Explore every episode of the podcast Freedom Focus Photography
| Title | Pub. Date | Duration | |
|---|---|---|---|
| The $250 Session That Made $1,250 in One Hour | 21 Oct 2026 | 00:28:58 | |
355 - What if a $250 session could earn a similar profit to a full session in only one morning? Michaela of BMac Pet Photography is back to share how she turned an idea I discussed on a past episode into a group session for five dogs. We dig into her pricing, setup, and why lower-priced offers can absolutely live in a boutique business. What to Listen For
Your pricing is right when you’re selling what you want to sell and making what you want to make. This episode shows how multiple offer levels can fit in one business. Listen now and start dreaming up your own petite session.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Should You Be Photographing More Cats? | 14 Oct 2026 | 00:32:04 | |
354 - Cats might be the most overlooked clients in pet photography, and Dave Mayes is making a strong case for changing that. He shares how he photographs cats in their own homes, what his cat clients actually buy, and how his book Tough Kitties raised money for a local rescue. What to Listen For
Cat sessions take patience, planning, and a great relationship with the owner, but the payoff is images your clients could never get on their own. Give this episode a listen and see if cats deserve a bigger spot on your calendar.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Burnout or Exhaustion? | 02 Sep 2026 | 00:35:18 | |
353 - If you have been calling yourself lazy lately, this episode is for you. Heather and I get honest about the summer that wrecked us both, what burnout actually is, and the simple shift that gave us our momentum back right as busy season arrives. What to Listen For
If you have been powering through and wondering why nothing feels aligned anymore, this conversation will give you language for it. Tune in, then go take a walk. Seriously.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Your Biggest Revenue Months Start Now | 25 Aug 2026 | 00:30:03 | |
352 - The next four months are the most profitable stretch of the entire photography year. September, October, and November are when the money shows up, and the photographers who prepare now are the ones who cash in. This week Heather Lahtinen and I talk about how to go into this season playing a much bigger game. What to Listen For
Set the big goal. Decide right now that hitting it is optional and going after it is not. Listen in, then join us for the revenue sprint and see what you are actually capable of.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Creative Freedom Rebellion: The Whole Story | 20 Aug 2026 | 00:55:20 | |
351 - I spent the last year and a half cutting things out of my business. Fewer programs, fewer moving parts, less of everything. So when Nic called me with an idea, I said no before she finished the sentence, and then I said no a few more times while she kept talking. Fifteen minutes later I was all in, and this episode is the story of what changed my mind and what Nic and I have been building since. What to Listen For
If you've been carrying the feeling that you want to do something and you don't know what, or that your business and the rest of your life are pulling against each other every week, this conversation is for you. We recorded a longer call about all of it, with more detail on what the year actually looks like and who it's for. You can watch it, or listen to it in sections on a dog walk, at the link below. Applications are open, but spots are going faster than we imagined.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| It's Not About You | 04 Aug 2026 | 00:24:37 | |
350 - Someone in your circle just posted a huge sale, and instead of feeling inspired, you feel like garbage. In this episode, Heather Lahtinen and I break down why photographers take other people's wins personally, and the simple mental shift that turns comparison into curiosity. What To Listen For (10 bullets)
Comparison shuts the door. Curiosity opens it. If you have been quietly making other people's success mean something about your worth, this episode is your permission slip to stop. Hit play and pick a different thought. Join Elevate here: https://flourishacademy.mykajabi.com/elevate CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| AI Slop Is Your Competitive Advantage | 28 Jul 2026 | 00:45:08 | |
349 - AI is changing commercial photography, but not in the way most photographers fear. In this episode, J. Nichole Smith and I dig into what is actually shifting in the industry, where the pendulum is already swinging back, and why real images are becoming more valuable, not less. What to Listen For
The industry is shifting, but photographers are not going anywhere. Real images, real connection, and real skill are becoming harder to fake and easier to charge for. Give this one a listen and see where your work fits in what is coming. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Stop Waiting For Motivation | 21 Jul 2026 | 00:10:43 | |
348 - Feeling unmotivated in your photography business does not mean you are lazy or undisciplined. It usually means you have stopped believing something will work. Heather Lahtinen breaks down why belief drives action, how curiosity restarts momentum, and the question to ask yourself when you cannot make yourself move. What to Listen For
If you have been waiting to feel motivated before you make your next move, this episode gives you a way to create that feeling on purpose. Have a listen, then go do the thing you have been putting off. Join Elevate: https://flourishacademy.mykajabi.com/elevate CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Stop Deciding For Them | 14 Jul 2026 | 00:29:21 | |
347 - There's one thought quietly killing your bookings, and it sounds harmless. "I don't want to bother them." This week Heather Lahtinen and I unpack why that single thought stops photographers from making offers, and what to think instead. What to Listen For
If sharing your pricing makes your chest tight, that's a thought, not a fact. Give this episode a listen and get curious about what's actually going on under the surface. Resources Mentioned
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| There's No Right Way to Run Your Business | 07 Jul 2026 | 00:24:09 | |
346 - If you've ever judged your business against what some other educator said you "should" be doing, this episode is your permission slip to stop. I share how I built Freedom Focus Formula around real photographers at every stage, and a simple three-question exercise to figure out your next right step. Let's get you out of the overwhelm loop. What to Listen For:
If you've been frozen by all the conflicting advice out there, this episode will help you cut through it and move forward with confidence. Tune in, do the exercise, and choose one thing to work on this week. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Six-Figure Tax Bill | 30 Jun 2026 | 00:36:36 | |
A routine sales tax audit turned into a six-figure nightmare that consumed ten months of Heather's life. In this episode, we walk through exactly what happened, what it cost, and the systems every photographer needs before the government comes knocking. What to Listen For:
Whether you're worried about an audit or just want your business buttoned up, this conversation is full of takeaways you can use today. Give it a listen and start building the records and savings habits that protect you. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| 10 Marketing Experiments | 23 Jun 2026 | 00:14:55 | |
344 - If you've ever said "I've tried everything and nothing works," this episode is for you. Heather Lahtinen shares 10 simple marketing experiments and explains why the ones that don't work might matter most. What to Listen For
Marketing doesn't have to feel like a grind. Heather's 10 experiments give you real things to try this week with zero pressure to be perfect. Give the episode a listen and pick the one that feels most doable right now. Check out Heather's Visibility Workshop with a 90-day done-for-you marketing calendar: flourish.academy CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Steal This Profitable Session Idea | 16 Jun 2026 | 00:32:55 | |
343 - I stumbled across a Facebook ad for a $200 branding session and almost scrolled past it. Instead, I booked it, showed up, and walked away completely rethinking how photographers can structure sessions for maximum profit. In this episode, Heather and I break down the model, the math, and why this idea has legs for pet, family, and portrait photographers. What to Listen For
There are way more paths to your revenue goals than you think. If this episode sparked even one idea, run with it. Test it, tweak it, and see what version works for your business. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Building Your Next Revenue Stream | 09 Jun 2026 | 00:30:15 | |
342 - Most of us got into photography because we love it. But when your camera is the only thing paying the bills, that love can start to feel heavy. In this episode, I'm walking you through why an additional revenue stream might be the best thing you do for your photography business and how to figure out what yours could be. What to Listen For
Whether it's photography education, sourdough, travel hacking, or something nobody's thought of yet, you already have knowledge worth sharing. Tune in and start paying attention to what yours might be.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Making Business Fun Again | 02 Jun 2026 | 00:33:11 | |
341 - Remember when you started your photography business because it was supposed to be fun? Somewhere between the marketing, the follow-ups, and the revenue stress, that fun went missing. This week Heather Lahtinen and I get into eight ways to hack your brain back to creativity and joy, even when things feel hard. What to Listen For
The photographers who last aren't the ones who never struggle. They're the ones who know how to bring themselves back to joy and possibility. Tune in and find out which of the eight shifts feels most like you, then go try it. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Confidence Paradox No One Warns You About | 26 May 2026 | 00:14:20 | |
340 - You're booking great sessions, clients are loving their images, orders are strong — and somehow you're more anxious than ever. Heather Lahtinen breaks down the confidence paradox and why it's not a skill problem at all. What to Listen For
Heather gives you a completely new way to think about confidence — one that doesn't depend on client reactions to stay intact. This one's worth a listen. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Get Paid to Save Shelter Animals with Adam Goldberg | 19 May 2026 | 00:35:11 | |
339 - What if you could get paid to help homeless animals find their forever homes? Adam Goldberg is back with a major update on Second Shot Adoption Photos — and this time, he's bringing a free course and an open invitation to join the program as a photographer in your market. What to Listen For:
Second Shot is growing, and there are real spots open for photographers who are ready to do meaningful work and get paid for it. Head to secondshotpet.com, grab the free course with code HODA before August 31st, and apply to be a Second Shot photographer in your city. Important Resources
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| AI, Ethics, and Your Photography Business | 12 May 2026 | 00:41:35 | |
338 - AI is everywhere — in your email, your editing software, your search results. Nicole Begley and Heather Lahtinen sit down to have the honest conversation the photography industry has been avoiding. What does AI actually mean for your business, your ethics, and your future?
Nicole and Heather aren't here to tell you what to do with AI — they're here to make sure you're making an informed choice. Listen in, then decide what your own AI policy looks like. And if you're ready to learn how to use AI to help you work more efficiently, join Nicole during our 4-week sprint from May 20 - June 10 inside Freedom Focus Formula. Join us here: — use code MASTERAI to save $50/month or $500 off the pay in full. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| 337 - ADHD vs. Productivity Gurus | 05 May 2026 | 00:39:21 | |
I got my ADHD diagnosis less than a year ago, and honestly? It explained everything. The 19 days I missed senior year. The graveyard of abandoned planners. The Wednesday night I built a full credit card tracking spreadsheet at 11pm for absolutely no reason. In this episode, Heather and I dig into why standard productivity advice doesn't work for spicy brains — and the hacks that actually do. WHAT TO LISTEN FOR
Whether you have a diagnosed neuro spicy brain or you just suspect the traditional advice was never written for you, this conversation with Heather will help you stop fighting your own operating system and start working with it. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Thoughts Behind the $6,300 Model Calls | 28 Apr 2026 | 00:12:44 | |
336 - Last week, we shared Shelbi Lee's step-by-step model call strategy that generated $6,300 in one month. This week we're going deeper — into the thoughts she was thinking that made the whole thing work. Because the right system without the right mindset will get you nowhere. What to Listen For
The strategy was last week. The belief is this week. You need both. Tune in and start paying attention to the thoughts running underneath your own process. Join us inside of Elevate: https://flourishacademy.mykajabi.com/elevate Explore Shelbi’s Website: https://shelbinicoleimagery.com/ CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| $6,300 From Three Model Calls | 21 Apr 2026 | 00:17:47 | |
335 - This episode is going to turn everything you thought you knew about model calls on its head. If your model calls are attracting people who only want the free stuff, this episode is for you. Heather is chatting with Shelbi, one of our Elevate students, and breaking down the exact application and vetting process she used to land three sales totaling $6,300 in one month, from FREE sessions. What to Listen For
Shelbi's results didn't come from luck — they came from a decision to do things differently and a system that backed it up. Give this one a listen and then ask yourself which part of her process you can implement first. Join us inside of Elevate: https://flourishacademy.mykajabi.com/elevate Explore Shelbi’s Website: https://shelbinicoleimagery.com/ CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Luxury Reset Nobody Talks About with Haley Flanagan | 14 Apr 2026 | 01:05:39 | |
334 - Running a luxury pet photography business should feel good — not exhausting. In this episode, Nicole sits down with Haley Flanagan of Sweet Camelia Photography to talk about what happens when a high-touch, premium business model starts costing more than it's giving back, and how a few strategic pivots can make the whole thing feel sustainable again. What to Listen For
Haley came into this conversation unsure if her business was even worth saving. She left with a plan, a pricing structure, and something she hadn't felt in a while — excitement. If any part of her story sounds familiar, this one's worth a listen. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Thing I Ignored for Two Years | 07 Apr 2026 | 00:38:41 | |
333 - For six years straight, this podcast released a new episode every single week without fail. Until it didn't. And honestly? That missed week tells you everything about what's been happening behind the scenes. Here's a question I want you to sit with: if your photography business doubled tomorrow, would it break? Mine would have. So I fixed it. Here's the full story of what I rebuilt, why I waited so long, and what it made possible. What to Listen For
If you've been ignoring something in your business because the project feels too big, this episode is your sign to stop waiting. The rebuild is always worth it. Go check out the new home base at NicoleBegleyEDU.com. Check out our new digital home! Learn how we can work together here: https://www.nicolebegleyedu.com/work-with-me CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Overwhelmed? Start Here | 24 Mar 2026 | 00:40:23 | |
332 - If you’ve ever sat down to work and thought, “I have no idea where to start,” this one is for you. Nicole and Heather unpack how to prioritize tasks in your photography business without getting lost in overwhelm, busywork, or decision fatigue. What to Listen For
This conversation is a powerful reminder that overwhelm does not mean you are failing. It usually means you need clarity. Press play, borrow this simple decision-making framework, and get back to moving forward. Connect with Nicole Connect with Heather CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When Fear Comes Knocking | 17 Mar 2026 | 00:43:12 | |
331 - What do you do when your brain starts spiraling and fear comes knocking? In this conversation, Heather and I break down how we each handle anxious thoughts, why worst-case scenarios are not always the enemy, and how to build trust in yourself when life feels uncertain. What to Listen For
If your brain has been spinning lately, this conversation will help you take a breath and find your footing again. Tune in to hear how we process fear, move through uncertainty, and stay focused on what’s actually useful. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| You Must Stop Doing This | 10 Mar 2026 | 00:12:38 | |
330 - If you feel like your photography business is only successful when the money is rolling in, this episode is for you. Heather explains why tying your emotions to revenue is dangerous and how to start recognizing the wins that actually move your business forward. What to Listen For
If you’ve been judging your business only by clients and revenue, it’s time for a reset. Heather shares a healthier way to track progress so you can stay motivated while building long-term success. Tune in and start recognizing the wins that actually move the ball forward. Important Links
Connect with Heather CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When Networking Fails with Michelle Crandall | 03 Mar 2026 | 00:29:16 | |
329 - Are networking groups actually worth it for photographers? In this episode, we break down a full year inside a weekly networking group — the time, the money, and the real results. If you’ve ever wondered whether those early morning meetings are growing your business or just filling your calendar, this one’s for you. What to Listen For
This episode is a reminder that activity and progress are not the same thing. If you want to build a profitable photography business, you have to look at the numbers. Listen in and decide where your energy is best spent. Join us in Elevate! Connect with Michelle Connect with Heather CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The X-Rated Zoom Call | 24 Feb 2026 | 00:45:01 | |
328 - What happens when your Zoom call gets hacked… live…? In this episode, Heather shares the shocking moment her public call went X-rated, and the powerful leadership lessons that followed. If you’ve ever feared visibility in your business, this conversation might change the way you see it. What to Listen For
This wasn’t just a hacked Zoom call. It was a leadership turning point. If you’re growing your photography business and fear what could go wrong, this episode will remind you that resilience is built in real time. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Hidden Burnout Triggers | 17 Feb 2026 | 00:31:36 | |
327 - You can work incredibly hard and feel energized. Or work half as much and feel completely exhausted. In this episode, we unpack the hidden burnout triggers that quietly sabotage your photography business. What to Listen For
If you’ve been feeling drained or disconnected, this episode will help you pinpoint why. Listen now and start shifting from exhaustion back to momentum. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Lessons from the Eras Tour | 10 Feb 2026 | 00:29:22 | |
326 - Taylor Swift’s Eras Tour wasn’t just a concert. It was a masterclass in commitment, mindset, and leadership. In this episode, Nicole and Heather break down the business and life lessons hiding in plain sight. What to Listen For
Whether you love Taylor Swift or not, these lessons hit close to home. Success is built through consistency, boundaries, and showing up anyway. Tune in and see how these ideas apply to your business right now. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| What You Think You Want | 03 Feb 2026 | 00:36:07 | |
325 - What if the thing you think will finally make you feel secure, confident, or successful… doesn’t? In this episode, we unpack why “getting there” rarely feels the way you expect — and what actually creates the feelings you’re chasing. What to Listen For
Success doesn’t feel better because of the number attached to it. It feels better when your identity catches up. Tune in to rethink what you think you want and why that matters right now. Learn More About Elevate: https://flourishacademy.mykajabi.com/elevate CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When Success is Messy with Michelle Crandall | 27 Jan 2026 | 00:55:05 | |
324 - We love the idea of growth, but rarely talk about the mess that comes with it. In this episode, Michelle shares how a book project grew her business, stretched her capacity, and challenged everything she thought success should feel like. What to Listen For
Michelle’s story proves that meaningful success often feels messy in the middle. Tune in if you’re building momentum and wondering why it doesn’t feel as good as you expected. Just a few more days to join Elevate at current pricing and lock that in for as long as you remain in the program! https://flourishacademy.mykajabi.com/elevate Connect with Michelle Connect with Heather CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Karley's Brave Decision | 20 Jan 2026 | 00:38:54 | |
323 - You don’t need a big win to start being visible. You need a decision. In this episode, Karley shares the brave choice that shifted how she sees herself, her business, and what’s possible next. What to Listen For:
A real conversation about visibility, fear, and choosing to be seen before you feel ready. Karley shares her brave first step. https://flourishacademy.mykajabi.com/elevate CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| A Big Change for Elevate | 13 Jan 2026 | 00:31:58 | |
322 - A big change is coming to Elevate. In this episode, Heather and I walk through the experiment, the data, and the clarity that led to a major business decision — and why it actually serves photographers better. What to Listen For
Big decisions don’t have to feel heavy or dramatic. Sometimes they feel clean, calm, and obvious. Tune in to hear why this one did. CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Stop Setting Goals Like This in 2026 | 06 Jan 2026 | 00:49:57 | |
321 - Let’s kick off 2026 the way we actually want to run our businesses: with intention, self-trust, and a plan that doesn’t require burnout as a personality trait. What to Listen For:
If you want 2026 to feel different, it starts with how you think about who you’re becoming, what you’re building, and what you’re willing to anticipate instead of fear. Hit play, grab the four questions, and let’s start this year with a mindset that actually supports your growth. And if you want support and structure along the way, come join us inside Elevate.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| REPLAY: 300 - Why Our Photography Inquiry Process is Broken | 30 Dec 2025 | 00:40:04 | |
[REPLAY] This episode originally aired July 2025. 300- Your photography inquiry process that’s been being taught for years is broken. In this episode, Nicole and Heather unpack a bold new approach to make your services easier to book and your client experience smoother from the very first click. What to Listen For:
Your inquiry process shouldn’t feel like a locked vault to your clients. This episode will help you rethink how you present your services to make booking simple, fast, and confidence-boosting for both you and your clients. Listen now, subscribe to the podcast, and start transforming how your photography business books clients today. More Resources: Master the craft of pet photography at the Hair of the Dog Academy - www.hairofthedogacademy.com Stop competing on price, sell without feeling pushy, and reach consistently $2,000+ sales in the Freedom Focus Formula - www.freedomfocusformula.com Crack the code to booking more clients inside Elevate - www.freedomfocusformula.com/elevate Discover the world of commercial pet photography in the Commercial Pet Photography Academy - www.hairofthedogacademy.com/commercial CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| REPLAY: 279 - The Hidden Reason You're Stuck | 23 Dec 2025 | 00:41:34 | |
[REPLAY] This episode originally aired February 2025. 279 - Have you ever caught yourself procrastinating, undercharging, or shying away from marketing your business? It’s not laziness—it’s Success Intolerance. In this episode, we uncover why success can feel unsafe and how to rewire your brain to embrace the next level of your business. What to Listen For:
Success isn’t just about strategy—it’s about how you see yourself. If you’re struggling with self-doubt, undercharging, or avoiding growth, it’s time to break through those hidden barriers. Inside Elevate, we help photographers normalize success, build confidence, and create profitable businesses without feeling overwhelmed.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| REPLAY: 274 - How Your Voice Impacts Sales with Tracy Goodwin | 16 Dec 2025 | 00:47:31 | |
[REPLAY] This episode originally aired January 2025. 274 - You’ve heard it before: “People do business with those they know, like, and trust.” But Tracy Goodwin is here to flip that script. What to Listen For
Your voice is your most powerful sales tool—and Tracy Goodwin just gave us the blueprint to use it with confidence and purpose. By removing the “masks” that block connection and learning to stand on the solid ground of your expertise, you’ll not only attract more clients but also create an experience they’ll never forget. Ready to dive deeper? Be sure to grab Tracy’s free audio resource, Command Any Space, at www.captivatetheroom.com/command. And don’t forget to subscribe to the Freedom Focus Photography podcast for more insights to grow your photography business with intention and freedom! Connect with Tracy
Nicole's Resources CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When an Event Fails | 09 Dec 2025 | 00:15:26 | |
320 - Ever walked away from an event or promotion feeling like you “should” have done better? In this episode, Susie had a goal, didn’t hit it, and instead of spiraling… she transformed it into . If you’ve ever questioned whether you’re “cut out” for this business, this episode is for you. What to Listen For
If you’ve ever walked away from a launch, event, or promotion feeling disappointed, this episode is going to console and motivate you all at the same time. Susie’s story proves that success isn’t measured only in sales, it’s measured in who you’re becoming in the process. Give yourself the gift of 20 minutes that might just reshape your photography business forever. Hit play, and if it resonates, share this episode with a fellow photographer who needs it. IMPORTANT LINKS
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Photography Competition Isn’t Personal | 02 Dec 2025 | 00:15:38 | |
319 - Scrolling Instagram and feeling like every photographer in your area is booked solid… except you? This episode breaks down what’s really happening when photography competition triggers that spiral — and how to shift your mindset so you can get back to serving, creating, and growing.
Feeling triggered by photography competition doesn’t mean anything is wrong with you — it means you’re human. This episode will show you how to redirect that energy back into your business so you can create momentum instead of comparison. If you’re ready for coaching, clarity, and a community that helps you rise above the noise, come join us inside Elevate. Hit play now and let’s shift your mindset together. IMPORTANT LINKS
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| 11 Website Mistakes for 2025 | 25 Nov 2025 | 00:35:01 | |
318 - Your images are gorgeous… but your website? That might be another story. In this episode, I’m walking you through a practical photography website audit so you can spot the gaps that are turning dream clients away—often before they ever inquire. We’ll talk design, messaging, mobile, SEO, and what to fix first to book more high-value sessions. What to listen for:
Your website is either working for you 24/7… or quietly working against you. The good news? Once you know the most common photography website mistakes, they’re totally fixable, often faster than you think. Tune in to this episode to audit your own site, grab the free 11-mistake checklist, and decide whether it’s time for a refresh, a template upgrade, or a fully custom build. Hit play now, then start turning more website visitors into happy, high-value clients. RESOURCES FROM THIS EPISODE:
ADDITIONAL LINKS:
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Sales Energy Makeover | 18 Nov 2025 | 00:29:59 | |
317 - Ever worry you sound “salesy” when talking about your pricing? In this episode, we dive deep into sales energy—what it is, why it matters, and how it can completely change your client experience. Inspired by Heather’s real-life adventure at a used car lot, you’ll learn why the words you say matter far less than the energy behind them. What to Listen For ✔Why a “used car salesman vibe” has nothing to do with selling Sales doesn’t have to feel icky, awkward, or pushy. When you lead with genuine service energy, clients feel supported—not pressured—and your sessions become easier and more profitable. Listen to the full episode to learn how to shift your sales energy and create client experiences that feel amazing for everyone. Ready to elevate your sales? Hit play and let’s dive in. IMPORTANT LINKS
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| The Road to Confidence | 11 Nov 2025 | 00:48:44 | |
316 - What if the secret to unstoppable confidence wasn’t about never failing but being willing to feel embarrassed along the way? In this week’s conversation, Heather and Susie unpack what it really takes to believe in yourself, even when the road gets rocky. Literally. What to Listen For
Confidence isn’t a one-and-done achievement. It’s a practice. And sometimes, the biggest leaps forward come from the moments that feel the most uncomfortable. If you’ve been waiting to “feel ready” before raising your prices, booking higher-end clients, or finally going full-time—this episode is your permission slip to do it anyway. Listen now, take messy action, and see what happens when you stop letting fear drive. Coach week starts TODAY! Join us here: https://www.freedomfocusformula.com/coachweek More Resources
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When “Doing It Right” Still Fails | 04 Nov 2025 | 00:33:29 | |
315 - You did it all right, the call flowed, you connected, you nailed the pricing talk, and then… nothing. In this episode, Heather and I unpack what to do when a client ghosts you even after your best effort, how to stay curious instead of crushed, and why “doing it right” doesn’t guarantee a yes (and why that’s actually a good thing). What to Listen For:
Doing everything “right” doesn’t promise a yes but it can teach you exactly what you need to grow. In this episode, learn how to shift from frustration to curiosity, follow up with confidence, and build resilience that leads to more bookings. Want hands-on coaching? Join us for Coach Week, Nov 11–13 at 2pm ET. It's totally free, with replays included. Sign up here - https://www.freedomfocusformula.com/coachweek Additional Links:
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Bait and Switch | 28 Oct 2025 | 00:28:10 | |
314 - Ever felt a twinge of guilt when offering products after a model call or charity session? You’re not alone. In this week’s episode, Heather and I dive into one sneaky thought that’s quietly killing your photography sales, the fear of pulling a “bait and switch.” We’ll talk about what that really means, why your brain might think you’re doing something shady, and how to shift your mindset so you can confidently sell without hesitation. What to Listen For:
If your brain’s been whispering, “I don’t want to trick people,” it’s time to turn down that noise. You’re not being deceptive, you’re being transparent and generous. When you lead with clarity and confidence, clients feel it. Hit play to hear how to shift your mindset and finally stop second-guessing your sales process. Episode Links
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Why You're Hiding From Your Clients | 21 Oct 2025 | 00:34:54 | |
313 - Let’s be honest, marketing your business can feel terrifying. 🙈 The thought of putting yourself out there? Instant heart palpitations. But what if visibility didn’t have to feel like self-promotion? In this week’s episode, Nicole and Heather uncover the fears that keep photographers hiding behind their cameras and how to shift your mindset so visibility feels like service, not bragging. What to Listen For
Visibility isn’t about shouting louder — it’s about showing up to serve. When you reframe marketing as an act of helping instead of self-promotion, everything changes. If you’re ready to get visible (without the anxiety), join Heather’s new Visibility Workshop inside Elevate at freedomfocusformula.com/elevate — use code PODCAST to save $200 on enrollment.
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Find Your Purpose (and Your Price) | 14 Oct 2025 | 00:25:19 | |
312 - Do you ever feel like the odd one out because you’re not chasing six-figure revenue? You’re not alone, and you’re not doing it wrong. This week, we dive into how to uncover your true motivation, avoid resentment, and create a photography business that fuels your soul while still honoring your time and value.
Your photography business doesn’t have to look like anyone else’s. When you know what truly drives you, and set prices that reflect the value of your time, you’ll build a business that feels aligned, sustainable, and fulfilling. Tune in now and start shaping a business that supports both your purpose and your lifestyle. Links from the episode:
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| When $250K Isn’t Enough | 07 Oct 2025 | 00:50:32 | |
311 - What would make someone walk away from a $250K legal career to photograph dogs? For Kelly McNamara, it wasn’t a midlife crisis, it was clarity. In this episode, Heather sits down with Kelly to uncover the unexpected tools (including an AI version of Heather!) that helped her trade courtroom stress for creative freedom and build a business that lights her up. What to Listen For
From six-figure attorney to thriving pet photographer, Kelly’s story proves that transformation doesn’t start with strategy. It starts with belief. Her journey inside Elevate shows what’s possible when you back yourself fully and stop waiting for “someday.” 🎧 Listen now to hear the twists, triumphs, and takeaways that just might change how you see your own business. IMPORTANT RESOURCES
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| Black-Tie Lessons for Your Business | 30 Sep 2025 | 00:34:41 | |
310 - Ever tried buying a black-tie dress online and decided “hard pass” once you saw the return policy? Yep, same. In today’s episode, we turn that frustration into a masterclass on your photography client experience. Where’s the friction? What’s confusing? And what tiny tweaks convert more inquiries into bookings (without feeling pushy)? Let’s make your process easy. What to Listen For:
Your booking process shouldn’t feel like a return policy nightmare. When you make things clear and easy, clients relax, trust you more, and say yes faster. Listen in to find out how to simplify your workflow and boost your bookings. RESOURCES Master the craft of pet photography at the Hair of the Dog Academy - www.hairofthedogacademy.com Stop competing on price, sell without feeling pushy, and reach consistently $2,000+ sales in the Freedom Focus Formula - www.freedomfocusformula.com Crack the code to booking more clients inside Elevate - www.freedomfocusformula.com/elevate Discover the world of commercial pet photography in the Commercial Pet Photography Academy - www.hairofthedogacademy.com/commercial CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||
| $70 Pancakes with Heather | 23 Sep 2025 | 00:38:24 | |
309 - What do limited releases, “cooked” plush waffles, and personalized packaging have to do with your photography business? Everything. Heather and I break down how experience design turns ordinary products into premium purchases—and how you can copy the right pieces for your studio. What to Listen For
Premium pricing isn’t about squeezing clients. It’s about crafting an experience that matches the value you deliver, and stating your price cleanly. Want coaching on your exact offers and mindset? Grab a spot in Heather’s next Fast Track Coaching or jump into Elevate for community, coaching, and results. RESOURCES FROM THE EPISODE: Get Coached by Heather (Fast Track Coaching): https://www.getcoachedbyheather.com Book mention: Stories That Stick by Kendra Hall More Resources
CONNECT + LEARN MORE: Explore all things photography education at nicolebegleyedu.com Ready to build a profitable photography business? Visit freedomfocusformula.com Master the craft of pet photography at hairofthedogacademy.com Follow along on Instagram - @nicolebegleyofficial | |||