Explore every episode of the podcast Distribution First
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Why You’re Burned Out (Even Though You Love Your Work) | 30 Sep 2025 | 00:45:54 | |
You love what you do. So why does it still feel like you're drowning? In this episode, Justin sits down with Jake Prieur (founder of VideoScale) to unpack a hard truth every marketer, entrepreneur, and leader eventually faces: loving your work doesn’t protect you from burnout. Jake shares the exact systems he uses to automate, delegate, and eliminate the tasks that were draining his time, energy, and creativity — and how doing so didn’t just help him grow his business, but also made him a better husband, dad, and leader. If you’re stuck in hustle mode, wearing too many hats, or constantly wondering why you’re exhausted even when things are “working,” this episode is your blueprint for building a sustainable path forward. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Launch Expert Reveals Her 6-Figure Launch Strategy (with Erica Schneider) | 29 Jul 2025 | 00:36:07 | |
This is your blueprint for launching a product with confidence. In this live masterclass, Erica Schneider reveals her complete 6-figure launch framework — including the step-by-step process she uses to build hype, grow waitlists, and sell out digital products and services. WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| What We Learned Analyzing 50+ B2B YouTube Channels | 03 Jun 2025 | 00:51:25 | |
What do you learn when you analyze 50+ B2B YouTube channels? Well, some of our assumptions are completely wrong. And some of what we found was shocking. In this episode, we break down why most business content gets ignored, what actually drives performance on YouTube, and how to build a strategy that doesn’t burn out your team. If you're publishing weekly just to keep up, this episode will change how you think about video for your company. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Meet The Content Strategist Fixing the Creator Burnout Problem for Good | 29 Apr 2025 | 00:51:49 | |
♻️ Sign up to get my content distribution playbook here: https://course.justinsimon.co/ Most creators are stuck chasing viral growth and burning out in the process. In this episode, Chris Jordan shares why the typical playbook is broken and how smart creators are building sustainable, successful brands without the overwhelm. Chris has worked behind the scenes with top creators like Lewis Howes, Damon John, and Dr. Benjamin Hardy and he shares why most content strategies lead to burnout and what smart creators do instead to grow sustainably without chasing viral trends. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Why YouTube Crushes Every Other B2B Marketing Channel | 02 Apr 2025 | 00:54:21 | |
Sign up to get my content distribution playbook here: https://course.justinsimon.co/ Think YouTube is just for creators? Think again. In this episode, we’re breaking down why YouTube is the most underrated (and powerful) B2B marketing channel in 2025 and beyond. I’m joined by Erik Jacobson, and we cover exactly why YouTube isn’t just another place to upload videos. Iit’s a full-blown distribution engine that can drive visibility, engagement, and real business results. In this episode, we cover:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The ‘Low-Effort’ Video Strategy Every Company Needs Right Now | 18 Mar 2025 | 00:32:39 | |
If you're still spending big on high-production videos, it's time to rethink your video content strategy. In this episode, Justin and John Azoni break down why low-effort, high-impact video is outperforming expensive corporate productions and how B2B marketers can use this shift to their advantage. WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The Simple Webinar Playbook That Drives Leads & Sales Every Month ft. Shannon Howard | 04 Mar 2025 | 00:35:58 | |
In this episode, I sit down with Shannon Howard, Director of Customer & Content Marketing at Intellum, to break down exactly how to use webinars as a powerful lead generation and sales tool. We cover the step-by-step strategy for planning, promoting, and repurposing webinars to maximize your reach and get real ROI from every session. Whether you're struggling with attendance, engagement, or follow-up, this episode will show you how to make webinars a key part of your content marketing playbook in 2025. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Quick Hit: How I Accidentally Found My Content POV (And It Changed Everything) | 25 Feb 2025 | 00:06:19 | |
In this episode of Distribution First, I’m sharing the unexpected way I stumbled into my content POV—and why it changed everything. For years, I was stuck in the cycle of creating more content, chasing trends, and hoping something would stick. But nothing felt right. Then, almost by accident, I noticed a pattern in the content that got the best reactions. That’s when everything clicked. In this episode, I break down:
If you feel like your content isn’t resonating (or you’re tired of throwing ideas at the wall) this episode is for you. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| We Wasted 8 Years on Organic Growth (Here’s What Finally Worked) ft James Carbary | 18 Feb 2025 | 00:41:49 | |
Have you ever asked yourself if organic distribution is enough to propel your content to the right audience, or is paid media the secret ingredient? I sat down with James Carbary, founder of Sweet Fish. James has spent years perfecting the art of video podcasting for B2B clients and navigating the complex world of organic and paid content distribution. By the end of our conversation, you’ll have a clear understanding of how to smartly leverage both organic distribution and paid media to ensure your content reaches exactly who it needs to. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Quick Hit: The Surprising Way We Drove 25K Views Without Starting From Scratch | 11 Feb 2025 | 00:05:31 | |
Get the secret to turning blog posts into viral video content. If you're stuck constantly creating new content with little to show for it, you’re missing out on the power of the content flywheel strategy. Learn how Travis Tyler used SEO data and scroll-stopping creativity to drive tens of thousands of views without starting from scratch. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Genius Email Marketing Strategy for B2B Marketers (2025) ft. Casey Hill | 04 Feb 2025 | 00:58:14 | |
Ever wondered why email marketing is still such a big deal in 2025? Well, today we've got Casey Hill with us. He's the Senior Growth Manager at ActiveCampaign, a company that’s been at the forefront of email marketing innovation. Casey's got over a decade of experience and has successfully grown multiple newsletters to over 10,000 subscribers. Stick around because by the end of this episode, you're going to walk away with strategies to grow your email list, engage your audience better, and boost your revenue through smart email marketing. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Quick Hit: What Blogging Does to Your Growth Potential - Ross Simmonds | 28 Jan 2025 | 00:03:45 | |
Is blogging still the way to go in content marketing, or is it time for a new strategy? I got a chance to chat with Ross Simmonds, a guy who built his career on blogging but also knows the content game has evolved. Ross runs Foundation, a content marketing agency that helps brands grow through smart content creation and distribution. By the end of this chat, you’ll get why just blogging isn’t cutting it anymore and how you can find and use the right channels to really connect with your audience. Get ready to shake up your content strategy and learn all about making your content worth sharing. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The Podcast Game Plan for Small Marketing Teams in 2025 ft. Rachel Elsts Downey | 22 Jan 2025 | 00:42:04 | |
In this episode of Distribution First, Justin talks with Rachel Downey, founder and CEO of Share Your Genius, about how small businesses and marketing teams can effectively leverage podcasts in 2025. Rachel works with top companies to create impactful podcast strategies and shares her insights on building a show that drives results—without needing massive downloads or a weekly cadence. The tips and strategies she outlines in this episode can help you maximize your podcast's potential, even with limited resources. If you’re ready to stop chasing metrics and start creating intentional, sustainable content, learn how to approach podcasting like Rachel does. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The EASIEST Distribution Strategy in 2025 | Small Business Sweet Spot | 15 Jan 2025 | 00:25:12 | |
In this episode, Justin chats with Barb Davids on the Small Business Sweet Spot podcast. They cover:
⚡️Get the FREE Distribution First Crash Course *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How Successful Marketers Deal with Content Overload (with Erica Schneider) [Best of 2024] | 02 Jan 2025 | 00:40:18 | |
Creating engaging content isn't all there is. Transforming it into a consistent, key messaging powerhouse is what truly elevates brands and drives significant engagement. In this episode, Justin sits down with Erica Schneider to chat about the common traps of content creation like the urge to imitate perceived successful strategies (hello, SEO rabbit holes!), and the importance of establishing a strong, authentic POV that resonates with your audience over time. They also share tools and mindsets that help maintain focus and prevent the overwhelming pull of constant comparison on social media. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Ross Simmonds Schools Me In All Things AI [Best of 2024] | 26 Dec 2024 | 00:50:50 | |
Learn how to unlock the potential of AI in content marketing with insights from Ross Simmonds on this episode of Distribution First. Discover how AI tools can transform your entire content creation and distribution process.
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| This SIMPLE LinkedIn Trick Changed Everything for Me (with Matt Barker) [Best of 2024] | 17 Dec 2024 | 00:38:01 | |
Struggling to keep your LinkedIn content consistent? I get it. In this week's episode, Justin Simon hangs out with social copywriting expert Matt Barker. They dive into the magic behind a structured social content calendar that'll keep your LinkedIn looking fresh without the headache. Tune in and take away Matt's most actionable tips to level up your LinkedIn game. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How To Create BOFU Content Like A Conversion Pro [Best of 2024] | 10 Dec 2024 | 01:07:33 | |
On this episode of Distribution First, we're diving deep with Lashay Lewis on how the right content distribution strategies can boost your bottom-of-funnel results. She peeled back the curtain on her masterful approach to bottom-of-funnel (BOFU) content and how it's been a massive difference-maker in her marketing strategy. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| These "Trends” Are The New Normal [Best of 2024] | 03 Dec 2024 | 00:53:45 | |
Did 2024 turn out how you thought it would? In this week's episode, take a look back at some of the top trends we thought were coming over this past year. Back in January, Justin Simon and a panel of content strategy experts, including Jess Cook, Chelsea Castle, and Ryan Baum, envisioned the biggest challenges and opportunities for content marketers in 2024. The panel drills into the complexities of brand storytelling, the need for powerful strategic narratives, and why in 2024, we should have leaned hard into building brand authenticity. Special thanks to RevGenius for hosting the panel. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Wake Up from Your Marketing Nightmare | 27 Nov 2024 | 00:40:32 | |
Tired of the content hamster wheel, constantly churning out new posts, videos, and blogs? In our latest episode, Justin and Greg Swan from ClickUp chatted with the Goldcast crew to uncover the secrets to breaking free from this exhausting cycle. We'll dive deep into:
Learn from real-life case studies and actionable insights that will help you rethink your content strategy. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Distribution First Strategy Session [Coaching Call] | 19 Nov 2024 | 00:40:32 | |
Join Justin and go in on a behind-the-scenes coaching call with Josh Chronister, product marketer at AudioCodes. This episode is full of real talk as the pair chat through building a repeatable distribution strategy. If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ In this episode, you'll learn:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Get More Pipeline with Less Output | Breaking B2B | 05 Nov 2024 | 00:40:25 | |
In this episode, Justin chats with Sam Dunning on the Breaking B2B podcast. They cover:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| 3 Goals For Better Distribution (And How to Optimize Your Process) | 23 Oct 2024 | 00:15:32 | |
In this episode of Distribution First, discover how to optimize your content distribution strategy. We delve into the three top-level goals that drive distribution success. Learn to create momentum, maintain consistency, and strategically plan your content releases to amplify reach and reduce creation costs. 00:00 Introduction 02:03 3 High-Level Goals for Optimization 05:23 Optimizing Your Distribution System 07:37 Creating a Distribution Plan 13:15 Optimizing Content Distribution *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Why You Can't Grow Your Brand With More Channels | 09 Oct 2024 | 00:12:34 | |
Posting on more channels doesn't equal more success. In this episode, learn how to choose the right platforms by focusing on your audience, distinguishing between demand capture and creation, and leveraging resources effectively. Avoid juggling too many platforms—pick one, nail it, and expand from there. 00:00 Introduction 01:12 Choosing the Right Distribution Channels 02:43 Demand Capture vs. Demand Creation 06:10 Understanding Your Audience 08:23 Capacity and Infrastructure for Content Distribution *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| This Simple Strategy Can Amplify Anything You Create | 01 Oct 2024 | 00:18:40 | |
Today's episode of Distribution First dives into the practical steps you need to turn one piece of content into a content machine. Join me as I break down the second phase of the Distribution First framework - execution. I’ll share how to set up a distribution document, break down long-form content into bite-sized pieces, and build a content library that keeps your socials and inbox buzzing with activity. Imagine turning one blog post into a dozen social media posts, graphics, and videos, creating an unstoppable distribution flywheel. Plus, learn from my own experiences on how repurposing saved a blog post from 30 views to over 10,000 impressions. If you're ready to stop creating more stuff and start maximizing what you already have, this episode is a must-listen. Tune in to discover how a smart distribution strategy can transform your content marketing approach. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Why 97% of Content Is a Waste of Time (And How to Fix It) | 24 Sep 2024 | 00:21:58 | |
In this week's episode, we're diving into the critical first phase of The Distribution First Framework: and I'm breaking down the essential steps to create a robust distribution strategy that you can count on. Without a solid foundation, your work is scattered, unstrategic, and a waste of time. We'll discuss why you need content worth sharing, how consistent promotion is non-negotiable, and the importance of aligning your team around core messages and strong points of view (POVs). I'll walk you through the process of auditing your existing content to see what you already have that fits into your new structure, saving you time and effort in the long run. Learn why your POVs are not just hot takes but should be strategically aligned with your marketing goals and truly resonate with your audience. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Revealing The FULL Distribution First Framework (4 Phases You Can't Skip) | 17 Sep 2024 | 00:16:39 | |
I haven't talked much about this in public. But in today's episode, I tackle the entire Distribution First system. This is designed to help you get the most ROI from your content. I break down the four essential phases—foundation, execution, optimization, and maximization—that will transform your content strategy. If you're tired of creating content that sits unused or struggling to prove its value, this episode is a must-listen. Learn how to make every piece of content work harder for you. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Quick Automation Tricks to Simplify Your Content Distribution | 10 Sep 2024 | 00:43:02 | |
Do you find yourself stressed out trying to keep your content organized and posted on time? Wondering how to use automation without making your content seem robotic? In this week's episode, Justin Simon and guest Anna Burgess Yang talk about how you can use automation to share your content without losing your personal touch. They discuss simple strategies using tools like LinkedIn, Trello, Buffer, and Zapier to help you stay organized and save time. Anna shares her workflow tips and shows how you can make automation work for you while keeping your content authentic. Tune in to learn practical ways to improve your content marketing strategy and make your work easier. Make sure to subscribe to the Distribution First podcast and our newsletter for more tips and tricks to get the most out of your content. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Build an UNFORGETTABLE Personal Brand (Expert Panel) | 27 Aug 2024 | 00:54:43 | |
In this week's episode, Justin Simon and a panel of content and personal brand experts, including Brianna Doe, Chelsea Castle, and Blaine Bolus, look at how to successfully use AI to build your personal brand in 2024 and beyond. For leaders, managers, solopreneurs, and individual contributors, building a powerful presence on LinkedIn is a game-changer. Listen in as the panel dives into 5 strategies they have used to use AI to speed up their creation processes without losing their soul. Special thanks to RevGenius for hosting the panel. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Grow a Successful B2B YouTube Channel | Live Community Q&A | 20 Aug 2024 | 00:48:26 | |
In this episode, we go behind the scenes inside the monthly group Q&A session that happens every month in the Distribution First community. Members discuss various strategies and challenges related to YouTube content optimization. We touch on the benefits of repurposing content, the impact of YouTube Shorts, and tips for engaging audiences on different platforms. The conversation also covers practical insights into using tools like HockeyStack and RB2B for tracking and reporting content performance. And lots more! In this episode, you'll learn:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Create B2B Video Content Your Audience Craves (Works for Every Marketer) | 13 Aug 2024 | 00:48:04 | |
Consistently creating high-quality video content is a challenge for many B2B companies. You know it's important to engage with your audience and showcase your expertise, but the video process can be daunting and time-consuming. If you're a B2B marketer, you might be asking yourself: What's the best way to create video content that maximizes our resources and delivers real results? In this week's episode, host Justin Simon and guest Nathan Yerian dive into the world of B2B video content creation. As the CEO of Anthem Content, Nathan shares actionable tips for extracting valuable insights from your subject matter experts and transforming them into engaging video assets. Tune in to learn how to level up your B2B video content strategy and drive meaningful growth for your business. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Drive the Right Traffic and Leads with This Modern SEO Strategy (with Sam Dunning) | 06 Aug 2024 | 00:47:17 | |
In this episode, Justin discusses the importance of focusing on bottom-of-funnel keywords, creating "jobs to be done" content, and implementing a targeted SEO approach with Sam Dunning from Breaking B2B. Justin and Sam dive into the need to prioritize keywords that align with the customer's buying intent, address their pain points, and introduce the company's solution. They chat over the effectiveness of a targeted, efficient SEO strategy that drives the right kind of traffic and sales leads. In this episode, you'll learn:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to 10x Your "Old" Content Into Something Brand New w/ Ali Schwanke [Best Of] | 30 Jul 2024 | 00:46:16 | |
In this episode of Distribution First, Justin Simon sits down with Ali Schwanke to reveal how you can transform your old content into something that can continue to work for you long after you hit publish. Learn practical methods to breathe new life into your existing assets and significantly boost engagement over the long haul. In this episode, you'll learn: 1. How repurposing existing content can combat burnout and drive better engagement. 2. Why testing short-term pilots can validate alternative content strategies without a long-term commitment. 3. How building relationships and understanding leadership's priorities can secure buy-in for content initiatives. 4. Why planning and scripting are crucial for efficient webinars and easier content repurposing. 5. How consistent and repeated messaging can effectively capture and maintain audience attention. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Low-Effort, High-Impact Podcasting: Tips to Build a Successful Niche Podcast in 2024 [Best Of] | 23 Jul 2024 | 00:33:18 | |
In this episode of Distribution First, Justin Simon sits down with Jason Bradwell from B2B Better to uncover key strategies for launching and distributing successful podcasts. From validating your podcast idea to leveraging employee networks, we've got you covered. Tune in and uncover: - Low-cost, low-effort ways to launch and validate your podcast - The importance of focusing on resonance-based metrics over reach - Tactics for aligning your podcast goals with your overall content strategy *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The Perfect Distribution Strategy for Beginners: A 3-Step Guide [Best Of] | 16 Jul 2024 | 00:20:14 | |
On this episode of Distribution First, Justin explores the 3 Bucket Distribution Strategy for content distribution. Justin looks at the challenges B2B companies face right now to get their content seen in a sea of noise and how to create a choose the right mix for your business. In this episode, you'll learn:
[00:00:00] Only 39% of B2B Businesses have a Content Strategy [00:03:20] Why SEO is Still Crucial for Success [00:06:24] The Long-term Content Mindest [00:12:07] Using Daily Content to Drive Momentum [00:15:34] Why Build An Owned Platform [00:17:07] STOP Worrying About Gaming the Algorithms. *** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) 🔥 Distribution First Accelerator (1:1 mentorship/consulting for B2B marketing teams) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How I Built a Small-Team Marketing Machine | 2 Pizza Marketing Podcast | 09 Jul 2024 | 00:37:03 | |
Justin Simon joins Melissa Moody on the 2 Pizza Marketing podcast for an insightful discussion on the power of building and maintaining a membership community. They address content creation challenges, delve into the intricacies of digital marketing metrics, and emphasize sustainable, burnout-free practices. They also explore the critical role of understanding audience intent and the benefits of repurposing content to maximize efficiency for small marketing teams. In this episode, you'll learn:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| 3 Mistakes ALL MARKETERS Make In Their Distribution Strategy | 02 Jul 2024 | 00:21:17 | |
In this episode of Distribtuion First, Justin Simon walks you through the three biggest pitfalls of choosing the wrong distribution channels and how you can avoid them. Justin shares his personal experiences and lessons learned the hard way about spreading himself too thin across multiple platforms. We'll also explore three major pitfalls of picking the wrong channels and how you can avoid them to maximize your content's impact. Plus, you'll get actionable tips to help you focus on the channels that truly matter for your business and audience. In this episode, you'll learn:
*** WHEN YOU'RE READY ♻️ Distribution First Newsletter 🧭 Get Content Repurposing Roadmap (repurposing system) 🚀 Join Distribution First (private membership community) *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| 5 Secrets That Make Your Content 10x More Valuable (with Michele Linn) | 25 Jun 2024 | 00:42:56 | |
Maximizing the value of your content can feel like an uphill battle, especially if you spent months doing original research and aren’t sure how to share it with your audience. Gathering valuable data is one thing, but using it to create new and engaging content is another. If you're wondering how to keep your content interesting and impactful, you're not alone. In this week’s episode, Justin and Michele Linn break it all down for you. They review smart ways to repurpose your research, how to get your social media and content teams working together, and tips for adapting your data for different platforms. Tune in to hear how simple yet strategic tweaks in your approach can draw significant traffic and backlinks. Michele also shares practical, actionable advice on creating a content strategy that ensures no valuable data is wasted. In this episode, you'll learn:
*** If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. Mentioned in this episode: Join Distribution First Want to finally get off the content hamster wheel, and do it with a group of other smart marketers? Join the Distribution First community: https://distributionfirst.club/ | |||
| The 3 Types of Content I Keep Coming Back To | StartUp Marketer Podcast | 18 Jun 2024 | 00:33:54 | |
In this episode, Justin Simon joins Koka Sexton on the StartUp Marketer podcast to break down the game-changing "3C Content Method" to help you maximize your content's impact. Together they dive into topics ranging from strategic content creation to the importance of visibility in marketing. Learn the secrets to building sustainable content that prevents burnout and drives ROI. With the right strategy, you can create less while achieving more, freeing up time and adding immense value to your audience. In this episode, you'll learn:
*** If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. Mentioned in this episode: Join Distribution First Want to finally get off the content hamster wheel, and do it with a group of other smart marketers? Join the Distribution First community: https://distributionfirst.club/ | |||
| How to Get More ROI Out of Your Content (a Practical, Zero-Fluff Guide with Travis Tyler) | 12 Jun 2024 | 00:36:44 | |
As a marketer, it's time to revolutionize your content distribution strategy. The marketing world will tell you to create more content, post more frequently, or simply stick to the old ways of content marketing. But let's face it—eventually, you'll hit a plateau. There must be a better way to get the ROI without constantly creating new stuff. In today's episode of Distribution First, we're diving into the blend of media, podcasting, and social-first strategies that are revolutionizing content marketing. To help me explore this shift, I'm joined by Travis Tyler from Motion. Travis has successfully transformed high-ranking blog posts into full-blown video content, and he's here to share his proven strategies with us. We explore how to align your video topics with your products, the power of simplicity in content creation, and how to attract the right audience for your brand. In this episode, you'll learn:
*** If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Turn "Old" Content into New Opportunities with Matt Ragland | 04 Jun 2024 | 00:50:32 | |
In today’s episode of Distribution First, we dive deep into effective strategies to turn your back catalog into a goldmine. You’ve got tons of valuable content, but the challenge is how to keep them relevant and engaging for your audience. The content world will often tell you to just keep creating more and more, but eventually, we all hit a wall. There’s got to be a smarter way to keep things fresh without burning out your team—or yourself. The truth is, you don't have to be constantly on the content treadmill. In this episode, Justin Simon and Matt Ragland dive into strategies for maximizing your content's reach. Matt shares his insights on managing a wealth of content without all the headaches. Stay tuned as we dive into the best practices for structuring your podcast content into engaging segments and the benefits of adopting a seasonal model for efficient content creation and distribution. In this episode, you'll learn:
*** If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. Mentioned in this episode: Join Distribution First Want to finally get off the content hamster wheel, and do it with a group of other smart marketers? Join the Distribution First community: https://distributionfirst.club/ | |||
| What it Takes to Create Binge-Worthy Content (Even in a Boring Industry) | 28 May 2024 | 00:41:04 | |
In our latest episode, Ian Faison from Caspian Studios reveals how to transform your content strategy with the power of serialized content. Creating content is one thing, but truly maximizing its impact and ROI is a whole different level of challenge. You know you need to stand out, you know you need to engage your audience, but how do you do it in a way that sets you apart? Tune in to learn how to differentiate your content, engage your audience effectively, and maximize the ROI of your owned media portfolio. In this episode, you'll learn:
*** If you like distribution and repurposing playbooks, you'll love my Blog Remix Guide (it's free). Join 2,500+ subscribers here: https://justinsimon.co/remix *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. Mentioned in this episode: Join Distribution First Want to finally get off the content hamster wheel, and do it with a group of other smart marketers? Join the Distribution First community: https://distributionfirst.club/ | |||
| The Surprising Reason You're Not Getting ROI on Your Content | Useful Content Podcast | 21 May 2024 | 00:42:48 | |
Justin Simon joins Juma Bannister on the Useful Content podcast to discuss how businesses can transform their approach to content distribution. They delve into strategies for building cohesive distribution plans, making sure that content consistently connects with audiences, and experimenting to find what works best for your brand. Tune in to learn how to not just create content, but to promote it in ways that maximize impact and ROI. In this episode, you'll learn:
*** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| How to Build Trust at Scale for Marketers Short on Time and Resources (with Erica Schneider) | 14 May 2024 | 00:39:26 | |
If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join over 2,000 subscribers here: https://news.justinsimon.co/ In this episode, Justin discusses the art of repurposing content, the importance of a consistent message, and strategies for effective content distribution with Erica Schneider. They dive into the nuances of both macro and micro repurposing, the psychological impacts of the terminology used in marketing, and the power of having a clear, authentic point of view. Erica shares insights on the challenges and strategies around limiting social media distractions and the benefits of consistent, themed content. And Justin offers tools and approaches for staying focused on one's content goals rather than getting caught up in comparison with others. This conversation is packed with actionable advice for marketers looking to maximize their content's reach and impact. In this episode, you'll learn:
*** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Why Distribution Needs to Come First | The Real Marketing Podcast | 07 May 2024 | 00:48:55 | |
Justin joined The Real Marketing Podcast to talk about everything content distribution. They dive into metrics to keep track of, operations to distributing content and the 3C methodology to putting out engaging content for your company. Justin discusses how individuals and companies need to rethink how the create and distribute content and some of the best strategies he's seen and used to take the heavy-lifting out of distributing and repurposing content. *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Drive More Conversions With BOFU Content (No Keyword Research) ft. Lashay Lewis | 30 Apr 2024 | 01:07:33 | |
On this episode of Distribution First, we're diving deep with Lashay Lewis on how the right content distribution strategies can boost your bottom-of-funnel results. She peeled back the curtain on her masterful approach to bottom-of-funnel (BOFU) content and how it's been a game-changer in her marketing strategy. Here’s a sneak peek at what you’ll discover in this episode: 1. The Power of Proper Channel Selection: Lashay kicks things off by emphasizing why choosing the right platforms can make or break your distribution success. 2. Strategic Paid Ads Usage: Dive into how Lashay uses paid ads to creatively retarget audiences and pull them down the funnel. 3. Quality Over Quantity: Discover why Lashay prioritizes the quality of connections and content over mere numbers. 4. Integrating Practical Content: Learn the importance of using hands-on tools like templates and checklists to provide real value in your content. 5. Focus on Conversions: It's not all about traffic volume. Lashay shares why driving conversions should be the ultimate goal of your content efforts. *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| B2B Marketing Lessons from Survivor | Remarkable Podcast | 23 Apr 2024 | 00:47:12 | |
Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remix In this episode, Justin joins the crew at Caspian Studios to tak marketing lessons from Survivor. Together, they talk about repeating your winning formula, creating a distribution plan, and staying true to who you are. What B2B Companies Can Learn From Survivor:
*** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Distribution Strategy Session [Coaching Call with Scrappy ABM] | 16 Apr 2024 | 00:30:42 | |
Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remix Join Justin Simon as he takes you behind the scenes of a coaching call with Mason Cosby, founder of Scrappy ABM. This episode is full of real talk as they dig into Mason's distribution strategy for his company and how he can maximize his return without creating tons of content every single month. In this episode, you'll learn:
*** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| The Top Content Marketing Trends of 2024 (Expert Panel) | 09 Apr 2024 | 00:52:53 | |
Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remix In this week's episode, Justin Simon and a panel of content strategy experts, including Jess Cook, Chelsea Castle, and Ryan Baum, dissect the biggest challenges and opportunities for content marketers in 2024. The panel of experts drills into the complexities of brand storytelling, the need for powerful strategic narratives, and why in 2024, we should all be leaning hard into building brand authenticity. How do you pivot from mere content creation to weaving stories that elevate your brand, and convert customers into advocates and storytellers on your behalf? Tune in for actionable insights and don't miss out on this knowledgeable panel's forecast for the future of content marketing and how to apply these strategies to differentiate your brand and build true audience engagement. Special thanks to RevGenius for hosting the panel. *** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||
| Ross Simmonds Reveals the Future of AI in Marketing | 02 Apr 2024 | 00:50:50 | |
Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remix In this week's episode, Justin Simon and Ross Simmonds tackle AI marketing dilemma head-on. They dive into the power of AI in content creation and distribution, laser-focusing on the tools and specific prompts that can multiply your efforts without sacrificing quality. Ross also lifts the curtain on the vital human element that guides the AI process, ensuring that the content doesn't just exist – it excites, it engages, it executes. It’s about striking that sweet spot between AI efficiency and human ingenuity. So, if you're spinning your wheels trying to figure out how to use AI in your marketing, this episode is for you. In this episode, you'll learn:
*** CONNECT 🔔 LinkedIn: @justincsimon 🐦 Twitter @justincsimon ✉️ Email: hello@justinsimon.co *** SPONSOR Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production. They give you unlimited podcast editing and strategy for your podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more. | |||