Digital Marketing Made Easy – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

Digital Marketing Made Easy

Dawn McGruer FRSA FCIM

Business

Frequency: 1 episode/27d. Total Eps: 112

Dawn McGruer brings you ACTIONABLE digital marketing lessons that she has learned through 20 years of working in the industry. Whether you an aspiring or experienced marketer, learn the latest SEO, content marketing, social media, email marketing, conversion optimisation and online marketing tactics that are working today. Develop your digital skills with our free resources at www.digitalandsocialmediaacademy.com

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇨🇦 Canada - marketing
25/08/2026
#73
🇨🇦 Canada - marketing
07/08/2026
#98
🇬🇧 Great Britain - marketing
07/08/2026
#97
🇨🇦 Canada - marketing
06/08/2026
#34
🇬🇧 Great Britain - marketing
06/08/2026
#48
🇬🇧 Great Britain - marketing
05/08/2026
#59
🇬🇧 Great Britain - marketing
03/08/2026
#81
🇬🇧 Great Britain - marketing
02/08/2026
#46
🇬🇧 Great Britain - marketing
28/07/2026
#65
🇨🇦 Canada - marketing
24/07/2026
#83

Spotify

No recent rankings available

Shared links between episodes and podcasts

Links found in episode descriptions and other podcasts that share them.

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https://www.digitalandsocialmediaacademy.com/
115 shares
https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
74 shares
https://digitalandsocialmediaacademy.com/pages/podcast
50 shares

https://www.instagram.com/businessconsort
115 shares

RSS feed quality and score

Technical evaluation of the podcast's RSS feed quality and structure.

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RSS feed quality

To improve

Score global : 33%

Publication history

Monthly episode publishing history over the past years.

Year

Latest published episodes

Recent episodes with titles, durations, and descriptions.

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Ep 90 - Top Tips for Using Generative AI Ethically in Marketing

Wednesday, August 21, 2024 • Duration 13:30

In this episode, we break down how to ethically use generative AI without crossing any lines.

From using AI to spark ideas to avoiding the plagiarism pitfalls, we’re covering the essentials that will keep your content fresh, unique, and legally sound. You’ll discover how to turn AI into your best brainstorming friend, while still making sure your brand’s voice shines through.

Whether you're new to AI or a seasoned pro, these tips will help you harness the power of AI
responsibly and effectively.

Here are the Highlights:

(01:18) Inspiration not duplication
(03:56) Take the idea and make it your own
(06:36) Aligned to the brand
(11:16) Collaboration between AI and human teams

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Read moreCollapse

Ep 89 - 5 Ways To Scale Your Business Using A Newsletter Strategy

Wednesday, August 7, 2024 • Duration 15:03

Today, we're unpacking five innovative ways to scale your business with a robust newsletter strategy. Now, if you're still sceptical about email marketing, think again. With its unmatched ROI, a well-crafted newsletter can be your secret weapon to boost engagement and drive revenue.

We'll explore how newsletters can evolve with the digital landscape, blending classic tactics with modern trends. From audience segmentation and personalised content to leveraging newsletters for brand awareness and customer loyalty, this episode is packed with actionable insights.

Whether you're revamping your existing strategy or starting from scratch, there's something here for everyone. Let's get started!

Here are the Highlights:

(01:11) ROI on email marketing is HUGE
(04:14) It's hard work!
(08:14) Drip campaigns
(11:13) Clear calls to action
(13:03) Partnering and subscription models

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Ep 80 - 3 Ways to Use Socials and Stories to Sell More

Wednesday, April 3, 2024 • Duration 13:32

Welcome to another episode of Digital Marketing Made Easy.

Today, we're tackling how to boost your sales with Instagram, focusing on the magic of socials and stories.

Ready to learn how to engage better and sell more using some of Instagram's features?

Well, this episode is packed with tips and tricks for brands and service providers.

Let's get started and make your Instagram work for you!

Here are the highlights:
(1:11) Leveraging social media platforms for business growth
(4:58) Making consistent social posts
(7:01) Online marketing and engagement
(10:15) Showcasing products and services

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Ep 79 - Key Objectives to Drive Revenue Into Your Business

Episode 79

Thursday, March 21, 2024 • Duration 13:52

In today’s episode of Digital Marketing Made Easy, I’m diving into the real deal about driving revenue.

It’s time to clear up the misconceptions and outline what actually makes a difference in your business’s growth.

We’re moving past the distractions of vanity metrics to focus on the essentials of lead generation and conversion.

I’m sharing the six key objectives that are guaranteed to not just expand your business, but significantly boost its performance.

Gear up for a transformative approach to marketing and watch your revenue climb.

Here are the highlights:
(1:37) Setting business goals that drive revenue
(5:29) Lead generation and conversion optimisation strategies
(6:52) Business growth through customer retention and upselling
(9:54) Business strategies for profitability

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Ep 78 - Influencer Marketing Explained

Thursday, March 7, 2024 • Duration 12:08

In this captivating episode of Digital Marketing Made Easy, we dive deep into the world of influencer marketing, demystifying its core concepts and uncovering its power to transform brand engagement and sales.

Whether you're a seasoned marketer or just stepping into the digital arena, join us as we explore the strategic intricacies of collaborating with influencers, leveraging their credibility to amplify your brand's reach.

Get ready to unlock the secrets behind successful influencer partnerships, and discover tools and tactics that can elevate your marketing game.

Here are the highlights:
(1:24) Identifying and analyzing influencers for brand collaborations
(2:51) Influencer marketing tactics and growth strategies
(6:27) Being honest and authentic in marketing
(8:24) Influencer marketing best practices

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Ep 77 - 5 Ways a Podcast Can Scale Your Business

Thursday, February 22, 2024 • Duration 13:58

In this episode, we dive into the transformative power of podcasting for business growth.

Join us as we uncover five strategic ways that leveraging a podcast can significantly scale your business, enhance brand visibility, establish thought leadership, deepen audience engagement, and open up new avenues for lead generation and monetization.

Whether you're a seasoned business owner or just starting out, these insights will equip you with the knowledge to leverage podcasting effectively in your marketing strategy.

Get ready to amplify your reach and unlock new opportunities with the unique power of audio content.

Here are the highlights:
(0:00) How podcasting can grow businesses through increased visibility
(1:26) Podcasting's impact on brand visibility and thought leadership
(5:20) Building credibility and community through podcasting
(6:57) Podcasting's benefits for personal branding and lead generation
(10:38) Leveraging podcasting for business growth

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort Connect on LinkedIn -

Ep 76 - The 5 Best Ways to Make Money With Digital Marketing

Thursday, February 8, 2024 • Duration 13:46

Welcome back to the pulse of online success, where we dive deep into the digital world.

Today's episode is a real treasure trove for anyone looking to turn the digital maze into a highway of opportunities.

We're exploring the five best ways to make money with digital marketing in 2024, and let me tell you, it's not just about being online; it's about being on point.

So, whether you're a seasoned marketer or just dipping your toes in the digital waters, get ready to unlock strategies that could redefine your online presence and, more importantly, your bank balance.

Let's dive in!

Here are the highlights:
(0:00) Digital marketing strategies for earning potential
(1:31) Affiliate marketing as a revenue stream
(5:29) Growing businesses through e-commerce and affiliate marketing
(6:55) Digital marketing opportunities for new businesses
(9:36) Lead generation strategies for businesses

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn -

Ep 75 - 5 Incredible Reasons Why Studying Digital Marketing Will Future-Proof Your Business and Career

Thursday, January 25, 2024 • Duration 12:00

Welcome back to the Digital Marketing Made Easy podcast, where we dive deep into the world of online wizardry that keeps the digital world spinning.

Today I’m unravelling the magic behind digital marketing and why it's the spell you need to cast for a future-proof career and business.

In this episode, we're not just skimming the surface; we're diving into the five incredible reasons why mastering digital marketing is like finding the secret potion to success.

Whether you're a digital native or still getting the hang of this internet thing, grab your notebooks because these lessons are too good to miss!

Here are the highlights:
(1:27) The evolution of Google and its ranking system
(3:11) Digital marketing's importance for businesses and careers
(7:01) Digital marketing skills for business success in 2024
(8:46) Digital marketing's benefits and demand for professionals

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort Connect on LinkedIn -

Ep 74 - 6 Reasons to Get a Diploma in Digital Marketing

Thursday, January 11, 2024 • Duration 18:23

Welcome to episode 74, where we dive into the dynamic world of digital marketing and its growing importance.

In this episode, I'll outline six compelling reasons why obtaining a diploma in digital marketing can be a game-changer for your career.

From staying ahead in the ever-evolving digital landscape to enhancing your skillset and credibility, we'll explore how this qualification can open doors to new opportunities and give you a competitive edge in the industry.

Tune in for valuable insights that could reshape your professional path.

Here are the highlights:
(1:49) Digital marketing skills gap and formal education
(6:02) Qualifications and career advancement
(9:52) Career benefits of a digital marketing qualification
(14:05) Digital marketing diploma benefits for career growth

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Ep 73 - 6 Reasons Why Your Marketing Should be Driven Through the Psychology of Selling

Wednesday, December 27, 2023 • Duration 10:43

Today, we're diving into why your marketing efforts should be deeply rooted in the psychology of selling. In our digital age, understanding consumer psychology is more crucial than ever.

We'll explore six compelling reasons why this approach is vital, from creating emotional connections to tailoring messages that resonate. So, buckle up for an insightful journey that promises to revolutionise how you think about and execute your marketing strategies. Let's get started!

Here Are The Highlights:
(01:14) Using psychology in marketing to understand and persuade clients.
(03:12) Tailoring marketing messages for your customers.
(05:25) Boost your sales through emotional connections and trust.
(07:01) Increase your conversion rates.

Connect with Dawn:
Visit our website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group - https://www.facebook.com/groups/businessconsort/
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter - https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/

Digital Marketing Made Easy – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Digital Marketing Made Easy – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other10

Instagram1

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Other10

Instagram1

Twitter1

Apple Podcasts

Spotify