Explore every episode of the podcast Front and Center

WE GOT MOUTHWASH STUDIO IN THE HOUSE! We are thrilled to welcome Strategy Director & Partner Alex Tan and Creative Director & Partner Abraham Campillo to the program! Mouthwash is a design studio centered on new ideas and defining experiences, partnering with this generation’s leading brands and innovators to influence culture. Their approach challenges industry standards, adopts new technologies, and strives for a lasting positive impact. Over time, their work has naturally led them towards industry leaders across art, architecture, fashion, sustainability, technology, and beyond. They’ve worked with brands like Apple, Bonnie Clyde, Fender, Google, Lululemon, Nike, The North Face, OpenAI, Rimowa, Seed, and the Utah Jazz to name a few. They recently opened an all-day café in Los Angeles: Café Tondo. They also write Findings, a newsletter on the influences and trends that are quietly shaping our culture. And they make a successful magazine: Mouthwash Magazine, an exhibition in print for contemporary culture, art, and photography. Mouthwash is a creative powerhouse, a studio started by friends who met on Instagram and just liked working together, and they haven’t looked back since, and they never will. Enjoy!

This week on Front and Center… Alex and Kevin bring the heat. They talk about Hyrox athlete Joanna Wietrzyk, Sydney Sweeney’s new Novig campaign, Jessica Hische’s Muse logo controversy, Trump ‘rebranding’ AI, the new foldable iPhone, the Streetfighter popcorn bucket, big Capri Sun, the rotisserie chicken bag, the Betty Crocker slice of cake bag, Merriam-Webster’s new words, Buzzball x Poptarts, and more!

This week we are (were) live from Montreal! Our first-ever live podcast, here for your ears. In this episode, we close out a stacked day of incredible creatives speaking at Forum, the Annual Design Assembly in Montreal. Andrea Trabucco introduces us before we talk about the hot, delicious, yet unschmeared bagels we had and how much we like the city so far. We then bring out Ariane Leblanc, co-founder of Martha, and Bryan-K. Lamonde, co-founder and Creative Director of Principal Studio, to discuss Montreal, its design scene, and what makes it exceptionally good; working in two languages, being a good lover, our guilty pleasures, chaos, and more! 

This week we have Arthur Foliard on the pod! Arthur is the Executive Creative Director at Koto New York, where he leads a team and shapes brands through bold ideas, clear systems, and distinct visual worlds.

Though we do not talk about Instagram (we recorded this in May), Arthur describes the deliberate slow build of Koto New York into what it is today: a branding powerhouse (my words, not his). He tells us about their work for Bolt, Lyft, Tripadvisor, and Amazon. Their work is alive and distinct on a massive scale. They work on some of the biggest and best projects in the industry, and it is impressive what they’re able to do.

Welcome Arthur!

Alex and Kevin are back from California, and due to a scheduling (production) error, the fellas recorded a quick one just a few hours ago! Better late than never! Anyway, they talk about Instagram's new wordmark, Good Good x Callaway, Liquid Death x Garage Beer, JIF, and more!

Alex and Kevin are live from Brooklyn with a solo episode! The two tan dudes talk about the Allan Peters A$AP Rocky debacle, Hall Pass, Wemby’s new logo, The Cleveland Sirens Identity, Pepsi trying to troll Coke over their rebrand, Buc-ee's suing everyone, and more!

This week we are so fired up to have Max Ottignon on the show! Max is the co-founder of Ragged Edge, a London-based branding agency building brands globally since 2007. Max created Ragged Edge to do the most impactful work. Not the most work. When they commit, they go all-in. They’ve worked for brands like Wise, Granola, Monzo, Zoe, Papier, Mindful Chef, and Grey Goose to redefine their industries. Ragged Edge pushes the boundaries to make work that demands attention and stands out. Max is a fountain of knowledge and insight. He is one of the most profound minds in the industry, and we had a great conversation with him. Enjoy!

Cole Poska, aka @spaceboycole, makes cool shit. He is a Partner and Creative Director at Beyond Studios, and the man behind the viral series Cool Sh*t, where he reimagines what brand merchandise can be by creating bold, culture-driven concepts for both legacy brands to internet favorites. The series has evolved from personal experiments into real-world collaborations, leading to actual projects with Tubi, T-Mobile, BuzzBallz, Welch's, and more. Cole’s energy is positively relentless. He is clever, sharp, and prolific, a true lightning rod for ideas. We had a great time chopping it up with him; he’s a fantastic hang! Enjoy!

Alex and Kevin break it down classic Front and Center style. They talk about the Jay Z concert, the World Cup, Ali-G at Wimbledon, Taylor and Travis’ wedding, Chet Hanks x Julie, the Pirate’s Booty rebrand, Pringles buns, the SpaceXAI logo, and more!

We got Emily Oberman on the program! 

She is a Partner at Pentagram and perhaps best known for her work in the entertainment industry. Emily has designed the titles for Saturday Night Live for the past 27 years—one of many long-standing relationships with iconic entertainment brands like NBC, Warner Bros, Warner Music Group, DC, and Amazon Prime Video. 

Her work goes beyond brand identity to touch many of the shows and movies that have become part of the fabric of our culture, including The Tonight Show, the Harry Potter Wizarding World and Fantastic Beasts franchises, Ready Player One, and Justice League. More recently, her work has been featured in critically acclaimed Netflix series like Cheer and Last Chance U.

Since joining Pentagram in 2012, Emily’s work has spanned a wide array of industries, from expanding further into entertainment (Kevin Hart’s production company Hartbeat and the Russo brothers’ AGBO) to motion graphics (nine years of campaigns for the Film Independent Spirit Awards) to restaurants and hospitality (the Michelin-starred Cote Korean Steak House) to culture and non-profit (social justice organization Dream.org) to health and wellness (the menopause care startup Phenology) to products and retail (the rebrand of American Girl). Her work has even ventured beyond Earth with the space flight company Virgin Galactic.

Emily is the best, she is  talented, humble, and down to earth. We are honored to have her as our guest on the program, and lucky to call her our new friend!  Enjoy the show!

Alex and Kevin are back from Cannes (a studio offsite to Upstate), and Kevin is reminded that he won 2 Lions several years ago, lol. They go on to talk about Philly Poopgate, the Knicks Parade and the great trash can heist, Ben Stiller’s arms, World Cup Fever, the Messi Statue, more FIFA-mandated logo cover-ups, Rick Ruben x Polymarket, the new Meta Glasses, Specs, and more!

Alex is back. The Knicks are World Champions! The World Cup is here, and so are many people from all over the world discovering American delicacies like BBQ, Costco, and complimentary chips and salsa. Zorhan was at the finals and the World Cup, and had time to drop the hottest RFP for NYC Groceries, with all of New York’s best studios chomping at the bit for the job. Coke launches collectible World Cup cans. Coors launches a super tallboy (not filled with beer, yet). Stadiums debrand at FIFA's request. JKR rebrands KFC. Tom Brady launches Good Nut. This and more right from the epicenter of it all, NYC!

Thomas Pokorn is an Austrian-born Creative Strategist and Copywriter. He specializes in creative concepts and verbal identity for branding and advertising, always finding ways to express distinct personalities and connect with audiences through narrative. He’s worked with brands including Google, Red Bull, New Balance, Dove, Porsche, Herman Miller, Unilever, Pernod Ricard, Coinbase, and many more. Thomas worked with us on AYOH!, Quip, and a few other brands that are yet to launch. 

Thomas Pokorn is a beast. Prolific, thoughtful, funny, efficient, giant, quick wit it, lightning rod for ideas; are just a few words I could say to describe the man with whom we’ve had the pleasure of working many times over now. He’s simply the best.

​In this casual conversation, we learn about Thomas’ background and how he got into copywriting and strategy through his journalism studies. He tells us where he finds all of his words. (you’ll never guess where) We endure some technical difficulties, riff, and talk about Batman before we discuss Thomas’ ethos and approach to work. It’s a freaking weird, funny, and unpredictable ride. Enjoy!

Alex and Kevin are back in the studio to talk about the hottest topics in design and branding (the New York Knicks). We circle back many times on the Knicks, as Alex is very excited (AS HE SHOULD BE!) about his favorite team advancing to the finals for the first time this millennium! Alex recaps his time in London, judging the D&AD awards before going into Iceman, Travis Kelce and Taylor Swift, The Enhanced Games, David’s Tinned Fish and Ice Cream, Spotify’s disco ball ‘blunder’, Threads’ new logo, Bush’s summer beans, and more!

Today, we welcome Jason Liebig to the show! Jason is a brand historian, packaging archivist, and former marketing exec at DC Comics and Warner Bros, and story exec at Marvel. He’s the founder of CollectingCandy.com, an insane archive of vintage candy and snack packaging, which has led him to serve as the behind-the-scenes consultant for shows like Stranger Things, Mad Men, The Queen’s Gambit, and The Goldbergs, making sure every prop is era-perfect. You may have seen him on the History Channel on The Food That Built America and The Mega-Brands That Built America, and now on Hazardous History alongside Henry Winkler.  

Jason tells us his origin story, how he started his collection, and how it grew from a hobby into a profession. He also brought a ton of items from his archive to show and tell. Jason’s enthusiasm for brands is second to none; he’s a one-of-a-kind guy and an encyclopedia of knowledge. We truly could have talked for another 3 hours, if not more! Do yourself a favor and check out his archive; it’ll make you very happy. Enjoy!

Links
FLICKR: https://www.flickr.com/photos/jasonliebigstuff/
INSTAGRAM: https://www.instagram.com/collectingcandy/
HIS WEBSITE: http://collectingcandy.com/wordpress/ 

This week on Front and Center… Alex and Kevin are back together in the studio! They talk about the Onion taking over Infowars, Adidas (Sabastian Sawe and Tigist Assefa) winning the London Marathon, Nike’s Boston Marathon blunder, Bronny’s rejected trademark, The Rams uniform updates, the Falcons uniform updates, the Ravens uniform updates, the Falcons uniform updates, Mr. 57, 67 chicken nuggets, Bud Light mini, Allbirds pivots to AI, Drake’s Album release date release, and more!

Today, we are fired up to have Jessica Dimcevski on the show! Jess is the Founder and Creative Director of Blurr Bureau, a Design and Venture Studio that builds brands connected through purpose and profit. They work with ambitious founders, marketers, and creators to help define their brands at key moments in their businesses. The Bureau believes that the brands that change the world are those built on a tension between ideas. 

Jess and her worldwide team work with brands of all shapes and sizes. You may have seen some of their most recent work. Flings, Yes Apples, and Nuda are among the new and exciting brands they’ve worked with. If you haven’t seen the work, look it up; it’s fire!

Jess chops it up with us for an enthusiastic yet casual chat. She talks about her background and where she developed her strategy-first, research-based approach, and schools us about Apples, Australia, and the best grocery stores in New York. Give it a listen, and enjoy!

We're talking about Practice! Today, we are thrilled to welcome Michelle Mattar to the program! She’s the founder of Practice, a creative brand-building house launching brands from zero to existence. Before launching Practice, she worked at Red Antler and Ritual, blending strategy, design, and creative direction. At Practice, she’s built a number of awesome, successful new-to-world brands like Allkinds, Glowbar, and Remedy. She’s also trying to save our burning planet with the launch of a platform called Waste Not, which is a simple way to search an open-source database of sustainable suppliers. 

We had a great time with Michelle in the studio; we talk about her journey and starting Practice, kicking down doors and gaining experience in different disciplines, juicebox.com, her dad's candy factory, Practice's practice brands, their thorough approach to work, and more! Michelle is the best, enjoy!

Alex and Kevin are back in the studio, together again! The two celebrate their favorite brand holiday: April Fools! Just Kidding! They talk about Wasted’s canned Pasta Water, the Shohei cup debacle, the Tennessee Titans Rebrand, the Sprite Refresh, George Clooney’s Crazy Mountain NA Beer, Apple’s new lil Finder guy, Starbies, The Fit Bagel, and more!

Today, we are excited to have Chris Nott and Frankie Guzi of Studio DRAMA on the program! They crossed the pond to record the pod! 

​Studio DRAMA designs type that sharpens identities, scales across systems, solves real business challenges, and makes every word unmistakably yours. They believe typography is one of the most powerful yet under-appreciated tools in branding. They are on a mission to change that through thoughtfully crafted custom typefaces that give brands a distinct look, making them recognizable beyond the logo. Studio DRAMA has worked with Heinz, D&AD, Mozilla, Body Armor, Vogue, New Balance, Glamour, and others. We had a ton of fun chopping it up with these lads! Enjoy!

Alex and Kevin are together again on opposite sides of the Country. Kevin, live from SF, gives an honest review of his first Waymo ride, shares about his recent travels, and his surprising adoption of the Oakley Meta Glasses gifted to him by Alex. The two go on to discuss Zuck’s Miami mansion, looksmaxxing, burger mogging, the new Snapple Rebrand, The Update Update, David’s new protein ice cream, World’s First Music-Streaming Urn, and more!

Today, we are stoked to welcome Chad Hogan to the program! Alex’s mentor, first boss, and only creative director ever, Chad, hired Alex as a Junior Designer at vitaminwater, where they both flourished.

Chad tells us about his journey. Inspired as a kid discovering skateboarding and hip-hop at their early stages, inspiring him to make zines. He was a part of the club scene in NYC as a teen and was on the forefront of the Rave culture when he moved to the city in the 90’s. Chad’s design career started at the New York office of the British Design Firm The ATTIK, which brought graphics from Rave Culture to big mainstream brands. He went on to design records for Bad Boy and later Rawkus before a stint at Rocawear. Chad became Creative Director at Vitamin Water, where he linked up with Alex. Today, Chad runs Chandler Farms, where he designs commercial and residential spaces. 

Chad is an absolute legend. He’s been at the forefront of culture his entire life, and we were so fired up to have him on the show! He may be the coolest dude ever. Enjoy!

Krista Schultz is a Multidisciplinary Leader, Holistic Innovator, and the Creative Director at Tractor Beverage Co. Tractor, a client of ours, is the first and only Certified Organic and non-GMO full-line beverage in the foodservice industry. They are now expanding into retail. Tractor is committed to sustainability, tracking the environmental benefits of its organic sourcing and partnering with restaurants like Chipotle to support farming initiatives. We had a great conversation with Krista; she shared her journey from owning a gym to becoming a Creative Director and told us about the cool initiatives Tractor is taking to support farmers.

Today, we welcome Jackie DeJesu Center to the show for our 5th annual Valentine’s Day Super Bowl Spectacular! She needs no introduction, but regardless, here it is: Jackie is the Founder and CEO of DEEJAYZOO, the Inventor of SHHHOWERCAP, a former award-winning advertising Art Director at some of the top Agencies in the world, and Alex’s beloved wife! as an expert in both advertising and love, she joins us today to break down some Super Bowl ads before we run through what brands are doing for Valentine’s Day. 

We got some Cali boys in the house! Nikolos Killian and Tanner Woodbury are Founders and Creative Directors at Forth+Back, the Los Angeles-based cross-disciplinary creative studio. Their work spans from creative direction and identity design, art direction and photography, to all levels of print and digital design. They’ve worked with Apple, The Athletic, Chipotle, Netflix, NFL, Nike, Sotheby's, and many others. They’ve launched some of our favorite personal projects, like the book Dreams of New York and the Football zine Spiral. Nik and Tanner are leading awesome, thoughtful, and beautiful work in a variety of different industries. We had a great conversation about their humble beginnings, doing personal projects to attract the clients they wanted to work for, they shared some of their new and upcoming work, and more! These dudes rock, enjoy the show!

Alex and Kevin are here with a BANGER. Coming off the long weekend, refreshed and reenergized, the fellas discuss everything going on, which is dominated by fitness and nutrition stories in a sort of new year, new me energy. They talk about the new food pyramid by the National Design Studio, The Sweetgreen Function Menu, Equinox’s question everything but yourself campaign, David’s Bronze campaign, the Prime Protein Shake, The Beyond Protein Drink, Graza's mayo launch, Honda’s updated logo, and more! 

Today, we are thrilled to welcome Leland Maschmeyer to the show! Leland is the Co-Founder and CEO of COLLINS, the globally renowned design firm. He was formerly the Chief Creative and Brand Officer at Chobani, where he led its brand relaunch, portfolio expansion, and marketing transformation. He was named a Young Global Leader by the World Economic Forum alongside many other impressive people. Leland is also a podcaster, co-hosting Hitmakers with Ana Andjelic.

We had an enlightening conversation with Leland. We talk about the future of creativity and commerce, the Collins origin story, designing Spotify's brand, leaving for Chobani and the great work he led there, coming back to take Collins into the future, and more! Enjoy!

Hello and Happy New Year! 2026 is going to be our year! Let’s go! Excuse me while I break the 4th wall… We recorded this at the end of the day on the first Monday back from 2 weeks off. This was quite possibly the worst day of the year, and still, we deliver! This is going to be such a fire year. 

Alex and Kevin discuss their breaks, their resolutions, the Jake Paul fight, Marty Supreme, the Critics' Choice Awards, David Bronze, RIP to the NYC Metro Card, the McRib Class-Action Lawsuit, the 10-hour log fireplace YouTube video, and more!

It’s the best time of the year to celebrate the worst of the year! The Annual Backies are here once again! This year was quite the doozie! We had stiff competition for many of the awards, and many brands and stories didn't make the cut. SAD! This year we dole out: Brand of the Year, Recession Indicator of the Year, Stunt of the Year, Zuck of the Year, QSR TikTok Trend, Rebrand of the Yea, Infidelity of the Year, Fake Ah of the Year, Back it Backie, Lowest Hanging Fruit, Clanker of the Year, Flop of the Year, Refreshing Defresh, Sooo Back of the Year, Ass Backie, and Color of the Year. Don't miss these awards, plus some positive shoutouts as we close the year on a negative note! Thanks for another great year! Shout out to all you listeners, especially those reading this right now!

IT’S HERE! THE 2025 FRONTIES! TODAY WE CELEBRATE THE BEST OF THE YEAR, AND BOY WAS IT A GOOD ONE! Today we award Story of the Year, Brand of the Year, Person of the Year, Rebrand of the Year, Brand Moment of the Year, Cream of the Crop Collab, New Brand of the Year, Soooo Back Award, Good Job Thumbs Up You Tried, Clanker of the Year, Qsr Tik Tok Trend, Man of the Year, The Protein Champ, Zuck of the Year, Innovation That Excites Award, and The Refreshing Refresh! What a year!

This week, we are thrilled to welcome Brennan McGrath and Kapono Chung to the show! They are Partners at Combo, a strategic creative agency that uses strategy and design to unlock what's next. Their work spans from deep research and thorough strategy to design and beyond. They've worked with brands like Away, Target, Nike, Aldo, GAP, Instagram, Bed Bath & Beyond, Street Easy, and more! We talk about all things Combo: how they came to be, and how they chose the name when their two companies merged, their aspirations, and the state of design present and future. We had a great time talking with them, they're two very thoughtful dudes! Enjoy!

GOBBLE GOBBLE BITCHES! IT'S A TRADITION LIKE NO OTHER - THE FRONT AND CENTER THANKSGIVING EXTRAVAGANZA. WE ARE THANKFUL TO YOU, THE LISTENER, ESPECIALLY IF YOU ARE READING THIS!  SO THANKFUL, THAT I WILL NOT BE USING ANY LOWER CASE LETTERS FOR THIS FIRST PART! We're coming at you this Wednesday with gratitude in our hearts and food on the brain! Alex and Kevin discuss their Thanksgiving plans and talk about the tastiest dishes, hottest brand stories, and releases. They talk about the OreoId Thanksgiving Dinner Cookie, Kraft Apple Pie Mac & Cheese featuring Jason Biggs, Butterball's Turkey Day Uniform, Instacart's Data-Driven Pie Power Rankings, KFC's Cluck Turkey campaign, Heinz Leftover Gravy, Brown Friday, and more!

THE MCRIB IS BACK AND SO ARE ALEX AND KEVIN! The two McRib truthers discuss Bubbagate, The Eddie Murphy Doc, Ridiculousness being canceled, Streaming platforms’ greed, Purple Mattresses, REI Soho getting replaced by an Open Ai Office, Beastland opens in Saudi Arabia, the Marty Supreme Zoom call promo, the Starbuck Bearista, Doritos Simply NKD, the Baja Blast Pie, Graza launches a wine, still G.I.N adds a new partner, and more!

Alex ran the New York City Marathon! Everyone, go tell him congratulations! Alex breaks down his experience of his beastly feat, and we break down the current state of branding! Alex and Kevin discuss Erewhon’s new smoothie, Billy McFarland's new venture PHNX, Kim Kardashian's use of Chat GPT, Liquid Death x Feastables, the Mr. Pibb rebrand, the Domino's rebrand, Apple TV dropping the plus, NEO, the Graeters' rebrand, and more!

We have a legend on the program!! She needs no introduction, but here is one anyways… 

Natasha Jen is an award-winning designer, educator, and partner at Pentagram. Born in Taipei, Taiwan, she joined Pentagram’s New York office in 2012. A six-time National Design Award nominee, Natasha’s work is recognized for its innovative use of graphic, verbal, digital,  and spatial interventions that challenge conventional notions of media and cultural contexts. Her work is immediately recognizable, encompassing brand identity systems, packaging, exhibition design, digital interfaces, signage and wayfinding systems, print, and architecture.

Working at the intersection of technology and culture, Natasha has developed branding for some of the most well-known brands in the consumer and tech spaces. Her clients include a wide range of collaborators—from global technology brands to cultural institutions and start-ups—including Google, Pfizer, Waze, Reddit, Lightmatter, Galaxy Digital, The Asian American Foundation, Harvard Graduate School of Design, the Metropolitan Museum, Fernando Romero Enterprise, Bjarke Ingels Group, and OMA New York.

Natasha, unbothered by the outside noise, offers insight into the inner workings of Pentagram. How they decide who gets what project, how they split the profit amongst 24 partners, how they borrow talent from other partners’ teams, what they think about the memes about them... and more! It was a delightful and insightful conversation, and we are happy to share it with you!

Alex Adam (3 first names*) is the Founder & Creative Director at Boredom Kills Creative. The studio (not agency) is based in the UK and operates worldwide with the mission to build community and connection through world-class brand identities and storytelling that get products on shelves and butts in seats. 

You may have seen their work for brands like Churn, New Brew, or Prince St. Pizza. Or you may have seen him talking to you on Reels or TikTok. This dude is a content king, spreading the good word of branding. You can see him on the feed showcasing candid case studies, providing a monthly update on the studio's happenings, or speaking on any other design-related topic. 

We had a great conversation with Alex! We discussed his work and career, learning all about his Pop Punk background and more! We are so stoked to share this interview with you!

Everyone wish Alex a Happy Birthday! On this episode of Front and Center, Kevin compiled a 26-page document featuring stories from the world of design, branding, and other cultural touchpoints (things he came across online on Monday). The two fellas spend the time chatting about Lebron’s Decision 2, The Bird of the Year, a little bit of sports, Guy Fieri getting scammed, Gigantic’s rebrand, Starburst’s rebrand, Pizza Hut’s new logo, Taco Bell x Salt & Straw, Arizona Rizzler berry Iced Tear, Chat GPT’s new ads, Claude’s thinking cap, Friend, Toilet surveillance, and more!

Robyn Kanner is a creative director with a passion for telling urgent human stories. She was the creative director for the Biden-Harris 2020 campaign (shout-out to the infamous fly swatter). After the victory, she went on to collaborate with clients such as Spotify, Showtime, Governor Josh Shapiro, the ACLU,  and led the Democratic National Committee’s first major brand refresh. She has also recently redesigned the Pennsylvania license plate. Robyn is incredibly talented, as she reminds us of Sean McVay, the way she tactically approaches design sets people up for success. One of the great minds in the game, she is an educator, a movie buff, a writer, a sports fan, an Ed Sheeran enthusiast, and an athlete. We had a lot of fun chatting with Robyn; enjoy!

Alex and Kevin indulge in a taste test of both the Oreo Reese’s and the Reese’s Oreo! They talk so much about how they’re going to try stuff, and they actually did this time! They also catchup on the latest stories like: Stiller’s Soda, Montauk 7Eleven Merch, Kith Ivy / Erewhon, Limewire acquiring Fyre Fest, Nelly’s Apple Bottom Jeans collaborating with Bubly, and more!

Verònica Fuerte is the Founder and Creative Directress of Hey, the world-renowned studio based in Barcelona. The studio has been at it since 2007, now 18 years, producing some of the most vibrant, lively, and thoughtful work in the entire industry. They specialize in developing creative strategies and visual languages for clients worldwide. Verònica and Hey are doing a lot of cool stuff! They have Hey Studio, Hey Shop (which creates a wide range of products), the Women at Work Podcast, and several collaborations that lean into the product design space. She is on several prestigious boards and participates in numerous speaking engagements around the world. Verònica is impressive! We had a great time talking to her, and we’re excited to share it with you! Enjoy! 

Today, we welcome David Heasty to the show! David is the co-founder of Triboro, which he founded in 2008 alongside his wife, Stefanie Weigler. They create design solutions for clients in publishing, art, fashion, music, lifestyle, and for cultural institutions. They've made excellent work with partners like Nike, MoMA, Paul McCartney, Prince, Marc Jacobs, and Justin Timberlake's William Rast, to name a few. David sits with us and shares some of the ethos he's developed over 17 years of running the studio, along with plenty of stories about the work and the journey along the way. 

Alex and Kevin are here to bring you their bottom-of-the-barrel takes on the hottest design story we’ve seen since Jaguar: Cracker Barrel. In classic form, Alex is pro-rebrand, and Kevin is against the modernization;  the two go back and forth in a spirited debate. They also discuss Caitlyn Clark’s new logo, Notre Dame Football’s new Irishman, America’s first-ever Creative Director, and more!

Alex and Kevin welcome Liliana Soorin Kim from the studio to the podcast! Liliana is currently an intern at CENTER and is in her podcast era! We briefly recap our offsite, talk a little baseball, and discuss Alex's training regimen before diving headfirst into this week's topics (mainly food and beverage related) on empty stomachs (brave). We talk about Man Cereal, Nicotina beverage, Chipotle x Carvel, Oscar Mayer EveryBun Pack, Heinz Ketchup Smoothie, Graza offering glass, IHOP Dubai Chocolate Pancake, the McDonaldland meal, and more! 

Alex and Kevin bring the heat as they run through the most exciting stories happening in the world of design and branding. The two dudes talk about Oreo x Reese’s, High Noon x Celsius, the La-Z-Boy rebrand, Not so great Jeans, a new glass bottle designed for the beach, and more!

Nihilo is an award-winning creative agency founded by creative directors Emunah Winer and Margarett (Margy) Kerr-Jarrett, based in Columbus, OH. They create brands that get picked up off the shelf, explored, and talked about. Their clients range from tequila, cannabis, and dog food brands to global fintechs, logistics operators, and healthcare providers. Nihilo is an ever-evolving creative powerhouse that makes and launches its own brands into the world. Their most recent, a rum brand ESTHER @drinkesther, is a head-turner and launches this fall! Enjoy!

Alex and Kevin are coming at you for the 3rd consecutive solo episode! The most consecutive in quite some time, or at least that's how it feels! Kevin discovers some new sounds on the sound board they've been using for years. Then the two fellas go on to discuss the Coldplay Affair, David sells cod, FYRE Festival IP sells on EBAY, the Lyft rebrand, Von Dutch hard soda, J.Crew Pasta, Range Rover's new secondary logo, and more!

Alex and Kevin are back from the long weekend, chomping at the bit to discuss their activities.. Kevin recaps his epic Fourth of July at Nathan’s Famous Hot Dog Eating Contest, and Alex talks about his relaxing weekend. They go on to talk about the Bear season 4, people complaining about Liquid Glass again, the Stella Artois Wimbledon can, the Tripadvisor rebrand by Koto, Rob McElhenney rebrands to Rob Mac, 50 Cent turns 50, the Indonesian Boat Racing Kid, and more!

Alex and Kevin bring you a solo episode, live from global headquarters in Greenpoint Brooklyn! They discuss the Hot Dog Eating Contest, Buffalo Wild Wings’ Mountain Dew Radler, Micheal Beirut taking a step back at Pentagram, Benson Boone’s Moonbeam Ice Cream Cookie, Linkin Park x Haribo, Heinz Mustard, Drake’s abs, Travis Scott’s Erewhon Smoothie, Subway’s Happy Gilmore mea;, and more! 

Our guest today is a multidisciplinary Creative Director by way of Portland by way of Miami by way of Ecuador, currently working at Nike as Senior Global Design Director.  He is driven by his love for design, a passion for teamwork, and a dedication to fostering vibrant communities. Diego is a maker; he’s always working on projects for the love of the game. Most notably, he had a passion project go viral in 2016 that spurred his career in sports creative. He designed a comprehensive concept for Inter Miami FC, even naming the club well before the official unveiling of its identity. Diego’s enthusiasm is infectious. We are excited to share this episode with you! 

Alex and Kevin are, once again, back for a solo episode. They catch up on all the stuff they missed since their last solo episode, which has been a while, and all of the new breaking stories happening now. They discuss the shows they are watching (Earnhardt, Tires, Call Her Alex, Paul American, and others), Joey Chestnut back at Nathan’s hot dog eating contest, Justin Bieber popping off at the paparazzi, Sydney Sweeney bath water soap, NBA Finals on court logo debacle, The Orlando Magic rebrand, the death of CosMc’s, Apple’s Liquid Glass. Diet Cherry Coke, The vitaminwater rebrand, Capri Sun da long way, Miller Lite gold, David and EPG, David Beckham’s Bee Up’s, and more!