Explore every episode of the podcast Email Marketing Experiments 🧪 | Think It. Test It. Share It
Dive into the complete episode list for Email Marketing Experiments 🧪 | Think It. Test It. Share It. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
#3: “I Revamped My Evergreen Webinar Sequence—Here’s What Happened” with Rachel Harrison-Sund
06 Apr 2025
00:46:02
Evergreen funnels can drive consistent sales on autopilot, but are they really optimized for the best results? In this episode, Rachel Harrison-Sund shares how she revamped her evergreen webinar funnel, improved her email sequences, and adjusted key elements to boost conversion rates. You’ll learn how to refine your own email marketing strategy and build a funnel that keeps working for you.
✨ Want to increase conversions, optimize your email funnel, and make your evergreen webinar work smarter? Here’s what you’ll learn:
✔️ How she structured her new email sequence to guide potential buyers. ✔️ A step-by-step approach to email automation for every stage of the customer journey. ✔️ Using Kajabi for a webinar funnel—pros and cons. ✔️ What landing page conversion rates reveal about your email funnel. ✔️ How to analyze and tweak your funnel gradually to improve performance. ✔️ What negative list growth is, how to fix it, and how to maintain a healthy, engaged email list. ✔️ Why giving your email subscribers control over their preferences can improve retention. ✔️ How to determine the right timeframe before evaluating your funnel’s success.
About Rachel Harrison-Sund
I help people generate passive income by creating and selling "low-content" books on the Kindle Direct Publishing platform.
Rachel Harrison-Sund is an entrepreneur, publisher, and educator who helps aspiring online business owners build audiences and create passive revenue streams.
Through her self-titled YouTube channel and digital courses, Rachel has taught nearly 70,000 people across platforms.
Rachel and her work have been featured in Forbes, Money, Applied Arts, and the Advertising & Design Club of Canada.
Episode Highlights
⏱️ 6:53 – What evergreen funnels are and how they work. ⏱️ 14:04 – The key changes Rachel made to improve her email sequence. ⏱️ 16:17 – Why email segmentation and timing matter for engagement. ⏱️ 17:33 – The tool stack involved in executing this campaign ⏱️ 27:00 – How to show, not just tell, in email marketing for better conversions. ⏱️ 33:05 – Why removing unengaged subscribers can strengthen your email list. ⏱️ 37:01 – How long is too long for a sales sequence before making changes? ⏱️ 41:45 – Mastermind vs. Retreats: Which is better for building high-value email relationships?
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#2: Hitting Your Launch Goals Without Social Media with Andria Singletary
30 Mar 2025
00:41:24
Launching a business, course, or offer without social media might seem impossible, but today’s guest, Andria Singletary, proves otherwise. She shares how she successfully used podcasting, email marketing, and relationship-building to connect with her audience and hit her launch goals—without constantly showing up on social media.
Guest Resource;
Make Social Media Optional Private Podcast - A 6-part private podcast series that will show you how to leverage email marketing, podcasting, and collaborations to increase your visibility, leads, and sales.
✨ Ready to launch with confidence—without relying on social media? Here’s what you’ll take away from this episode:
✔️ The step-by-step strategy to launch successfully without social media.
✔️ How to use podcasting and email marketing to build real connections.
✔️ What to do before your launch to keep your audience engaged and excited.
✔️ Why sending more emails can actually boost conversions instead of turning people away.
✔️ How to nurture relationships so your audience refers you to others.
About Andria
Andria Singletary is a wife, mom of two, and a visibility strategist for mom business owners.
On her podcast, Marketing Without Socials for Moms, she talks about all things motherhood and building a business that is social-media optional.
Her biggest passion is helping other moms build a business that fits their current season of life because, let's be honest, life as a mom is ever-changing, and finding what aligns with you is key.
She takes pride in helping her clients succeed and grow their clientele off social media through podcasting, email marketing, and collaborations so they can spend less time on their phones and more time with their littles.
Episode Highlights;
⏱️ 6:18 – Why Andria chose email and podcasting for her launch goals.
⏱️ 11:12 – The pre-launch strategies she used for her masterclass.
⏱️ 13:55 – How she kept her audience engaged before launching.
⏱️ 16:08 – Using giveaways to increase show-up rates.
⏱️ 17:10 – How she successfully used her podcast for launching.
⏱️ 32:27 – Tracking listener conversions from podcasts to offers.
⏱️ 34:29 – Understanding the customer journey during a launch.
⏱️ 35:11 – How to get visible without relying on social media.
Online Email Marketing School -
We believe anyone, including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#1: Behind The Scenes of My Launch Campaign - Prework - Results with Jenn Zellers
23 Mar 2025
00:35:47
In this episode, we dive into sustainable marketing strategies and how you can leverage podcasts or summits to grow your brand without constantly posting on social media. Our guest, Jenn, shares insights on choosing the right strategy for your business, optimizing email marketing, and avoiding oversharing while still providing value.
Check her Website here: https://visibilityecosystem.com/
Jenn helps you land 20-30 podcast guest opportunities and provides an interview question generator to make your interviews seamless.
Episode Highlights;
⏱️ 2:00 – How to use speaking engagements and collaborations to grow your email list.
⏱️ 3:00 – Podcast vs. virtual summits: Which is better for email list building?
⏱️ 7:05 – Pre-launch essentials: What to prepare before sending your first email.
⏱️ 10:01 – How many emails is too many? Strategies to keep subscribers engaged (without unsubscribing).
⏱️ 10:51 – Running an email marketing campaign: What to include and key metrics to track.
⏱️ 18:56 – How to provide value in your emails without oversharing your intellectual property.
⏱️ 26:57 – Short vs. long launch strategies: Which works best for your business?
⏱️ 28:50 – Seasonal launches vs. evergreen launches: How to choose the right model for sustainable success.
Ready to Master Email Marketing in 30 Days or Less?
Only if you want to master email copywriting and marketing in the next 30 days Sounds impossible right? Like a scam?
Something the $10000 in 10 days people tell you about but don’t add in context Don’t worry, I won’t lie to you You see anyone including you can master email copywriting and marketing and get paid for it
Link - https://sites.google.com/sapphirelearninghub.com/rec/home
Online Email Marketing School -
I believe anyone, including YOU can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see, confidence and skill come from doing. And in here, that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#14: Reading Your Email Analytics to Drive Smart Financial Decisions with Teecee
22 Jun 2025
01:33:34
In this data-packed episode, automation expert Teecee breaks down how creators, service providers, and digital business owners can track the right email metrics to grow, engage, and profit — without wasting time or sending random broadcasts. If you’ve been overlooking your email data or unsure how to use it for business growth, this episode is your goldmine.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link: https://lmiaw.sendpulse.website/
👤GUEST RESOURCES
Guest: TeeCee Okore
📸 Link to social: https://www.linkedin.com/in/teeceeokore/
🌐 Website: https://teeceebusinesssolutions.com
Link to community: https://tremendous-artisan-7992.kit.com/3b50c6a4a9
Get her email marketing mastery blueprint: https://shop.teeceebusinesssolutions.com/emailmarketingmastery
LISTEN OUT FOR
✅ The other tools TeeCee uses (outside of email software) for integrating analytics and pulling powerful data.
✅ A real story of a project she worked on — and how not reading data well can cost time and money.
✅ The most overlooked email metric that can drive smart financial decisions.
✅ A simplified breakdown of proper email segmentation and how to segment by interest, people, time zones, or source.
✅ Using CRM tools and Google Analytics to make money-generating decisions.
🎯 EPISODE HIGHLIGHTS
Ready to stop guessing and start growing your list the smart way? Tune in!
⏰1:34 The biggest mistake TeeCee made in her email journey (and what she learned from it)
⏰28:52 How she uses Google Sheets + analytics to track audience behavior
⏰Her top strategies for reviving a quiet list
The ONE metric she would focus on if she had to pick
Bonus: How TeeCee became the “Automations Queen”
👉 Ready to stop guessing and start growing your list the smart way? Tune in!
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://forms.fillout.com/t/mjZ8unuvtyus? Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’ that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#13: How Beverly Drives Engagement, Replies, and Real Connection with Email Marketing Beyond Just Sales
15 Jun 2025
00:55:29
This week, we’re joined by Beverly, a business owner who has mastered the art of building real email community and connection—not just collecting subscribers.
She shares her journey from feeling unheard in her emails to sparking meaningful conversations and replies. We talk about what community-building through email really means, her go-to lead magnet types, how she selects email service providers, and the impact of switching from traditional list-building to a more intentional, connection-first strategy.
If you're tired of hearing crickets after hitting “send” on your emails, this episode will show you how to create content that actually sparks replies and long-term engagement.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link: https://lmiaw.sendpulse.website/
👤 GUEST RESOURCES
Guest: Beverly Walthour
Website: https://www.beverlywalthour.com
Social media: https://www.facebook.com/beverlycwalthour/
Link to community: https://www.facebook.com/groups/christianfemalecoachesandconsultants
Next Level Candles and More: https://www.bcwcandleboutique.com
🔍 LISTEN OUT FOR
✅ How she used email marketing in the early days of her business
✅ What it felt like when no one was replying to her emails
✅ Her journey into joining her own email list (and why)
✅ How personal audits help her notice shifts in audience engagement
✅ What community-building means beyond vanity metrics
✅ The subtle things she does that invite real replies to her emails
✅ Her experience with email platforms + what features she looks out for
✅ Results from shifting her strategy from list-building to community-building
✅ Her favorite lead magnet types (PDFs, quizzes, or live sessions?)
✅ Evergreen vs. seasonal launches—what works best for her
⏰ HIGHLIGHTS FROM THE EPISODE
✨ Want your emails to spark replies and build real relationships? Listen to these key moments:
🕒 5:30 – The role email marketing plays in her business today
🕒 8:06 – Her experience with seeing email marketing as an echo chamber
🕒 14:13 – What email deliverability means for her and how she tracks it
🕒 20:06 – Was there a particular type of email she decided to send that's focused on community building?
🕒 25:12 – How she ensures her messaging stays on-brand across different passions or offers
🕒 37:22 – Her top 3 tips for shifting from simply building a list to building an email community
🕒 42:35 – Has the shift to community-based emails helped increase her engagement?
🕒 44:38 – The biggest mistake people make with email marketing
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#4: Using email marketing to increase sales for a restaurant business [FoodTech] with John Onuorah
13 Apr 2025
00:29:17
Email marketing isn’t just for online businesses—it’s a game-changer for restaurants and food brands looking to increase customer retention, drive repeat sales, and boost revenue.
In this episode, John Onuorah shares how he used targeted email campaigns to optimize customer engagement, track key metrics, and improve sales.
If you're in the food industry and want to make email marketing work for your business, this episode is packed with actionable insights!
John Onuorah is a seasoned Performance Marketing Professional with over six years of expertise spanning diverse industries, including FoodTech, Fashion, LaundryTech, FinTech, Web3, and Telecommunications.
Currently, John serves as the Performance Marketing Manager at FoodCourt, a FoodTech startup, where he leads initiatives to drive subscriber growth and maximize revenue.
✨ Want to grow your restaurant business with email marketing? Here’s what you’ll learn:
✔️ Why food brands should prioritize email marketing for customer retention and loyalty.
✔️ The power of personalized emails in keeping customers engaged and driving repeat orders.
✔️ How John structured his email sequences, including the number of emails per campaign.
✔️ Understanding customer behavior and using data-driven insights for smarter marketing decisions.
✔️ The connection between customer acquisition and revenue growth.
✔️ How to use CleverTap (or the latest analytics tool) for email tracking and performance measurement.
✔️ The future of email marketing in food tech—what’s working now and what’s next.
✔️ Email marketing for food brands that don’t have a mobile app—how to make it work.
✔️ The top 3 non-revenue results John achieved with his email campaigns.
✔️ John’s go-to email tracking tool and why he recommends it.
Online Email Marketing School -
I believe anyone, including YOU can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see, confidence and skill come from doing. And in here, that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#12: How Addy Uses Lead Filtering and Cozy Marketing to Build a Targeted, High-Converting Email List
08 Jun 2025
00:52:30
In this episode, we chat with Addy, the founder of Encontro Creative, as she unpacks how she uses strategic lead filtering and cozy marketing to build an email list filled with the right people.
She dives into her unique approach to list-building, shares why long-form opt-ins help her pre-qualify leads, and talks about the difference between template vs. plain text emails when it comes to engagement and deliverability. We also get a peek into her popular 7-day email series and her approach to writing emails that connect without relying on clickbait.
Whether you're just getting started with email or looking for ways to attract more aligned subscribers, this episode is packed with insights to grow your list intentionally.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
✅ What her small business is all about and how she helps clients ✅ How she's making sure only the right people sign up for her email list ✅ Whether she's tested other lead filtering methods beyond long-form opt-ins ✅ How she builds an email community based on shared values ✅ The impact of lead filtering on her service-based conversions ✅ How her 7-day welcome sequence is structured and why it's intentional ✅ A sneak peek into her “December Recap” email strategy ✅ Whether plain text emails outperform email templates in her experience ✅ Her surprising open rate confession
⏰ EPISODE HIGHLIGHTS
✨ Curious how to attract more aligned subscribers and grow your email list without clickbait? Start here:
🕒 2:47 – How she got started with email marketing in her business 🕒 5:39 – What email marketing looks like in her business today 🕒 8:24 – What her approach looked like before she began filtering leads 🕒 12:47 – How her “lead filtering” method compares to traditional opt-ins 🕒 24:53 – Tools she uses to filter leads + tweaks she’s considering for better results 🕒 28:37 – How this method influences the kind of emails she sends + post-signup filtering 🕒 31:29 – What she’d do differently if starting this again 🕒 33:10 – The role of cozy marketing and lead filtering in her launch performance 🕒 38:10 – Her #1 tip for increasing click rates without clickbait 🕒 42:18 – One piece of advice she’d give anyone just starting with email marketing
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you b
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#11: How To Build An Email Podcast Funnel that Drives Engagement And Conversion With Candace Dudley
01 Jun 2025
00:38:24
WIn this episode, we sit down with Candace Dudley as she breaks down how she built a system that connects her email marketing strategy with podcasting—and why it’s been a game-changer for growing her community, boosting downloads, and staying consistent with content creation.
She shares how this synergy impacts her launches, what surprised her the most, and how tools like ChatGPT help her maintain voice, consistency, and ease.
If you're wondering whether to grow your email list before launching a podcast, or how to combine both for better results, this one's for you!
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link to community: https://www.facebook.com/share/g/1BXJ3nySPN
🌐Website: https://www.candacedudley.com/
🔍 LISTEN OUT FOR
✅ How she transitioned from teaching into entrepreneurship ✅ What her email marketing looked like before building synergy ✅ How she created a podcast-email funnel that works ✅ Whether her email list drives podcast growth—or vice versa ✅ Surprising ripple effects of combining podcasting with email marketing ✅ Her top advice for anyone trying to replicate her system ✅ Her go-to email marketing tip ✅ A tough moment that almost made her give up on email marketing
⏰ HIGHLIGHTS FROM THE EPISODE
✨ Ready to build a system where your podcast and email marketing fuel each other?
🕒 4:23 – The role email marketing plays in her business today 🕒 5:58 – What job her email marketing is doing in her content funnel 🕒 7:45 – How she previously ran her podcast-email system 🕒 9:54 – How her podcast + email strategy now works in synergy 🕒 13:17 – Using ChatGPT to create teaser content 🕒 19:42 – How her email system supports launches and sales 🕒 21:24 – Tools & workflows she uses to stay consistent 🕒 25:19 – The impact of her system on audience engagement 🕒 26:33 – Which converts better: podcast or email list? 🕒 29:03 – Should you build an email list before podcasting or do both together? 🕒 31:55 – How she keeps her brand voice intact using AI tools
Online Email Marketing School🎓 - I believe anyone, including you, can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see, confidence and skill come from doing. And in here
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#10: Batching, Building, and Emailing: How Carlissa LeBlanc Creates Marketing Systems that Convert for Sold Out in Person Events
25 May 2025
00:52:01
INSIDE THIS EPISODE: Content creator and marketing strategist Carlissa LeBlanc takes us behind the scenes of how she transitioned from managing social media to building scalable content ecosystems through batch creation and email marketing.
She breaks down how she uses email marketing to build community, generate leads, and connect with her audience — while putting marketing on autopilot. You’ll also learn about the segmentation tools she uses, her favorite metrics to track, and the key lessons she learned during a recent launch.
If you're trying to grow your email list or make your content work harder for your business, this is for you.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Connect on Social Media: https://www.instagram.com/carlidorlynn
Join her online community: http://www.cdcreativecoagency.com/newsletter
🌐Website: www.cdcreativecoagency.com
Flodesk Sign up - www.cdcreativecoagency.com/flodesk
LISTEN OUT FOR:
✅ How she pivoted from social media management to batch content creation
✅ How combining multiple passions shaped her unique business model
✅ How email marketing supports community building and lead generation
✅ Automating marketing and content delivery using email
✅ How segmentation helped her target the right audience
✅ The power of sending emails that deliver real value
📌 HIGHLIGHTS FROM THIS EPISODE: Want to use email marketing to build community and scale your content creation? Here’s how Carlissa makes it all work — even on autopilot.
⏰ 8:37 – The role email marketing plays in her business.
⏰ 13:54 – The fears and triggers that led her to take email marketing seriously.
⏰ 17:09 – Creating a seamless ecosystem: email + social media working together.
⏰ 25:34 – How she uses content pieces to build powerful lead magnets.
⏰ 27:00 – Her event goals and how she originally planned to sell tickets.
⏰ 28:55 – How giveaways helped her grow her email list.
⏰ 33:58 – The unexpected challenges she faced during her event (and how segmentation played a role).
⏰ 37:30 – The tools she uses for segmentation and automating emails.
⏰ 40:29 – What she would do differently next time.
⏰ 43:08 – Live launches vs evergreen campaigns: what’s better?
⏰ 43:58 – Her favorite email marketing metrics to track.
⏰ 44:49 – How she performs regular audits on her email campaigns.
⏰ 48:44 – A new project she’s working on and what’s
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#9: Watch Me Launch The Big File of Launch Strategies (strategy, process and results) with Yai Haddy
18 May 2025
00:59:25
In this episode, launch expert and business strategist Yai Haddy shares how she used email marketing to build momentum, nurture her audience, and successfully launch her signature product — the Big Launch File.
From content structuring to channel synergy, she walks us through her launch journey, key lessons, and what she’d do differently if she had to start again.
Whether you’re planning your first launch or want to scale your efforts with email, this episode is your blueprint.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link: https://lmiaw.sendpulse.website/
GUEST RESOURCES:
🎙️Guest: Yai Haddy – Business Strategist, Launch Expert, and Creative Director
🚀Grab Her Big Launch File😉: https://yaihaddy.com/big-launching
YOU'LL DISCOVER MY EXACT LAUNCH PROCESS & RESULTS (HIGHLIGHTS):
Ready to turn scattered launch efforts into a results-driven system? Tap into the strategies that helped Yai build and sell her Big Launch File!
⏰ 0:32 – Difference between soft launch and hard selling
⏰ 8:39 – The goals she set out for her hard sell strategy
⏰ 10:19 – The number of emails she used for her launch
⏰ 12:00 – Other marketing channels she used besides email
⏰ 13:00 – How she created an ecosystem across platforms that supported her launch
⏰ 14:44 – How she organized her emails from strategy to execution
⏰ 15:16 – How she used social proof and endorsements to boost trust
⏰ 16:20 – The key metric she tracks in her email campaigns
⏰ 26:02 – Lessons learned from launching her Big Launch File — and what she’d do differently
⏰ 31:11 – How she strategically used discounts in email marketing
⏰ 34:50 – Her #1 tip for turning followers into subscribers
Online Email Marketing School 🎓- I believe anyone, including YOU, can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients. To get started, visit our store or find us on social media. Email Marketing Course - https://nestuge.com/briefcase LinkedIn - https://www.linkedin.com/company/sapphirelearninghub Instagram - https://www.instagram.com/sapphirelearninghub
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#8: How to Use Email Marketing to Build Community, Drive Conversions, and Create Impactful Conversations with Lucky Elohor (Digital Creator Chic)
12 May 2025
00:44:12
Email marketing isn’t just about selling—it’s about building a community, fostering meaningful conversations, and driving real conversions. In this episode, Elohor Lucky shares her journey of using themed email series to create structured, result-driven campaigns. Discover how to craft emails that captivate your audience, optimize feedback, and continuously evolve your email marketing strategy.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#7: The Three Email Marketing Mistakes You Should Avoid with Felly Day
04 May 2025
00:34:02
Email marketing mistakes can cost you leads, engagement, and sales.
In this episode, Felly Day shares the biggest mistakes she made in her email marketing journey and the lessons she learned.
From misaligned messaging to audience fatigue, discover how to optimize your email strategy for better results.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link: https://lmiaw.sendpulse.website/
GUEST RESOURCES:
My private podcast - Turn 1 into 10. This will teach you how to DIY your content repurposing strategy so you can start making the most of your old content.
✅ The biggest email marketing mistake Felly made and what she learned.
✅ How launching without warming her list affected her results.
✅ The challenges of a 30-day email campaign and how she stayed consistent.
✅ Building anticipation before selling an offer through content and curiosity.
✅ Connecting with your audience beyond just selling.
✅ Using newsletters and sales emails strategically to maintain engagement.
✅ Promoting an offer for an extended period to increase conversions and referrals.
✅ Attracting the right audience through aligned lead magnets.
✅ The role of summits and speaking gigs in growing an engaged email list.
✅ Handling audience fatigue when they’ve seen your content on multiple platforms.
✅ The difference between email marketing content and social media content.
ABOUT FELLY DAY Felly Day is the owner of a Content Repurposing Agency doing things a bit…unprofessionally.
She loves to dig through your content and pull out all the little nuggets worth repeating. You can usually find her with a cup of tea, a bottle of water, and a 90s R&B playlist banging in the background.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#6: $1000 from a $7 Offer: How Nicole Eldridge Used Email Marketing to Convert a Small List into Big Revenue with Nicole Eldridge
27 Apr 2025
00:39:48
Can a $7 offer generate $1000 using only email marketing?
Yes! In this episode, Nicole Eldridge shares how she used email marketing strategies to convert a small list of just 400 subscribers into a profitable campaign.
She discusses her email sequence, the tools she used, the trends she noticed, and what she would do differently next time. If you’re looking to monetize a small email list effectively, this episode is packed with insights and practical takeaways.
Guest Resources:
If you own a local business and want to learn how to run ads on your own, join us inside my program called Hometown ADvantage where I will teach and walk along side you in setting up profitable local ads.
✔️ How Nicole leveraged email marketing to support local businesses.
✔️ Growing an email list using her area of expertise.
✔️ The goal behind her $7 masterclass and how she structured the offer.
✔️ Her email campaign strategy—why she chose a specific number of emails.
✔️ The tools she used to track and analyze her campaign performance.
✔️ Key trends and patterns she noticed during the campaign.
✔️ What she would change if she had to run the campaign again.
✔️ How audience feedback shaped her email marketing approach.
About Nicole Eldridge
Nicole is an ads expert who works with online and local businesses to leverage Facebook and Instagram ads to scale their businesses. She also runs a mentorship program specific for local business owners who want to learn how to run their own Facebook and Instagram ads to get more business.
Episode Highlights;
⏱️ 30:54 – How to replicate a successful email marketing strategy.
⏱️ 36:53 – Key metrics to track in email campaigns for better results.
Online Email Marketing School 🎓-
I believe anyone, including YOU, can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#5: The Sales-Focused Welcome Sequence: How to Turn New Subscribers into Buyers with Prerna Malik of Content Bistro
20 Apr 2025
00:50:34
Your welcome email sequence sets the tone for your subscribers’ journey—but what if you could use it to drive more sales from day one?
In this episode, Prerna Malik shares her sales-focused welcome sequence strategy, breaking down email structure, segmentation, and psychology-backed techniques that convert. If you want to increase sales through email marketing, this episode is packed with actionable strategies!
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
P.S. To learn how to 5X your sales without live launches, funnels, affiliate and ads on, visit her website
LISTEN OUT FOR;
✨ Want to create a sales-focused welcome sequence? Here’s what you’ll learn:
✔️ The one email strategy Prerna uses for high-converting client sequences.
✔️ The key problems a sales-focused sequence solves and why most businesses need one.
✔️ How to handle subscribers who want multiple options (leveraging human psychology in email marketing).
✔️ Using social proof emails to build trust in your welcome sequence.
✔️ Can a sales-focused email sequence work for SaaS (Software as a Service) businesses?
✔️ Short vs. long emails—how to determine the best approach for your audience.
✔️ Seasonal vs. evergreen lead magnets—choosing the right one for your business.
ABOUT PRERNA MALIK
Co-founder of Content Bistro and creator of the wildly popular, strategy-first sales program — Ready-to-Sell ™ Prerna Malik is a sales strategist and copywriter who helps entrepreneurs and course creators generate more profits in their business by helping them sell more courses using strategy, conversion science, and buyer psychology.
She has worked with over 600 clients, including industry icons such as Pat Flynn, Amy Porterfield, Copyhackers, Vanessa Lau and countless others. And clients have seen results like 7-figure launches and 6-figures in recurring revenue.
EPISODE HIGHLIGHTS;
⏱️ 10:20 – How many emails should be in a sales sequence, and what format should they follow?
⏱️ 18:35 – The highest-performing email in her sequence and what made it so effective.
Online Email Marketing School -
I believe anyone, including YOU, can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
To get started, visit our store or find us on social
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#15: 5 Ways To Fix Your Email List When Tagging Hasn't been Done
29 Jun 2025
01:00:37
In this episode, we chat with Elle Juliette, a conversion copywriter and email strategist who knows how to turn chaos into clarity when it comes to email lists. She shares actionable tips on segmentation, tagging, and dealing with unsubscribes without losing momentum. If you’ve ever been overwhelmed by a messy list or unsure how to handle welcome sequences versus newsletters, Elle breaks it down with strategies backed by results—including doubling conversions through better segmentation.
Perfect for service providers, marketers, and email strategists looking to get serious with email list structure and improve engagement.
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
✅ The role email marketing plays in Elle’s business
✅ Her favorite email project so far
✅ How to handle unsubscribes without emotions (and how they save you time & money)
✅ How long a real segmentation + tagging project lasted
✅ Should new subscribers complete the welcome sequence before newsletters?
✅ Elle’s favorite thing to test in email marketing
🎯 EPISODE HIGHLIGHTS: Ready to go from a messy email list to high-converting segmentation?
⏰ 12:21 – When she realized tagging and segmentation were non-negotiable
⏰ 14:50 – Real-life experience fixing an unorganized list
⏰ 18:15 – How Elle applies A/B testing effectively
⏰ 21:11 – Tagging by more than just interest: what worked and what didn’t
⏰ 29:55 – What Elle thinks about RFM segmentation (Recency, Frequency, Monetary)
⏰ 35:20 – The 5 steps to fix a list that wasn’t properly tagged
⏰ 42:18 – Other results she noticed beyond higher conversions from segmentation
⏰ 45:41– Some crazy Strategist Elle used in her email marketing that actually worked
⏰ 49:54 – Double opt-in vs. single opt-in: which she prefers
⏰ 53:01 – Her real take on email frequency: daily, weekly, or whenever
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://forms.fillout.com/t/mjZ8unuvtyus? Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting an
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#20: Create Your Welcome Sequence Map With Dr. Sapphire
03 Aug 2025
00:57:38
This episode is a replay of the 7th live class in the Lead Magnet In A Week challenge by Email Marketing Strategist & Educator, Dr. Sapphire. If you've ever wondered how to build a compelling welcome sequence that nurtures leads, increases click-through rates, and preps your audience for sales — this episode maps it out clearly.
Whether you're building your first welcome sequence or refining an old one, Dr. Sapphire walks you through what each email should do, why FAQs matter, and how to blend story and sales without sounding robotic.
📌 Inside This Episode:
✨ How to create a welcome sequence with intention, not guesswork.
✨ The purpose behind every email in a sequence — from welcome to CTA.
✨ Why social media isn’t enough and how email fills the gap.
✨ Real-time feedback on welcome sequence outlines from participants.
✨ How to structure your first few emails to boost deliverability and engagement.
✨ Using more than one email a day strategically.
✨ What makes an email “sales-focused” and how to add it in.
✨ The underrated power of addressing objections through FAQs.
🧠 Listen Out For:
✅ The synergy between social media and email in Dr. Sapphire’s ecosystem.
✅ What challenge participants aim to achieve with their welcome sequences.
✅ The core goal of her welcome sequence and how it's strategically mapped.
✅ What each email in a welcome sequence should represent and accomplish.
✅ The surprising benefit of sending more than one email a day.
✅ What defines a sales-focused email.
✅ How incorporating frequently asked questions enhances your sequence’s impact.
🎯 Highlights from the Episode:
⏰ 1:12 – A thought-provoking question she asks her podcast guests
⏰ 5:13– 4 key roles emails should play in your nurture sequence
⏰ 16:39 – Story Part Worksheet: How to begin structuring your sequence👇
⏰ 17:28 - The core goal of her welcome sequence
⏰ 17:45 – Mapping out the reader’s journey through the emails
⏰ 19:35 – Taking your audience from “cold” to “converted”
⏰19:48 – What your first email should actually do.
⏰24:34- The role of the second email in a welcome sequence
⏰28:33 – Tip: Set the right expectations from your first email
⏰ 30:27 – Blending your welcome series with a sales-focused sequence
⏰30:27 – Choosing how many emails to include in your sequence
⏰ 46:44 – Improving deliverability rates from the first email
⏰ 48:15 – Real-time review of a participant’s welcome sequence outline
⏰ 50:49 – Another participant’s outline and how to improve it
⏰ 52:57 – How many emails are ideal in a welcome sequence?
⏰ 54:26 – Should you cross-sell right after delivering a lead magnet?
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#19: What Email Marketing Tools Should I Use? 5 Keys Factors to Consider with Dr. Sapphire
27 Jul 2025
01:20:45
Choosing the right email marketing tool can make or break your list-building and marketing success. In this live training session from the “Lead Magnet in a Week Challenge,” Dr. Sapphire breaks down:
✅ The 5 most important factors you should consider before committing to an email tool ✅ Myths to avoid so you don’t waste time and money ✅ How to know if you should go for free or paid tools ✅ What your industry, list size, and marketing goals have to do with your choice
If you’ve ever felt stuck or confused about which tool is right for you, this episode will guide you to make the smartest decision for your business.
Link to start and grow club: http://sapphirelearninghub.com/startandgrowclub/
LISTEN OUT FOR
✅ What shaped her journey & experience with over 20 email marketing tools
✅ The #1 thing participants in the challenge look for when choosing a tool
✅ Key factors that should influence your decision before committing to an email tool
✅ Why your industry type matters when picking an email service provider
✅ How to decide if you can sustain a paid service long-term
✅ Knowing your non-negotiables before signing up for any tool
EPISODE HIGHLIGHTS
🎯 Ready to finally choose the right email marketing tool for your business? Start here!
⏰ 3:37 – Why she has used over 20 email marketing tools
⏰ 17:04 – One myth about email marketing tools she wants to burst
⏰ 20:48 – The 1st key factor to consider: The industry you fall under
⏰ 25:62 – The 2nd factor: Should you go for a free or paid service?
⏰ 27:33 – The 3rd factor: How your list size affects your choice of email tools
⏰ 29:33 – The 4th factor: What matters most to you—simplicity, automation, analytics, or aesthetics?
⏰ 37:32 – The 5th factor: How your vibe and work style influence your choice
📌 QUESTIONS & ANSWERS ⏰ 56:03 – How to get a domain before starting an email list
HERE'S SOME TEA YOU SHOULDN'T MISS👇 ⏰ 65:02 – What the Start and Grow Club is all about
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://forms.fillout.com/t/mjZ8unuvtyus? Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You se
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#18: Boosting Open & Click-Through Rates: Practical Email Marketing Lessons with Sandra Tabansi
20 Jul 2025
00:46:28
INSIDE THIS EPISODE:
Struggling to get your subscribers to open and click your emails? In this episode, Sandra Tabansi breaks down the practical tweaks she made to improve open rates and click-through rates, why understanding your metrics is key to growth, and how social listening can help you craft emails that resonate with your audience.
If you’re ready to turn low-engagement emails into high-performing ones, this is a must-listen!
✅ When Sandra struggled with getting people to click—and what changed
✅ How and why she implemented segmentation for better engagement
✅ The type of CTA that works best—and how to choose the right timing for maximum clicks
✅ How she tracks data to identify the real engines driving email list growth
✅ Why understanding your click-through rates & open rates can make or break your strategy
EPISODE HIGHLIGHTS 🎯 Ready to turn more readers into clickers? Discover Sandra’s proven strategies for improving email engagement and driving conversions!
⏰ 11:02 – What to do when you don’t have full autonomy but need to grow a list
⏰ 14:46 – How she helped a brand grow its list (key metrics revealed)
⏰ 24:14 – Writing CTAs that get clicks: Pain points vs benefits
⏰ 28:32 – The results after tweaking her emails
⏰ 30:44 – How the new strategies impacted her email metrics
⏰ 38:15 – Using social listening to grow your brand
🚨Open Rate Confession👇 ⏰ 41:30 – Her biggest email marketing mistake so far (and what she learned from it!)
⏰ 43:49 – How to join Sandra’s newsletter
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://forms.fillout.com/t/mjZ8unuvtyus? Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’ that’s how we roll.
LinkedIn - https://www.linkedin.com/company/sapphirelearninghub Instagram - https://www.instagram.com/sapphirelearninghub Store - https://sapphirelearninghub.nestuge.com/ Community -
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#17: Out-of-the-Box Email Marketing Strategies with Rhianna Clavering
13 Jul 2025
00:58:08
In this episode, Dr. Sapphire chats with Rhianna, an experienced B2B email strategist who’s redefining how brands approach email marketing—especially when it comes to abandoned cart sequences, sales conversion strategies, and crafting emails that actually get opened.
Whether you’re a founder, digital marketer, or copywriter looking to elevate your B2B email game, this episode is packed with unexpected strategies and insights you won’t want to miss.
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Link: https://lmiaw.sendpulse.website/
LISTEN OUT FOR:
✅ Her unique approach to writing to-do lists (it’s not what you think!)
✅ Rhianna’s unexpected journey into email and digital marketing
✅ Whether she automated the abandoned cart sequence and how it performed
✅ Her creative angle for writing abandoned cart emails that convert
✅ What she believes is the best time to send emails (and why it’s not one-size-fits-all)
✅ Her honest response to those who believe “email marketing is dead”
⏰ EPISODE HIGHLIGHTS
🎯 Ready to go from stale B2B emails to high-performing, conversation-starting messages? Let’s go!
⏰ 12:33 – Introduction to PestFix: The B2B brand Rhianna worked on.
⏰ 14:11 – The goal behind setting up an abandoned cart sequence and her approach to making it work
⏰ 15:22 – How the abandoned cart system was built and automated for better conversions
⏰ 24:03 – HTML vs. plain text: Which format performed best in her experience?
⏰ 42:04 – Open Rate Confession: A surprising campaign moment that didn’t go as planned
⏰ 46:08 – 3 proven psychological triggers that make people open emails
⏰ 50:03 – Busted: 3 big myths people still believe about email marketing
⏰ 54:44 – Rhianna’s final advice for anyone rethinking their email marketing strategy
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://forms.fillout.com/t/mjZ8unuvtyus? Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#16: My Webinar Email Sequence that “Works like a Charm" – With Kornelija Vukasovic
06 Jul 2025
00:51:49
Wondering how to simplify your email marketing and still drive results? In this episode, Dr. Sapphire sits down with Kornelija Vukasovic—email marketing strategist—to unpack her unique approach to webinar funnels, reply emails, opt-ins, and adapting email flows for both B2B and B2C audiences. Plus, she shares how cutting her email sequence from six to three emails surprisingly boosted performance, and why knowing your audience is everything.
If you've been asking yourself:
How many emails should I send before a webinar?
Should I use plain text or design-heavy templates?
What's the real difference between B2B and B2C sequences? ...then this one is for you
A QUICK TREAT BEFORE THE GOOD STUFF👇
Here's the link to register for Lead Magnet In A Week (July 14th - 20th)
The 7-Day Free Challenge, where you finally create your lead magnet so you can start your email list this year, NOT next!
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#27: 1 Offer. 1 Post. 1 Email. Daily → 1× $20k/Month Lifestyle Business with Jacob Pegs
21 Sep 2025
00:46:59
What if writing just one story, one email, and one offer a day could grow a thriving business without burnout? 🚀
In this episode, Jacob Peg shares his Modern Maker framework for daily email marketing, breaking down how he uses stories, lessons, pivots, and offers to create engaging emails that sell without sounding pushy.
If you’ve ever wondered how to avoid email marketing mistakes, keep your offers fresh, and improve deliverability—this conversation is for you.
This show is built for email marketers like YOU. If you got value today, leave us a ⭐⭐⭐⭐⭐ review on Spotify,here👇
It helps our community grow and keeps us bringing you expert strategies every week.🤗
GUEST RESOURCES: Guest: Jacob pegs
Website: http://jacobpegs.xyz
LinkedIn: https://linkedin.com/in/jacob-pegs
Link to community: https://skool.com/modern-maker
LISTEN OUT FOR
✅ How Jacob uses story, lessons, pivots, and offers to send “predictable unpredictable” emails
✅ Turning your audience into online assets and leveraging them for long-term growth
✅ The difference between an offer and a product—and how to use each in email marketing
✅ Does he segment his daily emails or keep it simple?
✅ His go-to tools for better email deliverability
HIGHLIGHTS FROM THE EPISODE
⏰ 6:40 – Jacob’s journey into email marketing
⏰ 11:46 – His “Open Rate Confession”
⏰ 16:54 – Inside the Modern Maker framework
⏰ 23:50 – Choosing the right story and aligning it with offers
⏰ 29:52 – Making a daily offer without overwhelming subscribers
⏰ 33:35 – Signals to know when to bundle or unbundle offers
⏰ 38:12 – The most important metric in email marketing
⏰ 39:03 – Myth #1 about email marketing
⏰ 39:14 – Myth #2
⏰ 39:41 – Myth #3
⏰ 40:29 – His thoughts on email deliverability
⏰ 41:50 – Where and how to connect with Jacob
⏰ 42:36 – More about the Modern Maker framework
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: Website- https://sapphirelearninghub.com/services/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’ that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#26: How We Got Our Emails Out of Spam Using Gemini with Chijioke (The Kontent Guru)
14 Sep 2025
00:55:35
If your emails keep landing in spam, you’re not alone. In this episode, my guest Chijioke shares how he used AI (Gemini) to rescue his campaigns, improve deliverability, and finally get consistent open rates.
From list segmentation to using the right AI prompts, this is a practical deep dive into avoiding spam filters, boosting engagement, and running email marketing more efficiently with the help of AI.
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: Website- https://sapphirelearninghub.com/services/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’ that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
https://www.buzzsprout.com/2463021/episodes/17495095Every email marketer has that one campaign they wish they could erase. In this special Open Rate Confessions episode, 5 expert guests reveal their biggest email marketing mistakes — the kind that tank open rates, lost subscribers, and left money on the table.
Instead of keeping them hidden, they’re sharing these confessions (and the lessons they learned) so you can dodge the same pitfalls in your own email strategy. 🚀
💼 Stop losing sales to bad emails. With The Email Marketing Briefcase, you’ll get the tools to write better emails, nurture your list, and convert with confidence. Get the briefcase here 👇;
https://selar.com/theemailmarketingbriefcase
HIGHLIGHTS FROM EPISODE:
⏰ 0:56- Teecee’s open rate confession
⏰ 7:37- Rihanna's open rate confessions
⏰ 9:52- One mistake that affected Felly's open rate
🎧Want The Full Story? Listen to each Guest's Episode Here👇:
1. Episode with Teecee Okore: https://www.buzzsprout.com/2463021/episodes/17340085
🎙️ Title: Reading Your Email Analytics to Drive Smart Financial Decisions with Teecee
2. Episode with Rhianna Clavering: https://www.buzzsprout.com/2463021/episodes/17495095
🎙️Title: Out-of-the-Box Email Marketing Strategies with Rhianna Clavering
3.Episode with Felly Day: https://www.buzzsprout.com/2463021/episodes/17094119
🎙️ Title: The Three Email Marketing Mistakes You Should Avoid with Felly Day
4. Episode with Kornelija Vukasovic: https://www.buzzsprout.com/2463021/episodes/17454672
🎙️Title: My Webinar Email Sequence that “Works like a Charm" – With Kornelija Vukasovic
5. Episode with Shannon Vondy: https://www.buzzsprout.com/2463021/episodes/17759990
🎙️Title: The $14K Email Campaign That Brought Clients Back with Shannon Vondy
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: Website- https://sapphirelearninghub.com/services/ Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see confidence and skill comes from doing. And in here’ that’s how we roll.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#24: The $14K Email Campaign That Brought Clients Back with Shannon Vondy
31 Aug 2025
01:00:56
If you’ve ever wondered how to turn seasonal buyers into loyal repeat customers using email marketing, this episode is packed with strategies you’ll love.
My guest, Shannon, breaks down how she built an email system that generated $14,000 by getting her client’s customers to rebook their yearly program early. From smart CTAs to discount vs. bonus decisions, Shannon shares what worked, what didn’t, and how you can apply the same strategies to your own email list.
👩💻 GUEST RESOURCES
Guest: Shannon Vondy
Website: http://theemailclub.co
Instagram: https://www.instagram.com/mrs.vondy
LISTEN OUT FOR
✅ The problem she spotted in her client’s emails (and how she fixed it)
✅ The exact sequence she used to boost rebookings
✅ How she encouraged customers to book earlier than ever
✅ Discounts vs. Bonuses: which works best and when
✅ Crafting CTAs that work on cold audiences
✅ The unexpected surprises she faced running this campaign
✅ What she’d do differently if she ran this again
✅ Other results she counted beyond sales growth
✅ Are double opt-ins a waste of time? Shannon’s take
✅ How email marketing fuels her business model
✅ Her exclusive Email Marketing Membership Club
EPISODE HIGHLIGHTS & TIMESTAMPS
⏰ 1:56 – Who Shannon is & her journey into email marketing
⏰ 11:13 – The client backstory: how the $14K campaign began
⏰ 16:05 – How many emails she sent in the sequence & her timing strategy
⏰ 16:21 – What she considers when building an effective funnel
⏰ 22:49 – Dr. Sapphire’s take on using discounts wisely
⏰ 26:18 – Other actions Shannon used to encourage early bookings
⏰ 29:57 – The type of CTA she used for this offer
⏰ 31:21 – The tech stack behind this campaign
⏰ 34:33 – Her top tips for converting subscribers into paying customers
⏰ 40:25 – Myth #1 she wants to bust about email marketing
⏰ 40:36 – Myth #2 she busts 🔥
⏰ 45:00 – How she calculates conversion rate correctly
⏰ 47:10 – How she tracks which sales come from email
⏰ 53:04 – Her thoughts on the time-to-conversion metric
⏰ 57:00 – Where to connect with Shannon & learn more about her
CONNECT WITH HOST; Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations and conversions all through email marketing.
Work With Me: https://sapphirelearninghub.com/services/ Instagram - https://www.instagram.com/sapphirelearninghub/ LinkedIn - https://www.linkedin.com/in/ayebanoabenwari/
Online Email Marketing School🎓 - I believe anyone including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#23: Crafting an Email Strategy Live with Michaela Saber — From Nurturing to Consistency
24 Aug 2025
01:09:57
✨ Ever wondered what it looks like to build an email strategy in real time? In this live coaching session, Dr. Sapphire walks Michaela Saber through practical steps to grow her email list, nurture her subscribers, and stay consistent while building trust and conversions.
This episode is packed with real strategies you can also apply to your own list — from audience growth to storytelling, segmentation, and creating a powerful nurture sequence.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#22: How One Email Marketing Experiment Led to 5X List Growth 🚀 + Surprising Sales Wins with Comfort Essien
17 Aug 2025
00:58:34
In this episode, I’m joined by Comfort Essien (aka theCopy Babe) — an email marketing strategist who ran a powerful Black Friday campaign that not only 5X’ed her client’s email list growth but also led to unexpected sales conversions.
She breaks down her experiment, the mistakes she made along the way, and what every coach, service provider, or business owner can learn about email sequences, subject lines, and list-building strategies.
LISTEN OUT FOR ✅ How she leveraged Black Friday campaigns to drive sales
✅ Why knowing where your subscribers and traffic come from matters
✅ The 4-email sequence she used — and the exact content she included
✅ The unexpected challenges she faced while running this email experiment
✅ Her favorite subject line ever written (and why it worked so well)
✅ Incorporating email marketing in your business beyond having a website
📌 HIGHLIGHTS FROM THE EPISODE
⏰1:57 – Her journey into email marketing
⏰4:29 – The biggest mistake she made with open rates
⏰7:34 – The client backstory: 5X list growth explained
⏰17:55 – Identifying gaps during email auditing
⏰28:34 – The sequence she sends after sign-ups
⏰30:19 – What she would do differently if starting over again
⏰40:26 – The first email marketing myth she debunks
⏰44:41 – The second myth she busts
⏰47:31 - The third myth she debunked
⏰54:32 - One email marketing metric she'd choose if she's to track one and why
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
#21: Mastering Email Marketing for Service Providers & Coaches: Strategies That Convert with Peace Okuns
10 Aug 2025
00:52:22
In this value-packed episode, Peace Okuns shares her proven strategies for making email marketing work for service-based businesses and coaching brands. From overcoming the fear of “sending too many emails” to mastering A/B testing, she breaks down the steps to create valuable, engaging, and high-converting emails—without burning out or losing subscribers.
Whether you’re a coach, consultant, or service provider looking to boost your open rates, click-throughs, and conversions, this episode will give you practical steps and the confidence to make your email list your most profitable asset.
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.