Fractals: Life Science Conversations – Details, episodes & analysis

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Fractals: Life Science Conversations

The Bracken Group

Science

Technology

Business

Frequency: 1 episode/29d. Total Eps: 39

Insightful, informative, and warmly good-humored, Fractals features life sciences leaders sharing wisdom, career highs and lows, and compelling stories from the intersections of clinical development, health care, and technology. Presented by The Bracken Group.

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https://www.linkedin.com/in/dawnflitcraft/
1 share
https://www.linkedin.com/in/jeffrey-sorenson-273415/
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https://www.linkedin.com/in/colingmiller/
1 share

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Score global : 48%

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Decoding the Real-World Language of Healthcare with Guest Jo Halliday

Episode 31

Friday, September 11, 2026 • Duration 35:56

Life sciences doesn’t have a data problem. It has a making-sense-of-the-data problem.

In this episode of Fractals: Life Science Conversations, Jo Halliday, CEO and Founder of Talking Medicines, joins host Colin Miller to explore how AI, natural language processing, and real-world signals can help life science organizations better understand what patients and healthcare professionals are actually saying—and turn those insights into better decisions.

From the episode:

Why unstructured healthcare conversations can reveal insights traditional datasets miss
How Talking Medicines evolved from collecting first-party patient data to analyzing signals across multiple sources
What rapidly changing GLP-1 conversations tell us about increasingly informed and empowered patients
How message resonance and behavioral trends can help pharma determine whether its communications are actually moving the needle
Why the future of AI in life sciences will be less about the technology itself—and more about the questions it can help answer

Fractals: Life Science Conversations – Details, episodes & analysis

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Fractals: Life Science Conversations – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

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Publication history

Latest published episodes

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LinkedIn3

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