James Clancy is the co-founder of Scarlet & Grace. Here’s the story…
The idea for Scarlet & Grace was born in 2016 on a Clancy family holiday on the South Coast of New South Wales, Australia.
Recalling our childhood home and the wonderful scents that always filled the air, we started lamenting the fact so many home fragrance products today were made overseas and often contained harmful chemicals.
Mum then posed the big question. "If you don’t think the products are safe, why don’t you do something about it?"
This ignited a conversation about creating a range of personal care products unlike anything else on the market. Products that were designed to delight the senses, that take you on a real sensory experience, and were made from 100% Australian ingredients.
The next two-years were spent developing fragrances and building an exclusive supply chain of pure, natural, and Australian produced materials.
We were relentless in our search and refused to compromise on quality. We had a clear vision. We wanted to create the safest, purest, and highest quality products available on the market.
We knew there was a lot of competitors in the market, but we believed strongly that people deserved access to products that were made using natural Australian ingredients at the core, that offered a superior fragrance throw, and greater value for money.
Refusing to compromise on the quality or source of our products we released our first products just in time for Christmas 2018.
Beginning with a modest range of candles and diffusers, the Scarlet & Grace range has rapidly grown to a diverse product offering including room sprays, hand-creams, body-lotions, washes, and accessories.
While sales weren’t huge that first Christmas, we got something a lot more valuable than sales. We got . Now for the first time we had the chance to hear from the most important person. The customer. The feedback we received from our .