Explore every episode of the podcast Flourish to 7 Figures Podcast: Growing Your Online Business to 7 Figures and Beyond

#118: Have you ever wondered why you are the way you are? Maybe someone did something you did not understand and you’ve wondered “why did they do that?” 

We all have a unique personality. When we know and understand the way we are wired, we begin to thrive using our strengths and understanding our blind spots.

In this episode, I’m joined by Karen Bemmes, personality coach, certified DISC consultant and owner of KE Bemmes Consulting. The mission of KE Bemmes Consulting is to help people live their best life and let the rest go.

Karen helps individuals see their hidden talents and appreciate others qualities, particularly the ones that are different and complementary to their own using a DISC personality assessment. 

In this episode, you’ll learn:

• How knowing your personality helps your business and personal life flourish
• The value of understanding the personalities of others in your life and business
• Which personality types are best suited for specific roles in your business
• How to understand your DISC profile
• How to use your personality type to be more productive

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/118.

#117: Are you strategically making your 7-figure dreams come true with your online business?

In this episode, I’m joined by Kelsey Kerslake, CEO, Creative Director, and Business Coach at Pinegate Road — personal branding and web design agency and the Aligned Business Academy.

Kelsey believes you are 100% capable of creating the life of your dreams. Kelsey and her team will make sure that your story, strategy, and self are aligned to get you there.

She has a passion for supporting online service providers, coaches, and educators to help them lead businesses and live lives that are fulfilling and profitable.

In this episode, you’ll learn:

• How Kelsey grew her agency while working a full-time job
• The unexpected challenges she faced as a full-time business owner
• The unconventional lifestyle she dreamed about
• How she makes decisions to create her aligned business
• The steps she took to design her business to run and grow without her
• How to overcome the fear of raising your prices

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/117.

#116: Are you a food blogger looking to increase your pageviews and profits?

In this episode, I’m joined by Christine Pittman. She is the author of 40+ cookbooks and founder of COOKtheSTORY.com and TheCookful.com where her passion is to create recipes that take less time in the kitchen, giving you more time to relax and have fun in life.

Christine’s websites reach more than 2.5 million people each month, many of whom also enjoy listening to her podcast, Time Management Insider. 

In this episode, you’ll learn:

• How Christine pivoted from a master’s degree in Linguistics to a professional food blogger as a new mom
• The strategies she used to increase her pageviews
• How Christine uses data and analytics to determine what topics to write about next to increase traffic on her blogs
• The strategies she uses to monetize her blog (including what she used to do and what she does currently)

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/116.

#115: Are you a podcaster ready to level up and get more subscribers and downloads?

In this episode, I’m joined by Nick Loper, Chief Side Hustler at Side Hustle Nation. Nick started his business because he believes in the hustle and wants to help people earn money outside of their day job.

Nick loves deconstructing the tactics and strategies behind building extra income streams. He does this often on his award-winning podcast, The Side Hustle Show, which features new part-time business ideas each week. 

In this episode, you’ll learn:

• The twists and turns Nick’s online side hustle career has taken
• How he got started building an online shoe store
• The keys to growing his top-ranked podcast
• How he creates raving fans by guiding listeners through “the Listener Pyramid” 
• The unique way he incorporates SEO strategies to drive more eyes and ears to his show notes

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/115.

#114: Does the acronym SEO make you a little nervous? Maybe it downright scares you!

SEO has gained a reputation for being something that is overwhelming and difficult to understand and implement. 

In this episode, I’m joined by Mike Pearson, the founder of Stupid Simple SEO. Mike made it his mission to teach bloggers and content creators how to rank in Google and get more traffic using SEO.

We dive deep into how Mike created, sold and scaled his bestselling course Stupid Simple SEO.

In this episode, you’ll learn:

• How Mike validated his course idea for Stupid Simple SEO
• Mike’s strategies for growing his audience and email list
• How his funnels and promotions have changed over time 
• What’s working now to rank on Google

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/114.

#113: What Facebook ads strategy are you using to grow your podcast, increase your subscribers, and get more downloads?

If you’re a fellow podcaster, Facebook and Instagram ads can certainly help you drive more traffic to your podcast!

When you first encounter the Facebook ads world, it can certainly be overwhelming. Maybe you don’t really have a strategy at all. Maybe you have stumbled around the ads manager. Maybe you have even boosted a post!

That’s a great start, but a tailored strategy can help you drive higher quality leads to your podcast resulting in more subscribers and downloads! 

In this episode, I’m sharing the top two strategies I recommend and use with our clients and students when using Facebook ads to help your podcast grow even more.

By the end of this episode, you’ll know which strategy I prefer to use and why, which audiences to test and why, and how to test and tweak the three key elements that lead to high-converting Facebook and Instagram ads.

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/113.

#112: Are you a course creator ready to scale your business to 7-figures and beyond?

In this episode, I’m joined by David Young, Founder and Chief Instructor of the multiple seven figure, Drone Launch Academy.

Combining his passion for numbers and background in aviation, David founded Drone Launch Academy in 2016.  Drone Launch Academy is an online school with over 20,000 students that gives people the knowledge and tools they need to safely and profitably use drones for business.

They partner with industry experts to train students how to take and pass drone-related FAA exams, start and grow drone businesses, and implement new drone technologies and skills.

Starting from the very beginning, we go behind the scenes of how the course Drone Launch Academy came to be and how it has developed over time with David.

In this episode, you’ll learn:

• What to do when your course won’t sell
• Common mistakes course creators make
• How to find the right people for your team

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/112.

#111: Is it time for you to remove your mask and start being your authentic self?

In this episode, I’m joined by Ruby Fremon, a certified life coach, NLP practitioner, leadership mentor, speaker, and bestselling author. 

In a world that wants us to be something else, we all struggle to be our truest selves. Whether we learn from our family, friends, or even the media, we have been taught and trained to show up in a certain way, in order to be liked by others.

We are so busy pleasing others, we sometimes lose ourselves.

Ruby has helped thousands gain the confidence to quit performing, crystalize their messaging, and lead their movements with integrity.

In this episode, Ruby shares:

• The difference between influencers and leaders and what it means to be a potent leader
• How to take off the mask and ignite the real you
• How to fearlessly express the real you in your brand and business — even in the age of cancel culture
• Her tips for dealing with cancel culture, or shame culture if you ever come face to face with the risk of being canceled online

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/111

#110: Are you finally ready to write that book you’ve been thinking about, but you’re just not sure how to get started?

In this episode, I’m joined by Azul Terronez, a Wall Street Journal and USA Today bestselling author and book coach who specializes in helping leaders write and publish books that elevate their brand. 

As the CEO of Authors Who Lead, he has enabled Wall Street CEOs and health and wellness gurus to sell tens of thousands of books.

Azul and his team believe that at the heart of every great book is an author who wants to make an impact in the world. Authors Who Lead helps leaders write and publish books people love.

In this episode, you’ll learn:

• How to know when the right time to write a book is (and when it’s NOT!)
• The benefits of writing a book and how a book will help you grow your business
• The pros and cons of self-publishing and traditional publishing and how to know which route is right for you
• The importance of storytelling and how to be a better storyteller
• Azul’s top tips for how to actually get your book (finally!)  written
• The difference between the books that become a smashing success and those that fall flat
• When and how to start marketing your book (and the answer may surprise you!)

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/110.

#109: Do you know what is working now in the world of blogging, keyword research, and SEO?

In this episode, I’m joined by serial entrepreneur and founder of Niche Pursuits, Spencer Haws. Spencer is also the founder of Long Tail Pro, a well-known keyword research tool that he built and eventually sold for 7 figures!

He spent several years learning about SEO, how to build websites, and how the online world operates. Soon after, he built almost 200 websites all on his own!

His studies led him to creating his blog, Niche Pursuits. Spencer’s blog aims to help you in your online business journey and hopes to help you jump-start your next big idea by providing resources to help you take the next steps in your online business.

In this episode, you’ll learn:

• How Spencer built and sold (for 7 figures!) a successful SaaS product without having any experience or connections in the software industry
• The mistakes he made when he launched his next software product
• What he learned from both of those experiences to launch more products successfully
• What’s working now in the world of blogging and SEO

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/109.

#108: How do you create a funnel that will scale your business to 7 figures and beyond?

In this episode, I’m joined by Jacques Hopkins who turned his biggest hobby into a highly successful online course teaching people how to play piano. 

Piano in 21 Days has earned more than $2.5 million in revenue to date, with over 7,000 students all over the world!

Today, Jacques supports his family with the passive income from his course, while teaching others to do the same on The Online Course Show podcast. 

In today’s show, Jacques shares:

• How he went from six failed businesses to his 7th being a multi-million dollar success
• What he did to 10x his business almost overnight
• The 4 key components of a successful online course business
• His “Relaunch Magic” strategy that leveled up his evergreen funnel

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/108.

#107: If you’ve been in business for any length of time, you know that creating a brand that connects and attracts the right audience isn’t as easy as it sounds.

But Abbi Kirsten has made it look effortless.

In this episode, I’m so pleased to be joined by the incredible Abbi Kirsten, creator and owner behind Abbi Kirsten Collections. 

Abbi is a blogger, 3x author, craft designer, and the world’s biggest Cricut fan. After starting an Etsy shop in 2014, still known as Catching Colorflies, she realized she needed a creative outlet outside of motherhood and wifehood. 

Soon after, she started her blog, Abbi Kirsten Collections, which unexpectedly blossomed into one of the most popular craft blogs on the internet.

Her small business has launched into a career, and she has been honored to work with many well-known companies like Michaels craft store, Cricut, HGTV, and Bridal magazine, and many others.

Abbi Kirsten’s bucket of creative ideas is always overflowing, and spreading the joy of crafting is truly why she loves what she does! In addition to her love for colorfully crafting, she has a passion for helping other creative dreamers launch their own businesses and achieve lasting success.

In this episode, you’ll learn:

• The process Abbi Kirsten went through to grow her team
• The methods she’s using to scale her business
• Why she decided to use Facebook ads and when she knew the time was right to outsource her ads strategy
• The keys to creating a great brand that connects

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/107.

#106: If you’ve got a product to sell, Facebook and Instagram ads can help you find the right people who want and need your paid offer!

Whether you have an online course, membership, coaching program, or even an affiliate product, this episode will help you find more high quality leads!

When you first dive into the Facebook ads world, it can certainly be overwhelming. Maybe you don’t really have a strategy at all. Maybe you have stumbled around the ads manager. Maybe you have even boosted a post!

That is all a good start, but a tailored strategy can help you drive higher quality leads to your sales funnel, resulting in more paying customers for you! 

In this episode, I’m sharing one of the top Facebook ad strategies my team and I use with our clients and students to drive high quality leads to their sales funnel. 

By the end of this episode, you’ll learn what the four main components are for driving more traffic and high quality leads to your paid offer! 

Are you ready to get your campaign off the ground and running? Join me NEXT WEEK for a free, LIVE Facebooks Ads Masterclass: How to Create High-Converting Campaigns to Amplify Your Reach, Grow Your Traffic, and Scale Your Profits

Be sure to show up for this free, live event to learn:

• The 3 key pillars of high converting campaigns — these are what will make (or break) your results
• The NEW 6 simple steps to creating campaigns that convert — fully updated with the recent changes related to iOS 14
• How to increase your revenue — even if you don’t have anything to sell

...and more!

By the end of this free, live online masterclass, you’ll know exactly how to flourish with Facebook ads!

Secure your spot for the free, LIVE masterclass today by clicking HERE!
http://FlourishingImpact.com/masterclass

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/106.

#105: “If you can’t measure it, you can’t manage it.” 

Do you know how to track and analyze useful data to help you uplevel your marketing strategy to grow your business?

I’m joined by sought after measurement marketer, Chris “Mercer” Mercer. Mercer and his team have been helping marketers, marketing teams, and agencies know, trust, and grow their numbers.

Mercer spends countless hours reading, practicing, adjusting and innovating to improve his skill set. As you’ll hear in this episode, he has a knack for teaching, and is known for his ability to simplify even the most complex ideas for his audience.

In this episode, you’ll learn:

• How and why you should get started with measurement marketing
• The top tools that will help you measure and manage your marketing
• His take on Apple’s iOS 14 update that affects tracking and analytics and the 3 key patterns that are changing the data landscape
• Why accuracy doesn’t exist and why usefulness is a better way of looking at your data
• How to track your customer’s journey so you know exactly where to focus your time on improving your funnel

...and SO much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/105.

#104: Interested in scaling your ecommerce business? If so, this episode is a must listen for you!

In this episode, I’m joined by Jessie Healy, the CEO and founder of Webtopia, the ‘anti-agency’ agency for ecommerce businesses. After Jessie got fed up with the status quo in the agency world, she set to create her own!

Jessie has been building digital businesses online. She helped to grow some of the UK’s most successful startups, as well as advising the government and not-for-profits on digital strategy. 

Jessie and her team advise and train ecomm businesses on how they can grow their profits through Social Media Advertising, Google Adwords, and email marketing.

In this episode, you’ll learn:

• How she’s grown and scaled her agency
• How they serve their clients effectively and help them scale
• What’s working now in the world of Facebook and Instagram ads for ecommerce brands

...and much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/104.

#103: As business owners, you and I have big dreams. 

And what I love about us is that we’re not afraid to pursue those dreams and claim them.

But sometimes, we feel like putting off our dreams for another day. 

Maybe you’ve been working hard, but it’s difficult to see how what you’ve been working on feeds into the big picture. Maybe you’re feeling uninspired. Maybe you’ve lost that fire that you started with.

No matter what you need to do to work toward your goals, sometimes you just don’t feel like it!

In this episode, I’m sharing my top 9 tips to get and stay motivated when pursuing your big, audacious goals. 

By the end of this episode, you’ll discover how to reignite your fire and uplevel your commitment to your business so you can reach those big, audacious goals!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/103.

#102: Are you eager to create a predictable income from your online business, without all the hustle?

In this episode, I’m joined by Kate Kordsmeier, writer, educator and creative entrepreneur. She is the founder of the holistic wellness blog Root + Revel, creator of the digital course The Six Figure Blog Academy, and the host of the podcast Success with Soul. 

Kate wants to help you start, grow, monetize and love your online business by teaching you how to create a hands-off business that brings in predictable revenue every single month!

In this episode, we discuss:

• The one thing that sets entrepreneurs apart from those who struggle to gain traction
• The unique and unusual way Kate grew her blog traffic
• How to best use affiliate marketing that most bloggers don’t understand
• What Kate learned from a failed launch that led to a 6-figure launch just a few months later
• How to set up an automated email funnel to generate $50,000+ in monthly revenue

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/102.

#101: Are you using Pinterest to its fullest potential for your business?

In this episode, I’m joined by Kate Ahl, the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Kate and her team take a data driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. 

We dive deep into all things Pinterest, including how and why you should be using Pinterest for your business in 2021! 

Kate makes Pinterest marketing super simple to understand. She shares SO many tips and tactics to help navigate the ever changing world that is Pinterest marketing. Kate provides actionable steps to take right now so you can take advantage of all that this platform offers for your business!

In this episode, you’ll learn:

• Who should be using Pinterest and what type of marketers should probably stay away
• The pin strategy that’s working now to promote your podcast, blog post, or YouTube video on Pinterest
• How to find the best keywords for your niche to include in your pin image and description
• The dos and don’ts of Pinterest marketing
• The lowdown on story pins and video pins and how to effectively use them to maximize your reach on Pinterest

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/101.

#100: Are you new to the Flourish to 7 Figures Podcast? If so, welcome! Or maybe you’ve been hanging out with me for a while! Either way, our 100th episode of the Flourish to 7 Figures Podcast has arrived!

This podcast has been two years in the making, and this is a HUGE milestone so I wanted to take a walk down memory lane!

On this episode, we are revisiting some of our top episodes and sharing some honorable mentions as well!

We review: 

• How to build a sustainable, online business that flourishes to 7-figures and beyond
• The mindset and strategy required to make 6-figures per month!
• Why every strategy you try can work for you and how to stick with it until it does
• Letting go of who you thought you would be to become who you want to be (and sometimes that might surprise you)
• How to create better content faster and grow a massive audience
• How to get started with Facebook ads the affordable way, why your ads aren’t working, and how to flourish with Facebook ads

…and SO much more!

Thank you so much for being here! I truly appreciate your support and it’s an absolute honor and joy to share my podcast with you each week!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/100.

#99: Are you curious how to build communities and connections that convert?

In this episode, I’m joined by Christina Jandali, a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group.

Maybe you are just getting started with Facebook groups. Maybe you are making sales here and there, but you want more consistency. Or, maybe you are already successfully selling.

In this episode, we discuss:

• Who should and who should definitely NOT start a Facebook group
• The first two things you must do before inviting anyone to join your new group
• How to find the right people to join your group on autopilot
• Common mistakes people make when growing their groups

...and so much more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/99.

#98: Love ‘em or hate ‘em, tools help us run our online businesses more efficiently. On the other hand, searching for the perfect tool can be a huge time-suck that leads you down major rabbit holes.

In this episode, I share 17 digital tools my virtual team uses daily to help run our multi 6-figure online business.

You will learn about tools that assist with:

• Project management
• Scheduling appointments and meetings
• Email service providers
• Shopping carts
• How to shorten long URLs
• How to connect all these tools you are using
• Where to find professional photos

...and so much more! 

Diving into all of these tools can certainly be overwhelming! Listen in to learn how to decide which type of tool will help make your business run smoother to meet your needs now.

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/98.

#97: In this episode, I’m joined by one of my Flourish VIP members, Michelle Vroom, marketing coach for small business owners and female entrepreneurs.

Are you currently running ads on Facebook and Instagram, but feeling a bit stuck?

Michelle has been running ads on Facebook targeting three different audiences, and we dive deep into what is working now, as well as some tips and tweaks Michelle can do to help her create higher converting ads.

In this episode, Michelle and I review:

• The current ads strategy she is using to drive sign ups to her lead magnet
• Her specific target audiences, how they are performing, and what to test in the future
• Her current ads and we brainstorm ad ideas she can test in the future
• Tips and tweaks Michelle can make to test different versions of her ads to optimize click-through rates and conversion rates

...and more!

If you’re not sure what to test next for your Facebook and Instagram ads, this episode will help you get unstuck!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/97.

#96: Why do you do what you do?

We’ve all heard the phrase “Start with Why” that was made famous by Simon Sinek through his book by that same name. Well, I’d love to know your “why.” It’s possible to have more than one!

I have four very important “whys” in my life, and in today’s episode you get to meet one of them — my family!

In this episode, I sit down with each of my favorite people one-on-one to discuss money, my business, and what they think about this life of entrepreneurship.

You’ll meet...

• Madelyn, my adorable 7-year-old
• Jayden, my inquisitive fourth-grader
• Mike, my always supportive husband

During our interview, Madelyn shares fun stories of the tooth fairy, why she wants to be rich, and what she knows about Instagram. And in typical Madelyn fashion, she breaks out in song in the middle of our conversation!

In my chat with Jayden, he explains how practice and perseverance have helped him master a skill in only a few short months. During our conversation, you’ll hear the epiphanies he had about investing and business, what he wants to be when he grows up, and the four keys to getting rich.

Mike and I dive deep into the journey of transitioning from my “safe and secure” corporate job to being a stay-at-home mom to becoming a work-from-home mom and running my own business. We discuss the challenges along the way and how they have affected our family, our family’s finances, and how this business has changed me as a person and how it has affected our family life.

I hope you enjoy getting to know my family and me a little more in this episode!

Find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/96.

#95: Building a strong social media presence is an essential part of entrepreneurship.

But with its ever-changing landscape and oh, so many options, it can be tricky to know exactly how best to use social media to grow your business online. 

In this episode, I’m joined by Dréa Jones, a savvy social media strategist who’s fiercely committed to helping businesses and podcasters build profitable online communities through simple social media solutions. 

Dréa has a deep understanding of social media. And more importantly, she understands that in order to be successful online, you have to have a clear, focused, and authentic strategy to create conversations on social media and beyond. 

If you’re looking to learn how to use social media in an authentic and meaningful way, you’ve come to the right place! I can’t wait for you to dive in and learn all of the newest social strategies for your business.

In this episode, you’ll learn:

• What’s working RIGHT NOW for social media growth and outreach
• The most effective tools to use for social planning, posting, and organization
• Dréa’s 3-part framework to help you use social media in a strategic way
• How to deal with social media overwhelm and create content without stress

...and much more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/95.

#94: Scaling your business to 7 figures can seem like a daunting task for any entrepreneur. But what if I told you that it didn’t have to be a struggle?

What if I told you that with a simple mindset shift, you could get in alignment with your goals and grow your business to new heights?

In this episode, I’m breaking down the ONE mistake most entrepreneurs make that prevents them from scaling their business to 7 figures — and how to overcome it. 

I’m also sharing step-by-step, the simple strategy that helped me scale my own business and how you can tap into these tips to create a business and brand you love without feeling scattered. 

If you have ever felt overwhelmed by the idea of scaling your business, this episode is for you! 

In this episode, we cover:

• The ONE mistake I see entrepreneurs making over and over again
• Why mindset matters and how to make shifts that serve you and your business
• The 5 key elements of scaling your business online
• And finally, a brand new opportunity to get 1:1 coaching, directly from me!

Plus much, much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/94. 

Are you running at optimal efficiency? 

As entrepreneurs, we spend a lot of time focused on the optimization of our business, but what about the optimization of ourselves? 

How can we ensure that our minds and bodies are as productive as possible on a daily basis?

Today on the podcast, I’m joined by Tanessa Shears, a health consultant for entrepreneurs and the host of the Becoming Limitless podcast. 

Tanessa understands the importance of the mind-body connection. She helps high-achieving entrepreneurs scale their businesses by optimizing their health, focus, and productivity with science and biohacking. 

In order to fully show up fully in our own lives — for our businesses, our customers, and our families, we have to take care of ourselves from the inside out. And I’m pumped that in this interview Tanessa outlines exactly how to do that! 

In this episode, you’ll learn:

• How biohacking can help reduce the signs of aging and improve your quality of life
• The amount of quality sleep you REALLY need in order to be productive
• How to tap into your circadian rhythm and wake up without an alarm
• Incredible tips on how to optimize your nutrition & diet for peak performance

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/93.

#92: Are you harnessing the power of email marketing to its fullest potential?

In this episode I’m joined by Allea Grummert, an expert email marketing strategist who helps bloggers and content creators make a killer first impression through welcome and nurture email sequences.

Allea’s email marketing philosophy is simple. She believes we can make optimization MAGIC when brands ask themselves this simple question: How can we make the customer journey more enjoyable? 

Putting customers first, understanding what sets a business apart and setting BIG goals and intentions are the key to her helping companies create honest & authentic conversations with consumers — in the inbox and beyond!

In this episode, we discuss:

• Why email open rates may be an unreliable metric (and what to focus on instead)
• The ONE purpose of an email subject line and how to pique curiosity in crowded inboxes
• A flurry of tips and tricks to engage subscribers, build brand loyalty, and optimize conversions for sales and site traffic

...and a whole lot more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/92.

#91: Can you build, scale, and sell a profitable blog WITHOUT using a broker? 

My guest today is Carrie Smith Nicholson, an online entrepreneur, project manager for virtual teams, and pro blogger who did exactly that! 

Though she initially started blogging to document her own personal debt journey, Carrie found her sweet spot when she combined both her background in finance and her fondness for all things marketing. She created a wildly successful blog and in 2018, sold it for nearly six figures — all without the help of a broker! 

Since then, she’s taken her expertise and created a roadmap entitled, “The Ultimate Guide to Selling a Blog: How to Sell Your Blog for Six Figures and Be Your Own Broker,” for others to do the same. 

As you’ll hear in my interview, I had the pleasure of working with Carrie as a foundational member of Team Flourish, and I’m thrilled that she’s here on the podcast sharing her tips for building a blog in 2021 and scaling it to sell — just like she did!  

In this episode we chat about:

• How she found her digital marketing SWEET SPOT and used it to fuel her finance blog
• The VITAL piece of advice she has for bloggers and brand ambassadors looking to negotiate brand deals
• What steps to take when prepping to sell a blog WITHOUT the help of a broker
• How INTENTION and the power of focus helped shape her new business venture

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/91.

Are you ready to take your content strategy to the next level? 

I’m joined in this episode by Fara Rosenzweig, Head of Content at ManyChat and expert on all things related to communicating your message online. 

In the past 15 years, she’s taken her love of communication and applied it across all forms of media. And her wealth of knowledge from traditional broadcast journalism, international news, and inspiring documentaries now fuels her super-charged strategies for digital content creation.

And… did I mention she has an Emmy?!

From blogs to email, from social to video — her content strategy is all about finding a stellar HOOK  and capturing an audience’s attention in 5 seconds or less! And I’m excited about sharing her simple system for making that happen with you.

Let’s dive in!

In this episode, you’ll learn:

• The essential project management and planning tools Fara uses to elevate her content strategy and manage her team
• 8 important steps to storytelling success
• The incredible HACK she uses to keep her writing fresh
• Why the iOS 14 update is a WIN for anyone honing their audience through advertising
• How business owners can find digital solutions to adjust to life’s new normal

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/90.

What’s the secret to quickly scaling a sustainable business? Changing your mindset! And this week’s guest is living proof.

In this episode, I’m joined by my friend and inspiring client, Samantha Siffring. She’s a business coach for busy moms who, in just four short years, scaled her coaching company from $40 in annual revenue to over 7 figures!  

As a wife and mother to three children herself, Samantha started coaching as an outlet and secondary income for her family. And as she began to see how coaching transformed her own life, she quickly became passionate about helping other moms build businesses that actually work within their busy lives — not against them. 

This year, Samantha is on track to generate her first million-dollar year — and she’s doing it all while working only 3 days a week. 

I’m thrilled to share Samatha’s story and dig deeper into her business! 

We touch on so much in this episode, including:

• How she hit $1 million in 2 years with 3 kids at home
• The one trick she used to find her client sweet spot and double her income
• Her genius demand-based pricing model for sustainability
• Simple brain hacks to overcome fear and own your offer
• How to master mom guilt and grow your family alongside your business

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/89.

#88: Are you ready to conquer YouTube for your business (but don’t know where to start)?

Tune in—you don’t want to miss this!

In this episode, I’m joined by Erika Kullberg, a lawyer turned personal finance YouTuber using her legal tech startup, Plug & Law, to make the legal documents & law advice accessible for small business owners, entrepreneurs, and content creators around the country.

Erika outlines her incredible journey from paying off $200,000 worth of law school debt to starting a legal tech company to creating a personal finance YouTube channel that has generated over 70,000 subscribers and over 4 million views in UNDER A YEAR!

If you’ve ever wanted to learn how to harness the power of YouTube, this episode is a must-listen!

Erika and I get into so much including:

• How she paid off $200,000 worth of law school loans & learned to follow her passion
• What legal docs you need to protect your business online
• Exclusive tips on how she leverages her YouTube platform to generate more leads
• A behind-the-scenes look at how she grew her channel to get 4 million view in under a year
• The ONE piece of advice she’d give to anyone who wants to monetize their YouTube 

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/88.

#87: Can you harness the power of storytelling to drive more leads, create a deeper connection with your audience, and make more sales in your business? You absolutely CAN!

Listen close — you’re in for a treat!

In this episode, I’m joined by Michelle Knight, a personal brand coach, marketing strategist, and founder of Brandmerry. She is someone who has mastered the art of brand storytelling, and I had so much fun hearing her spill the deets on how to forge a more meaningful connection to consumers.

Michelle details the single most important story to tell in 2021 and explains why it’s the customer’s story — not the business’s — that is the key to great branding. She goes deep into the ins-and-outs of storytelling and shares how she repurposes one core piece of content into an entire week's worth of marketing!

This episode is one you CAN’T MISS!

Michelle and I cover so much, including:

• Tips to uplevel your brand in 2021
• Her microstory framework for creating content that connects
• Story ideas to skyrocket your marketing
• The system she uses to generate consistent reviews
• What processes she uses as a mom & digital nomad entrepreneur

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/87.

#86: If you’re an entrepreneur who runs Facebook or Instagram ads, you’ll want to prepare for impending changes coming in 2021...

Apple has announced iOS 14 updates that will significantly impact our Facebook and Instagram ad results reporting for Apple iOS users. My team has compiled our research to help you understand what is happening and how this will affect your campaigns.

I am walking you through everything you need to know to help you understand what is happening, how it affects you, and how you can take a proactive approach to best optimize the results you’re getting from your Facebook and Instagram ad campaigns! 

In this episode, you’ll hear:

• What we know about the big changes coming with Apple iOS 14
• How these changes will affect your ad audiences, conversions, and results tracking
• What you need to do to prepare

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/86.

#85: What if you could triple your revenue and your email list with one simple strategy? Krista Miller is on a mission to help entrepreneurs do exactly that!

Krista is the founder of Summit in a Box and the host of the Summit Host Hangout Podcast, and before you run away thinking that hosting a summit is too much work or too complicated to pull off, I encourage you to listen to this interview!

Krista is here to show us how impactful hosting an online summit can be for your audience, your business, and your bottom line, and how hosts AND speakers can both benefit from a smart virtual event.

Whether you’re a first-time summit host, a seasoned speaker, considering participating, or you’re a summit expert, you’re bound to walk away from this episode with new insights to make the absolute most out of your upcoming summits!

In this episode, Krista shares:

• How her systems cut her time commitment from 400+ hours to just 60 per summit
• How summits help you build credibility and become an industry leader
• The genius tactics she uses to keep audience engagement high during virtual summits
• The keys to a profitable online summit for both the summit host and the speakers
• The 3-part framework to hosting a virtual summit (while tripling your monthly revenue and email list)

...and more!

You can find all of the links and resources that are mentioned in this episode at FlourishingImpact.com/85.

#84. Ready to beat the big guys and get your best Facebook ad results of the entire year?

If you think you should dial back your ad spend after the expensive holiday season, I’m here to show you why you may want to increase your spend instead! January is the best month of the year to get great, low-cost results while serving your audience with the resources they need and want.

In this episode, I’ll help you see why the new year is the right time to rev up your Facebook ad spend and get the results you’ve been dreaming of!

In this episode, you’ll learn:

• Why the new year is actually the best time to increase your ad spend
• How to get the lowest costs per result of the entire year
• Why now is a good time to run experiments

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/84.

#83: Are you ready to conquer your goals for 2021? Setting and achieving goals is a huge part of moving your life and business forward. If you’re anything like me then you LOVE setting huge, scary goals!

In this episode, I’m joined by my content manager, Sierra, to help me share the steps and processes we use to set goals and the steps you should take if you want to achieve your goals in 2021 and beyond!

Sierra and I cover:

• The two things you MUST do before you get started on goal setting
• 6 simple steps to actually achieving your goals
• The process we use to achieve our goals on Team Flourish

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/83.

#82: Are you ready to scale your business while working 30 hours per week or less?

That’s what my guest in this episode has done! And he runs several 7-figure businesses while prioritizing time with his wife and his family.

In this episode, I am sharing my conversation with serial entrepreneur, business coach, and author, Chris Ducker. Chris is the founder of several businesses both online and off, and he’s sharing his systems and processes that have helped him take his businesses to the next level while working just 24 hours per week!

Chris is a wealth of knowledge, and I am so excited for you to hear all of the tidbits of information he shares about his beliefs around multitasking, finding the right people to hire for the job, and knowing your numbers!

In this episode, Chris and I dive into:

• How he became a serial entrepreneur running 3 businesses
• His advice around intentionally creating company culture and onboarding properly
• His 3 top tips for planning and goal setting
• Why you have to be crystal CLEAR on what you want your legacy and impact to be

...and more!

You can find all of the links and resources that are mentioned in this episode at FlourishingImpact.com/82.

#81: If you’re anything like me, you LOVE a great book with actionable tips and strategies to help you grow and scale your online business!

Whether you have some downtime over the holidays or are looking for some gift ideas to help improve your team's business acumen in the new year, listen up! I am sharing my top 20 favorite books to help you build your business!

In this episode, you’ll hear my favorite books on the topics of:

• Mindset
• Business planning
• Leadership and management
• Finance
• Marketing
• Copywriting
• Customer relations
• Facebook ads

...and more!

You can find all of the links and books that I mention in today’s episode at FlourishingImpact.com/81.

Are you ready to market to your audience in a fun and engaging way?

My guest in this episode is a wealth of knowledge when it comes to conversational marketing, chatbots and funnels, and that’s exactly what we dig into in this interview! I am honored to have my friend, Mary Kathryn Johnson from Messenger Funnels on the podcast this week!

Nicknamed #ChatBotMom, Mary Kathryn started her online journey way back in 2003,  and now, she helps entrepreneurs pour rocket fuel on their funnels with SMS and chatbot marketing through her agency and her online training program, Bot Academy.

Mary gives so much insight into how marketing is evolving with technology and why it’s so important to be prepared for what’s coming next. She shares the importance of building chatbots independent of apps (so you can own the experience 100%) and not be bogged down by the rules of the platform!

In this episode, Mary shares:

• How being pregnant with her first son sparked her first successful online business
• How to double, triple, or even quadruple our open rates and click-through rates to increase engagement with your audience
• Where the future of technology and marketing are headed next

Plus, a whole lot more!

This was a super fun interview! Mary Kathryn is such a joy, and she’s truly a marketing genius!

You can find all of the links and resources that are mentioned in this episode at FlourishingImpact.com/80.

Do you want to diversify your streams of income? If you’re like most entrepreneurs, creating multiple revenue streams is the goal! 

My guest, Jonathan Milligan from Market Your Message, has uncovered a way to turn one message into 7 different streams of income! He has stopped trading his time for dollars by leveraging affiliate income and creating courses. And did I mention that he did this all during the 2008 financial recession?

Jonathan is an author, blogger, speaker, and online business coach! In this interview, he shares the incredible story of how he started his now-thriving portable and profitable online business. I hope you’ve got your pen and paper, because Jonathan drops so many gems that you’re going to want to take notes!

No matter what the world is facing, Jonathan shares some encouraging tips for anyone who is considering starting or scaling a business and demonstrates how some of the greatest ideas develop in the midst of challenges.

In this episode, Jonathan and I discuss:

• How he set up 7 perpetual streams of income around a single idea
• Why you should focus on just one thing at a time
• Jonathan’s 3 tips for discovering your message when you’re getting started
• How passions evolve over time (even when purpose remains the same)

...and more!

You can find all of the links and resources that are mentioned in this episode at FlourishingImpact.com/79.

#78: Happy Thanksgiving! If you’re in the US, you are probably sitting down to the Thanksgiving day dinner table today.

While today’s celebration might not look like it did in years past, there is still so much to be grateful for today!

As cheesy as it may sound, I hope this holiday and this episode serves as a reminder that we can always choose to focus on our blessings and the good things in our lives — no matter what may be happening in the world.

Plus, I’m sharing just a few of things that I’m grateful for, today and every day!

Thank you for allowing me to be a part of YOUR journey to 7-figures and beyond. And from the Louie family and Team Flourish, we wish you a very happy Thanksgiving!

You can find all of the links and resources mentioned in today’s episode at FlourishingImpact.com/78.

#77: Are you looking for a fast and fun way to add more revenue to your bottom line before the year is out? A flash sale may be the perfect promotion to help you bring in more revenue! And to help you get inspired, I’ve asked my lead copywriter and content manager, Sierra, to help me share our process for planning and launching successful flash sales!

We get into the weeds on flash sales so you can see how this strategy stacks up against full-scale launches. Sierra and I reveal the pros and cons of flash sales, demonstrate the versatility of a flash sale for your business, and we give you a peek into our process (and results!) from some of our flash sales over the years!

We share the 7 steps we use to create fun, custom flash sales for our business so you can use them to boost revenue and make a bigger impact with your products, services, or programs, too!

And if you listen to this episode when it comes out, you’ll hear my tips for making a flash sale work during the most important sales season of the year: Black Friday! If you thought it was too late to launch a successful sale this year, we may just inspire you to think again.

In this episode, Sierra and I dive into:

• How you can use flash sales to build relationships with customers
• The benefits and drawbacks of a flash sale strategy versus live launches
• Ideas for fun and engaging flash sale themes
• The 7 steps to putting together your custom flash sale strategy

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/77.

#76: If you're on a path to leveling up in your personal and professional life, then this is the episode for you!

Today, I am sitting down with Certified Life Coach, Natalie Bacon. Natalie is committed to helping women lead extraordinary lives, and I am proud to say she’s a good friend and former client of mine! I had so much fun diving into her advice on mindset shifts, impossible goals, and some of her best-kept growth secrets.

Natalie is one of the most ambitious and productive people that I know and she divulges the strategies she's implemented throughout her career to get to where she is now. All I can say is, you have to hear her advice on time management and how she compares it to budgeting. It's a game-changer! 

Natalie and I cover so much in this episode including:

• How to build confidence and overcome self-doubt
• Why you should set impossible goals (not just realistic ones)
• The habit you NEED to adopt to help fuel your inner CEO

...and a whole lot more!

You can find all of the links and resources mentioned in today’s episode at FlourishingImpact.com/76.

#75 Do you ever wonder how billionaires set their goals? 

Goal setting is one of my favorite things, and my guest today is all about it, too!

He consults with people and businesses who are looking to create extraordinary results... It’s Geoff Woods, Vice President of The ONE Thing and host of The ONE Thing Podcast!

Geoff helps people focus on their one thing so they can work less and make more. If that sounds good to you, then you're in for a treat!

This is one of my favorite interviews so far, and it's guaranteed to help you take your business to the next level! 

Geoff and I cover so much in this conversation, including:

• The path he took to help The ONE Thing brand go from best-selling book to multi-million dollar business
• Why the proven model of building a business might not be the best route
• Advice from his business partner and billionaire Gary Keller on playing a bigger game 
• The biggest mistake people make when goal setting
• How to move your business from “I do it” to “they do it” and start building an empire

...and more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/75.

#74: If you’re ready to take your business to the next level with high-converting Facebook ads, I am so excited to announce that I am opening enrollment to my signature program, Flourish with Facebook Ads with $100 off for new students!

In today’s episode, I’m giving you a peek inside the program so you can learn about all the exciting things my team and I have brought to Flourish! We’ve totally updated the entire program, added all-new video tutorials, and bonus modules to help you take your campaigns even further.

And if you are ready to take the leap and start using high-converting campaigns to grow your business, go to FlourishingImpact.com/Fearless100 and use code FEARLESS100 to save $100 at checkout, now through 11:59pm PT on Monday, November 2nd, 2020! 

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/74.

#73: Have you hesitated to use Facebook ads in your business out of fear, doubt, or uncertainty?

In my experience, fear of losing money, doubts about results, and uncertainty about getting started are all reasons entrepreneurs give for not trying Facebook and Instagram ads for their businesses.

But I’ve worked with thousands of students and clients, and I have seen business owners of all kinds find incredible success when they amplify their impact with high-converting campaigns!

On the podcast today, I’m sharing four more powerful interviews with my Flourish with Facebook Ads students to show you that success in action! I hope that these interviews will encourage and inspire you and give you some insight into the many, many business models and offers that Facebook ads can scale.

In this episode, you’ll learn:

• How one student exploded his results with high-converting campaigns, even though he’s in a highly competitive niche
• How one student used Facebook ads to fuel his rapid business growth and finally make 5-figures per month
• How a student in a super-small niche triples her affiliate revenue with highly-targeted traffic campaigns

Plus, I’m sharing all the info on my free, live Fearless Facebook Ads Challenge so you can start building a Facebook ads strategy for your business, too!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/73.

#72. When it comes to Facebook ads, many business owners worry that ads won’t work for their business and their audience. Depending on the niche, I’ve met business owners who are totally convinced that their audience is not on Facebook at all!

And while I love talking about Facebook and Instagram ads and helping you see how they can work for your business, niche, and audience, I think I have something even more persuasive.

I’ve invited some of my Flourish with Facebook Ads students to come on the podcast and share their stories of how they have successfully used Facebook ads to reach their target markets. These students you’ll hear from today are all bloggers and are all in the personal finance space.

But they serve VERY different target audiences. While they have similar monetization strategies and use Facebook ads in a similar way, they are reaching totally different kinds of people.

And most remarkable, they have all found great success using Facebook ads to reach the people THEY want to reach.

In this episode, you’ll learn:

• How a veteran blogger maximizes the value of Facebook ads for herself and her sponsors
• How a student turned his blog into a business with highly-targeted traffic campaigns
• How one dynamic duo grew their brand awareness to share their message with a very niche audience

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/72.

#71. Has this happened to you? You decide to take the plunge with Facebook ads. You spend time crafting your strategy, clarifying your audiences, and creating your ads. And then… things don’t go as well as you had hoped (to say the least!).

How do you rescue a failing campaign? 

Never fear! I’m here, and I’ve got your back!

In this episode, I’ll share:

• The only metric I use to judge whether a campaign is underperforming
• The key elements of a Facebook ad (AKA the items most likely to trip you up!)
• How to turn around a sinking ship and get the results you’re dreaming of

...and a whole lot more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/71.

#70: There are many ways to use Facebook ads in your business, but I am so often asked, “how can I use Facebook ads to grow?” In this episode, I’m sharing the #1 Facebook ads strategy EVERY online business needs to have!

If you are curious about using Facebook ads to grow your business, but you’re not sure HOW to use them, this is the episode for you! Many people don’t understand how Facebook ads can help them grow their businesses and when it makes sense to use them.

Today, I’m getting specific about the ad strategy that every online business owner should have.

This is the strategy my clients, my students, and I all use (with great success!) to consistently:

• Bring in higher conversions when promoting paid offers
• Grow your warm audiences
• Make sales if you have an evergreen sales funnel too!

...and more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/70.

#69: My team member, Sierra, and I are back today talking about my favorite thing… Facebook ads! We’re answering YOUR questions, and we have so many great topics to discuss today!

This episode is part 2 of our 2-part Facebook ads Q&A series. So if you missed last week’s episode and you can’t get enough of geeking out on Facebook ads strategy like us, check out episode 68! You can find that at FlourishingImpact.com/68.

In today’s episode, we have such a variety of different topics!

I’m answering your questions about:

• The Facebook pixel: what it is, where to find it, and how to install it
• Special Ad categories, ad creation, and how to keep your ads from being rejected
• The fear of ad accounts getting hacked (Spoiler alert: it doesn’t happen that often, but I’ll share what you can do to protect your account and what to do if it does happen to you!)

And a whole lot more!

You can find all of the links and resources that I mention in today’s episode at FlourishingImpact.com/69.