be around plants, and if they make money doing that, that's the lifestyle we're looking for." "We're trying to help people be successful with their plants at home, no matter what plant it is. You can buy a monstera and bring it home, and we'll help you take care of it—you’re not in this alone." "You really need to love both plants and people to be in this industry. Plants and people—you need to love them both to succeed." Connect with Tom and WingerdenTom's LinkedIn - https://www.linkedin.com/in/tom-van-wingerden/ Wingerden LinkedIn - https://www.linkedin.com/company/vanwingerden/ Wingerden Website - https://www.vanwingerden.com/ Wingerden Instagram - https://www.instagram.com/vanwingerdengreenhouses/ Wingerden Facebook - https://www.facebook.com/vwgreenhouse/ Resources MentionedGrocery Outlet: https://www.groceryoutlet.com/ Plant Buy: https://www.plantbuy.com/ Plantsome: https://www.plantsome.com/ Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 9: Why High-Quality Supplier Partnerships Hold the Key to Fresh, Reliable Salads | 09 Jan 2026 | 00:50:41 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “You can't run a business if you have to refund people for bad cucumbers,” says John Karwacki, founder of Inspired Go, who appears on Greenhouse Success Stories to reveal how fresh produce supply chains are truly the backbone of any food delivery operation—and why relentless focus on quality has driven Inspired Go’s explosive growth across North America. From launching with office deliveries to pivoting during COVID and forging a deep partnership with Dominick DiMucci at Haven Greens, John Karwacki pulls back the curtain on the logistics and data that keep your salad fresh on day five, while Dominick DiMucci shares the real story behind controlled environment agriculture’s glossy image and the hard work it takes to build consistency customers crave. If you think greenhouse-to-buyer partnerships are simple or automated growing is a breeze, this episode will challenge everything you thought you knew—and show what it really takes to deliver perfection from greenhouse to doorstep. Key Takeaways
Memorable Quotes"Our job is to provide the plant what it needs to succeed and thrive, not try to force it down a different path for our own reasons. At the end of the day, the plant comes first.""I think it’s important that we’re transparent about the industry. Controlled environment agriculture is often wrapped up in a nice bow, but it’s a lot of work and difficult to execute on a daily basis. Despite things being controlled and sterile, it’s not hard to unsuccessfully operate a greenhouse.""Investing in the team early is something that, at least for Haven Greens, I think has led to us having so much velocity in year one. People are the drivers for your business, and putting the right people in the right places early really sets you up for success."Connect with Dominick & Haven Greens Dominick's LinkedIn: https://www.linkedin.com/in/dominickdimucci/ Haven Greens Website: https://havengreens.ca/ Haven Greens Instagram: https://www.instagram.com/haven.greens Haven Greens TikTok: https://vm.tiktok.com/ZMB9vg7nU/ Haven Greens LinkedIn: https://www.linkedin.com/company/haven-greens Haven Greens YouTube: https://www.youtube.com/@HavenGreens Haven Greens Facebook: https://www.facebook.com/profile.php?id=61557929468630 Connect with Jon & Inspired GoJon's LinkedIn: https://www.linkedin.com/in/jon-karwacki-4a49521a5/ Inspired Go Website: https://inspiredgo.com/ Inspired Go Facebook: https://facebook.com/inspired.go Inspired Go Instagram: https://instagram.com/inspired.go Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 8: Why Year-Round Growing Holds the Key to Sustainable Farm Income With the Help of Harnois Greenhouses | 19 Dec 2025 | 00:47:18 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “One of the things that we grow year round is actually celery. So I think we're going into the third or fourth year of growing celery nonstop year round. So a lot of people, you know, we kind of become known as the, you know, celery people at market,” says Andrew Phelps, co-owner of Phelps Farm in Guttenberg, Iowa, and this week’s featured grower on Greenhouse Success Stories. After a career pivot from IT, Andrew Phelps and his wife Amy transformed her family’s farmland into a thriving, small-scale year-round vegetable operation—earning a reputation for consistency, niche innovation, and direct-to-consumer success. From overcoming devastating storms and infrastructure challenges to pioneering unique offerings like customizable CSA boxes and introducing farm-fresh beef, eggs, and honey, Andrew Phelps shares how strategic grants, tech tools, and a hands-on approach turned adversity into opportunity. Discover how this farmer’s market staple is setting a new standard for small growers aiming for year-round production and direct sales. Key TakeawaysYou want to build a thriving year-round farm business—take these actions to accelerate your greenhouse journey:
Memorable Quotes"We invest quite heavily in education and learning new things. If you’re a new greenhouse grower, figure out your local resources—whether that’s a university extension, conferences, or online master classes. Having someone in your toolbox who can help with problems is a huge asset.""One of the things that we grow year round is celery. I think we're going into the third or fourth year of growing celery nonstop. A lot of people, we kind of become known as the celery people at market—we've always got it.""So we have two children, they're five and six, and we bring them to the farm with us. They're learning how to grow, seed start, and transplant vegetables. Teaching them that you can grow food is probably our proudest moment as growers and as parents."Connect with Phelps Farm Website: https://phelpsfarmsiowa.com/ Instagram: https://www.instagram.com/phelpsfarmiowa/ Facebook: https://www.facebook.com/PhelpsFarmIowa/ Resources MentionedIowa Food Hub: https://www.iowafoodhub.org/ GrownBy App: https://grownby.com/ Orisha Automation: https://www.orisha.io/ Iowa State University Extension: https://www.extension.iastate.edu/ Market Gardener Masterclass (by Jean-Martin Fortier): https://www.marketgardener.com/ Practical Farmers of Iowa (PFI): https://practicalfarmers.org/ FairShare CSA Coalition: https://www.csacoalition.org/ Midwest Organic Vegetable Production Conference: https://www.movia.org/ Resilient Food Systems Infrastructure Program (Iowa Dept. of Agriculture): https://iowaagriculture.gov/markets/resilient-food-systems-infrastructure-rfsi Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 7: The Importance of Customer-Centric Thinking in Growing a Successful Plant Business | 12 Dec 2025 | 00:49:49 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “My goal is not to be the biggest. My goal is to be the best houseplant vendor here, especially here on the west coast in the North Pacific Northwest,” says Andrej Suske, owner of Cascade Tropicals, who joins Greenhouse Success Stories to share how relentless focus on quality, efficient systems, and deep-rooted passion for plants fuels his thriving business. From selling cut flowers on Berlin street corners at age ten to leading a cutting-edge, lean-driven greenhouse operation, Andrej Suske reveals a journey filled with hard-won lessons, innovations in forecasting and logistics, and insights on surviving both booms and market contractions. For anyone curious about what it really takes to build a standout horticulture business—and why a sense of ownership and love for growing are the keys to long-term success—this episode is not to be missed. Key Takeaways
Memorable Quotes"My goal is not to be the biggest. My goal is to be the best houseplant vendor here, especially on the west coast in the North Pacific Northwest. When a store needs houseplants, the first thing I want them to think of is, 'I place an order with Cascade, and I have it by Friday before the weekend.'""I found out when I was a kid that I love growing plants and I love looking at plants. If I can do what I like doing, then I'm already having a big piece of being successful.""Screwing up is something that needs to happen—if we do a lot of work, we’ll also mess up a lot. We shouldn’t be making the same mistake over and over, but otherwise it’s okay to fail, learn, and get better."Connect with Andre Andre on LinkedIn - https://www.linkedin.com/in/andrej-suske-22060a201/ Cascade Tropicals LinkedIn - https://www.linkedin.com/company/cascade-tropicals/ Website - https://www.cascadetropicals.com/ Instagram - https://www.instagram.com/cascadetropicals/?hl=en Facebook - https://www.facebook.com/pages/Cascade-Tropicals/152626848111704 Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 6: How Jake Holley Discovered the Secrets of Spinach Germination for Reliable Crop Success | 05 Dec 2025 | 00:49:37 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “What that means is that when you grow successive spinach cycles, the root exudates are being released into the water that build up to a point where spinach's own root exodus become toxic to itself,” explains Jake Holley, manager of the Metro Ag Research Center in Denver and pioneering researcher in controlled environment agriculture. On this episode of Greenhouse Success Stories, Jake brings rare insight into the world of hydroponics—from tackling spinach’s infamous autotoxicity to advancing water quality monitoring with cutting-edge ORP probes. Drawing from 15 years of hands-on experience across academia and industry, Jake reveals how product validation, public education, and innovative trials at Metro Ag are lighting the way for growers worldwide. Discover why this researcher’s practical wisdom and drive to make science accessible have him shaping the future of urban agriculture, one experiment at a time. Key Takeaways
Memorable Quotes"What that means is that when you grow successive spinach cycles, the root exudates are being released into the water that build up to a point where spinach's own root exudates become toxic to itself.""My job is to advance and support urban agriculture, not just within Denver, but nation and worldwide. In that effort, my job really has three somewhat distinct categories: facility management, supporting academic research, and conducting trials to advance knowledge of hydroponic systems and controlled environment agriculture.""I think providing stuff that growers can actually use and saves time and energy has been really cool for me—to see actual impacts and not just research that ends up tucked away in a journal."Connect with Jake LinkedIn - https://www.linkedin.com/in/jake-holley-4a83134b/ Connect with CSU College of AgricultureWebsite - https://agsci.colostate.edu/about/ LinkedIn - https://www.linkedin.com/school/csuagsci/ Instagram - https://www.instagram.com/csuagsci/ Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||
| 12: Why Investing in Canadian Seed Genetics Holds the Key to Long-Term Food Security with Darby McGrath | 23 Mar 2026 | 00:56:48 | |
📺 Watch, Subscribe, Follow on YouTube & Spotify Thanks to Our SponsorHarnois GreenhouseWebsite - https://harnoisgreenhouse.com/ Facebook - https://www.facebook.com/SerresHarnoisGreenhouses Instagram - https://www.instagram.com/harnois.ghs/ LinkedIn - https://www.linkedin.com/showcase/serres-harnois-greenhouse/ “I think it is a little bit of a blind spot for us with respect to supply chains... the seed genetics being a key bottleneck or point of risk in Canada,” says Darby McGrath, Vice President of Research and Development at the Vineland Horticulture Research and Innovation Center, in this compelling episode of Greenhouse Success Stories. With an insider’s perspective on the future of Canadian food security, Darby McGrath exposes how the nation’s greenhouse sector is largely dependent on imported seed genetics not tailored to local climates, leaving growers vulnerable and highlighting a critical gap in innovation. Tune in to learn why Canada risks losing control of its food supply without urgent investment in homegrown seed breeding, how Vineland works with both domestic and international partners to advance R&D, and what it really takes to bring resilient, high-yield crops to market. Whether you’re fascinated by genetics, the business of agriculture, or the future of food production, this episode is packed with insights you won’t want to miss. Key Takeaways
Memorable Quotes"Breeding doesn’t operate on funding cycles, and the way that we invest into these things is through competitive granting, and that doesn’t work because breeding extends beyond those funding cycles that are connected to policy frameworks.""If we want to invest in breeding, it can’t be based on competitive funding alone. Not that I’m saying that doesn’t have its place for encouraging innovation and developing new tools, but it’s got to be a strategic decision that we say, no, this is worth it and we’re going to invest in it and here’s why.""I think our job is to support the sector, identify where there are market gaps, and develop new practices, processes, and products for horticulture in Ontario."Connect with Darby LinkedIn - https://www.linkedin.com/in/darby-mcgrath-a6671935/ Vineland Research and Innovation Centre - https://vinelandresearch.com/ Resources MentionedUniversity of Guelph: https://www.uoguelph.ca/ University of Toronto: https://www.utoronto.ca/ Brock University: https://brocku.ca/ University of Waterloo: https://uwaterloo.ca/ Connect With UsGSS LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcast GSS Instagram - https://www.instagram.com/direct/inbox/ Subscribe to our newsletters! AgTech Digest - https://agtechdigest.com The Indoor Farmer - https://www.indoorverticalfarm.com/ Horti-Gen Insights - https://www.hortigeninsights.com/ 🎙️🎙️🎙️ Podcast Production and Marketing by FullCast Discover the best podcast services in the world at The Podosphere: https://www.thepodosphere.com/ | |||