Gen3 Marketing - Actionable Insights – Details, episodes & analysis

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Gen3 Marketing - Actionable Insights

Gen3 Marketing

Business

Frequency: 1 episode/15d. Total Eps: 16

Gen3 Marketing is delighted to unveil a brand-new podcast series. Titled ‘Actionable Insights’ and hosted by Kerry Curran, the series explores learnings and thought leadership to improve your affiliate marketing program.

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Apple Podcasts

🇨🇦 Canada - Marketing
12/11/2024
#61

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Score global : 62%

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P is for Performance - Unveiling Five Cutting Edge Strategies for Today’s Full Funnel PR.

Season 1 · Episode 16

Monday, March 11, 2024 • Duration 44:20

In this special podcast episode, host Kerry Curran brings together the Affiliate Summit West Panel members for an industry leading discussion and a replay of the session titled: "P is for Performance – Unveiling Five Cutting Edge Strategies for Today’s Full Funnel PR."

Kerry is joined by Yesica Lepe, Director of Content Partnerships, Meg Kernahan from Condé Nast, and Jamie Zimmerman representing ThirdLove, a valued client of Gen3.

The team explores the importance of planning and strategy in performance PR, the collaboration between publishers and agencies, and the value of search engine ranked content. They also discuss the differences between marketplaces and brand direct approaches and share insights on pitching for placements.

The panelists discuss the importance of detailed briefings and forecasts, effective communication, and planning in advance, reviewing pitches and key elements, determining commissions and cost per action, and performance evaluation and measurement.

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Actionable Insights - Game Changing Growth

Season 1 · Episode 15

Tuesday, March 5, 2024 • Duration 35:20

In this podcast, Rob Schab from Levanta discusses the evolution of affiliate marketing and the game-changing benefits of Levanta for CPG and manufacturer brands.

He explains how Levanta works, including tracking and data insights for brands. Rob also shares a success story with Ella Bella and provides an actionable insight for brands to consider using Levanta to expand their reach and drive more sales.

TakeawaysLevanta is an affiliate network specifically for Amazon sellers, providing a platform for brands to track external sources and work with affiliates.Levanta offers benefits for both publishers and brands, including increased brand awareness, organic rank boost, and the ability to earn a 10% brand referral bonus.Using Levanta in conjunction with Amazon Associates allows publishers to multiply their revenue by driving external traffic to brand product detail pages.The success story of Ella Bella showcases the potential of Levanta, with the brand experiencing significant growth and brand awareness through the affiliate program.

Gen3 Marketing - Actionable Insights – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Gen3 Marketing - Actionable Insights – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities