You‘re a Voice Actor. You‘re an Entrepreneur. You‘re a VOpreneur!
The Everyday VOpreneur Podcast is your Guide Through the Business of Voice Over. Each new episode presents actionable, practical advice designed to help you grow your voice over business through more confident and effective marketing and business tips from the pros in their respective fields.
Having great skill in the recording booth isn‘t enough anymore. You also need to think and operate like a business owner. Among the tasks you could be responsible for including marketing your voice over business, managing your books, invoicing and tax preparations, providing customer service, understanding voice over rates and negotiation, protecting yourself legally, using social media channels like LinkedIn, Instagram, Twitter, YouTube and others to build brand awareness and add value to your audience and soooooooo much more!
If it‘s related to voice over marketing or the voice over business, odds are it‘ll be covered in the Everyday VOpreneur Podcast with Marc Scott.
Listen online at https://vopreneur.com
Voice Over Marketing Coaching at https://vopreneur.com
Request a custom voice over audition and quote at https://marcscottvoiceover.com
YouTube - https://youtube.com/@vopreneur
Instagram - https://instagram.com/marcscott
Twitter - https://x.com/marcscott
Facebook - https://facebook.com/marcscottvoiceover
LinkedIn - https://www.linkedin.com/in/marcscottvoiceover/
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Lessons Learned from a Serial Entrepreneur turned VOpreneur with Jessica Mathison
Episode 281
Thursday, September 12, 2024 • Duration 01:07:27
This journey of a VOpreneur® is not an easy one. It can be incredibly fun, rewarding. But if you aren't comfortable thinking and operating like a business owner, it can also be challenging and stressful.
Jessica Mathison has owned many businesses in the past, and she's mastered the art of the pivot when circumstances and situations have changed. She's been able to take all those lessons she's learned and apply them to growing her own successful voice over business today.
In this episode, Marc Scott and Jessica dive into her story and she shares plenty of actionable, practical advice you can use in your own voice over journey.
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
Running a voice over business requires treating it as a business and implementing strong business practices.
Understanding market demand and adapting to meet customers' needs is crucial for success.
Learn from your mistakes and seek out resources to improve your voice over business.
Resilience is key in the face of rejection and the challenges of the voice over industry.
Use effective marketing strategies to promote your voice over services.
Consider applying for grants to support your voice over business
From 0 to 82M Views; How to Create Viral Content with Tawny Platis
Episode 280
Thursday, September 5, 2024 • Duration 01:06:11
How would you like to create social media content that consistently went viral? Content that would build you a massive audience and following? Content that would generate voice over opportunities for you? Content that would open the door to alternative income streams as well?
That's exactly what Tawny Platis has done. She's build a YouTube channel with over 82,000,000 views. She has hundreds of thousands of followers on both Instagram and TikTok. Her videos consistently generate millions of views.
In this interview with Marc Scott, she shares a lot about her strategy and creative process. Offering countless tips for the enterprising VOpreneur who is looking to leverage social media to level up their marketing.
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EVERYDAY VOPRENEURS IN THIS EPISODE
KEY TAKEAWAYS
Master Medical Narration with Debbie Irwin
Episode 272
Thursday, June 27, 2024 • Duration 57:24
Are you ready to find out just how wide-ranging of a genre medical narration is? Debbie Irwin joins the show to talk about her transition from Wall Street (she has thoughts on $TSLA) to voice over and the rise of medical narration as a huge and lucrative genre.
She breaks down all the sub-genres that fall under the medical narration genre, gives tips on putting together the right demo, what makes a great medical narrator, where to look for this work, and she even touches on who to contact! It's ALL in this interview.
If you're Interested in coaching with Debbie Irwin or purchasing her "How to Get Started in Medical Narration Webinar" complete this form: https://zfrmz.com/VVCSBJcPg2ct0aVGi3vm
RESOURCES FOR VOICE ACTORS
EVERYDAY VOPRENEURS IN THIS EPISODE
KEY TAKEAWAYS
Why You Need Video Demos and How to Make Them - Summer Series 2022
Episode 181
Thursday, August 18, 2022 • Duration 13:12
We've all got audio versions of our voice over demos. But do you have video versions of your voice over demos? Have you ever even considered adding video versions of your voice over demos?
In this episode I outline why it's so important to have video versions of your voice over demos, and share a few suggestions for what to include in them and software options for creating them.
Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
5 Tips for Mobile-Friendly Email Subject Lines - Summer Series 2022
Episode 180
Thursday, August 11, 2022 • Duration 09:55
Where do you check your email most often? For most of us, that's happening more and more on our mobile devices. Either we're checking emails on smartphones or tablets. Knowing this to be true (the stats don't lie), it's important we consider mobile-friendliness when we're composing marketing emails and writing our subject lines.
In this episode, I offer up five considerations to make your email subject lines more mobile-friendly and (hopefully) more effective!
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
Outsourcing can be one really effective way to scale up your voice over business. There's only so much you can do as a VOpreneur on any given day. By outsourcing tasks to a virtual assistant or even a software solution, it allows you to get more done with less of your own time invested.
So how do you decide what to outsource? That's the topic I'm exploring in this episode, giving you three different considerations for making a decision about outsourcing.
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
How to Set Your Voice Over Terms - Summer Series 2022
Episode 178
Thursday, July 28, 2022 • Duration 12:30
What are voice over terms and how do you set them? There are certain details that need to be discussed, in place and agreed upon before you should ever go into the booth to record. In this episode, I highlight four important terms that both the talent and the client need to be clear on before any project.
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
Understanding Voice Over Casting Timelines - Summer Series 2022
Episode 177
Thursday, July 21, 2022 • Duration 09:10
When you submit an audition on a casting site or through an agent, it's reasonable to assume it's for an active project and the voice actor will be hired "soon." Like... the next day. Maybe the next week at most. And so many VO's obsessively check their casting profiles and inboxes waiting for the email to come that says they've booked.
This is a great way to make yourself crazy, and it isn't necessarily an accurate reflection of voice over casting timelines. In this episode, I share a few thoughts that will hopefully help you relax, stress a little less and enjoy the audition process a little more.
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
Is Complaining Online Costing You Work - Summer Series 2022
Episode 176
Thursday, July 14, 2022 • Duration 08:34
The social media soapbox... a lot of voice actors take "advantage" of social media to create a platform to air their grievances. Rarely does a day go by that someone isn't complaining about rates, jobs, casting sites, auditions, agents or any other number of things.
But is complaining online the best use of social media? And your time? Or could it be that all that whining, grumbling and griping is actually costing you work while potential clients form decisions about you as a talent, actor and person?
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
5 Software Recommendations for Voice Actors - Summer Series 2022
Episode 175
Thursday, July 7, 2022 • Duration 15:22
Every voice actor knows they need a DAW (Digital Audio Workstation), and most of us use some kind of office software such as Googe Workspace or Microsoft 365. In additional to those obvious staples, I'm offering five other software suggestions in this episode. Tools that can absolutely impact your business, but maybe aren't traditional pieces of software you'd normally think of.
Enjoy these five software recommendations for the Everyday VOpreneur.
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Welcome to the Summer Series. For June / July / August 2022 I'll be offering up simple, quick hit episodes of the podcast designed to give you one good piece of advice and get you back to doing whatever you're doing to enjoy summer. The Everyday VOpreneur interview series will return in September.
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
Find a niche and create authentic content that resonates with your audience.
Adapt to the ever-changing algorithms of different platforms and analyze metrics to understand what works.
The hook in the first few seconds of a video is crucial to grab the audience's attention.
Be genuine and relatable to build a loyal following.
Expose yourself to good content to improve your own content creation skills.
Building a successful online presence takes time, effort, and a combination of luck, hard work, and talent.
Having a large social media following can open up opportunities for collaborations and monetization.
Be prepared for failures and the need to pivot and rebrand, and understand that success may take time.
Embrace social media as an essential part of being a voice actor and use it to build an audience and differentiate yourself from AI technology.
Even a targeted audience of a few thousand can bring value and opportunities.
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
Medical narration is a broad genre that includes various subgenres such as medical commercials, corporate scripts, anthem scripts, explainers, e-learning, mechanism of action and disease animations, ISI, and medical device.
Understanding the structure, unique words, and context of each script is crucial in delivering an effective medical narration.
Improv skills can be beneficial in narration, helping voice actors feel comfortable, be flexible, and get out of their heads.
Having a medical background can be an advantage in medical narration, but it doesn't guarantee success and it isn't a requirement.
Skills needed for medical narration include sounding intelligent, understanding complex scripts, and being able to interpret and deliver medical terminology accurately.
When creating a medical narration demo, it's important to showcase range, accuracy, and the ability to handle different types of medical content.
Medical narration continues to be a lucrative genre, as the demand for accurate and human-delivered medical information remains high.
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
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