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Explore every episode of the podcast Empire Building

Dive into the complete episode list for Empire Building. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
343. Why Culture Is Your Strongest Business Strategy with Dana Gentry28 sept. 202600:37:19

Culture isn't just the team lunches, celebrations, or giving back. It's what we tolerate, what we reward, how we treat each other, and the standards we protect every single day.


We're joined by Dana Gentry, longtime real estate leader and Keller Williams Senior Culture Advisor, to talk about what it really takes to build a culture that supports a big business. Dana shares the lessons she's carrying forward from mentors like Mo Anderson, including why leaders have to address bad culture instead of looking the other way, why productivity and profitability belong in the culture conversation, and how recognizing the right behaviors can change an entire team.


We also get personal about stepping into rooms where the pressure feels big. Dana shares how she's navigating a major leadership role by increasing her capacity, staying close to mentors, remaining coachable, focusing on the work that gives her energy, and remembering that she doesn't have to fill someone else's shoes. She gets to make her own.


If we're serious about building businesses that last, we have to intentionally build the culture that will carry us there.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

342. The Next Stage of Scaling: From One Business to an Empire21 sept. 202600:20:12

You’ve scaled one business. Now what? Building an empire isn’t about chasing every new opportunity that catches our attention. Before we add another business, we need a profitable foundation, the right opportunity, and the right people to grow it without putting everything we’ve already built at risk. 


We’re wrapping up our scaling series with the next step: taking what works in business one and using it to build business two, three, and beyond. We break the process into four steps: use profit from the first business to fund what’s next, look for synergistic businesses that solve another problem for the same customer, identify the right “who” to lead the new venture, and incubate the new business with the systems and operational talent we already have. 


We also talk about structuring partnerships around what each person actually brings to the table, including cash, expertise, influence, and time. Plus, we unpack why profit interest can sometimes make more sense than giving away equity and how Walt Disney’s interconnected businesses offer a powerful model for building an empire where each piece strengthens the others. 


Once we know how to scale one business, we have a framework we can repeat. The goal is to build the empire that supports the big life we actually want.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

341. The Success Trap: When More Stops Making Your Life Better14 sept. 202600:32:55

What happens when you finally achieve the success you worked so hard for, but your instinct is still to chase more? For high achievers, growth can become such a habit that we forget to ask whether the next milestone will actually make our lives better. 


In this episode, we’re talking about the success trap and eight strategies for building a healthier relationship with ambition. We break down how to define what “enough” looks like across your money, business, and lifestyle, separate enough from expansion, decide in advance what counts as winning, and actually give yourself time to celebrate what you’ve built. We also talk about creating a second scoreboard for the parts of life that revenue can’t measure, including freedom, relationships, health, adventure, giving back, and peace of mind. 


We also challenge ourselves to identify the “no” behind every new “yes,” practice staying instead of automatically expanding, and ask one powerful question before pursuing the next achievement. We’re not giving up ambition. We’re becoming much more selective about what deserves it. 


If you know someone who keeps moving the goalpost the second they reach it, share this episode with them. 


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

340. How to Win the Pricing Conversation Before the CMA07 sept. 202600:26:29

What if the pricing conversation was won before you ever opened the CMA? This week, we're bringing you inside Keller Williams Mega Camp, where Sarah Reynolds shares the six keys her team uses to help sellers make empowered decisions about one of their biggest assets.


After serving more than 12,000 families, Sarah has learned that telling sellers what to do isn't enough. We have to educate them. She breaks down how to uncover a seller's real why, reframe list price as a marketing strategy, help sellers think like buyers, and understand why active listings matter just as much as past sales. We also talk about how time on market can steal equity and how showings and offers give us the signals we need to listen to the market instead of arguing with it.


The goal is to make the CMA confirmation, not confrontation. When sellers understand the strategy before they see the numbers, we can stop battling over price and start working together toward what matters most to their family.


Take these six keys into your next seller conversation, educate first, and choose impact.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

339. 6 Ways to Create Urgency In a Shifting Market31 août 202600:32:53

When buyers and sellers are scared to make the wrong move, waiting can feel like the safest option. But in a shifting market, waiting isn't neutral. The market keeps moving, inventory changes, carrying costs add up, and opportunities can disappear.

In this episode, we're sharing six ways great agents create real urgency without relying on pressure or manipulation: create clarity, understand motivation, show the cost of waiting, take charge, ask great questions, and create momentum through action. We also talk about why fear often shows up as procrastination, how to uncover what a client really wants, and why strong leadership can give people the confidence to make informed decisions in an uncertain market.

If you lead buyers, sellers, or a sales team, this episode will help you create clarity, build trust, and guide people toward the next right step.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

338. How to Set Standards That Protect Your Business24 août 202600:32:56

The business you tolerate is the business you create. So are the expectations inside your company actually standards, or are they just preferences?


In this episode, we’re breaking down what makes a business standard real: it’s clearly defined, consistently communicated, regularly measured, and backed by accountability when the expectation isn’t met. We share examples from our own businesses across communication, customer experience, sales, team performance, culture, and financial operations, including response times, client updates, lead follow-up, weekly scorecards, spending limits, and even cell phones in meetings.


We also dig into the harder part: actually holding the standard. We talk about modeling expectations as leaders, building standards into systems and workflows, addressing missed commitments without making every conversation punitive, and figuring out whether a performance issue comes down to clarity, skill, capacity, or willingness. Standards should create consistency, not rigidity, and strong accountability can help your people achieve the goals they committed to in the first place.


Your culture is ultimately shaped by what you consistently reward, correct, and tolerate. Start with the standards that matter most, hold them well, and build from there.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

337. 7 Real Estate Negotiation Mistakes That Are Costing You Money17 août 202600:36:46

What if the thing costing you your next commission check isn't the market, but the way you're negotiating? 


In this episode, we're breaking down seven mistakes that can leave money on the table and keep good deals from coming together. We talk about why our job is to solve problems instead of predict the future, why the first buyer deserves more attention than most sellers realize, and how even a small counter can keep valuable momentum alive. 


We also dig into the communication habits that separate professionals from everyone else. That means knowing when to put down the text thread and pick up the phone, negotiating the entire deal instead of fixating on price, and helping emotional clients slow down long enough to make informed decisions. And when a transaction hits a roadblock, we share why curiosity and creative problem-solving can uncover options that aren't always obvious, from seller concessions and rate buydowns to occupancy agreements and alternative terms. 


If you want to put more deals together, create better outcomes for your clients, and keep more opportunities from slipping away, these are negotiation skills worth practicing. 


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

336. Is Your Business Your Identity?10 août 202600:33:56

When someone asks who you are, how quickly does your answer turn into what you do? As entrepreneurs, we invest so much time, energy, emotion, and financial risk into our businesses that the line between our work and our identity can quietly disappear.


In this episode, we’re talking about what happens when business ownership shifts from an assignment into an identity. We share the warning signs we’ve experienced ourselves, including tying our moods to sales, feeling personally rejected when an employee leaves, losing touch with our interests outside of work, and resisting the delegation our businesses need to grow. We also explore the costs of identity fusion, from achievement addiction and defensiveness to burnout and creating a ceiling on the business.


Then, we walk through three exercises to help you reconnect with who you are beyond your titles, income, accomplishments, and family roles. You’ll learn how to identify the qualities that have always been part of you, imagine what would remain if the business disappeared, and use language that separates the role you serve from the person you are.


Your business was never meant to carry the weight of proving your worth. When your identity is secure, you can lead, rest, experiment, and grow from wisdom instead of fear.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

335. Scaling Through Seasons: Protecting What Matters While Growing Fast03 août 202600:35:52

What season are you in, and does the way you're running your business actually honor it? 


In the final episode of our scaling series, we're talking about how to grow without dropping the glass balls in your life. Work is often a rubber ball: a lost client, delayed project, or missed opportunity can bounce back. Our health, family, friendships, faith, and mental well-being may not recover as easily when they're repeatedly neglected. 


We share a simple framework for planning around the seasons ahead instead of waiting until life forces us to react. We walk through how to identify the season your family, business, and health are entering, choose what cannot be neglected, and build the right support before a crisis arrives. We also discuss communicating temporary sacrifices to your family, creating margin, protecting recovery time, asking for help, and letting go of the pressure to keep every part of life perfectly balanced. 


Your calendar tells the truth about what you're prioritizing. Our goal is to help you build a business that can grow through new babies, aging parents, health challenges, transitions, launches, and every season in between, while still supporting the bigger life you set out to create.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

334. Gary Keller Interviews Sarah Reynolds: The Leadership Playbook Behind a Billion-Dollar Team27 juil. 202600:49:21

What does it really take to build a billion-dollar sales organization and still have a big life? In this special episode of Empire Building, Gary Keller steps in as host to interview one of the show’s own hosts, Sarah Reynolds. Together, they look back at Sarah’s journey from joining her mom in real estate at 21 to helping build EmpowerHome into an organization that has produced more than $1 billion in annual sales volume in each of the past three years. 

Sarah gets very practical about what made that growth possible. She talks about learning how to get buyers and sellers to raise their hands, building strong lead generation and inside sales systems, following up for the long haul, and tracking the numbers closely enough to make the business predictable. She also breaks down the five pillars of trust and explains why agents have to know how to convert people who do not already know, like, and trust them. 

But this conversation is about more than business growth. Sarah opens up about the years when everything felt like it depended on her, what changed when she stopped trying to carry every problem herself, and how protecting her health and family actually helped her people grow. You will hear a lot of honest lessons about leadership, delegation, focus, and why building a big business should never require giving up the life you are building it for. 


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

333. How to Keep Your Team's Energy High When Deals Are Down20 juil. 202600:30:18

A slower market can feel heavy, especially when your team is tired, transactions are down, and every deal takes more skill, patience, and emotional energy than it used to. In this episode, we’re talking about how to lead through a weird real estate market without losing your people, your energy, or your mission.


We share what we’re seeing in Austin and Dallas-Fort Worth, why shifting inventory and affordability are changing the way agents have to lead, and how to spot the signs that your team’s energy may be eroding. We talk about the difference between pushing activity and reconnecting people to meaning, why one-on-one conversations matter more in a hard market, and how personal finances, retention conversations, role play, and small wins can help your people stay in the game.


This is a conversation for every leader who feels like they’re carrying a lot right now. Your skills are needed more in a hard market, and when you lead with clarity, care, and consistency, you can help your team build confidence again.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

332. Where Should You Be With Money? 5 Questions to Find Out13 juil. 202600:26:23

Are you building wealth in a way that actually fits the season of life you’re in? In this episode, we’re talking about money, risk, cash flow, and the questions that help us decide whether we’re still on the right path or ready for a new one.


Wendy and Seychelle share the lessons they’ve learned from starting with very little, investing in real estate, taking risks that worked, and taking a few that absolutely did not. We talk about the difference between building equity and building cash flow, how to know your unfair advantage, why every investment comes with a hidden time tax, and why “enough” may look different in each chapter of life.


Whether you’re just beginning your wealth-building journey or reevaluating the strategy you already have, these five questions will help you get more intentional with your money, your time, and your next move. Build the wealth, protect what matters, and keep moving toward a bigger life.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

331. Scaling Leadership: From Being the Leader to Building Leaders06 juil. 202600:44:10

Have you ever realized your business is growing, but your leadership structure is not? In this episode, we’re continuing our scaling series with Sarah Reynolds and Kymber Lovett-Menkiti to talk about one of the hardest shifts in business: moving from being the leader everyone depends on to building leaders who can carry the mission forward.


We get honest about the moments when we became the bottleneck, the pain of leading too many people directly, and the mistakes that come from promoting great performers before they are ready to lead. We talk about why every leader has a capacity limit, how your job changes as the company grows, and why leadership has to be taught intentionally instead of assumed.


We also dig into culture, hiring for heart, letting go of the need to be the hero, and what it really means to lead through multiplication instead of addition. If you’re trying to scale a business without burning out, this conversation will help you build the leaders who help you build the future.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

330. 6 Years of Empire Building: The Many Ways You Can Lead29 juin 202600:42:24

After six years, more than 300 episodes, and over 1.1 million downloads, we are taking a moment to celebrate the journey and reflect on the leadership lessons we have learned from each other along the way.


In this episode, we talk about what makes each of us different as leaders, and why that difference matters. From Tiffany’s brave commitment to family-first leadership, to Kymber’s quiet strength and ability to build powerful rooms, to Sarah’s visionary belief and commitment, to Seychelle’s empathy and relentless problem-solving, to Wendy’s collaborative, selfless way of bringing people together, this conversation is a reminder that leadership does not have to look one way.


We also share why authenticity and vulnerability have been non-negotiables for this podcast from the very beginning, how leadership grows when you lead more, and why the world needs more good leaders in families, teams, communities, businesses, and beyond. If you have ever wondered whether your leadership style is “right,” this episode is your permission to get curious, own your strengths, and keep growing.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

329. Stop Waiting for the Tap on the Shoulder with Heather Hope22 juin 202600:34:39

What if your business could grow without taking over every part of your life? In this episode, we’re joined by Heather Hope, founder of the Heather Hope Realty Group, business coach, real estate educator, wife, mom, investor, and former middle school teacher.


Heather shares how she moved from teaching to real estate, learned to build predictable business through numbers, and found her way into coaching, training, and leading a team. We talk about the emotional weight of client service, why boundaries matter when you’re an empath in business, and how delegation can help you protect the parts of life that bring you the most joy.


We also get into building multiple streams of income, bringing family into the business, teaching as lead generation, and giving yourself permission to get in the room before you feel fully “ready.” If you’ve ever wondered how to grow without losing your family time, your purpose, or your sense of fun, Heather’s story will give you both strategy and encouragement.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

328. Thrive Even When You’re Surrounded by Difficult People15 juin 202600:33:57

Difficult people are part of leadership, business, parenting, marriage, and life. And as much as we may want to avoid them, the truth is that building a big business and an even bigger life requires us to learn how to handle hard conversations without losing our peace.


In this episode, we’re talking about how to deal with difficult people with more clarity, curiosity, and emotional control. We share why avoidance rarely makes things better, how to examine your own DNA in the situation first, and why the “difficult person” may actually be a difficult situation. We also talk about the power of asking for perspective, choosing the right person to process with, and having private conversations that focus on solving the problem instead of winning the argument.


We walk through practical tools like using “I” statements, restating what you heard, looking for the hidden need, moving to the same side of the table, and attempting to reach a real agreement. And when the conversation is over, we talk about how to discharge your own stress so you don’t carry it into the next room.


If you’re leading people, raising kids, serving clients, or navigating hard relationships, this conversation will help you stay grounded while doing the brave work of communication.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

327. Scaling Sales: The Playbooks That Work Across Markets (Part 2)08 juin 202600:27:08

If your sales feel inconsistent, the problem may not be your people. It may be your process. In this episode, we’re continuing our scaling series with the next three sales playbooks every leader needs to build a team that can grow without depending on one person to hold it all together.


We talk about creating a salesperson launch system, building a learning management system that keeps training consistent, and why recording everything can save your leaders from repeating the same conversations over and over again. We also dig into tracking the full conversion pipeline, from leads to conversations to appointments to agreements to closings, so you can see exactly where the breakdown is happening and coach with clarity.


Then we talk about the non-negotiable rhythm of coaching, training, and shared learning. You’ll hear how group coaching, role play, Slack conversations, and public wins can create a culture where questions are celebrated and knowledge compounds across the whole team. If you’re ready to scale sales with more consistency, this conversation will help you find the weak spot, build the system, and lead your people with more intention.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

326. Scaling Sales: The Playbooks That Work Across Markets (Part 1)01 juin 202600:29:56

If scaling sales feels like adding more people, more leads, and more pressure, this episode is your reminder to slow down and build the system first. Because more volume without a repeatable process usually creates more chaos, not more freedom.


In this episode, we continue our scaling series with Sarah Reynolds and Kymber Lovett-Menkiti to talk about the first three playbooks for scaling sales across markets. We dig into why every client type needs its own defined conversion process, how documented conversations and dialogues create confidence for your team, and why follow-up systems are where sales are often won or lost.


We also talk about the danger of building a brand that depends on one person, the power of automations inside your CRM, and why “hope” is not a follow-up strategy. Whether you are leading a real estate team, growing a sales organization, or trying to get yourself out of being the whole system, this conversation will help you create clarity your people can actually follow.


Stay tuned for part two, where we continue the sales scaling playbook.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

325. What Boundaries Really Make Possible with Kristen Bernard25 mai 202600:30:24

What does it really cost to build a big business? In this episode, we sit down with Kristen Bernard, leader of the EmpowerHome Team in Charlotte, for a candid conversation about growth, boundaries, motherhood, blended families, and building success without sacrificing the people who matter most.


Kristen shares what changed when she decided she would no longer build something professionally that cost her personally. We talk about the boundaries that protect her family time, from Tuesday night dinners to technology check-ins, and why those boundaries have not cost her momentum. They have helped her lead better. We also dig into what it looks like to parent teenagers, create open communication, build trust, and stay present during a season that requires more emotional availability than ever.


This conversation is for every high achiever who feels like stepping back might make the business fall apart. Kristen reminds us that boundaries are not selfish. They are leaders. And sometimes the smallest boundary, like one protected dinner a week, can become the start of a bigger life.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

324. Do This Before You Learn One More Thing18 mai 202600:31:25

Ever feel like you are learning everything and still not moving forward? We get it. Between books, webinars, conferences, coaches, AI updates, market shifts, and the constant pressure to keep up, it is easy to mistake consuming information for making progress.


In this episode, we are unpacking four lean learning shifts inspired by Pat Flynn’s book Lean Learning: learn less and apply faster, use short sprints to create breakthroughs, create pressure on purpose, and reconnect to your why before you drift too far off course. We talk about the difference between just-in-time learning and just-in-case learning, why action reveals the gaps faster than another class ever could, and how deadlines can help you build capability and confidence.


We also share real examples from investing, hiring, AI automation, team leadership, health, and business planning. Whether you are stuck in research mode, waiting until you feel ready, or climbing a mountain you are not sure you even want anymore, this conversation will help you stop collecting ideas and start executing on what you already know.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

323. Why Most Salespeople Quit Before They Ever Get Good & How to Push Through11 mai 202600:22:56

Ever stare at the phone knowing the next call could grow your business, but still find every reason not to make it? We’ve been there, and in this episode, Wendy and Kymber revisit one of our most popular conversations: overcoming call reluctance.


We talk about what call reluctance really is, why it is not laziness or lack of motivation, and how fear, shame, embarrassment, anxiety, and rejection sensitivity can quietly stop salespeople before they ever get good. We also dig into why the phone still matters, especially in a world full of texts, DMs, and AI, and why real connection is becoming even more valuable.


Then we break down 10 practical ways to push through, including repetition, mastering your tools, asking better questions, knowing the problem you solve, building your bunker, finding a mentor, serving instead of selling, gamifying the no’s, doing worst-case-scenario prep, and using the timer method. If you’ve ever felt stuck before a call block, this episode will help you trade avoidance for action and build confidence one rep at a time.


Go make the call. We’re cheering you on.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

322. The Systems That Saved Us: Scaling Back-End Ops Without Breaking04 mai 202600:37:28

Growth sounds exciting until your business starts dropping balls, confusing your team, and creating inconsistent client experiences. In this episode, we talk about the systems that actually support scale so your business can grow without burning you out or breaking behind the scenes.


We walk through what it means to stop building a business that only works when you are working and start building one that can run with clarity, consistency, and accountability. We share why every process needs a clear way of being done, how step-by-step actions and ownership remove chaos, and why your ops team needs language frameworks, not just task lists. We also talk about dashboards, communication rhythms, and building systems for the business you want next, not just the one you have today. 

If growth has started to feel heavier instead of easier, this conversation will help you identify where your systems need to catch up so you can scale with more confidence.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

321. From Cocktails to Cash Flow: Turning Hustle Into Wealth with Jennifer Vories27 avr. 202600:29:24

What does it look like to build a big business, grow real wealth, and stay anchored through the messy middle? In this episode, we sit down with Jennifer Vories to talk about the path she took from working as a cocktail waitress to building a thriving real estate business, flipping properties, and creating long-term cash flow.


Jennifer shares how she got started at Keller Williams, why speed of implementation changed everything for her, and what it looked like to move from hustle into systems, leverage, and ownership. We also talk about building wealth through investment properties, raising kids with a stronger understanding of money, bringing family into the business, and using success to make a bigger impact in your community. Along the way, Jennifer opens up about marriage, fitness, faith, grief, setbacks, and what has helped her keep going when life felt heavy.


This conversation is honest, practical, and deeply encouraging if you're building in the middle of real life and want to create something that lasts.



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This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

320. 5 Non-Negotiables to Protect Your Energy20 avr. 202600:23:32

Ever feel like your business is pulling from you faster than you can refill? In this episode, we are back with part two of our conversation on protecting your energy, and we are getting practical with five simple, non-negotiable steps that help leaders stay out of burnout and in alignment.


We talk about why white space is not wasted time but recovery time, how routines and systems reduce decision fatigue, and why boundaries lose power when we over explain them. We also share what it looks like to restart faster when you fall off and why your energy is not separate from your business success. The 5 levels of earning trust as a leader show up here too: expecting people to bring solutions, not just problems, presenting multiple options, thinking through tradeoffs, reducing decision fatigue at the leadership level, and taking ownership instead of waiting to be rescued. It shapes your decisions, your creativity, your leadership presence, and the long-term sustainability of everything you are building.


Whether you are feeling stretched too thin, stuck in reactive mode, or ready to lead with more intention, this conversation will help you protect what matters so you can build something that lasts.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.



319. The Energy Traps Leaders Fall Into13 avr. 202600:22:05

Ever feel like you’re doing everything for everyone else and still ending the day depleted? We’ve been there. In this episode, we’re digging into the energy traps that quietly drain leaders before full burnout ever shows up.


We talk about why leadership starts on the inside, and why protecting your energy is not selfish, it’s strategic. We break down five common traps: over-scheduling your life, confusing productivity with effectiveness, falling off your commitments and refusing to restart, carrying emotional weight that isn’t yours, and waiting until burnout to finally pay attention. Along the way, we share real stories about packed calendars, perfectionism, decision fatigue, and the invisible labor so many women leaders carry every day.


We also leave you with four powerful reflection questions to help you assess what’s draining you before your business, your health, or your relationships force you to. If you’ve been feeling stretched thin, stuck in busyness, or like your tank is always running low, this conversation will help you spot the patterns and start leading with more intention. Come back next week for part two, where we’ll share the simple non-negotiables that help protect your energy moving forward.


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This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

318. People Problems: The Hiring Shifts You Need to Scale Smart06 avr. 202600:25:49

Have you ever hired someone because you were overwhelmed, only to realize you hired for relief instead of growth?


In part two of our Scaling Series, we’re talking about the people side of scale—because the truth is, your business will only grow as far as your team can carry it. Hiring the wrong way doesn’t just slow you down, it multiplies your mistakes.


In this episode, we walk through five critical hiring shifts every scaling leader must make. We talk about the difference between hiring for “help me now” versus “who do I need next,” why outcome owners outperform task doers, and how culture adds create stronger organizations than culture fits. We also dig into building leadership pipelines instead of filling seats, and why clear accountability—not friendship—protects both your team and your mission.


If you’re serious about scaling without burning out, this conversation will help you rethink how you hire, lead, and multiply your impact.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

317. The Silent Struggle of High Achievers with Charlotte Johnson30 mars 202600:30:24

What if the thing holding you back isn’t your business… but doing life alone?


In this powerful and deeply personal conversation, we sit down with Charlotte Johnson—top-producing real estate agent, entrepreneur, and one of the most resilient women we know. Her story is one you won’t forget. From a childhood marked by instability and trauma to building multiple successful careers, Charlotte shares what it really took to survive and ultimately thrive.


We talk about the hidden loneliness that can come with success, why strong leaders often struggle to be vulnerable, and how finding the right room can completely change your trajectory. Charlotte also shares the mindset shifts that helped her heal, grow, and finally allow others in.


If you’ve ever felt like you don’t quite belong in the next room—but know you need to walk in anyway—this episode is for you.


Tune in, and then share this with someone who needs to hear it.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

316. 7 Tactics for When You’re Tired of the Long Game23 mars 202600:36:36

Ever feel like the long game is just…long? You're committed to your vision, but some days the grind can feel exhausting.


In this episode, Tiffany Fykes and Kymber Lovett-Menkiti continue the conversation about playing the long game and share seven practical tactics to help you keep going when motivation starts to fade. Instead of abandoning the vision you're building toward, we explore ways to re-energize your momentum and make the journey more sustainable. We talk about shrinking your time horizon to create quick wins, tracking the right metrics that you can actually control, and building visible scoreboards that help you see progress when it feels slow. 


We also dive into removing one draining commitment, reconnecting with your long-term vision, surrounding yourself with other long-game thinkers, and intentionally stepping away to recharge.


If you’re building something meaningful, fatigue is normal. The key is learning how to reset your energy without quitting the mission. These tactics will help you stay consistent, celebrate progress, and keep moving forward toward the big life you’re creating.


The 7 Tactics: 

1. Shrink the time horizon (create short-term wins)

2. Change the metric you’re tracking (focus on controllable inputs)

3. Add a visible scoreboard (track progress visually)

4. Remove one draining commitment

5. Reconnect with your long-term vision

6. Surround yourself with other long-game thinkers

7. Take a real break to recharge



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

315. In an AI World, Is the Long Game Dead?16 mars 202600:39:07

Ever feel like everyone around you is chasing the next quick win while you're trying to build something that lasts? In a world obsessed with viral moments and overnight success, it can feel like playing the long game is outdated or even impossible.


In this episode, we unpack why the long game is still the most powerful strategy for building a business, wealth, and a meaningful life. We define what “playing the long game” actually means and why it often feels boring, lonely, or even like you're going backward before the results show up. From building a referral-based business and growing wealth slowly, to parenting, friendships, health, and legacy, we explore how consistent actions compound over time.


We also talk about the hidden signs you're actually winning the long game, even when it doesn't look impressive on the outside. Think fewer flashy decisions, more intentional choices, and the confidence to stay the course when others chase shiny objects.


If you're in a season where the results haven't caught up to the effort yet, this conversation will remind you why consistency still wins. And stay tuned—next week we’ll share the seven tactics to use when you're tired of playing the long game.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies.

314. Be Financially Free with Cashflow09 mars 202600:34:16

Ever feel like you built a successful business… but somehow it still feels heavy? In this episode, we get real about cash flow, financial freedom, and why so many high-performing women feel trapped by businesses that look great on paper.


We break down the concept of the freedom number and how understanding your personal cash flow changes the way you lead, decide, and show up every day. We talk about the difference between waiting for retirement and creating financial freedom now, why predictable cash flow matters more than just net worth, and how diversified income streams give you back choice.


We also walk through real examples of how money can flow to you beyond your primary business, including real estate strategies, lending, royalties, partnerships, and small but mighty recurring income plays. Along the way, we challenge you to audit what’s going out the door, get intentional about what’s coming in, and start tracking cash flow like a game you actually want to win.


If you want to build a big business without feeling owned by it, this conversation will help you see new paths forward and move faster toward a life that feels as good as it looks.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

313. Before You Scale: 5 Questions You Must Answer02 mars 202600:31:35

Scaling sounds exciting. More revenue, more impact, more visibility. But what if growing too fast could actually break what you’ve already built?


In this kickoff to our Scaling Series, we slow it down before we speed it up. We share the five essential questions every leader must ask before expanding into new markets, hiring more people, or chasing bigger numbers. Because growth magnifies everything. It multiplies strong systems—and it multiplies chaos.


We walk through the hard-earned lessons behind these questions: Are you scaling systems or scaling stress? Why do you really want to grow—ego or impact? Do you have the right people owning outcomes, not just tasks? Is your client experience worth multiplying? And most importantly, is your life aligned with the scale you’re asking for?


We share candid stories of expansion wins, expensive mistakes, and the personal cost of growth done wrong. If you’re serious about building a big business and an even bigger life, this episode will help you pause, reflect, and scale on purpose.


Time-block space to journal these five questions. Your future self will thank you.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

312. How to Get Paid to Speak23 févr. 202600:25:02

Ever wondered what it actually takes to get paid to speak? Maybe you’ve been asked to teach at your office or you feel the nudge to step onto bigger stages—but you’re not sure where to start. In this episode, we pull back the curtain on how we built speaking careers from the ground up.


We talk about why speaking is a reps game (not a talent contest), how to “stair step” from your office whiteboard to other markets, and why you don’t need a polished slide deck to begin. We share practical ways to raise your hand, leverage your network, and turn teaching into both confidence and income. We also break down how to get paid first in testimonials, how to create a one-page speaker sheet, how to set your fees, and why good audio matters more than fancy video when building your speaking brand.


If you’re ready to stop waiting to be chosen and start acting like a speaker, this conversation will give you the framework and the push you need.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

311. Why Good People Leave16 févr. 202600:30:15

Great people don’t leave great businesses by accident. In this conversation, we dig into what actually keeps strong relationships thriving over the long haul and where leaders unintentionally push good people out the door.


We talk candidly about what it really takes to go the distance with your team, starting with self-awareness as a leader and extending into hiring, compensation, onboarding, and retention. We break down why knowing your own strengths and gaps matters more than any personality assessment you hand to someone else, how slowing down the hiring process builds trust early, and why clarity in the first 30, 60, and 90 days can change everything.


We also unpack the role money plays in retention, from common compensation mistakes to structuring bonuses people can actually influence. Finally, we explore how relationships, recognition systems, and future vision keep people engaged and growing alongside you.


If you’re tired of constant turnover or ready to build a team that grows with you over time, this episode will give you practical steps you can put to work immediately.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

310. Behind the Scenes: What We’re Building Right Now09 févr. 202600:36:29

All five Empire Building hosts are together for a rare and honest catch-up. We talk about the seasons we’re in right now—raising teenagers, navigating big family decisions, investing, growing businesses in tough markets, and redefining what success actually looks like.


We share what it’s been like to lead through uncertainty, why clarity changes everything, and how each of us is prioritizing health, family, and alignment alongside growth. You’ll hear stories of major business milestones, lessons from letting go of control, and reminders of why surrounding yourself with the right circle matters more than ever.


If you’ve ever wondered how women leaders balance ambition with real life—or needed permission to build both a big business and a big life—this conversation is for you.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

309. 4 AI Prompts That Help You Get More Clients02 févr. 202600:30:42

AI is already here, and the real difference is not who is using it, but who is using it with intention. In this episode, we pull back the curtain on how we are actually using AI inside our businesses to create clarity, save time, and generate more opportunities without adding more work.


We walk through four practical prompts we use every week to sharpen our messaging, practice better conversations, eliminate decision fatigue, and communicate at scale with confidence. These are not theoretical ideas. They are simple, repeatable prompts that help us sound like our smartest selves on our best days.


Here are the four prompts we reference in the episode:


Prompt 1: Competitive Advantage


[Insert your team’s name] is a real estate team that specializes in helping families buy and sell homes across multiple markets. One of our top competitors is [insert competitor’s name] who we frequently go head to head with for listings in the [insert region name] region. Our target audience is move-up sellers. They're homeowners who are selling their first home in order to purchase their second larger or more permanent home. They're often juggling equity concerns, emotional attachment, timing and uncertainty about market conditions. Based on what you know about [insert your team’s name] and our competitor, what messaging or features might be making the competitor more attractive to move up sellers right now? Please only use things that are facts and don't make something up. What are the top three to five reasons our ideal client might call them before calling us? What specific changes should we make to our website messaging, visuals, calls to action, or value propositions to resonate more clearly with move up sellers and better differentiate ourselves? Use psychological triggers and emotional decision-making cues in your recommendations.


Bonus Prompt for Generating More Business:

Give me five marketing messages that speak directly to the fears and goals of move-up sellers, specifically targeting those who are unsure whether now is the right time to sell their first home and upgrade, include emotional appeal, trust-building language, and urgency.


Prompt 2: Role Play Partner 


You are an expert real estate sales trainer. Your task is to roleplay realistic real estate sale scenarios to help real estate agents improve their communication, discovery, objection handling, closing and rapport building skills. At the completion of the roleplay, provide the user feedback. You will play the role of a buyer, seller, landlord, prospect, etc. Before starting the roleplay, ask the user the following clarifying questions to set the scenario properly:


Question 1: What specific role would you like me to play?


Question 2: What is your primary objective for this role play?


Question 3: Are there specific objections you'd like me to raise during this 

conversation? 


Question 4: Would you like me to simulate a particular personality type?


Question 5: Any specific challenges you'd like to practice?


Once the user confirms, begin the roleplay naturally as the selected character making the interaction realistic and challenging while aligned to the user’s goals.


Prompt 3: Social Media Content


Based on what you know about [insert your team’s name], create a content rhythm across the social media platforms of LinkedIn, Facebook, and Instagram. Include a simple 90-day repeatable outline of content that will be used across all platforms but only created once, that is needed weekly, with a sample of most searched for real estate topics centered on selling your home. I cannot post more than three times a week. I like to provide a lot of factual content, so please don't make up any facts. If you wish you knew something, then leave me a blank to fill in. Be concise but funny. And the outcome I want from the readers or consumers is to have people respond and engage in asking questions about their home's value.


Prompt 4: Lead Re-Engagement


Act as a seller-focused cold lead conversion expert in real estate. Act as a top 1 % real estate agent strategist who specializes in converting cold buyer leads. I want 20 re-engagement messages that I can use over various mediums like direct message and email. These should trigger replies first and build trust and urgency and confidence in my team. Assume that the market is slower, the buyers are hesitant, and we will win through strategy and negotiation expertise. Keep it punchy and real.

For context, these are homeowners who have expressed interest in selling but paused due to uncertainty, pricing, concerns, and market hesitation. They're cautious, analytical, and afraid of making the wrong move, and they've stopped responding in the last eight weeks. Write messages to reengage these sellers and position our team as the safest, smartest choice to guide their home sale. Emphasize pricing strategy, risk management, and marketing realism. Address hesitation without pressure. Use authority, calm, confidence, and clarity. Avoid over-promising or hype. Please no emojis or cliches. No salesy language. And one question max per message.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.


Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.

308. Money Meetings at Work & Home (Part 2): Monthly Meeting Agendas26 janv. 202600:33:13

Money meetings don’t work when they’re reactive, emotional, or inconsistent. In this episode, we walk through the exact framework we use for monthly money meetings at home and in business, from updating your net worth to reviewing spending, planning ahead, and setting one clear financial priority.


We break down how these meetings neutralize the emotion around money, create alignment with your partner or team, and help you make proactive decisions instead of reactive ones. We talk through preparing for big upcoming expenses, handling unexpected income, setting intentional giving goals, and why manually engaging with your numbers matters more than full automation. We also take you inside the rhythm of a monthly P&L meeting and explain how curiosity, budgeting, and clean systems protect profit as you scale.


If you want your money to support both a big business and a big life, this is a rhythm worth committing to.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

307. Money Meetings at Work & Home (Part 1): Why They Matter and Best Timing19 janv. 202600:25:29

Ever set big money goals and then wonder why nothing really changes? We’ve all been there. In this episode, we kick off a two-part series on the rhythm of accountability around money, and why consistent money meetings at home and in your business are the difference between hoping and actually building wealth.


We talk about why wealthy people don’t wing it, they track it, and how attention plus intention changes everything. From weekly budget check-ins and monthly net worth meetings at home, to cash flow reviews, P&Ls, and sales pipeline health in your business, we walk through the real conversations that keep money neutral, strategic, and working for you. We also dig into why money is emotional, how systems reduce friction with partners and teams, and how small, regular check-ins prevent those “gradually then suddenly” moments.


If you want your money to stop running on autopilot and start fueling your long-term vision, this is where it starts. Press play, take notes, and come back next week for the full breakdown of how to run each meeting.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

306. 3 Strategies for Navigating Life’s Hardest Storms with Jay Papasan12 janv. 202600:45:45

If you’re in a season where it feels like one more thing might break you, this conversation is for you. We’re sitting down with Jay Papasan, New York Times bestselling author and co-founder of The ONE Thing Company, for a candid look at what it means to lead when life doesn’t let up.


Jay shares what the last several years have really looked like behind the scenes, and how those experiences shaped a set of “lighthouses” he now uses to navigate tough storms. We talk about how high achievers spiral into self-criticism, why old standards can become impossible anchors, and how recalibrating expectations can keep you from drowning. Jay also unpacks what it means to re-engineer your village on purpose by cultivating friendships deep enough to call in the middle of the night and creating intentional rituals that keep your support system strong before the next hard season hits.


If you’re building a big business and trying to live a bigger life, this episode will help you stay grounded, stay honest, and keep moving forward with support.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

305. What To Do When You've Let Your Standards Slip05 janv. 202600:25:32

Ever look up and realize the bar has quietly dropped—then wonder how you fix it without crushing morale? We’ve been there, and in this episode, we walk through a simple, repeatable reset that brings standards back with clarity, care, and real ownership.


We’re breaking down a five-step framework Sarah implemented in real time after noticing a massive performance gap across locations—same headcount, wildly different results. We talk about why the standard is only as high as the least-accountable person on the team, and why the first move is to own it as leaders (no blame, no drama). From there, we revisit the standard and the “why,” lead with care (because accountability is a gift), and invite people to recommit—or opt out—so everyone’s aligned going forward. Finally, we circle back with compassion to reinforce that this isn’t punishment, it’s partnership.


We also share the personal standards we’re resetting for 2026—from in-person meetings, to lead gen blocks, to consistent 411s, to protecting creative input—so you can choose what you’re recommitting to next.



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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

304. 8 Life Lessons from Judge Judy: Rules for Life, Leadership & Negotiation29 déc. 202500:19:58

Some lessons shape us long before we ever call ourselves leaders. In this episode, we revisit the unexpected teacher who influenced a generation of women from living rooms across America: Judge Judy. What started as a nostalgic moment for Seychelle turned into a powerful reflection on how this fierce, unapologetic woman modeled agency, negotiation, boundaries, and integrity in a world where women were only beginning to access financial and professional autonomy. 


Together, we unpack the eight life and leadership lessons Judge Judy embodied—from knowing your worth and negotiating from strength to demanding clarity, leading with integrity, trusting your gut, and choosing your circle wisely. We talk about her belief that “if you tell the truth, you don’t have to have a good memory,” her push for personal responsibility, and her unapologetic authenticity that inspired women everywhere to own who they are. We even revisit some of her most iconic moments, including “That’s not an answer” and “Don’t pee on my leg and tell me it’s raining.”


This episode is a reminder that it’s never too late to start something new, to leverage your expertise in unexpected ways, and to show up fully as yourself. If you’re building a big business and a bigger life, these timeless lessons still hold up—and they’ll sharpen your leadership today.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

303. I Didn’t Know I Could Do That22 déc. 202500:27:48

Ever had a moment where someone casually says something—and it completely cracks open what you believed was possible? That’s exactly where today’s episode begins. We’re talking about the surprising, perspective-shifting stories that helped each of us realize: “I didn’t know I could do that.”

We talk about the rules we thought we had to follow, the expectations we carried from childhood, and the “joy moments” that led us to start designing lives we truly wanted. From month-long family travel and year-long worldschooling, to taking sabbaticals, reclaiming weekends, planning multigenerational trips, starting hobbies now instead of “someday,” and gifting our kids meaningful coming-of-age challenges—each story shows how one permission slip can reshape everything. We also talk about smaller breakthroughs that matter just as much, like taking a weekly day off in real estate, surprising your kids after school, or carving out intentional space during seasons of caregiving.

This episode is an invitation: What are the things you’ve always wanted to do but assumed you couldn’t? And what happens when you stop saying “I can’t” and start asking “How could I?” Building a big business matters—but the bigger life you create along the way is what you’ll remember most.

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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

302. Rich Relationships - How to Activate your Million Dollar Network with Selena Soo15 déc. 202500:44:29

If you’ve ever wondered why some people seem to unlock opportunities effortlessly while others feel stuck on an island, this conversation is for you. Today we’re joined by USA Today bestselling author and high-value relationships expert Selena Soo to unpack the core framework behind her new book Rich Relationships, and the truth that one rich relationship is more valuable than a hundred casual connections. 


Selena walks us through the six circles of connection and why discernment is the foundation of building a thriving, supportive, aligned network. We explore how to identify the people who want to see you win, how to gently distance yourself from relationships that drain or distract you, and how to intentionally deepen the ones that move your life and business forward. She also shares the three characteristics every rich relationship carries—respect, responsiveness, and a genuine desire for your success—and why these relationships create exponential financial, emotional, and strategic returns.


We also dive into breathtaking generosity, the art of becoming a “pain detective,” and how to show up with the kind of thoughtful, meaningful support that transforms lives. Selena reveals how to be a dream amplifier for the people you care about, how to express yourself even if you’re introverted, and why most entrepreneurs stay stuck simply because the right people don’t know what they want. 


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

301. How the Online Broker’s Open Gets Homes SOLD08 déc. 202500:27:04

If your listings are sitting—and the market feels slower than ever—you’re not alone. This week, we’re diving into a strategy that has helped Sarah’s team move hundreds of listings even in a real estate recession: the Online Broker’s Open. It’s a simple, scalable twist on an old-school tactic that gives sellers the feedback they need, restores trust, and gets homes sold.


We break down exactly how to host your first Online Broker’s Open, whether you’re a solo agent or part of a large team. You’ll learn how to gather top agents on a Zoom call, what to review first (spoiler: it’s photos), and how to evaluate if your remarks actually spark emotion—or if they’re just generic filler. We also walk through how to analyze showing data, identify price problems, and present those findings to a seller in a way that strengthens your value and moves them toward the right decision.


If your listings need momentum, this strategy gives you leverage, collaboration, and clarity—all in under an hour. The best part? You can implement it this week.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

A Broker’s Open is solely used to receive feedback from agents concerning the marketing of specific listed properties and how the listing agent might make the listings more attractive to other agents and their buyer clients. No information is disclosed or discussed about knowledge of properties soon to be listed, commissions, business plans, or other non-public aspects of an agent’s business.

300. From Bougie To Basic: Our Favorite Things of 202501 déc. 202500:36:27

The holidays sneak up on all of us—especially when you're running a business, a household, and everything in between. So this week, we're giving you a gift: our 2025 list of favorite things, live from all four co-hosts together again. From bougie indulgences to simple basics that make life easier, we're sharing the products, tools, and little luxuries that truly made a difference for us this year.


We walk through our must-haves across health, beauty, fashion, home, and family fun. You'll hear why weighted vests are having a moment, how hydrogen water bottles and Function Health shifted our wellness routines, and which skin care, hair products, and red-light tools we actually loved (and used!). We also share the fashion staples that travel well, the blankets everyone keeps begging us about, and the home items that keep our families organized and sane.


Whether you're looking for gifts to give, gifts to ask for, or just want to upgrade your life, this list is completely stacked!


HEALTH
BEAUTY
FASHION
HOME
KIDS & FUN


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

299. The Moment You Know: When to Hire a Personal Assistant24 nov. 202500:30:29

Ever find yourself running from one task to another---dropping off packages, managing carpools, juggling emails---and wondering, "When did I become my own assistant?" In this episode, Wendy Papasan and Kymber Lovett-Menkiti dive deep into the exact moment you know it's time to hire a personal assistant and how doing so can transform your business…and your life.

We explore what "buying back your time" really means, how to calculate your hourly rate so you can focus on the work that truly matters, and why hiring help isn't a luxury---it's leverage. You'll learn how to identify your signs of burnout, what qualities to look for in the right assistant (from ownership mindset to tech confidence), and practical ways to set them up for success---from defining 90 days to success to creating daily check-ins and clear rhythms of communication.

If you've ever struggled to let go of control or wondered if you can really afford help, this conversation will help you see that you can't afford not to. Empire builders don't do everything---they design systems and surround themselves with people who make it all possible.

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Produced by NOVA

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

298. Let's Talk About the F Word: Let Failure Be Your Fuel17 nov. 202500:27:07

Does the fear of failing quietly run your business plan? In this episode, Kymber Lovett-Menkiti and Tiffany Fykes open up about perfectionism, risk, and the stories we tell ourselves when something doesn’t go as planned—and how to turn all of it into fuel. As we head into business planning season, we talk about the very real questions that keep many women playing small: What if the launch flops? What if the hire doesn’t work out? What if I invest…and lose?


We walk through powerful data on how women actually approach risk (spoiler: we’re not risk-averse, we’re risk-aware) and why female-led companies dramatically outperform the tiny slice of capital they receive. Then we give you a four-step framework to move through failure instead of getting stuck in it: normalize it as part of stretching, reflect quickly on what the experience is teaching you, share the story so others can learn too, and anchor everything back to your bigger vision and why. 


We also talk about failure as “tuition,” building circles like Her Best Life and Empire Circle where you can process the messy middle, and the simple question that can unlock your next move: What would you do if you weren’t afraid? If you’re ready to let failure be your fuel for a bigger business and an even bigger life, this conversation is for you.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

297. Happily Ever After Goals10 nov. 202500:22:05

What if your “happily ever after” had less to do with fairy tales and more to do with alignment? In this episode, Wendy Papasan and Seychelle Van Poole open up about one of the most powerful practices in their marriages and businesses—setting goals together. Whether you’re planning with your spouse, a life partner, or a business partner, this is your playbook for creating a shared vision that actually works.  


Wendy shares how she and Jay Papasan began their first goal-setting retreat about two decades ago when life felt chaotic, and how it became a ritual that’s shaped their marriage, family, and businesses ever since. You’ll learn why getting out of your daily environment is key, how to invite (not demand) buy-in from your partner, and the exact questions that spark deep, meaningful conversations.  


We’ll walk you through the full retreat framework—how to structure the weekend, when to relax versus reflect, and how to turn shared dreams into annual plans. Plus, hear how a simple five-year “bucket plan” for travel and life goals can keep your relationship connected and future-focused.  


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.



296. How to Work With 250+ Buyers a Year and Still Be Home for Dinner with Kari Wyrsch03 nov. 202500:30:16

Ever wonder how you could serve 250+ buyers in a year and still make it home for dinner? We sit down with top buyer’s agent and sales leader Kari Wyrsch to unpack exactly how she does it. Kari shares the team-within-a-team model that skyrocketed production after merging with the Adam Graddy Real Estate Team, the simple tracking that tells you whether to fix a skill or a system, and the “be where your feet are” calendar discipline that keeps family first.


You’ll learn how to design roles (showing partners, split TC lanes) for speed and quality, why your day should start the day before, and how to protect your 20% so negotiations and client outcomes don’t slip. We also talk about real home leverage—nannies, cleaners, grocery runs—and the mindset tools that help you turn off work and turn on presence (hot yoga, breathwork, and gratitude). If you’re scaling fast and want a life you love, this playbook shows what’s possible.


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Produced by NOVA


This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

295. The Power of the P.A.U.S.E: Crafting Your Burnout Blueprint27 oct. 202500:29:15

In today’s episode, we’re diving into the power of the P.A.U.S.E — a five-step blueprint designed to help leaders recharge before burnout takes over. From pausing with purpose to assessing and aligning your priorities, unplugging to reboot, streamlining your commitments, and re-engaging with energy, we’ll share practical strategies to create rhythms of rest that strengthen both your leadership and your life. If you’ve ever found yourself running on fumes as the year closes in, this conversation will help you reset with intention.


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Produced by NOVA


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This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

294. Social Fuel, Events & Calls That Convert: The 36-Touch Plan (Part 2)20 oct. 202500:24:28

In this week’s episode of Empire Building, we’re diving into Part 2 of the 36 Touch Plan—focusing on social media, events, and calls that truly convert. From authentic storytelling on social platforms to hosting low-cost, high-impact client events, and mastering the power of a simple quarterly call, we’re breaking down exactly how to deepen relationships with your database. Whether you’re just starting out or looking to level up, these strategies will help you build a bigger business by staying connected to the people who know, like, and trust you.


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Produced by NOVA

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

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