Explore every episode of the podcast Digital Marketing Victories
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Increasing your soft skills as a Digital Marketing Manager | 24 Jun 2025 | 00:53:24 | |
In this episode, we’re joined by Paddy Moogan. Paddy is Founder of The New Leader, a training platform that enables agency teams to become more effective managers and leaders. He also works with agency founders as a coach and non-exec director to help them navigate the world of agency life. Previously, he spent ten years as CEO and co-founder of Aira, a digital marketing agency based in the UK. This episode dives deep into the practical skills that separate mediocre managers from inspiring leaders. You'll discover why active listening is Paddy's secret weapon (born from an unexpected place), and how to deliver difficult feedback in ways that motivate rather than discourage. Whether you're struggling with delegation, managing remote teams, or having tough conversations about performance, Paddy offers actionable strategies that work in the real world of agency life. | A good leader is probably someone who listens... They're better at listening to people. They try to empathize. They try to have a high degree of emotional intelligence, and I think really, they're quite selfless in many ways. ~ Paddy Moogan This episode is for you if you’re curious about the following:
Connect With Paddy
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| When Marketing Data (GA4) Isn't Perfect: Strategies for Analytical Thinking | 07 Apr 2025 | 00:52:12 | |
Welcome to Season Three of Digital Marketing Victories Podcast. In this first episode, we’re joined by Dana DiTomaso, Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing. This episode is for you if you’re curious about the following:
Connect With Dana
Resources Find resources mentioned on episode webpage. Tune In Now Apple Podcasts | Amazon Music | YouTube | Spotify | Castbox | Castro | Overcast | Pocket Casts | Stitcher | Subscribe via RSS Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Utilizing Jobs To Be Done Theory in Digital Marketing | 14 Nov 2023 | 00:59:08 | |
About This Episode Join us as scaling consultant, Zac Stucki, unveils his secrets to using Jobs to Be Done Theory in your marketing program. Zac is passionate about the jobs-to-be-done theory and how it can improve marketing effectiveness. He is an operations consultant with over 7-years of experience. He has a master's degree in business administration from a top-tier university and has worked with businesses throughout the United States. His work has helped to scale companies from 7 to 8 figures by understanding their customer’s jobs to be done, finding and fixing their operational limitations, and reducing project timelines. This episode is perfect for you if you’re curious about the following:
Tune in for an insightful conversation with Zac Stucki! Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Can you be more persuasive as an SEO Product Manager? | 11 Oct 2023 | 00:45:44 | |
About This Episode Gus Pelogia is a journalist turned SEO, conference speaker, and once-in-a-while blogger. He is currently an SEO Product Manager at Indeed, the #1 job site in the world, with over 250 million unique visitors every month. Gus has worked in-house and at digital agencies in Argentina, the Netherlands, and Ireland. He spent five years as an Account Manager and Team Lead at agencies such as Spark Foundry (Core) and Wolfgang Digital, working with clients from travel, e-commerce, and professional services, winning several industry awards such as Digital Media Awards, The Drum Search Awards, and Irish Content Marketing Awards. Currently, Gus is also a judge for the EU Search Awards. This episode is for you if you’re curious about the following:
"The idea of putting stars together, it's something that you take with you as a journalist, no matter what you do." - Gus Pelogia Join us as we delve into an enlightening conversation with Gus Pelogia, the SEO Product Manager at Indeed, who brings his journalistic background to bear on his current role. Gus shares his wisdom on how adopting a product manager's mindset can align people effectively with a marketing strategy and how transitioning to product management can be a game-changer in your career. A wealth of tips and insights from Gus await you in this episode. Tune in for a captivating conversation with Gus Pelogia! Connect With Gus
Leave us a review on your favorite podcast app. Tweet and tag us @dmvictories and @kwatier! Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Anthropological Insights into SEO | 12 Apr 2023 | 00:42:55 | |
About This Episode We talk to Helene Jelenc, an SEO specialist at Flow SEO with a strong background in anthropology and research. She is an expert in active listening and note-taking, and has an anthropological approach to her work which she applies to her content creation, outreach, and persona creation. This episode is for you if you’re curious about how an anthropological approach to outreach, content, and persona creation could enhance your SEO work. "Put yourself in someone else's shoes. It may seem really bizarre at first when you hear something that is completely different from what you do, but if you just take a moment and realize that maybe that culture or that person just came from a completely different set of circumstances, have a different set of values and that you should be understanding that culture or those behaviors on the basis of that historical, political, cultural aspects." - Helene Jelenc
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Emotional Intelligence and Its Role in Digital Marketing Success | 23 Jan 2023 | 00:32:15 | |
About This Episode We talk to Jo Juliana Turnbull, a freelancing marketing consultant, who shares her insights on how to build strong relationships remotely based on emotional intelligence and tidbits from her recent BrightonSEO talk on the subject. "The higher your emotional intelligence, the better your relationships, the more successful you will be with digital marketing strategies and SEO." - Jo Juliana Turnbull Jo is a freelancing marketing consultant in Barcelona, Spain, and the founder of Turn Digi. She was a runner up for Digital Women's Innovator of the Year in 2021. She is also an organizer of Search London, a 12-year-old organization. She has been working remotely since 2010 and has lived in 9 countries.
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How to Communicate Negative News and Become a Better Listener to be a More Effective Marketer | 12 Dec 2022 | 00:59:43 | |
With the goal of empowering executives to unleash their potential, Dana Theus, CEO of InPower Coaching, offered her expertise in communication and relationship skills. We talked about how to use those skills to help persuade leadership, colleagues and overall become a better digital marketer, especially if you’re a woman. "I do a lot of work with women, especially women on the leadership track because the system was built for men, not women. Women need an extra way to think about success that feels authentic to who they are. When we are our best selves, we will be more successful in the world." - Dana Theus
Dana Theus helps executives activate their most authentic leadership qualities and elevate their natural abilities to grow and lead others. She is a seasoned marketing executive with experience in Fortune 500 companies, tech startups, and nonprofits. This episode of Digital Marketing Victories is about communication & relationship skills. Dana Theus shares with us to manage your work relationships, plan your career development, and develop better leadership habits that improve your ability to be more impactful. Lastly, she gives tips on building relationships and understanding your clients and coworkers better to be more persuasive. If you’re interested in learning how to build relationships more effectively, learn tips for how to deliver bad news successfully, this episode is for you.
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Be Persuasive In Managing A Digital Transformation Project | 08 Nov 2022 | 00:52:41 | |
About This Episode In this episode of the Digital Marketing Victories podcast, Tony Kopetchny shares his insights on how to be persuasive in managing a digital transformation project - from reading the room to successfully handling moments of conflict with clients. "The reason everyone's getting upset with you isn't about the technology, it's because you're changing the culture." Tony Kopetchny is the co-founder and CEO of ParsonsTKO, an engagement architecture consulting firm that serves mission driven organizations. He holds a BA in Film from Temple University and an MA in International Communications from American University. He currently resides in Fort Worth, Texas with his wife, daughter and three doggies, Rocky, Apollo and Philly.
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How to Advance Your SEO Career | 01 Aug 2022 | 00:52:49 | |
About This Episode In this episode we talk to Morgan, the Director of SEO at Statwax and dive into how she managed to grow an SEO team from just her (and she was completely new to SEO) to a five member team in under two years. If you need to convince your agency or boss that you’re underwater and need a team, or you’re a young woman looking to advance your career in the SEO industry, this episode is for you. In This Episode, You Will Learn
Connect With Morgan
Resources Mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How Empathy Can Make You More Successful | 15 Jun 2022 | 00:48:13 | |
About This Episode
This episode is for you if you are launching a brand or product on crowdfunding platforms like Indiegogo, Kickstarter, or if you want us to talk about how to create a culture of empathy among your employees and integrate that empathy into your work process.
Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Be More Persuasive By Using AI To Hack Behavior | 14 Apr 2022 | 00:54:20 | |
About This Episode If you want to understand and learn how to influence and persuade others more effectively and faster by using AI and behavioral intelligence, then this episode is for you. Key takeaways
Connect with Ben
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Evaluate Your SEO Skills As A Digital Marketer | 15 Feb 2022 | 00:59:01 | |
About this episode In this episode, we have Chris Green on the show to talk about SEO skills evaluation and how to create a plan to achieve your career goals. Chris also gives his best advice on finding the best mentor for guidance, how to assess your skills of persuasion and how to get started creating an improvement plan. Key takeaways
Connect with Chris
Resources mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Master Your Emotions and Build a Personal Development Plan | 18 Sep 2024 | 00:53:24 | |
In this final episode of this season, we’re joined by Tazmin Suleman. Tazmin is a coach, corporate trainer, and podcaster with over a decade of experience in personal development. She has helped individuals transform their lives professionally and personally through the power of mindset and self-care. Today, we dive deep into practical strategies for emotional management in both personal and professional settings. Tazmin shares her invaluable stories and techniques for handling stress, maintaining a positive mindset, and how to create a personal development plan. Learn how she utilizes soft skills such as patience, resilience, and self-awareness to navigate emotional situations and turn them into opportunities for growth. From emotional intelligence to creating a career plan, Tazmin provides tools that can significantly impact your career trajectory. This episode is for you if you’re curious about the following:
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Optimize Videos in Your Marketing Strategy | 15 Dec 2021 | 00:48:11 | |
About this episode So if you are interested in learning about utilizing videos in your business to persuade others, then this episode is for you.
Connect with Patrick
Resources mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Future-Proof Your Business | 21 Sep 2021 | 00:54:40 | |
About this episode In this episode, we talk to Terry Dry, the CEO of Future Proof Advisors, and his concept of future-proofing your marketing plans and how your company can future proof your growth plans.
Connect with Terry
Resources mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Make Websites Accessible by Americans With Disability | 09 Aug 2021 | 00:58:23 | |
About this episode In this episode, Katherine and Jim celebrate the victories of Lea Scudamore, SEO at Aimclear, a leading digital marketing agency and 17 times winner of the US Search Awards. In the interview, Lea reveals the powerful story behind her passion in digital accessibility and how she began her career in the industry. Lea also walks us through how to ramp yourself up in making a website accessible and selling through accessibility to your clients or internal stakeholders, and the risk to your organization if you ignore accessibility. Key takeaways
Connect with Lea Scudamore Linked resources Available on podcast webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Be An In-House Catalyst For Change | 14 Jul 2021 | 01:04:54 | |
About this episode In this episode of Digital Marketing Victories, Katherine and Jim celebrate the wins of Christina Del Villar, Founder and Chief Marketing Strategist at Christina Del Villar LLC. In this interview, Christina would share her funny stories of mistakes and triumphs in the B2B marketing world and how to build marketing's influence across the organization, which is particularly important in the current climate, considering the economy and budget cuts. With a successful 25 year B2B marketing career, including digital marketing, Christina shares her marketing touch point philosophy, which she developed over her career as she struggled in meetings and boardrooms to explain the value of marketing's contributions across other departments and leaders at the organization.
Available on podcast webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| The Soft Skills Necessary for SEO Success | 21 Apr 2021 | 00:58:42 | |
Create a plan to increase your executive presence and become a more effective SEO consultant with Tom Critchlow from SEO MBA. Tom unpacks:
Tom also provides insights into how he structures his strategic consulting engagements for iterative work (vs deliverables) as a method to keep the momentum going. We also discuss his upcoming book tentatively called, The Strategic Independent - currently free to read on his website at tomcritchlow.com. Finally, he walks us (independent digital marketing consultants) through how to create a plan for success focused around this singular question: Tom Critchlow has a decade of experience in digital media, leadership, and growth. He is a strategic advisor and consultant for leaders who are seeking to gain clarity about their strategy and develop new initiatives. He previously worked at Google’s Creative Lab and Distilled prior to starting his own consultancy. He works with a handful of clients every year and typically works with clients for extended periods. Clients include The New York Times, Google, Dotdash, Gartner, Etsy, and Seatgeek. With his SEO MBA project, he helps knowledgeable SEO professionals to gain confidence and uplevel their careers with executive presence. Connect with Tom Critchlow Check out his website Links mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Persuade More Effectively by Becoming a Better Speaker | 08 Mar 2021 | 00:49:54 | |
Learn how you can increase your communication skills and become more effective at persuading others with Brenden Kumarasamy from MasterTalk.
Links Mentioned: Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Using Data to Persuade, Train and Pivot your Marketing Team and Strategy | 08 Feb 2021 | 01:07:15 | |
Learn how to create a data driven culture and internal processes by using data to persuade others with Janet Driscoll Miller, President and CEO of Marketing Mojo. Key Takeaways:
Connect with Janet
Links mentioned Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Everything You Need To Know About Latinx Marketing | 07 Dec 2020 | 01:05:03 | |
Learn more about how to target the Latinx Community with Javier von Westphalen from Emergent Element.
Connect with Javier
Resources Mentioned Find on episode webpage. Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Grow Your Business With Content Marketing | 09 Oct 2020 | 00:49:28 | |
Today we’re exploring how Lori Sullivan integrates creativity, team collaboration, and data-driven strategies to attract quality leads that turn into revenue at Fleetio, an outstanding software for fleet management. Lori Sullivan is a professional superstar leading the marketing team of the ever-growing brand Fleetio for remote fleet management in more than 80 countries around the world. During the past 5 years, Lori has dedicated her career to building a groundbreaking brand to turn global thanks to her insightful techniques. . Key Takeaways:
Connect with Lori Links mentioned Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| An Insider’s Guide To Award-Winning SEO Leadership | 08 Oct 2020 | 00:59:17 | |
About this episode: He also digs into the psychological part of SEO - understanding and speaking to the emotions involved in trying to convince clients to implement SEO improvements: A marketer, speaker, and blogger with over 8 years of experience in SEO, PPC, and other digital marketing channels, John Morabito is a fast achiever leading the Stella Rising team with several nominations and awards, including a win from Search Engine Land Awards for best SEO Agency in 2018. Key takeaways:
Connect with John:
Links mentioned: Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Leveraging Uncertainty for Marketing Success | 17 Jul 2024 | 00:52:29 | |
Today, we are joined by Maggie Jackson, award-winning author and journalist known for her visionary writings on social trends, particularly technology’s impact on humanity. Her new book Uncertain: The Wisdom and Wonder of Being Unsure has been nominated for a National Book Award and is a selection of the Next Big Idea Club curated by Malcolm Gladwell, Susan Cain, Dan Pink, and Adam Grant. Jackson's recent lead New York Times opinion piece on uncertainty and well-being drew a quarter-million views. In this episode, we explore how to navigate uncertainty and what Maggie suggests you do to experience the positive effects of uncertainty in your own life and digital marketing career.
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Music and SEO Changed How I Think About Marketing | 07 Oct 2020 | 00:51:45 | |
About This Episode Dan is an SEO consultant and co-owner of Evolving SEO with his wife Sarah. As a consultant, he has helped companies like WGBH (Boston’s NPR), Harvard Business Review, PBS FRONTLINE and more achieve success with SEO. His popular, entirely self-produced SEO Podcast Experts on the Wire has amassed over 600,000 downloads since launching in 2016. Dan’s SEO quotes, articles & interviews have appeared in publications such as The New York Times, The Next Web, Drift.com, Moz, and Entrepreneurs on Fire. Key Takeaways
Connect with Dan Resources mentioned Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Doing Social Media The Right Way | 06 Oct 2020 | 00:47:32 | |
About This Episode Key Takeaways
Connect with Joe Links mentioned Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How to Sell Through Your Strategy Internally | 23 Sep 2020 | 00:50:37 | |
About This Episode This episode brings to the spotlight an experienced marketer, Kathleen Slattery Booth, who’s sharing with us eye opening exercises for brand discoverability, the persuasion techniques she uses and a lot of noteworthy inspiration to design the perfect startup strategy Kathleen Booth is a veteran marketer, with over 15 years in the industry, who specializes in digital marketing. Currently, she serves as the VP of Marketing at Attila Security and podcast host, but before that, she ran her own digital marketing agency. Key Takeaways
Connect with Kathleen
Links mentioned Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| How To Deal With Anxiety At Work | 10 Jun 2024 | 00:44:37 | |
In this episode, we’re joined by digital marketing and user behavior strategist Kayley Dempsey. She is currently the digital marketing operations lead at Manifesto Digital (previously and now part of TPXimpact) and is responsible for the delivery of all retained programs of work in the digital marketing studio. Kayley specializes in complete journey analysis, from identifying organizational objectives and challenges, down to research with end users and beneficiaries, incorporating website data and analytics to put together a complete picture of how people interact with an organization and how to improve it. She is primarily focused on charity, non-profit, and pro-social organizations. Kayley is also a mental health first-aider with a particular interest in enhancing well-being at work. "There's no easy fix for a workplace to be less sort of poor mental health, whether that's triggering anxiety or stress or whatever, however, we talk about it, the change really needs to come from the top " - Kayley Dempsey This episode is for you if you’re curious about the following:
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! PodUpCreate a free starter account, or get a paid account for 15% off with code WOSTRATEGIES15. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Emotional Resilience and Personal Growth through Community | 17 Apr 2024 | 00:55:20 | |
About This Episode In this episode, we’re joined by Lloyed Lobo, an entrepreneur, podcast host, and community builder. He’s the Co-founder of Boast.AI and Traction. Lloyed is also the author of 'From Grassroots To Greatness’. Lloyed experienced the Gulf War as a young refugee in Kuwait, witnessing the strength of the community in evacuating the population to safety. As the co-founder of the fintech platform Boast.Al, he leveraged the Community-Led Growth model to help bootstrap the company to 8 figures in annual recurring revenue and secure over $100 million in capital. Lloyed is also the co-founder of Traction, a community empowering more than 100k innovators through connections, content, and capital. In today’s episode, we'll dive into resilience - a crucial skill for navigating challenges and embracing change. Studies show that being resilient not only improves your work and happiness but it can also reduce feelings of depression. So, we’ll discuss why having a supportive community is crucial for building emotional resilience. Lloyed will also share tips on creating a strong community around your brand or personal projects. Tune in for an engaging discussion on resilience with Lloyed Lobo! | Pain is the precondition for growth. Anything great is a long, freaking slog. It's a marathon of the heart and mind. - Lloyed Lobo
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Boost Confidence and Overcome Imposter Syndrome | 20 Mar 2024 | 00:44:47 | |
About This Episode
Tune in for an insightful conversation with Adrijana Vujadin!
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| Fostering Growth Through Mentorship | 21 Feb 2024 | 00:31:46 | |
About This Episode In this episode, we’re joined by Silvia Martin. Silvia is the founder and SEO consultant at Trebole Marketing. She is a trilingual marketing professional in English, French and Spanish, passionate about helping businesses improve their online presence and organic revenue. Alongside being an avid speaker and a certified mentor collaborating with WYK Digital, Women in Tech SEO, and Santander in their respective mentoring programs, Silvia is also a judge at the EU Search Awards. | (As a mentor) I'm helping others grow, so it's kind of like having a team or …sharing knowledge… I make time for it because it's really beneficial for me, and also I love helping others grow and giving back to the community. - Silvia Martin
This episode is perfect for you if you’re curious about:
Tune in for an insightful conversation with Silvia Martin!
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| The Power of Automation and Storytelling | 17 Jan 2024 | 01:06:18 | |
About This Episode In this episode, we’re joined by Joe Casabona. Joe is a podcast systems coach who helps busy solopreneurs grow their podcasts through systems that free up 12 hours every week. He's an expert at creating automations to help people take work off their plate and improving their podcast processes. Joe started his career almost 20 years ago as a freelance web developer before realizing his true passion: sharing his years of knowledge about website development, podcasting, and course creation to help creators, freelancers, and business owners. Joe has a gift for breaking down concepts that scare people into bite-sized, approachable pieces of information they can implement quickly. In this episode, you’ll learn how to automate more of your life (including your podcast) so that you have more time to work on professional development goals, what soft skills to nurture as a podcaster or a digital marketer trying to up your persuasive skills. "You are not the hero. Remember this. You are the guide. So in Joseph Campbell parlance, there's the hero who's the main character of the story. There's the guide who aids in the transformation. When you're telling your stories, you think about how you are the guide for your listener." - Joe Casabona This episode is for you if you’re curious about the following:
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||
| The Soft Skills Involved in SEO Product Management | 20 Dec 2023 | 01:15:24 | |
About This Episode
Here's how you can support this podcast if you’re enjoying the episodes and finding them useful: You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]! Leave Feedback
If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. | |||